good evening stuttgart the
shopping cart is well filled we live
In good times we live the
great times maybe even in
Some would be the best of times
Now also say we live in bad
times in the headlines may believe
then it is really bad around
environmental disasters get murderous terror
driven every day for the global
threats and see how more and more
people die
It has never been that bad, but it’s true
that is really so bad for us now
not quite natural these are
threats real and natural
very horrible things happen then
we do not have to talk about it and
do not discuss that small but if
one looks in a global context then
it hardly matters
or then these things become
lit relatively differently
But there are studies about it
many types of research organization
including an extensive
study of the health organization whu
and if you look at them then
you can see that it is above all things
health issues are
heart disease cancer diabetes alzheimer
traffic accidents also happen
respiratory disease the whole program
These are the really big ones
threats we face
and everything I mark now red
these are not just health
problems should be directly in the
connection with our diet
stand and that is a lot
in other words, what really matters to us
killing is what we eat and how we eat
I’m not a doctor or food then
Pharmacist no nutrition expert
no ecotrophologist and also Mr. chef
I am a newcomer
I’m actually from the it and
high tech industry and have sometime
found that eating the theme
and drink foods bio
because food culture all these things
so much love that I once again completely
I started from the beginning and through
I started and I have until today
I do not regret a single day I have one
learned a lot
in these years, among other things
Production methods over
international trade routes as well
about good foods and about
bad foods and over the
industrial foods the us
sick and can make you fat and the
Above all things contain a lot of sugar
but today’s lecture should not
about the dangers of bad
go food and not over
sugar over there is another dance and
the topic will be interesting to you
I definitely recommend the internet
to have a look and the talk by robert
funny to look at
I want to do something different today
I do not want to talk about it
speak but a look in the
throw the future
In other words I want something over
the edge of the plate around in my
language to stay and you a bit
the developments show something
trends that are opening up and maybe
how we feed ourselves in a few years
become
and yes, they just come here
small and big visions of
We have food industry first
the short-term trends, then
developments the certain fashions
are subject
These are things today and tomorrow
again a mega out we just think
to the topic diets every year
by the press haunts remembers
please drink at trend yet another
bubble tea or to this colorless coca
cola all snow from yesterday everything
past and also in the gastronomy there
There is one trend after another, therefore
It’s not worth it big now
talk about it or predict
what’s next comes out clearly
the long-term trends are more exciting
So those who already give us a whole
We’ll keep busy and one more
Whole continue to inspire
or keep in check there are eg
the theme of bio and fairtrade
sustainability
a topic in germany
certainly three or four decades
is ongoing and we are certainly one of the
Fifth Nations of the world the theme
bio ja quasi live in other countries
are far from so on
they’re just starting to catch those
first with bio no matter how that is
The topic bio has enormous potential and will
a lot more for us
employ
And there will always be new products
the organically grown are under
other such sugar hat products
those from all over the world come exotic
products containing vitamins
nutrients antioxidants and the
are healthy and have a value for you
have our diet and be
mixed by the industry in mülis
a protein bar or other things
are definitely on
Good products from nature that are good to us
do and maybe even here in europe
do not grow
are quite similar to functional food
Even products that add value to us
promise and are good for us and
which enriched by the industry
they will not grow in nature
let’s just think about the probiotic ones
yoghurts or to the multivitamin juices
with ace and all those things that are
such found fast foot and also of it
especially in the field of energy bars
and drinks are getting more and more in
give the next years
yes and then there are the people who
say exactly the opposite like any other
There is also a countermovement movement
and there are the people who say
we all want to have nothing of that
so-called free phorms that is currently
in retail and supermarkets
the most important topic is where
i live in heidelberg and mannheim in
the rewe and edeka it whole shelves free
to make cleared space
she screamed about the products because there were many
people are the ones
gluten intolerance or have
lactose intolerance one or the other things
but also people who are just pure
want food and that’s why
a very important chapter what
in the next few years us
will deal with
the retail industry has itself at all
change a lot and above all that
urban settings
We see that in the industry
Area food always works
More importantly, it concerns the
sad discounter so those
shops where the shelves meet
are set up
neon tubes so uncomfortable cheap
they are getting more and more into life
peripheral migrate around the
metropolitan areas and what in
Inner cities happen instead
the light-flooded shops with
a certain feel-good atmosphere
They then have coffee bars or lounge
areas and such things
In any case, the whole lot
high quality in the inner cities
and also the markets have weekly markets
yes, with a certain renaissance in
Germany
we do not need that anymore
blueprints that used to exist
examples of the market halls in paris or
in barcelona there are also in germany
any quantity of such market halls the
already very successfully operated
here in stuttgart the wonderful
markthalle or studio in munich all
New in Berlin
The principle behind it is always that
same one does not go on the
Weekly market alone for still fresh
to buy vegetables but you go ahead
all things to do with friends
meet to eat there to celebrate
enjoy and maybe also contact
the producers who are there
the gastronomy will also be
change
above all things and this time it affects
not the foreign kitchen but
again the german kitchen and the
is also good
it comes through a new generation of
young chefs the german kitchen
completely reinterpreted
Traditional dishes we have since
hundreds of years have become
but freed from their hardship
they are cooked very differently
maybe the more digestible that is
very exciting things and I’m sure
in the next few years will be some
Restaurants in Germany with it
make a name and then there is
nutritionally , it’s more about
Convincing beliefs about life concepts
religion and sometimes these things become
ideologically charged social
Discussions follow and then it will
sometimes also a substitute religion
but it does not matter very often
behind the desire for security and
