all right everybody welcome to another YouTube hang out super excited to be
YouTube hang out super excited to be
YouTube hang out super excited to be here with you guys I see a number of you
here with you guys I see a number of you
here with you guys I see a number of you already in the live chat it’s awesome
already in the live chat it’s awesome
already in the live chat it’s awesome having you here I friend been a long
having you here I friend been a long
having you here I friend been a long time mr. Roger Pierce another
time mr. Roger Pierce another
time mr. Roger Pierce another entrepreneur advocate here in Toronto
entrepreneur advocate here in Toronto
entrepreneur advocate here in Toronto and he is doing an article for sage and
and he is doing an article for sage and
and he is doing an article for sage and just got off the live hangout with with
just got off the live hangout with with
just got off the live hangout with with Stephen Kelly in London and he wanted to
Stephen Kelly in London and he wanted to
Stephen Kelly in London and he wanted to ask me about how to use video to promote
ask me about how to use video to promote
ask me about how to use video to promote your business so it’s going to ask me a
your business so it’s going to ask me a
your business so it’s going to ask me a couple questions but first off Roger
couple questions but first off Roger
couple questions but first off Roger welcome aboard thank you have a nice to
welcome aboard thank you have a nice to
welcome aboard thank you have a nice to be here do you want to tell the people
be here do you want to tell the people
be here do you want to tell the people watching a little bit about what you’re
watching a little bit about what you’re
watching a little bit about what you’re all about he’s in context absolutely for
all about he’s in context absolutely for
all about he’s in context absolutely for sure I’ve got a small business
sure I’ve got a small business
sure I’ve got a small business background I’ve had a lot of small
background I’ve had a lot of small
background I’ve had a lot of small businesses 13 to be exact some have
businesses 13 to be exact some have
businesses 13 to be exact some have succeeded some have failed and that let
succeeded some have failed and that let
succeeded some have failed and that let me do a few companies Evan that you’re
me do a few companies Evan that you’re
me do a few companies Evan that you’re familiar with that we’re all about
familiar with that we’re all about
familiar with that we’re all about training and educating entrepreneurs and
training and educating entrepreneurs and
training and educating entrepreneurs and that led to the business I’m in now
that led to the business I’m in now
that led to the business I’m in now which is producing small business
which is producing small business
which is producing small business content so I’m in a very lucky space we
content so I’m in a very lucky space we
content so I’m in a very lucky space we get to work with large brands like sage
get to work with large brands like sage
get to work with large brands like sage to produce helpful content articles
to produce helpful content articles
to produce helpful content articles blogs infographics little tiny videos
blogs infographics little tiny videos
blogs infographics little tiny videos nothing like your videos little tiny
nothing like your videos little tiny
nothing like your videos little tiny advice videos ebooks those kinds of
advice videos ebooks those kinds of
advice videos ebooks those kinds of things that help brands to help
things that help brands to help
things that help brands to help entrepreneurs and start a conversation
entrepreneurs and start a conversation
entrepreneurs and start a conversation all right and where can people find your
all right and where can people find your
all right and where can people find your content on my website Pierce words com p
content on my website Pierce words com p
content on my website Pierce words com p I erce words calm but also a big shout
I erce words calm but also a big shout
I erce words calm but also a big shout out to our one of our favorite clients
out to our one of our favorite clients
out to our one of our favorite clients sage calm / CA is where you can find out
sage calm / CA is where you can find out
sage calm / CA is where you can find out more about which sage does for small
more about which sage does for small
more about which sage does for small business I love it all right you have
business I love it all right you have
business I love it all right you have some questions for me so Roger just
some questions for me so Roger just
some questions for me so Roger just before we in the green when he’s like
before we in the green when he’s like
before we in the green when he’s like how did you look over the questions like
how did you look over the questions like
how did you look over the questions like ah I don’t really like looking over
ah I don’t really like looking over
ah I don’t really like looking over questions I like just getting it wrong
questions I like just getting it wrong
questions I like just getting it wrong first first reaction so hit me here we
first first reaction so hit me here we
first first reaction so hit me here we go what you got for me give me something
go what you got for me give me something
go what you got for me give me something good Roger let the questions begin i’ll
good Roger let the questions begin i’ll
good Roger let the questions begin i’ll start you with an easy one because you
start you with an easy one because you
start you with an easy one because you are pretty familiar i’d say with this
are pretty familiar i’d say with this
are pretty familiar i’d say with this medium why is video content so popular
medium why is video content so popular
medium why is video content so popular these days i think people just like to
these days i think people just like to
these days i think people just like to consume visually
consume visually
consume visually I think for me I I would much rather
I think for me I I would much rather
I think for me I I would much rather watch a video than read something then
watch a video than read something then
watch a video than read something then listen to something I remember in my
listen to something I remember in my
listen to something I remember in my early days of entrepreneurship I would
early days of entrepreneurship I would
early days of entrepreneurship I would read up I had a book and I would read a
read up I had a book and I would read a
read up I had a book and I would read a couple pages a day of entrepreneur
couple pages a day of entrepreneur
couple pages a day of entrepreneur stories just to get me kind of motivated
stories just to get me kind of motivated
stories just to get me kind of motivated and fired up and excited because there
and fired up and excited because there
and fired up and excited because there wasn’t anything else there was no video
wasn’t anything else there was no video
wasn’t anything else there was no video option that I could turn to and I think
option that I could turn to and I think
option that I could turn to and I think most people are just visual learners I
most people are just visual learners I
most people are just visual learners I think it hits the senses faster and so
think it hits the senses faster and so
think it hits the senses faster and so I’m just a fan I think a lot of people
I’m just a fan I think a lot of people
I’m just a fan I think a lot of people are finding a video content supposed to
are finding a video content supposed to
are finding a video content supposed to but there’s anything around the written
but there’s anything around the written
but there’s anything around the written word or you know podcast there’s lots of
word or you know podcast there’s lots of
word or you know podcast there’s lots of ways to market those things too but I
ways to market those things too but I
ways to market those things too but I think people are just our visual
think people are just our visual
think people are just our visual learners and if you are company or
learners and if you are company or
learners and if you are company or entrepreneur try get your message out
entrepreneur try get your message out
entrepreneur try get your message out there it’s an amazing way to do it good
there it’s an amazing way to do it good
there it’s an amazing way to do it good answer you know video is an important
answer you know video is an important
answer you know video is an important part of the mix I’m sure you advocate
part of the mix I’m sure you advocate
part of the mix I’m sure you advocate small business owners try to have a
small business owners try to have a
small business owners try to have a Content mix some articles some videos
Content mix some articles some videos
Content mix some articles some videos how important is it to do all of those
how important is it to do all of those
how important is it to do all of those things some of those things how would
things some of those things how would
things some of those things how would you suggest the average small business
you suggest the average small business
you suggest the average small business owner balance out of content mix I think
owner balance out of content mix I think
owner balance out of content mix I think you need to you need to understand what
you need to you need to understand what
you need to you need to understand what your strengths are and I’m a big
your strengths are and I’m a big
your strengths are and I’m a big believer in going all in on your
believer in going all in on your
believer in going all in on your strengths if you are not great at
strengths if you are not great at
strengths if you are not great at writing then don’t write or or higher
writing then don’t write or or higher
writing then don’t write or or higher Roger peers to come and write some
Roger peers to come and write some
Roger peers to come and write some articles for you I think a lot of
articles for you I think a lot of
