
good afternoon I just wished the witness a little bit the presentations and from
a little bit the presentations and from
a little bit the presentations and from the students and I thought I would give
the students and I thought I would give
the students and I thought I would give you some ammunition because you
you some ammunition because you
you some ammunition because you apparently are asked very often what is
apparently are asked very often what is
apparently are asked very often what is circ circular and why circular
circ circular and why circular
circ circular and why circular humanities dream in the Middle Ages was
humanities dream in the Middle Ages was
humanities dream in the Middle Ages was to create gold from dirt and gold was
to create gold from dirt and gold was
to create gold from dirt and gold was assigned for a better future it was a
assigned for a better future it was a
assigned for a better future it was a means to create your future now and it
means to create your future now and it
means to create your future now and it was passed on very carefully from
was passed on very carefully from
was passed on very carefully from generation to generation so there is a
generation to generation so there is a
generation to generation so there is a big chance that something on gold you’re
big chance that something on gold you’re
big chance that something on gold you’re wearing was mined by the Romans in
wearing was mined by the Romans in
wearing was mined by the Romans in ancient times but what we’re doing now
ancient times but what we’re doing now
ancient times but what we’re doing now is that we are creating waste from goals
is that we are creating waste from goals
is that we are creating waste from goals and we’re doing that on a massive scale
and we’re doing that on a massive scale
and we’re doing that on a massive scale in the Netherlands alone we throw away
in the Netherlands alone we throw away
in the Netherlands alone we throw away 27 million euro in gold every year and
27 million euro in gold every year and
27 million euro in gold every year and that is only the Netherlands and how is
that is only the Netherlands and how is
that is only the Netherlands and how is that possible it is possible because 12%
that possible it is possible because 12%
that possible it is possible because 12% of the gold which is mined yearly is now
of the gold which is mined yearly is now
of the gold which is mined yearly is now used in electronic devices and it’s not
used in electronic devices and it’s not
used in electronic devices and it’s not only gold it’s silver it’s in fact in
only gold it’s silver it’s in fact in
only gold it’s silver it’s in fact in every smartphone you’ll find
every smartphone you’ll find
every smartphone you’ll find approximately 46 elements and some of
approximately 46 elements and some of
approximately 46 elements and some of these other rare earth metals and what
these other rare earth metals and what
these other rare earth metals and what we discard is even worse we discard 40
we discard is even worse we discard 40
we discard is even worse we discard 40 million tonnes of electronic waste every
million tonnes of electronic waste every
million tonnes of electronic waste every year you can fill a line of trucks of
year you can fill a line of trucks of
year you can fill a line of trucks of twenty three thousand kilometer with
twenty three thousand kilometer with
twenty three thousand kilometer with this electronic waste which is the
this electronic waste which is the
this electronic waste which is the distance from Tokyo to New York and back
distance from Tokyo to New York and back
distance from Tokyo to New York and back so this is the numbers from 2014-2018 it
so this is the numbers from 2014-2018 it
so this is the numbers from 2014-2018 it was projected this health has been grown
was projected this health has been grown
was projected this health has been grown by 20% so six thousand kilowatt
by 20% so six thousand kilowatt
by 20% so six thousand kilowatt kilometers approximately more so we see
kilometers approximately more so we see
kilometers approximately more so we see that is it is just not sustainable
that is it is just not sustainable
that is it is just not sustainable the way we organize our economy and this
the way we organize our economy and this
the way we organize our economy and this is partly because of the linear linear
is partly because of the linear linear
is partly because of the linear linear economy because we make take metals out
economy because we make take metals out
economy because we make take metals out of the earth we make products and we
of the earth we make products and we
of the earth we make products and we discard them but it is only it is also
discard them but it is only it is also
discard them but it is only it is also because of the business
because of the business
because of the business business models we created if you look
business models we created if you look
business models we created if you look at that telephone I as a kid remember I
at that telephone I as a kid remember I
at that telephone I as a kid remember I was I’m calling with his self telephone
was I’m calling with his self telephone
was I’m calling with his self telephone at my grandmother’s house and it worked
at my grandmother’s house and it worked
at my grandmother’s house and it worked well until the 80s and I don’t know how
well until the 80s and I don’t know how
well until the 80s and I don’t know how many of those you have owned in the last
many of those you have owned in the last
many of those you have owned in the last ten years I have owned five my last one
ten years I have owned five my last one
ten years I have owned five my last one is a refurbished one I must say but we
is a refurbished one I must say but we
is a refurbished one I must say but we see that we as a consumer are
see that we as a consumer are
see that we as a consumer are contributing a lot to this waste of
contributing a lot to this waste of
contributing a lot to this waste of materials and when we know that only 8%
materials and when we know that only 8%
materials and when we know that only 8% of all the gold we use is recovered we
