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A mágica de compartilhar ideias | Caio Ferreira | TEDxSaoPaulo


Translator: Maurício Kakuei Tanaka Reviewer: Leonardo Silva

Caio Ferreira: Ideas are only worth when they are shared.

Adriana Couto: It’s true.

CF: You will help me out on a little experiment.

AC: Don’t make me vanish, please.

CF: Be cool.

CF: Your microphone will disappear. AC: Oh, my God!

CF: Hold out your hands like this.

You don’t have to be afraid.

AC: I’m nervous.

CF: Show to the camera.

Can everybody see Didi’s hands?

CF: Say “yes”. Audience: Yes.

CF: Yes. Didi, turn down your hands. That’s it.

Tell me, what hand do you write with?

AC: The right one. CF: The right one. Put it down.

Close this one.

CF: I won’t touch it. AC: OK.

CF: I’m going to make an “X” in my hand. AC: Uh-huh.

CF: An X, of TEDx.

Can you see it on the big screen?

Can you see it here? That’s it.

Pay attention to this X.

It can represent several things:

knowledge, learning, an idea,

an idea worth spreading.

AC: Oh, no!

(Laughter)

CF: Open your hand.

Open your hand.

AC: Oh!

(Applause)

CF: Check if you can remove it.

You can’t. Because when you learn something, it’s recorded.

AC: Of course!

CF: A round of applause to Didi, ladies and gentlemen.

CF: Thank you. AC: Thank you.

(Applause)

CF: Here’s the microphone.

AC: Before you make it vanish.

CF: Now you all do that with your hands.

Just like this.

Close your hands.

Open your hands.

There’s a small X in your hand.

I’m kidding, I’m not that good.

(Laughter)

But you will leave here today, all of you,

without a doubt,

inspired by several new ideas.

I want to share an idea with you.

I’ve brought a pack of cards.

It’s an ordinary one.

So that I’ll give it as a gift for someone.

That’s the idea:

Let’s think about this pack of cards as a society,

a society with several cards,

OK?

Several ideas.

Let’s say that each idea is in a corner.

They are quite different.

I need a volunteer.

You. Yes, it’s really you.

No, you can stay there.

I’ll move the cards in this way.

You tell me to stop, whenever you want. Go!

Yes, before I finish it.

(Laughter)

Go.

Here. OK.

I will not look at the screen.

I want you to see this card.

It’s your idea.

Your idea, your card.

Right?

Memorize it,

because that’s the idea:

if you look here, on the side of this pack of cards,

there are some symbols.

They don’t make any sense.

But if I take these ideas,

shuffle them like this,

joining the ideas,

you realize that they start making sense.

Check it out.

Audience: Oh!

People in the back may not see that.

Let’s shuffle them again.

By mixing these ideas, they start a dialogue,

they start talking to each other, and making more and more sense.

And if you look quite close…

Look at the big screen.

Audience: Oh!

(Applause)

Yes.

By mixing ideas, they talk.

And it’s done.

Audience: Oh!

But remember that each idea was in a corner.

Each idea was in a corner.

Now they join together, and if you see the cards,

they are: ace, “2”, “3”, “4”, “5”, “6”, “7”, “8”, “9”, “10”, jack, queen, king,

ace, “2”, “3”, “4”, “5”, “6”, “7”, “8”, “9”, “10”, jack, queen, king.

All the cards are in order.

But you had an idea.

Tell us for the first time: what’s your idea?

Which card did you pick out?

Sir: “5” with a heart.

CF: In fact, it’s “5” of hearts.

Look very slowly.

(Laughter)

Look!

Audience: Oh!

(Applause)

It’s a gift for you. You can take it.

Gift.

Knowledge only makes sense when it is shared.

If a card is missing in the pack, things will not work.

Ideas add up, they mingle with each other, they spread.

That’s why today is a magic day, a day for spreading ideas.

Thank you.

(Applause)

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