togetherness and the
influence
these things we call spirit
huge on the industry because the almost
exactly what trends are important
are and adapt it accordingly
that also has a lot to do with migration
and also a lot with the
globalization and then there is that
Let’s take a look a little bit more
throw the future
where we are behind the doors of the lab
Look and maybe see how we look
be nourished and above all where
we look like a whole industry
Ideas just so bubbling this is not a
vacation photos my last summer vacation
this is modern agriculture eating out
the water and a huge contribution to
world food
we are talking about old and algae
more and more with us not only in the
loading asia and not just loading sushi
but in the future also on ours
domestic plates and on the
Weekly market in the form of vegetables in form
of salad in the form of spices or
food supplement high
an exciting topic that is increasingly involved
will arrive to us
a citizen with a vision of the future like
fits that together
Actually, there would be no mention
We will not be content a little
sensation would be that exists
not from meat but from insects
yes there is a murmur through the crowd
and some will shake their heads
but please do not hesitate to come here
we no insects are actually when
someone would ask me what do you mean
what is the next big super trend
in Germany in the next ten
years of insects are difficult
imaginable and therefore above all things
because it’s not cultural with us
is rooted
in other countries it is one of the
main protein suppliers and are
we will for a moment the topic of disgust
switch off and quite rational the topic
then we see that way
a cricket or grasshopper yourself
not so different from one
shrimp and some
and some people will also have difficulties
if he has his crab cocktail
is and not quite sure but then
North Sea Crab has or mealworms because
they do not necessarily see each other
so infinitely on all occasions
no matter how you feel about it and if you want that
want to try or not it is
really a big topic there is
Already many on the market
Cookbooks in Switzerland you can get
buy in the supermarket and that’s all
current
the day before yesterday the federal government
insects for a year and
Food declared in Germany
that is, it is no longer vermin
but one may eat now and who of
you are brave and you want to see if
the tasty or not we taste
have a few samples organized and in
the break you can a few lively
Try grilling in it and others
Products
this is a bit more the topic
astronaut food so it fits in more
this chapter and the speech is from
a drink or a powder what a
trick is produced and there it goes
not a dietary supplement
not about protein shake or um
any additional things but there
it really is about one
food replacement
that means no more food
drunk twice a day no hunger of
crab no deficiency months
you can do that for a long time
who the vultures will make something there
People who want to do something like that have it
are mostly people with one
so-called lifestyle up high
Smart are well educated
and not every evening where they are not
Desire to cook up the pizza
want to come or the doner
but they want to eat
eat healthy
and what alternative do you have?
if you do not want to cook yourself
That’s not a must for
But everyone is definitely there
These products already have those
laboratory phase already behind and one
you can order on the internet here too
in Germany and in many
There are big cities in this world
already special shops where you can find this
Select drinks very specifically and
can try
that’s how far that topic is
then not here it is still one
a little bit the lab phase one still meets
a bit at the production-ready one
a little bit very and also on the taste the
talk is of in vitro meat or
meat from the petrischale
and that’s not just for
food chemist for researchers
interesting but also for yes
for the society if we have it
think about the mass animal husbandry
has consumed resources worldwide
acreage and all the subject
energy consumption water then that could
possibly for the people and that are
Not a few are not just for
a vegan or vegetarian
lifestyle is quite exciting
his first in the future anyway
if you go for it on the whole
animal cruelty can do without or on
the aquacultures that see our world
and and polluting our seas and such
So it’s a really exciting one
topic and that does not just apply to
meat but also for poultry
or fish is much down to earth
this point
it’s about something with city farming
has to do with urban agriculture
or vertical farming is about it
that if you do not have helicopter on
Roofs can land instead
vegetables grow on the roofs as you can
you think about what you do
would like to
But no matter if he has vegetables on the roof
planting in big cities or whether one
on house facades herbal plants that
Principle is always the same thing
make surfaces arable in
inner cities and more and more architects
and city planner will find a favor
theme and jump on the train and
There are also some in Germany
companies where, for example, the farmers are right
City shape up around the citizens of the region
to supply directly and that is
maybe that’s why one of them
most intelligent types of regional
supply until it is as far as we
such cities hit such farm skaters
in our cities will be seen in
which there are grazing areas will probably
it will take a while yet that is the case
a bit like we were 60 years ago
We all said we were flying because of it
cars but in small is happening today
already a big big crowd
there is a veritable
grassroots community initiatives where
people do together and not only
in germany or in europe worldwide
and most of all, that’s about it
exciting in crisis areas so in the
townships in south africa in the favelas
at rio de janeiro in the bronx in new
york people do themselves everywhere
together form communitys and find
meaning in what they do and that
the most exciting thing about this thing is that
many institutions and schools
to inform young people of the
Street are brought and thus also from
The crime is all exciting
themes and we see food and drink
connects us all on the
different levels with each other
but basically it’s not about right
or wrong nutritional
preferences yes or no it is about us
around you people are daily
feed
people who have daily stress
people who do not always feel like too
but they definitely cook
want to eat healthy and has no
the aforementioned diseases die
want
So what can we do what can you do
do and I have the following final
Thought eating is the problem and
at the same time the solution
we must not care less how we are
feed
every purchase we do is one
political signal to the economy
but above all the manufacturers are the one
we want to say with our choice
you have no products from us
make sick
we have a tremendous power and if so
We will eat in the future
and drinking more attentively are more critical
are maybe also conscious
then that is already a huge step in
Direction of malnutrition
Sustainability but above all things
enjoy the food and enjoyment
Many Thanks
[Applause]
”
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