
so I was having dinner the other day here in Munich and I had a very nice
here in Munich and I had a very nice
here in Munich and I had a very nice party around the table but I was kind of
party around the table but I was kind of
party around the table but I was kind of ease dropping the table next to me it’s
ease dropping the table next to me it’s
ease dropping the table next to me it’s in habit but I’m honest about it so
in habit but I’m honest about it so
in habit but I’m honest about it so maybe it’s okay and this this American
maybe it’s okay and this this American
maybe it’s okay and this this American girl was explaining to her friend
girl was explaining to her friend
girl was explaining to her friend what is s’mores you know what s’mores is
what is s’mores you know what s’mores is
what is s’mores you know what s’mores is you know the lovely cookie sandwich with
you know the lovely cookie sandwich with
you know the lovely cookie sandwich with jus a marshmallow on fire with the
jus a marshmallow on fire with the
jus a marshmallow on fire with the chocolate I can add a few other really
chocolate I can add a few other really
chocolate I can add a few other really cool stuff to it but I’m not sure it’s
cool stuff to it but I’m not sure it’s
cool stuff to it but I’m not sure it’s legal in Europe so she was explaining
legal in Europe so she was explaining
legal in Europe so she was explaining and she told her s’mores and when we go
and she told her s’mores and when we go
and she told her s’mores and when we go with my father
with my father
with my father she’s a cam and we do this and it’s a
she’s a cam and we do this and it’s a
she’s a cam and we do this and it’s a fire it’s crackling and she kept talking
fire it’s crackling and she kept talking
fire it’s crackling and she kept talking and I was like waiting to hear what
and I was like waiting to hear what
and I was like waiting to hear what s’mores is and I was like that girl
s’mores is and I was like that girl
s’mores is and I was like that girl cookie cookie chocolate marshmallow and
cookie cookie chocolate marshmallow and
cookie cookie chocolate marshmallow and it took her a very long time and I’m not
it took her a very long time and I’m not
it took her a very long time and I’m not even sure that she actually got the
even sure that she actually got the
even sure that she actually got the unique recipe right but she told it in
unique recipe right but she told it in
unique recipe right but she told it in such a fascinating way that her friend
such a fascinating way that her friend
such a fascinating way that her friend told her I have to try this this is
told her I have to try this this is
told her I have to try this this is exactly what I want to talk about today
exactly what I want to talk about today
exactly what I want to talk about today how today are now more than ever
how today are now more than ever
how today are now more than ever experiences matter and war and what does
experiences matter and war and what does
experiences matter and war and what does that mean it means that we’re not as end
that mean it means that we’re not as end
that mean it means that we’re not as end result or product or object oriented as
result or product or object oriented as
result or product or object oriented as we used to something about the process
we used to something about the process
we used to something about the process about the journey the way to get there
about the journey the way to get there
about the journey the way to get there the experience makes a difference now
the experience makes a difference now
the experience makes a difference now why is that I have it I’m not a doctor
why is that I have it I’m not a doctor
why is that I have it I’m not a doctor yet
yet
yet but I do have a diagnose and I think
but I do have a diagnose and I think
but I do have a diagnose and I think that me and you have something that is
that me and you have something that is
that me and you have something that is called creative ADHD well you’re all
called creative ADHD well you’re all
called creative ADHD well you’re all creative so of course you have it but
creative so of course you have it but
creative so of course you have it but also normal people not like us have it
also normal people not like us have it
also normal people not like us have it as well and this creative ADHD is caused
as well and this creative ADHD is caused
as well and this creative ADHD is caused by this world today that we get this
by this world today that we get this
by this world today that we get this constant in but like through this
constant in but like through this
constant in but like through this morning I was already on Facebook
morning I was already on Facebook
morning I was already on Facebook LinkedIn messenger back to Facebook
LinkedIn messenger back to Facebook
LinkedIn messenger back to Facebook check something on the Instagram posted
check something on the Instagram posted
check something on the Instagram posted five things to – took two of them quite
five things to – took two of them quite
five things to – took two of them quite offensive offs but it was like a really
offensive offs but it was like a really
offensive offs but it was like a really busy day and so much information already
busy day and so much information already
