and we are alive welcome everybody to another YouTube hang out I am here with
another YouTube hang out I am here with
another YouTube hang out I am here with Jennifer price the hashtag fantasy
Jennifer price the hashtag fantasy
Jennifer price the hashtag fantasy copywriter for another fantasy strategy
copywriter for another fantasy strategy
copywriter for another fantasy strategy session welcome back thank you it’s good
session welcome back thank you it’s good
session welcome back thank you it’s good to be here Jenna’s rocking the shirt
to be here Jenna’s rocking the shirt
to be here Jenna’s rocking the shirt yeah I totally believe believe mission
yeah I totally believe believe mission
yeah I totally believe believe mission rock the limited edition shirt I love it
rock the limited edition shirt I love it
rock the limited edition shirt I love it we’re matching I got the hoodie of it
we’re matching I got the hoodie of it
we’re matching I got the hoodie of it we’re matching um so this series is
we’re matching um so this series is
we’re matching um so this series is about jen jen is a copywriter she she’s
about jen jen is a copywriter she she’s
about jen jen is a copywriter she she’s built the business rubber one word of
built the business rubber one word of
built the business rubber one word of fantasy and we do a monthly call to talk
fantasy and we do a monthly call to talk
fantasy and we do a monthly call to talk about where she’s at in her business
about where she’s at in her business
about where she’s at in her business talk about progress and help her get to
talk about progress and help her get to
talk about progress and help her get to the next step so Jen how we doing what’s
the next step so Jen how we doing what’s
the next step so Jen how we doing what’s the latest give us the update I’m doing
the latest give us the update I’m doing
the latest give us the update I’m doing fantastic lots of stuff has been
fantastic lots of stuff has been
fantastic lots of stuff has been happening which is awesome I have been
happening which is awesome I have been
happening which is awesome I have been to big things have been going on one is
to big things have been going on one is
to big things have been going on one is I’ve been working on my website which
I’ve been working on my website which
I’ve been working on my website which has been great and in process of doing
has been great and in process of doing
has been great and in process of doing that I’ve been sort of refining kind of
that I’ve been sort of refining kind of
that I’ve been sort of refining kind of my um you know my package offerings to
my um you know my package offerings to
my um you know my package offerings to people and kind of like how I get leads
people and kind of like how I get leads
people and kind of like how I get leads and then you know how I get clients and
and then you know how I get clients and
and then you know how I get clients and upsell them from there um so one of the
upsell them from there um so one of the
upsell them from there um so one of the things that we talked about in our tgim
things that we talked about in our tgim
things that we talked about in our tgim group that I think I brought up at one
group that I think I brought up at one
group that I think I brought up at one point time was whenever I talk to
point time was whenever I talk to
point time was whenever I talk to clients I work with them I create a
clients I work with them I create a
clients I work with them I create a document for them that I’ve always
document for them that I’ve always
document for them that I’ve always called copy foundations and I’ve come up
called copy foundations and I’ve come up
called copy foundations and I’ve come up with a new name for that which right now
with a new name for that which right now
with a new name for that which right now I’m temporarily calling it a thousand
I’m temporarily calling it a thousand
I’m temporarily calling it a thousand threads so um but anyway uh that
threads so um but anyway uh that
threads so um but anyway uh that particular product is it’s adopted I
particular product is it’s adopted I
particular product is it’s adopted I crave them that has everything that I
crave them that has everything that I
crave them that has everything that I need to write from has like a kind of
need to write from has like a kind of
need to write from has like a kind of their brand essentials so it has you
their brand essentials so it has you
their brand essentials so it has you know they’re um you know there are you
know they’re um you know there are you
know they’re um you know there are you know what’s the return on investment
know what’s the return on investment
know what’s the return on investment what’s the benefits versus features you
what’s the benefits versus features you
what’s the benefits versus features you know I really described or customer
know I really described or customer
know I really described or customer avatar it has all these really key
avatar it has all these really key
avatar it has all these really key things that they can use to create all
things that they can use to create all
things that they can use to create all of their marketing messages so and I
of their marketing messages so and I
of their marketing messages so and I find that I do a much better job writing
find that I do a much better job writing
find that I do a much better job writing for them when I do this and in the past
for them when I do this and in the past
for them when I do this and in the past I’ve just sort of give it to them after
I’ve just sort of give it to them after
I’ve just sort of give it to them after the fact like after they signed up you
the fact like after they signed up you
the fact like after they signed up you know to have me write something for them
know to have me write something for them
know to have me write something for them they’re like well this is amazing and I
they’re like well this is amazing and I
they’re like well this is amazing and I realized if that is really something
realized if that is really something
realized if that is really something that you know is valuable on its own and
that you know is valuable on its own and
that you know is valuable on its own and some people and the price of
some people and the price of
some people and the price of never i quoted somebody always come
never i quoted somebody always come
never i quoted somebody always come include that in there because i had to
include that in there because i had to
include that in there because i had to do the work for that first so um to me
do the work for that first so um to me
do the work for that first so um to me it made sense to kind of use that as a
it made sense to kind of use that as a
it made sense to kind of use that as a way to not only help them understand why
way to not only help them understand why
way to not only help them understand why I price things the way that I do but
I price things the way that I do but
I price things the way that I do but also some of them I just want to pay for
also some of them I just want to pay for
also some of them I just want to pay for that by itself and then once they see
that by itself and then once they see
that by itself and then once they see that I think they’ll realize the value
that I think they’ll realize the value
that I think they’ll realize the value of working with me and so if I could
of working with me and so if I could
of working with me and so if I could charge that a really reasonable price
charge that a really reasonable price
charge that a really reasonable price then you know it’ll be much more likely
then you know it’ll be much more likely
then you know it’ll be much more likely to work with me on other projects and so
to work with me on other projects and so
to work with me on other projects and so that’s kind of what I decided to do and
that’s kind of what I decided to do and
that’s kind of what I decided to do and I’ve already started this lot last month
I’ve already started this lot last month
I’ve already started this lot last month sampling doing that with a couple of
sampling doing that with a couple of
sampling doing that with a couple of clients who have signed up with me which
clients who have signed up with me which
clients who have signed up with me which is awesome so it’s really been effective
is awesome so it’s really been effective
is awesome so it’s really been effective and I I’m so excited about that it’s
and I I’m so excited about that it’s
and I I’m so excited about that it’s worth you know I click on the right
worth you know I click on the right
worth you know I click on the right track there so I love it so how much you
track there so I love it so how much you
track there so I love it so how much you charging for that first process so that
charging for that first process so that
charging for that first process so that first process i’m charging 299 and um
first process i’m charging 299 and um
first process i’m charging 299 and um and it’s just a really great way because
and it’s just a really great way because
and it’s just a really great way because in the past what people would do is if
in the past what people would do is if
in the past what people would do is if they want me to write just one page for
they want me to write just one page for
they want me to write just one page for them exam for example and it was just
them exam for example and it was just
them exam for example and it was just like an about page on their website you
like an about page on their website you
like an about page on their website you know i would say you know it’s a minimum
know i would say you know it’s a minimum
know i would say you know it’s a minimum of 500 bucks because i’m thinking of
of 500 bucks because i’m thinking of
of 500 bucks because i’m thinking of myself I’ve had to create this fantasy
myself I’ve had to create this fantasy
myself I’ve had to create this fantasy document for them and do all this
document for them and do all this
document for them and do all this research because I’d want to work goes
research because I’d want to work goes
research because I’d want to work goes into that and then the one page on top
into that and then the one page on top
into that and then the one page on top of it they just don’t understand one
of it they just don’t understand one
of it they just don’t understand one page like that’s all that’s really
page like that’s all that’s really
page like that’s all that’s really expensive um and so instead now they’re
expensive um and so instead now they’re
expensive um and so instead now they’re seeing that I’m they’re getting this you
seeing that I’m they’re getting this you
seeing that I’m they’re getting this you know document plus done right then doing
know document plus done right then doing
know document plus done right then doing the page for them so it makes a lot more
the page for them so it makes a lot more
the page for them so it makes a lot more easy than for understand why i’m pricin
easy than for understand why i’m pricin
easy than for understand why i’m pricin days away i am i love it so that’s now
days away i am i love it so that’s now
days away i am i love it so that’s now going to be your entry point of
going to be your entry point of
going to be your entry point of everything no matter what the scale is
everything no matter what the scale is
everything no matter what the scale is of the project afterwards do you have to
of the project afterwards do you have to
