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Steve Wozniak on Advertising


in 1984 apple released the first

in 1984 apple released the first commercial to announce the arrival of

commercial to announce the arrival of

commercial to announce the arrival of the Macintosh computer hi I’m Rebecca

the Macintosh computer hi I’m Rebecca

the Macintosh computer hi I’m Rebecca Brayton and welcome to watchmojo.com in

Brayton and welcome to watchmojo.com in

Brayton and welcome to watchmojo.com in this clip Steve Wozniak reveals his

this clip Steve Wozniak reveals his

this clip Steve Wozniak reveals his thoughts and feelings on one of the most

thoughts and feelings on one of the most

thoughts and feelings on one of the most powerful and revered commercials in

powerful and revered commercials in

powerful and revered commercials in advertising history the 1984 commercial

advertising history the 1984 commercial

advertising history the 1984 commercial kind of showed a you know freerunning

kind of showed a you know freerunning

kind of showed a you know freerunning person overturning somebody’s dictating

person overturning somebody’s dictating

person overturning somebody’s dictating this is the way it’s going to be you

this is the way it’s going to be you

this is the way it’s going to be you know there’s only one word you have no

know there’s only one word you have no

know there’s only one word you have no free thought of your own that was sort

free thought of your own that was sort

free thought of your own that was sort of the theme of that commercial we all

of the theme of that commercial we all

of the theme of that commercial we all want see if jobs called me over to the

want see if jobs called me over to the

want see if jobs called me over to the building for it was shown and put it up

building for it was shown and put it up

building for it was shown and put it up on a humanik player and there was and I

on a humanik player and there was and I

on a humanik player and there was and I watched it just stunned at the message

watched it just stunned at the message

watched it just stunned at the message the meaning the feelings that gave you

the meaning the feelings that gave you

the meaning the feelings that gave you inside the the science fiction

inside the the science fiction

inside the the science fiction production aspect and I said that is

production aspect and I said that is

production aspect and I said that is incredible you know we can show to the

incredible you know we can show to the

incredible you know we can show to the Super Bowl he said well the board

Super Bowl he said well the board

Super Bowl he said well the board decided against it and I was shocked and

decided against it and I was shocked and

decided against it and I was shocked and I was so young and naive you know I said

I was so young and naive you know I said

I was so young and naive you know I said I said why and he said well one thing

I said why and he said well one thing

I said why and he said well one thing was the cost eight hundred thousand

was the cost eight hundred thousand

was the cost eight hundred thousand dollars and I said I thought about it

dollars and I said I thought about it

dollars and I said I thought about it you know we’ve gone public by that I

you know we’ve gone public by that I

you know we’ve gone public by that I said well I’ll put up half the money if

said well I’ll put up half the money if

said well I’ll put up half the money if you put up the other F cuz this should

you put up the other F cuz this should

you put up the other F cuz this should be shown this is us

or didn’t want to offend business men

or didn’t want to offend business men that were being you know put down as

that were being you know put down as

that were being you know put down as though they were just too straight and

though they were just too straight and

though they were just too straight and structured by the rules and you know a

structured by the rules and you know a

structured by the rules and you know a which is probably right to that

which is probably right to that

which is probably right to that commercial was so incredible on january

commercial was so incredible on january

commercial was so incredible on january twenty four apple computer will

twenty four apple computer will

twenty four apple computer will introduce macintosh and you’ll see why

introduce macintosh and you’ll see why

introduce macintosh and you’ll see why 1984 won’t be like 1984 the sort of

1984 won’t be like 1984 the sort of

1984 won’t be like 1984 the sort of people the artistic type people liking

people the artistic type people liking

people the artistic type people liking macintosh could easily be connected with

macintosh could easily be connected with

macintosh could easily be connected with that

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