
so if I were to say to you the word terroir how many of you know what that
terroir how many of you know what that
terroir how many of you know what that word means I got a few hands not a
word means I got a few hands not a
word means I got a few hands not a hundred percent well terroir is a word
hundred percent well terroir is a word
hundred percent well terroir is a word it’s a French word and it comes up in
it’s a French word and it comes up in
it’s a French word and it comes up in the wine world and it often comes up
the wine world and it often comes up
the wine world and it often comes up when you’re drinking wine with friends
when you’re drinking wine with friends
when you’re drinking wine with friends because everybody’s 21 and older and it
because everybody’s 21 and older and it
because everybody’s 21 and older and it comes up when a friend will smell of
comes up when a friend will smell of
comes up when a friend will smell of wine and they’ll say oh I really smell
wine and they’ll say oh I really smell
wine and they’ll say oh I really smell the terroir in the glass or I I taste
the terroir in the glass or I I taste
the terroir in the glass or I I taste the terroir but for our purposes today
the terroir but for our purposes today
the terroir but for our purposes today that’s not a terribly useful way to use
that’s not a terribly useful way to use
that’s not a terribly useful way to use this word I think what makes the most
this word I think what makes the most
this word I think what makes the most sense is to go back to the basic
sense is to go back to the basic
sense is to go back to the basic definition of terroir now the basic
definition of terroir now the basic
definition of terroir now the basic definition of terroir states that
definition of terroir states that
definition of terroir states that terroir is the is the complete natural
terroir is the is the complete natural
terroir is the is the complete natural environment in which wine is produced
environment in which wine is produced
environment in which wine is produced including factors such as soil
including factors such as soil
including factors such as soil topography and climate now that’s all
topography and climate now that’s all
topography and climate now that’s all fine and good and you’ve got rolling
fine and good and you’ve got rolling
fine and good and you’ve got rolling hillsides and soil and sunny vineyards
hillsides and soil and sunny vineyards
hillsides and soil and sunny vineyards but it seems to me an over simplistic
but it seems to me an over simplistic
but it seems to me an over simplistic definition like it seems to be lacking
definition like it seems to be lacking
definition like it seems to be lacking something and I want to take a small
something and I want to take a small
something and I want to take a small aside and try and get it what that might
aside and try and get it what that might
aside and try and get it what that might be and it might seem like a stretch at
be and it might seem like a stretch at
be and it might seem like a stretch at first but I think it’ll sort of make
first but I think it’ll sort of make
first but I think it’ll sort of make sense so back in 1988 my family moved to
sense so back in 1988 my family moved to
sense so back in 1988 my family moved to this area my father took a job working
this area my father took a job working
this area my father took a job working for the garden a museum went to tour and
for the garden a museum went to tour and
for the garden a museum went to tour and for those of you not from this area
for those of you not from this area
for those of you not from this area winterthur was formerly a private estate
winterthur was formerly a private estate
winterthur was formerly a private estate owned by the DuPont family and the
owned by the DuPont family and the
owned by the DuPont family and the DuPont’s were sort of like you know
DuPont’s were sort of like you know
DuPont’s were sort of like you know double where’s equivalent of the
double where’s equivalent of the
double where’s equivalent of the Rockefellers or the Kennedys or you know
Rockefellers or the Kennedys or you know
Rockefellers or the Kennedys or you know like a Gatsby or something like that you
like a Gatsby or something like that you
like a Gatsby or something like that you know they did all right for themselves
know they did all right for themselves
know they did all right for themselves but you know it’s 1988 and I’m four
but you know it’s 1988 and I’m four
but you know it’s 1988 and I’m four years old and what do I care about I
years old and what do I care about I
years old and what do I care about I mean I’ve just you know just learned how
mean I’ve just you know just learned how
mean I’ve just you know just learned how to potty train I’ve accomplished
to potty train I’ve accomplished
to potty train I’ve accomplished rudimentary speech developments I don’t
rudimentary speech developments I don’t
rudimentary speech developments I don’t care about gardens or do ponds or
care about gardens or do ponds or
care about gardens or do ponds or terroir but some you know 20-plus years
terroir but some you know 20-plus years
terroir but some you know 20-plus years later I started learning about wine and
later I started learning about wine and
later I started learning about wine and I realized that what was happening at
I realized that what was happening at
I realized that what was happening at this garden was they were cultivating a
this garden was they were cultivating a
this garden was they were cultivating a sense of place or a sense of terroir and
sense of place or a sense of terroir and
sense of place or a sense of terroir and where this starts is in the first half
where this starts is in the first half
where this starts is in the first half of the 20th century where Henry Francis
of the 20th century where Henry Francis
of the 20th century where Henry Francis DuPont who was the last private owner of
DuPont who was the last private owner of
DuPont who was the last private owner of the estate he cultivated that garden he
the estate he cultivated that garden he
the estate he cultivated that garden he tended to and he directed its fate he
tended to and he directed its fate he
tended to and he directed its fate he did it so well that it wasn’t until
did it so well that it wasn’t until
did it so well that it wasn’t until years after his death in
years after his death in
years after his death in d9 that the board at the time realized
d9 that the board at the time realized
d9 that the board at the time realized that nature was reclaiming Henry’s
that nature was reclaiming Henry’s
that nature was reclaiming Henry’s garden and it was doing so and only the
garden and it was doing so and only the
garden and it was doing so and only the wildest of ways this nature tends to do
wildest of ways this nature tends to do
wildest of ways this nature tends to do now the reason this was happening was
now the reason this was happening was
now the reason this was happening was because Henry had a philosophy and his
because Henry had a philosophy and his
