
you have to make a good first impression when you’re connecting with referral
when you’re connecting with referral
when you’re connecting with referral partners or they’re not going to send
partners or they’re not going to send
partners or they’re not going to send you any business and you’re going to
you any business and you’re going to
you any business and you’re going to lose out on one of the best ways you
lose out on one of the best ways you
lose out on one of the best ways you have to grow your company hi I’m Evan
have to grow your company hi I’m Evan
have to grow your company hi I’m Evan Carmichael I believe that hungry
Carmichael I believe that hungry
Carmichael I believe that hungry entrepreneurs deserve help and today
entrepreneurs deserve help and today
entrepreneurs deserve help and today Mason a question from one of my YouTube
Mason a question from one of my YouTube
Mason a question from one of my YouTube breeders love you guys Brendan who said
breeders love you guys Brendan who said
breeders love you guys Brendan who said I’ve started a new digital marketing
I’ve started a new digital marketing
I’ve started a new digital marketing consultancy agency helping professionals
consultancy agency helping professionals
consultancy agency helping professionals service-based businesses attract
service-based businesses attract
service-based businesses attract qualified clients increase revenue and
qualified clients increase revenue and
qualified clients increase revenue and create automated marketing systems I
create automated marketing systems I
create automated marketing systems I want to partner up with companies that
want to partner up with companies that
want to partner up with companies that has my type of audience that I like the
has my type of audience that I like the
has my type of audience that I like the track can you give suggestions as to how
track can you give suggestions as to how
track can you give suggestions as to how should approach these businesses your
should approach these businesses your
should approach these businesses your passion is contagious and thanks for
passion is contagious and thanks for
passion is contagious and thanks for what you do cheers brendan so thanks
what you do cheers brendan so thanks
what you do cheers brendan so thanks brandon congrats inserting this new
brandon congrats inserting this new
brandon congrats inserting this new business exciting time and you’re
business exciting time and you’re
business exciting time and you’re definitely on the right path and trying
definitely on the right path and trying
definitely on the right path and trying to go out and attract referral partners
to go out and attract referral partners
to go out and attract referral partners instead of just trying to do everything
instead of just trying to do everything
instead of just trying to do everything yourself these guys already have your
yourself these guys already have your
yourself these guys already have your audience you just have to convince them
audience you just have to convince them
audience you just have to convince them that you are right fit for what they are
that you are right fit for what they are
that you are right fit for what they are doing now when you’re approaching
doing now when you’re approaching
doing now when you’re approaching referral partners the best thing you can
referral partners the best thing you can
referral partners the best thing you can do is start off by building some kind of
do is start off by building some kind of
do is start off by building some kind of personal relationship so if you can do
personal relationship so if you can do
personal relationship so if you can do that by a Twitter finding someone who
that by a Twitter finding someone who
that by a Twitter finding someone who you know at the company or sending a
you know at the company or sending a
you know at the company or sending a specific email to somebody at the
specific email to somebody at the
specific email to somebody at the business you get a much better response
business you get a much better response
business you get a much better response rate than just writing into the general
rate than just writing into the general
rate than just writing into the general email address okay that’s step number
email address okay that’s step number
email address okay that’s step number one next you have to clearly define what
one next you have to clearly define what
one next you have to clearly define what you do and add a little more punch to it
you do and add a little more punch to it
you do and add a little more punch to it yours isn’t bad it’s not bad it’s better
yours isn’t bad it’s not bad it’s better
yours isn’t bad it’s not bad it’s better than most people who write into me it’s
than most people who write into me it’s
than most people who write into me it’s I’ve started a digital marketing
I’ve started a digital marketing
I’ve started a digital marketing consultancy agency okay so we know what
consultancy agency okay so we know what
consultancy agency okay so we know what you do we know who you help helping
you do we know who you help helping
you do we know who you help helping professional service based businesses
professional service based businesses
professional service based businesses and then the benefits attract qualified
and then the benefits attract qualified
and then the benefits attract qualified clients increased revenue and create
clients increased revenue and create
clients increased revenue and create automated marketing systems online that
automated marketing systems online that
automated marketing systems online that last part is a little different it
last part is a little different it
last part is a little different it tweaks my interest a little bit the
tweaks my interest a little bit the
tweaks my interest a little bit the creating automated marketing systems is
creating automated marketing systems is
creating automated marketing systems is something that most people won’t talk
something that most people won’t talk
something that most people won’t talk about so you’ve done something a little
about so you’ve done something a little
about so you’ve done something a little bit here ready to track my tension but
bit here ready to track my tension but
bit here ready to track my tension but you need one more pal sentence you got
you need one more pal sentence you got
you need one more pal sentence you got to end this off with something that’s
to end this off with something that’s
to end this off with something that’s going to hit them right between the eyes
going to hit them right between the eyes
going to hit them right between the eyes I make them want to meet with you you
I make them want to meet with you you
