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You have to make a good first impression


you have to make a good first impression

you have to make a good first impression when you’re connecting with referral

when you’re connecting with referral

when you’re connecting with referral partners or they’re not going to send

partners or they’re not going to send

partners or they’re not going to send you any business and you’re going to

you any business and you’re going to

you any business and you’re going to lose out on one of the best ways you

lose out on one of the best ways you

lose out on one of the best ways you have to grow your company hi I’m Evan

have to grow your company hi I’m Evan

have to grow your company hi I’m Evan Carmichael I believe that hungry

Carmichael I believe that hungry

Carmichael I believe that hungry entrepreneurs deserve help and today

entrepreneurs deserve help and today

entrepreneurs deserve help and today Mason a question from one of my YouTube

Mason a question from one of my YouTube

Mason a question from one of my YouTube breeders love you guys Brendan who said

breeders love you guys Brendan who said

breeders love you guys Brendan who said I’ve started a new digital marketing

I’ve started a new digital marketing

I’ve started a new digital marketing consultancy agency helping professionals

consultancy agency helping professionals

consultancy agency helping professionals service-based businesses attract

service-based businesses attract

service-based businesses attract qualified clients increase revenue and

qualified clients increase revenue and

qualified clients increase revenue and create automated marketing systems I

create automated marketing systems I

create automated marketing systems I want to partner up with companies that

want to partner up with companies that

want to partner up with companies that has my type of audience that I like the

has my type of audience that I like the

has my type of audience that I like the track can you give suggestions as to how

track can you give suggestions as to how

track can you give suggestions as to how should approach these businesses your

should approach these businesses your

should approach these businesses your passion is contagious and thanks for

passion is contagious and thanks for

passion is contagious and thanks for what you do cheers brendan so thanks

what you do cheers brendan so thanks

what you do cheers brendan so thanks brandon congrats inserting this new

brandon congrats inserting this new

brandon congrats inserting this new business exciting time and you’re

business exciting time and you’re

business exciting time and you’re definitely on the right path and trying

definitely on the right path and trying

definitely on the right path and trying to go out and attract referral partners

to go out and attract referral partners

to go out and attract referral partners instead of just trying to do everything

instead of just trying to do everything

instead of just trying to do everything yourself these guys already have your

yourself these guys already have your

yourself these guys already have your audience you just have to convince them

audience you just have to convince them

audience you just have to convince them that you are right fit for what they are

that you are right fit for what they are

that you are right fit for what they are doing now when you’re approaching

doing now when you’re approaching

doing now when you’re approaching referral partners the best thing you can

referral partners the best thing you can

referral partners the best thing you can do is start off by building some kind of

do is start off by building some kind of

do is start off by building some kind of personal relationship so if you can do

personal relationship so if you can do

personal relationship so if you can do that by a Twitter finding someone who

that by a Twitter finding someone who

that by a Twitter finding someone who you know at the company or sending a

you know at the company or sending a

you know at the company or sending a specific email to somebody at the

specific email to somebody at the

specific email to somebody at the business you get a much better response

business you get a much better response

business you get a much better response rate than just writing into the general

rate than just writing into the general

rate than just writing into the general email address okay that’s step number

email address okay that’s step number

email address okay that’s step number one next you have to clearly define what

one next you have to clearly define what

one next you have to clearly define what you do and add a little more punch to it

you do and add a little more punch to it

you do and add a little more punch to it yours isn’t bad it’s not bad it’s better

yours isn’t bad it’s not bad it’s better

yours isn’t bad it’s not bad it’s better than most people who write into me it’s

than most people who write into me it’s

than most people who write into me it’s I’ve started a digital marketing

I’ve started a digital marketing

I’ve started a digital marketing consultancy agency okay so we know what

consultancy agency okay so we know what

consultancy agency okay so we know what you do we know who you help helping

you do we know who you help helping

you do we know who you help helping professional service based businesses

professional service based businesses

professional service based businesses and then the benefits attract qualified

and then the benefits attract qualified

and then the benefits attract qualified clients increased revenue and create

clients increased revenue and create

clients increased revenue and create automated marketing systems online that

automated marketing systems online that

automated marketing systems online that last part is a little different it

last part is a little different it

last part is a little different it tweaks my interest a little bit the

tweaks my interest a little bit the

tweaks my interest a little bit the creating automated marketing systems is

creating automated marketing systems is

creating automated marketing systems is something that most people won’t talk

something that most people won’t talk

something that most people won’t talk about so you’ve done something a little

about so you’ve done something a little

about so you’ve done something a little bit here ready to track my tension but

bit here ready to track my tension but

bit here ready to track my tension but you need one more pal sentence you got

you need one more pal sentence you got

you need one more pal sentence you got to end this off with something that’s

to end this off with something that’s

to end this off with something that’s going to hit them right between the eyes

going to hit them right between the eyes

going to hit them right between the eyes I make them want to meet with you you

I make them want to meet with you you

I make them want to meet with you you need something that’s going to help you

need something that’s going to help you

need something that’s going to help you stand out from everybody else some kind

stand out from everybody else some kind

stand out from everybody else some kind of guarantee some kind of truth some

of guarantee some kind of truth some

of guarantee some kind of truth some kind of result that you can provide the

kind of result that you can provide the

kind of result that you can provide the you have some data to back up that is

you have some data to back up that is

you have some data to back up that is different because these guys are meeting

different because these guys are meeting

different because these guys are meeting tons of people like you you have to find

