Press "Enter" to skip to content

La fascination des usages de mobilité | Alexandre Droulers | TEDxAlsace


[Music]

I’m happy to be here because

here this strasbourg to the excesses a

city ​​that has liberated is a life

who freed herself she free herself from

what first city in France to have

pedestrianize its city ​​center from

70s

first city in France to have

reintroduces the tramway as early as

90 first city in France the place du

bike in his daily life

in fact first city in France to

see his city center free from its

cars and have asked this question

to its inhabitants a question wants

provocatively finally can you you

move from your car

can you do without your

car

we’re going to do a poll is what those

who in the room do not have cars

can please raise your hand

ok so I have not everything but there is a

good news and there is a worse

new law designed by the good

new

the good news is that there is when

even a lot of hands that get up

and that what it shows is what we

read in the reports it’s true it’s

that here more than elsewhere we use the

bike to get around here less

that elsewhere we use the car for

to move were even making themselves one

newspapers a few days ago and

despite this there is also good

new is that even here at

strasbourg

even in this recognized laboratory

everywhere in europe for its progress in

terms of mobility

even here there are a lot of hands that do not

do not get up and basically deep down I

understand because objectively if you

are in brumath

but it’s also not easy to

to live without his car and dedicate himself

funds those who did not raise their hands

here and blends into the region in France

everywhere and the statistics ine

hit his seven French out of 10 who

said he could not live not

to be able to do without their car

I do not know about you but me it’s me

and hit me the words have a meaning do not

not be able to do without

me it evokes drawings evoke the

dependence it reminds me of the addiction

a bit like if our car was

become a member of a little more

bulky and this is the case in France

but everywhere eventually in the world and

so that today we have 2

billion vehicles on the planet

me and it challenges me I the

ask but it ‘s going to cost how much

it costs China and it costs and

how much is it today

for my society for my community

but also for my life to me is the

first shot but it’s obviously this

that happens when they use this

car is stress and time

spent in the car in the

jams

it’s congestion and pollution me

I will make you a confidence I

always been very sensitive to the issues

environmental issues but eventually I

recently realized that

it was a little conceptual in approach

I saw the jt on tf1 and france 2 and

I saw these city images archi

pollute with people who wander

with a mask and I said but

I hope someday if I have children

they will not come and a mask is

a bit like that I approached but

deep inside me at the bottom me there is a

little voice that told me worried alex

tai in France and it’s not here and

now that the urgency was going

pregnant

it’s long and I talked about it with a friend

because he too had a little bit of that

conceptual approach and he stopped

to have two are made up the day

where he moved he lived boulevard

magenta in full paris to some

minutes walk from the North Station very

bottled for those who know

and he had moved to the suburbs to

Boulogne He said to me, it’s funny

because as if by chance of playing

tomorrow I have more need to take you

my kids at the doctor at three

by month as by chance

overnight I am more

tired when I come back after

job and I have some energy for

to do things when I come back from

job and in fact I told myself in

listening to meiway today we talk

no masks there tonight a priori

nobody between us to wear

masks though it’s fine here and

now and in our convoy bodies

the first of the facts he the worst game

Well, we’re talking about 4% of

problems at 4%

I’m going to do two surveys but it’s

anyway to become guessing what

it can be 4% 4% it’s the rate

of use of our car

we buy car we spend

a lot we’ll talk about it later and we’ll

uses an hour a day 4% and the

twenty three hours

you have to do something dirty

car then we train in london

it’s 20% of the urban real estate space

which is used for places of

parking really build towers

sas in chicago yeah you build some

tours to host cars etc

but this patient’s but these time

lost

this is the movie you missed

beginning because instead of being

comfortably installed in your

cinema chair you were driving

of your car to make rounds in

the city to look for a place of

car park

and since we talk because we talk about

blows but I ask you to finish by

the addition and she’s salty she’s

salted the addition

because it was full of little blows

what are these lamentations of the vehicle

it’s the insurance it’s summer bread

and I do not want to believe one person

it would tell me they did not

had trouble with his vehicle in the

Last 12 months and all that is 6000

euros a year for something we

use 4 % of the time so despite that

despite this stress this congestion this

pollution

this time this money I do not know for

you but I have the impression that we

in France but everywhere in the

world

we love our car we have a link