because Henry had a philosophy and his philosophy was a naturalistic garden and
philosophy was a naturalistic garden and
philosophy was a naturalistic garden and the board at the time had taken that to
the board at the time had taken that to
the board at the time had taken that to mean we’ll just let nature do its thing
mean we’ll just let nature do its thing
mean we’ll just let nature do its thing you’ll have a beautiful garden but the
you’ll have a beautiful garden but the
you’ll have a beautiful garden but the problem is that when nature does its
problem is that when nature does its
problem is that when nature does its thing it it can create great beauty
thing it it can create great beauty
thing it it can create great beauty don’t get me wrong but you lose the
don’t get me wrong but you lose the
don’t get me wrong but you lose the careful hand that’s used to cultivate a
careful hand that’s used to cultivate a
careful hand that’s used to cultivate a beautiful garden so cut back to 1988
beautiful garden so cut back to 1988
beautiful garden so cut back to 1988 well first I’ll say that what Henry had
well first I’ll say that what Henry had
well first I’ll say that what Henry had actually meant by naturalistic gardening
actually meant by naturalistic gardening
actually meant by naturalistic gardening was that on the grounds of his 60 acre
was that on the grounds of his 60 acre
was that on the grounds of his 60 acre garden was a natural opportunity for
garden was a natural opportunity for
garden was a natural opportunity for plants to thrive but not all plants
plants to thrive but not all plants
plants to thrive but not all plants specific plants certain plants would
specific plants certain plants would
specific plants certain plants would thrive best on certain slopes under
thrive best on certain slopes under
thrive best on certain slopes under certain solar exposures in particular
certain solar exposures in particular
certain solar exposures in particular shade you know the entire grounds
shade you know the entire grounds
shade you know the entire grounds weren’t good for every single plant and
weren’t good for every single plant and
weren’t good for every single plant and to really coax beauty out of this garden
to really coax beauty out of this garden
to really coax beauty out of this garden you need to have a careful and guiding
you need to have a careful and guiding
you need to have a careful and guiding hand to find the right place for each
hand to find the right place for each
hand to find the right place for each plan for the crocuses for the azaleas
plan for the crocuses for the azaleas
plan for the crocuses for the azaleas for the hydrangea they can’t all just go
for the hydrangea they can’t all just go
for the hydrangea they can’t all just go in one lump so back in 1988 my father a
in one lump so back in 1988 my father a
in one lump so back in 1988 my father a very dedicated team they spent three
very dedicated team they spent three
very dedicated team they spent three years and they used Henry’s philosophy
years and they used Henry’s philosophy
years and they used Henry’s philosophy and they used it to reclaim his garden
and they used it to reclaim his garden
and they used it to reclaim his garden from the savageness of nature this idea
from the savageness of nature this idea
from the savageness of nature this idea that each of these plants had an
that each of these plants had an
that each of these plants had an opportunity and an ideal place to show
opportunity and an ideal place to show
opportunity and an ideal place to show the brightest colors into bloom
the brightest colors into bloom
the brightest colors into bloom brilliantly but what does this have to
brilliantly but what does this have to
brilliantly but what does this have to do about wine what is the relationship
do about wine what is the relationship
do about wine what is the relationship to Henry’s garden and wine well the same
to Henry’s garden and wine well the same
to Henry’s garden and wine well the same thinking Henry used when he was planting
thinking Henry used when he was planting
thinking Henry used when he was planting his garden is the same thinking you
his garden is the same thinking you
his garden is the same thinking you could use if you’re planting a vineyard
could use if you’re planting a vineyard
could use if you’re planting a vineyard and no small task mind you so not all
and no small task mind you so not all
and no small task mind you so not all Hill site hillsides not all vineyard
Hill site hillsides not all vineyard
Hill site hillsides not all vineyard sites not all places are created equal
sites not all places are created equal
sites not all places are created equal for all wine grapes you know and if you
for all wine grapes you know and if you
for all wine grapes you know and if you let a wine grape grower wild it’s going
let a wine grape grower wild it’s going
let a wine grape grower wild it’s going to do the same thing as that garden it’s
to do the same thing as that garden it’s
to do the same thing as that garden it’s going to spread life abundantly but the
going to spread life abundantly but the
going to spread life abundantly but the lines not going to be very good so what
lines not going to be very good so what
lines not going to be very good so what is it that makes a place better for one
is it that makes a place better for one
is it that makes a place better for one grape than it is for another I think one
grape than it is for another I think one
grape than it is for another I think one example you can see is that
example you can see is that
example you can see is that here in the states were used to labeling
here in the states were used to labeling
here in the states were used to labeling wines out of the grapes that they’re
wines out of the grapes that they’re
wines out of the grapes that they’re made so you might not all be able to see
made so you might not all be able to see
made so you might not all be able to see it from where you’re sitting but very
it from where you’re sitting but very
it from where you’re sitting but very clearly on this label it says Chardonnay
clearly on this label it says Chardonnay
clearly on this label it says Chardonnay and that’s a relatively new phenomenon
and that’s a relatively new phenomenon
and that’s a relatively new phenomenon and that’s generally what we do here in
and that’s generally what we do here in
and that’s generally what we do here in America in classic wine-growing regions
America in classic wine-growing regions
America in classic wine-growing regions of Europe what they tended to do is
of Europe what they tended to do is
of Europe what they tended to do is label by the place so what I have here
label by the place so what I have here
label by the place so what I have here is what’s a two thousand nine Premier
is what’s a two thousand nine Premier
is what’s a two thousand nine Premier Cru montage should leave from the
Cru montage should leave from the
Cru montage should leave from the producer Louie Michel and that’s a whole
producer Louie Michel and that’s a whole
producer Louie Michel and that’s a whole lot of information but nowhere on this
