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The Story of the Future of Work | Jason Sosa | TEDxMacatawa


good afternoon hello just check and just

good afternoon hello just check and just check him Jason and I live in the future

check him Jason and I live in the future

check him Jason and I live in the future we’ve lived there for a long time we’ve

we’ve lived there for a long time we’ve

we’ve lived there for a long time we’ve come back here to share some ideas and

come back here to share some ideas and

come back here to share some ideas and thoughts with you about the future but

thoughts with you about the future but

thoughts with you about the future but in fact we’re all time travelers you

in fact we’re all time travelers you

in fact we’re all time travelers you traveled in time to remember the past

traveled in time to remember the past

traveled in time to remember the past you live in the present and you imagine

you live in the present and you imagine

you live in the present and you imagine the future a majority of you are asked

the future a majority of you are asked

the future a majority of you are asked to do tactical things we think this week

to do tactical things we think this week

to do tactical things we think this week this month this quarter this year a few

this month this quarter this year a few

this month this quarter this year a few of you think strategically three to five

of you think strategically three to five

of you think strategically three to five years how many of you think beyond five

years how many of you think beyond five

years how many of you think beyond five years or paid to think beyond five years

years or paid to think beyond five years

years or paid to think beyond five years in your work a few people get the idea

in your work a few people get the idea

in your work a few people get the idea most of us are tactical of our thinking

most of us are tactical of our thinking

most of us are tactical of our thinking and strategic we don’t think past five

and strategic we don’t think past five

and strategic we don’t think past five years for thousands of years we have

years for thousands of years we have

years for thousands of years we have used tools to extend our reach the

used tools to extend our reach the

used tools to extend our reach the Industrial Revolution gave us these

Industrial Revolution gave us these

Industrial Revolution gave us these mechanical muscles but now the

mechanical muscles but now the

mechanical muscles but now the information revolution is giving us

information revolution is giving us

information revolution is giving us mechanical minds work is one of the

mechanical minds work is one of the

mechanical minds work is one of the things we do that we spend a lifetime

things we do that we spend a lifetime

things we do that we spend a lifetime doing but only a moment truly

doing but only a moment truly

doing but only a moment truly contemplating what is the future of work

for today artificial intelligence is

for today artificial intelligence is diagnosing disease it’s providing legal

diagnosing disease it’s providing legal

diagnosing disease it’s providing legal advice and it’s estimated that half of

advice and it’s estimated that half of

advice and it’s estimated that half of us jobs are at risk of automation over

us jobs are at risk of automation over

us jobs are at risk of automation over the next five years and if you think

the next five years and if you think

the next five years and if you think you’re safe because you’re a creative

you’re safe because you’re a creative

you’re safe because you’re a creative worker well think again software is now

worker well think again software is now

worker well think again software is now just beginning to make music it’s

just beginning to make music it’s

just beginning to make music it’s creating art and it’s able to write news

creating art and it’s able to write news

creating art and it’s able to write news articles William Gibson says the future

articles William Gibson says the future

articles William Gibson says the future is already here it’s just not very

is already here it’s just not very

is already here it’s just not very evenly distributed the reason companies

evenly distributed the reason companies

evenly distributed the reason companies want to automate it’s simple robots

want to automate it’s simple robots

want to automate it’s simple robots don’t get sick they don’t require health

don’t get sick they don’t require health

don’t get sick they don’t require health care and they don’t ask for a raise

care and they don’t ask for a raise

care and they don’t ask for a raise robots and AI are often better at any

robots and AI are often better at any

robots and AI are often better at any given task than these meatsuit

given task than these meatsuit

given task than these meatsuit counterparts automation means that

counterparts automation means that

counterparts automation means that companies can be more profitable while

companies can be more profitable while

companies can be more profitable while employing few

employing few

employing few people so whether you live in a small

people so whether you live in a small

people so whether you live in a small town or not understanding the impact of

town or not understanding the impact of

town or not understanding the impact of this will be key to preparing for its

