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Why Did I Start A Philosophy Company? | Ryan Stelzer | TEDxUniversidaddeNavarra


we often think of philosophy as this

we often think of philosophy as this stuffy and useless academic subject it’s

stuffy and useless academic subject it’s

stuffy and useless academic subject it’s just a relic of the past but what if I

just a relic of the past but what if I

just a relic of the past but what if I told you that philosophy might be the

told you that philosophy might be the

told you that philosophy might be the most important component of personal and

most important component of personal and

most important component of personal and professional growth in the 21st century

professional growth in the 21st century

professional growth in the 21st century I wouldn’t believe it either few years

I wouldn’t believe it either few years

I wouldn’t believe it either few years ago I started a company called strategy

ago I started a company called strategy

ago I started a company called strategy of mind it’s a leadership development

of mind it’s a leadership development

of mind it’s a leadership development and organizational performance

and organizational performance

and organizational performance organization but a few fun facts about

organization but a few fun facts about

organization but a few fun facts about myself I have never been an executive

myself I have never been an executive

myself I have never been an executive coach I have never been an executive

coach I have never been an executive

coach I have never been an executive I have no leadership experience I do not

I have no leadership experience I do not

I have no leadership experience I do not have an MBA and I have no technical

have an MBA and I have no technical

have an MBA and I have no technical skills really at all so why am I here

skills really at all so why am I here

skills really at all so why am I here and what is a kid with no skills do

and what is a kid with no skills do

and what is a kid with no skills do after he graduates from university he

after he graduates from university he

after he graduates from university he becomes a consultant and tells other

becomes a consultant and tells other

becomes a consultant and tells other people what to do and that’s what I did

people what to do and that’s what I did

people what to do and that’s what I did I became a consultant and one day I was

I became a consultant and one day I was

I became a consultant and one day I was sitting at my desk as a consultant in

sitting at my desk as a consultant in

sitting at my desk as a consultant in what wasn’t the happiest of jobs when a

what wasn’t the happiest of jobs when a

what wasn’t the happiest of jobs when a friend sent me an article in The

friend sent me an article in The

friend sent me an article in The Economist called philosopher kings and

Economist called philosopher kings and

Economist called philosopher kings and the article said that business leaders

the article said that business leaders

the article said that business leaders would benefit from studying great

would benefit from studying great

would benefit from studying great writers I’ve always loved great writers

writers I’ve always loved great writers

writers I’ve always loved great writers in fact when I was in school I thought

in fact when I was in school I thought

in fact when I was in school I thought that I was one I’m not

that I was one I’m not

that I was one I’m not but the article reminded me of a picture

but the article reminded me of a picture

but the article reminded me of a picture that I had taken several years back as a