lot of information but nowhere on this
lot of information but nowhere on this bottle does it say it’s really from
bottle does it say it’s really from
bottle does it say it’s really from burgundy in France nor does it say it’s
burgundy in France nor does it say it’s
burgundy in France nor does it say it’s made from the same grape as this wine
made from the same grape as this wine
made from the same grape as this wine the Chardonnay now why the differing
the Chardonnay now why the differing
the Chardonnay now why the differing philosophies well Europe has a much
philosophies well Europe has a much
philosophies well Europe has a much longer wine tradition than we do and
longer wine tradition than we do and
longer wine tradition than we do and classically they would label by region
classically they would label by region
classically they would label by region and why is why is this shibly region so
and why is why is this shibly region so
and why is why is this shibly region so special well the soil in shibly that all
special well the soil in shibly that all
special well the soil in shibly that all the best vineyards are situated on is a
the best vineyards are situated on is a
the best vineyards are situated on is a Kim Rajee and morale now Kim regime Mara
Kim Rajee and morale now Kim regime Mara
Kim Rajee and morale now Kim regime Mara was an ancient soil and it’s full of
was an ancient soil and it’s full of
was an ancient soil and it’s full of fossilized oysters and chock-full these
fossilized oysters and chock-full these
fossilized oysters and chock-full these little sea beasts and you would wonder
little sea beasts and you would wonder
little sea beasts and you would wonder why because she leaves fairly far inland
why because she leaves fairly far inland
why because she leaves fairly far inland in Burgundy but the soil is a few
in Burgundy but the soil is a few
in Burgundy but the soil is a few hundred million years old a few hundred
hundred million years old a few hundred
hundred million years old a few hundred million years when this part of France
million years when this part of France
million years when this part of France was under water so we’re talking great
was under water so we’re talking great
was under water so we’re talking great geologic history now because this soil
geologic history now because this soil
geologic history now because this soil has these little sea beasts and it’s so
has these little sea beasts and it’s so
has these little sea beasts and it’s so old and it’s had mineral and sediments
old and it’s had mineral and sediments
old and it’s had mineral and sediments and all sorts of deposits built up over
and all sorts of deposits built up over
and all sorts of deposits built up over time it has very specific mineral
time it has very specific mineral
time it has very specific mineral nutrient content not to mention the way
nutrient content not to mention the way
nutrient content not to mention the way the soil holds or releases water and
the soil holds or releases water and
the soil holds or releases water and these are factors that you have to look
these are factors that you have to look
these are factors that you have to look at when you’re picking which grave to
at when you’re picking which grave to
at when you’re picking which grave to plan in which soil and it’s just like
plan in which soil and it’s just like
plan in which soil and it’s just like Henry would do in his garden so you know
Henry would do in his garden so you know
Henry would do in his garden so you know burgundy has a head start on us and
burgundy has a head start on us and
burgundy has a head start on us and winemaking they started planting grapes
winemaking they started planting grapes
winemaking they started planting grapes well very long time ago but for our
well very long time ago but for our
well very long time ago but for our purposes we’re going to talk about a
purposes we’re going to talk about a
purposes we’re going to talk about a thousand years ago and about a thousand
thousand years ago and about a thousand
thousand years ago and about a thousand years ago you’ve got monks who are
years ago you’ve got monks who are
years ago you’ve got monks who are planting grapes and the monks are the
planting grapes and the monks are the
planting grapes and the monks are the literate ones so they’re the ones who
literate ones so they’re the ones who
literate ones so they’re the ones who can keep records and what they would do
can keep records and what they would do
can keep records and what they would do is they would say what we’ll try 10
is they would say what we’ll try 10
is they would say what we’ll try 10 grapes and we’ll try that soil over
grapes and we’ll try that soil over
grapes and we’ll try that soil over there and they would keep records and
there and they would keep records and
there and they would keep records and they would say well which grapes did
they would say well which grapes did
they would say well which grapes did well on that soil they’d make note of
well on that soil they’d make note of
well on that soil they’d make note of the hillsides they’d make note of
the hillsides they’d make note of
the hillsides they’d make note of sunshine and again I take it back to
sunshine and again I take it back to
sunshine and again I take it back to Henry figuring out where to put the
Henry figuring out where to put the
Henry figuring out where to put the crocuses
crocuses
crocuses where to put the Azalea and they would
where to put the Azalea and they would
where to put the Azalea and they would take other visual clues you know these
take other visual clues you know these
take other visual clues you know these guys they didn’t have the Farmers
guys they didn’t have the Farmers
guys they didn’t have the Farmers Almanac they didn’t have Wikipedia if
Almanac they didn’t have Wikipedia if
Almanac they didn’t have Wikipedia if you go online right now I guarantee you
you go online right now I guarantee you
you go online right now I guarantee you you could find 10 years of rainfall data
you could find 10 years of rainfall data
you could find 10 years of rainfall data for shibly so what these guys were doing
for shibly so what these guys were doing
for shibly so what these guys were doing is they would walk outside they would
is they would walk outside they would
is they would walk outside they would look out from their monastery in the
look out from their monastery in the
look out from their monastery in the dead of winter and they’d see these
dead of winter and they’d see these
dead of winter and they’d see these snow-covered hillsides and they notice
snow-covered hillsides and they notice
snow-covered hillsides and they notice that that one over there tended to melt
that that one over there tended to melt
that that one over there tended to melt faster than anywhere else so what is
faster than anywhere else so what is
faster than anywhere else so what is this clue mean for them well they see
this clue mean for them well they see
this clue mean for them well they see that it gets more sunlight during the
that it gets more sunlight during the