of the project afterwards do you have to understand the climb before you can do
understand the climb before you can do
understand the climb before you can do the work exactly yeah exactly another
the work exactly yeah exactly another
the work exactly yeah exactly another starts with them first it really starts
starts with them first it really starts
starts with them first it really starts with their brain and what their mission
with their brain and what their mission
with their brain and what their mission is and you know what they’re all about
is and you know what they’re all about
is and you know what they’re all about and then from there then I then I go and
and then from there then I then I go and
and then from there then I then I go and see okay who’s the perfect match for
see okay who’s the perfect match for
see okay who’s the perfect match for them who’s a perfect customer for them
them who’s a perfect customer for them
them who’s a perfect customer for them rather than saying ok let’s go but your
rather than saying ok let’s go but your
rather than saying ok let’s go but your research and see you know who’s a good
research and see you know who’s a good
research and see you know who’s a good client for you it doesn’t work like that
client for you it doesn’t work like that
client for you it doesn’t work like that it’s really starts with them and their
it’s really starts with them and their
it’s really starts with them and their brand and then it goes out to see who’s
brand and then it goes out to see who’s
brand and then it goes out to see who’s a perfect match for them and what
a perfect match for them and what
a perfect match for them and what they’re all about you know whether it’s
they’re all about you know whether it’s
they’re all about you know whether it’s their one word or their mission or
their one word or their mission or
their one word or their mission or whatever it is right and then from there
whatever it is right and then from there
whatever it is right and then from there um you know then you know then I
um you know then you know then I
um you know then you know then I basically analyze that for them I kind
basically analyze that for them I kind
basically analyze that for them I kind of summarize it for them and I’m not
of summarize it for them and I’m not
of summarize it for them and I’m not analyze doubling I’m a lousy person but
analyze doubling I’m a lousy person but
analyze doubling I’m a lousy person but it’s really more about you
it’s really more about you
it’s really more about you really understand who the customer is
really understand who the customer is
really understand who the customer is really understands or fantasies are
really understands or fantasies are
really understands or fantasies are right and so I put that all down for
right and so I put that all down for
right and so I put that all down for them and it makes it so much easier of
them and it makes it so much easier of
them and it makes it so much easier of them to you know to see exactly what it
them to you know to see exactly what it
them to you know to see exactly what it is the value that I give them for the
is the value that I give them for the
is the value that I give them for the for the people who you’ve just signed up
for the people who you’ve just signed up
for the people who you’ve just signed up how many you got two or three new people
how many you got two or three new people
how many you got two or three new people how many sounds good do for sure but
how many sounds good do for sure but
how many sounds good do for sure but three three and one more in the hopper
three three and one more in the hopper
three three and one more in the hopper yeah what kind of what kind of work like
yeah what kind of what kind of work like
yeah what kind of what kind of work like who are the without senior named
who are the without senior named
who are the without senior named whatever it’s fine but what what kind of
whatever it’s fine but what what kind of
whatever it’s fine but what what kind of people are these that you’re now working
people are these that you’re now working
people are these that you’re now working with yeah they’re all different so one
with yeah they’re all different so one
with yeah they’re all different so one of them is a brand new nutritionist and
of them is a brand new nutritionist and
of them is a brand new nutritionist and she really wants to UM just have a one
she really wants to UM just have a one
she really wants to UM just have a one landing page like a home landing page
landing page like a home landing page
landing page like a home landing page wants someone to write and design a
wants someone to write and design a
wants someone to write and design a whole website for her but she doesn’t
whole website for her but she doesn’t
whole website for her but she doesn’t have money right because she’s brand new
have money right because she’s brand new
have money right because she’s brand new like brand spankin new so um so her that
like brand spankin new so um so her that
like brand spankin new so um so her that made her understand like all I had a
made her understand like all I had a
made her understand like all I had a second stop in the end than a one page
second stop in the end than a one page
second stop in the end than a one page and so it all made the pricing really
and so it all made the pricing really
and so it all made the pricing really made sense to her the other person i’m
made sense to her the other person i’m
made sense to her the other person i’m writing for is a fitness um a conference
writing for is a fitness um a conference
writing for is a fitness um a conference and so they are um basically trying to
and so they are um basically trying to
and so they are um basically trying to get people to come to the conference and
get people to come to the conference and
get people to come to the conference and they have a chance to speak in front of
they have a chance to speak in front of
they have a chance to speak in front of a different conference so much of their
a different conference so much of their
a different conference so much of their target customers will be in the audience
target customers will be in the audience
target customers will be in the audience and so they are asking me to write a
and so they are asking me to write a
and so they are asking me to write a presentation script um kind of like a
presentation script um kind of like a
presentation script um kind of like a sales scripts similar to something that
sales scripts similar to something that
sales scripts similar to something that I might do I do I’ve done video scripts
I might do I do I’ve done video scripts
I might do I do I’ve done video scripts in the past though it’s a similar kind
in the past though it’s a similar kind
in the past though it’s a similar kind of concept um it’s like a five minute
of concept um it’s like a five minute
of concept um it’s like a five minute you know this is what we’re about you
you know this is what we’re about you
you know this is what we’re about you know please come to our conference that
know please come to our conference that
know please come to our conference that kind of thing so again same thing the
kind of thing so again same thing the
kind of thing so again same thing the Foundation’s document was really
Foundation’s document was really
Foundation’s document was really essential for me to be able to write a
essential for me to be able to write a
essential for me to be able to write a good script for them even though just
good script for them even though just
good script for them even though just making that longer at the script itself
making that longer at the script itself
making that longer at the script itself and isn’t who they were guaranteed yep
and isn’t who they were guaranteed yep
and isn’t who they were guaranteed yep those the two they’re guaranteed and
those the two they’re guaranteed and
those the two they’re guaranteed and then the third person that I’m that’s in
then the third person that I’m that’s in
then the third person that I’m that’s in the hopper is a someone who wants me to
the hopper is a someone who wants me to
the hopper is a someone who wants me to write a website for pages of the website
write a website for pages of the website
write a website for pages of the website for her and her websites not very long
for her and her websites not very long
for her and her websites not very long it’s not very copy intensive but I still
it’s not very copy intensive but I still
it’s not very copy intensive but I still need to you know again understand
need to you know again understand
need to you know again understand exactly who her customer her perfect
exactly who her customer her perfect
exactly who her customer her perfect customer is and so I did that way I bid
customer is and so I did that way I bid
customer is and so I did that way I bid it out is a copy foundations document
it out is a copy foundations document
it out is a copy foundations document first and then four more pages on top of
first and then four more pages on top of
first and then four more pages on top of that got him and how did those two three
that got him and how did those two three
that got him and how did those two three people find you what was the Mo’s a path
people find you what was the Mo’s a path
people find you what was the Mo’s a path there um they all
there um they all
there um they all male me through um kind of referrals so
male me through um kind of referrals so
male me through um kind of referrals so actually um let’s see here so the first
actually um let’s see here so the first
actually um let’s see here so the first person nutritionist family through a
person nutritionist family through a
person nutritionist family through a networking group um that I had gone to
networking group um that I had gone to
networking group um that I had gone to and also she had known me through one of
and also she had known me through one of
and also she had known me through one of the workshops I did and then the second
the workshops I did and then the second
the workshops I did and then the second person actually wasn’t attendee at my
person actually wasn’t attendee at my
person actually wasn’t attendee at my workshop and she had actually come to my
workshop and she had actually come to my
workshop and she had actually come to my workshop for a different purpose but
workshop for a different purpose but
workshop for a different purpose but then has this side gig with the fitness
then has this side gig with the fitness
then has this side gig with the fitness industry and so thought of me for her
industry and so thought of me for her
industry and so thought of me for her presentation and then the third person
presentation and then the third person
presentation and then the third person was a referral from the first gal who
was a referral from the first gal who
was a referral from the first gal who come to my workshop I had um written a
come to my workshop I had um written a
come to my workshop I had um written a page for her she loved my page so much
page for her she loved my page so much
page for her she loved my page so much that she’s been referring me to lots of
that she’s been referring me to lots of
that she’s been referring me to lots of people actually spin great and then she
people actually spin great and then she
people actually spin great and then she um recommended me to his other writer
um recommended me to his other writer
