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HipMojo 28B: Startup Culture and Tech-Centric Cities


welcome back to part two of hip module

welcome back to part two of hip module number 28 joining me is Ian Geoffrey

number 28 joining me is Ian Geoffrey

number 28 joining me is Ian Geoffrey from founder fuel and accelerator based

from founder fuel and accelerator based

from founder fuel and accelerator based in Montreal we touched on a lot in the

in Montreal we touched on a lot in the

in Montreal we touched on a lot in the first half let’s now focus on the first

first half let’s now focus on the first

first half let’s now focus on the first cohort group so I was involved as a

cohort group so I was involved as a

cohort group so I was involved as a mentor I probably could have been more

mentor I probably could have been more

mentor I probably could have been more involved admittedly but I have a

involved admittedly but I have a

involved admittedly but I have a business to run but I was involved and I

business to run but I was involved and I

business to run but I was involved and I saw a few companies that I liked a lot

saw a few companies that I liked a lot

saw a few companies that I liked a lot and the problem I had with the issue

and the problem I had with the issue

and the problem I had with the issue with the I mean listen again these are

with the I mean listen again these are

with the I mean listen again these are so subtle small complaints at the ANA

so subtle small complaints at the ANA

so subtle small complaints at the ANA was a great program and it was very nice

was a great program and it was very nice

was a great program and it was very nice but I felt it was hard for me as a

but I felt it was hard for me as a

but I felt it was hard for me as a mentor that really has no real firm

mentor that really has no real firm

mentor that really has no real firm connection to any of these companies to

connection to any of these companies to

connection to any of these companies to tell them I would do this or that

tell them I would do this or that

tell them I would do this or that because you’re basically just an

because you’re basically just an

because you’re basically just an outsider with an opinion and we know

outsider with an opinion and we know

outsider with an opinion and we know what they say about guys with opinions

what they say about guys with opinions

what they say about guys with opinions you know everyone’s got one but I there

you know everyone’s got one but I there

you know everyone’s got one but I there was a couple companies I liked a lot one

was a couple companies I liked a lot one

was a couple companies I liked a lot one was wave oh yeah and I occasionally ran

was wave oh yeah and I occasionally ran

was wave oh yeah and I occasionally ran into the guys there and I gave them

into the guys there and I gave them

into the guys there and I gave them advice didn’t listen to any of it which

advice didn’t listen to any of it which

advice didn’t listen to any of it which is maybe if they’re successful why

is maybe if they’re successful why

is maybe if they’re successful why they’re successful and then there was

they’re successful and then there was

they’re successful and then there was another one which we talked during the

another one which we talked during the

another one which we talked during the break so I’ll leave off the suspense and

break so I’ll leave off the suspense and

break so I’ll leave off the suspense and let you talk about them what was the one