that it gets more sunlight during the day and they think about that and they
day and they think about that and they
day and they think about that and they think well that means the fruits going
think well that means the fruits going
think well that means the fruits going to get riper and if the fruit gets riper
to get riper and if the fruit gets riper
to get riper and if the fruit gets riper the grapes have more sugar so they keep
the grapes have more sugar so they keep
the grapes have more sugar so they keep building on these on these factors and
building on these on these factors and
building on these on these factors and if you have grapes with higher sugar
if you have grapes with higher sugar
if you have grapes with higher sugar that gives you the option to make grades
that gives you the option to make grades
that gives you the option to make grades grapes wine with more sweetness or wine
grapes wine with more sweetness or wine
grapes wine with more sweetness or wine with more alcohol your choice you’re the
with more alcohol your choice you’re the
with more alcohol your choice you’re the winemaker you do whatever you want so
winemaker you do whatever you want so
winemaker you do whatever you want so you’ve got soil which is obviously
you’ve got soil which is obviously
you’ve got soil which is obviously important you’ve got Sun pretty
important you’ve got Sun pretty
important you’ve got Sun pretty important what else could you talk about
important what else could you talk about
important what else could you talk about I mean I could talk about ambient yeasts
I mean I could talk about ambient yeasts
I mean I could talk about ambient yeasts and wild bacteria in my career ziyal
and wild bacteria in my career ziyal
and wild bacteria in my career ziyal fungus but I don’t think anybody has
fungus but I don’t think anybody has
fungus but I don’t think anybody has time for that so we move on to one of
time for that so we move on to one of
time for that so we move on to one of the more visually obvious factors let’s
the more visually obvious factors let’s
the more visually obvious factors let’s look at the wind you know what wind does
look at the wind you know what wind does
look at the wind you know what wind does for a vineyard is that it helps prevent
for a vineyard is that it helps prevent
for a vineyard is that it helps prevent fungal infection and mildew and when
fungal infection and mildew and when
fungal infection and mildew and when you’re making wine that’s a very
you’re making wine that’s a very
you’re making wine that’s a very important thing to keep out of the
important thing to keep out of the
important thing to keep out of the grapes because if you have to vineyards
grapes because if you have to vineyards
grapes because if you have to vineyards with hypothetically the exact same
with hypothetically the exact same
with hypothetically the exact same variables with the only difference being
variables with the only difference being
variables with the only difference being one has wind one dozen in a humid year
one has wind one dozen in a humid year
one has wind one dozen in a humid year the one that has the wind it could still
the one that has the wind it could still
the one that has the wind it could still produce beautiful wine but the one
produce beautiful wine but the one
produce beautiful wine but the one without the wind if you’re not really
without the wind if you’re not really
without the wind if you’re not really careful to get those moldy grapes out
careful to get those moldy grapes out
careful to get those moldy grapes out your wines going to taste like compost
your wines going to taste like compost
your wines going to taste like compost and I don’t I don’t think anybody wants
and I don’t I don’t think anybody wants
and I don’t I don’t think anybody wants wine that tastes like compost
so you’ve got son you got soil you got
so you’ve got son you got soil you got wind and a lot of figuring out what of
wind and a lot of figuring out what of
wind and a lot of figuring out what of these factors you have in your vineyard
these factors you have in your vineyard
these factors you have in your vineyard depends where in the world you plant
depends where in the world you plant
depends where in the world you plant your grapes I mean if I plant Chardonnay
your grapes I mean if I plant Chardonnay
your grapes I mean if I plant Chardonnay in California and then I plant
in California and then I plant
in California and then I plant Chardonnay in France they’re going to
Chardonnay in France they’re going to
Chardonnay in France they’re going to taste very different you know if you’re
taste very different you know if you’re
taste very different you know if you’re looking at a globe and you look where in
looking at a globe and you look where in
looking at a globe and you look where in the world wine grapes are planted you’ve
the world wine grapes are planted you’ve
the world wine grapes are planted you’ve got about two bands of latitude in
got about two bands of latitude in
got about two bands of latitude in either hemisphere between 30 and 50
either hemisphere between 30 and 50
either hemisphere between 30 and 50 degrees it’s too cold by the poles it’s
degrees it’s too cold by the poles it’s
degrees it’s too cold by the poles it’s too hot by the equator so you’ve got all
too hot by the equator so you’ve got all
too hot by the equator so you’ve got all these natural factors that you can
these natural factors that you can
these natural factors that you can choose from place wind Sun soil but just
choose from place wind Sun soil but just
choose from place wind Sun soil but just when you think you can plant your
when you think you can plant your
when you think you can plant your vineyard and you’ll be in good shape all
vineyard and you’ll be in good shape all
vineyard and you’ll be in good shape all the sudden they’re all these other
the sudden they’re all these other
the sudden they’re all these other factors factors that the farmer can’t
factors factors that the farmer can’t
factors factors that the farmer can’t control with the natural environment
control with the natural environment
control with the natural environment market influence winemaking grape
market influence winemaking grape
market influence winemaking grape growing it’s a business it’s a
growing it’s a business it’s a
growing it’s a business it’s a livelihood you need to be able to make
livelihood you need to be able to make
livelihood you need to be able to make money and survive doing it if you’re
money and survive doing it if you’re
money and survive doing it if you’re making wine that nobody wants you’re not
making wine that nobody wants you’re not
making wine that nobody wants you’re not going to survive the fashion now is to
going to survive the fashion now is to
going to survive the fashion now is to prefer dry wines sweet wines are not as
prefer dry wines sweet wines are not as
prefer dry wines sweet wines are not as in vogue as they used to be but if you
in vogue as they used to be but if you
in vogue as they used to be but if you look 3 400 years ago some of the most
