this video is brought to you by pond5 as WatchMojo inches closer to its tenth
WatchMojo inches closer to its tenth
WatchMojo inches closer to its tenth birthday we thought we’d finally shed
birthday we thought we’d finally shed
birthday we thought we’d finally shed some light onto what it takes to make
some light onto what it takes to make
some light onto what it takes to make our videos welcome to watchmojo.com and
our videos welcome to watchmojo.com and
our videos welcome to watchmojo.com and today you guessed it we’re counting down
today you guessed it we’re counting down
today you guessed it we’re counting down ten ways to create great web videos
ten ways to create great web videos
ten ways to create great web videos number 10 recognize your passion and
number 10 recognize your passion and
number 10 recognize your passion and interests as the saying goes if you
interests as the saying goes if you
interests as the saying goes if you don’t enjoy doing it
don’t enjoy doing it
don’t enjoy doing it it’ll probably suck there’s something
it’ll probably suck there’s something
it’ll probably suck there’s something like that everyone from traditional
like that everyone from traditional
like that everyone from traditional media organizations to basement based
media organizations to basement based
media organizations to basement based upstarts buys for online video supremacy
upstarts buys for online video supremacy
upstarts buys for online video supremacy to succeed you need to recognize what
to succeed you need to recognize what
to succeed you need to recognize what you’re interested in and focus solely on
you’re interested in and focus solely on
you’re interested in and focus solely on that otherwise you won’t enjoy what you
that otherwise you won’t enjoy what you
that otherwise you won’t enjoy what you do and it will affect your product that
do and it will affect your product that
do and it will affect your product that also comes with the responsibility of
also comes with the responsibility of
also comes with the responsibility of recognizing the kind of people you will
recognizing the kind of people you will
recognizing the kind of people you will need to successfully create your videos
need to successfully create your videos
need to successfully create your videos for example Smosh needs people to write
for example Smosh needs people to write
for example Smosh needs people to write scripts let’s play videos don’t
scripts let’s play videos don’t
scripts let’s play videos don’t necessarily require more than a one-man
necessarily require more than a one-man
necessarily require more than a one-man setup our videos require researchers
setup our videos require researchers
setup our videos require researchers voice-over specialists and video editors
voice-over specialists and video editors
voice-over specialists and video editors to come to fruition number nine
to come to fruition number nine
to come to fruition number nine choose the right filming equipment
choose the right filming equipment
choose the right filming equipment lighting and accessories news flash the
lighting and accessories news flash the
lighting and accessories news flash the Internet is a big place so if your
Internet is a big place so if your
Internet is a big place so if your videos don’t look good there is less of
videos don’t look good there is less of
videos don’t look good there is less of a chance they’ll put up the numbers
a chance they’ll put up the numbers
a chance they’ll put up the numbers you’re hoping for your needs will vary
you’re hoping for your needs will vary
you’re hoping for your needs will vary depending on the kind of videos you’ll
depending on the kind of videos you’ll
depending on the kind of videos you’ll be producing but here are the basics an
be producing but here are the basics an
be producing but here are the basics an HD camera a way to record high quality
HD camera a way to record high quality
HD camera a way to record high quality audio and some lighting natural or
audio and some lighting natural or
audio and some lighting natural or otherwise so your viewers can actually
otherwise so your viewers can actually
otherwise so your viewers can actually see you while some accessories may be
see you while some accessories may be
see you while some accessories may be unnecessary or overkill basic lighting
unnecessary or overkill basic lighting
unnecessary or overkill basic lighting kits can save you some major headaches
kits can save you some major headaches
kits can save you some major headaches in the color correcting aspect of
in the color correcting aspect of
in the color correcting aspect of post-production over the years we’ve
post-production over the years we’ve
post-production over the years we’ve created our own recording studio to
created our own recording studio to
created our own recording studio to increase the quality of our audio
increase the quality of our audio
increase the quality of our audio recordings but you’d be amazed to hear
recordings but you’d be amazed to hear
recordings but you’d be amazed to hear what you can achieve with stuff that’s
