Press "Enter" to skip to content

Uma vida com propósito | Allan Costa | TEDxFADBA


[Music]

I want to invite you to imagine a

story with me a story of a

boy who was born some time ago in

periphery of rio de janeiro on a street without

paving the way the sewage runs

open on a street where crime

It reached the highest levels of the river

January in a region of rio de janeiro

called the Fluminense most of

you may have heard of this

boy grows private that many of the

things that people with more possession have

access to this boy grows up studying in

public school this boy grows up seeing

the parents’ difficulty at the end of each

month to pay the bills

living from postponing debts to

to survive

finding a way to tell if

many and many Brazilians and

many, many Brazilian

and this boy some time later

some decades later it is formed in

harvard is a successful executive is a

successful businessman owner partner the

investor of 13 companies

I would like you to imagine without me

the following is the probability that

this story is true

very well who thinks this happens to

Everytime he raises his hand to me for

favor in the audience

nobody thinks it happens all the time

who thinks this happens to somebody?

Raise your hand to me in the

audience please who do you think this

happens rarely

Raise your hand to me, please.

thinks this is practically impossible

Raise your hand to me, please.

I’m here to tell you about the

who moves change the boy’s story

I’ve told you is my

own history

I was born on the outskirts of rio de janeiro

in May 1972 he lives most of the

my life in pretty good condition

difficult

I studied my whole life in school.

public and at a certain point in my life

I understood that it was time to make a

turning

and this story that I want to tell

How did you do that?

change

first of all I really wanted to

I remember when I was little when I was

when I went to college and my

father always told me the following the only

The way you improve in life is

studying, study hard that everything is going to work

Right, and I’m leaving public school via

my friends without making preparatory course

capital

they also wanted to pass the entrance exam

but I’m sure none of them

I wanted more than I did because while I

I was studying in public school in

jacarezinho a little town of

interior of the state of parana where I

lived

they sent me the

that they had finished

study and this was my input to

able to study and to achieve

get where I wanted to go in the

I only had one

opportunity I could make a single

in a single public school

that means I wanted to

I had a plan I knew that for

winning in life had to remain unique and

exclusively what my father had

I knew I just had to study.

a lot and work hard and I did all

the choices in my life toward

make it happen to arrive

where I wanted to go that was to find

the way out of that situation in

that I was and this is why I

I repeat so much and so often

be born with difficulty whatever it may be

it is not destiny it is circumstance and it is

find ways to get out

as long as you have a plan and I had

and limited in other words

I had attitude, it’s no use, you.

It’s no use, it’s no use, you have one.

plan if you do not make it

Tuesday if you do not dare leave your area

comfort so you can get

to where you want that boy

who was born on the outskirts of the

January studied his whole life in school

when it reached the 40th anniversary of

age

effectively won in life

I had a nice job, I was a director.

superintendent of the sebrae at 40 years old I

had a bell salary had a car with

driver

I had a desk. I had 250 people.

who worked with me and I had not

none of my needs that do not

was being served but at the same time

A time has come for my life.

around that time when I

I felt like this little animal that is in the

screen back is must have heard in the

story of the frog that is played in a

hot water pot the water goes

heating up and it feels comfortable

until the water becomes too hot

so that it stays there in

At that moment I decided it was time to

leave the job I was in

working because I felt a

very great restlessness I did not know of

where this uneasiness came I felt that

needed to make something of the

My life and I accepted an offer to

be the company’s CEO

financial sector as you know

financial sector companies pay

absolutely huge salaries and 40 days

after I accepted the offer to be

CEO of this company

I quit and I turn the Brazilian who

gave up the employment of 900 thousand reais

to undertake

after leaving that bad situation I

I can get to the job of my

dreams I can have a beautiful salary I

I can reach the goal I had

that was after all won in life

and I decide to quit my job

who pays me almost one million reais per

year and at that time I was nothing more

that a young man of 40 years for the first

once unemployed

In my life I wondered what

Did it happen?

Why did I come to this?

situation resigning from employment

anyone asked god when

I told the beginning of the story that today

I have company in three companies of

Today I’m a speaker today.

executive long’m no longer

people often say that it pulls

what a brave decision that happened

four years ago to resign from the

job at la jacarezinho in the city in

that I lived in my adolescence

there is a saying that

people only see the drips I drink and

do not see the tumbles I take

When I tell this story today, I

your present chapter

people do not know what happened

after that side of that decision

to quit one million jobs

of real and become entrepreneur

absolute 0 again

I spent the most terrible six months

of my life in that moment because I

I resigned more or less in July

2013

and at that moment my poor father with 84

I almost got mad because I could not

to understand what I had in my head how it is

that someone who has achieved everything in life

coming from zero coming from absolutely

precarious decides to take such a decision

to resign from wanting to turn

entrepreneur 40 years and until that

moment I was not sure either

what I was doing did not

was very clear about the choices

What were you doing, you only knew that I

I needed to change something in my

and this happens for a very long time.

clear

I told you that very young I

I decided that I would change my life.

