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Investment Crowdfunding – Invest in Business You Believe in | Peter-Paul Van Hoeken | TEDxSFU


thank you I have a confession to make

thank you I have a confession to make I’m a finance guy I worked in banking

I’m a finance guy I worked in banking

I’m a finance guy I worked in banking for about eight nine years including the

for about eight nine years including the

for about eight nine years including the years about two thousand seven eight in

years about two thousand seven eight in

years about two thousand seven eight in Europe but it doesn’t stop there I

Europe but it doesn’t stop there I

Europe but it doesn’t stop there I worked in the business of selling

worked in the business of selling

worked in the business of selling mortgages packaging them selling them

mortgages packaging them selling them

mortgages packaging them selling them off to investors municipalities and

off to investors municipalities and

off to investors municipalities and investors that ninis didn’t necessarily

investors that ninis didn’t necessarily

investors that ninis didn’t necessarily understand the risks of that the finance

understand the risks of that the finance

understand the risks of that the finance industry is a tricky industry there’s

industry is a tricky industry there’s

industry is a tricky industry there’s not much transparency and it is an

not much transparency and it is an

not much transparency and it is an industry where I at some point saw well

industry where I at some point saw well

industry where I at some point saw well I gotta move on I want to

I gotta move on I want to

I gotta move on I want to I like finance but I want to do

I like finance but I want to do

I like finance but I want to do something where Khan can work more in

something where Khan can work more in

something where Khan can work more in entrepreneurial capacity so in 2010 I

entrepreneurial capacity so in 2010 I

entrepreneurial capacity so in 2010 I resigned from the bank coincided with

resigned from the bank coincided with

resigned from the bank coincided with moving to Canada with me and my family

moving to Canada with me and my family

moving to Canada with me and my family and I started working with small

and I started working with small

and I started working with small companies helping them to raise capital

companies helping them to raise capital

companies helping them to raise capital and that was the time that I experienced

and that was the time that I experienced

and that was the time that I experienced how challenging it is for companies to

how challenging it is for companies to

how challenging it is for companies to raise capital the other thing is that I

raise capital the other thing is that I

raise capital the other thing is that I experienced that the public all of us

experienced that the public all of us

experienced that the public all of us here are essentially locked out from

here are essentially locked out from

here are essentially locked out from investing in these companies so I found

investing in these companies so I found

investing in these companies so I found my mission demystifying finance so

my mission demystifying finance so

my mission demystifying finance so inviting you today to join me on a

inviting you today to join me on a

inviting you today to join me on a expedition to explore whether we can

expedition to explore whether we can

expedition to explore whether we can make investing in start-up companies

make investing in start-up companies

make investing in start-up companies simple and transparent what we can

simple and transparent what we can

simple and transparent what we can change the way the companies raise

change the way the companies raise

change the way the companies raise capital and whether all of us can be

capital and whether all of us can be

capital and whether all of us can be part of that

imagine your bartender you serving your

imagine your bartender you serving your customers drinks one of yours your

customers drinks one of yours your

customers drinks one of yours your favorite craft beer you recommend it to

favorite craft beer you recommend it to

favorite craft beer you recommend it to your customer she tell them you like the

your customer she tell them you like the

your customer she tell them you like the beer and they enjoy it what if you could

beer and they enjoy it what if you could

beer and they enjoy it what if you could not only enjoy that craft beer but what

not only enjoy that craft beer but what

not only enjoy that craft beer but what if you could also invest in that craft

if you could also invest in that craft

if you could also invest in that craft brewery what if you can help that

brewery what if you can help that

brewery what if you can help that company grow by investing in it and what

company grow by investing in it and what

company grow by investing in it and what have you as a bartender could invite all

have you as a bartender could invite all

have you as a bartender could invite all your customers your friends your network