articles for you I think a lot of entrepreneurs try to do too much and you
entrepreneurs try to do too much and you
entrepreneurs try to do too much and you end up doing nothing well you do
end up doing nothing well you do
end up doing nothing well you do everything in a really crappy way right
everything in a really crappy way right
everything in a really crappy way right and now you got to be on snapchat too by
and now you got to be on snapchat too by
and now you got to be on snapchat too by the way now you got to be on Twitter and
the way now you got to be on Twitter and
the way now you got to be on Twitter and you’re going to be on facebook and
you’re going to be on facebook and
you’re going to be on facebook and either group and a page i need a youtube
either group and a page i need a youtube
either group and a page i need a youtube channel oh and by the way you have to
channel oh and by the way you have to
channel oh and by the way you have to write a business at the same time
write a business at the same time
write a business at the same time there’s no company whose it like an
there’s no company whose it like an
there’s no company whose it like an entrepreneur doing all of that well
entrepreneur doing all of that well
entrepreneur doing all of that well maybe the bigger brands whether have
maybe the bigger brands whether have
maybe the bigger brands whether have teams of people doing it but as an
teams of people doing it but as an
teams of people doing it but as an entrepreneur you get to figure out where
entrepreneur you get to figure out where
entrepreneur you get to figure out where is your greatest skill and what are you
is your greatest skill and what are you
is your greatest skill and what are you most interested in doing and then go all
most interested in doing and then go all
most interested in doing and then go all in on that because your customers are
in on that because your customers are
in on that because your customers are going to be everywhere for me I love
going to be everywhere for me I love
going to be everywhere for me I love video um youtube is my biggest home and
video um youtube is my biggest home and
video um youtube is my biggest home and I’m doing like if you can today I have
I’m doing like if you can today I have
I’m doing like if you can today I have seven different live
seven different live
seven different live dreams happening today to my audience we
dreams happening today to my audience we
dreams happening today to my audience we got live audiences and all the masking
got live audiences and all the masking
got live audiences and all the masking questions it’s just so much easier for
questions it’s just so much easier for
questions it’s just so much easier for me like so this is my default as an
me like so this is my default as an
me like so this is my default as an example so for you guys watching Roger
example so for you guys watching Roger
example so for you guys watching Roger reached out to me said hey we want to
reached out to me said hey we want to
reached out to me said hey we want to feature an article for Sage I want to
feature an article for Sage I want to
feature an article for Sage I want to know about your content marketing
know about your content marketing
know about your content marketing strategy or is it awesome Roger how
strategy or is it awesome Roger how
strategy or is it awesome Roger how about we do it as a YouTube hang out so
about we do it as a YouTube hang out so
about we do it as a YouTube hang out so that I can promote you and also answer
that I can promote you and also answer
that I can promote you and also answer any questions that you have and also
any questions that you have and also
any questions that you have and also reason is I don’t want to write I don’t
reason is I don’t want to write I don’t
reason is I don’t want to write I don’t want to write down the answers I’d much
want to write down the answers I’d much
want to write down the answers I’d much rather make a video about it and it
rather make a video about it and it
rather make a video about it and it helps me achieve my goal of adding dog
helps me achieve my goal of adding dog
helps me achieve my goal of adding dog to my community well as well and helping
to my community well as well and helping
to my community well as well and helping helping promote the people that are
helping promote the people that are
helping promote the people that are interviewing me but almost all my
interviewing me but almost all my
interviewing me but almost all my interviews now for written work is still
interviews now for written work is still
interviews now for written work is still a video to start on my channel and it
a video to start on my channel and it
a video to start on my channel and it just find it it’s a much better way for
just find it it’s a much better way for
just find it it’s a much better way for me to communicate if you suck in front
me to communicate if you suck in front
me to communicate if you suck in front of a camera if you have no intention of
of a camera if you have no intention of
of a camera if you have no intention of getting better you know getting in front
getting better you know getting in front
getting better you know getting in front of a camera is just super terrifying for
of a camera is just super terrifying for
of a camera is just super terrifying for you you don’t have to do it like just
you you don’t have to do it like just
you you don’t have to do it like just because I’m having success in other
because I’m having success in other
because I’m having success in other people having success on YouTube or
people having success on YouTube or
people having success on YouTube or snapchat it doesn’t mean that you have
snapchat it doesn’t mean that you have
snapchat it doesn’t mean that you have to go on and do it as well so it’s
to go on and do it as well so it’s
to go on and do it as well so it’s really finding the platforms that fit
really finding the platforms that fit
really finding the platforms that fit your style best and I would advocate
your style best and I would advocate
your style best and I would advocate going all in on those and so instead of
going all in on those and so instead of
going all in on those and so instead of trying to do everything in a mediocre
trying to do everything in a mediocre
trying to do everything in a mediocre way okay so a follow-up question to that
way okay so a follow-up question to that
way okay so a follow-up question to that if an entrepreneur is really interested
if an entrepreneur is really interested
if an entrepreneur is really interested in doing video Evan but is camera shy is
in doing video Evan but is camera shy is
in doing video Evan but is camera shy is there another way for them to approach
there another way for them to approach
there another way for them to approach doing video content um there’s a number
doing video content um there’s a number
doing video content um there’s a number of ways to do it I mean even me I was
of ways to do it I mean even me I was
of ways to do it I mean even me I was camera shy at the start uh okay may not
camera shy at the start uh okay may not
camera shy at the start uh okay may not come across now but this four thousand
come across now but this four thousand
come across now but this four thousand videos almost on my channel so you
videos almost on my channel so you
videos almost on my channel so you better lose camera shyness after four
better lose camera shyness after four
better lose camera shyness after four thousand videos I would hope so I think
thousand videos I would hope so I think
thousand videos I would hope so I think an easy way to get started is actually
an easy way to get started is actually
an easy way to get started is actually with snapchat instead of YouTube because
with snapchat instead of YouTube because
with snapchat instead of YouTube because it’s just so easy you have your it’s off
it’s just so easy you have your it’s off
it’s just so easy you have your it’s off your phone it’s meant to be not well
your phone it’s meant to be not well
your phone it’s meant to be not well produced right like you can get judged
produced right like you can get judged
produced right like you can get judged easily if you have a youtube video and
easily if you have a youtube video and
easily if you have a youtube video and it’s off your cell phone its wobbly or
it’s off your cell phone its wobbly or
it’s off your cell phone its wobbly or whatever we’re snapchat is an easy way
whatever we’re snapchat is an easy way
whatever we’re snapchat is an easy way to get started
to get started
to get started actually for the business I just
actually for the business I just
actually for the business I just acquired the guy who I have running it
acquired the guy who I have running it
acquired the guy who I have running it that’s that’s what he’s doing he’s doing
that’s that’s what he’s doing he’s doing
that’s that’s what he’s doing he’s doing three snaps at least every day just to
three snaps at least every day just to
three snaps at least every day just to get in the habit of being on camera and
get in the habit of being on camera and
get in the habit of being on camera and at the start remember nobody’s watching
at the start remember nobody’s watching
at the start remember nobody’s watching you either right so you know you’re
you either right so you know you’re
you either right so you know you’re sucking but you’re not sucking on stage
sucking but you’re not sucking on stage
sucking but you’re not sucking on stage right there’s nobody there watching you
right there’s nobody there watching you
right there’s nobody there watching you and every time you do it you get better
and every time you do it you get better
and every time you do it you get better you get a little more comfortable um and
you get a little more comfortable um and
you get a little more comfortable um and you know you push yourself out of your
you know you push yourself out of your
you know you push yourself out of your comfort zone I remember for me even when
comfort zone I remember for me even when
