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How To Check Your Real Google Rankings – Ask Evan


hi this is Evan Carmichael and today I’m

hi this is Evan Carmichael and today I’m gonna do a special video and instead of

gonna do a special video and instead of

gonna do a special video and instead of the usual me on camera I thought it

the usual me on camera I thought it

the usual me on camera I thought it easier answer this one by doing some

easier answer this one by doing some

easier answer this one by doing some screen captures of my computer so it’s a

screen captures of my computer so it’s a

screen captures of my computer so it’s a question today from David Hurley who’s

question today from David Hurley who’s

question today from David Hurley who’s an active member in our forums and he’s

an active member in our forums and he’s

an active member in our forums and he’s asking how do you check your Google

asking how do you check your Google

asking how do you check your Google rankings so the question that came up

rankings so the question that came up

rankings so the question that came up and he’s saying that your Google

and he’s saying that your Google

and he’s saying that your Google rankings are really responsive to your

rankings are really responsive to your

rankings are really responsive to your own search history so it’s really hard

own search history so it’s really hard

own search history so it’s really hard to check from your own computer how well

to check from your own computer how well

to check from your own computer how well you’re actually ranking so he says his

you’re actually ranking so he says his

you’re actually ranking so he says his way around it is to go to other

way around it is to go to other

way around it is to go to other computers like going to libraries for

computers like going to libraries for

computers like going to libraries for example or checking through bings but

example or checking through bings but

example or checking through bings but he’s one of there’s a better way to

he’s one of there’s a better way to

he’s one of there’s a better way to check Google rankings so yes there is

check Google rankings so yes there is

check Google rankings so yes there is and I want to quickly show you a couple

and I want to quickly show you a couple

and I want to quickly show you a couple of quick tricks that hopefully can help

of quick tricks that hopefully can help

of quick tricks that hopefully can help you so the first thing I’ll do a search

you so the first thing I’ll do a search

you so the first thing I’ll do a search term for something on my own site I’ll

term for something on my own site I’ll

term for something on my own site I’ll type in famous entrepreneurs and I am

type in famous entrepreneurs and I am

type in famous entrepreneurs and I am logged in how you can tell is here it

logged in how you can tell is here it

logged in how you can tell is here it should say your name if you are logged

should say your name if you are logged

should say your name if you are logged in and what this will do is keep track

in and what this will do is keep track

in and what this will do is keep track of your own search results and try to

of your own search results and try to

of your own search results and try to show you things that you might be

show you things that you might be

show you things that you might be interested in so here you can see that

interested in so here you can see that

interested in so here you can see that one of my pages rank and this is a

one of my pages rank and this is a

one of my pages rank and this is a famous entrepreneur trading card set

famous entrepreneur trading card set

famous entrepreneur trading card set that we created I’m gonna give that a +1

that we created I’m gonna give that a +1

that we created I’m gonna give that a +1 while we’re here and you can see that

while we’re here and you can see that

while we’re here and you can see that I’ve visited this page eight times

I’ve visited this page eight times

I’ve visited this page eight times before and so they’re gonna show it to

before and so they’re gonna show it to

before and so they’re gonna show it to me again

me again

me again the other way around this if you want to

the other way around this if you want to

the other way around this if you want to log out you can just click here and then

log out you can just click here and then

log out you can just click here and then go logout or I might use incognito mode

go logout or I might use incognito mode

go logout or I might use incognito mode which is a setting within Chrome with

which is a setting within Chrome with

which is a setting within Chrome with whoever uses Chrome and it’ll load and

whoever uses Chrome and it’ll load and

whoever uses Chrome and it’ll load and inspect need a browser and from here you

inspect need a browser and from here you

inspect need a browser and from here you could type it in famous entrepreneurs

could type it in famous entrepreneurs

could type it in famous entrepreneurs again and you can see here that I’m not

again and you can see here that I’m not

again and you can see here that I’m not signed in so it says sign and give me

signed in so it says sign and give me

signed in so it says sign and give me the option but I’m not actually listed

the option but I’m not actually listed

the option but I’m not actually listed for that search term anymore so because

for that search term anymore so because

for that search term anymore so because I’m logged in is showing me results that

I’m logged in is showing me results that

I’m logged in is showing me results that are skewed so that’s what David’s asking

