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Planejamento estratégico: mude a sua história | Clécio Martins | TEDxUNIFEI


the use was the Chinese general who lived

before Christ and that it will be

inspiration for the book the art of

and one of the teachings of blue and

one of his teachings

it says the following know your

opponent and so on and in 10

battles do not know the defeat the

people first point is to meet

the target

You have to know your target. Your

goal

I have to be clear and have to be well.

specific you have to know

exactly what you want

once set to you have to

know yourself and there based on the

your self-knowledge

we go to the third step that is

measure the distance between you and your

goal

and there according to your

characteristics

you will determine the tools that

you have on hand to reach your

goal

recently a Brazilian film and

drew much attention in relation to the

strategic planning in this film.

Captain, he tells his troops that the

police do not enter the favela by shooting

he enters strategy and even

enjoying what we’re talking about

né with regard to aciu

I would like to tell you that

05 their status Mindu in my of

My talk 05 05 with people leave

you only know what this is so to say

Grenada, please deliver your

05 and unlocks the pomegranate pin 05 only

skip this grenade

I’m sleeping again, it’s going to fall, it’s going to go away.

explode will blow your

companions

You’re going to blow seoul 05 just go

to sleep again in my talk

so we can rest easy

No, it’s the toy grenade.

thank you very much for the participation of

army and I want to tell you that

the goal

the aim was to get your attention

this is strategy then the

strategic planning changed my

life and I believe you can change your

also

I’m going to talk a little bit about our

history of our struggle for

reintegration, how did we

He managed right

is one of the greatest victories of the

working class of that country

My name is clésio and I was fired at

government and reintegrated into the

from the government

twenty years later how we got

This happened as what we

had on hand we had in hand

we had a federal law

of amnesty that was not fulfilled we

we had national coordination in

Brasilia representing the categories

disconnected with the base

we had all the amnesty in the

our category dispersed discouraged

without a future perspective and in some

cases I always forget perspective of

life and put it all together to make

of this force in 98/99 I participated

of an assembly and in that assembly

see the half-dozen of my colleagues who

believed to be possible

the amnesty and then the councilman took us

until Brasilia and we had meeting

with the first senator

and this tale was decisive

was very good was decisive because the

You could see that we do not

we had no documents

organization

we only had the will when

we got together again

assembly and we moved to the

companions that really would be

possible amnesty

based on what the senator had told us

That’s when our turn began.

we knew how solid we could get

financial resources and political force

to achieve our goal and I always

I like to speak in the plural because it was a

teamwork

I did not work alone inside the

group my function was to

political articulation I was the

political articulator

but each has its function each

contribute your talent and then

we had the idea first idea is

first we need to call the

category and we made a call and

enjoying the friendship I had with

with the class is with the

press that he was actually a friend

of my brother who is a musician and of my

sister who is a journalist

I took a ride enjoying it.

we did a call and April

the radio microphones and the

was as follows

we are overcoming amnesty

the association had an association

who was supporting the association

summons all those who have been dismissed from

government dismissed in Collor for

an assembly in the city council

on such a day at such an important time

are provided with documents

that is one person who does not

make gift

Send the reason and send it

Legal Notice representative

one who is not present and does not

have a legal representative

have sealed

good people

to our satisfaction for our

surprise was the assembly with greater

number of amnestied

we had and then we realized two

things first

what we had developed the dream

many people and in some cases in

had returned to life

the dream-un is dead and the

second thing we noticed later

of this combination of forces is that

we had achieved in our region

political strength and financial resources

coming from own category as

each one began to contribute within the

possibility of us making a

box formed a cake and from there

we already had financial resources and

political force was the principle of

our turn but still lacking the

main was missing the target

we needed and recognized

politically in brasilia

how to make

we had the second idea it was like this

several times the second idea is

connect with the second senator

Only this time for our own sake.

do this the same category

mobilized coming

seeking their political strength in Brazil

the political articulator

He left no two 20 v

the senator’s teacher and he always

said he looks at it unfortunately has no

has room in the Senator not schedule

has space for the twentieth time I

I called

I called and placed as follows the

doctor is porte said look I am

calling only to communicate that you are not

That day we will be in Brasilia and that

We’re going to break into the cabinet door.

of the senator together with the company

mine and let’s tell the people of mines

of the senator does not receive miner in

Brasilia half an hour later you just

turns on

the clash the boy could mengão

space on senator’s agenda

this is strategy

I would like to tell you that

we started out of nowhere

we had literally nothing and

we get financial strength

political recognition in

Brasilia and we mainly managed

announce and reintegrate all

comrades but I want to tell you

you who are nothing

it is also a tool that

physics for several times if people

part 1.0 to the determining point

hence the question of distance from

speed and travel time

and tell you that planning

strategic changes a company a state

a country a family and actions like

that changes a nation

change Brazil

thank you so much

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