busy day and so much information already went through in my mind and how can I
went through in my mind and how can I
went through in my mind and how can I grab my attention how can I do something
grab my attention how can I do something
grab my attention how can I do something deeper that will resonate and will stay
deeper that will resonate and will stay
deeper that will resonate and will stay and at the same time everything is
and at the same time everything is
and at the same time everything is already here and available once we
already here and available once we
already here and available once we didn’t need a lot of work to sell
didn’t need a lot of work to sell
didn’t need a lot of work to sell something not even an object but even
something not even an object but even
something not even an object but even something between two people but today
something between two people but today
something between two people but today everything is oh so saturated if I want
everything is oh so saturated if I want
everything is oh so saturated if I want to buy a chair today a googol chair near
to buy a chair today a googol chair near
to buy a chair today a googol chair near me and it tells me where it is and I go
me and it tells me where it is and I go
me and it tells me where it is and I go in and buy a chair but there’s no reason
in and buy a chair but there’s no reason
in and buy a chair but there’s no reason while buy one chair and not the other
while buy one chair and not the other
while buy one chair and not the other but if I have a different experience a
but if I have a different experience a
but if I have a different experience a different brand experience a different
different brand experience a different
different brand experience a different story to it that can evoke is that kind
story to it that can evoke is that kind
story to it that can evoke is that kind of experience that we need now I
of experience that we need now I
of experience that we need now I personally I’m in the business of
personally I’m in the business of
personally I’m in the business of experience and I wanted to see what can
experience and I wanted to see what can
experience and I wanted to see what can I do different because a good experience
I do different because a good experience
I do different because a good experience is an experience that taps into
is an experience that taps into
is an experience that taps into sensorial stimulation as well as it’s a
sensorial stimulation as well as it’s a
sensorial stimulation as well as it’s a triggers emotion but how can we do that
triggers emotion but how can we do that
triggers emotion but how can we do that along those are like very conventional
along those are like very conventional
along those are like very conventional ways well something quite simple and
ways well something quite simple and
ways well something quite simple and quite direct is food you know there’s
quite direct is food you know there’s
quite direct is food you know there’s only two activities that human beings do
only two activities that human beings do
only two activities that human beings do that you use all our senses and once
that you use all our senses and once
that you use all our senses and once which is eating and having sex now I do
which is eating and having sex now I do
which is eating and having sex now I do have a talk about the sex part but it’s
have a talk about the sex part but it’s
have a talk about the sex part but it’s not for today too early it’s only after
not for today too early it’s only after
not for today too early it’s only after 8:00 where we talk about those subjects
8:00 where we talk about those subjects
8:00 where we talk about those subjects but food actually use all your senses at
but food actually use all your senses at
but food actually use all your senses at once so everybody’s talking about
once so everybody’s talking about
once so everybody’s talking about triggering your emotions just have a
triggering your emotions just have a
triggering your emotions just have a bite of something and you’re done so no
bite of something and you’re done so no
bite of something and you’re done so no it’s not that simple and I do want to
it’s not that simple and I do want to
it’s not that simple and I do want to give you today a taste of some of the
give you today a taste of some of the
give you today a taste of some of the building blocks that we use to create
building blocks that we use to create
building blocks that we use to create experiences with food because for
experiences with food because for
experiences with food because for example the first building block would
example the first building block would
example the first building block would be have you ever looked at food
be have you ever looked at food
be have you ever looked at food beautiful food because when I say food
beautiful food because when I say food
beautiful food because when I say food what goes through your mind you
what goes through your mind you
what goes through your mind you instantly think I’m guessing maybe what
instantly think I’m guessing maybe what
instantly think I’m guessing maybe what you had for lunch or your favorite food
you had for lunch or your favorite food
you had for lunch or your favorite food or something you saw on Instagram
or something you saw on Instagram