this will be key to preparing for its

this will be key to preparing for its effects now you may be wondering where

effects now you may be wondering where

effects now you may be wondering where do I fit in all of this well if you’re a

do I fit in all of this well if you’re a

do I fit in all of this well if you’re a parent or if you’re just getting your

parent or if you’re just getting your

parent or if you’re just getting your career started you’ll have a different

career started you’ll have a different

career started you’ll have a different perspective than someone entering

perspective than someone entering

perspective than someone entering retirement I’m a baby boomer I’ve seen

retirement I’m a baby boomer I’ve seen

retirement I’m a baby boomer I’ve seen tremendous change in my life as a child

tremendous change in my life as a child

tremendous change in my life as a child I listened to the radio and the Lone

I listened to the radio and the Lone

I listened to the radio and the Lone Ranger in my 20s I saw men land on the

Ranger in my 20s I saw men land on the

Ranger in my 20s I saw men land on the moon and later in my life I saw the fall

moon and later in my life I saw the fall

moon and later in my life I saw the fall of the Berlin Wall there been three

of the Berlin Wall there been three

of the Berlin Wall there been three major forces impacting my life they are

major forces impacting my life they are

major forces impacting my life they are globalization demographics and

globalization demographics and

globalization demographics and technology in my hometown a small

technology in my hometown a small

technology in my hometown a small midwest farming community the only

midwest farming community the only

midwest farming community the only factory employing 300 people closed when

factory employing 300 people closed when

factory employing 300 people closed when the work was moved to Juarez Mexico

the work was moved to Juarez Mexico

the work was moved to Juarez Mexico leaving behind angry disappointed and

leaving behind angry disappointed and

leaving behind angry disappointed and frustrated people 300 people worked at

frustrated people 300 people worked at

frustrated people 300 people worked at that at that factory marathon electric

that at that factory marathon electric

that at that factory marathon electric change happened faster in my home home

change happened faster in my home home

change happened faster in my home home town then we could adapt to those

town then we could adapt to those

town then we could adapt to those changes that were occurring demographics

changes that were occurring demographics

changes that were occurring demographics has impacted me throughout my life I’m

has impacted me throughout my life I’m

has impacted me throughout my life I’m the member of the largest demographic

the member of the largest demographic

the member of the largest demographic group to hit the hit the school system

group to hit the hit the school system

group to hit the hit the school system hit the job market and now to hit the

hit the job market and now to hit the

hit the job market and now to hit the healthcare system there are over 10,000

healthcare system there are over 10,000

healthcare system there are over 10,000 of us baby boomers eligible to retire

of us baby boomers eligible to retire

of us baby boomers eligible to retire every day for the next 20 years ten

every day for the next 20 years ten

every day for the next 20 years ten thousand of us for the next 20 years got

thousand of us for the next 20 years got

thousand of us for the next 20 years got it at that rate the entire population of

it at that rate the entire population of

it at that rate the entire population of Holland Michigan would be retired in

Holland Michigan would be retired in

Holland Michigan would be retired in three days technology has had a great

three days technology has had a great

three days technology has had a great impact on me as well in 1981 I wrote a

impact on me as well in 1981 I wrote a

impact on me as well in 1981 I wrote a software program that could read The

software program that could read The

software program that could read The Wall Street Journal now if I would have

Wall Street Journal now if I would have

Wall Street Journal now if I would have stuck with that we would call it google

stuck with that we would call it google

stuck with that we would call it google but we didn’t

but we didn’t

but we didn’t in 1987 I started a company to predict

in 1987 I started a company to predict

in 1987 I started a company to predict carpet behaviors using data analytics to

carpet behaviors using data analytics to

carpet behaviors using data analytics to my generation technology has been this

my generation technology has been this

my generation technology has been this revolution now there is a new revolution

revolution now there is a new revolution

revolution now there is a new revolution under way it affects the future of work

under way it affects the future of work

under way it affects the future of work for you and for those that you care

for you and for those that you care

for you and for those that you care about we are thinking in a linear way in

about we are thinking in a linear way in

about we are thinking in a linear way in an exponential world the choices we make