are skewed so that’s what David’s asking

are skewed so that’s what David’s asking about and he’s wondering if there’s

about and he’s wondering if there’s

about and he’s wondering if there’s another way around it so to help answer

another way around it so to help answer

another way around it so to help answer the question this is not necessarily the

the question this is not necessarily the

the question this is not necessarily the best way to do it because it’s also

best way to do it because it’s also

best way to do it because it’s also finding that I am based in Toronto

finding that I am based in Toronto

finding that I am based in Toronto Ontario Canada where I am so it’s also

Ontario Canada where I am so it’s also

Ontario Canada where I am so it’s also going to try to show me results that are

going to try to show me results that are

going to try to show me results that are skewed towards the Canadian market which

skewed towards the Canadian market which

skewed towards the Canadian market which I may not necessarily want if I’m

I may not necessarily want if I’m

I may not necessarily want if I’m targeting an international audience it

targeting an international audience it

targeting an international audience it also by default goes to Google

also by default goes to Google

also by default goes to Google see a which again skews towards the

see a which again skews towards the

see a which again skews towards the Canadian market so you want to make sure

Canadian market so you want to make sure

Canadian market so you want to make sure that at least you’re taking pages from

that at least you’re taking pages from

that at least you’re taking pages from the webinar pages from Canada but if

the webinar pages from Canada but if

the webinar pages from Canada but if you’re changing the location then every

you’re changing the location then every

you’re changing the location then every time it’s going to be specific to

time it’s going to be specific to

time it’s going to be specific to whatever location you’re in so the best

whatever location you’re in so the best

whatever location you’re in so the best way that I use that I know of to check

way that I use that I know of to check

way that I use that I know of to check for your rankings is actually through

for your rankings is actually through

for your rankings is actually through your Google Webmaster Tools so if I load

your Google Webmaster Tools so if I load

your Google Webmaster Tools so if I load that up so this is the webmaster tools

that up so this is the webmaster tools

that up so this is the webmaster tools for me here’s my account you can see

for me here’s my account you can see

for me here’s my account you can see some of the stats that have come in

some of the stats that have come in

some of the stats that have come in through searches for the past month what

through searches for the past month what

through searches for the past month what you can do is click on your site on the

you can do is click on your site on the

you can do is click on your site on the web and then click to search queries and

web and then click to search queries and

web and then click to search queries and this is data right from Google so I

this is data right from Google so I

this is data right from Google so I don’t know of any better data that you

don’t know of any better data that you

don’t know of any better data that you can get that’s not straight from

can get that’s not straight from

can get that’s not straight from Google’s mouths most of the other tools

Google’s mouths most of the other tools

Google’s mouths most of the other tools or third-party tools that aren’t

or third-party tools that aren’t

or third-party tools that aren’t necessarily accurate so what I’ll do

necessarily accurate so what I’ll do

necessarily accurate so what I’ll do here is it’ll show you some of the most

here is it’ll show you some of the most

here is it’ll show you some of the most popular keywords at your site’s ranking

popular keywords at your site’s ranking

popular keywords at your site’s ranking for you can go top queries top pages but

for you can go top queries top pages but

for you can go top queries top pages but if you use your filters you can go use

if you use your filters you can go use

if you use your filters you can go use famous entrepreneurs type that in and

famous entrepreneurs type that in and

famous entrepreneurs type that in and what it’s going to tell you here is how

what it’s going to tell you here is how

what it’s going to tell you here is how many queries that I’ve had that use that

many queries that I’ve had that use that

many queries that I’ve had that use that key phrase so you can see the list here

key phrase so you can see the list here

key phrase so you can see the list here and it will tell you at least for my

and it will tell you at least for my

and it will tell you at least for my main keyword here I’ve had two thousand

main keyword here I’ve had two thousand

main keyword here I’ve had two thousand impressions which is down a little bit

impressions which is down a little bit

impressions which is down a little bit and my average position is 69 so I’m not

and my average position is 69 so I’m not

and my average position is 69 so I’m not ranking very well for that key phrase

ranking very well for that key phrase

ranking very well for that key phrase but when I am logged in I’m ranking

but when I am logged in I’m ranking

but when I am logged in I’m ranking within the the first page so this is the

within the the first page so this is the

within the the first page so this is the best method that I know again it’ll tell

