hi I’m Evan Carmichael welcome to another edition of ask Evan in today’s
another edition of ask Evan in today’s
another edition of ask Evan in today’s video I’m going to answer questions from
video I’m going to answer questions from
video I’m going to answer questions from one of our readers Jenna who’s asking me
one of our readers Jenna who’s asking me
one of our readers Jenna who’s asking me about how to set pricing as a freelance
about how to set pricing as a freelance
about how to set pricing as a freelance consultant so her question is hi yes as
consultant so her question is hi yes as
consultant so her question is hi yes as a freelancer how does one know if
a freelancer how does one know if
a freelancer how does one know if they’re charging too much Jenna so
they’re charging too much Jenna so
they’re charging too much Jenna so general couple things help you out here
general couple things help you out here
general couple things help you out here first off most entrepreneurs actually
first off most entrepreneurs actually
first off most entrepreneurs actually under priced themselves so we could all
under priced themselves so we could all
under priced themselves so we could all charge a lot more of our services and
charge a lot more of our services and
charge a lot more of our services and usually get it from the client but we
usually get it from the client but we
usually get it from the client but we feel like we’re charging too much and
feel like we’re charging too much and
feel like we’re charging too much and we’re worried we were we might lose a
we’re worried we were we might lose a
we’re worried we were we might lose a client so we typically under charge for
client so we typically under charge for
client so we typically under charge for our services but it can be a really
our services but it can be a really
our services but it can be a really difficult question how does that your
difficult question how does that your
difficult question how does that your price is a challenge that a lot of
price is a challenge that a lot of
price is a challenge that a lot of entrepreneurs face so somebody needs to
entrepreneurs face so somebody needs to
entrepreneurs face so somebody needs to help you up first off when you’re when
help you up first off when you’re when
help you up first off when you’re when you’re just launching the business
you’re just launching the business
you’re just launching the business usually what you do is you look at you
usually what you do is you look at you
usually what you do is you look at you know what are your competitors charging
know what are your competitors charging
know what are your competitors charging and also how much time does it actually
and also how much time does it actually
and also how much time does it actually take you so we look at what it costs you
take you so we look at what it costs you
take you so we look at what it costs you instead of the value that necessarily
instead of the value that necessarily
instead of the value that necessarily brings a customer you look more the cost
brings a customer you look more the cost
brings a customer you look more the cost side of the equation and you want to
side of the equation and you want to
side of the equation and you want to make sure you competitive and that you
make sure you competitive and that you
make sure you competitive and that you know you’re not losing money and you’re
know you’re not losing money and you’re
know you’re not losing money and you’re able to earn a living the next thing I
able to earn a living the next thing I
able to earn a living the next thing I would encourage you to do is when you do
would encourage you to do is when you do
would encourage you to do is when you do get relationships with customers try to
get relationships with customers try to
get relationships with customers try to add much value as you can into that
add much value as you can into that
add much value as you can into that relationship you want to try to make
relationship you want to try to make
relationship you want to try to make yourself stand up to all the other
yourself stand up to all the other
yourself stand up to all the other freelancers who do the exact same thing
freelancers who do the exact same thing
freelancers who do the exact same thing as you so hook example from my
as you so hook example from my
as you so hook example from my experience one of the things I got hired
experience one of the things I got hired
experience one of the things I got hired to do was create content for brands who
to do was create content for brands who
to do was create content for brands who try to target entrepreneurs so might
try to target entrepreneurs so might
try to target entrepreneurs so might write a blog post for them for example
write a blog post for them for example
write a blog post for them for example so they say can you please write a 305 /
so they say can you please write a 305 /
so they say can you please write a 305 / that word blog post on our site and
that word blog post on our site and
that word blog post on our site and that’s what I got paid to do and so I
that’s what I got paid to do and so I
that’s what I got paid to do and so I would do that gladly but that always go
would do that gladly but that always go
would do that gladly but that always go way beyond what they expected so I would
way beyond what they expected so I would