or something you saw on Instagram earlier but when I say looking at food
earlier but when I say looking at food
earlier but when I say looking at food I’m not referring to like this beautiful
I’m not referring to like this beautiful
I’m not referring to like this beautiful plating of a Michelin star chef or a
plating of a Michelin star chef or a
plating of a Michelin star chef or a very elaborate food production no I’m
very elaborate food production no I’m
very elaborate food production no I’m talking about when is the last time you
talking about when is the last time you
talking about when is the last time you went to the supermarket and stared at
went to the supermarket and stared at
went to the supermarket and stared at some fruit well maybe you shouldn’t
some fruit well maybe you shouldn’t
some fruit well maybe you shouldn’t maybe it could be a bit odd
maybe it could be a bit odd
maybe it could be a bit odd but it is kind of interesting to think
but it is kind of interesting to think
but it is kind of interesting to think about that because for me I had a very
about that because for me I had a very
about that because for me I had a very interesting encounter which happens a
interesting encounter which happens a
interesting encounter which happens a lot of times and since was a strawberry
lot of times and since was a strawberry
lot of times and since was a strawberry strawberry is one of the best designed
strawberry is one of the best designed
strawberry is one of the best designed fruits that there exists in the world I
fruits that there exists in the world I
fruits that there exists in the world I think I don’t know who designed it but
think I don’t know who designed it but
think I don’t know who designed it but it’s perfect
it’s perfect
it’s perfect the color is like striking red so
the color is like striking red so
the color is like striking red so passionate the shape conical it has like
passionate the shape conical it has like
passionate the shape conical it has like a green handle at the base it fits your
a green handle at the base it fits your
a green handle at the base it fits your mouth perfectly and I think there’s also
mouth perfectly and I think there’s also
mouth perfectly and I think there’s also it doesn’t exist a non sexy way to eat a
it doesn’t exist a non sexy way to eat a
it doesn’t exist a non sexy way to eat a strawberry like you could you can really
strawberry like you could you can really
strawberry like you could you can really fight it doesn’t matter what you do
fight it doesn’t matter what you do
fight it doesn’t matter what you do you’re all sexed up it’s like I’m sorry
you’re all sexed up it’s like I’m sorry
you’re all sexed up it’s like I’m sorry perfect design like I know who has the
perfect design like I know who has the
perfect design like I know who has the royalties for that but but he’s a lucky
royalties for that but but he’s a lucky
royalties for that but but he’s a lucky guy or girl probably now I continued as
guy or girl probably now I continued as
guy or girl probably now I continued as a this journey of looking into how food
a this journey of looking into how food
a this journey of looking into how food and beauty looks where I had kind of
and beauty looks where I had kind of
and beauty looks where I had kind of like this challenge to myself to
like this challenge to myself to
like this challenge to myself to starting to explore the esthetics
starting to explore the esthetics
starting to explore the esthetics ornamental value of food without going
ornamental value of food without going
ornamental value of food without going into a Michelin star restaurant so
into a Michelin star restaurant so
into a Michelin star restaurant so everything I use in this project just
everything I use in this project just
everything I use in this project just went who came from the supermarket and
went who came from the supermarket and
went who came from the supermarket and we wanted to create a series of objects
we wanted to create a series of objects
we wanted to create a series of objects of environment of furniture that
of environment of furniture that
of environment of furniture that celebrates just the beauty and
celebrates just the beauty and
celebrates just the beauty and aesthetics of simple ingredients
aesthetics of simple ingredients
aesthetics of simple ingredients creating like these artistic photos that
creating like these artistic photos that
creating like these artistic photos that also come with our showcasing actually
also come with our showcasing actually
also come with our showcasing actually ceramic tableware that we created a bit
ceramic tableware that we created a bit
ceramic tableware that we created a bit unorthodox but this also went into like
unorthodox but this also went into like
unorthodox but this also went into like the food itself
the food itself
the food itself we had a Flashdance moment was for
we had a Flashdance moment was for
we had a Flashdance moment was for Federal’s
Federal’s
Federal’s very exclusive they were frozen from the
very exclusive they were frozen from the
very exclusive they were frozen from the from the supermarket we defrosted when
from the supermarket we defrosted when
from the supermarket we defrosted when we put the powdered sugar but it didn’t
we put the powdered sugar but it didn’t