an exponential world the choices we make

an exponential world the choices we make today will be determining our future we

today will be determining our future we

today will be determining our future we have moved past the point at which we

have moved past the point at which we

have moved past the point at which we can adapt fast enough therefore excuse

can adapt fast enough therefore excuse

can adapt fast enough therefore excuse me therefore we must anticipate the

me therefore we must anticipate the

me therefore we must anticipate the change and not just react the pace is

change and not just react the pace is

change and not just react the pace is quickening and until we anticipate where

quickening and until we anticipate where

quickening and until we anticipate where it is going as a community we will be

it is going as a community we will be

it is going as a community we will be left behind disruptive technology is

left behind disruptive technology is

left behind disruptive technology is nothing new what is new is the rate at

nothing new what is new is the rate at

nothing new what is new is the rate at which the changes happening computer

which the changes happening computer

which the changes happening computer technology is evolving at an exponential

technology is evolving at an exponential

technology is evolving at an exponential rate the processing power of a computer

rate the processing power of a computer

rate the processing power of a computer has been doubling every year for the

has been doubling every year for the

has been doubling every year for the last 40 years the costs have fallen by

last 40 years the costs have fallen by

last 40 years the costs have fallen by 50% my generation perceives change as

50% my generation perceives change as

50% my generation perceives change as evolutionary I grew up blowing dust out

evolutionary I grew up blowing dust out

evolutionary I grew up blowing dust out of video game cartridges in the 1980s

of video game cartridges in the 1980s

of video game cartridges in the 1980s and today I have a supercomputer that

and today I have a supercomputer that

and today I have a supercomputer that fits in my pocket so to put this

fits in my pocket so to put this

fits in my pocket so to put this technology acceleration in perspective

technology acceleration in perspective

technology acceleration in perspective imagine the pace of change in the 20th

imagine the pace of change in the 20th

imagine the pace of change in the 20th century from the year 1900 to the year

century from the year 1900 to the year

century from the year 1900 to the year 2000 as 100 years of technological

2000 as 100 years of technological

2000 as 100 years of technological change by contrast the 21st century year

change by contrast the 21st century year

change by contrast the 21st century year 2000 to 2100 will be 20,000 years of

2000 to 2100 will be 20,000 years of

2000 to 2100 will be 20,000 years of technological change at today’s rate the

technological change at today’s rate the

technological change at today’s rate the days of being trapped in one location

days of being trapped in one location

days of being trapped in one location due to a job may not be the norm in the

due to a job may not be the norm in the

due to a job may not be the norm in the future there are 50 million Americans in

future there are 50 million Americans in

future there are 50 million Americans in the gig economy today it’s not uncommon

the gig economy today it’s not uncommon

the gig economy today it’s not uncommon to work on multiple projects at the same

to work on multiple projects at the same

to work on multiple projects at the same time with ad hoc teams of people from

time with ad hoc teams of people from

time with ad hoc teams of people from all over the world all from a coffee

all over the world all from a coffee

all over the world all from a coffee shop the end of the Cuban workforce has

shop the end of the Cuban workforce has

shop the end of the Cuban workforce has been predicted before farm workers

been predicted before farm workers

been predicted before farm workers during the 19th century were left behind

during the 19th century were left behind

during the 19th century were left behind and the arrival of steam power

and the arrival of steam power

and the arrival of steam power threatened workers

threatened workers

threatened workers it was spot in the 1950s that computers

it was spot in the 1950s that computers

it was spot in the 1950s that computers would take over so you may say why is

would take over so you may say why is

would take over so you may say why is this time any different people will say

this time any different people will say

this time any different people will say oh don’t worry about it will create more

oh don’t worry about it will create more

oh don’t worry about it will create more jobs but the people who have done the

jobs but the people who have done the

jobs but the people who have done the research on this from the World Economic

research on this from the World Economic

research on this from the World Economic Forum to the White House have shown that