what you can achieve with stuff that’s
what you can achieve with stuff that’s just lying around your house
just lying around your house
just lying around your house Mundek on Fateh number 8 choose the
Mundek on Fateh number 8 choose the
Mundek on Fateh number 8 choose the right video editing software so you’ve
right video editing software so you’ve
right video editing software so you’ve got some great footage and some
got some great footage and some
got some great footage and some crystal-clear audio recorded time to
crystal-clear audio recorded time to
crystal-clear audio recorded time to Frankenstein this sucker but you need
Frankenstein this sucker but you need
Frankenstein this sucker but you need software to pull it off Mac or PC either
software to pull it off Mac or PC either
software to pull it off Mac or PC either operating system will do WatchMojo has
operating system will do WatchMojo has
operating system will do WatchMojo has used Apple’s Final Cut software over the
used Apple’s Final Cut software over the
used Apple’s Final Cut software over the years but product like avid media
years but product like avid media
years but product like avid media composer and Adobe’s Premiere Pro are
composer and Adobe’s Premiere Pro are
composer and Adobe’s Premiere Pro are also great options in our case as we
also great options in our case as we
also great options in our case as we blend multiple types of media codecs and
blend multiple types of media codecs and
blend multiple types of media codecs and audio Final Cut has been a good fit for
audio Final Cut has been a good fit for
audio Final Cut has been a good fit for our needs but for those who are new to
our needs but for those who are new to
our needs but for those who are new to editing video simplified programs such
editing video simplified programs such
editing video simplified programs such as iMovie or Windows Movie Maker are a
as iMovie or Windows Movie Maker are a
as iMovie or Windows Movie Maker are a great starting point and that’s not even
great starting point and that’s not even
great starting point and that’s not even touching on mobile video editing number
touching on mobile video editing number
touching on mobile video editing number 7 research and practice techniques to
7 research and practice techniques to
7 research and practice techniques to avoid having to spend more time than
avoid having to spend more time than
avoid having to spend more time than needed on set or in post-production it’s
needed on set or in post-production it’s
needed on set or in post-production it’s best to plan properly if you’re
best to plan properly if you’re
best to plan properly if you’re producing scripted entertainment
producing scripted entertainment
producing scripted entertainment storyboarding the video is a must
storyboarding the video is a must
storyboarding the video is a must hello and welcome to top X we count down
hello and welcome to top X we count down
hello and welcome to top X we count down the very best of YouTube if you’re doing
the very best of YouTube if you’re doing
the very best of YouTube if you’re doing talking-head content practice your
talking-head content practice your
talking-head content practice your delivery your mouth is basically an
delivery your mouth is basically an
delivery your mouth is basically an instrument in this case and believe it
instrument in this case and believe it
instrument in this case and believe it or not speaking takes practice to pull
or not speaking takes practice to pull
or not speaking takes practice to pull it off naturally on camera kind of like
it off naturally on camera kind of like
it off naturally on camera kind of like what we saw today only with more puking
what we saw today only with more puking
what we saw today only with more puking in our case we spend hours upon hours
in our case we spend hours upon hours
in our case we spend hours upon hours researching our topics picks and
researching our topics picks and
researching our topics picks and rankings to ensure that we don’t have to
rankings to ensure that we don’t have to
rankings to ensure that we don’t have to make changes once the video has been
make changes once the video has been
make changes once the video has been completed welcome to watchmojo.com and
completed welcome to watchmojo.com and
completed welcome to watchmojo.com and today we’ll be counting down our picks
today we’ll be counting down our picks
today we’ll be counting down our picks for the top ten shocking moments in
for the top ten shocking moments in
for the top ten shocking moments in comics multiple staff members also fact
comics multiple staff members also fact
comics multiple staff members also fact check and proofread the videos for
check and proofread the videos for
check and proofread the videos for quality control purposes and if you
quality control purposes and if you
quality control purposes and if you don’t have employees at your disposal
don’t have employees at your disposal
don’t have employees at your disposal bouncing your research or script off a
bouncing your research or script off a
bouncing your research or script off a friend or a family member helps to