we put the powdered sugar but it didn’t take a lot and I promise you if you
take a lot and I promise you if you
take a lot and I promise you if you would have this like probably two and a
would have this like probably two and a
would have this like probably two and a half hero bunch worth of profiteroles it
half hero bunch worth of profiteroles it
half hero bunch worth of profiteroles it would be some of the best you’ve ever
would be some of the best you’ve ever
would be some of the best you’ve ever had in your life if you would take it
had in your life if you would take it
had in your life if you would take it from this set we also did jewelry that
from this set we also did jewelry that
from this set we also did jewelry that showcases food because the way you
showcases food because the way you
showcases food because the way you present food the way you work with it
present food the way you work with it
present food the way you work with it there’s just so much of it it’s just if
there’s just so much of it it’s just if
there’s just so much of it it’s just if you look at this is a pure lines of
you look at this is a pure lines of
you look at this is a pure lines of beauty another way that we will be used
beauty another way that we will be used
beauty another way that we will be used at the second building block would be
at the second building block would be
at the second building block would be how food taps into memory just think
how food taps into memory just think
how food taps into memory just think about when you go next to a bakery and
about when you go next to a bakery and
about when you go next to a bakery and you smell like chocolate chip cookies
you smell like chocolate chip cookies
you smell like chocolate chip cookies being being baked and you have this
being being baked and you have this
being being baked and you have this smell that reminds you of like visiting
smell that reminds you of like visiting
smell that reminds you of like visiting your grandmother in the winter and your
your grandmother in the winter and your
your grandmother in the winter and your baking you’re baking these cookies
baking you’re baking these cookies
baking you’re baking these cookies together I have a personal story about
together I have a personal story about
together I have a personal story about not about cookies but about something a
not about cookies but about something a
not about cookies but about something a bit more interesting it’s called my
bit more interesting it’s called my
bit more interesting it’s called my kinder illusion and I’m talking about
kinder illusion and I’m talking about
kinder illusion and I’m talking about kinder not child in German but actually
kinder not child in German but actually
kinder not child in German but actually the kinder egg and around ten years ago
the kinder egg and around ten years ago
the kinder egg and around ten years ago I was traveling I was having a road trip
I was traveling I was having a road trip
I was traveling I was having a road trip with my partner in Spain we were madly
with my partner in Spain we were madly
with my partner in Spain we were madly in love and was like this amazing
in love and was like this amazing
in love and was like this amazing exciting trip and we got to this village
exciting trip and we got to this village
exciting trip and we got to this village in the northern part of costa brava
in the northern part of costa brava
in the northern part of costa brava called Moses and we was a bit rainy and
called Moses and we was a bit rainy and
called Moses and we was a bit rainy and we went stuck in this alley through a
we went stuck in this alley through a
we went stuck in this alley through a back door to an ice-cream parlor and I
back door to an ice-cream parlor and I
back door to an ice-cream parlor and I had there kinder ice cream and was the
had there kinder ice cream and was the
had there kinder ice cream and was the best thing I’ve ever had in my life
best thing I’ve ever had in my life
best thing I’ve ever had in my life it was amazing and through the years
it was amazing and through the years
it was amazing and through the years well a lot of time when I interviewed
well a lot of time when I interviewed
well a lot of time when I interviewed people asked me giving your job what is
people asked me giving your job what is
people asked me giving your job what is the best food you’ve ever had what’s
the best food you’ve ever had what’s
the best food you’ve ever had what’s your favorite dish and it’s kind of
your favorite dish and it’s kind of
your favorite dish and it’s kind of difficult to choose so this was my safe
difficult to choose so this was my safe
difficult to choose so this was my safe bet always I need to tell there’s like a
bet always I need to tell there’s like a
bet always I need to tell there’s like a small village on the northern coast
small village on the northern coast
small village on the northern coast and they have his ice cream which is
and they have his ice cream which is
and they have his ice cream which is phenomenal I was there a couple of years
phenomenal I was there a couple of years
phenomenal I was there a couple of years ago and it was kept looking for the
ago and it was kept looking for the
ago and it was kept looking for the store and I couldn’t find it and I saw
store and I couldn’t find it and I saw