Forum to the White House have shown that

Forum to the White House have shown that the world of work faces massive change

the world of work faces massive change

the world of work faces massive change this means we won’t be able to sustain

this means we won’t be able to sustain

this means we won’t be able to sustain the same level we have in the past

the same level we have in the past

the same level we have in the past through new job employment large

through new job employment large

through new job employment large proportions of those put out of work

proportions of those put out of work

proportions of those put out of work will be in their 40s and 50s with years

will be in their 40s and 50s with years

will be in their 40s and 50s with years to wait before they can retire

automation will replace workers

automation will replace workers throughout the employment ladder

throughout the employment ladder

throughout the employment ladder customer service workers are already

customer service workers are already

customer service workers are already being replaced by kiosks and mixed

being replaced by kiosks and mixed

being replaced by kiosks and mixed reality avatars could replace the need

reality avatars could replace the need

reality avatars could replace the need for clerks or service attendants

for clerks or service attendants

for clerks or service attendants entirely it is hard to imagine now but

entirely it is hard to imagine now but

entirely it is hard to imagine now but in the not so distant future a digital

in the not so distant future a digital

in the not so distant future a digital world will be layered on top of the

world will be layered on top of the

world will be layered on top of the physical world at all times today we’re

physical world at all times today we’re

physical world at all times today we’re able to do things that 10 years ago it

able to do things that 10 years ago it

able to do things that 10 years ago it seemed unimaginable likewise in just a

seemed unimaginable likewise in just a

seemed unimaginable likewise in just a few years reality itself will be

few years reality itself will be

few years reality itself will be affected by this digital revolution what

affected by this digital revolution what

affected by this digital revolution what I ask the president of junior animation

I ask the president of junior animation

I ask the president of junior animation what percentage of our workforce on

what percentage of our workforce on

what percentage of our workforce on Holland Michigan are we going to have to

Holland Michigan are we going to have to

Holland Michigan are we going to have to rescale his answer was all of them get

rescale his answer was all of them get

rescale his answer was all of them get the idea all of them computer technology

the idea all of them computer technology

the idea all of them computer technology has reached hockey stick growth with a

has reached hockey stick growth with a

has reached hockey stick growth with a billion of dollars being poured into

billion of dollars being poured into

billion of dollars being poured into artificial intelligence and robotic

artificial intelligence and robotic

artificial intelligence and robotic companies this is the next era that has

companies this is the next era that has

companies this is the next era that has enormous consequences Holland Michigan

enormous consequences Holland Michigan

enormous consequences Holland Michigan economy has twice as many people per

economy has twice as many people per

economy has twice as many people per capita working in manufacturing than the

capita working in manufacturing than the

capita working in manufacturing than the rest of the country well the sheets are

rest of the country well the sheets are

rest of the country well the sheets are capable of doing almost any job that a

capable of doing almost any job that a

capable of doing almost any job that a human can do local humans do presently

human can do local humans do presently

human can do local humans do presently most of the jobs at risk of automation

most of the jobs at risk of automation

most of the jobs at risk of automation are these lower skilled or manufacturing

are these lower skilled or manufacturing

are these lower skilled or manufacturing level jobs but now professional

level jobs but now professional

level jobs but now professional white-collar jobs are at risk of

white-collar jobs are at risk of

white-collar jobs are at risk of automation as well the next big thing is

automation as well the next big thing is

automation as well the next big thing is robo advice these are algorithms that

robo advice these are algorithms that

robo advice these are algorithms that are able to recommend savings and

are able to recommend savings and

are able to recommend savings and investments in the same way that if

investments in the same way that if

investments in the same way that if financial advisor would another example

financial advisor would another example

financial advisor would another example are robo doctors these are algorithms

are robo doctors these are algorithms

are robo doctors these are algorithms that can scan thousands of drug

that can scan thousands of drug

that can scan thousands of drug interactions and find patterns from

interactions and find patterns from

interactions and find patterns from medical history in staggering new ways

as technology doubles every 18 months

as technology doubles every 18 months machines will be able to outperform

machines will be able to outperform

machines will be able to outperform humans at almost any task fields such as

humans at almost any task fields such as

humans at almost any task fields such as loan officers accounting insurance

loan officers accounting insurance

loan officers accounting insurance claims and other repetitive tasks will

claims and other repetitive tasks will

claims and other repetitive tasks will be at risk of automation a I will

be at risk of automation a I will

be at risk of automation a I will out-compete humans in ways that

out-compete humans in ways that

out-compete humans in ways that mechanical muscle never could people

mechanical muscle never could people

mechanical muscle never could people need to become continuous learners they

need to become continuous learners they

need to become continuous learners they have to be always rescaling themselves

have to be always rescaling themselves

have to be always rescaling themselves to fit back into the workplace since

to fit back into the workplace since

to fit back into the workplace since 1975 the majority of income the majority

1975 the majority of income the majority

1975 the majority of income the majority of prophets have gone to capital rather

of prophets have gone to capital rather

of prophets have gone to capital rather than to labour some leaders now are

than to labour some leaders now are

than to labour some leaders now are advocating that we have a guaranteed

advocating that we have a guaranteed

advocating that we have a guaranteed minimum income already there are

minimum income already there are

minimum income already there are experiments studies underway we’re

experiments studies underway we’re

experiments studies underway we’re headed towards a world of abundance for

headed towards a world of abundance for

headed towards a world of abundance for some and great social inequality for

some and great social inequality for

some and great social inequality for others this is our probable future based

others this is our probable future based

others this is our probable future based on our current trends we need to ramp up