almost emotional with other cars

I’m sure in this room there is

even who gives him a little name

then car

and rest assured I do not want you

ask to raise your hand I do not want

to make you feel uncomfortable and this link

emotional it has been a long time

it’s been a long time was rational because

that it was freedom

it was I can leave here

now and some displacements

that I can not do in transportation in

common

I can do it with my car

it was true for a long time I am

convinced that it is more true

today 20 years ago and a new

object that was coming into our pockets

so for me it was a bit of a dream

it was the gleaming nokia 33 10 and

throw a lot of things with I can

make phone calls and sometimes I

plays a snake was better than my

friends I reassure you I do a little more

of things today with my

cellphone I use it for

work to listen to music

to reserve a restaurant sometimes

sometimes even on the page on the near

apparently to make phone calls

and since a short time to order

a car with driver

I want to go to the restaurant I go out my

phone day the application a click

and a car comes in a few

minutes I’m late an appointment

important

a click a car comes looking for and

I go there his stress and his clique there he

lets do a lot of things

it allows us to tell the application

hello I am alexander I am at 1

place dauphine in Strasbourg and I want

go as fast as possible to brumath

at the telephone number it is at 06 75

88 20 54 to the blue card number it’s

the good game that not give you you

know that I have a good payer and I have a

good note and the application she me

responds very well

it is noted it is noted a car

happens in a few minutes it’s a box

weekend passat syria a hair

professional comes to lead her and he has

a very good rating users

this dialogue

there is place on a screen in less than one

half a second in much less time than

I needed it to describe it

and he triggers a virtuous circle

this virtuous circle is what it is

simple and we love simplicity more

of users more drivers so

a better mesh – long-awaited for

more users still use

more drivers for drivers

less time out between each race

for users a service

always so reliable for

drivers more income for them

passengers it’s always cheaper and

finally a credible alternative to the

individual car

I was seven thousand young is who and

with whom we discuss and precisely I

had to present the first time this

application because I actually there is

four years after six years in finance at

London

I changed course in my life

professional and I joined the

carry

I joined a kind up that you like

which he still calls über do we

was trying to do it was

develop an app like that

so I have my role actually my role

to me was to launch in Europe at

Middle East Africa I’m a lot

amused and I traveled a lot I got

Am a lot of doubts about a way

polite to tell you that I’ve never

took as many jackets in as few

time because wherever I came

in a new city what is being done

it was the same

I arrived I presented the service

what were you saying yeah that’s not bad it’s

not bad but that honestly not not

here not here at best at best you

will come to serve people who want

return from the evening and it’s true that

beginning it was mostly a service that

was talking to the night owls for what you

want to come back from the evening and

progressively as more than that he

could not use to move that

used to go to the doctor

that he used to bring their

kids at school actually they

just used it as my

used their own car had

to come back to this lionel friend

explain to me precisely that there was

planted his car so thankfully

fortunately without bodily injury

he said you I did calculations at

background i want to sell buy

I need to buy one because

Public transport makes 80%

travel and for the 20%

remaining but I order a car

with driver one day the other day I

rent a car from an individual

the third day ben i share a

journey a little long distance and

finally I’m doing very well there

said alex do you do this list this

whore list that lists you all

journeys where you think you need

of your car

I made this list is still

today I have not found one

one of those occasions when that’s

cell phone that’s not the

do I still have not found a

single household has recently jeans

my new apartment with my wife or

white metro in paris we want

move our furniture

I go out my phone to click and I

rent a car that is two blocks away

of houses less than a quarter of an hour

after flying show and I looked for

furniture i want to wedding a good friend

school three months ago that 100 km from

paris i go to orleans

orleans is someone waiting for him on

the platform of the station is Eric Eric this is

who eric is in particular that I have

encountered by a rental site of

particular to particular

there are some great notes from

people who have the misfortune his car his

car and really does not run big

thing and besides it’s hyper soup is

now at the train station

I took the car so I make myself

click and because his car was

striped in all directions but

honestly it was largely the

sphere tomorrow you want to go to

work out there for once I think

that we are well served with

public transport they are down

you can go there by bike

too cold like today you can

