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Be DECISIVE – Anna Wintour – #Entspresso


good morning believe nation my name is

good morning believe nation my name is Evan Carmichael my one word is believe

Evan Carmichael my one word is believe

Evan Carmichael my one word is believe and I believe that entrepreneurs will

and I believe that entrepreneurs will

and I believe that entrepreneurs will solve all of the major problems of the

solve all of the major problems of the

solve all of the major problems of the world

world

world so today’s message is be decisive over

so today’s message is be decisive over

so today’s message is be decisive over to you and a win tour I try and be

to you and a win tour I try and be

to you and a win tour I try and be decisive I try and even had it or how

decisive I try and even had it or how

decisive I try and even had it or how I’m doing I try to be decisive because I

I’m doing I try to be decisive because I

I’m doing I try to be decisive because I think it’s very comforting and

think it’s very comforting and

think it’s very comforting and reassuring and important to the people

reassuring and important to the people

reassuring and important to the people they work with you to feel that whoever

they work with you to feel that whoever

they work with you to feel that whoever is in charge knows what they’re doing

is in charge knows what they’re doing

is in charge knows what they’re doing and knows what they’re thinking and that

and knows what they’re thinking and that

and knows what they’re thinking and that if it’s a yes it’s a yes and it’s a no

if it’s a yes it’s a yes and it’s a no

if it’s a yes it’s a yes and it’s a no it’s a no I mean I don’t think of myself

it’s a no I mean I don’t think of myself

it’s a no I mean I don’t think of myself as a boss I mean I I think of myself as

as a boss I mean I I think of myself as

as a boss I mean I I think of myself as someone who’s giving direction and

someone who’s giving direction and

someone who’s giving direction and guidance and vice versa so I don’t know

guidance and vice versa so I don’t know

guidance and vice versa so I don’t know if I agree about the advice of trying to

if I agree about the advice of trying to

if I agree about the advice of trying to be decisive even if you don’t know what

be decisive even if you don’t know what

be decisive even if you don’t know what you’re doing but if you agree with the

you’re doing but if you agree with the

you’re doing but if you agree with the fact that people want to work for a

fact that people want to work for a

fact that people want to work for a leader who knows what they’re up to what

leader who knows what they’re up to what

leader who knows what they’re up to what they’re trying to accomplish that

they’re trying to accomplish that

they’re trying to accomplish that there’s a clear mission a clear path

there’s a clear mission a clear path

there’s a clear mission a clear path nobody wants to work for a leader who’s

nobody wants to work for a leader who’s

nobody wants to work for a leader who’s all over the place who says one thing

all over the place who says one thing

all over the place who says one thing one day one thing another day nobody

one day one thing another day nobody

one day one thing another day nobody wants to work for that person so if you

wants to work for that person so if you

wants to work for that person so if you aren’t on Twitter and you’re building up

aren’t on Twitter and you’re building up

aren’t on Twitter and you’re building up a team then you have to be really

a team then you have to be really

a team then you have to be really careful about the direction that you

careful about the direction that you

careful about the direction that you give them and have confidence in the

give them and have confidence in the

give them and have confidence in the direction that you’re going the way that

direction that you’re going the way that

direction that you’re going the way that I do it I think works pretty well least

I do it I think works pretty well least

I do it I think works pretty well least for me is one being really clear on the

for me is one being really clear on the

for me is one being really clear on the mission like here’s what we’re trying to

mission like here’s what we’re trying to

mission like here’s what we’re trying to do here’s what I’m trying to accomplish

do here’s what I’m trying to accomplish

do here’s what I’m trying to accomplish this is going to happen we’re going to

this is going to happen we’re going to

this is going to happen we’re going to make this big thing happen but the

make this big thing happen but the

make this big thing happen but the specifics of how to get there may change

specifics of how to get there may change

specifics of how to get there may change not every project will work out and

not every project will work out and