comfort zone I remember for me even when I first start doing video I couldn’t
I first start doing video I couldn’t
I first start doing video I couldn’t have anybody in the room with me and I
have anybody in the room with me and I
have anybody in the room with me and I had to wear that had to focus that would
had to wear that had to focus that would
had to wear that had to focus that would have my sister or my wife or someone on
have my sister or my wife or someone on
have my sister or my wife or someone on my team come in the room focus press
my team come in the room focus press
my team come in the room focus press record leave the room and then I would
record leave the room and then I would
record leave the room and then I would come and do my thing right I was too
come and do my thing right I was too
come and do my thing right I was too nervous in front of other people to be
nervous in front of other people to be
nervous in front of other people to be able to do it and then the next part was
able to do it and then the next part was
able to do it and then the next part was the next like nervous thing I had the
the next like nervous thing I had the
the next like nervous thing I had the breakthrough was doing it outside in
breakthrough was doing it outside in
breakthrough was doing it outside in public so somebody challenged me hey why
public so somebody challenged me hey why
public so somebody challenged me hey why don’t you go do it on the streets it’s
don’t you go do it on the streets it’s
don’t you go do it on the streets it’s like doing on the streets like people
like doing on the streets like people
like doing on the streets like people around that’s crazy i’m not going to go
around that’s crazy i’m not going to go
around that’s crazy i’m not going to go out with a camera and so the first one i
out with a camera and so the first one i
out with a camera and so the first one i did I went outside and just make sure
did I went outside and just make sure
did I went outside and just make sure there’s nobody around and starting that
there’s nobody around and starting that
there’s nobody around and starting that that released a fear a little bit and
that released a fear a little bit and
that released a fear a little bit and then then I just kept doing it got more
then then I just kept doing it got more
then then I just kept doing it got more and more used to it and now when I go
and more used to it and now when I go
and more used to it and now when I go off on trips or whatever i’m always
off on trips or whatever i’m always
off on trips or whatever i’m always vlogging they have the camera up and you
vlogging they have the camera up and you
vlogging they have the camera up and you know people some people like who’s this
know people some people like who’s this
know people some people like who’s this crazy guys some people want to get in
crazy guys some people want to get in
crazy guys some people want to get in and you don’t be on camera so I think
and you don’t be on camera so I think
and you don’t be on camera so I think like anything else practice helps you
like anything else practice helps you
like anything else practice helps you get better you know when you first did
get better you know when you first did
get better you know when you first did your first presentation I’m sure it
your first presentation I’m sure it
your first presentation I’m sure it wasn’t fantastic and then with practice
wasn’t fantastic and then with practice
wasn’t fantastic and then with practice you got better like anything else that
you got better like anything else that
you got better like anything else that we learn it’s just more to the desire
we learn it’s just more to the desire
we learn it’s just more to the desire like if you want to do YouTube just
like if you want to do YouTube just
like if you want to do YouTube just because you think it’s good for your
because you think it’s good for your
because you think it’s good for your marketing you’re probably not going to
marketing you’re probably not going to
marketing you’re probably not going to have a lot of success at it if you want
have a lot of success at it if you want
have a lot of success at it if you want to do video because you want to be able
to do video because you want to be able
to do video because you want to be able to reach people in a visual way and
to reach people in a visual way and
to reach people in a visual way and that’s what you really want to be able
that’s what you really want to be able
that’s what you really want to be able to learn to do then you’ll fight through
to learn to do then you’ll fight through
to learn to do then you’ll fight through all the crap and nerves and you know
all the crap and nerves and you know
all the crap and nerves and you know terrible videos to get to we built the
terrible videos to get to we built the
terrible videos to get to we built the skill to be good at it so like most
skill to be good at it so like most
skill to be good at it so like most things in life you’ll just get better
things in life you’ll just get better
things in life you’ll just get better with practice you’re saying
with practice you’re saying
with practice you’re saying yeah yeah but but you have to want it
yeah yeah but but you have to want it
yeah yeah but but you have to want it like if your mom is forcing you to play
like if your mom is forcing you to play
like if your mom is forcing you to play piano yeah you’ll get better at piano
piano yeah you’ll get better at piano
piano yeah you’ll get better at piano but you’ll never become you know god
but you’ll never become you know god
but you’ll never become you know god tier at piano because you don’t actually
tier at piano because you don’t actually
tier at piano because you don’t actually want to do it it’s just somebody forcing
want to do it it’s just somebody forcing
want to do it it’s just somebody forcing you to do it and so you know you may
you to do it and so you know you may
you to do it and so you know you may read an article saying here’s why you
read an article saying here’s why you
read an article saying here’s why you need to be on YouTube and it may make
need to be on YouTube and it may make
need to be on YouTube and it may make sense to you like logically here but if
sense to you like logically here but if
sense to you like logically here but if you’re not feeling it here in your heart
you’re not feeling it here in your heart
you’re not feeling it here in your heart if it’s not really captivating and
if it’s not really captivating and
if it’s not really captivating and emotional for you then you all you’ll
emotional for you then you all you’ll
emotional for you then you all you’ll give it a couple shots and then the guys
give it a couple shots and then the guys
give it a couple shots and then the guys too hard and you’ll quit and do
too hard and you’ll quit and do
too hard and you’ll quit and do something else okay all right i’ll buy
something else okay all right i’ll buy
something else okay all right i’ll buy into that so let’s say you’ve convinced
into that so let’s say you’ve convinced
into that so let’s say you’ve convinced the small business owner all right i’m
the small business owner all right i’m
the small business owner all right i’m gonna try video yeah how do you you know
gonna try video yeah how do you you know
gonna try video yeah how do you you know what’s the basic process of creating an
what’s the basic process of creating an
what’s the basic process of creating an interesting topic recording it
interesting topic recording it
interesting topic recording it publishing it promoting it there’s a lot
publishing it promoting it there’s a lot
publishing it promoting it there’s a lot of people up there that this scares the
of people up there that this scares the
of people up there that this scares the heck out of them how to actually
heck out of them how to actually
heck out of them how to actually technically do it what’s the process can
technically do it what’s the process can
technically do it what’s the process can you shed some light on what’s worked for
you shed some light on what’s worked for
you shed some light on what’s worked for you yeah I think I think the most
you yeah I think I think the most
you yeah I think I think the most important video that everybody needs to
important video that everybody needs to
important video that everybody needs to have is their foundation story
have is their foundation story
have is their foundation story especially as an entrepreneur like why
especially as an entrepreneur like why
especially as an entrepreneur like why are you doing this so even you let you
are you doing this so even you let you
are you doing this so even you let you Roger you know I know you’ve been on
Roger you know I know you’ve been on
Roger you know I know you’ve been on stage and you don’t have the fright of
stage and you don’t have the fright of
stage and you don’t have the fright of every you know a typical entrepreneur
every you know a typical entrepreneur
every you know a typical entrepreneur might have but why is this this is so
might have but why is this this is so
might have but why is this this is so important to you you know if you put
important to you you know if you put
important to you you know if you put that up I maybe there is a video and I
that up I maybe there is a video and I
that up I maybe there is a video and I haven’t seen it but just as an example
haven’t seen it but just as an example
haven’t seen it but just as an example you know I think every entrepreneur
you know I think every entrepreneur
you know I think every entrepreneur needs to share that story because that’s
needs to share that story because that’s
needs to share that story because that’s that’s your competitive advantage
that’s your competitive advantage
that’s your competitive advantage because if you sell a similar product to
because if you sell a similar product to
because if you sell a similar product to a big company why am I going to buy from
a big company why am I going to buy from
