Hello everyone, vote.
thank you for this image invitation and it’s
precisely the image that I was
talking to you and thinking about the subject that
has this event our voice still
continue a little more so that
Could you talk about the image?
but not approve these days is the way
communication we have the strongest
precisely at a visual level
so I guess what we can
to think is how to talk about
our visual voice and certainty photography
which is an instrument that all of you
use our daily routine and a
super important tool for the
as will be express themselves but
photography was not always a process
simple to do and after the invention of
photography only what I learned one
This technique is quite complicated and
could do the images however
some decades after the invention of
photography a brand that we all
we have known allowed this process
was much simpler and more accessible to
everybody
we find it is a democratization
of the image has access to cameras
photographic make your own
images and in some ways it is
direct link to photography
all have our digital albums and
talking to the current time is
probably albums are folders
full of images obtained in
computers
because they still remember how it worked
A little while ago we do
our albums and photos
they served to remember and were chosen
we were probably not so sure
that not so many
we do not make as many images and
we used these images from a
book genre to to remember the
moments that we liked that it was the
more important for us and thus
The way we did it was to build
our memories and not always our
photo album was only in this
in this format
many times and still make sure that
You know they’ve already entered homes.
where the album and memories are
distributed by the house is with the
the images that are
at the tables on purchases and I am sure
that you have all entered a house
of parties have already seen even when
were children
some that the family grant had
most important events today this
emotion with images is no longer so much
like this
albums are no longer in most
of the times in books become the
our mobile phones our computers and
this transition to the digital image
it by completely transforming
our habits with the image
the bits that arrive is to be a little
exaggerated and sure that all of you
have the perception of the quantity of
images that are currently produced
therefore to have a level of one
obsession that has more clear of how
the image works today
I think it’s easier to look at
numbers and think how the image
it was bad in the last decade little time
in the year 2000 at the end of the year
we were talking about a production that
80 million images however ten
years later this value had already
increased to 240 time this year
number of images produced exceeds
the trillian I think this number is
huge is an exaggerated number of minds
great a little alarming for the
production that we made of the image
My question is will it be that we
we are getting a sense of how
we used the photographic image and the
consequences that may arise from this
this exaggerated production of images
can spoil our ability to
question the images and know that
way we are delivering the
our own memories
on one hand the albums were okay
very recently they served to
build our marias
today what is happening is
that the image is causing
we had trouble saving
because what we
we do is photograph morning at night
everything around us
we are no longer building our
memories we are not building the
our present and this can change a lot
the pressure we have of things
and worse still create a surface
taken at the time of making the images
Who has not made a photo today?
Who ever made a photo?
won is an example of a job
an artist tried to get an example
exactly this situation
the artist who are in 2011 did this
work was very simple what I
wanted to show was this exaggeration of
production of images
work happens with this this way
to fill an exhibition space that
the artist does is is only 24 hours
makes impression of all the images that
are posted on the internet
flickr google platforms and the
facebook just one day
images all images that are placed
on the Internet only where it is
million images is only one day
it’s an unreasonably large number
therefore my work as a
photographer as a researcher at
level of visual communication do
question all these social habits
begin to be noticed
currently within the image and these
ways to use the image way
official but not only
We’re talking about our voice here.
be one of the communication tools
stronger image
so we ‘re going to have a lot of attention
what we do when we publish
images or when producing images
these forms of producing images
select images and and think
images are also part of our
our responsibility
in the communication we make in
our world
one of the examples that can show this
this power that the image can have people
not so much time in history
recent
after the October revolution in
Russia in a generation of young people after
a period of evolution silva that the
society must be to halt the
image will be used as much as in your
force is the image will be used with
all possible strategies for
improve the world to present life
modern and changing society
the intentions were all good and they create
each image in any way to
promote this culture and development
however the image may have a power
very strong but part of that power
there are also very very large wheat
in this example we will see what happens
other decades later when
totalitarian regimes have put themselves
world and becomes a world in a
World War II and adopt
exactly the same strategies for
say the opposite and to promote conflict
It is obvious that we should think of a
slope we see and we also live think
that we are in a world where
conflicts are increasingly increasing.
