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The Next Generation is Built on Straw | Jerry Peng | TEDxCharlottesville


[Music]

[Music] you

it’s all started from 12 years ago when

it’s all started from 12 years ago when i brought my young family to

i brought my young family to

i brought my young family to Charlottesville for my MBA education at

Charlottesville for my MBA education at

Charlottesville for my MBA education at Darden School I had a transformational

Darden School I had a transformational

Darden School I had a transformational experience at this the most beautiful

experience at this the most beautiful

experience at this the most beautiful campus in the world and you changed my

campus in the world and you changed my

campus in the world and you changed my life and we would be closely engaged

life and we would be closely engaged

life and we would be closely engaged ever since four years ago I was back

ever since four years ago I was back

ever since four years ago I was back here in Charlottesville to attend the

here in Charlottesville to attend the

here in Charlottesville to attend the board meeting at the arden I could not

board meeting at the arden I could not

board meeting at the arden I could not help but thinking what alive we would be

help but thinking what alive we would be

help but thinking what alive we would be if one day I can come back to live and

if one day I can come back to live and

if one day I can come back to live and work in Charlottesville while still

work in Charlottesville while still

work in Charlottesville while still commuting back and forth to China to do

commuting back and forth to China to do

commuting back and forth to China to do something meaningful but also

something meaningful but also

something meaningful but also substantial enough to change the world

substantial enough to change the world

substantial enough to change the world that all sounds like middle-aged soul

that all sounds like middle-aged soul

that all sounds like middle-aged soul search because i was turning 40 that

search because i was turning 40 that

search because i was turning 40 that year to me it seemed that nothing but a

year to me it seemed that nothing but a

year to me it seemed that nothing but a daydream back then I was still senior

daydream back then I was still senior

daydream back then I was still senior banker with common sacks based in Hong

banker with common sacks based in Hong

banker with common sacks based in Hong Kong it’s a very extremely fast-paced

Kong it’s a very extremely fast-paced

Kong it’s a very extremely fast-paced and impact the metropolitan and I was in

and impact the metropolitan and I was in

and impact the metropolitan and I was in the center of this prolonged financial

the center of this prolonged financial

the center of this prolonged financial crisis battling every day speaking of

crisis battling every day speaking of

crisis battling every day speaking of banking perhaps these are the classic

banking perhaps these are the classic

banking perhaps these are the classic images that would pop up to your mind I

images that would pop up to your mind I

images that would pop up to your mind I think it’s fair to say my personal

think it’s fair to say my personal

think it’s fair to say my personal career was not nearly as drastic

career was not nearly as drastic

career was not nearly as drastic but I certainly had my fair share of

but I certainly had my fair share of

but I certainly had my fair share of struggles and stress elephant hunting

struggles and stress elephant hunting

struggles and stress elephant hunting was a very popular password in banking

was a very popular password in banking

was a very popular password in banking and he certainly summarizes a popular

and he certainly summarizes a popular

and he certainly summarizes a popular mentality of the industry but I always

mentality of the industry but I always

mentality of the industry but I always believed they should be a fundamentally

believed they should be a fundamentally

believed they should be a fundamentally different philosophy and model as I call

different philosophy and model as I call

different philosophy and model as I call financial for me it’s all about

financial for me it’s all about

financial for me it’s all about cultivating relationships building trust

cultivating relationships building trust

cultivating relationships building trust and fostering sustainable win-win

and fostering sustainable win-win

and fostering sustainable win-win business this was also part of my life I

business this was also part of my life I

business this was also part of my life I was splitting my time between Hong Kong

was splitting my time between Hong Kong

was splitting my time between Hong Kong the Beijing most of my leading chinese

the Beijing most of my leading chinese

the Beijing most of my leading chinese corporate clients are headquartered in

corporate clients are headquartered in

corporate clients are headquartered in beijing and the most of my family were

beijing and the most of my family were

beijing and the most of my family were living in beijing this is a typical

living in beijing this is a typical

living in beijing this is a typical smoggy day of beijing otherwise it’s a