your customers your friends your network

your customers your friends your network all of us to invest in a local craft

all of us to invest in a local craft

all of us to invest in a local craft brewery so I’d like you to hold that

brewery so I’d like you to hold that

brewery so I’d like you to hold that thought so let’s do a show of hands who

thought so let’s do a show of hands who

thought so let’s do a show of hands who here watch Dragon’s Den or us Shark Tank

here watch Dragon’s Den or us Shark Tank

here watch Dragon’s Den or us Shark Tank okay so it’s quite a few Li you have

okay so it’s quite a few Li you have

okay so it’s quite a few Li you have these dragons sitting in their

these dragons sitting in their

these dragons sitting in their comfortable leather chairs they got a

comfortable leather chairs they got a

comfortable leather chairs they got a stack of money on their side tables and

stack of money on their side tables and

stack of money on their side tables and I have these entrepreneurs pitch their

I have these entrepreneurs pitch their

I have these entrepreneurs pitch their companies to them in the hope of getting

companies to them in the hope of getting

companies to them in the hope of getting an investment from these dragons in

an investment from these dragons in

an investment from these dragons in exchange for a piece of their company so

exchange for a piece of their company so

exchange for a piece of their company so they’re giving away a piece of ownership

they’re giving away a piece of ownership

they’re giving away a piece of ownership in the company now it’s certainly

in the company now it’s certainly

in the company now it’s certainly entertaining but it’s actually a

entertaining but it’s actually a

entertaining but it’s actually a reflection of reality only a small group

reflection of reality only a small group

reflection of reality only a small group those dragons have actually access to

those dragons have actually access to

those dragons have actually access to investing in small companies often they

investing in small companies often they

investing in small companies often they were referred to as angel investors

were referred to as angel investors

were referred to as angel investors investors that have come really early

investors that have come really early

investors that have come really early help companies with an additional

help companies with an additional

help companies with an additional capital that they need so how is it that

capital that they need so how is it that

capital that they need so how is it that the viewers of Dragons Den why can’t

the viewers of Dragons Den why can’t

the viewers of Dragons Den why can’t they invest in these companies why can’t

they invest in these companies why can’t

they invest in these companies why can’t all of us here why can’t we invest in

all of us here why can’t we invest in

all of us here why can’t we invest in these companies the public there’s a

these companies the public there’s a

these companies the public there’s a company in 2012 schools oculus rift and

company in 2012 schools oculus rift and

company in 2012 schools oculus rift and they developed the virtual reality

they developed the virtual reality

they developed the virtual reality headset and they went on

headset and they went on

headset and they went on a crowdfunding platform called

a crowdfunding platform called

a crowdfunding platform called Kickstarter and they raised 2.4 million

Kickstarter and they raised 2.4 million

Kickstarter and they raised 2.4 million dollars from 10,000 backers so these

dollars from 10,000 backers so these

dollars from 10,000 backers so these 10,000 backers invested around $300

10,000 backers invested around $300

10,000 backers invested around $300 dollars and they would get a prototype

dollars and they would get a prototype

dollars and they would get a prototype headset and I get a nice poster to hang

headset and I get a nice poster to hang

headset and I get a nice poster to hang up at home now what happened with oculus

up at home now what happened with oculus

up at home now what happened with oculus rift two years later is that it was sold

rift two years later is that it was sold

rift two years later is that it was sold to Facebook for two billion dollars now

to Facebook for two billion dollars now

to Facebook for two billion dollars now if you as one of the backers at that

if you as one of the backers at that

if you as one of the backers at that time would had invested in oculus rift

time would had invested in oculus rift

time would had invested in oculus rift is $300

is $300

is $300 you would have earned a return of

you would have earned a return of

you would have earned a return of [Music]

[Music]

[Music] $43,500 one hundred and forty five times

$43,500 one hundred and forty five times

$43,500 one hundred and forty five times your investment now this is of course an

your investment now this is of course an

your investment now this is of course an exceptional example because as we all

exceptional example because as we all

exceptional example because as we all know there’s a lot of startups that

know there’s a lot of startups that

know there’s a lot of startups that don’t make it they don’t succeed but

don’t make it they don’t succeed but

don’t make it they don’t succeed but what it tells us is if we all have the

what it tells us is if we all have the

what it tells us is if we all have the opportunity to support companies by

opportunity to support companies by

opportunity to support companies by actually investing in them and sharing

actually investing in them and sharing

actually investing in them and sharing in their success that’s a totally new

in their success that’s a totally new

in their success that’s a totally new ballgame

ballgame

ballgame that is what investment crowdfunding is

that is what investment crowdfunding is

that is what investment crowdfunding is about investment crowdfunding means that

about investment crowdfunding means that

about investment crowdfunding means that all of us have the opportunity to invest