of all the gold we use is recovered we
of all the gold we use is recovered we see that in a finite system as close as
see that in a finite system as close as
see that in a finite system as close as the earth is this is not sustainable and
the earth is this is not sustainable and
the earth is this is not sustainable and do you think this is an coincidence that
do you think this is an coincidence that
do you think this is an coincidence that is happening like that no it is on
is happening like that no it is on
is happening like that no it is on purpose business in order to grow has
purpose business in order to grow has
purpose business in order to grow has created business models which make us
created business models which make us
created business models which make us consume much more than we actually need
consume much more than we actually need
consume much more than we actually need and for and discard much more than we
and for and discard much more than we
and for and discard much more than we already what we actually should so there
already what we actually should so there
already what we actually should so there are the products we call those business
are the products we call those business
are the products we call those business models designed to fail designed to be
models designed to fail designed to be
models designed to fail designed to be outdated or designed to be out fashioned
outdated or designed to be out fashioned
outdated or designed to be out fashioned and all those in an economy where we
and all those in an economy where we
and all those in an economy where we know that our needs are temporary but
know that our needs are temporary but
know that our needs are temporary but the consequences they are permanent they
the consequences they are permanent they
the consequences they are permanent they stay with us and if you look what this
stay with us and if you look what this
stay with us and if you look what this in a growing economy means then you can
in a growing economy means then you can
in a growing economy means then you can see this in a very interesting example
see this in a very interesting example
see this in a very interesting example on the left-hand side you see that the
on the left-hand side you see that the
on the left-hand side you see that the cement which was used by the United
cement which was used by the United
cement which was used by the United States in the entire twentieth century
States in the entire twentieth century
States in the entire twentieth century on the right hand side you see the
on the right hand side you see the
on the right hand side you see the cement which was used in China within
cement which was used in China within
cement which was used in China within three years so this is the dimension of
three years so this is the dimension of
three years so this is the dimension of the problem we are dealing with and just
the problem we are dealing with and just
the problem we are dealing with and just to give you a little nice picture of how
to give you a little nice picture of how
to give you a little nice picture of how that could look like this it was Beirut
that could look like this it was Beirut
that could look like this it was Beirut at one and a half years ago they had a
at one and a half years ago they had a
at one and a half years ago they had a waste crisis the way to waste wasn’t
waste crisis the way to waste wasn’t
waste crisis the way to waste wasn’t collected in me anymore and within a few
collected in me anymore and within a few
collected in me anymore and within a few weeks they created something which
weeks they created something which
weeks they created something which looked like a skiing ramp so they were
looked like a skiing ramp so they were
looked like a skiing ramp so they were already photos taken
already photos taken
already photos taken with skiers on top but it’s it’s it’s
with skiers on top but it’s it’s it’s
with skiers on top but it’s it’s it’s incredible this is just one city in in
incredible this is just one city in in
incredible this is just one city in in the world
the world
the world so we urgently need to rethink our
so we urgently need to rethink our
so we urgently need to rethink our business model to rethink our economic
business model to rethink our economic
business model to rethink our economic model because the earth is a closed
model because the earth is a closed
model because the earth is a closed system and we started with that in our
system and we started with that in our
system and we started with that in our own office and we said we need to think
own office and we said we need to think
own office and we said we need to think of something different and we asked
of something different and we asked
of something different and we asked Phillips Phillips would you be able to
Phillips Phillips would you be able to
Phillips Phillips would you be able to to come and just sell us light we want
to come and just sell us light we want
to come and just sell us light we want that use day and charge of all the
that use day and charge of all the
that use day and charge of all the materials you use in your products we
materials you use in your products we
materials you use in your products we want that you stay in charge of the
want that you stay in charge of the
want that you stay in charge of the electricity bill and the effect was that
electricity bill and the effect was that
electricity bill and the effect was that we got a very very good system high
we got a very very good system high
we got a very very good system high quality products which needed very
quality products which needed very
quality products which needed very little maintenance which lasted very
little maintenance which lasted very
little maintenance which lasted very long and at the same time we could
long and at the same time we could
long and at the same time we could reduce our energy bill by nearly 50%
reduce our energy bill by nearly 50%
reduce our energy bill by nearly 50% because Philips tuned the system in a
because Philips tuned the system in a
because Philips tuned the system in a way that it was very very energy
way that it was very very energy