on our current trends we need to ramp up

on our current trends we need to ramp up attention on this important topic here’s

attention on this important topic here’s

attention on this important topic here’s why the rise of intelligent machines

why the rise of intelligent machines

why the rise of intelligent machines will take away millions of jobs if we

will take away millions of jobs if we

will take away millions of jobs if we don’t pay attention we’re going to see a

don’t pay attention we’re going to see a

don’t pay attention we’re going to see a job crisis leading to increased

job crisis leading to increased

job crisis leading to increased inequality and possibly social unrest

inequality and possibly social unrest

inequality and possibly social unrest there are choices to make about how

there are choices to make about how

there are choices to make about how we’re going to provide a reasonable

we’re going to provide a reasonable

we’re going to provide a reasonable standard of living for the many people

standard of living for the many people

standard of living for the many people that will be displaced people feel

that will be displaced people feel

that will be displaced people feel abandoned they feel vulnerable and

abandoned they feel vulnerable and

abandoned they feel vulnerable and they’re looking for a better future I

they’re looking for a better future I

they’re looking for a better future I know what you’re probably thinking why

know what you’re probably thinking why

know what you’re probably thinking why all the doom and gloom we’ve weathered

all the doom and gloom we’ve weathered

all the doom and gloom we’ve weathered economic storms before if you’re an

economic storms before if you’re an

economic storms before if you’re an owner or a shareholder times are pretty

owner or a shareholder times are pretty

owner or a shareholder times are pretty good stock market is at an all-time high

good stock market is at an all-time high

good stock market is at an all-time high corporate profits or an all-time high

corporate profits or an all-time high

corporate profits or an all-time high however as income inequality spreads

however as income inequality spreads

however as income inequality spreads consumers will lose their

consumers will lose their

consumers will lose their entities will lose their economic

entities will lose their economic

entities will lose their economic viability this will result in increases

viability this will result in increases

viability this will result in increases in crime drug abuse domestic violence

in crime drug abuse domestic violence

in crime drug abuse domestic violence and suicide what happens when we can’t

and suicide what happens when we can’t

and suicide what happens when we can’t become this bifurcated society capital

become this bifurcated society capital

become this bifurcated society capital has taken all the marbles who is going

has taken all the marbles who is going

has taken all the marbles who is going to buy the products that the robots make

to buy the products that the robots make

to buy the products that the robots make who’s going to buy the services that

who’s going to buy the services that

who’s going to buy the services that they provide this is a possible future

they provide this is a possible future

they provide this is a possible future at it’s bleak but that doesn’t mean that

at it’s bleak but that doesn’t mean that

at it’s bleak but that doesn’t mean that small towns can’t compete all the

small towns can’t compete all the

small towns can’t compete all the planning and thinking won’t do us any

planning and thinking won’t do us any

planning and thinking won’t do us any good if we adhere to the status quo we

good if we adhere to the status quo we

good if we adhere to the status quo we need radical minds mindsets for this

need radical minds mindsets for this

need radical minds mindsets for this radical time we need community leaders

radical time we need community leaders

radical time we need community leaders to rise up fearing the other the

to rise up fearing the other the

to rise up fearing the other the outsider whoever they may be is a

outsider whoever they may be is a

outsider whoever they may be is a perspective of scarcity this placement

perspective of scarcity this placement

perspective of scarcity this placement doesn’t just affect those in a far-off

doesn’t just affect those in a far-off

doesn’t just affect those in a far-off land it can happen when a software eats

land it can happen when a software eats

land it can happen when a software eats your job when a robot takes over your

your job when a robot takes over your

your job when a robot takes over your production line or a new technology puts

production line or a new technology puts

production line or a new technology puts you completely out of business the

you completely out of business the

you completely out of business the people that you’re looking at right now

people that you’re looking at right now

people that you’re looking at right now they may be displaced from their country

they may be displaced from their country

they may be displaced from their country but it’s possible that in the near

but it’s possible that in the near