store and I couldn’t find it and I saw one place that sold ice cream cuz I had
one place that sold ice cream cuz I had
one place that sold ice cream cuz I had the one of those big plastic ones
the one of those big plastic ones
the one of those big plastic ones outside and they had a lot of those like
outside and they had a lot of those like
outside and they had a lot of those like turistic magnets two for sale and I said
turistic magnets two for sale and I said
turistic magnets two for sale and I said well it can’t be that one so I kept
well it can’t be that one so I kept
well it can’t be that one so I kept going then I asked somebody else in the
going then I asked somebody else in the
going then I asked somebody else in the street said no that’s the only place to
street said no that’s the only place to
street said no that’s the only place to sells ice cream here since forever so I
sells ice cream here since forever so I
sells ice cream here since forever so I went inside and the backseat did have a
went inside and the backseat did have a
went inside and the backseat did have a bigger fridge for ice cream and it did
bigger fridge for ice cream and it did
bigger fridge for ice cream and it did have kinder ice cream I said okay just I
have kinder ice cream I said okay just I
have kinder ice cream I said okay just I didn’t remember the place and I tasted
didn’t remember the place and I tasted
didn’t remember the place and I tasted the ice cream again and it was horrible
the ice cream again and it was horrible
the ice cream again and it was horrible it was like it was artificial and an
it was like it was artificial and an
it was like it was artificial and an aftertaste but but the occasion I was
aftertaste but but the occasion I was
aftertaste but but the occasion I was there so in love kept it going for me as
there so in love kept it going for me as
there so in love kept it going for me as the best thing I’ve ever had in my life
the best thing I’ve ever had in my life
the best thing I’ve ever had in my life we tapped into that in a project for a
we tapped into that in a project for a
we tapped into that in a project for a design exhibition about time where we
design exhibition about time where we
design exhibition about time where we created time traveling through sensorial
created time traveling through sensorial
created time traveling through sensorial stimulation and we we didn’t create this
stimulation and we we didn’t create this
stimulation and we we didn’t create this but what we did create as we created a
but what we did create as we created a
but what we did create as we created a series I’m not touching we created a
series I’m not touching we created a
series I’m not touching we created a series of a series of potions a series
series of a series of potions a series
series of a series of potions a series of elixirs that each one of them we work
of elixirs that each one of them we work
of elixirs that each one of them we work with so art historian on a food
with so art historian on a food
with so art historian on a food historian if you find eras in time where
historian if you find eras in time where
historian if you find eras in time where these ingredients existed and we created
these ingredients existed and we created
these ingredients existed and we created drinks that when you drink them you can
drinks that when you drink them you can
drinks that when you drink them you can taste an era instead of just opening a
taste an era instead of just opening a
taste an era instead of just opening a history book and seeing it you can
history book and seeing it you can
history book and seeing it you can actually feel it then if you think about
actually feel it then if you think about
actually feel it then if you think about desirability which is our third building
desirability which is our third building
desirability which is our third building block you think about especially with
block you think about especially with
block you think about especially with food and creating an experience with to
food and creating an experience with to
food and creating an experience with to it about desirability
it about desirability
it about desirability I guess instinctively most of you would
I guess instinctively most of you would
I guess instinctively most of you would think about something like caviar or I
think about something like caviar or I
think about something like caviar or I don’t know some kind of gourmet food or
don’t know some kind of gourmet food or
don’t know some kind of gourmet food or a go steak but I’m here to tell you that
a go steak but I’m here to tell you that
a go steak but I’m here to tell you that we can do it for very cheap because it’s
we can do it for very cheap because it’s
we can do it for very cheap because it’s not about that it’s about how you can
not about that it’s about how you can
not about that it’s about how you can take a simple 99-cent
take a simple 99-cent
take a simple 99-cent egg for Easter chocolate egg for Easter
egg for Easter chocolate egg for Easter
egg for Easter chocolate egg for Easter an elevator through changing the context
an elevator through changing the context
an elevator through changing the context changing the way it’s presented I can
changing the way it’s presented I can
changing the way it’s presented I can even tell you something that happened to