way that it was very very energy efficient so you see as soon that you
efficient so you see as soon that you
efficient so you see as soon that you put the responsibility on two different
put the responsibility on two different
put the responsibility on two different shoulders on shoulders were actually
shoulders on shoulders were actually
shoulders on shoulders were actually they’ve can be taken then you get
they’ve can be taken then you get
they’ve can be taken then you get completely different solution we scaled
completely different solution we scaled
completely different solution we scaled it up because Schiphol the airport in
it up because Schiphol the airport in
it up because Schiphol the airport in Amsterdam they had the dilemma that they
Amsterdam they had the dilemma that they
Amsterdam they had the dilemma that they have an investment cycle of 15 years and
have an investment cycle of 15 years and
have an investment cycle of 15 years and everything they could get on the market
everything they could get on the market
everything they could get on the market which would burn for 24/7 and would only
which would burn for 24/7 and would only
which would burn for 24/7 and would only last for six years
last for six years
last for six years so six years within an investment cycle
so six years within an investment cycle
so six years within an investment cycle of 15 years is a very very bad business
of 15 years is a very very bad business
of 15 years is a very very bad business case you get two and a half times that
case you get two and a half times that
case you get two and a half times that you have to install everything so they
you have to install everything so they
you have to install everything so they went they heard of our project in our
went they heard of our project in our
went they heard of our project in our office and said we want that as well we
office and said we want that as well we
office and said we want that as well we want Philips to deliver slide for 15
want Philips to deliver slide for 15
want Philips to deliver slide for 15 years so Philips came and they saw
years so Philips came and they saw
years so Philips came and they saw themselves confronted with their own
themselves confronted with their own
themselves confronted with their own problem so they looked into the design
problem so they looked into the design
problem so they looked into the design of the death of the installation they
of the death of the installation they
of the death of the installation they found that there was a little driver
found that there was a little driver
found that there was a little driver which was built in the installation in
which was built in the installation in
which was built in the installation in such a way that you would have to
such a way that you would have to
such a way that you would have to dismantle everything and being
dismantle everything and being
dismantle everything and being responsible
responsible
responsible now also in financial terms for the
now also in financial terms for the
now also in financial terms for the consequences of this design
consequences of this design
consequences of this design they went back they changed the design
they went back they changed the design
they went back they changed the design now you can replace this little driver
now you can replace this little driver
now you can replace this little driver in a very quick and easy way you don’t
in a very quick and easy way you don’t
in a very quick and easy way you don’t have to throw away the whole
have to throw away the whole
have to throw away the whole installation you don’t need to close
installation you don’t need to close
installation you don’t need to close lounge for days and the whole this
lounge for days and the whole this
lounge for days and the whole this system cannot only function for 15 years
system cannot only function for 15 years
system cannot only function for 15 years maybe it can even function for 20 years
maybe it can even function for 20 years
maybe it can even function for 20 years so this is what we mean by different
so this is what we mean by different
so this is what we mean by different business models as soon as we have the
business models as soon as we have the
business models as soon as we have the responsibility and the consequences
responsibility and the consequences
responsibility and the consequences together at one table I think everything
together at one table I think everything
together at one table I think everything will change but the second thing is and
will change but the second thing is and
will change but the second thing is and that’s what as I already mentioned was
that’s what as I already mentioned was
that’s what as I already mentioned was design is very important so I just give
design is very important so I just give
design is very important so I just give you another example how we can think
you another example how we can think
you another example how we can think differently about design is then we had
differently about design is then we had
differently about design is then we had to create this roof for this very very
to create this roof for this very very
to create this roof for this very very big building and it is a steel roof
big building and it is a steel roof
big building and it is a steel roof construction and we were looking at
construction and we were looking at
construction and we were looking at someone because our ambition was to
someone because our ambition was to
someone because our ambition was to create a truly circular building and our
create a truly circular building and our
create a truly circular building and our ambition was to find someone who could
ambition was to find someone who could
ambition was to find someone who could provide us with a roof a steel
provide us with a roof a steel
provide us with a roof a steel construction which she was not only easy
construction which she was not only easy
construction which she was not only easy to assemble but early also easy to
to assemble but early also easy to
to assemble but early also easy to disassemble to transport and to
disassemble to transport and to
disassemble to transport and to reassemble and that all that is in a
reassemble and that all that is in a