not every project will work out and that’s okay you’re going to have little

that’s okay you’re going to have little

that’s okay you’re going to have little bumps and bruises and failures along the

bumps and bruises and failures along the

bumps and bruises and failures along the way lots of them lots of little bumps

way lots of them lots of little bumps

way lots of them lots of little bumps and bruises and failures and hopefully

and bruises and failures and hopefully

and bruises and failures and hopefully you keep the size of them you know how

you keep the size of them you know how

you keep the size of them you know how big the impact is to a minimum but

big the impact is to a minimum but

big the impact is to a minimum but you’re trying out lots of them because

you’re trying out lots of them because

you’re trying out lots of them because you need to go through that pain to get

you need to go through that pain to get

you need to go through that pain to get to the success but even though those

to the success but even though those

to the success but even though those little things didn’t work out you’re

little things didn’t work out you’re

little things didn’t work out you’re decisive and clear and understand the

decisive and clear and understand the

decisive and clear and understand the big picture of where you’re going and

big picture of where you’re going and

big picture of where you’re going and you believe it in your heart that it’s

you believe it in your heart that it’s

you believe it in your heart that it’s going to happen if the leader does not

going to happen if the leader does not

going to happen if the leader does not have confidence and what’s happening

have confidence and what’s happening

have confidence and what’s happening nobody underneath you is going to have

nobody underneath you is going to have

nobody underneath you is going to have confidence either if you are all

confidence either if you are all

confidence either if you are all concerned that this is not going to work

concerned that this is not going to work

concerned that this is not going to work you can bet that that’s going to spread

you can bet that that’s going to spread

you can bet that that’s going to spread like wildfire all the way down your

like wildfire all the way down your

like wildfire all the way down your organization you need to believe hardest

organization you need to believe hardest

organization you need to believe hardest believe most of anybody in your company

believe most of anybody in your company

believe most of anybody in your company but this big thing that you’re trying to

but this big thing that you’re trying to

but this big thing that you’re trying to accomplish is possible again the how to

accomplish is possible again the how to

accomplish is possible again the how to accomplish it will change you need to

accomplish it will change you need to

accomplish it will change you need to know the specifics but you have to have

know the specifics but you have to have

know the specifics but you have to have that point the guiding light the

that point the guiding light the

that point the guiding light the destination here’s what we are trying to

destination here’s what we are trying to

destination here’s what we are trying to accomplish here’s the wall we’re trying

accomplish here’s the wall we’re trying

accomplish here’s the wall we’re trying to fight and it’s 100% winnable that

to fight and it’s 100% winnable that

to fight and it’s 100% winnable that confidence will inspire people to follow

confidence will inspire people to follow

confidence will inspire people to follow you and will encourage them to push

you and will encourage them to push

you and will encourage them to push beyond their comfort zone bring more

beyond their comfort zone bring more

beyond their comfort zone bring more creativity bring more of themselves

creativity bring more of themselves

creativity bring more of themselves because they believe in what you believe

because they believe in what you believe

because they believe in what you believe so the question of the day today is I’m

so the question of the day today is I’m

so the question of the day today is I’m curious what is the big thing that you

curious what is the big thing that you

curious what is the big thing that you are trying to accomplish that you

are trying to accomplish that you

are trying to accomplish that you believe in your heart is possible even

believe in your heart is possible even

believe in your heart is possible even though others around you might think is

though others around you might think is

though others around you might think is a little crazy leave it down in the

a little crazy leave it down in the

a little crazy leave it down in the comments below I’m super curious by note

comments below I’m super curious by note

comments below I’m super curious by note I also want to give a quick shout out to