a big company why am I going to buy from you there’s this big company with all
you there’s this big company with all
you there’s this big company with all this track record and history and
this track record and history and
this track record and history and reputation and you know guarantees and
reputation and you know guarantees and
reputation and you know guarantees and warranties and years of service why
warranties and years of service why
warranties and years of service why would I ever buy from you the small
would I ever buy from you the small
would I ever buy from you the small entrepreneur unless you’re cheaper and I
entrepreneur unless you’re cheaper and I
entrepreneur unless you’re cheaper and I don’t want the entree to be cheaper I
don’t want the entree to be cheaper I
don’t want the entree to be cheaper I want them the more expensive and so why
want them the more expensive and so why
want them the more expensive and so why would I ever buy from you when you have
would I ever buy from you when you have
would I ever buy from you when you have no branding and no name recognition
no branding and no name recognition
no branding and no name recognition because of the story because I feel your
because of the story because I feel your
because of the story because I feel your passion because I feel like I’m going to
passion because I feel like I’m going to
passion because I feel like I’m going to get a better result by going with this
get a better result by going with this
get a better result by going with this individual who really cares deeply about
individual who really cares deeply about
individual who really cares deeply about their business then company XYZ where
their business then company XYZ where
their business then company XYZ where I’m just another number and so a lot of
I’m just another number and so a lot of
I’m just another number and so a lot of entren is make a mistake in that they
entren is make a mistake in that they
entren is make a mistake in that they have a really boring corporate website
have a really boring corporate website
have a really boring corporate website where that doesn’t
where that doesn’t
where that doesn’t tell their story that doesn’t make me
tell their story that doesn’t make me
tell their story that doesn’t make me feel that personal connection and so
feel that personal connection and so
feel that personal connection and so that’s your biggest competitive Vantage
that’s your biggest competitive Vantage
that’s your biggest competitive Vantage I feel as an entrepreneur and so if you
I feel as an entrepreneur and so if you
I feel as an entrepreneur and so if you could I think everyone trainees to tell
could I think everyone trainees to tell
could I think everyone trainees to tell their story in some way at least at
their story in some way at least at
their story in some way at least at least a smiling picture and copy to tell
least a smiling picture and copy to tell
least a smiling picture and copy to tell their story but if you can go in the
their story but if you can go in the
their story but if you can go in the next level do a video but people aren’t
next level do a video but people aren’t
next level do a video but people aren’t expecting you to be the greatest like if
expecting you to be the greatest like if
expecting you to be the greatest like if I’m hired a plumber I don’t need plumber
I’m hired a plumber I don’t need plumber
I’m hired a plumber I don’t need plumber man to be the greatest video on screen
man to be the greatest video on screen
man to be the greatest video on screen personality but I want to hear his
personality but I want to hear his
personality but I want to hear his passion for plumbing right like I want
passion for plumbing right like I want
passion for plumbing right like I want him to tell me about how he grew up with
him to tell me about how he grew up with
him to tell me about how he grew up with his father who was a plumber and learned
his father who was a plumber and learned
his father who was a plumber and learned the ropes and every time he goes to a
the ropes and every time he goes to a
the ropes and every time he goes to a house he treats it like his father’s
house he treats it like his father’s
house he treats it like his father’s house like that’s the plumber that I
house like that’s the plumber that I
house like that’s the plumber that I want to have and you can tell that story
want to have and you can tell that story
want to have and you can tell that story in a in a heartfelt way without having
in a in a heartfelt way without having
in a in a heartfelt way without having to be amazing on camera so i think that
to be amazing on camera so i think that
to be amazing on camera so i think that that is the first video that every
that is the first video that every
that is the first video that every entrepreneur should ideally make and
entrepreneur should ideally make and
entrepreneur should ideally make and you’ll come back to it like in six
you’ll come back to it like in six
you’ll come back to it like in six months if you keep doing more video you
months if you keep doing more video you
months if you keep doing more video you realize how bad that first one was and
realize how bad that first one was and
realize how bad that first one was and you want to make it better and so like
you want to make it better and so like
you want to make it better and so like you may end up doing multiple revisions
you may end up doing multiple revisions
you may end up doing multiple revisions of your about video how we lost Roger
of your about video how we lost Roger
of your about video how we lost Roger Roger left I don’t know what happen the
Roger left I don’t know what happen the
Roger left I don’t know what happen the Roger all right hopefully come in
Roger all right hopefully come in
Roger all right hopefully come in um the second thing that I would say
um the second thing that I would say
um the second thing that I would say just going on that tangent is i would
just going on that tangent is i would
just going on that tangent is i would start looking at questions from your
start looking at questions from your
start looking at questions from your your customers this is something that
your customers this is something that
your customers this is something that I’m doing with Toronto that’s also right
I’m doing with Toronto that’s also right
I’m doing with Toronto that’s also right now we’ve got a lot of people who are
now we’ve got a lot of people who are
now we’ve got a lot of people who are one in the center for classes and alex
one in the center for classes and alex
one in the center for classes and alex is making videos Alex helps me on the
is making videos Alex helps me on the
is making videos Alex helps me on the company answering the common questions
company answering the common questions
company answering the common questions like what do you expect to happen on the
like what do you expect to happen on the
like what do you expect to happen on the first day of class or what clothes
first day of class or what clothes
first day of class or what clothes should i wear do I need special clothes
should i wear do I need special clothes
should i wear do I need special clothes or special shoes or anything special i
or special shoes or anything special i
or special shoes or anything special i need to bring to the first class right
need to bring to the first class right
need to bring to the first class right so common questions that people would
so common questions that people would
so common questions that people would ask you can turn those into videos and
ask you can turn those into videos and
ask you can turn those into videos and you should be an expert right like as an
you should be an expert right like as an
you should be an expert right like as an entrepreneur you’re an expert you should
entrepreneur you’re an expert you should
entrepreneur you’re an expert you should be an expert you should know your
be an expert you should know your
be an expert you should know your content inside out people are coming to
content inside out people are coming to
content inside out people are coming to you for a reason if you don’t have
you for a reason if you don’t have
you for a reason if you don’t have expertise then it’s hard to really make
expertise then it’s hard to really make
expertise then it’s hard to really make a business right you’re doing
a business right you’re doing
a business right you’re doing something different special unique and
something different special unique and
something different special unique and so showing off that expertise whether
so showing off that expertise whether
so showing off that expertise whether it’s an article or video and we’re
it’s an article or video and we’re
it’s an article or video and we’re talking about video here and Roger ass
talking about video here and Roger ass
talking about video here and Roger ass how how do you get started that’s what I
how how do you get started that’s what I
how how do you get started that’s what I would look at I would look at how do I
would look at I would look at how do I
would look at I would look at how do I share my expertise by look at the common
share my expertise by look at the common
share my expertise by look at the common questions and it’s also value add for
questions and it’s also value add for
questions and it’s also value add for people who are uncertain about you know
people who are uncertain about you know
people who are uncertain about you know buying your thing and they don’t want to
buying your thing and they don’t want to
buying your thing and they don’t want to write in they can see that video on your
write in they can see that video on your
write in they can see that video on your website or if somebody writes in with an
website or if somebody writes in with an
website or if somebody writes in with an email you can answer it and then also
email you can answer it and then also
email you can answer it and then also send them the video because if people
send them the video because if people