um recommended me to his other writer who referred me to this this other
who referred me to this this other
who referred me to this this other website gal so so far it’s funny because
website gal so so far it’s funny because
website gal so so far it’s funny because I know we talked last me about my
I know we talked last me about my
I know we talked last me about my workshops right and I was sort of like
workshops right and I was sort of like
workshops right and I was sort of like reevaluating those workshops and I was
reevaluating those workshops and I was
reevaluating those workshops and I was thinking okay maybe I should rethink
thinking okay maybe I should rethink
thinking okay maybe I should rethink them and so I decided take a break for
them and so I decided take a break for
them and so I decided take a break for the month when work on these other
the month when work on these other
the month when work on these other things um but clearly those all kind of
things um but clearly those all kind of
things um but clearly those all kind of have you know now kind of got me some
have you know now kind of got me some
have you know now kind of got me some leads from referrals and whatnot yeah so
leads from referrals and whatnot yeah so
leads from referrals and whatnot yeah so I’m looking back the notes from last
I’m looking back the notes from last
I’m looking back the notes from last month and it was about the workshops as
month and it was about the workshops as
month and it was about the workshops as being the strategy trying to do more
being the strategy trying to do more
being the strategy trying to do more work says with connectors and trying to
work says with connectors and trying to
work says with connectors and trying to find local business coaches in the area
find local business coaches in the area
find local business coaches in the area to be able to do workshops with you yes
to be able to do workshops with you yes
to be able to do workshops with you yes I started in definitely not so the funny
I started in definitely not so the funny
I started in definitely not so the funny thing is I was laughing after I got off
thing is I was laughing after I got off
thing is I was laughing after I got off the call with you because I was thinking
the call with you because I was thinking
the call with you because I was thinking about the people that I know that our
about the people that I know that our
about the people that I know that our business coaches and um and there’s
business coaches and um and there’s
business coaches and um and there’s quite a few of them in my networking
quite a few of them in my networking
quite a few of them in my networking groups so there’s a quite a few coaches
groups so there’s a quite a few coaches
groups so there’s a quite a few coaches there that a lot of the clients actually
there that a lot of the clients actually
there that a lot of the clients actually come from networking groups but i
come from networking groups but i
come from networking groups but i thought you know it’s still wouldn’t
thought you know it’s still wouldn’t
thought you know it’s still wouldn’t hurt to talk to them so i started
hurt to talk to them so i started
hurt to talk to them so i started investigating conversations with them to
investigating conversations with them to
investigating conversations with them to kind of you’ll get a feeling for them if
kind of you’ll get a feeling for them if
kind of you’ll get a feeling for them if that’s something that will be valuable
that’s something that will be valuable
that’s something that will be valuable for them and then i also from there i
for them and then i also from there i
for them and then i also from there i also decided to look at other because i
also decided to look at other because i
also decided to look at other because i think one of things that you really made
think one of things that you really made
think one of things that you really made me think about was ok what kind of other
me think about was ok what kind of other
me think about was ok what kind of other groups are out there that might have
groups are out there that might have
groups are out there that might have more of my target market in them um and
more of my target market in them um and
more of my target market in them um and so I started talking to a couple people
so I started talking to a couple people
so I started talking to a couple people through that I know that our web
through that I know that our web
through that I know that our web developers and just ask them do they
developers and just ask them do they
developers and just ask them do they know of any club groups that have like
know of any club groups that have like
know of any club groups that have like online entrepreneurs or people who are
online entrepreneurs or people who are
online entrepreneurs or people who are more likely to meet something because
more likely to meet something because
more likely to meet something because they’re online
they’re online
they’re online I did get a couple of really great leads
I did get a couple of really great leads
I did get a couple of really great leads on some meetup groups that have um that
on some meetup groups that have um that
on some meetup groups that have um that are basically made up of people who are
are basically made up of people who are
are basically made up of people who are kind of more online I have to have more
kind of more online I have to have more
kind of more online I have to have more of their products online so I’m really
of their products online so I’m really
of their products online so I’m really excited to to check out those meetup
excited to to check out those meetup
excited to to check out those meetup groups to it because they might have
groups to it because they might have
groups to it because they might have some key people that I can offer the
some key people that I can offer the
some key people that I can offer the service taste similar to what you were
service taste similar to what you were
service taste similar to what you were suggesting with the business coaches so
suggesting with the business coaches so
suggesting with the business coaches so what happened with the bit so the
what happened with the bit so the
what happened with the bit so the business coach it you talk to mm-hmm
business coach it you talk to mm-hmm
business coach it you talk to mm-hmm what was the feedback what happen with
what was the feedback what happen with
what was the feedback what happen with them um she felt that it wouldn’t
them um she felt that it wouldn’t
them um she felt that it wouldn’t necessarily be um so I talked so I have
necessarily be um so I talked so I have
necessarily be um so I talked so I have a meeting with another one next week but
a meeting with another one next week but
a meeting with another one next week but the one that I talked to so far has said
the one that I talked to so far has said
the one that I talked to so far has said that she she didn’t feel like it would
that she she didn’t feel like it would
that she she didn’t feel like it would be any different audience than what i’m
be any different audience than what i’m
be any different audience than what i’m offering through my networking because a
offering through my networking because a
offering through my networking because a lot of our networkers are the same so
lot of our networkers are the same so
lot of our networkers are the same so you know maybe we just wasn’t the right
you know maybe we just wasn’t the right
you know maybe we just wasn’t the right person to chat with about it but she saw
person to chat with about it but she saw
person to chat with about it but she saw the value in it and she actually came to
the value in it and she actually came to
the value in it and she actually came to one of my workshops so I think maybe you
one of my workshops so I think maybe you
one of my workshops so I think maybe you know then she actually you know so I
know then she actually you know so I
know then she actually you know so I think she knows she’s definitely does
think she knows she’s definitely does
think she knows she’s definitely does the value and I think she sees it might
the value and I think she sees it might
the value and I think she sees it might be great but I don’t think she
be great but I don’t think she
be great but I don’t think she necessarily thinks like her advice to me
necessarily thinks like her advice to me
necessarily thinks like her advice to me was like I don’t think you should be
was like I don’t think you should be
was like I don’t think you should be offering this free re offering so cheap
offering this free re offering so cheap
offering this free re offering so cheap and your network would be the same as
and your network would be the same as
and your network would be the same as mine so you know you know maybe wasn’t
mine so you know you know maybe wasn’t
mine so you know you know maybe wasn’t the right person to talk to about it hmm
the right person to talk to about it hmm
the right person to talk to about it hmm and it’s more thinking about her clients
and it’s more thinking about her clients
and it’s more thinking about her clients right to were potential clients because
right to were potential clients because
right to were potential clients because she could use I mean even if it’s
she could use I mean even if it’s
she could use I mean even if it’s somebody in your network than me they
somebody in your network than me they
somebody in your network than me they may I mean ideally you’re going to
may I mean ideally you’re going to
may I mean ideally you’re going to different networks to but having
different networks to but having
different networks to but having somebody within your network now come
somebody within your network now come
somebody within your network now come and listen to you and here we have to
and listen to you and here we have to
and listen to you and here we have to offer they may have known you as the
offer they may have known you as the
offer they may have known you as the copywriter but now seeing what you can
copywriter but now seeing what you can
copywriter but now seeing what you can offer and walk it through a process
offer and walk it through a process
offer and walk it through a process makes it more interesting urgent someone
makes it more interesting urgent someone
makes it more interesting urgent someone have to do business with you know it’s
have to do business with you know it’s
have to do business with you know it’s lots of my network but I don’t
lots of my network but I don’t
lots of my network but I don’t necessarily hustle to go and find them
necessarily hustle to go and find them
necessarily hustle to go and find them business all the time we’re the ones who
business all the time we’re the ones who
business all the time we’re the ones who are on top who are on top of mine who
are on top who are on top of mine who
are on top who are on top of mine who are giving me value if I went to
are giving me value if I went to
are giving me value if I went to somebody presentation and I got I found
somebody presentation and I got I found
somebody presentation and I got I found it really helpful interesting then I’d
it really helpful interesting then I’d
it really helpful interesting then I’d be much more likely to tell somebody
be much more likely to tell somebody
be much more likely to tell somebody about it the next day or for the next
about it the next day or for the next