I also want to give a quick shout out to

I also want to give a quick shout out to Jennifer steyr Jennifer thank you so

Jennifer steyr Jennifer thank you so

Jennifer steyr Jennifer thank you so much for picking up a copy of my book

much for picking up a copy of my book

much for picking up a copy of my book your one word it really really means a

your one word it really really means a

your one word it really really means a lot to me and I hope you’re enjoying the

lot to me and I hope you’re enjoying the

lot to me and I hope you’re enjoying the week so thank you guys again for

week so thank you guys again for

week so thank you guys again for watching I believe in you I hope you

watching I believe in you I hope you

watching I believe in you I hope you continue to believe in yourself and

continue to believe in yourself and

continue to believe in yourself and whatever your one word is and I’ll see

whatever your one word is and I’ll see

whatever your one word is and I’ll see you again tomorrow morning for another

you again tomorrow morning for another

you again tomorrow morning for another shot of espresso

vision making is a process right the

vision making is a process right the question is what filters are you using

question is what filters are you using

question is what filters are you using to make decisions are you making

to make decisions are you making

to make decisions are you making decisions based on the financial rewards

decisions based on the financial rewards

decisions based on the financial rewards are you making decisions based on how

are you making decisions based on how

are you making decisions based on how easy the work will be I mean I remember

easy the work will be I mean I remember

easy the work will be I mean I remember in college you know they would give you

in college you know they would give you

in college you know they would give you this book where they all the students

this book where they all the students

this book where they all the students would rate the classes and they would

would rate the classes and they would

would rate the classes and they would rate things like how easy the class was

rate things like how easy the class was

rate things like how easy the class was and how you know how much you they liked

and how you know how much you they liked

and how you know how much you they liked the professor and you know the first

the professor and you know the first

the professor and you know the first year I picked all my classes based on

year I picked all my classes based on

year I picked all my classes based on workload and I picked everything a low

workload and I picked everything a low

workload and I picked everything a low workload you know and pretty bored

workload you know and pretty bored

workload you know and pretty bored didn’t work very hard which is fine but

didn’t work very hard which is fine but

didn’t work very hard which is fine but nothing was dynamic and nothing really

nothing was dynamic and nothing really

nothing was dynamic and nothing really excited me and I thank goodness learned

excited me and I thank goodness learned

excited me and I thank goodness learned that and so the second year I picked all

that and so the second year I picked all

that and so the second year I picked all my classes by professor rating

my classes by professor rating

my classes by professor rating regardless of the workload so every

regardless of the workload so every

regardless of the workload so every class I had I had these dynamic amazing

class I had I had these dynamic amazing

class I had I had these dynamic amazing incredible human beings passing on their

incredible human beings passing on their

incredible human beings passing on their knowledge and you were excited to work

knowledge and you were excited to work

knowledge and you were excited to work hard for them you know and so again what

hard for them you know and so again what

hard for them you know and so again what the question is what if the filters were

the question is what if the filters were

the question is what if the filters were using and so if you’re only chasing the

using and so if you’re only chasing the

using and so if you’re only chasing the mighty dollar then you will have jobs

mighty dollar then you will have jobs

mighty dollar then you will have jobs that’ll pay you a little more than the

that’ll pay you a little more than the

that’ll pay you a little more than the last but are you enjoying yourself and I

last but are you enjoying yourself and I

last but are you enjoying yourself and I talked to a guy recently who was in he

talked to a guy recently who was in he

talked to a guy recently who was in he didn’t bad shape like he really hates

didn’t bad shape like he really hates

didn’t bad shape like he really hates his life and he’s really depressed he

his life and he’s really depressed he

his life and he’s really depressed he doesn’t know what to do and so we were

doesn’t know what to do and so we were

doesn’t know what to do and so we were going through all his old jobs you know

going through all his old jobs you know

going through all his old jobs you know and I said give me a job that you’ve

and I said give me a job that you’ve

and I said give me a job that you’ve loved and he hadn’t every single job

loved and he hadn’t every single job

loved and he hadn’t every single job he’s chosen out of college he picked

he’s chosen out of college he picked

he’s chosen out of college he picked because of the the money and if

because of the the money and if

because of the the money and if something offered him more somewhere

something offered him more somewhere

something offered him more somewhere else he took it you know regardless and

else he took it you know regardless and

else he took it you know regardless and and and and the amazing thing is he

and and and the amazing thing is he

and and and the amazing thing is he plateaued because if you’re only chasing

plateaued because if you’re only chasing

plateaued because if you’re only chasing the result if you’re only chasing the

the result if you’re only chasing the

the result if you’re only chasing the thing that makes it easy right then

thing that makes it easy right then

thing that makes it easy right then eventually you will get bored or they’ll

eventually you will get bored or they’ll

eventually you will get bored or they’ll get bored of you right and you plateau

get bored of you right and you plateau

get bored of you right and you plateau in other words chasing the own mighty

in other words chasing the own mighty

in other words chasing the own mighty dollar if that’s your only thing it

dollar if that’s your only thing it

dollar if that’s your only thing it eventually flattens out whereas if

eventually flattens out whereas if

eventually flattens out whereas if you’re chasing the thing that excites

you’re chasing the thing that excites

you’re chasing the thing that excites you the human beings to be around the

you the human beings to be around the

you the human beings to be around the work that excites you the stuff that you

work that excites you the stuff that you

work that excites you the stuff that you know you know you you can get passionate