I make them want to meet with you you need something that’s going to help you
need something that’s going to help you
need something that’s going to help you stand out from everybody else some kind
stand out from everybody else some kind
stand out from everybody else some kind of guarantee some kind of truth some
of guarantee some kind of truth some
of guarantee some kind of truth some kind of result that you can provide the
kind of result that you can provide the
kind of result that you can provide the you have some data to back up that is
you have some data to back up that is
you have some data to back up that is different because these guys are meeting
different because these guys are meeting
different because these guys are meeting tons of people like you you have to find
tons of people like you you have to find
tons of people like you you have to find that way to stand out so it’s not bad
that way to stand out so it’s not bad
that way to stand out so it’s not bad that first sentence but you got to add
that first sentence but you got to add
that first sentence but you got to add one more in there that is memorable
one more in there that is memorable
one more in there that is memorable people are gonna make sure that they pay
people are gonna make sure that they pay
people are gonna make sure that they pay attention to and say I gotta meet this
attention to and say I gotta meet this
attention to and say I gotta meet this guy okay those are your first steps now
guy okay those are your first steps now
guy okay those are your first steps now when you’re writing the people you have
when you’re writing the people you have
when you’re writing the people you have to make it seem and you have to have the
to make it seem and you have to have the
to make it seem and you have to have the intention of it being a two-way
intention of it being a two-way
intention of it being a two-way conversation I get people write to me
conversation I get people write to me
conversation I get people write to me all the time and they say Evan we’ve got
all the time and they say Evan we’ve got
all the time and they say Evan we’ve got this great product I think you’re
this great product I think you’re
this great product I think you’re entrepreneurs we really benefit from it
entrepreneurs we really benefit from it
entrepreneurs we really benefit from it please help promote us I’m not in the
please help promote us I’m not in the
please help promote us I’m not in the business of promoting you right there’s
business of promoting you right there’s
business of promoting you right there’s tons of guys I could promote I have
tons of guys I could promote I have
tons of guys I could promote I have enough work on my plate besides thinking
enough work on my plate besides thinking
enough work on my plate besides thinking about promoting you but if you come to
about promoting you but if you come to
about promoting you but if you come to me and you think of an opportunity that
me and you think of an opportunity that
me and you think of an opportunity that we might be able to help each other out
we might be able to help each other out
we might be able to help each other out there’s something in it for me too
there’s something in it for me too
there’s something in it for me too besides just promoting new then it’s for
besides just promoting new then it’s for
besides just promoting new then it’s for interesting so when you’re connecting
interesting so when you’re connecting
interesting so when you’re connecting with them say you want to learn about
with them say you want to learn about
with them say you want to learn about them you know you work with these types
them you know you work with these types
them you know you work with these types of clients who also need potential help
of clients who also need potential help
of clients who also need potential help in you know whatever it is that they do
in you know whatever it is that they do
in you know whatever it is that they do legal services accounting services
legal services accounting services
legal services accounting services design services whatever it is your
design services whatever it is your
design services whatever it is your clients need their help as well and you
clients need their help as well and you
clients need their help as well and you want to learn about them to build your
want to learn about them to build your
want to learn about them to build your knowledge base of who you can actually
knowledge base of who you can actually
knowledge base of who you can actually refer people on to and when these people
refer people on to and when these people
refer people on to and when these people see that there’s something in it for
see that there’s something in it for
see that there’s something in it for them they’re much more likely to take
them they’re much more likely to take
them they’re much more likely to take that meeting okay final step make it
that meeting okay final step make it
that meeting okay final step make it easy for them go to their office go to
easy for them go to their office go to
easy for them go to their office go to their coffee shop go to them instead of
their coffee shop go to them instead of
their coffee shop go to them instead of having them come to you I’d always try
having them come to you I’d always try
having them come to you I’d always try to make it in person instead of doing a
to make it in person instead of doing a
to make it in person instead of doing a phone call or just keep it on email
phone call or just keep it on email
phone call or just keep it on email because you lose a touch if it’s only
because you lose a touch if it’s only
because you lose a touch if it’s only email you’re not going to get any
email you’re not going to get any
email you’re not going to get any referrals you’ve got a you’ve got a
referrals you’ve got a you’ve got a
referrals you’ve got a you’ve got a press the flesh you’ve got to meet with
press the flesh you’ve got to meet with
press the flesh you’ve got to meet with these guys but make it easy for them and
these guys but make it easy for them and
these guys but make it easy for them and final if you want kind of the bonus tip
final if you want kind of the bonus tip
final if you want kind of the bonus tip bring something that they really like I
bring something that they really like I
bring something that they really like I remember when I first had a meeting with
remember when I first had a meeting with
remember when I first had a meeting with a PR company that could potentially
a PR company that could potentially
a PR company that could potentially refer new brands to my business and has
refer new brands to my business and has
refer new brands to my business and has and it’s been a lot of business to this