We are currently living in Europe.
which is collapsing
therefore it is the way we use the
image has some responsibilities
we want a change in how we
we looked and questioned the image
extremely important and we have to
constantly pressing the image and the
my doubt is if it’s going to be this year
image comes every day we are
constantly bombarded with images
from morning till evening are pictures
on television in the news
own newspaper
advertising pictures and images
you sales on social networks the
your friends
and they images that you do too
so way do you think they question
all these images form you
use in a less superficial way
some current studies have even
demonstrated that the use of images that
we do in the present time are
help new problems that do not
We did not even talk before.
in addition to memory problems
sports games this exaggeration of
images as well and you all know the
problems that are caused at the
social crisis at a personal level
of representation begins to exist and
which is also very much linked to a crisis
identity may exist in excess of
of representation that we all do
we make self-portraits now
called elfes we all have a
way of creating an image of what
we want for ourselves but often
have nothing to do with what I really
are
this illusion and this way of wanting
show something else without thinking about what
we can create a very
large and can create a series of
frustrations when
we confront that image that
we do
in this research on the
image in this research that I intend to
do at a time when I was like
you finish my studies
superior
I had this desire to know more
but the truth is that like many people
that end higher education
What happens is that for one with a
precarious labor market
the opportunities are too few already
that people often demoralize
when they want to do a lot and come with
possibility to face doing things
It is my intention to understand the
world has emerged from this
analysis of the image and from the image
I wanted to understand how it is
that worked everything with children going
want to do a project without knowing the
which apply here to know
responsible for the work status 60 is
build a project once again that
did not have many other alternatives
because also in the areas of images
there is a great difficulty currently one
world to constantly find a
certainty is at the work level what
happens then create a file for
I was more than a school and I
taught that he continues to teach
until today
Of course it is very difficult without
financing without starting a new
project but my experience that I
I can say is that knowledge never
will be
should never be harmed when the
how much we want to understand something
even if we are in the world, no
where it is not easy to start
projects and where we can easily change
to demoralize the intention is that
forget the goal on the spot
started the project and in this case when
I started the file what I wanted was
create a queue of people who like
I wanted to know more and create understanding.
the world from the image
What happens is that as well as
possibilities we have at
digital and the internet level ever
proximity to other people is
made it easier then my idea was
create a greater number of professionals and
and beginners in this area want to
without sharing ideas that will always
to share knowledge and new
proposals and the file is that
a number of publications have been attempted
do and I was doing from 2011
sharing essays and interviews and a
where to see all these
content and a series of works that
always being updated
new visual proposals
all this may seem complicated and
do projects that the match does not show
one rapid distribution can be
demoralizing
but we have to adapt to the
conditions that exist in this case
happens is that we move price in
three
we have and we can not afford to erase
with consistency between the
simplification can
look like fishing
after six years I was working
with great dedication in this project
although it always sounds strange with the
maximum of three
this project is now my thesis
investigation with one with a
complete studies
so but arrives later spent
up will receive a remuneration
a form they did not even imagine as
is that there could be
and I when I started this project because
I wanted to learn more and I never imagined
and to arrive at a thesis of
research into which they are paying
to do what I like
so do not forget yet every
time to do something that
be useful and to do something that
You can play with a group.
of people have to believe in government
joaquim and distribution of work and
brought together more people to the
help you do what you
like and none of this would be possible if
did not have a volunteer team
for years has helped to develop
throughout this project to develop the
level design of the translations and the
dedication allows the project to be
can have an image and quality of the
presentation
so when we talk about it again
our voice not forget that
our voice is also visual and all
images that we made have a
consequence
and final we fail to give importance to the
images we see daily the images of
News
the images that represent the world to
think of a representation that can be
most common surface just entered
for us we are not taking the
importance that the image 10
we are not respecting the power and
also as we have seen the danger that the image
Can have
so instead of using the image with
or like terms such as shallowness
maybe it’s time for everyone together
we make a change is from the
our practices
even the simplest we can
improve this world
[Applause]
”
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