look 3 400 years ago some of the most
look 3 400 years ago some of the most valuable wines in the world were wines
valuable wines in the world were wines
valuable wines in the world were wines with more residual sugar fortification
with more residual sugar fortification
with more residual sugar fortification and why the difference well if you’re
and why the difference well if you’re
and why the difference well if you’re looking back then did they have
looking back then did they have
looking back then did they have refrigerated shipping containers walk-in
refrigerated shipping containers walk-in
refrigerated shipping containers walk-in fridges at the restaurants now it was
fridges at the restaurants now it was
fridges at the restaurants now it was temperature was left wild to nature so
temperature was left wild to nature so
temperature was left wild to nature so we’ll wine with more sugar more alcohol
we’ll wine with more sugar more alcohol
we’ll wine with more sugar more alcohol they’ll travel better they have a longer
they’ll travel better they have a longer
they’ll travel better they have a longer shelf life but now that we have fridges
shelf life but now that we have fridges
shelf life but now that we have fridges temperature controlled fermentation you
temperature controlled fermentation you
temperature controlled fermentation you go into any kitchen in any restaurant
go into any kitchen in any restaurant
go into any kitchen in any restaurant and just walk right into the cold box
and just walk right into the cold box
and just walk right into the cold box but the result is that these sweet wines
but the result is that these sweet wines
but the result is that these sweet wines their popularity is waning once highly
their popularity is waning once highly
their popularity is waning once highly valued now much less so so we’ve gone
valued now much less so so we’ve gone
valued now much less so so we’ve gone from Sun soil Earth Wind
from Sun soil Earth Wind
from Sun soil Earth Wind little water that doesn’t hurt and now
little water that doesn’t hurt and now
little water that doesn’t hurt and now we’re on to market influence how about
we’re on to market influence how about
we’re on to market influence how about local materials you know when you’re
local materials you know when you’re
local materials you know when you’re making wine the easiest thing to do is
making wine the easiest thing to do is
making wine the easiest thing to do is use what’s around you use the local
use what’s around you use the local
use what’s around you use the local materials so if I was a wine maker in
materials so if I was a wine maker in
materials so if I was a wine maker in the mid-1700s in Bordeaux in France and
the mid-1700s in Bordeaux in France and
the mid-1700s in Bordeaux in France and I’m making red wine I’ve got to put it
I’m making red wine I’ve got to put it
I’m making red wine I’ve got to put it in something I’ve got to sell it in
in something I’ve got to sell it in
in something I’ve got to sell it in something it’s got to be transported
something it’s got to be transported
something it’s got to be transported somehow what do I have nearby Bordeaux
somehow what do I have nearby Bordeaux
somehow what do I have nearby Bordeaux in France I have an oak forest curiously
in France I have an oak forest curiously
in France I have an oak forest curiously enough of French oak forest so I’m going
enough of French oak forest so I’m going
enough of French oak forest so I’m going to use French oak to store and transport
to use French oak to store and transport
to use French oak to store and transport my wine it just makes the most sense
my wine it just makes the most sense
my wine it just makes the most sense pragmatic way in from a cost perspective
pragmatic way in from a cost perspective
pragmatic way in from a cost perspective it wouldn’t make any sense for me to go
it wouldn’t make any sense for me to go
it wouldn’t make any sense for me to go to hungrier to go to Slovenia or go to
to hungrier to go to Slovenia or go to
to hungrier to go to Slovenia or go to the United States to bring an oak when I
the United States to bring an oak when I
the United States to bring an oak when I could just get it from my backyard so
could just get it from my backyard so
could just get it from my backyard so the result now hundreds of years laters
the result now hundreds of years laters
the result now hundreds of years laters that well produced Bordeaux red Bordeaux
that well produced Bordeaux red Bordeaux
that well produced Bordeaux red Bordeaux often has flavors in a room is
often has flavors in a room is
often has flavors in a room is associated with French oak and as a
associated with French oak and as a
associated with French oak and as a result this wine at emulators of its
result this wine at emulators of its
result this wine at emulators of its style often seek that out it’s highly
style often seek that out it’s highly
style often seek that out it’s highly valued so now you’ve got market sources
valued so now you’ve got market sources
valued so now you’ve got market sources you’ve got your pragmatic materials how
you’ve got your pragmatic materials how
you’ve got your pragmatic materials how about local cuisine you know the old
about local cuisine you know the old
about local cuisine you know the old adage in the wine industry is when
adage in the wine industry is when
adage in the wine industry is when you’re pairing wine and food what goes
you’re pairing wine and food what goes
you’re pairing wine and food what goes together what grows together goes
together what grows together goes
together what grows together goes together and this makes sense because
together and this makes sense because
together and this makes sense because you know let’s say you’re in Tuscany
you know let’s say you’re in Tuscany
you know let’s say you’re in Tuscany under a Tuscan Sun drinking Tuscan wine
under a Tuscan Sun drinking Tuscan wine
under a Tuscan Sun drinking Tuscan wine eating Tuscan food it’s going to pair
eating Tuscan food it’s going to pair
eating Tuscan food it’s going to pair beautifully it’s going to be delicious I
beautifully it’s going to be delicious I
beautifully it’s going to be delicious I mean why would it do anything but I mean
mean why would it do anything but I mean
mean why would it do anything but I mean nobody would want to enjoy food or wine
nobody would want to enjoy food or wine
nobody would want to enjoy food or wine that tastes terrible with the food
that tastes terrible with the food
that tastes terrible with the food they’re eating I would just be an
they’re eating I would just be an
they’re eating I would just be an unpleasant experience for everybody so
unpleasant experience for everybody so
unpleasant experience for everybody so you’ve got your run-of-the-mill natural
you’ve got your run-of-the-mill natural
you’ve got your run-of-the-mill natural factors and then you’ve got these other
factors and then you’ve got these other
factors and then you’ve got these other factors that maybe we haven’t thought of
factors that maybe we haven’t thought of
factors that maybe we haven’t thought of it first now I thought I’d got a pretty