smoggy day of beijing otherwise it’s a

smoggy day of beijing otherwise it’s a stunning beautiful capital city it’s not

stunning beautiful capital city it’s not

stunning beautiful capital city it’s not just the air water is even the worst

just the air water is even the worst

just the air water is even the worst problem we put off these images from the

problem we put off these images from the

problem we put off these images from the internet it’s really disgusting on the

internet it’s really disgusting on the

internet it’s really disgusting on the reason the water day a report suggested

reason the water day a report suggested

reason the water day a report suggested every day then more than 14,000 people

every day then more than 14,000 people

every day then more than 14,000 people died from polluted water and there is

died from polluted water and there is

died from polluted water and there is more than 1 billion people on the earth

more than 1 billion people on the earth

more than 1 billion people on the earth who do not have safe drinking water and

who do not have safe drinking water and

who do not have safe drinking water and these are happening every day in China

these are happening every day in China

these are happening every day in China in India and in many other places in the

in India and in many other places in the

in India and in many other places in the world and this is even more imminent

world and this is even more imminent

world and this is even more imminent deforestation

the World Wildlife Fund reported

the World Wildlife Fund reported recently every day the literally 270

recently every day the literally 270

recently every day the literally 270 salt and the trees flushed down the

salt and the trees flushed down the

salt and the trees flushed down the string or throw into garbage and right

string or throw into garbage and right

string or throw into garbage and right now actually by 2012 they’re 6.2 million

now actually by 2012 they’re 6.2 million

now actually by 2012 they’re 6.2 million square kilometers of forest left on the

square kilometers of forest left on the

square kilometers of forest left on the earth and that’s down from 16 million a

earth and that’s down from 16 million a

earth and that’s down from 16 million a while ago and in the recent 12 years

while ago and in the recent 12 years

while ago and in the recent 12 years since 2000 there were more than 2.3

since 2000 there were more than 2.3

since 2000 there were more than 2.3 million gown if we don’t change it give

million gown if we don’t change it give

million gown if we don’t change it give another several decades there will be no

another several decades there will be no

another several decades there will be no forest left on the earth it’s not a way

forest left on the earth it’s not a way

forest left on the earth it’s not a way to be healthy forests are the lands to

to be healthy forests are the lands to

to be healthy forests are the lands to the earth it’s essential to all the

the earth it’s essential to all the

the earth it’s essential to all the lives on the roof six seven years ago I

lives on the roof six seven years ago I

lives on the roof six seven years ago I encountered a group of a grassroot

encountered a group of a grassroot

encountered a group of a grassroot brilliant inventors and entrepreneurs

brilliant inventors and entrepreneurs

brilliant inventors and entrepreneurs from shandong china they enlightened my

from shandong china they enlightened my

from shandong china they enlightened my heart from the very first moment we met

heart from the very first moment we met

heart from the very first moment we met for decades they’ve been investing

for decades they’ve been investing

for decades they’ve been investing everything they owned and everything

everything they owned and everything

everything they owned and everything they could possibly mobilize to develop

they could possibly mobilize to develop

they could possibly mobilize to develop a brand new technology they basically

a brand new technology they basically

a brand new technology they basically turn the post-harvest straw into these

turn the post-harvest straw into these

turn the post-harvest straw into these very fine quality paper tissue and the

very fine quality paper tissue and the

very fine quality paper tissue and the paper tableware product without cutting

paper tableware product without cutting

paper tableware product without cutting trees and they also completely removed

trees and they also completely removed

trees and they also completely removed the bleaching process therefore

the bleaching process therefore

the bleaching process therefore eliminated the toxic chemicals go into

eliminated the toxic chemicals go into

eliminated the toxic chemicals go into the industrial chemical bleaching so all

the industrial chemical bleaching so all

the industrial chemical bleaching so all this product you see a natural light

this product you see a natural light

this product you see a natural light golden color

more importantly they also turned the

more importantly they also turned the paper making receivers in paper industry

paper making receivers in paper industry

