I know right go flipping up the stairs hi guys let’s shake it off we’re more
hi guys let’s shake it off we’re more
hi guys let’s shake it off we’re more than halfway through right everybody
than halfway through right everybody
than halfway through right everybody still awake the problem now is that all
still awake the problem now is that all
still awake the problem now is that all I can think about is Bree and a nice
I can think about is Bree and a nice
I can think about is Bree and a nice baguette and a glass of red wine so if
baguette and a glass of red wine so if
baguette and a glass of red wine so if my stomach starts rumbling just go with
my stomach starts rumbling just go with
my stomach starts rumbling just go with me through it sound good
me through it sound good
me through it sound good your stomach’s are rumbling too so today
your stomach’s are rumbling too so today
your stomach’s are rumbling too so today I’m going to talk to you all about
I’m going to talk to you all about
I’m going to talk to you all about strategic planning and practice and I
strategic planning and practice and I
strategic planning and practice and I know that sounds a little bit snoring
know that sounds a little bit snoring
know that sounds a little bit snoring and a little bit businesslike but for me
and a little bit businesslike but for me
and a little bit businesslike but for me there’s nothing that could be more
there’s nothing that could be more
there’s nothing that could be more exciting than the idea of strategic
exciting than the idea of strategic
exciting than the idea of strategic planning in practice and I want
planning in practice and I want
planning in practice and I want everybody to sort of leave here today
everybody to sort of leave here today
everybody to sort of leave here today thinking that you don’t have to be the
thinking that you don’t have to be the
thinking that you don’t have to be the CEO you don’t have to be the leader of a
CEO you don’t have to be the leader of a
CEO you don’t have to be the leader of a company we make strategic planning
company we make strategic planning
company we make strategic planning decisions every day every aspect of
decisions every day every aspect of
decisions every day every aspect of every job stay-at-home moms teachers and
every job stay-at-home moms teachers and
every job stay-at-home moms teachers and leaders right so we want to keep this
leaders right so we want to keep this
leaders right so we want to keep this feeling of strategic planning throughout
feeling of strategic planning throughout
feeling of strategic planning throughout all aspects of what we’re doing and for
all aspects of what we’re doing and for
all aspects of what we’re doing and for those of you I see my students out there
those of you I see my students out there
those of you I see my students out there so you definitely get an extra five
so you definitely get an extra five
so you definitely get an extra five points for showing up today for me good
points for showing up today for me good
points for showing up today for me good work good work
work good work
work good work good planning right so how many of you
good planning right so how many of you
good planning right so how many of you out there are managers today do I have
out there are managers today do I have
out there are managers today do I have managers in the room and I see about ten
managers in the room and I see about ten
managers in the room and I see about ten hands so now I’m gonna ask it how many
hands so now I’m gonna ask it how many
hands so now I’m gonna ask it how many of you are managers everybody raise your
of you are managers everybody raise your
of you are managers everybody raise your hands keep going come on I see you cuz I
hands keep going come on I see you cuz I
hands keep going come on I see you cuz I got a good view right everybody in the
got a good view right everybody in the
got a good view right everybody in the room is a manager you manage to get
room is a manager you manage to get
room is a manager you manage to get yourself here today you manage to sign
yourself here today you manage to sign
yourself here today you manage to sign up for the right classes yes you manage
up for the right classes yes you manage
up for the right classes yes you manage to look for a bigger better job you
to look for a bigger better job you
to look for a bigger better job you manage to create an idea for yourself
manage to create an idea for yourself
manage to create an idea for yourself that might challenge you for whatever’s
that might challenge you for whatever’s
that might challenge you for whatever’s next in your life so remember that
next in your life so remember that
next in your life so remember that you’re always managing right you don’t
you’re always managing right you don’t
you’re always managing right you don’t have to have a big title to do it and we
have to have a big title to do it and we
have to have a big title to do it and we also have studied whether it’s teaching
also have studied whether it’s teaching
also have studied whether it’s teaching or nursing or whatever it is that you
or nursing or whatever it is that you
or nursing or whatever it is that you study you all have had a class on theory
study you all have had a class on theory
study you all have had a class on theory yes we’ve all studied theories
yes we’ve all studied theories
yes we’ve all studied theories management theories etc so throughout
management theories etc so throughout
management theories etc so throughout the course of my life in business
the course of my life in business
the course of my life in business starting out as a warehouse manager
starting out as a warehouse manager
starting out as a warehouse manager driving a forklift trying to figure out
driving a forklift trying to figure out
driving a forklift trying to figure out what I wanted to do with my life working
what I wanted to do with my life working
what I wanted to do with my life working my way up to a business owned
my way up to a business owned
my way up to a business owned eventually starting another company
eventually starting another company
eventually starting another company moving through to work in nonprofits all
moving through to work in nonprofits all
moving through to work in nonprofits all of these new challenges and things that
of these new challenges and things that
