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The Digital Distribution of Video Games


is the age of physical media coming to

is the age of physical media coming to an end

an end

an end hi I’m Rebecca Brayton and welcome to

hi I’m Rebecca Brayton and welcome to

hi I’m Rebecca Brayton and welcome to watchmojo.com our host Mike Patel got

watchmojo.com our host Mike Patel got

watchmojo.com our host Mike Patel got the chance to speak with industry

the chance to speak with industry

the chance to speak with industry analyst Jessie did nick about the

analyst Jessie did nick about the

analyst Jessie did nick about the digital distribution of video games his

digital distribution of video games his

digital distribution of video games his digital distribution gonna be a game

digital distribution gonna be a game

digital distribution gonna be a game changer I think it already is I think

changer I think it already is I think

changer I think it already is I think digital distribution already is me

digital distribution already is me

digital distribution already is me Electronic Arts of comodo said that

Electronic Arts of comodo said that

Electronic Arts of comodo said that digital sales are now comprising though

digital sales are now comprising though

digital sales are now comprising though I think they said something like 35

I think they said something like 35

I think they said something like 35 percent of their of their revenue or

percent of their of their revenue or

percent of their of their revenue or it’s going to be there and digital being

it’s going to be there and digital being

it’s going to be there and digital being not just digital Xbox Live but obviously

not just digital Xbox Live but obviously

not just digital Xbox Live but obviously social gaming you know they made their

social gaming you know they made their

social gaming you know they made their Playfish acquisition Facebook games all

Playfish acquisition Facebook games all

Playfish acquisition Facebook games all those different aspects are considered

those different aspects are considered

those different aspects are considered digital games that’s happening now how

digital games that’s happening now how

digital games that’s happening now how do you feel about the PSP go and its

do you feel about the PSP go and its

do you feel about the PSP go and its model of total digital distribution ten

model of total digital distribution ten

model of total digital distribution ten years from now

years from now

years from now when the industry is digital we are

when the industry is digital we are

when the industry is digital we are going to look back at the PSP go as the

going to look back at the PSP go as the

going to look back at the PSP go as the first console to really have the

first console to really have the

first console to really have the doughnuts to make a product like that

doughnuts to make a product like that

doughnuts to make a product like that and relate to the market I don’t think

and relate to the market I don’t think

and relate to the market I don’t think it’s going to be commercially successful

it’s going to be commercially successful

it’s going to be commercially successful the PSP go I really don’t but I don’t

the PSP go I really don’t but I don’t

the PSP go I really don’t but I don’t think that’s the point

think that’s the point

think that’s the point the problem with Sony is that they

the problem with Sony is that they

the problem with Sony is that they always seem to release systems ahead of

always seem to release systems ahead of

always seem to release systems ahead of their time like the ps3 powerful as hell

their time like the ps3 powerful as hell

their time like the ps3 powerful as hell I mean that was a powerful system but it

I mean that was a powerful system but it

I mean that was a powerful system but it costs you know six hundred seven hundred

costs you know six hundred seven hundred

costs you know six hundred seven hundred dollars now it’s a reasonably priced and

dollars now it’s a reasonably priced and

dollars now it’s a reasonably priced and our seam sales do you see a future for

our seam sales do you see a future for

our seam sales do you see a future for brick-and-mortar stores or do you think

brick-and-mortar stores or do you think

brick-and-mortar stores or do you think it’s going to go purely digital

it’s going to go purely digital

it’s going to go purely digital distribution will brick-and-mortar

distribution will brick-and-mortar

distribution will brick-and-mortar disappear no there will always be a

disappear no there will always be a

disappear no there will always be a place in brick-and-mortar and if you

place in brick-and-mortar and if you

place in brick-and-mortar and if you want to look at an example look what

want to look at an example look what

want to look at an example look what Apple and the iPod did to music I mean I

Apple and the iPod did to music I mean I

Apple and the iPod did to music I mean I put retailers like Sam Goody the whole

put retailers like Sam Goody the whole

put retailers like Sam Goody the whole music land branch out of business but

music land branch out of business but

music land branch out of business but Best Buy still sells music CDs so does

Best Buy still sells music CDs so does

Best Buy still sells music CDs so does Walmart sort of target so there’s still

Walmart sort of target so there’s still

Walmart sort of target so there’s still a market even though we can all admit

a market even though we can all admit

a market even though we can all admit music at this point is all digital

music at this point is all digital

music at this point is all digital there’s still a market in

there’s still a market in

there’s still a market in brick-and-mortar and that’s how I think

brick-and-mortar and that’s how I think

brick-and-mortar and that’s how I think brick-and-mortar will survive through

brick-and-mortar will survive through

brick-and-mortar will survive through digital distribution how attached are

digital distribution how attached are

digital distribution how attached are consumers to having a physical copy of

consumers to having a physical copy of

consumers to having a physical copy of their game and an actual disc to put on

their game and an actual disc to put on

their game and an actual disc to put on the Shelf when you buy a package good

the Shelf when you buy a package good

the Shelf when you buy a package good product not just via games anything

product not just via games anything

product not just via games anything there’s some type of residual value

there’s some type of residual value

there’s some type of residual value there you could trade it in you could

there you could trade it in you could

there you could trade it in you could put it on Craigslist or Ebay or trading

put it on Craigslist or Ebay or trading

put it on Craigslist or Ebay or trading into eb games digital once you buy it

into eb games digital once you buy it

into eb games digital once you buy it there’s no value there that does pose a

there’s no value there that does pose a

there’s no value there that does pose a very interesting question in terms of

very interesting question in terms of

very interesting question in terms of are consumers willing to give up

are consumers willing to give up

are consumers willing to give up physical products it’s going to be tough

physical products it’s going to be tough

physical products it’s going to be tough it was tough for music it really was it

it was tough for music it really was it

it was tough for music it really was it took almost so good seven eight years

took almost so good seven eight years

took almost so good seven eight years before the industry transition because

before the industry transition because

before the industry transition because people did not want to give up the

people did not want to give up the

people did not want to give up the actual physical packaging and it has an

actual physical packaging and it has an

actual physical packaging and it has an aesthetic appeal here’s

aesthetic appeal here’s

aesthetic appeal here’s example books books are slowly going

example books books are slowly going

example books books are slowly going digital as well I hope they don’t but

digital as well I hope they don’t but

digital as well I hope they don’t but you walk into somebody’s house and they

you walk into somebody’s house and they

you walk into somebody’s house and they have a library I mean it just looks

have a library I mean it just looks

have a library I mean it just looks impressive you need to see you know

impressive you need to see you know

impressive you need to see you know thousands of books on a wall I mean it

thousands of books on a wall I mean it

thousands of books on a wall I mean it has aesthetic appeal as well then that’s

has aesthetic appeal as well then that’s

has aesthetic appeal as well then that’s why I say retail will always be around

why I say retail will always be around

why I say retail will always be around for video games and video games will

for video games and video games will

for video games and video games will never go completely digital they’ll

never go completely digital they’ll

never go completely digital they’ll always be some type of physical demand

always be some type of physical demand

always be some type of physical demand and one of the reasons is because the

and one of the reasons is because the

and one of the reasons is because the aesthetic purposes of it

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