paper making receivers in paper industry is typically called a black liquor with

is typically called a black liquor with

is typically called a black liquor with a lot of toxic chemicals now by removing

a lot of toxic chemicals now by removing

a lot of toxic chemicals now by removing the bleaching and using strong fiber in

the bleaching and using strong fiber in

the bleaching and using strong fiber in state of wood they are able to turn the

state of wood they are able to turn the

state of wood they are able to turn the receiver in humic acid-based organic

receiver in humic acid-based organic

receiver in humic acid-based organic fertilizer which has been tested for

fertilizer which has been tested for

fertilizer which has been tested for more than Tekkit in china it’s proven to

more than Tekkit in china it’s proven to

more than Tekkit in china it’s proven to be the best ever organic fertilizer in

be the best ever organic fertilizer in

be the best ever organic fertilizer in history it helps to restore the black

history it helps to restore the black

history it helps to restore the black Sawyer and help the roots to grow deeper

Sawyer and help the roots to grow deeper

Sawyer and help the roots to grow deeper and the stronger root system therefore

and the stronger root system therefore

and the stronger root system therefore the plant will not only be more

the plant will not only be more

the plant will not only be more resistant to diseases and you’re too

resistant to diseases and you’re too

resistant to diseases and you’re too harsh conditions but also you became

harsh conditions but also you became

harsh conditions but also you became more productive and the food quality

more productive and the food quality

more productive and the food quality became better and there are more

became better and there are more

became better and there are more benefits by removing the chemical

benefits by removing the chemical

benefits by removing the chemical bleaching they also developed a very

bleaching they also developed a very

bleaching they also developed a very different industrial wastewater

different industrial wastewater

different industrial wastewater treatment process they take the waste

treatment process they take the waste

treatment process they take the waste water level the quality of wastewater to

water level the quality of wastewater to

water level the quality of wastewater to completely different level so this is a

completely different level so this is a

completely different level so this is a picture taking at the company’s name

picture taking at the company’s name

picture taking at the company’s name made a weight line system all the water

made a weight line system all the water

made a weight line system all the water here are from the wastewater process

here are from the wastewater process

here are from the wastewater process several years ago this was half sorted

several years ago this was half sorted

several years ago this was half sorted desserted land just over several years

desserted land just over several years

desserted land just over several years they are able to revive the system into

they are able to revive the system into

they are able to revive the system into a lively ecosystem now they’re more than

a lively ecosystem now they’re more than

a lively ecosystem now they’re more than 50 while the animal species coming here

50 while the animal species coming here

50 while the animal species coming here calling this the beautiful new home so I

calling this the beautiful new home so I

calling this the beautiful new home so I fell in love with them and I thought

fell in love with them and I thought

fell in love with them and I thought this is the way to be and this should

this is the way to be and this should

this is the way to be and this should became global

became global

became global to benefit the entire world but there

to benefit the entire world but there

to benefit the entire world but there was a huge gap they have done

was a huge gap they have done

was a huge gap they have done extraordinary work to develop the

extraordinary work to develop the

extraordinary work to develop the company into a 10,000 employees company

company into a 10,000 employees company

company into a 10,000 employees company but you look at the top 100 managers

but you look at the top 100 managers

but you look at the top 100 managers none of them ever had it luxury to have

none of them ever had it luxury to have

none of them ever had it luxury to have an overseas education or professional

an overseas education or professional

an overseas education or professional experience they need help to take this

experience they need help to take this

experience they need help to take this global and I saw a perfect feet of these

global and I saw a perfect feet of these

global and I saw a perfect feet of these with my unique experience background

with my unique experience background

with my unique experience background expertise and my passion for financial

expertise and my passion for financial

expertise and my passion for financial for me so after advising them for three

for me so after advising them for three

for me so after advising them for three years that’s pretty much a volunteer I

