hi I’m Evan Carmichael welcome to another edition of ask Evan in today’s
another edition of ask Evan in today’s
another edition of ask Evan in today’s episode I’m going to answer a question
episode I’m going to answer a question
episode I’m going to answer a question from one of my readers Casey who runs a
from one of my readers Casey who runs a
from one of my readers Casey who runs a company called virtual fit me it’s a new
company called virtual fit me it’s a new
company called virtual fit me it’s a new product that she created and it helps
product that she created and it helps
product that she created and it helps with interactive shopping and she wanted
with interactive shopping and she wanted
with interactive shopping and she wanted me to check out her website she’s trying
me to check out her website she’s trying
me to check out her website she’s trying to raise capital find angel investors
to raise capital find angel investors
to raise capital find angel investors and wanted my advice so thanks Casey
and wanted my advice so thanks Casey
and wanted my advice so thanks Casey let’s check out your site so I loaded
let’s check out your site so I loaded
let’s check out your site so I loaded here in a new window and my first image
here in a new window and my first image
here in a new window and my first image saw you know look at the website not
saw you know look at the website not
saw you know look at the website not quite sure what you do is that
quite sure what you do is that
quite sure what you do is that interactive shopping so I see you know
interactive shopping so I see you know
interactive shopping so I see you know women trying to find her you know maybe
women trying to find her you know maybe
women trying to find her you know maybe some clothing here it says no fit found
some clothing here it says no fit found
some clothing here it says no fit found and you can customize a little bit about
and you can customize a little bit about
and you can customize a little bit about yourself the different weights heights
yourself the different weights heights
yourself the different weights heights or etc you know online shopping made
or etc you know online shopping made
or etc you know online shopping made easy it’s great the next thing I read
easy it’s great the next thing I read
easy it’s great the next thing I read here is you know note the foregoing
here is you know note the foregoing
here is you know note the foregoing descriptions of specific embodiments of
descriptions of specific embodiments of
descriptions of specific embodiments of the present invention have been
the present invention have been
the present invention have been presented for purposes of illustration
presented for purposes of illustration
presented for purposes of illustration description and it kind of goes on a
description and it kind of goes on a
description and it kind of goes on a little bit so this is a disclaimer which
little bit so this is a disclaimer which
little bit so this is a disclaimer which is great I mean it’s a little wordy but
is great I mean it’s a little wordy but
is great I mean it’s a little wordy but it’s the first thing that I read so i
it’s the first thing that I read so i
it’s the first thing that I read so i would definitely move that down put a
would definitely move that down put a
would definitely move that down put a little you know asterisks or something
little you know asterisks or something
little you know asterisks or something here and have that at the bottom is what
here and have that at the bottom is what
here and have that at the bottom is what i want to know especially for an event
i want to know especially for an event
i want to know especially for an event investors point of view is what do you
investors point of view is what do you
investors point of view is what do you do and so this kind of gives me a visual
do and so this kind of gives me a visual
do and so this kind of gives me a visual of it but this does not help so i
of it but this does not help so i
of it but this does not help so i definitely want to put something in here
definitely want to put something in here
definitely want to put something in here that explains a little bit more about
that explains a little bit more about
that explains a little bit more about what you do as I scroll down this is
what you do as I scroll down this is
what you do as I scroll down this is great here so here you have your
great here so here you have your
great here so here you have your benefits for online retailers increase
benefits for online retailers increase
benefits for online retailers increase online sales decrease returns gain
online sales decrease returns gain
online sales decrease returns gain consumer trust that’s great for shoppers
consumer trust that’s great for shoppers
consumer trust that’s great for shoppers engage in enjoyable shopping experience
engage in enjoyable shopping experience
engage in enjoyable shopping experience try on clothes so this is great this
try on clothes so this is great this
try on clothes so this is great this should be higher up right this should be
should be higher up right this should be
should be higher up right this should be no above the full because this is at the
no above the full because this is at the
no above the full because this is at the bottom here I may not get down that far
bottom here I may not get down that far
bottom here I may not get down that far depends if I’m interested at the first
depends if I’m interested at the first
depends if I’m interested at the first glance or not the other thing is so I’m
glance or not the other thing is so I’m
glance or not the other thing is so I’m assuming you know you make it easy for
assuming you know you make it easy for
assuming you know you make it easy for people to find clothes that you know
people to find clothes that you know
people to find clothes that you know otherwise might be difficult if they’re
otherwise might be difficult if they’re
otherwise might be difficult if they’re going to different stores but let’s
going to different stores but let’s
going to different stores but let’s start a little bit more about your teams
start a little bit more about your teams
start a little bit more about your teams so next we look at is you know
so next we look at is you know
so next we look at is you know who’s your team so if I’m if I’m a
who’s your team so if I’m if I’m a
who’s your team so if I’m if I’m a venture capitalist or angel investor and
venture capitalist or angel investor and
venture capitalist or angel investor and I get pitched this I even now I’m on a
I get pitched this I even now I’m on a
I get pitched this I even now I’m on a TV show called the pitch and I get
TV show called the pitch and I get
TV show called the pitch and I get pitched new business concepts I’ll
pitched new business concepts I’ll
pitched new business concepts I’ll quickly go check out somebody’s website
