it’s time to make things right guys this is not a training exercise welcome to
is not a training exercise welcome to
is not a training exercise welcome to watchmojo.com and today we’re counting
watchmojo.com and today we’re counting
watchmojo.com and today we’re counting down our picks for the top ten things EA
down our picks for the top ten things EA
down our picks for the top ten things EA needs to do better what do you really in
needs to do better what do you really in
needs to do better what do you really in battlefield one players out there today
battlefield one players out there today
battlefield one players out there today and we’ve got a lot to share about a
and we’ve got a lot to share about a
and we’ve got a lot to share about a revolution that’s coming to this great
revolution that’s coming to this great
revolution that’s coming to this great franchise for more gaming videos check
franchise for more gaming videos check
franchise for more gaming videos check out our new spinoff channel mojo plays
out our new spinoff channel mojo plays
out our new spinoff channel mojo plays for in-depth reviews thoughtful video
for in-depth reviews thoughtful video
for in-depth reviews thoughtful video essays detailed character origins and
essays detailed character origins and
essays detailed character origins and insightful commentary mojo plays games
insightful commentary mojo plays games
insightful commentary mojo plays games smarter for this list we’re taking a
smarter for this list we’re taking a
smarter for this list we’re taking a look at some of these infamous mistakes
look at some of these infamous mistakes
look at some of these infamous mistakes and what they can do to right the ship
and what they can do to right the ship
and what they can do to right the ship in order to repair their relationship
in order to repair their relationship
in order to repair their relationship with gamers number 10 stop pandering at
with gamers number 10 stop pandering at
with gamers number 10 stop pandering at e3 e3 is essentially one massive press
e3 e3 is essentially one massive press
e3 e3 is essentially one massive press conference it’s not a music concert it’s
conference it’s not a music concert it’s
conference it’s not a music concert it’s not a comedy show and it’s not the
not a comedy show and it’s not the
not a comedy show and it’s not the Oscars so why does he a feel the need to
Oscars so why does he a feel the need to
Oscars so why does he a feel the need to sell their games by hiring youtubers and
sell their games by hiring youtubers and
sell their games by hiring youtubers and celebrities for their EA plays event
celebrities for their EA plays event
celebrities for their EA plays event he’s waiting to see if anyone’s gonna
he’s waiting to see if anyone’s gonna
he’s waiting to see if anyone’s gonna charge up on this trench here we don’t
charge up on this trench here we don’t
charge up on this trench here we don’t need Zac Efron or Jamie Foxx to sell us
need Zac Efron or Jamie Foxx to sell us
need Zac Efron or Jamie Foxx to sell us battlefield 1 we don’t need a youtuber
battlefield 1 we don’t need a youtuber
battlefield 1 we don’t need a youtuber telling us how awesome need for speed or
telling us how awesome need for speed or
telling us how awesome need for speed or FIFA is please no theatrical on stage
FIFA is please no theatrical on stage
FIFA is please no theatrical on stage performance is either yay you don’t need
performance is either yay you don’t need
performance is either yay you don’t need celebrity endorsements to sell your
celebrity endorsements to sell your
celebrity endorsements to sell your games so long as the games are good just
games so long as the games are good just
games so long as the games are good just come out and show us what everyone is
come out and show us what everyone is
come out and show us what everyone is working on that’s all you need to do
number 9 stop telling gamers one thing
number 9 stop telling gamers one thing and investors another
it’s hard to keep a secret than the age
it’s hard to keep a secret than the age of the Internet
of the Internet
of the Internet leaks happen rumors can start up easily
leaks happen rumors can start up easily
leaks happen rumors can start up easily and scandals come flooding it in any
and scandals come flooding it in any
and scandals come flooding it in any moment
moment
moment this power should not be taken lightly
this power should not be taken lightly
this power should not be taken lightly so when you say something in a public
so when you say something in a public
so when you say something in a public letter to your investors like say that
letter to your investors like say that
letter to your investors like say that the removal of microtransactions woked
the removal of microtransactions woked
the removal of microtransactions woked quote have a material impact on EA’s
quote have a material impact on EA’s
quote have a material impact on EA’s fiscal year in regards to battlefront to
fiscal year in regards to battlefront to
fiscal year in regards to battlefront to gamers are gonna find out and
gamers are gonna find out and
gamers are gonna find out and considering the controversy surrounding
considering the controversy surrounding
considering the controversy surrounding loot boxes in the world a triple-a
loot boxes in the world a triple-a
loot boxes in the world a triple-a gaming at the moment they probably won’t
gaming at the moment they probably won’t
gaming at the moment they probably won’t be pleased understandably so if you want
be pleased understandably so if you want
be pleased understandably so if you want to have some micro transactions in your
to have some micro transactions in your