even tell you something that happened to
even tell you something that happened to me a few weeks ago I was going I like
me a few weeks ago I was going I like
me a few weeks ago I was going I like chocolate I’ll be honest I love
chocolate I’ll be honest I love
chocolate I’ll be honest I love chocolate and I don’t discriminate like
chocolate and I don’t discriminate like
chocolate and I don’t discriminate like it’s really really good high-quality
it’s really really good high-quality
it’s really really good high-quality chocolate and I eat horrible chocolate
chocolate and I eat horrible chocolate
chocolate and I eat horrible chocolate so I was I also need to do some diets
so I was I also need to do some diets
so I was I also need to do some diets sometimes because of that might be the
sometimes because of that might be the
sometimes because of that might be the case during that week and I was walking
case during that week and I was walking
case during that week and I was walking down the supermarket and seeing all
down the supermarket and seeing all
down the supermarket and seeing all these sockets near next to me I said
these sockets near next to me I said
these sockets near next to me I said okay I don’t need that I don’t need that
okay I don’t need that I don’t need that
okay I don’t need that I don’t need that I can always get that that’s it oh I
I can always get that that’s it oh I
I can always get that that’s it oh I stopped because I found are you ready
stopped because I found are you ready
stopped because I found are you ready this now M&Ms which you know and there’s
this now M&Ms which you know and there’s
this now M&Ms which you know and there’s a peanut it’s also hazelnuts like it’s
a peanut it’s also hazelnuts like it’s
a peanut it’s also hazelnuts like it’s insane they have hazelnut and I said
insane they have hazelnut and I said
insane they have hazelnut and I said okay so it’s a new product no it’s
okay so it’s a new product no it’s
okay so it’s a new product no it’s limited edition I had to get it because
limited edition I had to get it because
limited edition I had to get it because it probably just made a few millions of
it probably just made a few millions of
it probably just made a few millions of these if I don’t get it right now I
these if I don’t get it right now I
these if I don’t get it right now I won’t be able to have it so so I got
won’t be able to have it so so I got
won’t be able to have it so so I got well I already had like a few other few
well I already had like a few other few
well I already had like a few other few weeks ago so but every time I go there
weeks ago so but every time I go there
weeks ago so but every time I go there it works on me today during breakfast in
it works on me today during breakfast in
it works on me today during breakfast in the hotel I was one of those weird
the hotel I was one of those weird
the hotel I was one of those weird people who puts food in its pockets
people who puts food in its pockets
people who puts food in its pockets because I wanted to show you something
because I wanted to show you something
because I wanted to show you something this piece of beauty blueberry can be
this piece of beauty blueberry can be
this piece of beauty blueberry can be elevated and I can tell you I can sell
elevated and I can tell you I can sell
elevated and I can tell you I can sell this for you for a very high amount of
this for you for a very high amount of
this for you for a very high amount of money just by changing the way it’s
money just by changing the way it’s
money just by changing the way it’s presented to you so it’s not not just
presented to you so it’s not not just
presented to you so it’s not not just like in this small bag a bit squished in
like in this small bag a bit squished in
like in this small bag a bit squished in my pocket but if I would serve you this
my pocket but if I would serve you this
my pocket but if I would serve you this blueberry like this
[Music]
[Music] so just about changing the context we
so just about changing the context we
so just about changing the context we changed all the way nice
changed all the way nice
changed all the way nice we changed we changed all the way you
we changed we changed all the way you
we changed we changed all the way you see it and probably if I would put like
see it and probably if I would put like
see it and probably if I would put like a price tag here of 10 euros somebody
a price tag here of 10 euros somebody
a price tag here of 10 euros somebody will say I wonder why that ball it’s
will say I wonder why that ball it’s
will say I wonder why that ball it’s presented so nice maybe it’s for the
presented so nice maybe it’s for the
presented so nice maybe it’s for the museum like so the blueberry museum like
museum like so the blueberry museum like
museum like so the blueberry museum like nice now this is kind of like talking
nice now this is kind of like talking
nice now this is kind of like talking about experiences and I feel that it’s
about experiences and I feel that it’s
about experiences and I feel that it’s not fair to talk about experience
not fair to talk about experience
not fair to talk about experience without giving here in experience and
without giving here in experience and
without giving here in experience and that’s why we have those envelopes for