friend or a family member helps to
friend or a family member helps to nonetheless mistakes will happen
nonetheless mistakes will happen
nonetheless mistakes will happen unfortunately and in our experience the
unfortunately and in our experience the
unfortunately and in our experience the viewers are quick to highlight those
viewers are quick to highlight those
viewers are quick to highlight those number six it’s more than just the
number six it’s more than just the
number six it’s more than just the content as many of the entries on our
content as many of the entries on our
content as many of the entries on our lists require a decent explanation we
lists require a decent explanation we
lists require a decent explanation we can’t afford to cut corners for the sake
can’t afford to cut corners for the sake
can’t afford to cut corners for the sake of the video length but as Internet
of the video length but as Internet
of the video length but as Internet viewers have relatively short attention
viewers have relatively short attention
viewers have relatively short attention spans we can’t create excessively long
spans we can’t create excessively long
spans we can’t create excessively long clips either our length has increased
clips either our length has increased
clips either our length has increased from a couple of minutes to about ten to
from a couple of minutes to about ten to
from a couple of minutes to about ten to five
five
five Dean minutes which we feel is the right
Dean minutes which we feel is the right
Dean minutes which we feel is the right length to give each entry enough
length to give each entry enough
length to give each entry enough consideration if you’re creating a fake
consideration if you’re creating a fake
consideration if you’re creating a fake news segment ask it a drama or producing
news segment ask it a drama or producing
news segment ask it a drama or producing let’s play videos it’s important to
let’s play videos it’s important to
let’s play videos it’s important to think about the right style format and
think about the right style format and
think about the right style format and length of your videos for us we found
length of your videos for us we found
length of your videos for us we found the appropriate length for top 10 lists
the appropriate length for top 10 lists
the appropriate length for top 10 lists others like epic Rap Battles or the fine
others like epic Rap Battles or the fine
others like epic Rap Battles or the fine brothers react series found their own
brothers react series found their own
brothers react series found their own structure the key is to find a format
structure the key is to find a format
structure the key is to find a format that you love get close to perfecting
that you love get close to perfecting
that you love get close to perfecting your craft and duplicate duplicate
your craft and duplicate duplicate
your craft and duplicate duplicate duplicate even if some say you’re
duplicate even if some say you’re
duplicate even if some say you’re running out of ideas
running out of ideas
running out of ideas number 5 add some stock media to get a
number 5 add some stock media to get a
number 5 add some stock media to get a professional edge the million dollar
professional edge the million dollar
professional edge the million dollar question WatchMojo where does all that
question WatchMojo where does all that
question WatchMojo where does all that background music you use come from
background music you use come from
background music you use come from welcome to watchmojo.com welcome to
welcome to watchmojo.com welcome to
welcome to watchmojo.com welcome to watchmojo.com welcome to watchmojo.com
watchmojo.com welcome to watchmojo.com
watchmojo.com welcome to watchmojo.com depending on the nature of your clips
depending on the nature of your clips
depending on the nature of your clips you may need to produce or license media
you may need to produce or license media
you may need to produce or license media whether it’s sound effects video or
whether it’s sound effects video or
whether it’s sound effects video or music shooting everything yourself may
music shooting everything yourself may
music shooting everything yourself may be ideal but is oftentimes impossible as
be ideal but is oftentimes impossible as
be ideal but is oftentimes impossible as such stock media sources like pond5
such stock media sources like pond5
such stock media sources like pond5 provide millions of royalty-free HD and
provide millions of royalty-free HD and
provide millions of royalty-free HD and 4k clips as well as music sound effects
4k clips as well as music sound effects
4k clips as well as music sound effects illustrations photos and motion graphics
illustrations photos and motion graphics
illustrations photos and motion graphics templates all of which you can license
templates all of which you can license
templates all of which you can license for use across multiple media without
for use across multiple media without
for use across multiple media without having to subscribe basically you pay
having to subscribe basically you pay