to have some micro transactions in your game you better just be honest with the
game you better just be honest with the
game you better just be honest with the consumer about why they’re there so what
consumer about why they’re there so what
consumer about why they’re there so what happens now we retired
happens now we retired
happens now we retired command number eight stop hoarding IPs
[Music]
[Music] with the sheer number of Studios EA is
with the sheer number of Studios EA is
with the sheer number of Studios EA is purchased there’s a lot of great titles
purchased there’s a lot of great titles
purchased there’s a lot of great titles that EA has under its belt unfortunately
that EA has under its belt unfortunately
that EA has under its belt unfortunately many of them have been collecting dust
many of them have been collecting dust
many of them have been collecting dust when they could be collecting our cold
when they could be collecting our cold
when they could be collecting our cold hard cash
hard cash
hard cash where’s Wing Commander PIM why not bring
where’s Wing Commander PIM why not bring
where’s Wing Commander PIM why not bring back Ultima no why not bring back cel
back Ultima no why not bring back cel
back Ultima no why not bring back cel damage EA has some good studios under
damage EA has some good studios under
damage EA has some good studios under its belt and instead of shutting him
its belt and instead of shutting him
its belt and instead of shutting him down they should be giving them
down they should be giving them
down they should be giving them established IPs to work on if EA really
established IPs to work on if EA really
established IPs to work on if EA really wants our sixty bucks they bring back
wants our sixty bucks they bring back
wants our sixty bucks they bring back some of these classic titles that fans
some of these classic titles that fans
some of these classic titles that fans have been craving for far too long
have been craving for far too long
have been craving for far too long everything we’ve actually contaminated
everything we’ve actually contaminated
everything we’ve actually contaminated correct number seven ease up on the
correct number seven ease up on the
correct number seven ease up on the deadlines you need to get the guidance
deadlines you need to get the guidance
deadlines you need to get the guidance of someone like Doug Chang to show you
of someone like Doug Chang to show you
of someone like Doug Chang to show you the way yeah I wasn’t called the worst
the way yeah I wasn’t called the worst
the way yeah I wasn’t called the worst company in America for two years for
company in America for two years for
company in America for two years for nothing
nothing
nothing with games rushing out the door in
with games rushing out the door in
with games rushing out the door in unfinished buggy states it’s clear that
unfinished buggy states it’s clear that
unfinished buggy states it’s clear that EA is running a tight schedule on
EA is running a tight schedule on
EA is running a tight schedule on everything just from reading Kotaku news
everything just from reading Kotaku news
everything just from reading Kotaku news editors Jason Schreyer support on
editors Jason Schreyer support on
editors Jason Schreyer support on Visceral Games has shut down the
Visceral Games has shut down the
Visceral Games has shut down the constant pressure and tight scheduling
constant pressure and tight scheduling
constant pressure and tight scheduling lowered employee morale with developers
lowered employee morale with developers
lowered employee morale with developers walking in and out of the door
walking in and out of the door
walking in and out of the door throughout their Star Wars project games
throughout their Star Wars project games
throughout their Star Wars project games take time both single and multiplayer
take time both single and multiplayer
take time both single and multiplayer many companies have had bad records of
many companies have had bad records of
many companies have had bad records of missed deadlines but managed to turn the
missed deadlines but managed to turn the
missed deadlines but managed to turn the games in question into great stuff
games in question into great stuff
games in question into great stuff you’re running a company fueled by
you’re running a company fueled by
you’re running a company fueled by creativity not cooking hamburgers and
creativity not cooking hamburgers and
creativity not cooking hamburgers and four hamburgers by the way you shouldn’t
four hamburgers by the way you shouldn’t
four hamburgers by the way you shouldn’t be rushing the cooking either I just
be rushing the cooking either I just
be rushing the cooking either I just hope that every fan walks away going wow
hope that every fan walks away going wow
hope that every fan walks away going wow I never thought they were gonna bring my
I never thought they were gonna bring my
I never thought they were gonna bring my Star Wars fantasy to life number six
Star Wars fantasy to life number six
Star Wars fantasy to life number six invest in single-player games you want
invest in single-player games you want
invest in single-player games you want to know why Visceral Games was shut down
to know why Visceral Games was shut down
to know why Visceral Games was shut down it’s because they’re now cancelled two
it’s because they’re now cancelled two
it’s because they’re now cancelled two Star Wars game was looking like a much
Star Wars game was looking like a much
Star Wars game was looking like a much more linear case
more linear case
more linear case which people don’t like as much today as
which people don’t like as much today as