about it the next day or for the next month it’s in my head so I don’t know
month it’s in my head so I don’t know
month it’s in my head so I don’t know that I would necessarily give up on that
that I would necessarily give up on that
that I would necessarily give up on that but uh yeah i agree i haven’t get it i
but uh yeah i agree i haven’t get it i
but uh yeah i agree i haven’t get it i would be looking cool is she I’m just a
would be looking cool is she I’m just a
would be looking cool is she I’m just a brand new coach is she’s just getting
brand new coach is she’s just getting
brand new coach is she’s just getting started in the business no
started in the business no
started in the business no she’s I think part of it is she’s kind
she’s I think part of it is she’s kind
she’s I think part of it is she’s kind of changing her focus to do more and
of changing her focus to do more and
of changing her focus to do more and maybe I you know that’s actually now
maybe I you know that’s actually now
maybe I you know that’s actually now that I’m thinking about it talking to
that I’m thinking about it talking to
that I’m thinking about it talking to she’s got attention to her focus a
she’s got attention to her focus a
she’s got attention to her focus a little bit to do more masterminds um and
little bit to do more masterminds um and
little bit to do more masterminds um and so she wants to help lead mastermind
so she wants to help lead mastermind
so she wants to help lead mastermind groups but some of those people that
groups but some of those people that
groups but some of those people that she’s leaving the mastermind group are
she’s leaving the mastermind group are
she’s leaving the mastermind group are completely different and not in my
completely different and not in my
completely different and not in my network so maybe there would be a good
network so maybe there would be a good
network so maybe there would be a good opportunities me to offer to go to her
opportunities me to offer to go to her
opportunities me to offer to go to her mastermind groups and um do a free
mastermind groups and um do a free
mastermind groups and um do a free workshop with them because they are
workshop with them because they are
workshop with them because they are totally different she has a nice kind of
totally different she has a nice kind of
totally different she has a nice kind of with the people in the self-help
with the people in the self-help
with the people in the self-help industry she’s basically trying to get
industry she’s basically trying to get
industry she’s basically trying to get other people that are in that her
other people that are in that her
other people that are in that her similar industry to kind of do a best
similar industry to kind of do a best
similar industry to kind of do a best friend group with her that might be a
friend group with her that might be a
friend group with her that might be a really great a great great place to go
really great a great great place to go
really great a great great place to go yeah I mean this is one person but I’ve
yeah I mean this is one person but I’ve
yeah I mean this is one person but I’ve been looking at I would I would even be
been looking at I would I would even be
been looking at I would I would even be looking at doing cold introductions like
looking at doing cold introductions like
looking at doing cold introductions like it’s great to start with the people that
it’s great to start with the people that
it’s great to start with the people that you know and if you know a couple
you know and if you know a couple
you know and if you know a couple business coaches great you have a
business coaches great you have a
business coaches great you have a meeting lined up next week it’s awesome
meeting lined up next week it’s awesome
meeting lined up next week it’s awesome I’ll be trying to say how can I do at
I’ll be trying to say how can I do at
I’ll be trying to say how can I do at least one workshop a week with somebody
least one workshop a week with somebody
least one workshop a week with somebody yeah because it will improve your
yeah because it will improve your
yeah because it will improve your presentation skills and you get some
presentation skills and you get some
presentation skills and you get some feedback immediately but it’s also been
feedback immediately but it’s also been
feedback immediately but it’s also been what’s been driving you know the
what’s been driving you know the
what’s been driving you know the business and the referrals for you so
business and the referrals for you so
business and the referrals for you so how can I increase that so I’m getting
how can I increase that so I’m getting
how can I increase that so I’m getting one a week it’ll mean you know you have
one a week it’ll mean you know you have
one a week it’ll mean you know you have to be having five to ten you know yeah
to be having five to ten you know yeah
to be having five to ten you know yeah pointment coffees meetings with people
pointment coffees meetings with people
pointment coffees meetings with people and a business coaches somebody who’s I
and a business coaches somebody who’s I
and a business coaches somebody who’s I guess you’re talking about a partnership
guess you’re talking about a partnership
guess you’re talking about a partnership you’re offering you know free value for
you’re offering you know free value for
you’re offering you know free value for them it’s it’s not it’s not you calling
them it’s it’s not it’s not you calling
them it’s it’s not it’s not you calling up on a sales con saying hey buy my
up on a sales con saying hey buy my
up on a sales con saying hey buy my stuff right it’s I want to provide value
stuff right it’s I want to provide value
stuff right it’s I want to provide value to your clients in this free thing it’s
to your clients in this free thing it’s
to your clients in this free thing it’s a lot easier to get a coffee meeting set
a lot easier to get a coffee meeting set
a lot easier to get a coffee meeting set up to talk of what they’re doing and
up to talk of what they’re doing and
up to talk of what they’re doing and learn you know you can also offer value
learn you know you can also offer value
learn you know you can also offer value in that session of you can look at how
in that session of you can look at how
in that session of you can look at how they branded themselves and we have some
they branded themselves and we have some
they branded themselves and we have some ideas on words that their use it as an
ideas on words that their use it as an
ideas on words that their use it as an example so they see the value what
example so they see the value what
example so they see the value what you’re doing but I would or maybe a
you’re doing but I would or maybe a
you’re doing but I would or maybe a better question is how come you haven’t
better question is how come you haven’t
better question is how come you haven’t reached out to business coaches that you
reached out to business coaches that you
reached out to business coaches that you don’t know yet um i just thought i would
don’t know yet um i just thought i would
don’t know yet um i just thought i would reach out with people that I knew first
reach out with people that I knew first
reach out with people that I knew first um yeah that was kind of it and i also
um yeah that was kind of it and i also
um yeah that was kind of it and i also thought to myself oh maybe i should look
thought to myself oh maybe i should look
thought to myself oh maybe i should look at what my workshop in
at what my workshop in
at what my workshop in general I was thinking instead of
general I was thinking instead of
general I was thinking instead of writing a workshop doing a worship about
writing a workshop doing a worship about
writing a workshop doing a worship about how to write your sales page or how to
how to write your sales page or how to
how to write your sales page or how to write your about page maybe I do a
write your about page maybe I do a
write your about page maybe I do a workshop that really would lead in well
workshop that really would lead in well
workshop that really would lead in well to my new introductory product um you
to my new introductory product um you
to my new introductory product um you know which is you know the copy
know which is you know the copy
know which is you know the copy foundations if I can create and it’s
foundations if I can create and it’s
foundations if I can create and it’s kind of focused around that and I can
kind of focused around that and I can
kind of focused around that and I can convince them then maybe two hired me
convince them then maybe two hired me
convince them then maybe two hired me for that then it would lead to more
for that then it would lead to more
for that then it would lead to more business overall um but I also had I
business overall um but I also had I
business overall um but I also had I also mean I have set up next week is
also mean I have set up next week is
also mean I have set up next week is with a gal who’s she’s not really a
with a gal who’s she’s not really a
with a gal who’s she’s not really a business coach she’s more of a um she
business coach she’s more of a um she
business coach she’s more of a um she helps people with she’s sort of been
helps people with she’s sort of been
helps people with she’s sort of been doing is helping people get like
doing is helping people get like
doing is helping people get like convincing him to get in social media
convincing him to get in social media
convincing him to get in social media and get online in video it’s kind of her
and get online in video it’s kind of her
and get online in video it’s kind of her thing but to her next her next big
thing but to her next her next big
thing but to her next her next big project she wants to start working on is
project she wants to start working on is
project she wants to start working on is how to teach people how to create their
how to teach people how to create their
how to teach people how to create their own online course and obviously I think
own online course and obviously I think
own online course and obviously I think that’s a perfect match for me because
that’s a perfect match for me because
that’s a perfect match for me because you know if she’s creating online course
you know if she’s creating online course
you know if she’s creating online course it’s gonna be a little online courses
it’s gonna be a little online courses
it’s gonna be a little online courses then they were eventually gonna need you
then they were eventually gonna need you
then they were eventually gonna need you know a page to get people to buy it from
know a page to get people to buy it from
know a page to get people to buy it from so um you know I think being strategic
so um you know I think being strategic
so um you know I think being strategic about exactly i’m talking to is good
about exactly i’m talking to is good
about exactly i’m talking to is good idea to UM then reached out maybe more
idea to UM then reached out maybe more
idea to UM then reached out maybe more to kill people like that but I agree I
to kill people like that but I agree I
to kill people like that but I agree I mean I I don’t think it would hurt to
mean I I don’t think it would hurt to
mean I I don’t think it would hurt to reach out to people i don’t know it’s
reach out to people i don’t know it’s
reach out to people i don’t know it’s cuz you’re right i’m already aren’t