best method that I know again it’ll tell

best method that I know again it’ll tell you what your average position is so

you what your average position is so

you what your average position is so that’ll be skewed some people will see

that’ll be skewed some people will see

that’ll be skewed some people will see it more than others but if you want to

it more than others but if you want to

it more than others but if you want to find out what your true ranking is this

find out what your true ranking is this

find out what your true ranking is this will give you your best indication is

will give you your best indication is

will give you your best indication is directly from Google’s data and it’s

directly from Google’s data and it’s

directly from Google’s data and it’s free as long as you have your Google

free as long as you have your Google

free as long as you have your Google Webmaster Tools account set up the other

Webmaster Tools account set up the other

Webmaster Tools account set up the other thing I’d recommend is that you try to

thing I’d recommend is that you try to

thing I’d recommend is that you try to get more social as much as you can a lot

get more social as much as you can a lot

get more social as much as you can a lot of the ranking factors now are going to

of the ranking factors now are going to

of the ranking factors now are going to be skewed towards the relationships that

be skewed towards the relationships that

be skewed towards the relationships that you have in social networks so if I do a

you have in social networks so if I do a

you have in social networks so if I do a quick example if I go back here and I

quick example if I go back here and I

quick example if I go back here and I type in my name

type in my name

type in my name then you’ll see that my website pops up

then you’ll see that my website pops up

then you’ll see that my website pops up here for my name which would make sense

here for my name which would make sense

here for my name which would make sense and you’ll see that underneath of the

and you’ll see that underneath of the

and you’ll see that underneath of the list people who’ve shared it so Maria

list people who’ve shared it so Maria

list people who’ve shared it so Maria was a contact of mine she works for me

was a contact of mine she works for me

was a contact of mine she works for me she shared it here on the site this is

she shared it here on the site this is

she shared it here on the site this is my belt page you see that I shared it

my belt page you see that I shared it

my belt page you see that I shared it and that Lisa shared it and that lots of

and that Lisa shared it and that lots of

and that Lisa shared it and that lots of other people have shared it as well and

other people have shared it as well and

other people have shared it as well and so the results are going to start being

so the results are going to start being

so the results are going to start being skewed towards people who are in your

skewed towards people who are in your

skewed towards people who are in your network and you want to make sure that

network and you want to make sure that

network and you want to make sure that the people in your network are sharing

the people in your network are sharing

the people in your network are sharing as much as possible so it increases the

as much as possible so it increases the

as much as possible so it increases the chance of you ranking for different

chance of you ranking for different

chance of you ranking for different keywords and why this is really

keywords and why this is really

keywords and why this is really important it does this for +1 and also

important it does this for +1 and also

important it does this for +1 and also will do it for Twitter right now why

will do it for Twitter right now why

will do it for Twitter right now why it’s really important if somebody gives

it’s really important if somebody gives

it’s really important if somebody gives your site a +1 for example who’s really

your site a +1 for example who’s really

your site a +1 for example who’s really influential in a tight network of where

influential in a tight network of where

influential in a tight network of where your customers are so you don’t

your customers are so you don’t

your customers are so you don’t necessarily need to be ranking number

necessarily need to be ranking number

necessarily need to be ranking number one across the entire globe but if

one across the entire globe but if

one across the entire globe but if there’s a particular group of people who

there’s a particular group of people who

there’s a particular group of people who you’re trying to target a really niche

you’re trying to target a really niche

you’re trying to target a really niche target audience if you get somebody

target audience if you get somebody

target audience if you get somebody who’s influential in that group to say

who’s influential in that group to say

who’s influential in that group to say and give you a +1 or to tweet about your

and give you a +1 or to tweet about your

and give you a +1 or to tweet about your webpage then you’re gonna rank higher

webpage then you’re gonna rank higher

webpage then you’re gonna rank higher for anybody who’s in their contacts

for anybody who’s in their contacts

for anybody who’s in their contacts which is great because it’s all your

which is great because it’s all your

which is great because it’s all your target audience so you might not be

target audience so you might not be

target audience so you might not be ranking number one across the board but

ranking number one across the board but

ranking number one across the board but it doesn’t matter because you’re

it doesn’t matter because you’re

it doesn’t matter because you’re targeting your specific audience and

targeting your specific audience and

targeting your specific audience and it’s a quick way to jump to the first

it’s a quick way to jump to the first

it’s a quick way to jump to the first page where otherwise might be super

page where otherwise might be super

page where otherwise might be super difficult so it could change your

difficult so it could change your

difficult so it could change your strategy to try to target really

strategy to try to target really