let you talk about them what was the one

let you talk about them what was the one company that i would say at the end of

company that i would say at the end of

company that i would say at the end of the covert group had the most sort of

the covert group had the most sort of

the covert group had the most sort of oomph and presence and impressive track

oomph and presence and impressive track

oomph and presence and impressive track record well I think player eyes

record well I think player eyes

record well I think player eyes definitely stood out of the pack you

definitely stood out of the pack you

definitely stood out of the pack you know they came in they had just started

know they came in they had just started

know they came in they had just started maybe a month before the program by the

maybe a month before the program by the

maybe a month before the program by the end of the program they had you know

end of the program they had you know

end of the program they had you know revenue into six figures numbers juice

revenue into six figures numbers juice

revenue into six figures numbers juice away just what they do yep so player

away just what they do yep so player

away just what they do yep so player eyes basically delivers games to social

eyes basically delivers games to social

eyes basically delivers games to social games sorry players to social game so

games sorry players to social game so

games sorry players to social game so that’s the number one challenge as a

that’s the number one challenge as a

that’s the number one challenge as a social game developers to get new users

social game developers to get new users

social game developers to get new users on board new players and they built a

on board new players and they built a

on board new players and they built a network that allows them to deliver

network that allows them to deliver

network that allows them to deliver games at game players at scale beyond

games at game players at scale beyond

games at game players at scale beyond just doing it on Facebook which is

just doing it on Facebook which is

just doing it on Facebook which is usually where it happens right now would

usually where it happens right now would

usually where it happens right now would you call them in that Network for the

you call them in that Network for the

you call them in that Network for the video game ecosystem I guess you could

video game ecosystem I guess you could

video game ecosystem I guess you could probably probably say that but beyond

probably probably say that but beyond

probably probably say that but beyond just acquisition of the players they

just acquisition of the players they

just acquisition of the players they have a whole series of tools that helps

have a whole series of tools that helps

have a whole series of tools that helps helps two games to monetize the players

helps two games to monetize the players

helps two games to monetize the players yes once they come in actually getting

yes once they come in actually getting

yes once they come in actually getting more out of each player

more out of each player

more out of each player just bringing in two players I mean

just bringing in two players I mean

just bringing in two players I mean that’s the thing that I liked about

that’s the thing that I liked about

that’s the thing that I liked about player eyes from the get-go is that that

player eyes from the get-go is that that

player eyes from the get-go is that that kind of model is built to scale the

kind of model is built to scale the

kind of model is built to scale the challenge it runs into and I mean my

challenge it runs into and I mean my

challenge it runs into and I mean my background is more the ad networks and

background is more the ad networks and

background is more the ad networks and this is we talked about this just last

this is we talked about this just last

this is we talked about this just last week the thing about the mentor program

week the thing about the mentor program

week the thing about the mentor program is it’s not just guys who come and say I

is it’s not just guys who come and say I

is it’s not just guys who come and say I have wisdom it’s a lot of them want to

have wisdom it’s a lot of them want to

have wisdom it’s a lot of them want to learn like for me like I learned a lot

learn like for me like I learned a lot

learn like for me like I learned a lot like I’m 33 a lot of these guys are I

like I’m 33 a lot of these guys are I

like I’m 33 a lot of these guys are I guess in the early 20s oh they’re like

guess in the early 20s oh they’re like

guess in the early 20s oh they’re like you know a lot more like technology and

you know a lot more like technology and

you know a lot more like technology and all this is a lot more in their DNA and

all this is a lot more in their DNA and

all this is a lot more in their DNA and for me what was good about player rise

for me what was good about player rise

for me what was good about player rise was that I was like okay I could learn a

was that I was like okay I could learn a

was that I was like okay I could learn a lot more about the video game ecosystem

lot more about the video game ecosystem

lot more about the video game ecosystem but I get the network social social

but I get the network social social

but I get the network social social games every social game so good now

games every social game so good now

games every social game so good now touching on that is I mean the challenge

touching on that is I mean the challenge

touching on that is I mean the challenge the good thing is you scale very quickly

the good thing is you scale very quickly

the good thing is you scale very quickly but then it does become it is like an

but then it does become it is like an

but then it does become it is like an arbitrage intermediation game because

arbitrage intermediation game because

arbitrage intermediation game because there’s not that much barrier to entry

there’s not that much barrier to entry

there’s not that much barrier to entry but by the time you know you could scale

but by the time you know you could scale

but by the time you know you could scale your company before you get competitors

your company before you get competitors

your company before you get competitors not my question is this you hear about

not my question is this you hear about

not my question is this you hear about Zynga when they say we are a fly on

Zynga when they say we are a fly on

Zynga when they say we are a fly on Facebook’s but they use a different word

Facebook’s but they use a different word

Facebook’s but they use a different word is this that kind of thing where they’re

is this that kind of thing where they’re

is this that kind of thing where they’re leveraging largely facebook zynga and

leveraging largely facebook zynga and

leveraging largely facebook zynga and all that well actually it’s you know a

all that well actually it’s you know a

all that well actually it’s you know a lot of this social games acquire their

lot of this social games acquire their

lot of this social games acquire their users on facebook and what player eyes

users on facebook and what player eyes

users on facebook and what player eyes is doing is yes they deliver players on

is doing is yes they deliver players on

is doing is yes they deliver players on facebook but they’re going you know

facebook but they’re going you know

facebook but they’re going you know they’re using every marketing tactic

they’re using every marketing tactic

they’re using every marketing tactic online to deliver players which is not

online to deliver players which is not

online to deliver players which is not something that the game students are

something that the game students are

something that the game students are doing right now and they’re not well

doing right now and they’re not well

doing right now and they’re not well equipped to do right now so they’re

equipped to do right now so they’re

equipped to do right now so they’re building that big Network and and that

building that big Network and and that

building that big Network and and that network network will rival would we play

network network will rival would we play

network network will rival would we play right as sorry as in his network the

right as sorry as in his network the

right as sorry as in his network the other team that really stood out was was

other team that really stood out was was

other team that really stood out was was allowed to go to low low so a load from

allowed to go to low low so a load from

allowed to go to low low so a load from a great line from back to the future ooh

a great line from back to the future ooh

a great line from back to the future ooh la la is his a is a mobile app for to

la la is his a is a mobile app for to

la la is his a is a mobile app for to manager years two min life for students

manager years two min life for students

manager years two min life for students but it’s also for the Student Union’s a

but it’s also for the Student Union’s a

but it’s also for the Student Union’s a way to manage and promote their

way to manage and promote their

way to manage and promote their activities on Kerry impressive I thought

activities on Kerry impressive I thought

activities on Kerry impressive I thought the product was smart I thought the team