order a car with driver

it’s too expensive it’s a car with

driver you can share it with

another user

in fact we realized at

schaeffer is that there was a lot

trips that took place at the same time

on the same route to ask

are we may share

can we merge them

journey we created something that

recalls hubert push give you a

example tomorrow you stand for

the star and you want to go station

from the east

you take out your phone one click

someone happens the driver is

behind sophie

a passenger she does not want the train station

the is I just want to go to the opera

but it’s on the way you

drop you dream a few minutes

after it’s comfortable it’s a little

longer is especially very affordable

did not raise prices and that for me

this technology and only shows that there

is there we are there and that’s the beginning

is that the beginning my name but we are

numerous

we are many it’s more than a bubble

there are many nothing for a

application as butter this is a

million and a half of French but if

you take the whole ecosystem and there

a lot of offers are

several million French

today they use that does not

did not you it’s not you it was

the neighbor maybe your cousin it’s

maybe this friend who is still not

the driver’s license is there who you

said good to it’s time there being everything

moved a little what but basically this

friend who does not have a driver’s license

let’s take a closer look is what it is

really less book than you is this

that he is really less the prowess

which really does less than

you this friend is what makes it his true

luck is that is actually the books

because he is not trapped by his

emotions his conditionings that we

we created with our first reports

with our car

did not know him the satisfaction of

hold that steering wheel the first time when

he drove his first car he has

not experienced the emotion of having his

first keys to the shot but eventually

he may be more book then as soon

that we talk about driver’s license me this

we often say that’s true but

honestly it’s mostly for the

city ​​centers it’s true at the beginning

it was mostly for the city ​​center

that was the map of our

cover in 2012 today it has

a lot of power to give you

the example of betting within 80

kilometers that’s going to serve him

recently i was in brussels i

go back to thalys i get a text message from

my wife I phone you I

look at the application there are four

cars within 8 minutes of my

position I am in the suburbs of

Compiègne 80 km from Paris

then there is also a small side a little

reassuring I have 100 they are there his

keys we never know 2 if I have to leave

there here now but I can that I

understand very well

sam need to control

and I changed my mind a little

compared to this need to control

since the excellent my brother we are in

March 2015

he lives in london we are in the night and

there a domestic accident a little m

always is he losing a lot of

blood in the arm so much sense that he

is forced to go down the street

to make sure that if ever he falls

in the apples will laura someone for

to help someone who passes fac is

looked at common sense the fact it’s

spectacular

he takes out his phone a click and

take him in three minutes to help

finally it went very well

it’s about ten stitches

but not too visible

it’s more a big fright and me that

showed that maybe his keys

trust is more reliable because

that it will be hard maybe

that today they provide us with a

little less freedom than what we have here

in our phone then there we get

said it’s a bit big anyway to get

to say is what we really see succeed

tomorrow have city ​​centers without

individual cars

it’s true that it looks a bit big

anyway and I have almost trouble

to figure it out

so when an example very very closely

from here I asked you to follow me

we will go back then

close your eyes you are in Strasbourg

in the 70’s and you’re at

flying a simca I take a car

that no longer exists like that there is no

jealous you are rue des grands

arcades you tumble you arrive on

the place kléber than what you see

open your eyes a giant parking lot and a

roundabout that was the place kléber

not so long ago

tomorrow we do the same walk you

come across one of the most

pleasant of the city with

terraces with fountains and especially

in law we can come and have fun and

have a good time

I am convinced that today

made in 2017 place kléber one can

add hundreds and

thousands all over the country I convinced

that we can do it and that’s our

scope

so that’s for sure I’m coming a little

with my approach with my ladder with

but with my examples with my life

finally and I think we all have

different configurations

know for sure i’m sure that in the

room did objectively if tomorrow if

Tomorrow he had more cars but

objectively he could do less of

things and that I think we can

ask anyone but we talk about the

list just now the list of all

the journeys we say we’re like today

I want to do it with my car

I remain convinced that art in

all those who did not raise their hands if

we redo this list now I am

convinced that in fact with that we are

pulls very well

we may not need a secret

in our pockets thank you very much

[Applause]

”

Be First to Comment

Leave a Reply

Your email address will not be published. Required fields are marked *