of these new challenges and things that I created for myself but I found along
I created for myself but I found along
I created for myself but I found along the way that the theories I had learned
the way that the theories I had learned
the way that the theories I had learned about in the business books weren’t
about in the business books weren’t
about in the business books weren’t really transcribing or working for me in
really transcribing or working for me in
really transcribing or working for me in the real world and the more people I met
the real world and the more people I met
the real world and the more people I met the more experiences I had the more I
the more experiences I had the more I
the more experiences I had the more I was changed by what I was experiencing I
was changed by what I was experiencing I
was changed by what I was experiencing I decided that I was going to come up with
decided that I was going to come up with
decided that I was going to come up with my own theory so strategic planning and
my own theory so strategic planning and
my own theory so strategic planning and practice we’re gonna start with a theory
practice we’re gonna start with a theory
practice we’re gonna start with a theory innovate strategize organize and
innovate strategize organize and
innovate strategize organize and energize and if you can do those four
energize and if you can do those four
energize and if you can do those four things I believe that whatever stage of
things I believe that whatever stage of
things I believe that whatever stage of Management you’re in you’re gonna be
Management you’re in you’re gonna be
Management you’re in you’re gonna be successful right so maybe we want to
successful right so maybe we want to
successful right so maybe we want to start a new business we’ve got big goals
start a new business we’ve got big goals
start a new business we’ve got big goals yes maybe we want to get a bigger better
yes maybe we want to get a bigger better
yes maybe we want to get a bigger better job maybe we just want to lose a little
job maybe we just want to lose a little
job maybe we just want to lose a little bit of weight maybe want to go back to
bit of weight maybe want to go back to
bit of weight maybe want to go back to work maybe you want to have another
work maybe you want to have another
work maybe you want to have another child whatever it is we need to innovate
child whatever it is we need to innovate
child whatever it is we need to innovate around that idea what does innovation
around that idea what does innovation
around that idea what does innovation look like for you does it mean better
look like for you does it mean better
look like for you does it mean better education does innovate mean I’m going
education does innovate mean I’m going
education does innovate mean I’m going to look at things from a different
to look at things from a different
to look at things from a different perspective right what does that look
perspective right what does that look
perspective right what does that look like create a space for change and a
like create a space for change and a
like create a space for change and a space that allows you to innovate beyond
space that allows you to innovate beyond
space that allows you to innovate beyond where you’ve been right we start there
where you’ve been right we start there
where you’ve been right we start there we create it once you have innovated
we create it once you have innovated
we create it once you have innovated you’ve got to strategize about it and
you’ve got to strategize about it and
you’ve got to strategize about it and strategizing isn’t scary right you’ve
strategizing isn’t scary right you’ve
strategizing isn’t scary right you’ve all done a SWOT analysis in your
all done a SWOT analysis in your
all done a SWOT analysis in your business class your strengths weaknesses
business class your strengths weaknesses
business class your strengths weaknesses opportunities and threats so take your
opportunities and threats so take your
opportunities and threats so take your innovation and your idea then strategize
innovation and your idea then strategize
innovation and your idea then strategize about it what do I need how am I going
about it what do I need how am I going
about it what do I need how am I going to make this happen for me what support
to make this happen for me what support
to make this happen for me what support do I need from my family what support do
do I need from my family what support do
do I need from my family what support do I need from my community right can’t do
I need from my community right can’t do
I need from my community right can’t do it by ourselves
it by ourselves
it by ourselves what more education do we need
what more education do we need
what more education do we need strategize around it get it done then
strategize around it get it done then
strategize around it get it done then you’re gonna organize right can’t do
you’re gonna organize right can’t do
you’re gonna organize right can’t do anything unless we organize and when
anything unless we organize and when
anything unless we organize and when you’re in business especially I find
you’re in business especially I find
you’re in business especially I find that organizing your team right let’s
that organizing your team right let’s
that organizing your team right let’s say we’re strategizing in business we
say we’re strategizing in business we
say we’re strategizing in business we want to want to innovate and say I want
want to want to innovate and say I want
want to want to innovate and say I want my current profits to be only 30% of my
my current profits to be only 30% of my
my current profits to be only 30% of my profits for next year
profits for next year
profits for next year sound good I want to innovate and create
sound good I want to innovate and create
sound good I want to innovate and create a new job or a new stream
a new job or a new stream
a new job or a new stream that’s gonna bring in 70% new profits
that’s gonna bring in 70% new profits
that’s gonna bring in 70% new profits for next year
for next year
for next year I’m strategizing around it and then I’m
I’m strategizing around it and then I’m
I’m strategizing around it and then I’m organizing my people my resources my
organizing my people my resources my
organizing my people my resources my money everything making sure that each
