00:00:08hi I’m Evan Carmichael and welcome to
00:00:11another edition of ask Evan in today’s
00:00:13video I’m going to answer question from
00:00:15one of our readers Liz who’s just
00:00:17starting the business with a partner and
00:00:18wrote in and wanted to know what are the
00:00:21important things that need to be
00:00:23considered to have a really good start
00:00:25so Liz congrats and set a new business I
00:00:28hope you do really well some quick
00:00:29advice for you the first thing I would
00:00:31do and I’ve said it a lot of these
00:00:33videos is build around the customer so
00:00:35go find somebody who needs your services
00:00:37before you start spending anything
00:00:39before you start building up your
00:00:41platform fine customers who have a
00:00:44problem that you can help solve that
00:00:45problem for them they’re willing to pay
00:00:47you for you have money coming in the
00:00:49door which always helps and you’re
00:00:51building around the customer who can
00:00:53give you feedback on what to do next or
00:00:55where to grow your business so start
00:00:56talking to customers and find that
00:00:58customer was willing to pay you as you
00:01:00launch your business the second thing is
00:01:02don’t spend money until you’re making
00:01:04money right it’s easy to spend money
00:01:06anybody can spend money you know it’s
00:01:08not difficult to go out and buy
00:01:09expensive business cards and market
00:01:12material in an office and a company car
00:01:13and Spence men’s friend right it’s easy
00:01:16to go and spend don’t start spending
00:01:18until you’re making money especially if
00:01:20you’re in consulting or service type of
00:01:22business try to put in as much sweat
00:01:24equity as possible so that you’re
00:01:26preserving your money right that can be
00:01:27your lifeline see how long you can last
00:01:29in the business so you want to make sure
00:01:31you’re making a lot of money before you
00:01:33start spending the third thing I would
00:01:35do is try to follow your passion make
00:01:37sure you’re super excited but what
00:01:38you’re doing make sure you can bring
00:01:40something new to the industry that
00:01:41hasn’t been done before and then you
00:01:43cannot a lot of extra great value to
00:01:45your customers because you’re really
00:01:47excited for what you’re
00:01:48and you’re really passionate
00:01:49knowledgeable about your feel so don’t
00:01:51do something just to make money do
00:01:52something cuz you’re really passionate
00:01:53about I know you can make a difference
00:01:55that is a really big differentiating
00:01:58factor between entrepreneurs who are
00:02:00super successful and the ones who aren’t
00:02:02because they really love what they’re
00:02:03doing I really passionate about it so I
00:02:05hope that helped Liz if you guys liked
00:02:06the video please give it a thumbs up
00:02:08below and I’d love to hear your thoughts
00:02:09and feedback you can leave a comment
00:02:11stay tuned for the next episode
00:02:21you