the product was smart I thought the team

the product was smart I thought the team seemed very good but that’s the thing

seemed very good but that’s the thing

seemed very good but that’s the thing it’s like it’s all boils down to

it’s like it’s all boils down to

it’s like it’s all boils down to actually the execution so tell us a bit

actually the execution so tell us a bit

actually the execution so tell us a bit about okay player eyes had their stuff

about okay player eyes had their stuff

about okay player eyes had their stuff together when they got there how much

together when they got there how much

together when they got there how much did the founder fuel I know your bias

did the founder fuel I know your bias

did the founder fuel I know your bias but how much did found if you’ll help

but how much did found if you’ll help

but how much did found if you’ll help them take it to the next level well i

them take it to the next level well i

them take it to the next level well i think you know in their case they came

think you know in their case they came

think you know in their case they came to founder fuel with with a lot of

to founder fuel with with a lot of

to founder fuel with with a lot of experience their older guys

experience their older guys

experience their older guys you know I think that the network of

you know I think that the network of

you know I think that the network of mentors really help them you know turn

mentors really help them you know turn

mentors really help them you know turn their turn their idea into a larger idea

their turn their idea into a larger idea

their turn their idea into a larger idea and I think if you spoke to Jeff for

and I think if you spoke to Jeff for

and I think if you spoke to Jeff for Lyle that they’d support that and and

Lyle that they’d support that and and

Lyle that they’d support that and and recognize that we brought a lot of value

recognize that we brought a lot of value

recognize that we brought a lot of value to the program but to their to their

to the program but to their to their

to the program but to their to their business for sure so part of that

business for sure so part of that

business for sure so part of that obviously is being around all these

obviously is being around all these

obviously is being around all these investors and mentors and all that and

investors and mentors and all that and

investors and mentors and all that and that’s something that large is perfect

that’s something that large is perfect

that’s something that large is perfect that’s the largest part yeah I think

that’s the largest part yeah I think

that’s the largest part yeah I think everybody gets that and I do think it’s

everybody gets that and I do think it’s

everybody gets that and I do think it’s two ways the mentors probably learn a

two ways the mentors probably learn a

two ways the mentors probably learn a lot more than you’re gonna admit um but

lot more than you’re gonna admit um but

lot more than you’re gonna admit um but but the problem with Montreal is that

but the problem with Montreal is that

but the problem with Montreal is that and and I wrote an article next Montreal

and and I wrote an article next Montreal

and and I wrote an article next Montreal that some people sort of were like oh my