it first now I thought I’d got a pretty
it first now I thought I’d got a pretty good handle on all that as I was reading
good handle on all that as I was reading
good handle on all that as I was reading and learning about wine but then i went
and learning about wine but then i went
and learning about wine but then i went to a tasting last year and this brought
to a tasting last year and this brought
to a tasting last year and this brought another factor forward that i had never
another factor forward that i had never
another factor forward that i had never considered before now this was a tasting
considered before now this was a tasting
considered before now this was a tasting featuring the wines of chateau moose are
featuring the wines of chateau moose are
featuring the wines of chateau moose are now château mu star is a pretty
now château mu star is a pretty
now château mu star is a pretty remarkable winery for two reasons number
remarkable winery for two reasons number
remarkable winery for two reasons number one they put lebanon on the lap on the
one they put lebanon on the lap on the
one they put lebanon on the lap on the map for fine wine production
map for fine wine production
map for fine wine production number two while most vineyards will
number two while most vineyards will
number two while most vineyards will release their wines one or two years
release their wines one or two years
release their wines one or two years after the harvest Chateau moose are
after the harvest Chateau moose are
after the harvest Chateau moose are doesn’t release there’s 47 years after
doesn’t release there’s 47 years after
doesn’t release there’s 47 years after the harvest and their thinking is that
the harvest and their thinking is that
the harvest and their thinking is that over seven years the flavors come
over seven years the flavors come
over seven years the flavors come together they integrate they meld it’s
together they integrate they meld it’s
together they integrate they meld it’s the same ideas slow cooking a stew low
the same ideas slow cooking a stew low
the same ideas slow cooking a stew low and slow and better flavor integration
and slow and better flavor integration
and slow and better flavor integration so at this tasting we tasted their the
so at this tasting we tasted their the
so at this tasting we tasted their the rose’ they’re white they’re red and they
rose’ they’re white they’re red and they
rose’ they’re white they’re red and they were all very nice ones they were very
were all very nice ones they were very
were all very nice ones they were very good wines and we tasted many vintages
good wines and we tasted many vintages
good wines and we tasted many vintages so in the red wine we tasted their 2004
so in the red wine we tasted their 2004
so in the red wine we tasted their 2004 there 2000 their 1998 and their other
there 2000 their 1998 and their other
there 2000 their 1998 and their other 1990 1998 1984 so the 84 was pretty cool
1990 1998 1984 so the 84 was pretty cool
1990 1998 1984 so the 84 was pretty cool for me I really enjoyed tasting that
for me I really enjoyed tasting that
for me I really enjoyed tasting that wine now for sort of selfish reasons so
wine now for sort of selfish reasons so
wine now for sort of selfish reasons so I was born in nineteen eighty-four and I
I was born in nineteen eighty-four and I
I was born in nineteen eighty-four and I think drinking wine from your birth here
think drinking wine from your birth here
think drinking wine from your birth here is a wonderful experience because you
is a wonderful experience because you
is a wonderful experience because you get to taste a wine that has existed the
get to taste a wine that has existed the
get to taste a wine that has existed the entire time you’ve been alive you’re
entire time you’ve been alive you’re
entire time you’ve been alive you’re basically tasting a food product that
basically tasting a food product that
basically tasting a food product that survived twenty thirty forty plus years
survived twenty thirty forty plus years
survived twenty thirty forty plus years and the flavors aren’t always perfect
and the flavors aren’t always perfect
and the flavors aren’t always perfect but it’s always special so anybody like
but it’s always special so anybody like
but it’s always special so anybody like me born in nineteen eighty-four that
me born in nineteen eighty-four that
me born in nineteen eighty-four that search for birth year wine has found out
search for birth year wine has found out
search for birth year wine has found out that nineteen eighty-four was a terrible
that nineteen eighty-four was a terrible
that nineteen eighty-four was a terrible wine for wine production terrible year
wine for wine production terrible year
wine for wine production terrible year the weather was bad the grapes were bad
the weather was bad the grapes were bad
the weather was bad the grapes were bad the line was bad except for a few
the line was bad except for a few
the line was bad except for a few pockets here and there but it was just
pockets here and there but it was just
pockets here and there but it was just not good if you’re looking for berthier
not good if you’re looking for berthier
not good if you’re looking for berthier wine so we’re tasting through these
wine so we’re tasting through these
wine so we’re tasting through these vintages of moose are and the first four
vintages of moose are and the first four
vintages of moose are and the first four were you know they had a consistent
were you know they had a consistent
were you know they had a consistent house style you could tell that there
house style you could tell that there
house style you could tell that there was a difference because there were
was a difference because there were
was a difference because there were different ages but there’s a consistency
different ages but there’s a consistency
different ages but there’s a consistency between them now the 84 aside from me
between them now the 84 aside from me
between them now the 84 aside from me liking it and being interested because
liking it and being interested because
liking it and being interested because it was my birth here you know you go
it was my birth here you know you go
it was my birth here you know you go through the usual steps when you’re
through the usual steps when you’re
through the usual steps when you’re tasting and drinking wine you you look
tasting and drinking wine you you look
tasting and drinking wine you you look at the wine swirl the wine you smell the
at the wine swirl the wine you smell the
at the wine swirl the wine you smell the wine and that’s where I stopped I
wine and that’s where I stopped I
wine and that’s where I stopped I smelled the wine and all of a sudden
smelled the wine and all of a sudden
smelled the wine and all of a sudden this sense memory just kicks in and it
this sense memory just kicks in and it
this sense memory just kicks in and it takes me immediately back to the church
takes me immediately back to the church
takes me immediately back to the church that I attended growing up and this wine