cuz you’re right i’m already aren’t
cuz you’re right i’m already aren’t enough people my networks right so I
enough people my networks right so I
enough people my networks right so I like that idea yeah and so they do
like that idea yeah and so they do
like that idea yeah and so they do second with influencers and business
second with influencers and business
second with influencers and business coaches are one kind of influencer but
coaches are one kind of influencer but
coaches are one kind of influencer but anybody who’s selling to other
anybody who’s selling to other
anybody who’s selling to other businesses is a potential fit and just
businesses is a potential fit and just
businesses is a potential fit and just having your name out there and be on top
having your name out there and be on top
having your name out there and be on top of mine you might be probably the only
of mine you might be probably the only
of mine you might be probably the only copy writer that that is actively doing
copy writer that that is actively doing
copy writer that that is actively doing this and that’s how you build a
this and that’s how you build a
this and that’s how you build a service-based business I guess you will
service-based business I guess you will
service-based business I guess you will reach a point where it becomes a tipping
reach a point where it becomes a tipping
reach a point where it becomes a tipping point where you just have referrals
point where you just have referrals
point where you just have referrals coming in and you don’t need to do any
coming in and you don’t need to do any
coming in and you don’t need to do any marketing right the marketing is the
marketing right the marketing is the
marketing right the marketing is the work the market is the experience that
work the market is the experience that
work the market is the experience that you create rights if you do an amazing
you create rights if you do an amazing
you create rights if you do an amazing job for these two people they’re going
job for these two people they’re going
job for these two people they’re going to remember you they’re going to come
to remember you they’re going to come
to remember you they’re going to come back and buy more from you when somebody
back and buy more from you when somebody
back and buy more from you when somebody ask them hey do you know a copywriter
ask them hey do you know a copywriter
ask them hey do you know a copywriter you’re going to be the person that they
you’re going to be the person that they
you’re going to be the person that they referring because you’ve given them a
referring because you’ve given them a
referring because you’ve given them a great experience so the marketing is the
great experience so the marketing is the
great experience so the marketing is the work the marketing is the experience
work the marketing is the experience
work the marketing is the experience that you give them but you don’t have
that you give them but you don’t have
that you give them but you don’t have enough of that yet to bring in a lot and
enough of that yet to bring in a lot and
enough of that yet to bring in a lot and so the marketing now is going out and
so the marketing now is going out and
so the marketing now is going out and making the connections
making the connections
making the connections and given any experience through the the
and given any experience through the the
and given any experience through the the workshops and through that first initial
workshops and through that first initial
workshops and through that first initial product you can lodge em so the I just
product you can lodge em so the I just
product you can lodge em so the I just want to be doing is like I would be
want to be doing is like I would be
want to be doing is like I would be sending out five to ten emails a day to
sending out five to ten emails a day to
sending out five to ten emails a day to people you know spend an hour every day
people you know spend an hour every day
people you know spend an hour every day looking up people in the area someone
looking up people in the area someone
looking up people in the area someone local who whether they’re you know even
local who whether they’re you know even
local who whether they’re you know even potential counts or lawyers or other
potential counts or lawyers or other
potential counts or lawyers or other people were selling to to businesses
people were selling to to businesses
people were selling to to businesses uh-huh you uh offer them right this
uh-huh you uh offer them right this
uh-huh you uh offer them right this lawyers I think that’s a really
lawyers I think that’s a really
lawyers I think that’s a really brilliant idea because I think Laura’s
brilliant idea because I think Laura’s
brilliant idea because I think Laura’s are always looking for ways to to talk
are always looking for ways to to talk
are always looking for ways to to talk to their customers too so it’s another
to their customers too so it’s another
to their customers too so it’s another excuse for them to yeah it could be it
excuse for them to yeah it could be it
excuse for them to yeah it could be it really depends on the person mm-hmm um
really depends on the person mm-hmm um
really depends on the person mm-hmm um some people really take pride in
some people really take pride in
some people really take pride in offering value to their clients and some
offering value to their clients and some
offering value to their clients and some people just do the job the people who
people just do the job the people who
people just do the job the people who are in service-based businesses though
are in service-based businesses though
are in service-based businesses though tend to understand the servicing side
tend to understand the servicing side
tend to understand the servicing side yeah it’s so a lawyer you know if you
yeah it’s so a lawyer you know if you
yeah it’s so a lawyer you know if you want to get a shareholders agreement you
want to get a shareholders agreement you
want to get a shareholders agreement you can go to a thousand different lawyers
can go to a thousand different lawyers
can go to a thousand different lawyers to do it why am I gonna pick John over
to do it why am I gonna pick John over
to do it why am I gonna pick John over Jill well maybe John cares about me more
Jill well maybe John cares about me more
Jill well maybe John cares about me more curious about my business more and they
curious about my business more and they
curious about my business more and they had to go through the same thing with
had to go through the same thing with
had to go through the same thing with your building their business up
your building their business up
your building their business up networking talking to people running
networking talking to people running
networking talking to people running seminars to the point where then they
seminars to the point where then they
seminars to the point where then they don’t these do anymore because
don’t these do anymore because
don’t these do anymore because everything just comes in oh that’s the
everything just comes in oh that’s the
everything just comes in oh that’s the that’s the friendly lawyer that you know
that’s the friendly lawyer that you know
that’s the friendly lawyer that you know you got to talk to really help you out I
you got to talk to really help you out I
you got to talk to really help you out I wouldn’t necessarily put all of my eggs
wouldn’t necessarily put all of my eggs
wouldn’t necessarily put all of my eggs into one basket though just just test
into one basket though just just test
into one basket though just just test like test business coaches test lawyers
like test business coaches test lawyers
like test business coaches test lawyers test accountants test other consultants
test accountants test other consultants
test accountants test other consultants test web developers you know test
test web developers you know test
test web developers you know test anybody who’s selling to business and
anybody who’s selling to business and
anybody who’s selling to business and seeing if there’s a potential that
seeing if there’s a potential that
seeing if there’s a potential that there’s update like you reaching out to
there’s update like you reaching out to
there’s update like you reaching out to 10 lawyers and nobody’s writing back and
10 lawyers and nobody’s writing back and
10 lawyers and nobody’s writing back and it’s just not an interest but the
it’s just not an interest but the
it’s just not an interest but the business coaches are you know really
business coaches are you know really
business coaches are you know really shining through or mastermind groups or
shining through or mastermind groups or
shining through or mastermind groups or meetup groups or whatever it is then you
meetup groups or whatever it is then you
meetup groups or whatever it is then you know the focus a little bit easier to
know the focus a little bit easier to
know the focus a little bit easier to get along but
get along but
get along but that’s really the start of a service
that’s really the start of a service
that’s really the start of a service basement business Wow until you get
basement business Wow until you get
basement business Wow until you get enough clients that you’re doing the
enough clients that you’re doing the
enough clients that you’re doing the work and that the work just is awesome
work and that the work just is awesome
work and that the work just is awesome and people just keep coming back yeah I
and people just keep coming back yeah I
and people just keep coming back yeah I like the thing with the so anyway so
like the thing with the so anyway so
like the thing with the so anyway so that that’s like I would it may be
that that’s like I would it may be
that that’s like I would it may be uncomfortable ah but i would start least
uncomfortable ah but i would start least
uncomfortable ah but i would start least trying in some areas and you can you can
trying in some areas and you can you can
trying in some areas and you can you can prime your network to say hey I’m
prime your network to say hey I’m
prime your network to say hey I’m looking for lawyers I’m looking for
looking for lawyers I’m looking for
looking for lawyers I’m looking for accountants of liver consultants looking
accountants of liver consultants looking
accountants of liver consultants looking for what developers do you know anybody
for what developers do you know anybody
for what developers do you know anybody they can set up a meeting yeah but also
they can set up a meeting yeah but also
they can set up a meeting yeah but also just tweeting somebody who’s is local
just tweeting somebody who’s is local
just tweeting somebody who’s is local and said hey I’d love to meet to see how
and said hey I’d love to meet to see how
and said hey I’d love to meet to see how we might bill to help each other
we might bill to help each other
we might bill to help each other businesses grow yeah that’s right yeah
businesses grow yeah that’s right yeah
businesses grow yeah that’s right yeah its social media a little bit to you
its social media a little bit to you
its social media a little bit to you because those people who are on social
because those people who are on social
because those people who are on social me apprised savvy with being online
me apprised savvy with being online
me apprised savvy with being online because again I think that’s part of the