that some people sort of were like oh my

that some people sort of were like oh my god what the hell are you talking about

god what the hell are you talking about

god what the hell are you talking about but all the entrepreneurs emailed me

but all the entrepreneurs emailed me

but all the entrepreneurs emailed me saying you’re so right about this but I

saying you’re so right about this but I

saying you’re so right about this but I think the investor community and it may

think the investor community and it may

think the investor community and it may be like the typical mentors were like

be like the typical mentors were like

be like the typical mentors were like you know this is unfair ash but

you know this is unfair ash but

you know this is unfair ash but entrepreneurs got that which is there is

entrepreneurs got that which is there is

entrepreneurs got that which is there is a lack of mentors in this city who have

a lack of mentors in this city who have

a lack of mentors in this city who have been there done that in our fields like

been there done that in our fields like

been there done that in our fields like the guy who built a law firm is going to

the guy who built a law firm is going to

the guy who built a law firm is going to have great advice on managing people

have great advice on managing people

have great advice on managing people egos you know dealing with accounting

egos you know dealing with accounting

egos you know dealing with accounting and legal issues but he has not built a

and legal issues but he has not built a

and legal issues but he has not built a new media or technology company and you

new media or technology company and you

new media or technology company and you I know your background you spent a bit

I know your background you spent a bit

I know your background you spent a bit of time in san fran so tell us a little

of time in san fran so tell us a little

of time in san fran so tell us a little bit a about the difference between i

bit a about the difference between i

bit a about the difference between i mean it’s sort of obvious but i spent a

mean it’s sort of obvious but i spent a

mean it’s sort of obvious but i spent a lot of time in New York and I learned so

lot of time in New York and I learned so

lot of time in New York and I learned so much when I’m there but take us through

much when I’m there but take us through

much when I’m there but take us through like how is Montreal so different than

like how is Montreal so different than

like how is Montreal so different than san fran what are some of the good

san fran what are some of the good

san fran what are some of the good things were the bad things were the

things were the bad things were the

things were the bad things were the things you want to import and where are

things you want to import and where are

things you want to import and where are the things that you saw in san fran that

the things that you saw in san fran that

the things that you saw in san fran that made you think you know maybe we don’t

made you think you know maybe we don’t

made you think you know maybe we don’t need this right well you know when i

need this right well you know when i

need this right well you know when i left montreal in 2006 I didn’t know the

left montreal in 2006 I didn’t know the

left montreal in 2006 I didn’t know the startup ecosystem here at all in fact

startup ecosystem here at all in fact

startup ecosystem here at all in fact probably because was mostly non non

probably because was mostly non non

probably because was mostly non non existent yeah and when i left san fran

existent yeah and when i left san fran

existent yeah and when i left san fran and came back to montreal was really

and came back to montreal was really

and came back to montreal was really surprised to see how much activity was

surprised to see how much activity was

surprised to see how much activity was happening here so many I to so many

happening here so many I to so many

happening here so many I to so many events you know there’s new funds all

events you know there’s new funds all

events you know there’s new funds all these things happening it’s changed a

these things happening it’s changed a

these things happening it’s changed a lot to be honest you know in san fran oh

lot to be honest you know in san fran oh

lot to be honest you know in san fran oh you know ninety percent of the people

you know ninety percent of the people

you know ninety percent of the people that I that a that ice that I met or

that I that a that ice that I met or

that I that a that ice that I met or that I cool too wet and I’m not trying

that I cool too wet and I’m not trying

that I cool too wet and I’m not trying to say that in English but you’ll have

to say that in English but you’ll have

to say that in English but you’ll have to learn interact with court yeah

to learn interact with court yeah

to learn interact with court yeah exactly we’re in the startup scene and

exactly we’re in the startup scene and

exactly we’re in the startup scene and in the end to be honest I got a bit a

in the end to be honest I got a bit a

in the end to be honest I got a bit a bit sick of it you know it was like if

bit sick of it you know it was like if

bit sick of it you know it was like if if you weren’t in a start-up or if you

if you weren’t in a start-up or if you

if you weren’t in a start-up or if you weren’t a founder of a start-up be

weren’t a founder of a start-up be

weren’t a founder of a start-up be weren’t cool and it was the cool thing

weren’t cool and it was the cool thing

weren’t cool and it was the cool thing to do and I’m sorry

to do and I’m sorry

to do and I’m sorry enough already I mean we’re all trying

enough already I mean we’re all trying

enough already I mean we’re all trying to build it and let’s just try to build

to build it and let’s just try to build

to build it and let’s just try to build it and have fun but yeah I mean you know

it and have fun but yeah I mean you know

it and have fun but yeah I mean you know you can’t swing a dead cat over there

you can’t swing a dead cat over there

you can’t swing a dead cat over there without without hitting as the CEO of

without without hitting as the CEO of

without without hitting as the CEO of some some other company some other

some some other company some other

some some other company some other startup which is going to be the biggest

startup which is going to be the biggest

startup which is going to be the biggest startup you know ever and and that I got

startup you know ever and and that I got

startup you know ever and and that I got a bit tired of you know I’m doing this

a bit tired of you know I’m doing this

a bit tired of you know I’m doing this because because I’m I’m having fun doing

because because I’m I’m having fun doing

because because I’m I’m having fun doing it and I want to do it not because it’s

it and I want to do it not because it’s

it and I want to do it not because it’s a cool thing to do yeah i mean i

a cool thing to do yeah i mean i

a cool thing to do yeah i mean i remember Nick Denton of Gawker he used

remember Nick Denton of Gawker he used

remember Nick Denton of Gawker he used to say San Fran is a bit of a soulless

to say San Fran is a bit of a soulless

to say San Fran is a bit of a soulless city and I used to go to San Fran quite

city and I used to go to San Fran quite

city and I used to go to San Fran quite a bit when i started watchmojo just

a bit when i started watchmojo just

a bit when i started watchmojo just because that’s where a lot of the

because that’s where a lot of the

because that’s where a lot of the investors and all this were and ice

investors and all this were and ice

investors and all this were and ice aleve there I love San Francisco a city

aleve there I love San Francisco a city

aleve there I love San Francisco a city I love the people there but I would want

I love the people there but I would want

I love the people there but I would want to take a shower after I’d leave because