years that’s pretty much a volunteer I

years that’s pretty much a volunteer I decided I should jump in until the

decided I should jump in until the

decided I should jump in until the driver’s seat to lead taking this global

driver’s seat to lead taking this global

driver’s seat to lead taking this global i left the goldman sachs i joined them

i left the goldman sachs i joined them

i left the goldman sachs i joined them as the chief strategy officer for the

as the chief strategy officer for the

as the chief strategy officer for the group we spend a number of moms to

group we spend a number of moms to

group we spend a number of moms to carefully examine and formulate our

carefully examine and formulate our

carefully examine and formulate our going global strategy in july 2013 i

going global strategy in july 2013 i

going global strategy in july 2013 i came to the US I started a nationwide

came to the US I started a nationwide

came to the US I started a nationwide search for the site for ideal site to be

search for the site for ideal site to be

search for the site for ideal site to be with our factory in the US six months

with our factory in the US six months

with our factory in the US six months later we started a close focus the

later we started a close focus the

later we started a close focus the search in Virginia and we found it at

search in Virginia and we found it at

search in Virginia and we found it at Ranelagh Inc now it’s also named so

Ranelagh Inc now it’s also named so

Ranelagh Inc now it’s also named so vastly five months later in june 2014

vastly five months later in june 2014

vastly five months later in june 2014 this is Jefferson hall at the Capitol

this is Jefferson hall at the Capitol

this is Jefferson hall at the Capitol here in Richmond Virginia we proudly

here in Richmond Virginia we proudly

here in Richmond Virginia we proudly announced together with government

announced together with government

announced together with government mccleave charlie is going to invest 2

mccleave charlie is going to invest 2

mccleave charlie is going to invest 2 billion US dollar in Chester County

billion US dollar in Chester County

billion US dollar in Chester County Virginia to build the World War this

Virginia to build the World War this

Virginia to build the World War this best manufacturing center to apply this

best manufacturing center to apply this

best manufacturing center to apply this ingenious technology from shandong

ingenious technology from shandong

ingenious technology from shandong only and we’re going to create the 2,000

only and we’re going to create the 2,000

only and we’re going to create the 2,000 direct jobs and then many times more

direct jobs and then many times more

direct jobs and then many times more indirect jobs it’s been thank you thank

indirect jobs it’s been thank you thank

indirect jobs it’s been thank you thank you thank you and it’s not an easy job

it’s been a race against time ever since

it’s been a race against time ever since I started is this project on one side we

I started is this project on one side we

I started is this project on one side we have so many problems we need to fix on

have so many problems we need to fix on

have so many problems we need to fix on on on the earth on the other side in the

on on the earth on the other side in the

on on the earth on the other side in the US for several decades nobody has build

US for several decades nobody has build

US for several decades nobody has build a paper in a pub project at this

a paper in a pub project at this

a paper in a pub project at this magnitude at this scale so it’s scary

magnitude at this scale so it’s scary

magnitude at this scale so it’s scary too many industry experts and and the

too many industry experts and and the

too many industry experts and and the Plus this is all new technology so it’s

Plus this is all new technology so it’s

Plus this is all new technology so it’s been constantly a taste of my face I

been constantly a taste of my face I

been constantly a taste of my face I often say to my wife if I wake up in the

often say to my wife if I wake up in the

often say to my wife if I wake up in the morning and there is no surprise that’s

morning and there is no surprise that’s

morning and there is no surprise that’s a real big surprise

this photo was taken in front of the

this photo was taken in front of the governor’s mansion that was one of the

governor’s mansion that was one of the

governor’s mansion that was one of the special days we had a group of leaders

special days we had a group of leaders

special days we had a group of leaders and friends gathered this is a highlight

and friends gathered this is a highlight

and friends gathered this is a highlight by only represent probably less than 1%

by only represent probably less than 1%

by only represent probably less than 1% of the great people in this community

of the great people in this community

of the great people in this community who have been advising us coaching us

who have been advising us coaching us

who have been advising us coaching us Hannah holding us and the really helping

Hannah holding us and the really helping

Hannah holding us and the really helping us to make this happen when I came to to

