okay I think it’s pretty fair that before we start I got something out of
before we start I got something out of
before we start I got something out of the way I don’t generally relate to the
the way I don’t generally relate to the
the way I don’t generally relate to the term less is more clearly I spend my day
term less is more clearly I spend my day
term less is more clearly I spend my day to day life literally piling the
to day life literally piling the
to day life literally piling the accessories high spreading the butter
accessories high spreading the butter
accessories high spreading the butter thick and ordering yet another shot at
thick and ordering yet another shot at
thick and ordering yet another shot at the bar so it’s a bit tricky when it
the bar so it’s a bit tricky when it
the bar so it’s a bit tricky when it comes to the navigable point in a
comes to the navigable point in a
comes to the navigable point in a conversation I’m having with someone I
conversation I’m having with someone I
conversation I’m having with someone I haven’t seen in a while and they say to
haven’t seen in a while and they say to
haven’t seen in a while and they say to me how’s business I say yeah gracious
me how’s business I say yeah gracious
me how’s business I say yeah gracious we’re having a ball
we’re having a ball
we’re having a ball the next question is always and I mean
the next question is always and I mean
the next question is always and I mean always when you go to open more now I
always when you go to open more now I
always when you go to open more now I guess why they always ask me that
guess why they always ask me that
guess why they always ask me that question more shops expansions bigger
question more shops expansions bigger
question more shops expansions bigger getting bigger for years and years we’ve
getting bigger for years and years we’ve
getting bigger for years and years we’ve been trained to equate the definition of
been trained to equate the definition of
been trained to equate the definition of success we’re getting bigger maybe for
success we’re getting bigger maybe for
success we’re getting bigger maybe for man it’s a biology thing boss what
man it’s a biology thing boss what
man it’s a biology thing boss what they’re saying to me when they do ask me
they’re saying to me when they do ask me
they’re saying to me when they do ask me when are you going to open more what
when are you going to open more what
when are you going to open more what they’re saying is that essentially what
they’re saying is that essentially what
they’re saying is that essentially what we’re doing is not enough what we are is
we’re doing is not enough what we are is
we’re doing is not enough what we are is not enough that to be successful we need
not enough that to be successful we need
not enough that to be successful we need to be bigger to be more well I say
to be bigger to be more well I say
to be bigger to be more well I say ramish right now you’re probably
ramish right now you’re probably
ramish right now you’re probably thinking I’m the worst business person
thinking I’m the worst business person
thinking I’m the worst business person that’s ever lived and by today’s
that’s ever lived and by today’s
that’s ever lived and by today’s standards you’re probably right
standards you’re probably right
standards you’re probably right but I’m just not hungry for more simply
but I’m just not hungry for more simply
but I’m just not hungry for more simply for the sake of more but I am thirsty
for the sake of more but I am thirsty
for the sake of more but I am thirsty I’m thirsty for excellence I’m thirsty
I’m thirsty for excellence I’m thirsty
I’m thirsty for excellence I’m thirsty for community I’m thirsty for change for
for community I’m thirsty for change for
for community I’m thirsty for change for creativity I’m thirsty for global
creativity I’m thirsty for global
creativity I’m thirsty for global success global no less I’m Paris T to be
success global no less I’m Paris T to be
success global no less I’m Paris T to be the best I’m thirsty for success but why
the best I’m thirsty for success but why
the best I’m thirsty for success but why does that have to taste like more I am
does that have to taste like more I am
does that have to taste like more I am sick of hearing people tell me that
sick of hearing people tell me that
sick of hearing people tell me that they’re going to take over the world
they’re going to take over the world
they’re going to take over the world well I will stop you there honey because
well I will stop you there honey because
well I will stop you there honey because it is not yours to take over imagine if
it is not yours to take over imagine if
it is not yours to take over imagine if we stopped for a second stopped focusing
we stopped for a second stopped focusing
we stopped for a second stopped focusing on trying to take over the world and
on trying to take over the world and
on trying to take over the world and instead focused on perfecting our very
instead focused on perfecting our very
instead focused on perfecting our very own little world now I use the word
own little world now I use the word
own little world now I use the word little there perhaps wrongly because
little there perhaps wrongly because
little there perhaps wrongly because whilst my world is pretty small in the
whilst my world is pretty small in the
whilst my world is pretty small in the grand scheme of things from my
grand scheme of things from my
grand scheme of things from my perspective it’s the biggest thing going
perspective it’s the biggest thing going
perspective it’s the biggest thing going imagine we stopped absorbing
imagine we stopped absorbing
imagine we stopped absorbing subconsciously definitions of success
subconsciously definitions of success
subconsciously definitions of success that are trust upon us every day
that are trust upon us every day
that are trust upon us every day essentially other people’s definition of
essentially other people’s definition of
essentially other people’s definition of success and instead we started instead
success and instead we started instead
success and instead we started instead of doing what we think we should be
of doing what we think we should be
of doing what we think we should be doing we started doing what we actually
doing we started doing what we actually
doing we started doing what we actually wanted to be doing my favorite piece of
wanted to be doing my favorite piece of
wanted to be doing my favorite piece of advice that I try to live by and spend a
advice that I try to live by and spend a