to take a shower after I’d leave because

to take a shower after I’d leave because it was a very one-dimensional city when

it was a very one-dimensional city when

it was a very one-dimensional city when I go to New York the good thing is as

I go to New York the good thing is as

I go to New York the good thing is as much as the tech and new media thing has

much as the tech and new media thing has

much as the tech and new media thing has taken off you know you’ll need artists

taken off you know you’ll need artists

taken off you know you’ll need artists you’ll need entertainers you’ll need

you’ll need entertainers you’ll need

you’ll need entertainers you’ll need bankers if they’re not you know laid off

bankers if they’re not you know laid off

bankers if they’re not you know laid off and it’s just there are so many

and it’s just there are so many

and it’s just there are so many successful people that nobody really

successful people that nobody really

successful people that nobody really cares in the grand scheme of things

cares in the grand scheme of things

cares in the grand scheme of things about the startup community and that’s

about the startup community and that’s

about the startup community and that’s frankly the whole thing of going to

frankly the whole thing of going to

frankly the whole thing of going to certain coffee shops and you can talk

certain coffee shops and you can talk

certain coffee shops and you can talk about your business in that coffee shop

about your business in that coffee shop

about your business in that coffee shop because you’re paranoid at the guy yes

because you’re paranoid at the guy yes

because you’re paranoid at the guy yes he’s gonna steal your idea all of that

he’s gonna steal your idea all of that

he’s gonna steal your idea all of that was was enough in the end but like you

was was enough in the end but like you

was was enough in the end but like you said it is you know there’s tons of

said it is you know there’s tons of

said it is you know there’s tons of activity tons of money tons of people

activity tons of money tons of people

activity tons of money tons of people that can help you out a lot of resources

that can help you out a lot of resources

that can help you out a lot of resources there for sure I mean nobody can deny

there for sure I mean nobody can deny

there for sure I mean nobody can deny that ok I want to talk about not in the

that ok I want to talk about not in the

that ok I want to talk about not in the house but you mentioned the word idea so

house but you mentioned the word idea so

house but you mentioned the word idea so let’s play a mini game of lightning

let’s play a mini game of lightning

let’s play a mini game of lightning round yeah what’s more important idea or

round yeah what’s more important idea or

round yeah what’s more important idea or execution execution for sure what’s more

execution execution for sure what’s more

execution execution for sure what’s more important team or product team ok what

important team or product team ok what

important team or product team ok what is more important today 2012 mobile

is more important today 2012 mobile

is more important today 2012 mobile first or still web because web is still

first or still web because web is still

first or still web because web is still a bunch bigger that’s a good one I’d

a bunch bigger that’s a good one I’d

a bunch bigger that’s a good one I’d have to say we’re right now ok what is

have to say we’re right now ok what is

have to say we’re right now ok what is the number one mistake again you could

the number one mistake again you could

the number one mistake again you could wear your final fuel had but the news

wear your final fuel had but the news

wear your final fuel had but the news could be your own as a disparar mound

could be your own as a disparar mound

could be your own as a disparar mound what is the number one mistake that

what is the number one mistake that

what is the number one mistake that entrepreneurs make when they talk to

entrepreneurs make when they talk to

entrepreneurs make when they talk to investors they don’t listen to the

investors they don’t listen to the

investors they don’t listen to the feedback what is the number one mistake

feedback what is the number one mistake

feedback what is the number one mistake entrepreneurs make with regards to

entrepreneurs make with regards to

entrepreneurs make with regards to hiring

they hire too fast okay do you believe

they hire too fast okay do you believe in the mantra of higher slow fire fast

in the mantra of higher slow fire fast

in the mantra of higher slow fire fast I’d say to ninety percent of that I

I’d say to ninety percent of that I

I’d say to ninety percent of that I believe do you believe in the whole fail

believe do you believe in the whole fail

believe do you believe in the whole fail fast pivot Lean Startup mantra how

fast pivot Lean Startup mantra how

fast pivot Lean Startup mantra how important is the revenue model early on

important is the revenue model early on

important is the revenue model early on like for the first six months you’re not

like for the first six months you’re not

like for the first six months you’re not that important okay good stuff anything

that important okay good stuff anything

that important okay good stuff anything else to add in the sort of like sound

else to add in the sort of like sound

else to add in the sort of like sound bite advice for words of wisdom from Ian

bite advice for words of wisdom from Ian

bite advice for words of wisdom from Ian Geoffrey beforehand up in house words of

Geoffrey beforehand up in house words of

Geoffrey beforehand up in house words of wisdom I put your shoes on one at a time