quickly go check out somebody’s website
quickly go check out somebody’s website it’s great if you can make this into a
it’s great if you can make this into a
it’s great if you can make this into a video so i can quickly understand what
video so i can quickly understand what
video so i can quickly understand what it is that you do i understand this um
it is that you do i understand this um
it is that you do i understand this um you know time and effort to make that
you know time and effort to make that
you know time and effort to make that happen but how many images is the next
happen but how many images is the next
happen but how many images is the next best thing but if you might want to
best thing but if you might want to
best thing but if you might want to consider having a video that quickly
consider having a video that quickly
consider having a video that quickly explain what is that you do for people
explain what is that you do for people
explain what is that you do for people who may not know where to click or what
who may not know where to click or what
who may not know where to click or what to read so once I finally understand
to read so once I finally understand
to read so once I finally understand what is you do i click on about to learn
what is you do i click on about to learn
what is you do i click on about to learn more about the team who you guys are
more about the team who you guys are
more about the team who you guys are where you come from so we’re team of
where you come from so we’re team of
where you come from so we’re team of young professionals bash individuals
young professionals bash individuals
young professionals bash individuals take business fashion technology
take business fashion technology
take business fashion technology seriously okay you know you might want
seriously okay you know you might want
seriously okay you know you might want to fix up this paragraph here to make it
to fix up this paragraph here to make it
to fix up this paragraph here to make it line up and then more information about
line up and then more information about
line up and then more information about you but I can’t click on anything okay
you but I can’t click on anything okay
you but I can’t click on anything okay so especially from an investor’s point
so especially from an investor’s point
so especially from an investor’s point of view I want to know who these people
of view I want to know who these people
of view I want to know who these people are right at least a little bit of a bio
are right at least a little bit of a bio
are right at least a little bit of a bio your background I want to know that the
your background I want to know that the
your background I want to know that the people who aren’t putting money into
people who aren’t putting money into
people who aren’t putting money into have done it before have experience in
have done it before have experience in
have done it before have experience in the industry you know if you don’t have
the industry you know if you don’t have
the industry you know if you don’t have much experience you can get some
much experience you can get some
much experience you can get some advisors so I see you have this John
advisors so I see you have this John
advisors so I see you have this John adviser here like what’s his background
adviser here like what’s his background
adviser here like what’s his background uh what does he advise you on these are
uh what does he advise you on these are
uh what does he advise you on these are the things that I’m going to be
the things that I’m going to be
the things that I’m going to be concerned about as an investor you know
concerned about as an investor you know
concerned about as an investor you know I want you to make sure that the money
I want you to make sure that the money
I want you to make sure that the money that I’m giving you is going to be well
that I’m giving you is going to be well
that I’m giving you is going to be well spent and is going to lead to yo me
spent and is going to lead to yo me
spent and is going to lead to yo me getting a return on that money so the
getting a return on that money so the
getting a return on that money so the team is definitely super important to
team is definitely super important to
team is definitely super important to making that making that happen anymore
making that making that happen anymore
making that making that happen anymore let’s look at the the product so this is
let’s look at the the product so this is
let’s look at the the product so this is great here so you are identifying a
great here so you are identifying a
great here so you are identifying a problem and this is how you you
problem and this is how you you
problem and this is how you you generally want to start things off so
generally want to start things off so
generally want to start things off so stores generally have the same labels
stores generally have the same labels
stores generally have the same labels for clothing sizes small medium large
for clothing sizes small medium large
for clothing sizes small medium large different stores sizes can vary
different stores sizes can vary
different stores sizes can vary oftentimes it’s limpiar the case within
oftentimes it’s limpiar the case within
oftentimes it’s limpiar the case within the same store so that’s great are you
the same store so that’s great are you
the same store so that’s great are you are you know quickly identifying a
are you know quickly identifying a
are you know quickly identifying a problem what’s your solution virtual
problem what’s your solution virtual
problem what’s your solution virtual shop into of consumers to make shopping
shop into of consumers to make shopping
shop into of consumers to make shopping easier more convenient to innovative
easier more convenient to innovative
easier more convenient to innovative product that allows individuals to fit
product that allows individuals to fit
product that allows individuals to fit clothes on a virtual image of themselves
clothes on a virtual image of themselves
clothes on a virtual image of themselves to get an exact fit before or by so this
to get an exact fit before or by so this
to get an exact fit before or by so this is great so this is this is a better
is great so this is this is a better
is great so this is this is a better description of what you do I put
description of what you do I put
description of what you do I put something like this on the home page
something like this on the home page
something like this on the home page because I kind of had to guess at what
because I kind of had to guess at what
because I kind of had to guess at what you
you
you you just I’m looking at that picture
you just I’m looking at that picture
you just I’m looking at that picture that you had here they’ll done in a new
that you had here they’ll done in a new
that you had here they’ll done in a new tab I guess that just from the picture