that I attended growing up and this wine
that I attended growing up and this wine it had you know the aromas were outside
it had you know the aromas were outside
it had you know the aromas were outside of the norm for not just the red wines
of the norm for not just the red wines
of the norm for not just the red wines there but most of the red wine I smell
there but most of the red wine I smell
there but most of the red wine I smell and taste on a regular basis
and taste on a regular basis
and taste on a regular basis and you know when you go into an old
and you know when you go into an old
and you know when you go into an old bookstore or an old church and you have
bookstore or an old church and you have
bookstore or an old church and you have this smell that’s the accumulated effect
this smell that’s the accumulated effect
this smell that’s the accumulated effect of hundreds of years of experience of
of hundreds of years of experience of
of hundreds of years of experience of hundreds of thousands of people passing
hundreds of thousands of people passing
hundreds of thousands of people passing through there you realize there’s
through there you realize there’s
through there you realize there’s something special about this there’s a
something special about this there’s a
something special about this there’s a story behind it so we wondered what what
story behind it so we wondered what what
story behind it so we wondered what what was causing this and the owner of the
was causing this and the owner of the
was causing this and the owner of the winery told us that from their vineyard
winery told us that from their vineyard
winery told us that from their vineyard to their winery was a drive of about two
to their winery was a drive of about two
to their winery was a drive of about two hours usually because their vineyards
hours usually because their vineyards
hours usually because their vineyards are high up in the mountains now in 1984
are high up in the mountains now in 1984
are high up in the mountains now in 1984 they had a different experience their
they had a different experience their
they had a different experience their trip went from two hours to five days
trip went from two hours to five days
trip went from two hours to five days now the reason for this was they ran
now the reason for this was they ran
now the reason for this was they ran into something of a roadblock and I’m
into something of a roadblock and I’m
into something of a roadblock and I’m like a metaphorical roadblock but like
like a metaphorical roadblock but like
like a metaphorical roadblock but like actual roadblocks because the Lebanese
actual roadblocks because the Lebanese
actual roadblocks because the Lebanese civil war was going on so they’re
civil war was going on so they’re
civil war was going on so they’re driving this truck from town to town
driving this truck from town to town
driving this truck from town to town road blocked a road block trying just to
road blocked a road block trying just to
road blocked a road block trying just to get back to their winery all the while
get back to their winery all the while
get back to their winery all the while under the hot you know august-september
under the hot you know august-september
under the hot you know august-september son these grapes are just fermenting
son these grapes are just fermenting
son these grapes are just fermenting away in the back of this truck in a
away in the back of this truck in a
away in the back of this truck in a really primitive way the way they would
really primitive way the way they would
really primitive way the way they would if you were if you just threw a bunch of
if you were if you just threw a bunch of
if you were if you just threw a bunch of grapes into a pot four thousand years
grapes into a pot four thousand years
grapes into a pot four thousand years ago but you know they’re they’re
ago but you know they’re they’re
ago but you know they’re they’re professionals so they said we’re gonna
professionals so they said we’re gonna
professionals so they said we’re gonna go ahead we’re going to make this wine
go ahead we’re going to make this wine
go ahead we’re going to make this wine they went ahead and they made it and it
they went ahead and they made it and it
they went ahead and they made it and it tasted completely different than any
tasted completely different than any
tasted completely different than any other vintage we tasted but it had the
other vintage we tasted but it had the
other vintage we tasted but it had the flavors unmistakeably of the war vintage
flavors unmistakeably of the war vintage
flavors unmistakeably of the war vintage so aside from the local and cultural
so aside from the local and cultural
so aside from the local and cultural influences now we have political climate
influences now we have political climate
influences now we have political climate we have the war and no matter what the
we have the war and no matter what the
we have the war and no matter what the soil offered to the grapes no matter how
soil offered to the grapes no matter how
soil offered to the grapes no matter how much rain fell no matter how the
much rain fell no matter how the
much rain fell no matter how the sunshine that year the war throws a
sunshine that year the war throws a
sunshine that year the war throws a wrench in the whole process and it’s not
wrench in the whole process and it’s not
wrench in the whole process and it’s not the sort of thing you can track with
the sort of thing you can track with
the sort of thing you can track with rainfall charts and tracking daily solar
rainfall charts and tracking daily solar
rainfall charts and tracking daily solar hours so this this stuck in my mind and
hours so this this stuck in my mind and
hours so this this stuck in my mind and as a result after that when I’d watch
as a result after that when I’d watch
as a result after that when I’d watch the news and I’d see stories about
the news and I’d see stories about
the news and I’d see stories about refugees or people displaced by war all
refugees or people displaced by war all
refugees or people displaced by war all of a sudden I started thinking about
of a sudden I started thinking about
of a sudden I started thinking about this bottle of wine and in written vice
this bottle of wine and in written vice
this bottle of wine and in written vice versa I started thinking more about
versa I started thinking more about
versa I started thinking more about these people so you know
these people so you know
these people so you know you may notice that we have an election
you may notice that we have an election
you may notice that we have an election tomorrow and there’s been a lot of news
tomorrow and there’s been a lot of news
tomorrow and there’s been a lot of news I mean we’re bombarded with news every
I mean we’re bombarded with news every
I mean we’re bombarded with news every day so if I hadn’t had this wine would I
day so if I hadn’t had this wine would I
day so if I hadn’t had this wine would I have taken better notice of the refugees
have taken better notice of the refugees