wisdom I put your shoes on one at a time

wisdom I put your shoes on one at a time no execute I mean it’s all about

no execute I mean it’s all about

no execute I mean it’s all about execution all right so last week we came

execution all right so last week we came

execution all right so last week we came and visited you at Nachman house so if

and visited you at Nachman house so if

and visited you at Nachman house so if you’re in Montreal okay let’s actually

you’re in Montreal okay let’s actually

you’re in Montreal okay let’s actually before diving into notman house I get a

before diving into notman house I get a

before diving into notman house I get a lot of entrepreneurs who email me and

lot of entrepreneurs who email me and

lot of entrepreneurs who email me and once they found out i’m in montreal

once they found out i’m in montreal

once they found out i’m in montreal they’re like very Montreal curious

they’re like very Montreal curious

they’re like very Montreal curious because what happens like when I’m in

because what happens like when I’m in

because what happens like when I’m in New York I’ll often go monday to friday

New York I’ll often go monday to friday

New York I’ll often go monday to friday or like whatever but i’ll come back a

or like whatever but i’ll come back a

or like whatever but i’ll come back a lot on like the thursday or friday

lot on like the thursday or friday

lot on like the thursday or friday flight your evening from laguardia to to

flight your evening from laguardia to to

flight your evening from laguardia to to montreal and there’s all these couples

montreal and there’s all these couples

montreal and there’s all these couples gay or straight not that it matters who

gay or straight not that it matters who

gay or straight not that it matters who are coming for like a weekend in

are coming for like a weekend in

are coming for like a weekend in montreal and they love it because for

montreal and they love it because for

montreal and they love it because for them it’s like europe and you know an

them it’s like europe and you know an

them it’s like europe and you know an hour flight it’s dirt cheap so there’s a

hour flight it’s dirt cheap so there’s a

hour flight it’s dirt cheap so there’s a lot of and the other thing of course is

lot of and the other thing of course is

lot of and the other thing of course is everybody assumes we have like stripper

everybody assumes we have like stripper

everybody assumes we have like stripper poles in our office because they come

poles in our office because they come

poles in our office because they come here for their stack of course yeah look

here for their stack of course yeah look

here for their stack of course yeah look right there there you go we all talk to

right there there you go we all talk to

right there there you go we all talk to the same one it’s not really a stripper

the same one it’s not really a stripper

the same one it’s not really a stripper pole the point is everybody likes

pole the point is everybody likes

pole the point is everybody likes Montreal it’s much cheaper to give you

Montreal it’s much cheaper to give you

Montreal it’s much cheaper to give you an example like i don’t want to say this

an example like i don’t want to say this

an example like i don’t want to say this because nobody wants to build a

because nobody wants to build a

because nobody wants to build a billion-dollar business by focusing on

billion-dollar business by focusing on

billion-dollar business by focusing on the cost it’s obviously on the revenue

the cost it’s obviously on the revenue

the cost it’s obviously on the revenue but like we have a 2,000 square foot

but like we have a 2,000 square foot

but like we have a 2,000 square foot office if you want to imagine where we

office if you want to imagine where we

office if you want to imagine where we are imagine like a Chelsea or Soho area

are imagine like a Chelsea or Soho area

are imagine like a Chelsea or Soho area in New York and imagine like an open

in New York and imagine like an open

in New York and imagine like an open space likes loft concept we pay for

space likes loft concept we pay for

space likes loft concept we pay for 2,000 square foot office two thousand

2,000 square foot office two thousand

2,000 square foot office two thousand bucks a month but yeah has stripper

bucks a month but yeah has stripper

bucks a month but yeah has stripper poles in okay but my point is it’s so

poles in okay but my point is it’s so

poles in okay but my point is it’s so ridiculously cheap that if life is a

ridiculously cheap that if life is a

ridiculously cheap that if life is a marathon and you know it’s a war of

marathon and you know it’s a war of

marathon and you know it’s a war of attrition like we can outlast any

attrition like we can outlast any

attrition like we can outlast any company and that’s great so everybody

company and that’s great so everybody

company and that’s great so everybody wants this idea of Montreal do you see

wants this idea of Montreal do you see

wants this idea of Montreal do you see you being in montreal because is it easy

you being in montreal because is it easy

you being in montreal because is it easy to attract companies in founder fuel or

to attract companies in founder fuel or

to attract companies in founder fuel or is it actually hard

is it actually hard

is it actually hard how much of that is because you’re in

how much of that is because you’re in

how much of that is because you’re in Montreal because you guys don’t really

Montreal because you guys don’t really

Montreal because you guys don’t really only draw from Montreal and real

only draw from Montreal and real

only draw from Montreal and real ventures doesn’t only invest in Montreal

ventures doesn’t only invest in Montreal

ventures doesn’t only invest in Montreal I’m pretty sure they invested everywhere

I’m pretty sure they invested everywhere

I’m pretty sure they invested everywhere and no I think there’s definitely a draw

and no I think there’s definitely a draw

and no I think there’s definitely a draw to the city people like you said it

to the city people like you said it

to the city people like you said it doesn’t matter if you’re new york or if

doesn’t matter if you’re new york or if

doesn’t matter if you’re new york or if you’re in the west coast and San

you’re in the west coast and San

you’re in the west coast and San Francisco la you say from Montreal

Francisco la you say from Montreal

Francisco la you say from Montreal people usually go oh wow I love Montreal

people usually go oh wow I love Montreal

people usually go oh wow I love Montreal so there’s definitely that draw of

so there’s definitely that draw of

so there’s definitely that draw of course I mean you know that the

course I mean you know that the

course I mean you know that the ecosystem is not the ecosystem of New

ecosystem is not the ecosystem of New

ecosystem is not the ecosystem of New York or San Fran but it’s changed a lot

York or San Fran but it’s changed a lot

York or San Fran but it’s changed a lot so we do get we do open applications to

so we do get we do open applications to

so we do get we do open applications to anyone in the world so doesn’t matter if

anyone in the world so doesn’t matter if

anyone in the world so doesn’t matter if you from the US Europe or or New Zealand