money everything making sure that each
money everything making sure that each piece fits in the right place to support
piece fits in the right place to support
piece fits in the right place to support that specific strategy but how many
that specific strategy but how many
that specific strategy but how many times are things changing you guys find
times are things changing you guys find
times are things changing you guys find change happens in the world yes I agree
change happens in the world yes I agree
change happens in the world yes I agree Kees is a famous economist and he said
Kees is a famous economist and he said
Kees is a famous economist and he said when the facts change I changed my mind
when the facts change I changed my mind
when the facts change I changed my mind what do you do and so often too many
what do you do and so often too many
what do you do and so often too many people don’t decide to change their mind
people don’t decide to change their mind
people don’t decide to change their mind when the facts are changing and when
when the facts are changing and when
when the facts are changing and when we’re strategizing and we’re planning I
we’re strategizing and we’re planning I
we’re strategizing and we’re planning I guarantee you the facts are changing
guarantee you the facts are changing
guarantee you the facts are changing every day we’ve got things in our task
every day we’ve got things in our task
every day we’ve got things in our task environment that are changing things
environment that are changing things
environment that are changing things like our customers and our suppliers
like our customers and our suppliers
like our customers and our suppliers right but we’ve got things in the
right but we’ve got things in the
right but we’ve got things in the general environment that are changing
general environment that are changing
general environment that are changing and the gentleman before me talked all
and the gentleman before me talked all
and the gentleman before me talked all about that general environment what is
about that general environment what is
about that general environment what is the weather doing to change the wine
the weather doing to change the wine
the weather doing to change the wine industry what does politics doing to
industry what does politics doing to
industry what does politics doing to change the wine industry right we’ve got
change the wine industry right we’ve got
change the wine industry right we’ve got to pay attention to these changes that
to pay attention to these changes that
to pay attention to these changes that are going on remember our original
are going on remember our original
are going on remember our original innovation keep strategizing and make
innovation keep strategizing and make
innovation keep strategizing and make different decisions right go back
different decisions right go back
different decisions right go back reorganize ourselves when something
reorganize ourselves when something
reorganize ourselves when something changes and finally we’re going to
changes and finally we’re going to
changes and finally we’re going to energize right every person in your
energize right every person in your
energize right every person in your organization or your team right we want
organization or your team right we want
organization or your team right we want to lose a little bit of weight we’ve got
to lose a little bit of weight we’ve got
to lose a little bit of weight we’ve got a team around us that’s going to help us
a team around us that’s going to help us
a team around us that’s going to help us do it we want to go back to school we
do it we want to go back to school we
do it we want to go back to school we got a team around us it’s gonna help us
got a team around us it’s gonna help us
got a team around us it’s gonna help us do it energize those people in your life
do it energize those people in your life
do it energize those people in your life tell them how they are important to your
tell them how they are important to your
tell them how they are important to your ultimate goals explain to them what you
ultimate goals explain to them what you
ultimate goals explain to them what you need from them if we don’t ask for
need from them if we don’t ask for
need from them if we don’t ask for support are we gonna get it now right
support are we gonna get it now right
support are we gonna get it now right you have to ask for what you want and
you have to ask for what you want and
you have to ask for what you want and then expect results so energize your
then expect results so energize your
then expect results so energize your team and your people around it let them
team and your people around it let them
team and your people around it let them know that you’re invested in them and
know that you’re invested in them and
know that you’re invested in them and their ideas and that ultimately they’re
their ideas and that ultimately they’re
their ideas and that ultimately they’re going to be invested back in the
going to be invested back in the
going to be invested back in the innovation that you’re creating as a
innovation that you’re creating as a
innovation that you’re creating as a whole so that’s the idea right strategic
whole so that’s the idea right strategic
whole so that’s the idea right strategic planning in practice it doesn’t happen
planning in practice it doesn’t happen
planning in practice it doesn’t happen overnight it doesn’t just happen in the
overnight it doesn’t just happen in the
overnight it doesn’t just happen in the CEOs office right it’s going to happen
CEOs office right it’s going to happen
CEOs office right it’s going to happen at every dinner table at every cafeteria
at every dinner table at every cafeteria
at every dinner table at every cafeteria on a college campus yes so use it plan
on a college campus yes so use it plan
on a college campus yes so use it plan it in practice and don’t make business
it in practice and don’t make business
it in practice and don’t make business theories too hard in a
theories too hard in a
theories too hard in a strategize organize energize you then
strategize organize energize you then
strategize organize energize you then you’ve got a plan
you’ve got a plan
you’ve got a plan thank you guys so much
thank you guys so much
thank you guys so much [Applause]
”
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