reassemble and that all that is in a safe way and we asked all providers of
safe way and we asked all providers of
safe way and we asked all providers of steel constructions if they could
steel constructions if they could
steel constructions if they could provide us with such a steel roof and it
provide us with such a steel roof and it
provide us with such a steel roof and it all said steered us as blankly and
all said steered us as blankly and
all said steered us as blankly and couldn’t provide her with what we needed
couldn’t provide her with what we needed
couldn’t provide her with what we needed so what we did is we thought which
so what we did is we thought which
so what we did is we thought which industry is used to think in steel
industry is used to think in steel
industry is used to think in steel constructions which you can assemble
constructions which you can assemble
constructions which you can assemble which you can disassemble which you can
which you can disassemble which you can
which you can disassemble which you can store transport in which you can
store transport in which you can
store transport in which you can reassemble and we came up with those
reassemble and we came up with those
reassemble and we came up with those guys because they have to do that every
guys because they have to do that every
guys because they have to do that every week and they looked at us also blankly
week and they looked at us also blankly
week and they looked at us also blankly and said no we never built a roof and we
and said no we never built a roof and we
and said no we never built a roof and we said well you’ve probably never built a
said well you’ve probably never built a
said well you’ve probably never built a roof but probably you can design a
roof but probably you can design a
roof but probably you can design a horizontal rollercoaster and that’s what
horizontal rollercoaster and that’s what
horizontal rollercoaster and that’s what they did and the funny thing is we
they did and the funny thing is we
they did and the funny thing is we didn’t even in it not only get roof
didn’t even in it not only get roof
didn’t even in it not only get roof construction with all the features I
construction with all the features I
construction with all the features I just told you we got also roof
just told you we got also roof
just told you we got also roof construction with 30% less steel
construction with 30% less steel
construction with 30% less steel so that’s a very interesting fact as
so that’s a very interesting fact as
so that’s a very interesting fact as well because in their business model it
well because in their business model it
well because in their business model it was to give us the best construction we
was to give us the best construction we
was to give us the best construction we got not to sell us as much steel as the
got not to sell us as much steel as the
got not to sell us as much steel as the other companies would have loved to so
other companies would have loved to so
other companies would have loved to so that’s the second thing but in order to
that’s the second thing but in order to
that’s the second thing but in order to make sure that this construction will be
make sure that this construction will be
make sure that this construction will be reused as we intended we realized that
reused as we intended we realized that
reused as we intended we realized that also documentation is needed that ways
also documentation is needed that ways
also documentation is needed that ways in fact is a matte material without
in fact is a matte material without
in fact is a matte material without identity so what we created for this
identity so what we created for this
identity so what we created for this whole building was a materials passport
whole building was a materials passport
whole building was a materials passport we created with a document wherein every
we created with a document wherein every
we created with a document wherein every material the weight of the material the
material the weight of the material the
material the weight of the material the location of the material the way to
location of the material the way to
location of the material the way to reuse the material is documented but
reuse the material is documented but
reuse the material is documented but that was a lot and a lot of work so our
that was a lot and a lot of work so our
that was a lot and a lot of work so our ambition is to change the entire
ambition is to change the entire
ambition is to change the entire industry and how do you change the
industry and how do you change the
industry and how do you change the entire industry only if you find a
entire industry only if you find a
entire industry only if you find a solution in which you can scale up so we
solution in which you can scale up so we
solution in which you can scale up so we realized that we wanted to have
realized that we wanted to have
realized that we wanted to have something a tool with which you can
something a tool with which you can
something a tool with which you can create material passports in an
create material passports in an
create material passports in an automated way and also we realized that
automated way and also we realized that
automated way and also we realized that we needed a model in which we could
we needed a model in which we could
we needed a model in which we could store the present the documentation in a
store the present the documentation in a
store the present the documentation in a centralized way because otherwise maybe
centralized way because otherwise maybe
centralized way because otherwise maybe the manager who was in charge of that
the manager who was in charge of that
the manager who was in charge of that material passport he will be gone in 30
material passport he will be gone in 30
material passport he will be gone in 30 years and who knows then where the
years and who knows then where the
years and who knows then where the materials passport has it has gone so
materials passport has it has gone so
materials passport has it has gone so what we created was the modesta in fact
what we created was the modesta in fact