advice that I try to live by and spend a lot of my time trying on other people is
lot of my time trying on other people is
lot of my time trying on other people is create the life you want to live well
create the life you want to live well
create the life you want to live well that’s what happened when I opened
that’s what happened when I opened
that’s what happened when I opened Tropic apopka when I was writing the
Tropic apopka when I was writing the
Tropic apopka when I was writing the business plan and even now five years
business plan and even now five years
business plan and even now five years later when I’m making any decisions the
later when I’m making any decisions the
later when I’m making any decisions the question I always go back to is does the
question I always go back to is does the
question I always go back to is does the decision I’m about to make fit in with
decision I’m about to make fit in with
decision I’m about to make fit in with the idea of the type of society I want
the idea of the type of society I want
the idea of the type of society I want to live in and that was mostly inspired
to live in and that was mostly inspired
to live in and that was mostly inspired by a quote I read in a book an economy
by a quote I read in a book an economy
by a quote I read in a book an economy is not a society by Dennis Glover and he
is not a society by Dennis Glover and he
is not a society by Dennis Glover and he said we must abandon the idea that a
said we must abandon the idea that a
said we must abandon the idea that a better society is simply about offering
better society is simply about offering
better society is simply about offering individuals more dollars in their
individuals more dollars in their
individuals more dollars in their pockets what we desperately need is a
pockets what we desperately need is a
pockets what we desperately need is a conversation about the type of life’s
conversation about the type of life’s
conversation about the type of life’s type of jobs and communities we want for
type of jobs and communities we want for
type of jobs and communities we want for ourselves and for our families and the
ourselves and for our families and the
ourselves and for our families and the more I reflected on that the more became
more I reflected on that the more became
more I reflected on that the more became clear to me that the role of an economy
clear to me that the role of an economy
clear to me that the role of an economy should be to facilitate a society and
should be to facilitate a society and
should be to facilitate a society and not the other way around
not the other way around
not the other way around we’re not here to feel an economy we’re
we’re not here to feel an economy we’re
we’re not here to feel an economy we’re feeling an economy so that it can feel
feeling an economy so that it can feel
feeling an economy so that it can feel us the economy of Moore has allowed well
us the economy of Moore has allowed well
us the economy of Moore has allowed well and power to be funneled up and
and power to be funneled up and
and power to be funneled up and concentrated in the hands of a minority
concentrated in the hands of a minority
concentrated in the hands of a minority and we justify it with the explanation
and we justify it with the explanation
and we justify it with the explanation that it’s okay because sure success
that it’s okay because sure success
that it’s okay because sure success equals getting bigger
equals getting bigger
equals getting bigger expansions more shops more it feels like
expansions more shops more it feels like
expansions more shops more it feels like every time we read one of those magazine
every time we read one of those magazine
every time we read one of those magazine articles you know the ones grow your
articles you know the ones grow your
articles you know the ones grow your business or sell your business for
business or sell your business for
business or sell your business for millions and billions and zillions in
millions and billions and zillions in
millions and billions and zillions in the year that we forget the fundamental
the year that we forget the fundamental
the year that we forget the fundamental principle of what it means to be here to
principle of what it means to be here to
principle of what it means to be here to live I’ve seen people give up everything
live I’ve seen people give up everything
live I’ve seen people give up everything and I mean absolutely everything because
and I mean absolutely everything because
and I mean absolutely everything because they were so busy working on leaving a
they were so busy working on leaving a
they were so busy working on leaving a legacy behind when they were dead they
legacy behind when they were dead they
legacy behind when they were dead they were giving up living for what they were
were giving up living for what they were
were giving up living for what they were going to achieve when they died now I
going to achieve when they died now I
going to achieve when they died now I don’t know about you but that just puts
don’t know about you but that just puts
don’t know about you but that just puts my head into a spin we’re so focused on
my head into a spin we’re so focused on
my head into a spin we’re so focused on growing our businesses and to sell them
growing our businesses and to sell them
growing our businesses and to sell them for more that we’re losing the
for more that we’re losing the
for more that we’re losing the ingredients that make up a business that
ingredients that make up a business that
ingredients that make up a business that sustains yourself for a lifetime
sustains yourself for a lifetime
sustains yourself for a lifetime we’re losing artists and trades and
we’re losing artists and trades and
we’re losing artists and trades and highly skilled trades
highly skilled trades
highly skilled trades we’re losing community so for me I
we’re losing community so for me I
we’re losing community so for me I decided that every day in tropical
decided that every day in tropical
decided that every day in tropical Papago will can’t not one day I wanted
Papago will can’t not one day I wanted
Papago will can’t not one day I wanted to be able to live the day-to-day
to be able to live the day-to-day
to be able to live the day-to-day experience of what it meant to go in
experience of what it meant to go in
experience of what it meant to go in there and talk laugh learn teach create
there and talk laugh learn teach create
there and talk laugh learn teach create with the girls and our clients once I
with the girls and our clients once I