tons of people like you you have to find

tons of people like you you have to find that way to stand out so it’s not bad

that way to stand out so it’s not bad

that way to stand out so it’s not bad that first sentence but you got to add

that first sentence but you got to add

that first sentence but you got to add one more in there that is memorable

one more in there that is memorable

one more in there that is memorable people are gonna make sure that they pay

people are gonna make sure that they pay

people are gonna make sure that they pay attention to and say I gotta meet this

attention to and say I gotta meet this

attention to and say I gotta meet this guy okay those are your first steps now

guy okay those are your first steps now

guy okay those are your first steps now when you’re writing the people you have

when you’re writing the people you have

when you’re writing the people you have to make it seem and you have to have the

to make it seem and you have to have the

to make it seem and you have to have the intention of it being a two-way

intention of it being a two-way

intention of it being a two-way conversation I get people write to me

conversation I get people write to me

conversation I get people write to me all the time and they say Evan we’ve got

all the time and they say Evan we’ve got

all the time and they say Evan we’ve got this great product I think you’re

this great product I think you’re

this great product I think you’re entrepreneurs we really benefit from it

entrepreneurs we really benefit from it

entrepreneurs we really benefit from it please help promote us I’m not in the

please help promote us I’m not in the

please help promote us I’m not in the business of promoting you right there’s

business of promoting you right there’s

business of promoting you right there’s tons of guys I could promote I have

tons of guys I could promote I have

tons of guys I could promote I have enough work on my plate besides thinking

enough work on my plate besides thinking

enough work on my plate besides thinking about promoting you but if you come to

about promoting you but if you come to

about promoting you but if you come to me and you think of an opportunity that

me and you think of an opportunity that

me and you think of an opportunity that we might be able to help each other out

we might be able to help each other out

we might be able to help each other out there’s something in it for me too

there’s something in it for me too

there’s something in it for me too besides just promoting new then it’s for

besides just promoting new then it’s for

besides just promoting new then it’s for interesting so when you’re connecting

interesting so when you’re connecting

interesting so when you’re connecting with them say you want to learn about

with them say you want to learn about

with them say you want to learn about them you know you work with these types

them you know you work with these types

them you know you work with these types of clients who also need potential help

of clients who also need potential help

of clients who also need potential help in you know whatever it is that they do

in you know whatever it is that they do

in you know whatever it is that they do legal services accounting services

legal services accounting services

legal services accounting services design services whatever it is your

design services whatever it is your

design services whatever it is your clients need their help as well and you

clients need their help as well and you

clients need their help as well and you want to learn about them to build your

want to learn about them to build your

want to learn about them to build your knowledge base of who you can actually

knowledge base of who you can actually

knowledge base of who you can actually refer people on to and when these people

refer people on to and when these people

refer people on to and when these people see that there’s something in it for

see that there’s something in it for

see that there’s something in it for them they’re much more likely to take

them they’re much more likely to take

them they’re much more likely to take that meeting okay final step make it

that meeting okay final step make it

that meeting okay final step make it easy for them go to their office go to

easy for them go to their office go to

easy for them go to their office go to their coffee shop go to them instead of

their coffee shop go to them instead of

their coffee shop go to them instead of having them come to you I’d always try

having them come to you I’d always try

having them come to you I’d always try to make it in person instead of doing a

to make it in person instead of doing a

to make it in person instead of doing a phone call or just keep it on email

phone call or just keep it on email

phone call or just keep it on email because you lose a touch if it’s only

because you lose a touch if it’s only

because you lose a touch if it’s only email you’re not going to get any

email you’re not going to get any

email you’re not going to get any referrals you’ve got a you’ve got a

referrals you’ve got a you’ve got a

referrals you’ve got a you’ve got a press the flesh you’ve got to meet with

press the flesh you’ve got to meet with

press the flesh you’ve got to meet with these guys but make it easy for them and

these guys but make it easy for them and

these guys but make it easy for them and final if you want kind of the bonus tip

final if you want kind of the bonus tip

final if you want kind of the bonus tip bring something that they really like I

bring something that they really like I

bring something that they really like I remember when I first had a meeting with

remember when I first had a meeting with

remember when I first had a meeting with a PR company that could potentially

a PR company that could potentially

a PR company that could potentially refer new brands to my business and has

refer new brands to my business and has

refer new brands to my business and has and it’s been a lot of business to this

and it’s been a lot of business to this

and it’s been a lot of business to this one company my first contact with them I

one company my first contact with them I

one company my first contact with them I had my assistant research the person’s

had my assistant research the person’s

had my assistant research the person’s Twitter account and see what she was

Twitter account and see what she was