what we created was the modesta in fact we know all the cadastral the cadastre
we know all the cadastral the cadastre
we know all the cadastral the cadastre is a centrally organized institution
is a centrally organized institution
is a centrally organized institution where you know exactly what plot of land
where you know exactly what plot of land
where you know exactly what plot of land belongs to whom and what is the value of
belongs to whom and what is the value of
belongs to whom and what is the value of this land where is it located how big it
this land where is it located how big it
this land where is it located how big it is where other borders etc and in fact
is where other borders etc and in fact
is where other borders etc and in fact we believe that we need
we believe that we need
we believe that we need modesta for all the materials and we
modesta for all the materials and we
modesta for all the materials and we created that platform it went live in
created that platform it went live in
created that platform it went live in September it’s a public platform it is
September it’s a public platform it is
September it’s a public platform it is owned by a foundation because we believe
owned by a foundation because we believe
owned by a foundation because we believe that materials belong to all of us it’s
that materials belong to all of us it’s
that materials belong to all of us it’s not some bad
not some bad
not some bad who will be able and we we should should
who will be able and we we should should
who will be able and we we should should own them and should decide what we have
own them and should decide what we have
own them and should decide what we have to can do with them over 30 years now we
to can do with them over 30 years now we
to can do with them over 30 years now we believe that it is part of the public
believe that it is part of the public
believe that it is part of the public domain that we are able to manage the
domain that we are able to manage the
domain that we are able to manage the materials together as a society so it is
materials together as a society so it is
materials together as a society so it is very easy now if you have your building
very easy now if you have your building
very easy now if you have your building documentation you just uploaded it and
documentation you just uploaded it and
documentation you just uploaded it and the system will automatically generate
the system will automatically generate
the system will automatically generate you and calculate how much glass how
you and calculate how much glass how
you and calculate how much glass how much metal how much steel whatever is in
much metal how much steel whatever is in
much metal how much steel whatever is in the construction in what which part of
the construction in what which part of
the construction in what which part of the construction it is and also it will
the construction it is and also it will
the construction it is and also it will calculate the circularity of the
calculate the circularity of the
calculate the circularity of the building so how easy is it to the arm
building so how easy is it to the arm
building so how easy is it to the arm disassemble and how is easy can you
disassemble and how is easy can you
disassemble and how is easy can you reuse all the materials in the building
reuse all the materials in the building
reuse all the materials in the building and it will also give you a financial
and it will also give you a financial
and it will also give you a financial evaluation of all the buildings so in
evaluation of all the buildings so in
evaluation of all the buildings so in fact what we will get is buildings as
fact what we will get is buildings as
fact what we will get is buildings as material banks and this is very
material banks and this is very
material banks and this is very interesting for the owners of the
interesting for the owners of the
interesting for the owners of the materials because instead of writing
materials because instead of writing
materials because instead of writing materials off we are now documenting the
materials off we are now documenting the
materials off we are now documenting the materials we’re giving them a material
materials we’re giving them a material
materials we’re giving them a material value a financial value and they can put
value a financial value and they can put
value a financial value and they can put them on their balance sheet and this is
them on their balance sheet and this is
them on their balance sheet and this is very interesting for banks so part of
very interesting for banks so part of
very interesting for banks so part of the community which with which he
the community which with which he
the community which with which he created this is the financial community
created this is the financial community
created this is the financial community because they we see that we can bring
because they we see that we can bring
because they we see that we can bring stability into the system by validating
stability into the system by validating
stability into the system by validating the resources we have and in fact what
the resources we have and in fact what
the resources we have and in fact what we can do it this way is in fact create
we can do it this way is in fact create
we can do it this way is in fact create our economy and organize that and
our economy and organize that and
our economy and organize that and organize it as a library so that we can
organize it as a library so that we can
organize it as a library so that we can reuse what we have every time we don’t
reuse what we have every time we don’t
reuse what we have every time we don’t need it anymore or somebody doesn’t need
need it anymore or somebody doesn’t need
need it anymore or somebody doesn’t need it anymore and by doing this we can
it anymore and by doing this we can
it anymore and by doing this we can cherish what we have and pass it on to
cherish what we have and pass it on to
cherish what we have and pass it on to the next generation because our planet
the next generation because our planet
the next generation because our planet is a closed system thank you very much
”
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