way beyond what they expected so I would write a 500-word code so 300 word post i
write a 500-word code so 300 word post i
write a 500-word code so 300 word post i wrote a thousand-word post or 1500 work
wrote a thousand-word post or 1500 work
wrote a thousand-word post or 1500 work post and then i wouldn’t just rely on
post and then i wouldn’t just rely on
post and then i wouldn’t just rely on them to you know posted up on there’s
them to you know posted up on there’s
them to you know posted up on there’s heaven promoter I would also actively
heaven promoter I would also actively
heaven promoter I would also actively market it so I put into my newsletter
market it so I put into my newsletter
market it so I put into my newsletter list I
list I
list I talk about over my youtube channel a
talk about over my youtube channel a
talk about over my youtube channel a tweet about my facebook and drive a lot
tweet about my facebook and drive a lot
tweet about my facebook and drive a lot of interest in it and what that does is
of interest in it and what that does is
of interest in it and what that does is help separate me from every other
help separate me from every other
help separate me from every other freelance it really might have hired to
freelance it really might have hired to
freelance it really might have hired to create the same 300 to 500 word article
create the same 300 to 500 word article
create the same 300 to 500 word article for them so I’m going to get more
for them so I’m going to get more
for them so I’m going to get more referrals and get more business but my
referrals and get more business but my
referrals and get more business but my business is going to grow and I’m going
business is going to grow and I’m going
business is going to grow and I’m going to be able to increase my price so same
to be able to increase my price so same
to be able to increase my price so same thing for you look at whatever service
thing for you look at whatever service
thing for you look at whatever service you’re offering and how can you go just
you’re offering and how can you go just
you’re offering and how can you go just way beyond their expectations give them
way beyond their expectations give them
way beyond their expectations give them way more than a they thought that we’re
way more than a they thought that we’re
way more than a they thought that we’re going to get and you’re going to find
going to get and you’re going to find
going to get and you’re going to find the next thing they have a project
the next thing they have a project
the next thing they have a project they’re going to come back to you
they’re going to come back to you
they’re going to come back to you because they love what you’re doing
because they love what you’re doing
because they love what you’re doing they’re going to refer lots of new
they’re going to refer lots of new
they’re going to refer lots of new business to you and that’s your schedule
business to you and that’s your schedule
business to you and that’s your schedule gets filled up as a freelancer you only
gets filled up as a freelancer you only
gets filled up as a freelancer you only have so much time of the day because you
have so much time of the day because you
have so much time of the day because you know that’s basically selling with your
know that’s basically selling with your
know that’s basically selling with your time as it time since you get chewed up
time as it time since you get chewed up
time as it time since you get chewed up you can start increasing the prices and
you can start increasing the prices and
you can start increasing the prices and you know if you if you lose a client
you know if you if you lose a client
you know if you if you lose a client because they can’t afford it that’s fine
because they can’t afford it that’s fine
because they can’t afford it that’s fine because you’re you’re booked up you’re
because you’re you’re booked up you’re
because you’re you’re booked up you’re growing your company so once that
growing your company so once that
growing your company so once that momentum takes over and people start
momentum takes over and people start
momentum takes over and people start buying from you again and referring
buying from you again and referring
buying from you again and referring business to you because of the great
business to you because of the great
business to you because of the great series you provided you’re going to
series you provided you’re going to
series you provided you’re going to slowly see that you’re able to increase
slowly see that you’re able to increase
slowly see that you’re able to increase those prices as you go along so I hope
those prices as you go along so I hope
those prices as you go along so I hope that helps Jenna if you guys liked the
that helps Jenna if you guys liked the
that helps Jenna if you guys liked the video please give it a thumbs up below I
video please give it a thumbs up below I
video please give it a thumbs up below I also like to hear what your experiences
also like to hear what your experiences
also like to hear what your experiences are the pricing if you want to leave a
are the pricing if you want to leave a
are the pricing if you want to leave a feedback below this video with the
feedback below this video with the
feedback below this video with the comment and state to the next episode
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