that I had taken several years back as a

that I had taken several years back as a student

student

student see I love bookstores and that’s

see I love bookstores and that’s

see I love bookstores and that’s probably why I love great writers and on

probably why I love great writers and on

probably why I love great writers and on one of my many frequent visits to our

one of my many frequent visits to our

one of my many frequent visits to our local bookshop I noticed this sign that

local bookshop I noticed this sign that

local bookshop I noticed this sign that they posted during a period of

they posted during a period of

they posted during a period of renovation the sign said mathematics

renovation the sign said mathematics

renovation the sign said mathematics ends philosophy begins

ends philosophy begins

ends philosophy begins I tell people that it really was at that

I tell people that it really was at that

I tell people that it really was at that moment sitting at my desk as a

moment sitting at my desk as a

moment sitting at my desk as a consultant reading the article

consultant reading the article

consultant reading the article philosopher Kings looking at this

philosopher Kings looking at this

philosopher Kings looking at this picture mathematics ends philosophy

picture mathematics ends philosophy

picture mathematics ends philosophy begins that I first had the idea to

begins that I first had the idea to

begins that I first had the idea to launch a philosophy company I studied

launch a philosophy company I studied

launch a philosophy company I studied philosophy in school I studied

philosophy in school I studied

philosophy in school I studied philosophy in graduate school and now

philosophy in graduate school and now

philosophy in graduate school and now you know why I have no skills it reminds

you know why I have no skills it reminds

you know why I have no skills it reminds me of a joke one of my professors told

me of a joke one of my professors told

me of a joke one of my professors told us after class how do you get the

us after class how do you get the

us after class how do you get the philosophy major off of your doorstep

philosophy major off of your doorstep

philosophy major off of your doorstep you pay for the pizza but in reality I

you pay for the pizza but in reality I

you pay for the pizza but in reality I felt as though I had developed a fairly

felt as though I had developed a fairly

felt as though I had developed a fairly comprehensive set of skills and what I

comprehensive set of skills and what I

comprehensive set of skills and what I witness sitting there at my desk

witness sitting there at my desk

witness sitting there at my desk thinking mathematics ends philosophy

thinking mathematics ends philosophy

thinking mathematics ends philosophy begins is that there’s a disconnect

begins is that there’s a disconnect

begins is that there’s a disconnect there’s a skills gap between the

there’s a skills gap between the

there’s a skills gap between the professional world and the philosophical

professional world and the philosophical

professional world and the philosophical world that I was a part of so we think

world that I was a part of so we think

world that I was a part of so we think of philosophy in a professional setting

of philosophy in a professional setting

of philosophy in a professional setting what does mathematics ends philosophy

what does mathematics ends philosophy

what does mathematics ends philosophy begins I’m a manager and I’m looking at

begins I’m a manager and I’m looking at

begins I’m a manager and I’m looking at my 3rd quarter numbers and I’d like to

my 3rd quarter numbers and I’d like to

my 3rd quarter numbers and I’d like to be successful in the third quarter of

be successful in the third quarter of

be successful in the third quarter of next year chances are that I have to ask

next year chances are that I have to ask

next year chances are that I have to ask myself questions that extend beyond

myself questions that extend beyond

myself questions that extend beyond mathematics questions like how can we

mathematics questions like how can we

mathematics questions like how can we think more strategically about the

think more strategically about the

think more strategically about the challenges we face how can we

challenges we face how can we

challenges we face how can we communicate better with our customers

communicate better with our customers

communicate better with our customers and our clients how can we create new

and our clients how can we create new

and our clients how can we create new products and services I had the idea

products and services I had the idea

products and services I had the idea that in order for a business to be

that in order for a business to be

that in order for a business to be successful in the 21st century and

successful in the 21st century and

successful in the 21st century and beyond it really had to apply the

beyond it really had to apply the

beyond it really had to apply the concepts that I had developed throughout

concepts that I had developed throughout

concepts that I had developed throughout the course of my philosophical training

the course of my philosophical training

the course of my philosophical training like the ability to think strategically

like the ability to think strategically

like the ability to think strategically like the ability to communicate like the

like the ability to communicate like the

like the ability to communicate like the ability to be creative and also

ability to be creative and also

ability to be creative and also philosophies more than just that manager

philosophies more than just that manager

philosophies more than just that manager asking questions when I was a consultant

asking questions when I was a consultant

asking questions when I was a consultant I was paid a lot of money to tell people

I was paid a lot of money to tell people

I was paid a lot of money to tell people what to do but I understand that we’ve

what to do but I understand that we’ve

what to do but I understand that we’ve only been together for a few minutes and

only been together for a few minutes and

only been together for a few minutes and I hope in the few minutes thus far

I hope in the few minutes thus far

I hope in the few minutes thus far you’ve learned that I in fact know

you’ve learned that I in fact know

you’ve learned that I in fact know nothing so I should not be telling

nothing so I should not be telling

nothing so I should not be telling anyone what to do but philosophy was a

anyone what to do but philosophy was a

anyone what to do but philosophy was a method it’s a mechanism for change

method it’s a mechanism for change

method it’s a mechanism for change people don’t like being told what to do

people don’t like being told what to do

people don’t like being told what to do or how they should think chances are

or how they should think chances are

or how they should think chances are your parents tell you how to do how to

your parents tell you how to do how to

your parents tell you how to do how to act and how to think and it probably

act and how to think and it probably

act and how to think and it probably drives you crazy just like it drives me

drives you crazy just like it drives me

drives you crazy just like it drives me crazy with my parents do it but the most

crazy with my parents do it but the most

crazy with my parents do it but the most effective method of learning is learning