having to subscribe basically you pay for what you need as opposed to a
for what you need as opposed to a
for what you need as opposed to a subscription WatchMojo relies on pond5
subscription WatchMojo relies on pond5
subscription WatchMojo relies on pond5 and other sources for a lot of its stock
and other sources for a lot of its stock
and other sources for a lot of its stock media needs number four pick the right
media needs number four pick the right
media needs number four pick the right platform producing your videos is half
platform producing your videos is half
platform producing your videos is half the battle but it’s just as important to
the battle but it’s just as important to
the battle but it’s just as important to think about publishing distributing and
think about publishing distributing and
think about publishing distributing and marketing your clips when it comes to
marketing your clips when it comes to
marketing your clips when it comes to publishing and distribution back in the
publishing and distribution back in the
publishing and distribution back in the day producers had to worry about content
day producers had to worry about content
day producers had to worry about content management systems and content delivery
management systems and content delivery
management systems and content delivery networks over time online video
networks over time online video
networks over time online video platforms like Brightcove woo yalla or
platforms like Brightcove woo yalla or
platforms like Brightcove woo yalla or the JW player which you can see in
the JW player which you can see in
the JW player which you can see in action on watchmojo.com website bundled
action on watchmojo.com website bundled
action on watchmojo.com website bundled many of these components to simplify
many of these components to simplify
many of these components to simplify things what further streamlined this
things what further streamlined this
things what further streamlined this youtube as it became the de facto
youtube as it became the de facto
youtube as it became the de facto platform for publishing video WatchMojo
platform for publishing video WatchMojo
platform for publishing video WatchMojo gets over 200 million views each month
gets over 200 million views each month
gets over 200 million views each month on YouTube
on YouTube
on YouTube while only getting
while only getting
while only getting 1/100 of that on our own site well it
1/100 of that on our own site well it
1/100 of that on our own site well it doesn’t hurt to have your own video
doesn’t hurt to have your own video
doesn’t hurt to have your own video living on a side of your own having a
living on a side of your own having a
living on a side of your own having a presence on YouTube is extremely
presence on YouTube is extremely
presence on YouTube is extremely important number 3 use accurate video
important number 3 use accurate video
important number 3 use accurate video descriptors if a video gets published
descriptors if a video gets published
descriptors if a video gets published online with no metadata does it actually
online with no metadata does it actually
online with no metadata does it actually get published metadata includes
get published metadata includes
get published metadata includes descriptors like the title description
descriptors like the title description
descriptors like the title description and keywords to explain your material so
and keywords to explain your material so
and keywords to explain your material so that search engines can properly
that search engines can properly
that search engines can properly identify describe and find your clip on
identify describe and find your clip on
identify describe and find your clip on YouTube thumbnails are also increasingly
YouTube thumbnails are also increasingly
YouTube thumbnails are also increasingly important together the right metadata
important together the right metadata
important together the right metadata and thumbnail will be the difference
and thumbnail will be the difference
and thumbnail will be the difference between your video becoming popular or
between your video becoming popular or
between your video becoming popular or getting the tumbleweed treatment however
getting the tumbleweed treatment however
getting the tumbleweed treatment however thankfully YouTube discourages false and
thankfully YouTube discourages false and
thankfully YouTube discourages false and misleading descriptions so it’s best to
misleading descriptions so it’s best to
misleading descriptions so it’s best to stay on point and avoid trying to gain
stay on point and avoid trying to gain
stay on point and avoid trying to gain the audience it takes years to win over
the audience it takes years to win over
the audience it takes years to win over an audience but just a few misfires to
an audience but just a few misfires to
an audience but just a few misfires to lose it number two distribute via social
lose it number two distribute via social
lose it number two distribute via social networks in the late 1990s and early
networks in the late 1990s and early