you from the US Europe or or New Zealand

you from the US Europe or or New Zealand you’re welcome to apply to founder fuel

you’re welcome to apply to founder fuel

you’re welcome to apply to founder fuel and will definitely consider your

and will definitely consider your

and will definitely consider your application but yeah it is a bit more

application but yeah it is a bit more

application but yeah it is a bit more difficult but that said we get hundreds

difficult but that said we get hundreds

difficult but that said we get hundreds of applications every time it’s a

of applications every time it’s a

of applications every time it’s a difficult process to select our teams it

difficult process to select our teams it

difficult process to select our teams it takes a lot of time and you know no

takes a lot of time and you know no

takes a lot of time and you know no matter where you’re from we’re not

matter where you’re from we’re not

matter where you’re from we’re not looking whether you’re coming from the

looking whether you’re coming from the

looking whether you’re coming from the US or coming from Canada doesn’t matter

US or coming from Canada doesn’t matter

US or coming from Canada doesn’t matter where you’re from okay so now if you’ve

where you’re from okay so now if you’ve

where you’re from okay so now if you’ve ever been to Montreal the city is the

ever been to Montreal the city is the

ever been to Montreal the city is the grid is very straightforward basically

grid is very straightforward basically

grid is very straightforward basically you guys have managed to identify this

you guys have managed to identify this

you guys have managed to identify this building that is very historic that was

building that is very historic that was

building that is very historic that was there like I’ve been in the city for

there like I’ve been in the city for

there like I’ve been in the city for since I was like five and you always

since I was like five and you always

since I was like five and you always spotted this big-ass mansion what is

spotted this big-ass mansion what is

spotted this big-ass mansion what is ghetto mansion it’s an old mansion on

ghetto mansion it’s an old mansion on

ghetto mansion it’s an old mansion on the corner of sherbrooke and st.

the corner of sherbrooke and st.