effective method of learning is learning

effective method of learning is learning through your own collective experience

through your own collective experience

through your own collective experience and philosophy affords that opportunity

and philosophy affords that opportunity

and philosophy affords that opportunity Socrates didn’t engage others in

Socrates didn’t engage others in

Socrates didn’t engage others in dialogue just to tell them how they

dialogue just to tell them how they

dialogue just to tell them how they should act or to tell them how they

should act or to tell them how they

should act or to tell them how they should think

should think

should think he asked open-ended questions questions

he asked open-ended questions questions

he asked open-ended questions questions that were didn’t have binary yes-or-no

that were didn’t have binary yes-or-no

that were didn’t have binary yes-or-no answers to encourage them to think on

answers to encourage them to think on

answers to encourage them to think on their own and that’s a very helpful

their own and that’s a very helpful

their own and that’s a very helpful lesson in business I started thinking

lesson in business I started thinking

lesson in business I started thinking that as a consultant maybe my role

that as a consultant maybe my role

that as a consultant maybe my role wasn’t to tell this manager what to do

wasn’t to tell this manager what to do

wasn’t to tell this manager what to do maybe I should apply the skills of

maybe I should apply the skills of

maybe I should apply the skills of philosophy to help them reach

philosophy to help them reach

philosophy to help them reach intelligent conclusions so I started the

intelligent conclusions so I started the

intelligent conclusions so I started the philosophy company a couple of years ago