but it’s possible that in the near future us in our community you may be

future us in our community you may be

future us in our community you may be displaced from our jobs there is a gig

displaced from our jobs there is a gig

displaced from our jobs there is a gig economy that is crucial for the future

economy that is crucial for the future

economy that is crucial for the future of work because these workers they have

of work because these workers they have

of work because these workers they have no physical boundaries they value

no physical boundaries they value

no physical boundaries they value freedom and flexibility they are

freedom and flexibility they are

freedom and flexibility they are economic engines bringing new dollars

economic engines bringing new dollars

economic engines bringing new dollars into our community with five times

into our community with five times

into our community with five times greater academic economic impact than

greater academic economic impact than

greater academic economic impact than the traditional manufacturing jobs of

the traditional manufacturing jobs of

the traditional manufacturing jobs of the past let’s envision a preferred

the past let’s envision a preferred

the past let’s envision a preferred future one that we want to have happen

future one that we want to have happen

future one that we want to have happen and let’s do that together hope lies in

and let’s do that together hope lies in

and let’s do that together hope lies in our ability to rapidly deploy new skills

our ability to rapidly deploy new skills

our ability to rapidly deploy new skills it means that we can create wealth with

it means that we can create wealth with

it means that we can create wealth with newly acquired skills and teams of

newly acquired skills and teams of

newly acquired skills and teams of people we have to prosper as a community

people we have to prosper as a community

people we have to prosper as a community we must anticipate the rapidly

we must anticipate the rapidly

we must anticipate the rapidly approaching changes reposition ourselves

approaching changes reposition ourselves

approaching changes reposition ourselves and

and

and by the time the white ride the wave of

by the time the white ride the wave of

by the time the white ride the wave of the tide of a change there are some old

the tide of a change there are some old

the tide of a change there are some old there are several examples in our

there are several examples in our

there are several examples in our community and you all know them the

community and you all know them the

community and you all know them the 40-year energy plan the the 40-year

40-year energy plan the the 40-year

40-year energy plan the the 40-year energy plan the snow melt system and a

energy plan the snow melt system and a

energy plan the snow melt system and a lot of other aspects the model community

lot of other aspects the model community

lot of other aspects the model community initiative the future search all of

initiative the future search all of

initiative the future search all of those are good examples of how we’ve

those are good examples of how we’ve

those are good examples of how we’ve gone about planning our future now we

gone about planning our future now we

gone about planning our future now we have to rethink our future again based

have to rethink our future again based

have to rethink our future again based on this evolution of the of the

on this evolution of the of the

on this evolution of the of the technology to create the preferred

technology to create the preferred

technology to create the preferred future will be need three things we’ll

future will be need three things we’ll

future will be need three things we’ll need the wisdom from the past we will

need the wisdom from the past we will

need the wisdom from the past we will need the leadership of the present and a

need the leadership of the present and a

need the leadership of the present and a compelling vision for the future as a

compelling vision for the future as a

compelling vision for the future as a community going forward we will need to

community going forward we will need to

community going forward we will need to build economic and social bridges will

build economic and social bridges will

build economic and social bridges will need to broaden our networks and will

need to broaden our networks and will

need to broaden our networks and will need to create networks of networks we

need to create networks of networks we

need to create networks of networks we will need to value diversity and become

will need to value diversity and become

will need to value diversity and become open and accepting of others and will be

open and accepting of others and will be

open and accepting of others and will be neat and we need to become owners and

neat and we need to become owners and

neat and we need to become owners and investors and in particular we need to

investors and in particular we need to

investors and in particular we need to own the robots by embracing change using

own the robots by embracing change using

own the robots by embracing change using our strengths as a community we can grow

