according to the studies there are about 300,000
new ventures
every year in costa rica despite
that sounds like great news
78 percent of those ventures nor
they are even going to meet a hook is worse
sixty percent 60 78
is 124,000 percent ventures or
they will not even reach the third or fourth
month
why because it turns out that the year
past the Iranian government does not say that
unemployment went down
Clear 52 thousand women stopped looking
job
they just got tired even more
last year the government did not even use
that the economy grew but in
who grew up were the
banks the banks grew by 20 per
cent their income while the
SMEs that are in the commerce sector
they lost 11 percent their
participation in the market is a subject
which to me keeps me awake every day and
I worry every day because the
SMEs are very important small
and medium – sized companies are companies that
have less than 100 employees and bill
less than one million dollars a year
and there is a 9 in 70 percent of everything
the gross domestic product 70% wealth
that is generated in costa rica the general
SMEs 70% of this million 200 thousand
are micropymes that are between 15
people why this happens because
we democratize entrepreneurship but
we never democratize the innovation that
means to democratize something means
make it accessible to all without
import your academic level your level of
income or where you live
for example soccer all more or
less we know how to play soccer
we occupy a ball and with that we can
play but something like what we think
is that entrepreneurship democratize
the venture but never
we democratize innovation that what
happened and if we did these extensive documents
we call public policy
we generate capital program
mile we went to schools colleges
universities and we told him all
world go and undertake but with it
we democratize the failure because
that seed capital that is attached to them
business development programs
most go to start-ups of
low value added because the policy
public remains inefficient and worse
even to their schools colleges
university students and universities
we went to talk about it we asked that
We were to take but never gave him
we never said in as according to
many studies that there is so far the
situation comes that the ministry does
economy every year there are several
editions of it the state of the
nation and global entrepreneurship
monitor that is a study that is made to
world level with the same the same
analysis parameters
those three sources I tell my
experience also in costa rica no
there is a culture of innovation
missing a lot good and even the
reality and with that you have to work and
that ‘s what there is
he also reveals to me every day what
what can you do to change that
reality is another
I studied right is working on
prestigious law firms to
national level with very good customers
but still there was no or no road
because already some mind has wanted to
some years before starting with with
the initiative in 2014 had touched
to learn has cost me a lot and good
this time he accepted the offer or the
tool to be able to change things
and there it went where it melts costa rica
in front of our objective
every day is to democratize the
innovation the despair that I have
every day for trying to help
all the people who are without
the know-how without even
often not even the studies of
school completed so they can be
develop that they can have a
real business opportunity because the
SMEs and Costa Rica
they notice when it grows that what happens
situation is that we have been able to reach
more than seven hundred
if SMEs at national and regional level
we have been able to train and introduce ourselves
before more than 4,500 people and we have
could develop initiatives and
losses although sometimes loses a little
hope because it’s fighting against
a goliat that means the way
think
you have to change the way you think and that
sometimes it ‘s very complicated because the
innovation is something that can be
teach that you can share and that you
can develop
but pussy work entails a lot
effort but there are times in the days
that are bad
there is a light of hope and there is someone
who really listens to us at the time
we help those who presented to juana
grace olayo lenny and esther they are
the brothers of tirán that play in a
company that what they do their donuts
biscuits
I do not know if you know what is the
cake that you understand
supermarket is 85 percent egg
this one is one hundred percent corn and they do
it’s not that good and part innovation
of the product that many times
We believe that innovation is clearly
new products but that we
we managed to convince them that the
mining innovation from the model of
business and they changed the way in
which are already being marketed
biscuits
That’s when we founded biscuits
your company that to date has
five locations nationwide
iberia will throw rods san ramón and san
jose is a company that bills more than
300 thousand dollars a year to everything is what
what I say is that if possible
undertake on Friday that came the
early morning flying to costa rica
I had asked what is a
enterprising every day it seems that
we do not affirm how to undertake without so much
people who reaffirm themselves as a
entrepreneur when they have no idea of
what it is about being an entrepreneur
the entrepreneur is someone who is addicted
to success your drugs success because
then later it failed because these
national people do not start because
to fail is madness
you have to work 25 out of 24 because the
entrepreneur
I am the success will come maybe not
immediately but absolutely and
flatly the most important weight is
that you have a purpose for
achieve general impact mine have
what is to innovation
what is yours, let’s go
take care of us and if you can not find it
do it invent it, believe it because
only way we’re going to be able to change
the world
an endeavor the time because coast
rich costa rica undertakes
many thanks
[Applause]
”
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