because again I think that’s part of the
because again I think that’s part of the problem is a lot of uh along the
problem is a lot of uh along the
problem is a lot of uh along the networking groups that I’ve come across
networking groups that I’ve come across
networking groups that I’ve come across and even business coaches or coaching
and even business coaches or coaching
and even business coaches or coaching people who are have you have direct
people who are have you have direct
people who are have you have direct marketing businesses like in a
marketing businesses like in a
marketing businesses like in a multi-level you know um you know Mary
multi-level you know um you know Mary
multi-level you know um you know Mary Kay or can be closed or things like that
Kay or can be closed or things like that
Kay or can be closed or things like that and they just they just have absolutely
and they just they just have absolutely
and they just they just have absolutely no need for a copywriter so um you know
no need for a copywriter so um you know
no need for a copywriter so um you know they have me did you don’t budget right
they have me did you don’t budget right
they have me did you don’t budget right they ever need they have a hardcore need
they ever need they have a hardcore need
they ever need they have a hardcore need but they probably don’t realize it and
but they probably don’t realize it and
but they probably don’t realize it and they can’t afford it uh okay so I think
they can’t afford it uh okay so I think
they can’t afford it uh okay so I think making some kind of plan there could be
making some kind of plan there could be
making some kind of plan there could be helpful in terms of reaching out and
helpful in terms of reaching out and
helpful in terms of reaching out and trying to make more of those connections
trying to make more of those connections
trying to make more of those connections honestly if you if you just ten times
honestly if you if you just ten times
honestly if you if you just ten times the number of people that you are having
the number of people that you are having
the number of people that you are having meetings with yeah that’s it like in a
meetings with yeah that’s it like in a
meetings with yeah that’s it like in a couple months your business gonna be
couple months your business gonna be
couple months your business gonna be full yeah I mean well and like I said
full yeah I mean well and like I said
full yeah I mean well and like I said like I was surprised to all the people
like I was surprised to all the people
like I was surprised to all the people like I mean I took a break from work
like I mean I took a break from work
like I mean I took a break from work shop just this one month I thought I’ll
shop just this one month I thought I’ll
shop just this one month I thought I’ll just take one month off and all these
just take one month off and all these
just take one month off and all these referrals came in like all at once from
referrals came in like all at once from
referrals came in like all at once from my past workshop so you’re right I like
my past workshop so you’re right I like
my past workshop so you’re right I like I think I’m just ratita can just keep
I think I’m just ratita can just keep
I think I’m just ratita can just keep doing them i think i will continue to
doing them i think i will continue to
doing them i think i will continue to get um you know more referrals and get
get um you know more referrals and get
get um you know more referrals and get full schedule which is great yeah i mean
full schedule which is great yeah i mean
full schedule which is great yeah i mean the tricky part is just getting enough
the tricky part is just getting enough
the tricky part is just getting enough for those workshops in having the
for those workshops in having the
for those workshops in having the conversations to make it happen yeah um
conversations to make it happen yeah um
conversations to make it happen yeah um talk quickly about this client that’s
talk quickly about this client that’s
talk quickly about this client that’s doing the sales conference this came
doing the sales conference this came
doing the sales conference this came from a friend who was
from a friend who was
from a friend who was looking with the sales conference right
looking with the sales conference right
looking with the sales conference right it’s um a gal who came to my workshop
it’s um a gal who came to my workshop
it’s um a gal who came to my workshop she has her own business locally but she
she has her own business locally but she
she has her own business locally but she used to have a fitness business and so
used to have a fitness business and so
used to have a fitness business and so she is involved with two other partners
she is involved with two other partners
she is involved with two other partners in um sort of it’s it’s a it’s a
in um sort of it’s it’s a it’s a
in um sort of it’s it’s a it’s a leadership group where they help
leadership group where they help
leadership group where they help businesses learn they help fitness
businesses learn they help fitness
businesses learn they help fitness businesses learn how to run their
businesses learn how to run their
businesses learn how to run their business so they give them educational
business so they give them educational
business so they give them educational um you know materials on like you know
um you know materials on like you know
um you know materials on like you know the basic business stuff like how to get
the basic business stuff like how to get
the basic business stuff like how to get new clients how to run your business how
new clients how to run your business how
new clients how to run your business how to basically higher standards because I
to basically higher standards because I
to basically higher standards because I think a lot of people get into the
think a lot of people get into the
think a lot of people get into the fitness business because they’re they
fitness business because they’re they
fitness business because they’re they love you know they love the fitness
love you know they love the fitness
love you know they love the fitness business they don’t you know they might
business they don’t you know they might
business they don’t you know they might have gotten their degree in movement or
have gotten their degree in movement or
have gotten their degree in movement or whatever but they have no idea how to
whatever but they have no idea how to
whatever but they have no idea how to run business and so um the idea is to
run business and so um the idea is to
run business and so um the idea is to help those professionals do better job
help those professionals do better job
help those professionals do better job running a business so they also have a
running a business so they also have a
running a business so they also have a conference that they do once a year and
conference that they do once a year and
conference that they do once a year and and so they want to increase attendance
and so they want to increase attendance
and so they want to increase attendance at that conference and so they’re going
at that conference and so they’re going
at that conference and so they’re going to a different conference where they’re
to a different conference where they’re
to a different conference where they’re our sponsor and they’re gonna be able to
our sponsor and they’re gonna be able to
our sponsor and they’re gonna be able to speak to that that group so one of the
speak to that that group so one of the
speak to that that group so one of the things I love doing when I’m working
things I love doing when I’m working
things I love doing when I’m working with a bigger potential client right
with a bigger potential client right
with a bigger potential client right like the natural holistic person I you
like the natural holistic person I you
like the natural holistic person I you know they have budgetary can restrict
know they have budgetary can restrict
know they have budgetary can restrict shins are just starting out they may use
shins are just starting out they may use
shins are just starting out they may use you again but their business has to grow
you again but their business has to grow
you again but their business has to grow or they can do one thing every couple
or they can do one thing every couple
or they can do one thing every couple months or whatever it’s good to have and
months or whatever it’s good to have and
months or whatever it’s good to have and I’m sure you’d like her in her business
I’m sure you’d like her in her business
I’m sure you’d like her in her business it’s it’s hard to build up get to where
it’s it’s hard to build up get to where
it’s it’s hard to build up get to where you need off of the backs of you know
you need off of the backs of you know
you need off of the backs of you know peer startups who don’t have a ton of
peer startups who don’t have a ton of
peer startups who don’t have a ton of money Rob work where there’s more of a
money Rob work where there’s more of a
money Rob work where there’s more of a company and they’re organizing
company and they’re organizing
company and they’re organizing conferences and have you know have many
conferences and have you know have many
conferences and have you know have many people in there uh what’s very common is
people in there uh what’s very common is
people in there uh what’s very common is you get one small thing to work on right
you get one small thing to work on right
you get one small thing to work on right so your work on script for one video as
so your work on script for one video as
so your work on script for one video as part of this big annual conference I
part of this big annual conference I
part of this big annual conference I love spreading a seed and then letting
love spreading a seed and then letting
love spreading a seed and then letting it letting it plant and trying to branch
it letting it plant and trying to branch
it letting it plant and trying to branch out into other areas of that business
out into other areas of that business
out into other areas of that business yeah so just as an example was on a call
yeah so just as an example was on a call
yeah so just as an example was on a call just before this it was on a call with
just before this it was on a call with
just before this it was on a call with Bank of America okay uh I don’t how much
Bank of America okay uh I don’t how much
Bank of America okay uh I don’t how much I should say actually I should have said
I should say actually I should have said
I should say actually I should have said the company and I think our America I’ll
the company and I think our America I’ll
the company and I think our America I’ll live in America because the guy they’re
live in America because the guy they’re
live in America because the guy they’re like wall is the founder bank of america
like wall is the founder bank of america
like wall is the founder bank of america AP Giannini is my favorite entrepreneur
AP Giannini is my favorite entrepreneur
AP Giannini is my favorite entrepreneur yes favorite that’s cool yeah and so
yes favorite that’s cool yeah and so
yes favorite that’s cool yeah and so like it started off with one simple
like it started off with one simple
like it started off with one simple thing right like we want to work with
thing right like we want to work with
thing right like we want to work with you on creating content for our small