know you know you you can get passionate

know you know you you can get passionate about you know the the irony is you’ll

about you know the the irony is you’ll

about you know the the irony is you’ll actually make way way more right because

actually make way way more right because

actually make way way more right because you’re excited and they appreciate your

you’re excited and they appreciate your

you’re excited and they appreciate your excitement and they reward your

excitement and they reward your

excitement and they reward your excitement and you’re better at your

excitement and you’re better at your

excitement and you’re better at your work because you want to work harder and

work because you want to work harder and

work because you want to work harder and all of that stuff you don’t have to

all of that stuff you don’t have to

all of that stuff you don’t have to strain to work harder so decision making

strain to work harder so decision making

strain to work harder so decision making is simply a matter of filters you know

is simply a matter of filters you know

is simply a matter of filters you know and so I’ve made decisions in my life

and so I’ve made decisions in my life

and so I’ve made decisions in my life that I would rather be happy than right

that I would rather be happy than right

that I would rather be happy than right I’d rather do good then then get rich

I’d rather do good then then get rich

I’d rather do good then then get rich and and so the decisions I make put me

and and so the decisions I make put me

and and so the decisions I make put me in positions where when I leave any

in positions where when I leave any

in positions where when I leave any engagement when I leave any meeting I

engagement when I leave any meeting I

engagement when I leave any meeting I feel that I’ve contributed right rare

feel that I’ve contributed right rare

feel that I’ve contributed right rare are the times anymore where you walk

are the times anymore where you walk

are the times anymore where you walk arguing just think of the money just

arguing just think of the money just

arguing just think of the money just think of the money think of the money

think of the money think of the money

think of the money think of the money you know

you know

you know I because that doesn’t feel nice and and

I because that doesn’t feel nice and and

I because that doesn’t feel nice and and the experience I have I don’t enjoy

the experience I have I don’t enjoy

the experience I have I don’t enjoy traveling to them and I don’t enjoy

traveling to them and I don’t enjoy

traveling to them and I don’t enjoy traveling home we have an amazing

traveling home we have an amazing

traveling home we have an amazing experience I’m looking forward to

experience I’m looking forward to

experience I’m looking forward to getting there and I’m excited when I

getting there and I’m excited when I

getting there and I’m excited when I leave you know so it’s just decision

leave you know so it’s just decision

leave you know so it’s just decision make decision making is just a matter of

make decision making is just a matter of

make decision making is just a matter of what filters you use and if you’re if

what filters you use and if you’re if

what filters you use and if you’re if you’re good about keeping those filters

you’re good about keeping those filters

you’re good about keeping those filters up and clear then then make your

up and clear then then make your

up and clear then then make your decision I don’t judge anybody by how if

decision I don’t judge anybody by how if

decision I don’t judge anybody by how if they choose to use different filters

they choose to use different filters

they choose to use different filters these are just the filters I choose to

these are just the filters I choose to

these are just the filters I choose to live my life you know not right or wrong

live my life you know not right or wrong

live my life you know not right or wrong just those are my decisions

just those are my decisions

just those are my decisions you know that’s my filter this is

you know that’s my filter this is

you know that’s my filter this is something I learned in Asia because

something I learned in Asia because

something I learned in Asia because obviously when you take a CEO job and a

obviously when you take a CEO job and a

obviously when you take a CEO job and a company you learn a lot you learn a lot

company you learn a lot you learn a lot

company you learn a lot you learn a lot one of the thing I learned particularly

one of the thing I learned particularly

one of the thing I learned particularly in Japan that’s from time to time making

in Japan that’s from time to time making

in Japan that’s from time to time making quick decision is going to hurt the

quick decision is going to hurt the

quick decision is going to hurt the execution of the decision because I do

execution of the decision because I do

execution of the decision because I do what you want when you make a decision

what you want when you make a decision

what you want when you make a decision what you want you want to transform

what you want you want to transform

what you want you want to transform reality you don’t want to make a

reality you don’t want to make a

reality you don’t want to make a decision for the sake of making a

decision for the sake of making a

decision for the sake of making a decision you make a decision because you

decision you make a decision because you

decision you make a decision because you want something to change so your goal is

want something to change so your goal is

want something to change so your goal is the thing changed that’s your goal so

the thing changed that’s your goal so

the thing changed that’s your goal so now the question is when should you make

now the question is when should you make

now the question is when should you make the decision in order to make sure that

the decision in order to make sure that

the decision in order to make sure that this thing has changed in the fastest

this thing has changed in the fastest

this thing has changed in the fastest period of time so from time to time you

period of time so from time to time you

period of time so from time to time you have to wait to make the decision

have to wait to make the decision

have to wait to make the decision because you’re preparing people to

because you’re preparing people to

because you’re preparing people to execute from time to time you need to

execute from time to time you need to

execute from time to time you need to make the decision very early from time

make the decision very early from time

make the decision very early from time to time a little bit late but when I say

to time a little bit late but when I say

to time a little bit late but when I say decision is means capacity to take the

decision is means capacity to take the

decision is means capacity to take the decision at the appropriate time because

decision at the appropriate time because

decision at the appropriate time because at the end of the day what you need is

at the end of the day what you need is

at the end of the day what you need is reality changes that’s that sugar

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