our strengths as a community we can grow

our strengths as a community we can grow our talent pool we can upscale our

our talent pool we can upscale our

our talent pool we can upscale our workers we can rethink ways of doing

workers we can rethink ways of doing

workers we can rethink ways of doing things and we can create something for

things and we can create something for

things and we can create something for the common good where there is no vision

the common good where there is no vision

the common good where there is no vision people perish proverbs 28 29 18 Jeff

people perish proverbs 28 29 18 Jeff

people perish proverbs 28 29 18 Jeff Bezos of amazon says it’s the first

Bezos of amazon says it’s the first

Bezos of amazon says it’s the first inning it might even be the first guys

inning it might even be the first guys

inning it might even be the first guys up at bat we’re in the Golden Age of AI

people have a unique competitive

people have a unique competitive advantage of our machines it’s our

advantage of our machines it’s our

advantage of our machines it’s our ability to empathize to express emotion

ability to empathize to express emotion

ability to empathize to express emotion and connect the dots between these

and connect the dots between these

and connect the dots between these seemingly random events people things

seemingly random events people things

seemingly random events people things and ideas this will guard humans against

and ideas this will guard humans against

and ideas this will guard humans against obsolescence until at least the robots

obsolescence until at least the robots

obsolescence until at least the robots learn to do it better and then at which

learn to do it better and then at which

learn to do it better and then at which point I hope we can be their pets the

point I hope we can be their pets the

point I hope we can be their pets the best way for small and medium-sized

best way for small and medium-sized

best way for small and medium-sized community to prepares to do whatever we

community to prepares to do whatever we

community to prepares to do whatever we have to do to retain and attract good

have to do to retain and attract good

have to do to retain and attract good quality people they will think different

quality people they will think different

quality people they will think different they will have new ideas

they will have new ideas

they will have new ideas and yes they will want to blend their

and yes they will want to blend their

and yes they will want to blend their own unique brilliant insights into our

own unique brilliant insights into our

own unique brilliant insights into our communities we have an opportunity at an

communities we have an opportunity at an

communities we have an opportunity at an obligation as business and community

obligation as business and community

obligation as business and community leaders can you envision a preferred

leaders can you envision a preferred

leaders can you envision a preferred future rather than simply accepting the

future rather than simply accepting the

future rather than simply accepting the status quo and optimizing for the next

status quo and optimizing for the next

status quo and optimizing for the next quarter the next decade will look

quarter the next decade will look

quarter the next decade will look nothing like the last decade what are we

nothing like the last decade what are we

nothing like the last decade what are we going to do today to prepare for a

going to do today to prepare for a

going to do today to prepare for a future that is eighty percent certain

future that is eighty percent certain

future that is eighty percent certain what are we going to do when a large

what are we going to do when a large

what are we going to do when a large part of the labor force is unemployable

part of the labor force is unemployable

part of the labor force is unemployable through no fault of their own it is

through no fault of their own it is

through no fault of their own it is coming the question is as a community

coming the question is as a community

coming the question is as a community will we choose to embrace change in our

will we choose to embrace change in our

will we choose to embrace change in our preferred future a learning center will

preferred future a learning center will

preferred future a learning center will provide lifelong learning and training

provide lifelong learning and training

provide lifelong learning and training the learning center would be limited not

the learning center would be limited not

the learning center would be limited not be limited to just offering degrees but

be limited to just offering degrees but

be limited to just offering degrees but offering certificates and offering

offering certificates and offering

offering certificates and offering twenty twenty four seven learning

twenty twenty four seven learning

twenty twenty four seven learning technology will let be leveraged to

technology will let be leveraged to

technology will let be leveraged to rescale our workforce will use

rescale our workforce will use

rescale our workforce will use technology to advance their community

technology to advance their community

technology to advance their community much like anyone using Khan Academy Khan

much like anyone using Khan Academy Khan

much like anyone using Khan Academy Khan Academy couple you some folks it’ll be

Academy couple you some folks it’ll be

Academy couple you some folks it’ll be like Khan Academy on steroids

like Khan Academy on steroids

like Khan Academy on steroids connectivity will be the key and one of

connectivity will be the key and one of

connectivity will be the key and one of the things we’ve launched here in

the things we’ve launched here in

the things we’ve launched here in Holland Michigan is a fiber optic

Holland Michigan is a fiber optic

Holland Michigan is a fiber optic initiative the Board of Public Works has

initiative the Board of Public Works has

initiative the Board of Public Works has shown great leadership in starting this

shown great leadership in starting this

shown great leadership in starting this initiative downtown we will need to

initiative downtown we will need to

initiative downtown we will need to implement also the model community

implement also the model community

implement also the model community initiative which has three parts

initiative which has three parts

initiative which has three parts governance education and economic

governance education and economic

governance education and economic development it is time to be daring what

development it is time to be daring what

development it is time to be daring what if we could build a self-sustaining

if we could build a self-sustaining

if we could build a self-sustaining community not only in infrastructure but

community not only in infrastructure but

community not only in infrastructure but in access to information and talent what