us to make this happen when I came to to

us to make this happen when I came to to us two and a half years ago now actually

us two and a half years ago now actually

us two and a half years ago now actually three and a half years ago I barely knew

three and a half years ago I barely knew

three and a half years ago I barely knew anyone in Virginia except some friends

anyone in Virginia except some friends

anyone in Virginia except some friends and turning on UVA so all these are new

and turning on UVA so all these are new

and turning on UVA so all these are new friends probably I think it’s safe to

friends probably I think it’s safe to

friends probably I think it’s safe to say at least 1,000 friends helped us in

say at least 1,000 friends helped us in

say at least 1,000 friends helped us in this process I said it’s a race against

this process I said it’s a race against

this process I said it’s a race against time we got many things down we did

time we got many things down we did

time we got many things down we did order legal environmental you know due

order legal environmental you know due

order legal environmental you know due diligence we started on the labor law

diligence we started on the labor law

diligence we started on the labor law and various things in October 2015 we

and various things in October 2015 we

and various things in October 2015 we had the groundbreaking ceremony and more

had the groundbreaking ceremony and more

had the groundbreaking ceremony and more than 400 liters and friends from near

than 400 liters and friends from near

than 400 liters and friends from near and far gathered at our side to

and far gathered at our side to

and far gathered at our side to celebrate that special day and this is a

celebrate that special day and this is a

celebrate that special day and this is a picture of our ever-growing team we have

picture of our ever-growing team we have

picture of our ever-growing team we have been exceptionally blessed to be able to

been exceptionally blessed to be able to

been exceptionally blessed to be able to attract many exceptionally talented and

attract many exceptionally talented and

attract many exceptionally talented and passionate people both internal without

passionate people both internal without

passionate people both internal without him and also external partners just very

him and also external partners just very

him and also external partners just very recently we partner with Jacobs

recently we partner with Jacobs

recently we partner with Jacobs Engineering arguably the best pipeline

Engineering arguably the best pipeline

Engineering arguably the best pipeline power industry engineering firm in the

power industry engineering firm in the

power industry engineering firm in the world to help us with the American

world to help us with the American

world to help us with the American permitting

permitting

permitting is this highlights the whole process and

is this highlights the whole process and

is this highlights the whole process and we call it the vastly golden circle now

we call it the vastly golden circle now

we call it the vastly golden circle now we turn the straw from a poster Harvey’s

we turn the straw from a poster Harvey’s

we turn the straw from a poster Harvey’s feared waste in China along every year

feared waste in China along every year

feared waste in China along every year there more than 900 million metric tons

there more than 900 million metric tons

there more than 900 million metric tons of straw available and most of them are

of straw available and most of them are

of straw available and most of them are burned to ashes by the farmer to leave

burned to ashes by the farmer to leave

burned to ashes by the farmer to leave room for the new plants to grow for next

room for the new plants to grow for next

room for the new plants to grow for next season now instead of being waste we

season now instead of being waste we

season now instead of being waste we turn them into the best ever organic

turn them into the best ever organic

turn them into the best ever organic tissue and organic fertilizer and a

tissue and organic fertilizer and a

tissue and organic fertilizer and a fiber was the problem for straw because

fiber was the problem for straw because

fiber was the problem for straw because in nature it takes a more than a year

in nature it takes a more than a year

in nature it takes a more than a year for the 50 to break down now we take out

for the 50 to break down now we take out

for the 50 to break down now we take out the fiber can make tissue so now we turn

the fiber can make tissue so now we turn

the fiber can make tissue so now we turn the receipt you typically it’s the toxic