send them the video because if people see you again to the cut to the comment
see you again to the cut to the comment
see you again to the cut to the comment I made earlier before about making
I made earlier before about making
I made earlier before about making visual content like people are visual
visual content like people are visual
visual content like people are visual learners if they see you and they you
learners if they see you and they you
learners if they see you and they you know they like you right like if they
know they like you right like if they
know they like you right like if they feel the passion they feel the care
feel the passion they feel the care
feel the passion they feel the care they’re much more likely to connect with
they’re much more likely to connect with
they’re much more likely to connect with you like look at this as an example
you like look at this as an example
you like look at this as an example right me talking here right now you guys
right me talking here right now you guys
right me talking here right now you guys watching live you feel more connected to
watching live you feel more connected to
watching live you feel more connected to me you take in the message more than if
me you take in the message more than if
me you take in the message more than if it was just text right or if it was just
it was just text right or if it was just
it was just text right or if it was just a do-right are you guys that’s connected
a do-right are you guys that’s connected
a do-right are you guys that’s connected right now that we’re just doing audio no
right now that we’re just doing audio no
right now that we’re just doing audio no right you want to see the video and so
right you want to see the video and so
right you want to see the video and so you could do that same thing for your
you could do that same thing for your
you could do that same thing for your business people will connect with you a
business people will connect with you a
business people will connect with you a lot better if if you can get those
lot better if if you can get those
lot better if if you can get those videos out so that’s what I would start
videos out so that’s what I would start
videos out so that’s what I would start with start with your foundation story
with start with your foundation story
with start with your foundation story why this business is so important to you
why this business is so important to you
why this business is so important to you what it means to you and then common
what it means to you and then common
what it means to you and then common questions that people ask in your
questions that people ask in your
questions that people ask in your business and then you can refer people
business and then you can refer people
business and then you can refer people onto I think from there you should be
onto I think from there you should be
onto I think from there you should be able to think about them the most common
able to think about them the most common
able to think about them the most common 20 questions that you get asked in your
20 questions that you get asked in your
20 questions that you get asked in your business and it may even happen speed up
business and it may even happen speed up
business and it may even happen speed up the sales process for you because now
the sales process for you because now
the sales process for you because now instead of answering every question with
instead of answering every question with
instead of answering every question with a long email you can link them up to the
a long email you can link them up to the
a long email you can link them up to the video so you get a better result and you
video so you get a better result and you
video so you get a better result and you save time as well I think from there
save time as well I think from there
save time as well I think from there your community will start to take over
your community will start to take over
your community will start to take over so pay attention to the comments look at
so pay attention to the comments look at
so pay attention to the comments look at somebody who’s leaving a comment on the
somebody who’s leaving a comment on the
somebody who’s leaving a comment on the video thank you so much but what about
video thank you so much but what about
video thank you so much but what about this what about that and all of the
this what about that and all of the
this what about that and all of the videos that I have
videos that I have
videos that I have my channel started off as questions from
my channel started off as questions from
my channel started off as questions from my audience and then comments some
my audience and then comments some
my audience and then comments some people who asked the question right and
people who asked the question right and
people who asked the question right and now they’re all requests around almost
now they’re all requests around almost
now they’re all requests around almost videos a request our top 10 or an
videos a request our top 10 or an
videos a request our top 10 or an espresso believe life all of that
espresso believe life all of that
espresso believe life all of that they’re almost all requests I think that
they’re almost all requests I think that
they’re almost all requests I think that helps you with any business I think if
helps you with any business I think if
helps you with any business I think if you have a any kind of interesting video
you have a any kind of interesting video
you have a any kind of interesting video I think the foundation story ID leaves
I think the foundation story ID leaves
I think the foundation story ID leaves with every single business even if it
with every single business even if it
with every single business even if it makes you feel uncomfortable even you
makes you feel uncomfortable even you
makes you feel uncomfortable even you don’t feel you know if you feel awkward
don’t feel you know if you feel awkward
don’t feel you know if you feel awkward on camera because again I’m not
on camera because again I’m not
on camera because again I’m not expecting you to be you know Beyonce or
expecting you to be you know Beyonce or
expecting you to be you know Beyonce or Matt Damon or anybody on camera I just
Matt Damon or anybody on camera I just
Matt Damon or anybody on camera I just wanted I want you to be you I want to
wanted I want you to be you I want to
wanted I want you to be you I want to hear your story I think that benefits
hear your story I think that benefits
hear your story I think that benefits everybody every entrepreneur I think the
everybody every entrepreneur I think the
everybody every entrepreneur I think the decision to then make other videos
decision to then make other videos
decision to then make other videos around common questions could still help
around common questions could still help
around common questions could still help most entrepreneurs but it’s a dedication
most entrepreneurs but it’s a dedication
most entrepreneurs but it’s a dedication to making the films whether you’re doing
to making the films whether you’re doing
to making the films whether you’re doing it off your DSLR camera or you’re going
it off your DSLR camera or you’re going
it off your DSLR camera or you’re going to go and get a camera or get something
to go and get a camera or get something
to go and get a camera or get something to help you has a camera I wouldn’t go
to help you has a camera I wouldn’t go
to help you has a camera I wouldn’t go out and buy a lot of the gear maybe I’ll
out and buy a lot of the gear maybe I’ll
out and buy a lot of the gear maybe I’ll just that quickly after but answering
just that quickly after but answering
just that quickly after but answering the questions and most common questions
the questions and most common questions
the questions and most common questions of people that people are given you
of people that people are given you
of people that people are given you whether you then want to make the jump
whether you then want to make the jump
whether you then want to make the jump to be coming you know YouTube as a
to be coming you know YouTube as a
to be coming you know YouTube as a business is a totally different story
business is a totally different story
business is a totally different story for me that’s when it that’s when I
for me that’s when it that’s when I
for me that’s when it that’s when I started making videos that I wanted to
started making videos that I wanted to
started making videos that I wanted to see so wasn’t just answering questions
see so wasn’t just answering questions
see so wasn’t just answering questions from people I needed these videos in my
from people I needed these videos in my
from people I needed these videos in my life I wanted the top 10 I want the
life I wanted the top 10 I want the
life I wanted the top 10 I want the interest so that’s why I created it and
interest so that’s why I created it and
interest so that’s why I created it and I shared it with you guys and thankfully
I shared it with you guys and thankfully
I shared it with you guys and thankfully you guys like to see it as well I don’t
you guys like to see it as well I don’t
you guys like to see it as well I don’t think that’s a path for most
think that’s a path for most
think that’s a path for most entrepreneurs most entrepreneur going to
entrepreneurs most entrepreneur going to
entrepreneurs most entrepreneur going to go off and become full-time youtubers
go off and become full-time youtubers
go off and become full-time youtubers right that’s again but if you think
right that’s again but if you think
right that’s again but if you think about the kinds of videos that you would
about the kinds of videos that you would
about the kinds of videos that you would want to see to be able to make an impact
want to see to be able to make an impact
want to see to be able to make an impact so as an example with Toronto dance
so as an example with Toronto dance
so as an example with Toronto dance salsa we’re looking at making a short
salsa we’re looking at making a short