and it’s been a lot of business to this
and it’s been a lot of business to this one company my first contact with them I
one company my first contact with them I
one company my first contact with them I had my assistant research the person’s
had my assistant research the person’s
had my assistant research the person’s Twitter account and see what she was
Twitter account and see what she was
Twitter account and see what she was posting and she posted that she really
posting and she posted that she really
posting and she posted that she really liked going to this little cafe called
liked going to this little cafe called
liked going to this little cafe called little nicky’s and the treats that they
little nicky’s and the treats that they
little nicky’s and the treats that they had so my assistant told me that and on
had so my assistant told me that and on
had so my assistant told me that and on my way down to meet them
my way down to meet them
my way down to meet them I would stop by little nicky’s and
I would stop by little nicky’s and
I would stop by little nicky’s and bought out all their treats and brought
bought out all their treats and brought
bought out all their treats and brought it to the meeting and I didn’t say hey I
it to the meeting and I didn’t say hey I
it to the meeting and I didn’t say hey I researched you know I stalked you on
researched you know I stalked you on
researched you know I stalked you on twitter and I found this out about you
twitter and I found this out about you
twitter and I found this out about you that might be a little scary but it’s a
that might be a little scary but it’s a
that might be a little scary but it’s a it’s plausible that you know I was in
it’s plausible that you know I was in
it’s plausible that you know I was in the area and i found this coffee shop
the area and i found this coffee shop
the area and i found this coffee shop and I when I wanted to bring some treats
and I when I wanted to bring some treats
and I when I wanted to bring some treats and her eyes lit up as soon as she saw
and her eyes lit up as soon as she saw
and her eyes lit up as soon as she saw the little nicky’s treats and so maybe
the little nicky’s treats and so maybe
the little nicky’s treats and so maybe it’s sucking up a little bit maybe its
it’s sucking up a little bit maybe its
it’s sucking up a little bit maybe its stock in her a little bit you know you
stock in her a little bit you know you
stock in her a little bit you know you don’t want to say where the information
don’t want to say where the information
don’t want to say where the information came from but that set us off on the
came from but that set us off on the
came from but that set us off on the right foot and we’ve done a lot of
right foot and we’ve done a lot of
right foot and we’ve done a lot of business together so if there is
business together so if there is
business together so if there is anything personal you can find out
anything personal you can find out
anything personal you can find out through somebody’s twitter stream
through somebody’s twitter stream
through somebody’s twitter stream they’re not gonna be a little bonus to
they’re not gonna be a little bonus to
they’re not gonna be a little bonus to help you get to know them a little bit
help you get to know them a little bit
help you get to know them a little bit better and be able to make a better
better and be able to make a better
better and be able to make a better impression when you first connecting
impression when you first connecting
impression when you first connecting with people you’re definitely on the
with people you’re definitely on the
with people you’re definitely on the right path good luck with this business
right path good luck with this business
right path good luck with this business reaching out to potential partners is
reaching out to potential partners is
reaching out to potential partners is again one of the best and fastest ways
again one of the best and fastest ways
again one of the best and fastest ways to grow your business because they
to grow your business because they
to grow your business because they already have your target audience if
already have your target audience if
already have your target audience if they like what you do they can refer a
they like what you do they can refer a
they like what you do they can refer a huge stream of ongoing business to you
huge stream of ongoing business to you
huge stream of ongoing business to you without you having to worry about going
without you having to worry about going
without you having to worry about going out and getting new clients all the time
out and getting new clients all the time
out and getting new clients all the time so good luck i love to hear how you’re
so good luck i love to hear how you’re
so good luck i love to hear how you’re going and if you want to work on that
going and if you want to work on that
going and if you want to work on that last sentence to make a little punch
last sentence to make a little punch
last sentence to make a little punch here and really hit somebody between the
here and really hit somebody between the
here and really hit somebody between the face and and really you know have that
face and and really you know have that
face and and really you know have that impact to say i gotta meet with this guy
impact to say i gotta meet with this guy
impact to say i gotta meet with this guy if you work on that sentence and you
if you work on that sentence and you
if you work on that sentence and you send it in to me i’ll give you some
send it in to me i’ll give you some
send it in to me i’ll give you some feedback on the tube so thanks everybody
feedback on the tube so thanks everybody
feedback on the tube so thanks everybody for watching if you like this video
for watching if you like this video
for watching if you like this video please give it a thumbs up below makes
please give it a thumbs up below makes
please give it a thumbs up below makes want to do more for you and if you have
want to do more for you and if you have
want to do more for you and if you have a comment about this video or question
a comment about this video or question
a comment about this video or question for your own company please leave in the
for your own company please leave in the
for your own company please leave in the comments section below i always read
comments section below i always read
comments section below i always read those and makes my morning every day so
those and makes my morning every day so
those and makes my morning every day so thank you and i’ll see you on the next
thank you and i’ll see you on the next
thank you and i’ll see you on the next episode
”
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