every adidas original has a story behind its unique design and technology that
its unique design and technology that
its unique design and technology that continues after 50 years to keep adidas
continues after 50 years to keep adidas
continues after 50 years to keep adidas as a leading brand name hi I’m Veronica
as a leading brand name hi I’m Veronica
as a leading brand name hi I’m Veronica the watchmojo.com and today we take a
the watchmojo.com and today we take a
the watchmojo.com and today we take a closer look at the fall footwear
closer look at the fall footwear
closer look at the fall footwear collection so look can we expect from
collection so look can we expect from
collection so look can we expect from Footwear this collection so what we have
Footwear this collection so what we have
Footwear this collection so what we have in Germany is we actually have an
in Germany is we actually have an
in Germany is we actually have an archival museum where every single pair
archival museum where every single pair
archival museum where every single pair of Adidas that was ever created is
of Adidas that was ever created is
of Adidas that was ever created is catalogue to put in there what our
catalogue to put in there what our
catalogue to put in there what our product designers do is they make an
product designers do is they make an
product designers do is they make an appointment with the guy who’s been
appointment with the guy who’s been
appointment with the guy who’s been there for 40 years and saying I need
there for 40 years and saying I need
there for 40 years and saying I need some inspiration for Footwear this is a
some inspiration for Footwear this is a
some inspiration for Footwear this is a shoe silhouette called the forum and
shoe silhouette called the forum and
shoe silhouette called the forum and this was the basketball shoe they
this was the basketball shoe they
this was the basketball shoe they probably put out maybe a decade ago so
probably put out maybe a decade ago so
probably put out maybe a decade ago so what they did is they use the same
what they did is they use the same
what they did is they use the same silhouette but they did a really cool
silhouette but they did a really cool
silhouette but they did a really cool new upper so this is a faux snakeskin on
new upper so this is a faux snakeskin on
new upper so this is a faux snakeskin on it so it’s super cool but it’s still the
it so it’s super cool but it’s still the
it so it’s super cool but it’s still the style that if you did you research this
style that if you did you research this
style that if you did you research this is the actual basketball shoe probably
is the actual basketball shoe probably
is the actual basketball shoe probably the players used a decade ago here’s the
the players used a decade ago here’s the
the players used a decade ago here’s the same kind of silhouette but this is all
same kind of silhouette but this is all
same kind of silhouette but this is all made of recyclable materials and natural
made of recyclable materials and natural
made of recyclable materials and natural materials this is made of hemp in the
materials this is made of hemp in the
materials this is made of hemp in the yesteryear they used to use a lot of
yesteryear they used to use a lot of
yesteryear they used to use a lot of inserts and insoles that were made of
inserts and insoles that were made of
inserts and insoles that were made of bamboo and then this is a reground sole
bamboo and then this is a reground sole
bamboo and then this is a reground sole so it’s the same kind of tread sole but
so it’s the same kind of tread sole but
so it’s the same kind of tread sole but we’ve actually put little seeds in there
we’ve actually put little seeds in there
we’ve actually put little seeds in there so if it’s reground and put back to the
so if it’s reground and put back to the
so if it’s reground and put back to the earth hopefully something grows out of
earth hopefully something grows out of
earth hopefully something grows out of it this is the first running shoe we
it this is the first running shoe we
it this is the first running shoe we ever put out as the deed is now things
ever put out as the deed is now things
ever put out as the deed is now things have changed dramatically this is a Zed
have changed dramatically this is a Zed
have changed dramatically this is a Zed X famous famous shoe but if you look at
X famous famous shoe but if you look at
X famous famous shoe but if you look at what’s happening and we still sell this
what’s happening and we still sell this
what’s happening and we still sell this but what’s happening in follow eight is
but what’s happening in follow eight is
but what’s happening in follow eight is there’s a lot of different fabrications
there’s a lot of different fabrications
there’s a lot of different fabrications so you see the designers are using all
so you see the designers are using all
so you see the designers are using all kinds of rubbers and meshes and all
kinds of rubbers and meshes and all
kinds of rubbers and meshes and all kinds of things so rather than the loud
kinds of things so rather than the loud
kinds of things so rather than the loud and really crazy shoe is more subtle can
and really crazy shoe is more subtle can
and really crazy shoe is more subtle can you tell us a little bit about these
you tell us a little bit about these
you tell us a little bit about these items well I thought it was kind of
items well I thought it was kind of
items well I thought it was kind of significant to really talk a little bit
significant to really talk a little bit
significant to really talk a little bit about skateboarding and how influential
about skateboarding and how influential
about skateboarding and how influential skateboarding is on lifestyle fashion
skateboarding is on lifestyle fashion
skateboarding is on lifestyle fashion these days this is from an illustrator
these days this is from an illustrator
these days this is from an illustrator who contributes to Thrasher Magazine and
who contributes to Thrasher Magazine and
who contributes to Thrasher Magazine and if you’re
if you’re
if you’re skater you know that magazine and his
skater you know that magazine and his
skater you know that magazine and his name is Michael Sieben so he did this
name is Michael Sieben so he did this
name is Michael Sieben so he did this high top and he did this little
high top and he did this little
high top and he did this little character and then he did it on a hoodie
character and then he did it on a hoodie
character and then he did it on a hoodie and and he has this really great parting
and and he has this really great parting
and and he has this really great parting thing that says smile forever
”
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