salsa we’re looking at making a short film like two minutes short film super
film like two minutes short film super
film like two minutes short film super short film just telling a story about
short film just telling a story about
short film just telling a story about somebody who feels like they’re an
somebody who feels like they’re an
somebody who feels like they’re an outsider and then they come to the
outsider and then they come to the
outsider and then they come to the school are they come dancing
school are they come dancing
school are they come dancing to the school just go dancing and they
to the school just go dancing and they
to the school just go dancing and they find a way out they find a way to be
find a way out they find a way to be
find a way out they find a way to be connected they find a way to be holding
connected they find a way to be holding
connected they find a way to be holding they took that leap you know to do
they took that leap you know to do
they took that leap you know to do something new and they got acceptance so
something new and they got acceptance so
something new and they got acceptance so those kinds of stories could be helpful
those kinds of stories could be helpful
those kinds of stories could be helpful for four people as well but it’s
for four people as well but it’s
for four people as well but it’s definitely not for everybody so Delmon
definitely not for everybody so Delmon
definitely not for everybody so Delmon for everybody your foundation story
for everybody your foundation story
for everybody your foundation story almost everybody 10 to 20 frequently
almost everybody 10 to 20 frequently
almost everybody 10 to 20 frequently asked questions and videos just you
asked questions and videos just you
asked questions and videos just you being authentic and honest and then if
being authentic and honest and then if
being authentic and honest and then if you want it if you’re liking it you’re
you want it if you’re liking it you’re
you want it if you’re liking it you’re getting value from at us any more time
getting value from at us any more time
getting value from at us any more time then you can think about content that
then you can think about content that
then you can think about content that you really want to create in terms of
you really want to create in terms of
you really want to create in terms of setting up a lot of people feel like
setting up a lot of people feel like
setting up a lot of people feel like it’s expensive they need all the gear
it’s expensive they need all the gear
it’s expensive they need all the gear and I think that’s the worst place to
and I think that’s the worst place to
and I think that’s the worst place to start the worst thing you can do is go
start the worst thing you can do is go
start the worst thing you can do is go out and buy gear and by you know by the
out and buy gear and by you know by the
out and buy gear and by you know by the camera by the lights and by the stand by
camera by the lights and by the stand by
camera by the lights and by the stand by the background and buy all that stuff to
the background and buy all that stuff to
the background and buy all that stuff to make a great video because you may just
make a great video because you may just
make a great video because you may just do two videos in the side you know what
do two videos in the side you know what
do two videos in the side you know what this sucks I don’t want to do this this
this sucks I don’t want to do this this
this sucks I don’t want to do this this isn’t for me and you’re stuck with all
isn’t for me and you’re stuck with all
isn’t for me and you’re stuck with all those gears sit in your garage that you
those gears sit in your garage that you
those gears sit in your garage that you can’t take back or get rid of just like
can’t take back or get rid of just like
can’t take back or get rid of just like when you’re starting a business don’t go
when you’re starting a business don’t go
when you’re starting a business don’t go out and order 10,000 units before you’ve
out and order 10,000 units before you’ve
out and order 10,000 units before you’ve gone out and sold a couple right small
gone out and sold a couple right small
gone out and sold a couple right small batches to see if it works and then
batches to see if it works and then
batches to see if it works and then expand from there so in terms of
expand from there so in terms of
expand from there so in terms of execution start with your phone start
execution start with your phone start
execution start with your phone start with the camera start you have a DSLR
with the camera start you have a DSLR
with the camera start you have a DSLR camera likely talk to a friend the first
camera likely talk to a friend the first
camera likely talk to a friend the first videos that I put up were one either
videos that I put up were one either
videos that I put up were one either with my own camera which was a little
with my own camera which was a little
with my own camera which was a little flip camera they don’t I don’t think
flip camera they don’t I don’t think
flip camera they don’t I don’t think they’re rallying more flip was their own
they’re rallying more flip was their own
they’re rallying more flip was their own flip camera that I just I just put on a
flip camera that I just I just put on a
flip camera that I just I just put on a shelf I like standing in front of a
shelf I like standing in front of a
shelf I like standing in front of a bookcase and I put it on the bookcase
bookcase and I put it on the bookcase
bookcase and I put it on the bookcase press record and some of them were
press record and some of them were
press record and some of them were wobbly because the camera was still
wobbly because the camera was still
wobbly because the camera was still wobbly so you see my face kind of going
wobbly so you see my face kind of going
wobbly so you see my face kind of going like this it’s putting Barry seen um hey
like this it’s putting Barry seen um hey
like this it’s putting Barry seen um hey Roger sorry about that good grief it’s
Roger sorry about that good grief it’s
Roger sorry about that good grief it’s all good i was i was going on i’m just
all good i was i was going on i’m just
all good i was i was going on i’m just getting too i know if you want to talk
getting too i know if you want to talk
getting too i know if you want to talk about is getting too like how to get
about is getting too like how to get
about is getting too like how to get started with the year I don’t care I
started with the year I don’t care I
started with the year I don’t care I don’t know if tears on your list of
don’t know if tears on your list of
don’t know if tears on your list of questions or not oh well sorry about
questions or not oh well sorry about
questions or not oh well sorry about that complete total
that complete total
that complete total malfunction just shut down on me dog
malfunction just shut down on me dog
malfunction just shut down on me dog gave in okay well this is life in the
gave in okay well this is life in the
gave in okay well this is life in the video business my question for you was
video business my question for you was
video business my question for you was all about having something to say Evan
all about having something to say Evan
all about having something to say Evan how does an entrepreneur who says you
how does an entrepreneur who says you
how does an entrepreneur who says you know what I’ve got nothing to say on
know what I’ve got nothing to say on
know what I’ve got nothing to say on video can you give me some suggestions
video can you give me some suggestions
video can you give me some suggestions on topics how do I come up with
on topics how do I come up with
on topics how do I come up with something that’s interesting for an
something that’s interesting for an
something that’s interesting for an audience right so so I kind of went on a
audience right so so I kind of went on a
audience right so so I kind of went on a rant about this while you are gone so
rant about this while you are gone so
rant about this while you are gone so it’s good haha the vs. your foundation
it’s good haha the vs. your foundation
it’s good haha the vs. your foundation story and in there there should be
story and in there there should be
story and in there there should be something to say like why did why did
something to say like why did why did
something to say like why did why did you start this you you know you weren’t
you start this you you know you weren’t
you start this you you know you weren’t happy with something you wanted to fill
happy with something you wanted to fill
happy with something you wanted to fill a need you wanted to help somebody out
a need you wanted to help somebody out
a need you wanted to help somebody out you know you better be certain the
you know you better be certain the
you know you better be certain the business for more than just oh I wanted
business for more than just oh I wanted
business for more than just oh I wanted to make money you know but there’s got
to make money you know but there’s got
to make money you know but there’s got to be a strong reason there for starting
to be a strong reason there for starting
to be a strong reason there for starting a company and then I suggested doing the
a company and then I suggested doing the
a company and then I suggested doing the common questions that you get asked from
common questions that you get asked from
common questions that you get asked from your clients already so I use the
your clients already so I use the
your clients already so I use the example of trying to dance salsa you
example of trying to dance salsa you
example of trying to dance salsa you know what do I expect on the first day
know what do I expect on the first day
know what do I expect on the first day of class what shoes do I need to wear
of class what shoes do I need to wear
of class what shoes do I need to wear you know there anything I need to be
you know there anything I need to be
you know there anything I need to be concerned about and then making videos