I decided that I would win in life and

winning in life for me means a

only thing the money I would say mine

success based on the amount of

money I had on my account

bank and by the time I got

more money in my bank account is

exactly the same moment as me

I feel more unhappy and that is why I

I resigned but between the act of taking the

resignation and what to do

happened during those four years and I

I spent six very difficult months

December 2013 in the middle of all this

confusion I decided to disappear from everything I

I decided to take a flight and I could take this

flight but this is relevant did not need

catch a flight to do it but I

I decided to take a flight and I decided to go to

nepal and there in Nepal I find out what

missing for me that was missing for

me along the way.

20 years in which I became an executive of

success in which I became an executive

with a salary of 1 million reais

by the way the purpose is the reason

which one of us does what he does

If I ask you now what ?

because you do what you do for

that you get out of bed every day of

the sad morning of this question that the

Most people respond by saying that

get out of bed every single morning

and exclusively to work changing

time for money because they need a

salary at the end of the

this is one of the saddest things that

a human being can do with one’s own

life because purpose is what moves the

mankind purpose is what moves the

purpose people is what puts

sparkle in people’s eyes

the other day I was talking to a group of

sellers in curitiba that sells a

jewelry and I ask why they leave the

bed in the morning their response was to

The next we get out of bed to sell.

jewels

I wanted everything I wanted in that

moment she has a campaign of those

very big that you tighten and make a

clanging noise rings a siren foot

because the answer is also wrong

Think about me because a woman bought

a jewel whatever it is

a woman with a jewel to be more

more beautiful happy because most desired

a man bought a man a jewel

bought a jewel to make the woman who

he loves happier thus a

jewelery seller have a purpose

much bigger in what you do and I wanted to

have purpose in what I did

the purpose is what is on this slide and it is

That’s why today I do what I

I do

last week I had an event with more than

or less 500 young people giving a lecture

similar to the one I ‘m doing

at this time

5 the next day I received this message

organization of the event

I am very clear to this day.

respect that what I was born to

to do is to spread messages that

help people when this happens.

I happen to feel like I’m walking.

to build what I call

delegate

but for this to happen to us

You need to do what I call disconnecting.

the autopilot

several speakers this afternoon

talked about our accelerated state

depending on the moment we live in

world due to acceleration

technology in the light of everything that

and I wanted to make an invitation to

You listen for 10 seconds with attention.

Silence troubles you know why why

we rarely hear the sound of the

silence and the only way we enter

in contact with what is most

relevant

we have in terms of mission in life is

giving us opportunities in these moments of

stop to think about that

what we want and what we need

what makes us human

ultimately it is what I

I call conscious choices

the problem of living in a permanent state

automatic pilot is that we do not

we make conscious choices we are

a kind of zeca syndrome

pagodinho have already heard

let life take me life take me

I’m going to live one day after another without

stop to think and ask what the

my role because I’m here I

I spent 20 years of my life.

professional doing this by running behind

of money until a day comes when

high mountain in Nepal in Himalayas

I came across the following reasoning

has a fifteen- year-old son Lucas who

season had 12

at that time it was never mad

to play with toys those toys

many of you have heard

never talk when he does not play today

but he is 15 years old but until today

he has kept his legos when

You open the door of Lucca’s closet in

I’m lego of everything that’s the way you can

imagine inside

The sad part of this is that it fills

that lego lucca’s closet that is

something that never in his life he asked me

to do in that crazy search

by the success that for me was only

money

I threw away a lot

the only thing that until today in some

moment of life from Lucca he has me

charged and even if I get all the

World money I buy this time

back that’s why we need to

Will you stop and think about stopping?

to look at one’s life and stop

to think about the choices that we are

doing because when we look at

the choices we make behind

purpose

in our lives we walk to

stride in the direction of doing what

I call building a legacy to people.

think it ‘s cool

has to do with greatness has nothing to do with

greatness of what is done out there with

the construction of a theater of a bridge

whatever it is

legacy is the possibility that we have

every day to make a difference in the

life of a legacy is the difference that

we do at every moment in the lives of

people around us

on leaving that door today at the end

of this event if the 15 minutes I spent

with you to leave something that is

I know I’m walking in the

direction of the construction of my legacy and

To conclude, I want to

add one more thing

in that equation as to what moves the

change

we say that what moves change is

will strategy and attitude but

especially what drives change

is to have a bigger reason than me

When I look at myself, I just

give me the chance to change what I want

that is because the change of truth

happens when we look at each other

and this is it we go back in that story

from the beginning and if I ask you

imagine a story that has you

as main characters and ask

if it is possible to change anything

I’m sure you’ll understand

that is because change only depends on

find a why that is greater than

that we

[Applause]

”

Be First to Comment

Leave a Reply

Your email address will not be published. Required fields are marked *