that’s why we have those envelopes for
that’s why we have those envelopes for you because we’re gonna try to do
you because we’re gonna try to do
you because we’re gonna try to do something here that we’ve never done
something here that we’ve never done
something here that we’ve never done before and don’t open them don’t don’t
before and don’t open them don’t don’t
before and don’t open them don’t don’t open because it says do not open until
open because it says do not open until
open because it says do not open until instructed and I didn’t instruct that
instructed and I didn’t instruct that
instructed and I didn’t instruct that hold them with your left hand that’s the
hold them with your left hand that’s the
hold them with your left hand that’s the creative side right so with your left
creative side right so with your left
creative side right so with your left hand you don’t have to hold them up yet
hand you don’t have to hold them up yet
hand you don’t have to hold them up yet and I know you’re all curious and I hope
and I know you’re all curious and I hope
and I know you’re all curious and I hope probably some of you peek but death life
probably some of you peek but death life
probably some of you peek but death life kind of curious what’s inside so this
kind of curious what’s inside so this
kind of curious what’s inside so this experience is called show your love and
experience is called show your love and
experience is called show your love and I can already tell you what’s inside its
I can already tell you what’s inside its
I can already tell you what’s inside its this is it a lollipop or if you’re from
this is it a lollipop or if you’re from
this is it a lollipop or if you’re from the UK you might call it a sucker they
the UK you might call it a sucker they
the UK you might call it a sucker they do I I kind of like it
so but no this thing is love and even
so but no this thing is love and even more I can I can show you what’s inside
more I can I can show you what’s inside
more I can I can show you what’s inside exactly this is inside its this sucker
exactly this is inside its this sucker
exactly this is inside its this sucker that actually has this wonderful
that actually has this wonderful
that actually has this wonderful exclusive sugar inside 79 Euro cents and
exclusive sugar inside 79 Euro cents and
exclusive sugar inside 79 Euro cents and I’m gonna talk to you about how I made
I’m gonna talk to you about how I made
I’m gonna talk to you about how I made this into this I’m gonna show you how we
this into this I’m gonna show you how we
this into this I’m gonna show you how we can create an amazing experience just
can create an amazing experience just
can create an amazing experience just what’s a pound of sugar and we’re all
what’s a pound of sugar and we’re all
what’s a pound of sugar and we’re all having the most okay let’s let’s start
having the most okay let’s let’s start
having the most okay let’s let’s start it going on first let’s get some like
it going on first let’s get some like
it going on first let’s get some like sensory stimulation so if you’re holding
sensory stimulation so if you’re holding
sensory stimulation so if you’re holding it like this with the sticker in the
it like this with the sticker in the
it like this with the sticker in the front in the back to you just kind of
front in the back to you just kind of
front in the back to you just kind of like sniff to the back of the envelope
like sniff to the back of the envelope
like sniff to the back of the envelope just like a slight flowery smell in
just like a slight flowery smell in
just like a slight flowery smell in there that’s because these lollipops
there that’s because these lollipops
there that’s because these lollipops these suckers have a lot of flowers
these suckers have a lot of flowers
these suckers have a lot of flowers these are flowers that we brought from
these are flowers that we brought from
these are flowers that we brought from Paris
Paris
Paris it’s roses lilac jasmine flowers they’re
it’s roses lilac jasmine flowers they’re
it’s roses lilac jasmine flowers they’re crystallized in very fine sugar and the
crystallized in very fine sugar and the
crystallized in very fine sugar and the whole candy itself is like this it’s
whole candy itself is like this it’s
whole candy itself is like this it’s like light caramel and you also have
like light caramel and you also have
like light caramel and you also have like an extract of organic food coloring
like an extract of organic food coloring
like an extract of organic food coloring like it’s like a very bloody red so
like it’s like a very bloody red so
like it’s like a very bloody red so maybe just a hint of it inside okay
maybe just a hint of it inside okay
maybe just a hint of it inside okay now just follow instructions I’ll
now just follow instructions I’ll
now just follow instructions I’ll demonstrate so it’s like a live act okay
demonstrate so it’s like a live act okay
demonstrate so it’s like a live act okay okay
okay
okay no we’re opening it yeah you can take
no we’re opening it yeah you can take
no we’re opening it yeah you can take out what’s inside
out what’s inside
out what’s inside don’t open the wrapper yet so you all
don’t open the wrapper yet so you all