concerned about and then making videos
concerned about and then making videos about whatever business you have your
about whatever business you have your
about whatever business you have your ass the same kinds of questions
ass the same kinds of questions
ass the same kinds of questions constantly from your audience from your
constantly from your audience from your
constantly from your audience from your customers or potential customers and so
customers or potential customers and so
customers or potential customers and so you can make videos on each of those and
you can make videos on each of those and
you can make videos on each of those and it’s a great way to be able to connect
it’s a great way to be able to connect
it’s a great way to be able to connect with people i went on a big rant about
with people i went on a big rant about
with people i went on a big rant about it so you should watch the replays
it so you should watch the replays
it so you should watch the replays probably helpful thanks for filling in
probably helpful thanks for filling in
probably helpful thanks for filling in the gap well I disappeared obviously
the gap well I disappeared obviously
the gap well I disappeared obviously you’re you’re big on social media you’ve
you’re you’re big on social media you’ve
you’re you’re big on social media you’ve got thousands and millions of followers
got thousands and millions of followers
got thousands and millions of followers what I don’t expect to give you a social
what I don’t expect to give you a social
what I don’t expect to give you a social media a lesson here but for a small
media a lesson here but for a small
media a lesson here but for a small business owner again they produce some
business owner again they produce some
business owner again they produce some video how do they get it out there can
video how do they get it out there can
video how do they get it out there can you give them some suggestions some
you give them some suggestions some
you give them some suggestions some simple steps to start to embrace social
simple steps to start to embrace social
simple steps to start to embrace social media sure it’s understanding I wouldn’t
media sure it’s understanding I wouldn’t
media sure it’s understanding I wouldn’t just create a video and then try to get
just create a video and then try to get
just create a video and then try to get it out there I think you need to create
it out there I think you need to create
it out there I think you need to create content for the platform also its
content for the platform also its
content for the platform also its understanding weary but where you want
understanding weary but where you want
understanding weary but where you want to live so if you’re making a YouTube
to live so if you’re making a YouTube
to live so if you’re making a YouTube video it’s different than out doing than
video it’s different than out doing than
video it’s different than out doing than making a facebook video or from a
making a facebook video or from a
making a facebook video or from a snapchat video for an Instagram video
snapchat video for an Instagram video
snapchat video for an Instagram video what people expect the you know the
what people expect the you know the
what people expect the you know the snapchat video is going to be square are
snapchat video is going to be square are
snapchat video is going to be square are sorry Instagram videos going to be
sorry Instagram videos going to be
sorry Instagram videos going to be square and only last a minute right a
square and only last a minute right a
square and only last a minute right a snapchat video gives you 10
snapchat video gives you 10
snapchat video gives you 10 seconds and you want to use the filters
seconds and you want to use the filters
seconds and you want to use the filters and so it’s really hard to get good
and so it’s really hard to get good
and so it’s really hard to get good promotion cross-platform most of my
promotion cross-platform most of my
promotion cross-platform most of my youtube stuff my promotion and execution
youtube stuff my promotion and execution
youtube stuff my promotion and execution and awareness comes with it from within
and awareness comes with it from within
and awareness comes with it from within YouTube drive promoted on my Twitter yes
YouTube drive promoted on my Twitter yes
YouTube drive promoted on my Twitter yes or put on my facebook yes put in my
or put on my facebook yes put in my
or put on my facebook yes put in my newsletter yes website yes it all helps
newsletter yes website yes it all helps
newsletter yes website yes it all helps a little bit but really like ninety-five
a little bit but really like ninety-five
a little bit but really like ninety-five percent of it just comes from within the
percent of it just comes from within the
percent of it just comes from within the YouTube ecosystem so I’d be making a
YouTube ecosystem so I’d be making a
YouTube ecosystem so I’d be making a video with purpose for the platform so
video with purpose for the platform so
video with purpose for the platform so if you know if I want to really be on
if you know if I want to really be on
if you know if I want to really be on Facebook that’s where I want to dominate
Facebook that’s where I want to dominate
Facebook that’s where I want to dominate then make a video for facebook and then
then make a video for facebook and then
then make a video for facebook and then you can promote it the other spots but
you can promote it the other spots but
you can promote it the other spots but don’t really expect a huge lift except
don’t really expect a huge lift except
don’t really expect a huge lift except from the platform you’re promoting it
from the platform you’re promoting it
from the platform you’re promoting it okay that’s a great tip and I’m just
okay that’s a great tip and I’m just
okay that’s a great tip and I’m just watching our time here I know I’ve only
watching our time here I know I’ve only
watching our time here I know I’ve only got a couple minutes so I’m going to
got a couple minutes so I’m going to
got a couple minutes so I’m going to start to wrap it up and just sort of say
start to wrap it up and just sort of say
start to wrap it up and just sort of say you know can you suggest three takeaways
you know can you suggest three takeaways
you know can you suggest three takeaways for a small business owner who’s just
for a small business owner who’s just
for a small business owner who’s just getting into this idea video content
getting into this idea video content
getting into this idea video content what are three things you want them to
what are three things you want them to
what are three things you want them to remember points or tips you want to
remember points or tips you want to
remember points or tips you want to remember in terms of producing and
remember in terms of producing and
remember in terms of producing and distributing their own video content one
distributing their own video content one
distributing their own video content one expect a sock at the start serious
expect a sock at the start serious
expect a sock at the start serious you’re going to look at you you’re going
you’re going to look at you you’re going
you’re going to look at you you’re going to record a video it’s going to take you
to record a video it’s going to take you
to record a video it’s going to take you the whole day to do it because you’re
the whole day to do it because you’re
the whole day to do it because you’re going to do 30 takes you’re going to
going to do 30 takes you’re going to
going to do 30 takes you’re going to hate every single take and then you’re
hate every single take and then you’re
hate every single take and then you’re going to feel like this isn’t for you so
going to feel like this isn’t for you so
going to feel like this isn’t for you so expect this up just like anything else
expect this up just like anything else
expect this up just like anything else when you first got on skis you fell down
when you first got on skis you fell down
when you first got on skis you fell down every time all the way down the hill
every time all the way down the hill
every time all the way down the hill right you you will get better so just
right you you will get better so just
right you you will get better so just expect it because nobody talk you you
expect it because nobody talk you you
expect it because nobody talk you you probably look at somebody’s youtube
probably look at somebody’s youtube
probably look at somebody’s youtube channel say oh wow I could I want to do
channel say oh wow I could I want to do
channel say oh wow I could I want to do something like that and then you go and
something like that and then you go and
something like that and then you go and try it and you know what looks good and
try it and you know what looks good and
try it and you know what looks good and then you see what you made and see this
then you see what you made and see this
then you see what you made and see this huge gap and you feel terrible and you
huge gap and you feel terrible and you
huge gap and you feel terrible and you just gonna quit so don’t quit expect the
just gonna quit so don’t quit expect the
just gonna quit so don’t quit expect the suck just do it better than you did the
suck just do it better than you did the
suck just do it better than you did the last time I think to say something
last time I think to say something
last time I think to say something meaningful I would try to tap into a an
meaningful I would try to tap into a an
meaningful I would try to tap into a an emotional state and I get that it’s hard
emotional state and I get that it’s hard
emotional state and I get that it’s hard when you’re on camera and that’s why
when you’re on camera and that’s why
when you’re on camera and that’s why that’s why I may take a couple extra
that’s why I may take a couple extra
that’s why I may take a couple extra takes two but telling your story or
takes two but telling your story or