which people don’t like as much today as they did five years ago
they did five years ago
they did five years ago that’s a quote meanwhile 2017 saw the
that’s a quote meanwhile 2017 saw the
that’s a quote meanwhile 2017 saw the release of hell-blade Senna was
release of hell-blade Senna was
release of hell-blade Senna was sacrifice horizon zero dawn Resident
sacrifice horizon zero dawn Resident
sacrifice horizon zero dawn Resident Evil 7 breath of the wild super mario
Evil 7 breath of the wild super mario
Evil 7 breath of the wild super mario odyssey and many many more so their
odyssey and many many more so their
odyssey and many many more so their competitors seem to think differently
yeh won’t get anywhere if they try to
yeh won’t get anywhere if they try to put all their eggs in the multiplayer
put all their eggs in the multiplayer
put all their eggs in the multiplayer basket and ignore half the market number
basket and ignore half the market number
basket and ignore half the market number fine I’ve stopped chasing market trends
following trends may have its benefits
following trends may have its benefits in sales especially if you do something
in sales especially if you do something
in sales especially if you do something unique with it but it shouldn’t come at
unique with it but it shouldn’t come at
unique with it but it shouldn’t come at the expense of unique ideas Dragon Age 2
the expense of unique ideas Dragon Age 2
the expense of unique ideas Dragon Age 2 for example was heavily criticized upon
for example was heavily criticized upon
for example was heavily criticized upon release as it tried to replicate the
release as it tried to replicate the
release as it tried to replicate the experience from the been popular Mass
experience from the been popular Mass
experience from the been popular Mass Effect and as opposed to the game it was
Effect and as opposed to the game it was
Effect and as opposed to the game it was actually a sequel to but the biggest
actually a sequel to but the biggest
actually a sequel to but the biggest failure with this mindset came with the
failure with this mindset came with the
failure with this mindset came with the publishing of insomniac games his fumes
publishing of insomniac games his fumes
publishing of insomniac games his fumes a game that was originally more of an
a game that was originally more of an
a game that was originally more of an over-the-top cartoony game that stood
over-the-top cartoony game that stood
over-the-top cartoony game that stood out called over strike but Vanover
out called over strike but Vanover
out called over strike but Vanover strike was rebranded into a forgettable
strike was rebranded into a forgettable
strike was rebranded into a forgettable gritty realism shooter because focus
gritty realism shooter because focus
gritty realism shooter because focus groups want more Call of Duty so do you
groups want more Call of Duty so do you
groups want more Call of Duty so do you hear anyone talking about fuse anymore I
hear anyone talking about fuse anymore I
hear anyone talking about fuse anymore I don’t think so don’t what are you doing
don’t think so don’t what are you doing
don’t think so don’t what are you doing taking away their leverage number 4
taking away their leverage number 4
taking away their leverage number 4 stop cutting up games to sell as DLC
ever notice that EA’s games have started
ever notice that EA’s games have started to feel a little less Nikki like a whole
to feel a little less Nikki like a whole
to feel a little less Nikki like a whole bone with no meat you know we could
bone with no meat you know we could
bone with no meat you know we could easily point to Star Wars Battlefront
easily point to Star Wars Battlefront
easily point to Star Wars Battlefront 2015 and it’s $50 seasonpass nonsense or
2015 and it’s $50 seasonpass nonsense or
2015 and it’s $50 seasonpass nonsense or the sims 4 and it’s endless stream of
the sims 4 and it’s endless stream of
the sims 4 and it’s endless stream of DLC that should have been in the main
DLC that should have been in the main
DLC that should have been in the main game but this basically applies to most
game but this basically applies to most
game but this basically applies to most of EA’s recent catalog when you cut up
of EA’s recent catalog when you cut up
of EA’s recent catalog when you cut up your games like this gamers tend to feel
your games like this gamers tend to feel
your games like this gamers tend to feel cheated out of their purchase especially
cheated out of their purchase especially
cheated out of their purchase especially when you’re charging 60 bucks for what
when you’re charging 60 bucks for what
when you’re charging 60 bucks for what should be a complete game number three
should be a complete game number three
should be a complete game number three make Origen more user-friendly what an
make Origen more user-friendly what an
make Origen more user-friendly what an absolute mess this is being over the
absolute mess this is being over the
absolute mess this is being over the years Origen has been under fire for
years Origen has been under fire for
years Origen has been under fire for some of the most strict uptight policies
some of the most strict uptight policies
some of the most strict uptight policies amongst gaming services accusations of
amongst gaming services accusations of
amongst gaming services accusations of spying weak security systems and
spying weak security systems and
spying weak security systems and numerous account bans / ridiculous
numerous account bans / ridiculous
numerous account bans / ridiculous reasons origin is not the most
reasons origin is not the most
reasons origin is not the most user-friendly experience things have