you on creating content for our small
you on creating content for our small business community yeah this is online
business community yeah this is online
business community yeah this is online community our budget is this we want a
community our budget is this we want a
community our budget is this we want a one article every two weeks that is 500
one article every two weeks that is 500
one article every two weeks that is 500 words around and that’s our budget and
words around and that’s our budget and
words around and that’s our budget and what do you think ah so first me it’s
what do you think ah so first me it’s
what do you think ah so first me it’s always understanding the metrics like
always understanding the metrics like
always understanding the metrics like what what do you hope to get out of it
what what do you hope to get out of it
what what do you hope to get out of it and for them it’s views they want tons
and for them it’s views they want tons
and for them it’s views they want tons of views on it and then I always start
of views on it and then I always start
of views on it and then I always start okay that’s totally doable we can do
okay that’s totally doable we can do
okay that’s totally doable we can do that I love AP Giannini there’s a
that I love AP Giannini there’s a
that I love AP Giannini there’s a connection there but I always now try to
connection there but I always now try to
connection there but I always now try to add more right so listen I love you too
add more right so listen I love you too
add more right so listen I love you too bye love making videos how about we do
bye love making videos how about we do
bye love making videos how about we do something youtube on there are we
something youtube on there are we
something youtube on there are we limited to 500 words how about we write
limited to 500 words how about we write
limited to 500 words how about we write more they’ll do want to increase the
more they’ll do want to increase the
more they’ll do want to increase the frequency I love AP Giannini as an
frequency I love AP Giannini as an
frequency I love AP Giannini as an entrepreneur I’d love to maybe do
entrepreneur I’d love to maybe do
entrepreneur I’d love to maybe do something on his story and share some of
something on his story and share some of
something on his story and share some of the wisdom because I don’t believe
the wisdom because I don’t believe
the wisdom because I don’t believe people know about who this guy is this
people know about who this guy is this
people know about who this guy is this amazing entrepreneur and the lessons you
amazing entrepreneur and the lessons you
amazing entrepreneur and the lessons you can learn from him right in so you know
can learn from him right in so you know
can learn from him right in so you know the guy I’m talking to is eyes wide open
the guy I’m talking to is eyes wide open
the guy I’m talking to is eyes wide open tons of opportunities so quite often a
tons of opportunities so quite often a
tons of opportunities so quite often a client comes with one specific thing but
client comes with one specific thing but
client comes with one specific thing but they will end up needing way way way
they will end up needing way way way
they will end up needing way way way more and so what else might this client
more and so what else might this client
more and so what else might this client need and can you sprinkle a little idea
need and can you sprinkle a little idea
need and can you sprinkle a little idea on them so you’re right in one video
on them so you’re right in one video
on them so you’re right in one video script like what is their website look
script like what is their website look
script like what is their website look like it’s promoting this sales
like it’s promoting this sales
like it’s promoting this sales conference what are their newsletters
conference what are their newsletters
conference what are their newsletters that they’re using in their campaigns to
that they’re using in their campaigns to
that they’re using in their campaigns to promote it what are they putting up on
promote it what are they putting up on
promote it what are they putting up on social media to get the word out what
social media to get the word out what
social media to get the word out what happens after the conference are they
happens after the conference are they
happens after the conference are they following up with people or they have
following up with people or they have
following up with people or they have sales and email sales letters like
sales and email sales letters like
sales and email sales letters like there’s so much copy that’s involved in
there’s so much copy that’s involved in
there’s so much copy that’s involved in this way beyond just this one little
this way beyond just this one little
this way beyond just this one little thing yeah and if you can get your eyes
thing yeah and if you can get your eyes
thing yeah and if you can get your eyes on it till least see like whatever their
on it till least see like whatever their
on it till least see like whatever their landing pages now I’m sure it could be
landing pages now I’m sure it could be
landing pages now I’m sure it could be better right you add add some gin magic
better right you add add some gin magic
better right you add add some gin magic to it it could be better
to it it could be better
to it it could be better and so even following up and looking at
and so even following up and looking at
and so even following up and looking at say hey I also noticed like your landing
say hey I also noticed like your landing
say hey I also noticed like your landing page you know the title could be way
page you know the title could be way
page you know the title could be way better it could be it you know this
better it could be it you know this
better it could be it you know this isn’t great because of these reasons and
isn’t great because of these reasons and
isn’t great because of these reasons and I would do something more like this and
I would do something more like this and
I would do something more like this and then down the page is a whole bunch of
then down the page is a whole bunch of
then down the page is a whole bunch of other things that might need to be fixed
other things that might need to be fixed
other things that might need to be fixed um not just complaining let’s just say
um not just complaining let’s just say
um not just complaining let’s just say like here’s all the things that are
like here’s all the things that are
like here’s all the things that are wrong but often it like a little taste
wrong but often it like a little taste
wrong but often it like a little taste the sailing out if you tweaked it like
the sailing out if you tweaked it like
the sailing out if you tweaked it like this a little bit and this arista
this a little bit and this arista
this a little bit and this arista they’ll just take a copy paste and never
they’ll just take a copy paste and never
they’ll just take a copy paste and never pay you and run off but it’s just a
pay you and run off but it’s just a
pay you and run off but it’s just a little sample of what you could
little sample of what you could
little sample of what you could potentially do on that page I would look
potentially do on that page I would look
potentially do on that page I would look I would like to see you making money
I would like to see you making money
I would like to see you making money yeah I totally love it idea uh you’re
yeah I totally love it idea uh you’re
yeah I totally love it idea uh you’re right because I think there is a lot of
right because I think there is a lot of
right because I think there is a lot of potential here because they do their
potential here because they do their
potential here because they do their landing page right now it’s basically um
landing page right now it’s basically um
landing page right now it’s basically um the 1i have up actually is from last
the 1i have up actually is from last
the 1i have up actually is from last year and she said there they sought to
year and she said there they sought to
year and she said there they sought to develop the one from this year so they
develop the one from this year so they
develop the one from this year so they could potentially need help there I know
could potentially need help there I know
could potentially need help there I know for sure she wants to create some kind
for sure she wants to create some kind
for sure she wants to create some kind of a you know like a free giveaway or
of a you know like a free giveaway or
of a you know like a free giveaway or something on their website to compel
something on their website to compel
something on their website to compel people to kind of look at the conference
people to kind of look at the conference
people to kind of look at the conference from last year going away maybe video
from last year going away maybe video
from last year going away maybe video from last year or something to convince
from last year or something to convince
from last year or something to convince them to sign up for this year and so
them to sign up for this year and so
them to sign up for this year and so they I know there’s a lot of potential
they I know there’s a lot of potential
they I know there’s a lot of potential work out there so um I love that idea of
work out there so um I love that idea of
work out there so um I love that idea of giving just them some ideas based on you
giving just them some ideas based on you
giving just them some ideas based on you know even their landing page from last I
know even their landing page from last I
know even their landing page from last I could say hey this is a couple things
could say hey this is a couple things
could say hey this is a couple things you could do for your landing page for
you could do for your landing page for
you could do for your landing page for this year to give them a taste of you
this year to give them a taste of you
this year to give them a taste of you know what I can do for them yeah I like
know what I can do for them yeah I like
know what I can do for them yeah I like I would love to see you making ten times
I would love to see you making ten times
I would love to see you making ten times more with this current client right even
more with this current client right even
more with this current client right even and I mean it start with having an
and I mean it start with having an
and I mean it start with having an understanding of the business you’re not
understanding of the business you’re not
understanding of the business you’re not picking a solution that they don’t need
picking a solution that they don’t need
picking a solution that they don’t need other using social to promote it or not
other using social to promote it or not
other using social to promote it or not like no point pitching a Twitter
like no point pitching a Twitter
like no point pitching a Twitter campaign if they have nothing on Twitter
campaign if they have nothing on Twitter
campaign if they have nothing on Twitter you know you don’t convince them of
you know you don’t convince them of
you know you don’t convince them of something new better to improve what
something new better to improve what
something new better to improve what they’re already doing yeah so asking
they’re already doing yeah so asking
they’re already doing yeah so asking them how do you promote this likes okay
them how do you promote this likes okay