takes two but telling your story or answering a question don’t just answer
answering a question don’t just answer
answering a question don’t just answer the question tie it into something more
the question tie it into something more
the question tie it into something more personal tied into
personal tied into
personal tied into more meaningful more emotional more
more meaningful more emotional more
more meaningful more emotional more powerful for you because that’s the
powerful for you because that’s the
powerful for you because that’s the whole point is I want to be able to make
whole point is I want to be able to make
whole point is I want to be able to make a connection with you so don’t just give
a connection with you so don’t just give
a connection with you so don’t just give me a sales pitch it’s super boring give
me a sales pitch it’s super boring give
me a sales pitch it’s super boring give me a story that ties into me get an
me a story that ties into me get an
me a story that ties into me get an answer to that question and then three
answer to that question and then three
answer to that question and then three would just be practice like I got good
would just be practice like I got good
would just be practice like I got good because I kept doing it like the
because I kept doing it like the
because I kept doing it like the quantity leads to the quality so just
quantity leads to the quality so just
quantity leads to the quality so just keep practicing keep practicing keep
keep practicing keep practicing keep
keep practicing keep practicing keep practicing every time you do it you’ll
practicing every time you do it you’ll
practicing every time you do it you’ll get a little bit better and just
get a little bit better and just
get a little bit better and just compared yourself to the last take of
compared yourself to the last take of
compared yourself to the last take of yesterday’s video and with time you’ll
yesterday’s video and with time you’ll
yesterday’s video and with time you’ll continue to improve part of that getting
continue to improve part of that getting
continue to improve part of that getting better evan is that include listening to
better evan is that include listening to
better evan is that include listening to feedback from viewers on your on your
feedback from viewers on your on your
feedback from viewers on your on your material uh yeah but at the start you
material uh yeah but at the start you
material uh yeah but at the start you have no viewers right like for most
have no viewers right like for most
have no viewers right like for most people there’s not a big audience so but
people there’s not a big audience so but
people there’s not a big audience so but your viewers could be your friends other
your viewers could be your friends other
your viewers could be your friends other entrepreneurs you might send an email to
entrepreneurs you might send an email to
entrepreneurs you might send an email to customers um so yes it’s listen to
customers um so yes it’s listen to
customers um so yes it’s listen to feedback I think I think at the start
feedback I think I think at the start
feedback I think I think at the start you’re your own worst critic anyway you
you’re your own worst critic anyway you
you’re your own worst critic anyway you look at it and say oh man like I blink
look at it and say oh man like I blink
look at it and say oh man like I blink so many times or you know I was picking
so many times or you know I was picking
so many times or you know I was picking my ear there at that point whatever I
my ear there at that point whatever I
my ear there at that point whatever I like so you’re gonna want to you don’t
like so you’re gonna want to you don’t
like so you’re gonna want to you don’t even want to send anybody yet because
even want to send anybody yet because
even want to send anybody yet because there’s so many things you want to fix
there’s so many things you want to fix
there’s so many things you want to fix yourself and if anything the audience
yourself and if anything the audience
yourself and if anything the audience boost you up said you know what that
boost you up said you know what that
boost you up said you know what that wasn’t that bad like I really liked that
wasn’t that bad like I really liked that
wasn’t that bad like I really liked that point me really I thought I sucked right
point me really I thought I sucked right
point me really I thought I sucked right so uh I said it took me like seven
so uh I said it took me like seven
so uh I said it took me like seven hundred videos 800 videos before I
hundred videos 800 videos before I
hundred videos 800 videos before I wasn’t embarrassed by my own stuff
wasn’t embarrassed by my own stuff
wasn’t embarrassed by my own stuff embarrassed like I still put it up but
embarrassed like I still put it up but
embarrassed like I still put it up but but I look at it Oh what is that so bad
but I look at it Oh what is that so bad
but I look at it Oh what is that so bad so so I think any feedback is good I
so so I think any feedback is good I
so so I think any feedback is good I think though I think you might be
think though I think you might be
think though I think you might be surprised and that the people you send
surprised and that the people you send
surprised and that the people you send it to will just be more supportive than
it to will just be more supportive than
it to will just be more supportive than anything and you’ll be your own worst
anything and you’ll be your own worst
anything and you’ll be your own worst critic at the start as you build up like
critic at the start as you build up like
critic at the start as you build up like if you you know at your stage now Roger
if you you know at your stage now Roger
if you you know at your stage now Roger you’ve done a lot of presentations you
you’ve done a lot of presentations you
you’ve done a lot of presentations you you know you’ve done interviews now you
you know you’ve done interviews now you
you know you’ve done interviews now you may need some you know if you wanted to
may need some you know if you wanted to
may need some you know if you wanted to do this full time to get on YouTube you
do this full time to get on YouTube you
do this full time to get on YouTube you may want to go to a coach or have
may want to go to a coach or have
may want to go to a coach or have somebody else look at or somebody else’s
somebody else look at or somebody else’s
somebody else look at or somebody else’s you on YouTube right like I’m happy to
you on YouTube right like I’m happy to
you on YouTube right like I’m happy to look at or whatever for feedback on how
look at or whatever for feedback on how
look at or whatever for feedback on how to get better because you’ve kind of
to get better because you’ve kind of
to get better because you’ve kind of outgrown the audience like they’re all
outgrown the audience like they’re all
outgrown the audience like they’re all saying it’s great but you know you want
saying it’s great but you know you want
saying it’s great but you know you want to get better like you’re not Anthony
to get better like you’re not Anthony
to get better like you’re not Anthony Robbins level yet so now I need coaching
Robbins level yet so now I need coaching
Robbins level yet so now I need coaching advice on how to get there those are
advice on how to get there those are
advice on how to get there those are fantastic tips this has been really
fantastic tips this has been really
fantastic tips this has been really insightful and it’s gonna make a great
insightful and it’s gonna make a great
insightful and it’s gonna make a great article for sage I appreciate your time
article for sage I appreciate your time
article for sage I appreciate your time Evan I love it so they’re going to wear
Evan I love it so they’re going to wear
Evan I love it so they’re going to wear sage that’s sage calm / CA yeah that’s
sage that’s sage calm / CA yeah that’s
sage that’s sage calm / CA yeah that’s what’s going to live and when is it
what’s going to live and when is it
what’s going to live and when is it going to come out ah that’s a very good
going to come out ah that’s a very good
going to come out ah that’s a very good question i will keep you posted probably
question i will keep you posted probably
question i will keep you posted probably the next couple months it has to go
the next couple months it has to go
the next couple months it has to go through the usual approval processes but
through the usual approval processes but
through the usual approval processes but because it’s from you i’m sure that’ll
because it’s from you i’m sure that’ll
because it’s from you i’m sure that’ll be short and sweet whatever I trust you
be short and sweet whatever I trust you
be short and sweet whatever I trust you made for my approval process it’s up
made for my approval process it’s up
made for my approval process it’s up well thank you very much that’s great
well thank you very much that’s great
well thank you very much that’s great well people are right into the chat
well people are right into the chat
well people are right into the chat greeting of you Roger Navin is uh
greeting of you Roger Navin is uh
greeting of you Roger Navin is uh there’s 34 people watching live right
there’s 34 people watching live right
there’s 34 people watching live right now so thank you guys for watching hope
now so thank you guys for watching hope
now so thank you guys for watching hope you have an amazing day go check out
you have an amazing day go check out
you have an amazing day go check out Rogers site as well I believe it’s
Rogers site as well I believe it’s
Rogers site as well I believe it’s linked up in description continue to
linked up in description continue to
linked up in description continue to believe or whatever your one word is and
believe or whatever your one word is and
believe or whatever your one word is and we’ll see you soon great job Roger
we’ll see you soon great job Roger
we’ll see you soon great job Roger thanks Evan
”
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