with the girls and our clients once I took away the pressure of getting bigger
took away the pressure of getting bigger
took away the pressure of getting bigger the floodgates are wide open to see what
the floodgates are wide open to see what
the floodgates are wide open to see what we could do to make things better
we could do to make things better
we could do to make things better what could we add the obvious addition
what could we add the obvious addition
what could we add the obvious addition as a nail bar was a nail polish however
as a nail bar was a nail polish however
as a nail bar was a nail polish however much to my accountants dismay the ethics
much to my accountants dismay the ethics
much to my accountants dismay the ethics of more struck once again I was ragin
of more struck once again I was ragin
of more struck once again I was ragin unless we opened up our own production
unless we opened up our own production
unless we opened up our own production facility the potential to create our own
facility the potential to create our own
facility the potential to create our own polished range was limited to curating
polished range was limited to curating
polished range was limited to curating the colors and branding it up not
the colors and branding it up not
the colors and branding it up not creating we’d literally be repackaging a
creating we’d literally be repackaging a
creating we’d literally be repackaging a product that already existed not
product that already existed not
product that already existed not bringing anything new to the world no
bringing anything new to the world no
bringing anything new to the world no innovation we’d literally be adding
innovation we’d literally be adding
innovation we’d literally be adding using our name to make it worth buying
using our name to make it worth buying
using our name to make it worth buying we’re already back to the more for the
we’re already back to the more for the
we’re already back to the more for the sake of more
sake of more
sake of more more for the sake of excellence just
more for the sake of excellence just
more for the sake of excellence just selling things anything’s not creating
selling things anything’s not creating
selling things anything’s not creating just selling now before you write me off
just selling now before you write me off
just selling now before you write me off as a hippie hardly and don’t because I
as a hippie hardly and don’t because I
as a hippie hardly and don’t because I realized that you can have excellence
realized that you can have excellence
realized that you can have excellence community change creativity global
community change creativity global
community change creativity global recognition success you can be the best
recognition success you can be the best
recognition success you can be the best all the things I’m thirsty for would
all the things I’m thirsty for would
all the things I’m thirsty for would I’ve been hungry for more and make
I’ve been hungry for more and make
I’ve been hungry for more and make millions whenever I start to question
millions whenever I start to question
millions whenever I start to question myself which is inevitable when you
myself which is inevitable when you
myself which is inevitable when you think about all the messages of growth
think about all the messages of growth
think about all the messages of growth and apparent success that are turn on me
and apparent success that are turn on me
and apparent success that are turn on me every day I think about this sadly soon
every day I think about this sadly soon
every day I think about this sadly soon to be closed caleche one shop in Paris
to be closed caleche one shop in Paris
to be closed caleche one shop in Paris 28 million turnover one shop yet they
28 million turnover one shop yet they
28 million turnover one shop yet they have the best collaborations of projects
have the best collaborations of projects
have the best collaborations of projects products parties all ruined by mother
products parties all ruined by mother
products parties all ruined by mother and daughter closer to home you have the
and daughter closer to home you have the
and daughter closer to home you have the gorgeous tea or a brand berries tea a
gorgeous tea or a brand berries tea a
gorgeous tea or a brand berries tea a family-run business down in Cork turning
family-run business down in Cork turning
family-run business down in Cork turning over millions you see we’re now in a
over millions you see we’re now in a
over millions you see we’re now in a position where we have access to global
position where we have access to global
position where we have access to global knowledge that we can use to optimize
knowledge that we can use to optimize
knowledge that we can use to optimize the local experience we can have
the local experience we can have
the local experience we can have world-class situations and local
world-class situations and local
world-class situations and local villages ideally created by the people
villages ideally created by the people
villages ideally created by the people in the village we can dream and achieve
in the village we can dream and achieve
in the village we can dream and achieve big and stay small by being excellent
big and stay small by being excellent
big and stay small by being excellent you’re enough we can escape the economy
you’re enough we can escape the economy
you’re enough we can escape the economy of more so today right now in fact I
of more so today right now in fact I
of more so today right now in fact I want you to start thinking not how
want you to start thinking not how
want you to start thinking not how you’re going to take over the world
you’re going to take over the world
you’re going to take over the world that’s not yours to take over not how
that’s not yours to take over not how
that’s not yours to take over not how you’re going to grow not how you’re
you’re going to grow not how you’re
you’re going to grow not how you’re going to be more I want you to start
going to be more I want you to start
going to be more I want you to start thinking about creating the life you
thinking about creating the life you
thinking about creating the life you want to live and whether that fits in
want to live and whether that fits in
want to live and whether that fits in with your idea of the type of society
with your idea of the type of society
with your idea of the type of society you want to live in we all want to live
you want to live in we all want to live
you want to live in we all want to live in thanks
in thanks
in thanks [Applause]
”
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