have taken better notice of the refugees of the people displaced by war maybe but
of the people displaced by war maybe but
of the people displaced by war maybe but maybe not with the amount of information
maybe not with the amount of information
maybe not with the amount of information that’s just thrust at us every day and
that’s just thrust at us every day and
that’s just thrust at us every day and the same thing very recently last week
the same thing very recently last week
the same thing very recently last week maybe two weeks ago near in Italy they
maybe two weeks ago near in Italy they
maybe two weeks ago near in Italy they had earthquakes and these earthquakes
had earthquakes and these earthquakes
had earthquakes and these earthquakes they destroyed property they destroyed
they destroyed property they destroyed
they destroyed property they destroyed landmarks old churches they destroyed
landmarks old churches they destroyed
landmarks old churches they destroyed homes you know and it always not the
homes you know and it always not the
homes you know and it always not the only place in the last five years
only place in the last five years
only place in the last five years California Chile they’ve all been hit by
California Chile they’ve all been hit by
California Chile they’ve all been hit by earthquakes and you know for the people
earthquakes and you know for the people
earthquakes and you know for the people who are there making this wine this is
who are there making this wine this is
who are there making this wine this is always the earthquake vintage because an
always the earthquake vintage because an
always the earthquake vintage because an earthquake can actually believe it or
earthquake can actually believe it or
earthquake can actually believe it or not affect the final flavors of line not
not affect the final flavors of line not
not affect the final flavors of line not to mention the memories associated with
to mention the memories associated with
to mention the memories associated with losing family and losing friends you
losing family and losing friends you
losing family and losing friends you know so you’ve got all these factors
know so you’ve got all these factors
know so you’ve got all these factors that you don’t typically think of when
that you don’t typically think of when
that you don’t typically think of when you think about a sense of place in
you think about a sense of place in
you think about a sense of place in winemaking or terroir so let’s jump back
winemaking or terroir so let’s jump back
winemaking or terroir so let’s jump back to that basic definition that terroir is
to that basic definition that terroir is
to that basic definition that terroir is the complete natural environment
the complete natural environment
the complete natural environment including factors such as soil
including factors such as soil
including factors such as soil topography and climate this clearly to
topography and climate this clearly to
topography and climate this clearly to me seems like an insufficient definition
me seems like an insufficient definition
me seems like an insufficient definition net and not just insufficient because it
net and not just insufficient because it
net and not just insufficient because it doesn’t explicitly described enough but
doesn’t explicitly described enough but
doesn’t explicitly described enough but insufficient because it doesn’t
insufficient because it doesn’t
insufficient because it doesn’t encourage us it doesn’t encourage us to
encourage us it doesn’t encourage us to
encourage us it doesn’t encourage us to think about who’s behind the wine what
think about who’s behind the wine what
think about who’s behind the wine what brought the wine here today what trials
brought the wine here today what trials
brought the wine here today what trials and tribulations what’s suffering what
and tribulations what’s suffering what
and tribulations what’s suffering what success how did this get here so i think
success how did this get here so i think
success how did this get here so i think a good definition of terror war has to
a good definition of terror war has to
a good definition of terror war has to include of course the natural
include of course the natural
include of course the natural environment but you you must consider
environment but you you must consider
environment but you you must consider the political climate the social aspects
the political climate the social aspects
the political climate the social aspects the cultural aspects and i don’t want to
the cultural aspects and i don’t want to
the cultural aspects and i don’t want to get too heavy with all this because this
get too heavy with all this because this
get too heavy with all this because this is all very sort of doom and gloom but
is all very sort of doom and gloom but
is all very sort of doom and gloom but you know first and foremost I want
you know first and foremost I want
you know first and foremost I want people to enjoy wine you know I mean
people to enjoy wine you know I mean
people to enjoy wine you know I mean it’s a it’s a beverage that people
it’s a it’s a beverage that people
it’s a it’s a beverage that people should enjoy with friends with family
should enjoy with friends with family
should enjoy with friends with family and you know I mean also selfishly I
and you know I mean also selfishly I
and you know I mean also selfishly I think people should enjoy wine because
think people should enjoy wine because
think people should enjoy wine because if they don’t I’m out of a job and I
if they don’t I’m out of a job and I
if they don’t I’m out of a job and I need to pay bills
need to pay bills
need to pay bills but I think good wine is worthy of our
but I think good wine is worthy of our
but I think good wine is worthy of our attention and I think good wine is like
attention and I think good wine is like
attention and I think good wine is like good art good philosophy good music in
good art good philosophy good music in
good art good philosophy good music in that it expands our horizons it went to
that it expands our horizons it went to
that it expands our horizons it went to see cultures and people that we wouldn’t
see cultures and people that we wouldn’t
see cultures and people that we wouldn’t have otherwise seen so you don’t always
have otherwise seen so you don’t always
have otherwise seen so you don’t always have to you know spend your time
have to you know spend your time
have to you know spend your time thinking about every little aspect that
thinking about every little aspect that
thinking about every little aspect that went into a bottle of wine but maybe the
went into a bottle of wine but maybe the
went into a bottle of wine but maybe the next time you do enjoy a glass just
next time you do enjoy a glass just
next time you do enjoy a glass just think about where it comes from and how
think about where it comes from and how
think about where it comes from and how we’re all connected by it thank you
we’re all connected by it thank you
we’re all connected by it thank you [Applause]
”
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