all of us have the opportunity to invest

all of us have the opportunity to invest in small companies for as little as a

in small companies for as little as a

in small companies for as little as a few hundred dollars and you become a

few hundred dollars and you become a

few hundred dollars and you become a co-owner and a company so this is really

co-owner and a company so this is really

co-owner and a company so this is really taking investing in startups in an

taking investing in startups in an

taking investing in startups in an entirely new dimension so let me explain

entirely new dimension so let me explain

entirely new dimension so let me explain to you how it works you go online you

to you how it works you go online you

to you how it works you go online you look for your favorite company or you

look for your favorite company or you

look for your favorite company or you scroll or browse companies that you may

scroll or browse companies that you may

scroll or browse companies that you may be interested in investing and you

be interested in investing and you

be interested in investing and you pledge your investment amount you

pledge your investment amount you

pledge your investment amount you complete your investment documentation

complete your investment documentation

complete your investment documentation you pay

you pay

you pay everything is done online and

everything is done online and

everything is done online and congratulations you know a shareholder

congratulations you know a shareholder

congratulations you know a shareholder it’s that simple

so if vestment crowdfunding goes beyond

so if vestment crowdfunding goes beyond connecting small companies with the

connecting small companies with the

connecting small companies with the avoider investor community investment

avoider investor community investment

avoider investor community investment crowdfunding is truly a paradigm shift

crowdfunding is truly a paradigm shift

crowdfunding is truly a paradigm shift because now all of us aren’t able to

because now all of us aren’t able to

because now all of us aren’t able to invest in companies that we believe in

invest in companies that we believe in

invest in companies that we believe in that we like to see succeed think of

that we like to see succeed think of

that we like to see succeed think of investing in start-up companies as an

investing in start-up companies as an

investing in start-up companies as an expression of who you are your norms and

expression of who you are your norms and

expression of who you are your norms and values and now you can invest in the

values and now you can invest in the

values and now you can invest in the companies that you like to see succeed

companies that you like to see succeed

companies that you like to see succeed let me give you an example there was a

let me give you an example there was a

let me give you an example there was a company last year in Canada startup

company last year in Canada startup

company last year in Canada startup company and they decided I want to

company and they decided I want to

company and they decided I want to establish a new bank 100% responsible

establish a new bank 100% responsible

establish a new bank 100% responsible bank so this bank would extend loans to

bank so this bank would extend loans to

bank so this bank would extend loans to companies that have a an socially

companies that have a an socially

companies that have a an socially responsible purpose who doesn’t like

responsible purpose who doesn’t like

responsible purpose who doesn’t like that it’s a bank that takes on the

that it’s a bank that takes on the

that it’s a bank that takes on the established banks and now everyone can

established banks and now everyone can

established banks and now everyone can be part of that so they had a huge

be part of that so they had a huge

be part of that so they had a huge following about 30 40 thousand backers

following about 30 40 thousand backers

following about 30 40 thousand backers followers so what this startup company

followers so what this startup company

followers so what this startup company says well why don’t we go after all

says well why don’t we go after all

says well why don’t we go after all those followers and invite them to

those followers and invite them to

those followers and invite them to invest in our company in our new bank

invest in our company in our new bank

invest in our company in our new bank and that’s what happened they went they

and that’s what happened they went they

and that’s what happened they went they launched a campaign online opening it up

launched a campaign online opening it up

launched a campaign online opening it up for everyone to invest for as little as

for everyone to invest for as little as

for everyone to invest for as little as literally a hundred dollars and you

literally a hundred dollars and you

literally a hundred dollars and you become a co-owner in that bank so

revolution starts with citizen movement

revolution starts with citizen movement investment crowdfunding is the

investment crowdfunding is the

investment crowdfunding is the embodiment of revolutionizing investing

embodiment of revolutionizing investing

embodiment of revolutionizing investing in start-up companies that change the

in start-up companies that change the

in start-up companies that change the world now I’d like to take you one level

world now I’d like to take you one level

world now I’d like to take you one level higher in our expedition this is about

higher in our expedition this is about

higher in our expedition this is about the creation of wealth remember what I

the creation of wealth remember what I

the creation of wealth remember what I said in the beginning early stage

said in the beginning early stage

said in the beginning early stage companies it’s only a small group of

companies it’s only a small group of

companies it’s only a small group of investors that have access to investing

investors that have access to investing

investors that have access to investing in those companies angel investors

in those companies angel investors