Twitter account and see what she was posting and she posted that she really

posting and she posted that she really

posting and she posted that she really liked going to this little cafe called

liked going to this little cafe called

liked going to this little cafe called little nicky’s and the treats that they

little nicky’s and the treats that they

little nicky’s and the treats that they had so my assistant told me that and on

had so my assistant told me that and on

had so my assistant told me that and on my way down to meet them

my way down to meet them

my way down to meet them I would stop by little nicky’s and

I would stop by little nicky’s and

I would stop by little nicky’s and bought out all their treats and brought

bought out all their treats and brought

bought out all their treats and brought it to the meeting and I didn’t say hey I

it to the meeting and I didn’t say hey I

it to the meeting and I didn’t say hey I researched you know I stalked you on

researched you know I stalked you on

researched you know I stalked you on twitter and I found this out about you

twitter and I found this out about you

twitter and I found this out about you that might be a little scary but it’s a

that might be a little scary but it’s a

that might be a little scary but it’s a it’s plausible that you know I was in

it’s plausible that you know I was in

it’s plausible that you know I was in the area and i found this coffee shop

the area and i found this coffee shop

the area and i found this coffee shop and I when I wanted to bring some treats

and I when I wanted to bring some treats

and I when I wanted to bring some treats and her eyes lit up as soon as she saw

and her eyes lit up as soon as she saw

and her eyes lit up as soon as she saw the little nicky’s treats and so maybe

the little nicky’s treats and so maybe

the little nicky’s treats and so maybe it’s sucking up a little bit maybe its

it’s sucking up a little bit maybe its

it’s sucking up a little bit maybe its stock in her a little bit you know you

stock in her a little bit you know you

stock in her a little bit you know you don’t want to say where the information

don’t want to say where the information

don’t want to say where the information came from but that set us off on the

came from but that set us off on the

came from but that set us off on the right foot and we’ve done a lot of

right foot and we’ve done a lot of

right foot and we’ve done a lot of business together so if there is

business together so if there is

business together so if there is anything personal you can find out

anything personal you can find out

anything personal you can find out through somebody’s twitter stream

through somebody’s twitter stream

through somebody’s twitter stream they’re not gonna be a little bonus to

they’re not gonna be a little bonus to

they’re not gonna be a little bonus to help you get to know them a little bit

help you get to know them a little bit

help you get to know them a little bit better and be able to make a better

better and be able to make a better

better and be able to make a better impression when you first connecting

impression when you first connecting

impression when you first connecting with people you’re definitely on the

with people you’re definitely on the

with people you’re definitely on the right path good luck with this business

right path good luck with this business

right path good luck with this business reaching out to potential partners is

reaching out to potential partners is

reaching out to potential partners is again one of the best and fastest ways

again one of the best and fastest ways

again one of the best and fastest ways to grow your business because they

to grow your business because they

to grow your business because they already have your target audience if

already have your target audience if

already have your target audience if they like what you do they can refer a

they like what you do they can refer a

they like what you do they can refer a huge stream of ongoing business to you

huge stream of ongoing business to you

huge stream of ongoing business to you without you having to worry about going

without you having to worry about going

without you having to worry about going out and getting new clients all the time

out and getting new clients all the time

out and getting new clients all the time so good luck i love to hear how you’re

so good luck i love to hear how you’re

so good luck i love to hear how you’re going and if you want to work on that

going and if you want to work on that

going and if you want to work on that last sentence to make a little punch

last sentence to make a little punch

last sentence to make a little punch here and really hit somebody between the

here and really hit somebody between the

here and really hit somebody between the face and and really you know have that

face and and really you know have that

face and and really you know have that impact to say i gotta meet with this guy

impact to say i gotta meet with this guy

impact to say i gotta meet with this guy if you work on that sentence and you

if you work on that sentence and you

if you work on that sentence and you send it in to me i’ll give you some

send it in to me i’ll give you some

send it in to me i’ll give you some feedback on the tube so thanks everybody

feedback on the tube so thanks everybody

feedback on the tube so thanks everybody for watching if you like this video

for watching if you like this video

for watching if you like this video please give it a thumbs up below makes

please give it a thumbs up below makes

please give it a thumbs up below makes want to do more for you and if you have

want to do more for you and if you have

want to do more for you and if you have a comment about this video or question

a comment about this video or question

a comment about this video or question for your own company please leave in the

for your own company please leave in the

for your own company please leave in the comments section below i always read

comments section below i always read

comments section below i always read those and makes my morning every day so

those and makes my morning every day so

those and makes my morning every day so thank you and i’ll see you on the next

thank you and i’ll see you on the next

thank you and i’ll see you on the next episode

”

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