user-friendly experience things have
user-friendly experience things have gotten a bit better over the years but
gotten a bit better over the years but
gotten a bit better over the years but not by a huge margin benefits and have
not by a huge margin benefits and have
not by a huge margin benefits and have been added like discounts on certain
been added like discounts on certain
been added like discounts on certain purchases and early access to big games
purchases and early access to big games
purchases and early access to big games but when you have other services like
but when you have other services like
but when you have other services like Steam offering similar benefits with
Steam offering similar benefits with
Steam offering similar benefits with better policies origin just isn’t worth
better policies origin just isn’t worth
better policies origin just isn’t worth it for how control hungry it is where it
it for how control hungry it is where it
it for how control hungry it is where it stands as of this writing even origin
stands as of this writing even origin
stands as of this writing even origin users can’t really stand the system and
users can’t really stand the system and
users can’t really stand the system and it all starts from one place origin
it all starts from one place origin
it all starts from one place origin number 2 stop buying and shutting down
number 2 stop buying and shutting down
number 2 stop buying and shutting down goods studios rather than I’m afraid we
goods studios rather than I’m afraid we
goods studios rather than I’m afraid we have a heck of a situation down here
have a heck of a situation down here
have a heck of a situation down here there is a joke that yeah is the serial
there is a joke that yeah is the serial
there is a joke that yeah is the serial killer of video game studios it’s a
killer of video game studios it’s a
killer of video game studios it’s a little hard to testify against that when
little hard to testify against that when
little hard to testify against that when there are a list of companies EA is but
there are a list of companies EA is but
there are a list of companies EA is but only to shut down a few years later yeah
only to shut down a few years later yeah
only to shut down a few years later yeah visceral games and it’s highly
visceral games and it’s highly
visceral games and it’s highly anticipated star wars game comes to mind
anticipated star wars game comes to mind
anticipated star wars game comes to mind but that’s just the most recent example
but that’s just the most recent example
but that’s just the most recent example other companies include pandemic
other companies include pandemic
other companies include pandemic creators of the original battlefront
creators of the original battlefront
creators of the original battlefront games and Westwood the team that brought
games and Westwood the team that brought
games and Westwood the team that brought us the command & Conquer series I miss
us the command & Conquer series I miss
us the command & Conquer series I miss the president sadly these studios will
the president sadly these studios will
the president sadly these studios will never see the light of day again and
never see the light of day again and
never see the light of day again and EA’s recent acquisition of respawn makes
EA’s recent acquisition of respawn makes
EA’s recent acquisition of respawn makes us feel frightened not just for the
us feel frightened not just for the
us feel frightened not just for the future but for titanfall as well number
future but for titanfall as well number
future but for titanfall as well number one stop over monetizing beloved IPs
you’d think they’d have learned their
you’d think they’d have learned their lesson after battlefront – but then they
lesson after battlefront – but then they
lesson after battlefront – but then they pull the same stunt with need for speed
pull the same stunt with need for speed
pull the same stunt with need for speed payback and FIFA 18 and UFC 3
payback and FIFA 18 and UFC 3
payback and FIFA 18 and UFC 3 microtransactions are incredibly
microtransactions are incredibly
microtransactions are incredibly invasive and when they intrude on IPS
invasive and when they intrude on IPS
invasive and when they intrude on IPS that are near and dear to our hearts any
that are near and dear to our hearts any
that are near and dear to our hearts any company can quickly become public enemy
company can quickly become public enemy
company can quickly become public enemy number one if you think
number one if you think
number one if you think microtransactions aren’t going to affect
microtransactions aren’t going to affect
microtransactions aren’t going to affect a game sales then when I put them in a
Battlefront – non incorporated loot
Battlefront – non incorporated loot boxes and microtransactions in its $60
boxes and microtransactions in its $60
boxes and microtransactions in its $60 price tag it might have been the best
price tag it might have been the best
price tag it might have been the best selling game of 2017
selling game of 2017
selling game of 2017 just make a good honest game no sleazy
just make a good honest game no sleazy
just make a good honest game no sleazy monetization no pay to win loot boxes
monetization no pay to win loot boxes
monetization no pay to win loot boxes just a complete quality experience it’s
just a complete quality experience it’s
just a complete quality experience it’s really the only way to get back into the
really the only way to get back into the
really the only way to get back into the good graces of good gamers
do you agree with our picks check out
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