them how do you promote this likes okay so there’s a landing page do you guys
so there’s a landing page do you guys
so there’s a landing page do you guys send emails out are they being open like
send emails out are they being open like
send emails out are they being open like isn’t working on the emails and and just
isn’t working on the emails and and just
isn’t working on the emails and and just saying you know what I’d love to just
saying you know what I’d love to just
saying you know what I’d love to just take a look at it just you shoot me the
take a look at it just you shoot me the
take a look at it just you shoot me the link to an email that you’re sending or
link to an email that you’re sending or
link to an email that you’re sending or or landing page you’re designing I love
or landing page you’re designing I love
or landing page you’re designing I love to just take a look and just just see
to just take a look and just just see
to just take a look and just just see what you guys are up to and maybe I have
what you guys are up to and maybe I have
what you guys are up to and maybe I have some some feedback for you
some some feedback for you
some some feedback for you um and then and then see right like you
um and then and then see right like you
um and then and then see right like you get it in if you can see that you can
get it in if you can see that you can
get it in if you can see that you can make a big impact there with with what
make a big impact there with with what
make a big impact there with with what you’re doing with the goal of being
you’re doing with the goal of being
you’re doing with the goal of being anytime they’re doing anything copy
anytime they’re doing anything copy
anytime they’re doing anything copy related they pass it through you for you
related they pass it through you for you
related they pass it through you for you to get to write it or for you to just
to get to write it or for you to just
to get to write it or for you to just give your your feedback on it for how it
give your your feedback on it for how it
give your your feedback on it for how it could be better because a lot of times
could be better because a lot of times
could be better because a lot of times when people hire somebody is for one
when people hire somebody is for one
when people hire somebody is for one specific thing mm-hmm this is what we
specific thing mm-hmm this is what we
specific thing mm-hmm this is what we need but really they have a much deeper
need but really they have a much deeper
need but really they have a much deeper need and it’s up to us as entrepreneurs
need and it’s up to us as entrepreneurs
need and it’s up to us as entrepreneurs to uncover it so we can get that that
to uncover it so we can get that that
to uncover it so we can get that that business not just hope that because we
business not just hope that because we
business not just hope that because we did a good job on it they’re going to
did a good job on it they’re going to
did a good job on it they’re going to give us more you can uncover it faster
give us more you can uncover it faster
give us more you can uncover it faster right by just having a conversation yeah
right by just having a conversation yeah
right by just having a conversation yeah and just prompting that even mean to
and just prompting that even mean to
and just prompting that even mean to make I think that’s when things I think
make I think that’s when things I think
make I think that’s when things I think I think you add a couple couple sessions
I think you add a couple couple sessions
I think you add a couple couple sessions back you you know really installed my
back you you know really installed my
back you you know really installed my brain was like when you’re having a
brain was like when you’re having a
brain was like when you’re having a conversation with somebody about a
conversation with somebody about a
conversation with somebody about a current project like to just pepper in
current project like to just pepper in
current project like to just pepper in like little hints about like potential
like little hints about like potential
like little hints about like potential work I could be doing for someone else
work I could be doing for someone else
work I could be doing for someone else cuz that’s something i didn’t use to do
cuz that’s something i didn’t use to do
cuz that’s something i didn’t use to do it i’m getting much better I um just
it i’m getting much better I um just
it i’m getting much better I um just talked about potential future stuff and
talked about potential future stuff and
talked about potential future stuff and not say hey you know this is early i
not say hey you know this is early i
not say hey you know this is early i think you should hire me for this but
think you should hire me for this but
think you should hire me for this but like you know sprinklin possibilities of
like you know sprinklin possibilities of
like you know sprinklin possibilities of ways they could hire me or like you said
ways they could hire me or like you said
ways they could hire me or like you said ask really good questions so that i can
ask really good questions so that i can
ask really good questions so that i can provide value for them cool new feature
provide value for them cool new feature
provide value for them cool new feature builder is asking in the live chat does
builder is asking in the live chat does
builder is asking in the live chat does Gentry any templates to gift to
Gentry any templates to gift to
Gentry any templates to gift to potential clients I do yes I do i have
potential clients I do yes I do i have
potential clients I do yes I do i have um i have a template on my preview right
um i have a template on my preview right
um i have a template on my preview right now on my website on how to write an
now on my website on how to write an
now on my website on how to write an about page there’s five different ways
about page there’s five different ways
about page there’s five different ways to write you know there’s a million ways
to write you know there’s a million ways
to write you know there’s a million ways you could write an about page but i have
you could write an about page but i have
you could write an about page but i have five different suggestions of ways to
five different suggestions of ways to
five different suggestions of ways to write them and they’re basically five
write them and they’re basically five
write them and they’re basically five different templates is what they are um
different templates is what they are um
different templates is what they are um and then when I um when I do a workshop
and then when I um when I do a workshop
and then when I um when I do a workshop i also have those those templates for
i also have those those templates for
i also have those those templates for you know cuz i have a workshop on how to
you know cuz i have a workshop on how to
you know cuz i have a workshop on how to write in about page so i obviously
write in about page so i obviously
write in about page so i obviously provide those templates there but i also
provide those templates there but i also
provide those templates there but i also have a workshop that I did on how to
have a workshop that I did on how to
have a workshop that I did on how to write a sales page and i have a
write a sales page and i have a
write a sales page and i have a different template for that and so when
different template for that and so when
different template for that and so when i’m talking to potential clients I
i’m talking to potential clients I
i’m talking to potential clients I sometimes will just send that to them or
sometimes will just send that to them or
sometimes will just send that to them or if I’m just talking to an entre
if I’m just talking to an entre
if I’m just talking to an entre in a networking group or you know like
in a networking group or you know like
in a networking group or you know like in our TGIM group some was right in
in our TGIM group some was right in
in our TGIM group some was right in sales page and I offered to send them
sales page and I offered to send them
sales page and I offered to send them that template if it’s helpful for them I
that template if it’s helpful for them I
that template if it’s helpful for them I have a basic sales page template to so
have a basic sales page template to so
have a basic sales page template to so yeah so you can sign up on my website it
yeah so you can sign up on my website it
yeah so you can sign up on my website it was it’s you so much calm but we’ve
was it’s you so much calm but we’ve
was it’s you so much calm but we’ve linked it up in the description below so
linked it up in the description below so
linked it up in the description below so you guys can can check that out too Jen
you guys can can check that out too Jen
you guys can can check that out too Jen we’re at i’m already is crazy how
we’re at i’m already is crazy how
we’re at i’m already is crazy how quickly it goes most most most important
quickly it goes most most most important
quickly it goes most most most important thing you do for the next month is what
thing you do for the next month is what
thing you do for the next month is what i am gonna reach out to potential
i am gonna reach out to potential
i am gonna reach out to potential business coaches or other people who can
business coaches or other people who can
business coaches or other people who can i can maybe like lawyers accountants
i can maybe like lawyers accountants
i can maybe like lawyers accountants that kind of thing what could
that kind of thing what could
that kind of thing what could potentially offer value for doing a free
potentially offer value for doing a free
potentially offer value for doing a free workshop for their clients and then just
workshop for their clients and then just
workshop for their clients and then just schedule you know at least one workshop
schedule you know at least one workshop
schedule you know at least one workshop workshop of not that hopefully maybe two
workshop of not that hopefully maybe two
workshop of not that hopefully maybe two three maybe once a week even um today on
three maybe once a week even um today on
three maybe once a week even um today on web got time foreign and all that so a
web got time foreign and all that so a
web got time foreign and all that so a little exciting cool well good luck
little exciting cool well good luck
little exciting cool well good luck thank you everybody for watching if you
thank you everybody for watching if you
thank you everybody for watching if you have tips or feedback or advice or
have tips or feedback or advice or
have tips or feedback or advice or questions for Jen you can leave it in
questions for Jen you can leave it in
questions for Jen you can leave it in the comments below afterwards have an
the comments below afterwards have an
the comments below afterwards have an amazing rest of the week continue to
amazing rest of the week continue to
amazing rest of the week continue to believe fantasy whatever ender one word
believe fantasy whatever ender one word
believe fantasy whatever ender one word is like your fantasy red downright your
is like your fantasy red downright your
is like your fantasy red downright your words down words make it real I love it
words down words make it real I love it
words down words make it real I love it I think again I appreciate your advice
”
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