Erick Schonfeld on Hulu

do you think that newscorp Fox yeah News

do you think that newscorp Fox yeah News Corp NBC and Disney are they going to

Corp NBC and Disney are they going to

Corp NBC and Disney are they going to force maybe hulu into a paid model

force maybe hulu into a paid model

force maybe hulu into a paid model especially if advertising doesn’t pick

especially if advertising doesn’t pick

especially if advertising doesn’t pick up as fast as they would like I think

up as fast as they would like I think

up as fast as they would like I think Hulu you know is given a certain amount

Hulu you know is given a certain amount

Hulu you know is given a certain amount of runway to go with the model that that

of runway to go with the model that that

of runway to go with the model that that they have but definitely you see

they have but definitely you see

they have but definitely you see competitors who don’t like that model

competitors who don’t like that model

competitors who don’t like that model aren’t jumping on board so CBS for

aren’t jumping on board so CBS for

aren’t jumping on board so CBS for example you won’t see CBS content on

example you won’t see CBS content on

example you won’t see CBS content on hulu I ran a post a few weeks ago we got

hulu I ran a post a few weeks ago we got

hulu I ran a post a few weeks ago we got a internal email sent from Quincy Smith

a internal email sent from Quincy Smith

a internal email sent from Quincy Smith he’s the CEO of CBS interactive and he

he’s the CEO of CBS interactive and he

he’s the CEO of CBS interactive and he was pointing to an article from a recent

was pointing to an article from a recent

was pointing to an article from a recent panel where you know people were from

panel where you know people were from

panel where you know people were from the industry were kind of digging into

the industry were kind of digging into

the industry were kind of digging into hulu because they didn’t they didn’t

hulu because they didn’t they didn’t

hulu because they didn’t they didn’t like the economic model right and there

like the economic model right and there

like the economic model right and there there’s just all these attempts on the

there’s just all these attempts on the

there’s just all these attempts on the part of traditional media companies

part of traditional media companies

part of traditional media companies whether it’s Rupert Murdoch or Time

whether it’s Rupert Murdoch or Time

whether it’s Rupert Murdoch or Time Warner and some of the cable partners

Warner and some of the cable partners

Warner and some of the cable partners with their TV Everywhere initiative

with their TV Everywhere initiative

with their TV Everywhere initiative which is basically if you’re already

which is basically if you’re already

which is basically if you’re already paying subscriber to our cable system

paying subscriber to our cable system

paying subscriber to our cable system then we’ll offer you the same video

then we’ll offer you the same video

then we’ll offer you the same video content for free online but they want to

content for free online but they want to

content for free online but they want to they want to really protect that

they want to really protect that

they want to really protect that subscriber at the subscription revenue

subscriber at the subscription revenue

subscriber at the subscription revenue and so that you see the industry

and so that you see the industry

and so that you see the industry fighting the kind of the natural desires

fighting the kind of the natural desires

fighting the kind of the natural desires of consumers to you know choose what

of consumers to you know choose what

of consumers to you know choose what what content they want to see when they

what content they want to see when they

what content they want to see when they want to see it on what devices they want

want to see it on what devices they want

want to see it on what devices they want to see it I just think that the fighting

to see it I just think that the fighting

to see it I just think that the fighting against the inevitable because

against the inevitable because

against the inevitable because somebody’s going to offer whoever offers

somebody’s going to offer whoever offers

somebody’s going to offer whoever offers more choice as the one who’s going to

more choice as the one who’s going to

more choice as the one who’s going to win