the receipt you typically it’s the toxic

the receipt you typically it’s the toxic of black liquor now we are able to

of black liquor now we are able to

of black liquor now we are able to convert that into humic acid-based

convert that into humic acid-based

convert that into humic acid-based organic fertilizer it’s like a highly

organic fertilizer it’s like a highly

organic fertilizer it’s like a highly accelerated and a highly catalyzed we

accelerated and a highly catalyzed we

accelerated and a highly catalyzed we call super composting classes it goes

call super composting classes it goes

call super composting classes it goes back to the soil help to restore the

back to the soil help to restore the

back to the soil help to restore the soil help to restore black soil and help

soil help to restore black soil and help

soil help to restore black soil and help the plant to develop a much stronger

the plant to develop a much stronger

the plant to develop a much stronger root system and with all of that we

root system and with all of that we

root system and with all of that we removed also the chemical bleaching

removed also the chemical bleaching

removed also the chemical bleaching process therefore the clean water

process therefore the clean water

process therefore the clean water literally at our chandon side our

literally at our chandon side our

literally at our chandon side our wastewater is cleaner than the fresh

wastewater is cleaner than the fresh

wastewater is cleaner than the fresh water we take in from the river so at

water we take in from the river so at

water we take in from the river so at every step every day we are going to

every step every day we are going to

every step every day we are going to make the earth better so add vastly we

make the earth better so add vastly we

make the earth better so add vastly we proudly named these upcycling and we

proudly named these upcycling and we

proudly named these upcycling and we want to see more industries and more

want to see more industries and more

want to see more industries and more companies doing the same thing

and being a green entrepreneur is not

and being a green entrepreneur is not just a hard work it’s also you know

just a hard work it’s also you know

just a hard work it’s also you know having a lot of fun lots of fun I became

having a lot of fun lots of fun I became

having a lot of fun lots of fun I became overjoyed green farmer since I build my

overjoyed green farmer since I build my

overjoyed green farmer since I build my own organic veggie garden in my backyard

own organic veggie garden in my backyard

own organic veggie garden in my backyard look at this gigantic zucchinis my wife

look at this gigantic zucchinis my wife

look at this gigantic zucchinis my wife bought just one part of young plants

bought just one part of young plants

bought just one part of young plants with three young clients in the spring

with three young clients in the spring

with three young clients in the spring and for the first season we planted in

and for the first season we planted in

and for the first season we planted in our garden we apply to nothing but our

our garden we apply to nothing but our

our garden we apply to nothing but our very own vastly biostimulant then with

very own vastly biostimulant then with

very own vastly biostimulant then with the typical Virginia shall reign of the

the typical Virginia shall reign of the

the typical Virginia shall reign of the few days the small baby zucchinis

few days the small baby zucchinis

few days the small baby zucchinis boosted into these gigantic monsters and

boosted into these gigantic monsters and

boosted into these gigantic monsters and we harvest thousands of these from that

we harvest thousands of these from that

we harvest thousands of these from that one port and we also planted a sev

one port and we also planted a sev

one port and we also planted a sev report of tomatoes and the chili papers

report of tomatoes and the chili papers

report of tomatoes and the chili papers we have harvest hundreds of them we

we have harvest hundreds of them we

we have harvest hundreds of them we ended up seeking out our neighbors Cali

ended up seeking out our neighbors Cali

ended up seeking out our neighbors Cali girls and the friends the giveaway so

girls and the friends the giveaway so

girls and the friends the giveaway so the number one takeaway from my wife for

the number one takeaway from my wife for

the number one takeaway from my wife for next season was every plant matters

counter your plans carefully it’s been

counter your plans carefully it’s been extremely challenging but rewarding

extremely challenging but rewarding

extremely challenging but rewarding journey we can make this happen together

journey we can make this happen together

journey we can make this happen together I want to invite all of you and each of

I want to invite all of you and each of

I want to invite all of you and each of you to join us to take these to our life

you to join us to take these to our life

you to join us to take these to our life for better word and for the many

for better word and for the many

for better word and for the many generations to come thank

generations to come thank

generations to come thank [Applause]

”

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