don’t open the wrapper yet so you all have your lollipop you can see what’s
have your lollipop you can see what’s
have your lollipop you can see what’s what’s four down and then you can read
what’s four down and then you can read
what’s four down and then you can read with me this little sucker is love not
with me this little sucker is love not
with me this little sucker is love not always perfect on a spectrum between
always perfect on a spectrum between
always perfect on a spectrum between sweets to to sweets with some unknown
sweets to to sweets with some unknown
sweets to to sweets with some unknown notes along the way
notes along the way
notes along the way love is spring in Paris which is true
love is spring in Paris which is true
love is spring in Paris which is true it’s bad in good for you at the same
it’s bad in good for you at the same
it’s bad in good for you at the same time like the sugar sometimes it makes
time like the sugar sometimes it makes
time like the sugar sometimes it makes your heart come faster and sometimes it
your heart come faster and sometimes it
your heart come faster and sometimes it just leads now what I didn’t tell you
just leads now what I didn’t tell you
just leads now what I didn’t tell you about this marvelous creation is what it
about this marvelous creation is what it
about this marvelous creation is what it does this is a very scientific device
does this is a very scientific device
does this is a very scientific device allegedly that checks loves love
allegedly that checks loves love
allegedly that checks loves love intensity the way it does that is we
intensity the way it does that is we
intensity the way it does that is we have the bloody area which will paint
have the bloody area which will paint
have the bloody area which will paint your tongue red now it’s harder you suck
your tongue red now it’s harder you suck
your tongue red now it’s harder you suck on it
on it
on it the better your tongue will be the more
the better your tongue will be the more
the better your tongue will be the more intense the read is the more intense
intense the read is the more intense
intense the read is the more intense your love it’s very simple I think I can
your love it’s very simple I think I can
your love it’s very simple I think I can put that in the academia and it can work
put that in the academia and it can work
put that in the academia and it can work at a scientific research so we’re going
at a scientific research so we’re going
at a scientific research so we’re going to do that but just before we do that
to do that but just before we do that
to do that but just before we do that it’s expressing love so you need to
it’s expressing love so you need to
it’s expressing love so you need to think about somebody that you love it
think about somebody that you love it
think about somebody that you love it can be something that you love I love my
can be something that you love I love my
can be something that you love I love my iPhone love my spouse love my iPhone
iPhone love my spouse love my iPhone
iPhone love my spouse love my iPhone most of the time they spouse more but
most of the time they spouse more but
most of the time they spouse more but iPhone is also quite nice about
iPhone is also quite nice about
iPhone is also quite nice about something about someone maybe he’s here
something about someone maybe he’s here
something about someone maybe he’s here maybe she is here and now just to get
maybe she is here and now just to get
maybe she is here and now just to get you in the mood I’m gonna put on some
you in the mood I’m gonna put on some
you in the mood I’m gonna put on some music
feel free to open it gently maybe you
feel free to open it gently maybe you want to tear it more loudly I don’t know
want to tear it more loudly I don’t know
want to tear it more loudly I don’t know what kind of love you’re into
what kind of love you’re into
what kind of love you’re into [Music]
and now that you got it without yeah
and now that you got it without yeah mostly in their hand just suck away show
mostly in their hand just suck away show
mostly in their hand just suck away show someone you love them
working I’m madly in love it’s like a
working I’m madly in love it’s like a Beyonce
Beyonce
Beyonce [Music]
[Music]
[Music] and now that I’ve got you all read
and now that I’ve got you all read
and now that I’ve got you all read tongue and orally busy I just want to
tongue and orally busy I just want to
tongue and orally busy I just want to leave you with this food can be much
leave you with this food can be much
leave you with this food can be much more than this calories and energy food
more than this calories and energy food
more than this calories and energy food has so much context so much emotion so
has so much context so much emotion so
has so much context so much emotion so much inspiration in it that can create
much inspiration in it that can create
much inspiration in it that can create really powerful experiences even
really powerful experiences even
really powerful experiences even something as crazy as 700 people sucking
something as crazy as 700 people sucking
something as crazy as 700 people sucking together and showing their love thank
together and showing their love thank
together and showing their love thank you
”
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