in access to information and talent what

in access to information and talent what would a freelance guild look like solo

would a freelance guild look like solo

would a freelance guild look like solo practitioners referring projects sharing

practitioners referring projects sharing

practitioners referring projects sharing expenses building bridges to other

expenses building bridges to other

expenses building bridges to other communities and a network of networks of

communities and a network of networks of

communities and a network of networks of people what would happen if local

people what would happen if local

people what would happen if local corporations banks and businesses

corporations banks and businesses

corporations banks and businesses support of these economic engines of

support of these economic engines of

support of these economic engines of growth it is more than overcoming a fear

growth it is more than overcoming a fear

growth it is more than overcoming a fear failure its acceptance of failure as

failure its acceptance of failure as

failure its acceptance of failure as part of the learning process

part of the learning process

part of the learning process in technology circles there’s the saying

in technology circles there’s the saying

in technology circles there’s the saying fail fast failure is learning failure is

fail fast failure is learning failure is

fail fast failure is learning failure is an event it is not who we are there are

an event it is not who we are there are

an event it is not who we are there are those that hope to go through life and

those that hope to go through life and

those that hope to go through life and safely arrived at death get out of the

safely arrived at death get out of the

safely arrived at death get out of the idea that it’s a bad thing to mess up I

idea that it’s a bad thing to mess up I

idea that it’s a bad thing to mess up I want to be as blunt as a punch in the

want to be as blunt as a punch in the

want to be as blunt as a punch in the eye if we can’t do that as a community

eye if we can’t do that as a community

eye if we can’t do that as a community we risk extinction our future will be

we risk extinction our future will be

we risk extinction our future will be determined by the choices we make today

determined by the choices we make today

determined by the choices we make today we cannot accept we can accept current

we cannot accept we can accept current

we cannot accept we can accept current trends as inevitable and just let things

trends as inevitable and just let things

trends as inevitable and just let things happen or we can strike out on a bold

happen or we can strike out on a bold

happen or we can strike out on a bold new future for our community and by

new future for our community and by

new future for our community and by embracing the coming changes and

embracing the coming changes and

embracing the coming changes and applying them to create the preferred

applying them to create the preferred

applying them to create the preferred future that was intended for us we don’t

future that was intended for us we don’t

future that was intended for us we don’t have to be like Austin Boulder Silicon

have to be like Austin Boulder Silicon

have to be like Austin Boulder Silicon Valley or even Grand Rapids we can be

Valley or even Grand Rapids we can be

Valley or even Grand Rapids we can be uniquely us there’s a unique history a

uniquely us there’s a unique history a

uniquely us there’s a unique history a unique set of skills and insights it is

unique set of skills and insights it is

unique set of skills and insights it is what makes us special we’re friendly

what makes us special we’re friendly

what makes us special we’re friendly people the lakes are beautiful we have

people the lakes are beautiful we have

people the lakes are beautiful we have elephant ears and tulip time parades and

elephant ears and tulip time parades and

elephant ears and tulip time parades and farmers markets and Cinco de Mayo

farmers markets and Cinco de Mayo

farmers markets and Cinco de Mayo festivals with amazing tacos we have

festivals with amazing tacos we have

festivals with amazing tacos we have phenomenal food we make awesome craft

phenomenal food we make awesome craft

phenomenal food we make awesome craft beer we value close relationships with

beer we value close relationships with

beer we value close relationships with friends and family we’re a resilient

friends and family we’re a resilient

friends and family we’re a resilient group of people and I’m optimistic for

group of people and I’m optimistic for

group of people and I’m optimistic for our community’s future we are like to

our community’s future we are like to

our community’s future we are like to ship just leaving the channel Emma at

ship just leaving the channel Emma at

ship just leaving the channel Emma at the mouth of the channel we’re going to

the mouth of the channel we’re going to

the mouth of the channel we’re going to determine our course where are we going

determine our course where are we going

determine our course where are we going to go and then what are we going to do

to go and then what are we going to do

to go and then what are we going to do to get there and how are we going to

to get there and how are we going to

to get there and how are we going to adjust our course throughout our our

adjust our course throughout our our

adjust our course throughout our our lifetime it’s up to us to choose what

lifetime it’s up to us to choose what

lifetime it’s up to us to choose what course are we going to sail for our

course are we going to sail for our

course are we going to sail for our community Thank you Thank

community Thank you Thank

community Thank you Thank [Applause]

”

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