the corner of sherbrooke and st. Lawrence main which is really two of the

Lawrence main which is really two of the

Lawrence main which is really two of the key arturia it was an eyesore because

key arturia it was an eyesore because

key arturia it was an eyesore because nobody did anything with it I guess it’s

nobody did anything with it I guess it’s

nobody did anything with it I guess it’s a heritage building so people couldn’t

a heritage building so people couldn’t

a heritage building so people couldn’t just buy it and convert it into like a

just buy it and convert it into like a

just buy it and convert it into like a club or something let’s say no okay I

club or something let’s say no okay I

club or something let’s say no okay I guess that was the issue because that it

guess that was the issue because that it

guess that was the issue because that it would be a good amazing club so

would be a good amazing club so

would be a good amazing club so basically tell us a little bit about

basically tell us a little bit about

basically tell us a little bit about Notman house and what it is how it fits

Notman house and what it is how it fits

Notman house and what it is how it fits in the grand scheme of things so not min

in the grand scheme of things so not min

in the grand scheme of things so not min house is a co-working space that is

house is a co-working space that is

house is a co-working space that is managed by a foundation called the Osmo

managed by a foundation called the Osmo

managed by a foundation called the Osmo foundation people can rent a desk there

foundation people can rent a desk there

foundation people can rent a desk there or their offices there so right now real

or their offices there so right now real

or their offices there so right now real ventures and found in fuel were tenants

ventures and found in fuel were tenants

ventures and found in fuel were tenants in the building but there’s also you

in the building but there’s also you

in the building but there’s also you know at any given time there’s got to be

know at any given time there’s got to be

know at any given time there’s got to be between at the moment ten twenty teams

between at the moment ten twenty teams

between at the moment ten twenty teams working out of that house it’s also in

working out of that house it’s also in

working out of that house it’s also in an area for events that are load that

an area for events that are load that

an area for events that are load that are related to the tech space so if you

are related to the tech space so if you

are related to the tech space so if you have if you want to organize

have if you want to organize

have if you want to organize you know hackathon of any kind you can

you know hackathon of any kind you can

you know hackathon of any kind you can do it admin house we’ve had in the last

do it admin house we’ve had in the last

do it admin house we’ve had in the last year several hundred events already

year several hundred events already

year several hundred events already there so whether it’s Google or Nokia

there so whether it’s Google or Nokia

there so whether it’s Google or Nokia there’s been a lot of events there from

there’s been a lot of events there from

there’s been a lot of events there from big big corporations small corporations

big big corporations small corporations

big big corporations small corporations wave will had a hackathon there so we’re

wave will had a hackathon there so we’re

wave will had a hackathon there so we’re located there the founder field teams

located there the founder field teams

located there the founder field teams are located in the house as well and

are located in the house as well and

are located in the house as well and this is set to be the largest a tech

this is set to be the largest a tech

this is set to be the largest a tech co-working space in North America a big

co-working space in North America a big

co-working space in North America a big big house another zemke’s I yeah I don’t

big house another zemke’s I yeah I don’t

big house another zemke’s I yeah I don’t think in the 1850s yet and then in the

think in the 1850s yet and then in the

think in the 1850s yet and then in the back there’s this old nuns hospital that

back there’s this old nuns hospital that

back there’s this old nuns hospital that you gave us a tour of which is a bit

you gave us a tour of which is a bit

you gave us a tour of which is a bit creepy but it’s that’s amazing I mean

creepy but it’s that’s amazing I mean

creepy but it’s that’s amazing I mean cuz that hasn’t even been built up yeah

cuz that hasn’t even been built up yeah

cuz that hasn’t even been built up yeah so currently we’re just in the house and

so currently we’re just in the house and

so currently we’re just in the house and the mansion part and the back part like

the mansion part and the back part like

the mansion part and the back part like you said is an old hospital four stories

you said is an old hospital four stories

you said is an old hospital four stories high I think if my memory serves me well

high I think if my memory serves me well

high I think if my memory serves me well 30,000 square feet there’s 24 small what

30,000 square feet there’s 24 small what

30,000 square feet there’s 24 small what used to be rooms for the patients

used to be rooms for the patients

used to be rooms for the patients there’s only six ghosts living there now

there’s only six ghosts living there now

there’s only six ghosts living there now it’s amazing but just 24 of these rooms

it’s amazing but just 24 of these rooms

it’s amazing but just 24 of these rooms perfect for a two three person team so

perfect for a two three person team so

perfect for a two three person team so you can imagine all the activity that

you can imagine all the activity that

you can imagine all the activity that will happen once that opens up and in

will happen once that opens up and in

will happen once that opens up and in between they’re opening up a cafe open

between they’re opening up a cafe open

between they’re opening up a cafe open to the public where anyone can come in

to the public where anyone can come in

to the public where anyone can come in buy coffee and meet people and

buy coffee and meet people and

buy coffee and meet people and potentially team up with with with

potentially team up with with with

potentially team up with with with someone rent a space in the hospital

someone rent a space in the hospital

someone rent a space in the hospital portion work on the business for for

portion work on the business for for

portion work on the business for for three months six months get some

three months six months get some

three months six months get some traction talk to the investors who are

traction talk to the investors who are

traction talk to the investors who are located in in the mansion portion raise

located in in the mansion portion raise

located in in the mansion portion raise some seed capital and then you know

some seed capital and then you know

some seed capital and then you know really taking it up a notch little

really taking it up a notch little

really taking it up a notch little footnote trivia after Arcade Fire

footnote trivia after Arcade Fire

footnote trivia after Arcade Fire released the suburbs but before their

released the suburbs but before their

released the suburbs but before their big world tour and before they won the

big world tour and before they won the

big world tour and before they won the Grammy I think they played a mini show

Grammy I think they played a mini show

Grammy I think they played a mini show private apartment house but else before

private apartment house but else before

private apartment house but else before you guys took over yeah probably because

you guys took over yeah probably because

you guys took over yeah probably because pop montreal every year has their

pop montreal every year has their

pop montreal every year has their headquarters there so we’ve seen tons of

headquarters there so we’ve seen tons of

headquarters there so we’ve seen tons of man’s good stuff all right Ian thank you

man’s good stuff all right Ian thank you

man’s good stuff all right Ian thank you very much for coming by it was very

very much for coming by it was very

very much for coming by it was very informative so good luck the second

informative so good luck the second

informative so good luck the second cohort starts I guess next week yeah it

cohort starts I guess next week yeah it

cohort starts I guess next week yeah it starts on Monday we’re going with 11

starts on Monday we’re going with 11

starts on Monday we’re going with 11 teams and can’t wait strong cohort great

teams and can’t wait strong cohort great

teams and can’t wait strong cohort great businesses and demo day for the spring

businesses and demo day for the spring

businesses and demo day for the spring 2012 cord is May twenty-third yeah so

2012 cord is May twenty-third yeah so

2012 cord is May twenty-third yeah so we’ll actually be working watch modules

we’ll actually be working watch modules

we’ll actually be working watch modules gonna be a bit more involved I figured

gonna be a bit more involved I figured

gonna be a bit more involved I figured this would be

this would be

this would be like a lazy but actually smart way of

like a lazy but actually smart way of

like a lazy but actually smart way of getting more involved as a mentor so i

getting more involved as a mentor so i

getting more involved as a mentor so i get to bring everything together okay

get to bring everything together okay

get to bring everything together okay thank you very much it’s great what’s

thank you very much it’s great what’s

thank you very much it’s great what’s the URL founder feel calm I don’t feel

the URL founder feel calm I don’t feel

the URL founder feel calm I don’t feel calm all right good stuff you this has

calm all right good stuff you this has

calm all right good stuff you this has been hit Bonjour 28 see you next week

”

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