networks in the late 1990s and early 2000s people found videos via search
2000s people found videos via search
2000s people found videos via search engines or video curating websites like
engines or video curating websites like
engines or video curating websites like evens world etc eventually people found
evens world etc eventually people found
evens world etc eventually people found their content through social media
their content through social media
their content through social media websites and today people discover and
websites and today people discover and
websites and today people discover and recover content when it’s shared if
recover content when it’s shared if
recover content when it’s shared if people like your content they want to be
people like your content they want to be
people like your content they want to be the first to show it to their friends
the first to show it to their friends
the first to show it to their friends and family as such it’s important to
and family as such it’s important to
and family as such it’s important to focus on YouTube first and foremost but
focus on YouTube first and foremost but
focus on YouTube first and foremost but not to overlook the importance of
not to overlook the importance of
not to overlook the importance of twitter and facebook to build a
twitter and facebook to build a
twitter and facebook to build a community around your content hey by the
community around your content hey by the
community around your content hey by the way have you followed us on Twitter like
way have you followed us on Twitter like
way have you followed us on Twitter like us on Facebook
us on Facebook
us on Facebook get to it number one be realistic and
get to it number one be realistic and
get to it number one be realistic and patient you can hope for a viral video
patient you can hope for a viral video
patient you can hope for a viral video but don’t depend on it to grow your
but don’t depend on it to grow your
but don’t depend on it to grow your community
community
community you can’t just publish and market your
you can’t just publish and market your
you can’t just publish and market your videos and expect them to become popular
videos and expect them to become popular
videos and expect them to become popular relying on analytics to understand
relying on analytics to understand
relying on analytics to understand what’s popular why people watch and who
what’s popular why people watch and who
what’s popular why people watch and who those people are is critical when
those people are is critical when
those people are is critical when WatchMojo launched in January 2006 our
WatchMojo launched in January 2006 our
WatchMojo launched in January 2006 our videos touched on many different topics
videos touched on many different topics
videos touched on many different topics and as such reached many different
and as such reached many different
and as such reached many different audiences over time we focused on topics
audiences over time we focused on topics
audiences over time we focused on topics and formats we were interested in
and formats we were interested in
and formats we were interested in including top 10 lists on comics video
including top 10 lists on comics video
including top 10 lists on comics video games
games
games and more what did he call it they call
and more what did he call it they call
and more what did he call it they call it Royale which this resulted in a shift
it Royale which this resulted in a shift
it Royale which this resulted in a shift from an extremely diverse audience to a
from an extremely diverse audience to a
from an extremely diverse audience to a predominantly male audience today with
predominantly male audience today with
predominantly male audience today with nearly 10 million subscribers we again
nearly 10 million subscribers we again
nearly 10 million subscribers we again have a very diverse audience
have a very diverse audience
have a very diverse audience hence the varied nature of the lists we
hence the varied nature of the lists we
hence the varied nature of the lists we publish but perhaps the most important
publish but perhaps the most important
publish but perhaps the most important keys to success are patience and
keys to success are patience and
keys to success are patience and persistence it took us eight years to
persistence it took us eight years to
persistence it took us eight years to reach 1 million subscribers but in the
reach 1 million subscribers but in the
reach 1 million subscribers but in the past two years we’ve added 9 million
past two years we’ve added 9 million
past two years we’ve added 9 million more do you agree with our list what
more do you agree with our list what
more do you agree with our list what else do you think makes for a great web
else do you think makes for a great web
else do you think makes for a great web video for more informative top 10s
video for more informative top 10s
video for more informative top 10s published every day be sure to subscribe
published every day be sure to subscribe
published every day be sure to subscribe to watchmojo.com
”
Be First to Comment