in those companies angel investors investment firms and I know start

investment firms and I know start

investment firms and I know start companies start growing if you become

companies start growing if you become

companies start growing if you become successful then they go public and then

successful then they go public and then

successful then they go public and then finally the public can invest when

finally the public can invest when

finally the public can invest when already a lot of the money’s made

already a lot of the money’s made

already a lot of the money’s made multiple times to value increase the

multiple times to value increase the

multiple times to value increase the company think for example of Facebook

company think for example of Facebook

company think for example of Facebook and Twitter Facebook and Twitter are

and Twitter Facebook and Twitter are

and Twitter Facebook and Twitter are where they are today and became as big

where they are today and became as big

where they are today and became as big because of us

because of us

because of us because of all of us using it as

because of all of us using it as

because of all of us using it as customers so with investment

customers so with investment

customers so with investment crowdfunding you can actually invest in

crowdfunding you can actually invest in

crowdfunding you can actually invest in those companies from the very beginning

those companies from the very beginning

those companies from the very beginning and that is really revolutionizing

and that is really revolutionizing

and that is really revolutionizing investing in small companies now I’d

investing in small companies now I’d

investing in small companies now I’d like to leave you with a with a story

like to leave you with a with a story

like to leave you with a with a story it’s actually a true story this was last

it’s actually a true story this was last

it’s actually a true story this was last year February I was on my way home off

year February I was on my way home off

year February I was on my way home off alone they work I missed my connection

alone they work I missed my connection

alone they work I missed my connection so I went to the bar and I had a drink

so I went to the bar and I had a drink

so I went to the bar and I had a drink and I saw this coaster on the bar and a

and I saw this coaster on the bar and a

and I saw this coaster on the bar and a coaster had the name on it from the

coaster had the name on it from the

coaster had the name on it from the craft brewery that we launched three

craft brewery that we launched three

craft brewery that we launched three weeks before or my investment

weeks before or my investment

weeks before or my investment crowdfunding platform so I asked the

crowdfunding platform so I asked the

crowdfunding platform so I asked the bartender his name was Jimmy and I said

bartender his name was Jimmy and I said

bartender his name was Jimmy and I said what can you tell me about this craft

what can you tell me about this craft

what can you tell me about this craft beer and he said

beer and he said

beer and he said I love it I enjoy it I recommend it to

I love it I enjoy it I recommend it to

I love it I enjoy it I recommend it to my customers to try it out and then he

my customers to try it out and then he

my customers to try it out and then he continued telling me he said you know

continued telling me he said you know

continued telling me he said you know what is really cool this craft brewery

what is really cool this craft brewery

what is really cool this craft brewery is growing and they’re raising capital

is growing and they’re raising capital

is growing and they’re raising capital they’re raising money and they open it

they’re raising money and they open it

they’re raising money and they open it up for everyone he told me he said you

up for everyone he told me he said you

up for everyone he told me he said you go online on this platform and you make

go online on this platform and you make

go online on this platform and you make your investment from start to finish and

your investment from start to finish and

your investment from start to finish and it’s all happens online so I pulled out

it’s all happens online so I pulled out

it’s all happens online so I pulled out my business card I gave it to him and we

my business card I gave it to him and we

my business card I gave it to him and we had a laugh now that moment was the an

had a laugh now that moment was the an

had a laugh now that moment was the an absolute testimonial for me of what

absolute testimonial for me of what

absolute testimonial for me of what investment crowdfunding is about it’s

investment crowdfunding is about it’s

investment crowdfunding is about it’s about empowering all of us to invest in

about empowering all of us to invest in

about empowering all of us to invest in companies that we believe in all of us

companies that we believe in all of us

companies that we believe in all of us are empowered to support companies that

are empowered to support companies that

are empowered to support companies that will change the world

will change the world

will change the world all of us can through investment

all of us can through investment

all of us can through investment crowdfunding Drive entrepreneurship

crowdfunding Drive entrepreneurship

crowdfunding Drive entrepreneurship innovation job creation that is the

innovation job creation that is the

innovation job creation that is the power of investment crowdfunding and

power of investment crowdfunding and

power of investment crowdfunding and it’s available to all of us we’re on the

it’s available to all of us we’re on the

it’s available to all of us we’re on the brink of monumental change in investing

brink of monumental change in investing

brink of monumental change in investing and inviting all of you to be the change

and inviting all of you to be the change

and inviting all of you to be the change makers thank you

makers thank you

makers thank you [Applause]

[Applause]

[Applause] you

”

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