strategy to try to target really influential people who are targeting

influential people who are targeting

influential people who are targeting your ideal customer and audience one

your ideal customer and audience one

your ideal customer and audience one last thing I want to talk about is the

last thing I want to talk about is the

last thing I want to talk about is the new Google+ and there’s a feature that

new Google+ and there’s a feature that

new Google+ and there’s a feature that you can do to make your your Plus Ones

you can do to make your your Plus Ones

you can do to make your your Plus Ones public which most people haven’t done

public which most people haven’t done

public which most people haven’t done yet and by default is turn off maybe

yet and by default is turn off maybe

yet and by default is turn off maybe they’re going to change this in the

they’re going to change this in the

they’re going to change this in the future but I would encourage

future but I would encourage

future but I would encourage entrepreneurs to turn it on because as

entrepreneurs to turn it on because as

entrepreneurs to turn it on because as you’re using it and sharing it you one

you’re using it and sharing it you one

you’re using it and sharing it you one of the people you will see what you’re

of the people you will see what you’re

of the people you will see what you’re sharing because you can also share your

sharing because you can also share your

sharing because you can also share your website and make that public so if I go

website and make that public so if I go

website and make that public so if I go to my Google+ this is your standard view

to my Google+ this is your standard view

to my Google+ this is your standard view if you click on your profile

if you click on your profile

if you click on your profile so put in your face go profile you’ll

so put in your face go profile you’ll

so put in your face go profile you’ll see on mine that I have plus ones here

see on mine that I have plus ones here

see on mine that I have plus ones here listed where most people don’t so if I

listed where most people don’t so if I

listed where most people don’t so if I load someone who’s in my circle here

load someone who’s in my circle here

load someone who’s in my circle here you’ll see that by default these things

you’ll see that by default these things

you’ll see that by default these things are turned off so what you want to do is

are turned off so what you want to do is

are turned off so what you want to do is turn them on so that people can see all

turn them on so that people can see all

turn them on so that people can see all the stuff that you’re sharing and link

the stuff that you’re sharing and link

the stuff that you’re sharing and link to your website of course so the easy

to your website of course so the easy

to your website of course so the easy way to do it you just click on the plus

way to do it you just click on the plus

way to do it you just click on the plus ones that you’ll see and where is the

ones that you’ll see and where is the

ones that you’ll see and where is the option I haven’t done this for a while

option I haven’t done this for a while

option I haven’t done this for a while in here oh sorry edit profile then

in here oh sorry edit profile then

in here oh sorry edit profile then you’ll see here show this tab on your

you’ll see here show this tab on your

you’ll see here show this tab on your profile so you want to click that off

profile so you want to click that off

profile so you want to click that off and then save it and that’ll help make

and then save it and that’ll help make

and then save it and that’ll help make sure that anybody who comes sees your

sure that anybody who comes sees your

sure that anybody who comes sees your profile you’ve turned it on and that

profile you’ve turned it on and that

profile you’ve turned it on and that you’re publicly sharing the information

you’re publicly sharing the information

you’re publicly sharing the information and your face will also show up under

and your face will also show up under

and your face will also show up under different posts that you like so back to

different posts that you like so back to

different posts that you like so back to the original question David I hope that

the original question David I hope that

the original question David I hope that helps I would use webmaster tools as

helps I would use webmaster tools as

helps I would use webmaster tools as much as possible to find out the exact

much as possible to find out the exact

much as possible to find out the exact queries and where you’re ranking the

queries and where you’re ranking the

queries and where you’re ranking the average position it’ll show you how many

average position it’ll show you how many

average position it’ll show you how many clicks you get how much it’s changed

clicks you get how much it’s changed

clicks you get how much it’s changed over time and I would also encourage you

over time and I would also encourage you

over time and I would also encourage you to try to get more social and try to

to try to get more social and try to

to try to get more social and try to reach specific people who are authority

reach specific people who are authority

reach specific people who are authority leaders who are targeting your ideal

leaders who are targeting your ideal

leaders who are targeting your ideal customer base and get them to try to

customer base and get them to try to

customer base and get them to try to share it to help you rank for where your

share it to help you rank for where your

share it to help you rank for where your big customers are searching I hope that

big customers are searching I hope that

big customers are searching I hope that helps if you guys liked the video please

helps if you guys liked the video please

helps if you guys liked the video please give it a thumbs up below and leave a

give it a thumbs up below and leave a

give it a thumbs up below and leave a comment I’d love to hear your thoughts

comment I’d love to hear your thoughts

comment I’d love to hear your thoughts and feedback and stay tuned for the next

and feedback and stay tuned for the next

and feedback and stay tuned for the next video

”

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