tab I guess that just from the picture
tab I guess that just from the picture but it didn’t really quickly explain
but it didn’t really quickly explain
but it didn’t really quickly explain what it is that you do so something you
what it is that you do so something you
what it is that you do so something you know break this down into one or two
know break this down into one or two
know break this down into one or two sentences and put that here instead of
sentences and put that here instead of
sentences and put that here instead of this description that you know this
this description that you know this
this description that you know this disclaimer it doesn’t really help you
disclaimer it doesn’t really help you
disclaimer it doesn’t really help you the next thing that I understand what
the next thing that I understand what
the next thing that I understand what you do I would make this out into a
you do I would make this out into a
you do I would make this out into a positive case so here it’s a no fit
positive case so here it’s a no fit
positive case so here it’s a no fit found I would show the person finally
found I would show the person finally
found I would show the person finally finding the fit and being happy that she
finding the fit and being happy that she
finding the fit and being happy that she sued will find her bathing suit or
sued will find her bathing suit or
sued will find her bathing suit or whatever is that she’s looking for so
whatever is that she’s looking for so
whatever is that she’s looking for so that’s maybe a personal thing but the no
that’s maybe a personal thing but the no
that’s maybe a personal thing but the no fit found you’re showing the negative
fit found you’re showing the negative
fit found you’re showing the negative read probably show positive here or you
read probably show positive here or you
read probably show positive here or you show both like somebody going into a
show both like somebody going into a
show both like somebody going into a store being really upset they can’t find
store being really upset they can’t find
store being really upset they can’t find their size and then somebody using your
their size and then somebody using your
their size and then somebody using your system and finding it and it works and
system and finding it and it works and
system and finding it and it works and it’s fantastic so that’s my initial
it’s fantastic so that’s my initial
it’s fantastic so that’s my initial thoughts make this a little bit easier
thoughts make this a little bit easier
thoughts make this a little bit easier you know show show how it works and make
you know show show how it works and make
you know show show how it works and make this description better move some of the
this description better move some of the
this description better move some of the benefits higher up move the move this
benefits higher up move the move this
benefits higher up move the move this you know disclaimer further down and
you know disclaimer further down and
you know disclaimer further down and then I beef up the about Us page and
then I beef up the about Us page and
then I beef up the about Us page and showcase a little bit more about who you
showcase a little bit more about who you
showcase a little bit more about who you are your background and you know the the
are your background and you know the the
are your background and you know the the various experience that you have and
various experience that you have and
various experience that you have and show any momentum that you can so is
show any momentum that you can so is
show any momentum that you can so is this being used anywhere it’s still in
this being used anywhere it’s still in
this being used anywhere it’s still in in beta I’m not quite sure if you have
in beta I’m not quite sure if you have
in beta I’m not quite sure if you have any retailers using this show that if
any retailers using this show that if
any retailers using this show that if you have if you’ve gotten into any media
you have if you’ve gotten into any media
you have if you’ve gotten into any media show that if you’ve added more people on
show that if you’ve added more people on
show that if you’ve added more people on your team show that so all of that would
your team show that so all of that would
your team show that so all of that would be would be great so it says here you
be would be great so it says here you
be would be great so it says here you know you you have an avatar is gonna be
know you you have an avatar is gonna be
know you you have an avatar is gonna be introduced to retailers it’s great if
introduced to retailers it’s great if
introduced to retailers it’s great if you know is it this is this is a couple
you know is it this is this is a couple
you know is it this is this is a couple months ago you know is that has that
months ago you know is that has that
months ago you know is that has that been done is that is it working now is
been done is that is it working now is
been done is that is it working now is anybody using it those are the kinds of
anybody using it those are the kinds of
anybody using it those are the kinds of things that was an investor I want to
things that was an investor I want to
things that was an investor I want to see that you have and want them growing
see that you have and want them growing
see that you have and want them growing so hopefully that helps that’s how I
so hopefully that helps that’s how I
so hopefully that helps that’s how I would break down the business looking at
would break down the business looking at
would break down the business looking at looking at it as an angel investor point
looking at it as an angel investor point
looking at it as an angel investor point of view if you guys liked the video
of view if you guys liked the video
of view if you guys liked the video please give it a thumbs up it makes my
please give it a thumbs up it makes my
please give it a thumbs up it makes my day and it makes me want to do more of
day and it makes me want to do more of
day and it makes me want to do more of these videos for you guys and if you
these videos for you guys and if you
these videos for you guys and if you have any thoughts about this website the
have any thoughts about this website the
have any thoughts about this website the virtual fit me or if you have a question
virtual fit me or if you have a question
virtual fit me or if you have a question that you want me to answer feel free to
that you want me to answer feel free to
that you want me to answer feel free to leave a comment under the video and
leave a comment under the video and
leave a comment under the video and I’ll definitely check it out so thank
I’ll definitely check it out so thank
I’ll definitely check it out so thank you and we’ll see you on the next
you and we’ll see you on the next
you and we’ll see you on the next episode
”
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