philosophy company a couple of years ago

philosophy company a couple of years ago and what happened I saw a lot of the

and what happened I saw a lot of the

and what happened I saw a lot of the faces that I see now in the room people

faces that I see now in the room people

faces that I see now in the room people were skeptical of this people were

were skeptical of this people were

were skeptical of this people were unsure of this I got one message from

unsure of this I got one message from

unsure of this I got one message from somebody that said a philosophy company

somebody that said a philosophy company

somebody that said a philosophy company is an oxymoron started by a moron and

is an oxymoron started by a moron and

is an oxymoron started by a moron and that was from my mother but in reality

that was from my mother but in reality

that was from my mother but in reality it’s difficult I sent over 4,000

it’s difficult I sent over 4,000

it’s difficult I sent over 4,000 personal emails not using HubSpot not

personal emails not using HubSpot not

personal emails not using HubSpot not using Salesforce no not using any CRM I

using Salesforce no not using any CRM I

using Salesforce no not using any CRM I sent 4,000 personal emails before we had

sent 4,000 personal emails before we had

sent 4,000 personal emails before we had our first paying client so for those of

our first paying client so for those of

our first paying client so for those of you in the room who are interested in

you in the room who are interested in

you in the room who are interested in starting a philosophy company don’t

starting a philosophy company don’t

starting a philosophy company don’t I became my own first client here I was

I became my own first client here I was

I became my own first client here I was telling these organizations that they

telling these organizations that they

telling these organizations that they had to be more philosophical but they

had to be more philosophical but they

had to be more philosophical but they had to apply the skills of philosophy in

had to apply the skills of philosophy in

had to apply the skills of philosophy in order to be successful and nobody was

order to be successful and nobody was

order to be successful and nobody was buying it so I was the test case and it

buying it so I was the test case and it

buying it so I was the test case and it was a very helpful lesson for us as a

was a very helpful lesson for us as a

was a very helpful lesson for us as a new business because we had to think

new business because we had to think

new business because we had to think more strategically about the challenges

more strategically about the challenges

more strategically about the challenges we were facing we had to communicate

we were facing we had to communicate

we were facing we had to communicate with one another and we had to innovate

with one another and we had to innovate

with one another and we had to innovate products and services one of the most

products and services one of the most

products and services one of the most common questions that I’m asked now is

common questions that I’m asked now is

common questions that I’m asked now is what book got you interested in

what book got you interested in

what book got you interested in philosophy in the first place what book

philosophy in the first place what book

philosophy in the first place what book started at all and my mature response is

started at all and my mature response is

started at all and my mature response is generally Plato’s Republic it was the

generally Plato’s Republic it was the

generally Plato’s Republic it was the first book that I read as an

first book that I read as an

first book that I read as an undergraduate in my very first

undergraduate in my very first

undergraduate in my very first undergraduate seminar as a philosophy

undergraduate seminar as a philosophy

undergraduate seminar as a philosophy student in university I remember the

student in university I remember the

student in university I remember the professor said to go home read book one

professor said to go home read book one

professor said to go home read book one and highlight what you think was

and highlight what you think was

and highlight what you think was important and I came back with what

important and I came back with what

important and I came back with what looked like a coloring book that’s

looked like a coloring book that’s

looked like a coloring book that’s actually my book

actually my book

actually my book but speaking of coloring book I first

but speaking of coloring book I first

but speaking of coloring book I first fell in love with philosophy as a child

fell in love with philosophy as a child

fell in love with philosophy as a child reading children’s books my favorite

reading children’s books my favorite

reading children’s books my favorite author growing up was a guy named Chris

author growing up was a guy named Chris

author growing up was a guy named Chris Van osburgh he wrote books like the

Van osburgh he wrote books like the

Van osburgh he wrote books like the Polar Express and Jumanji he actually

Polar Express and Jumanji he actually

Polar Express and Jumanji he actually wrote a lot of books and the best way I

wrote a lot of books and the best way I

wrote a lot of books and the best way I can describe him for people who are

can describe him for people who are

can describe him for people who are unfamiliar is that he’s kind of like a

unfamiliar is that he’s kind of like a

unfamiliar is that he’s kind of like a boar has four children and philosophy

boar has four children and philosophy

boar has four children and philosophy begins in wonder and children wonder

begins in wonder and children wonder

begins in wonder and children wonder about a lot of things really really good

about a lot of things really really good

about a lot of things really really good children’s books help kids better

children’s books help kids better

children’s books help kids better understand and better conceptualize the

understand and better conceptualize the

understand and better conceptualize the world around them kids ask really good

world around them kids ask really good

world around them kids ask really good questions and as adults we sometimes

questions and as adults we sometimes

questions and as adults we sometimes unlearn how to ask the good questions

unlearn how to ask the good questions

unlearn how to ask the good questions when businesses ask good questions

when businesses ask good questions

when businesses ask good questions they thrive and they grow when they

they thrive and they grow when they

they thrive and they grow when they don’t they stagnate what I’m trying to

don’t they stagnate what I’m trying to

don’t they stagnate what I’m trying to say is that you don’t need to read

say is that you don’t need to read

say is that you don’t need to read Heidegger’s being in time to engage with

Heidegger’s being in time to engage with

Heidegger’s being in time to engage with philosophy you can save being in time

philosophy you can save being in time

philosophy you can save being in time for later that’s a philosophy joke for

for later that’s a philosophy joke for

for later that’s a philosophy joke for those of you in the

philosophy has become isolated from

philosophy has become isolated from society we’ve become alienated from the

society we’ve become alienated from the

society we’ve become alienated from the subject and that isolation and

subject and that isolation and

subject and that isolation and alienation is is directly contributing

alienation is is directly contributing

alienation is is directly contributing to the subjects demise it’s led to

to the subjects demise it’s led to

to the subjects demise it’s led to missed opportunities for business and

missed opportunities for business and

missed opportunities for business and it’s led to missed opportunities for us

it’s led to missed opportunities for us

it’s led to missed opportunities for us as a society I don’t think I need to

as a society I don’t think I need to

as a society I don’t think I need to take a straw poll in the room but there

take a straw poll in the room but there

take a straw poll in the room but there are times in our global community that

are times in our global community that

are times in our global community that we have an inability to think

we have an inability to think

we have an inability to think strategically we have an inability to

strategically we have an inability to

strategically we have an inability to communicate with one another or we have

communicate with one another or we have

communicate with one another or we have an inability to be creative

an inability to be creative

an inability to be creative I remember reading Chris Van osburgh as

I remember reading Chris Van osburgh as

I remember reading Chris Van osburgh as a kid and thinking things and you know

a kid and thinking things and you know

a kid and thinking things and you know granted my limited vocabulary which is

granted my limited vocabulary which is

granted my limited vocabulary which is still somewhat limited prevented me from

still somewhat limited prevented me from

still somewhat limited prevented me from articulating that activity as philosophy

articulating that activity as philosophy

articulating that activity as philosophy but that’s what I was doing philosophy

but that’s what I was doing philosophy

but that’s what I was doing philosophy is something that begins in wonder and

is something that begins in wonder and

is something that begins in wonder and it’s not something that you have to rely

it’s not something that you have to rely

it’s not something that you have to rely upon an expertise or a PhD in order to

upon an expertise or a PhD in order to

upon an expertise or a PhD in order to be successful in the subject so I’d like

be successful in the subject so I’d like

be successful in the subject so I’d like to leave you with three things that you

to leave you with three things that you

to leave you with three things that you can do today you can do tonight you can

can do today you can do tonight you can

can do today you can do tonight you can do tomorrow to reintroduce philosophy

do tomorrow to reintroduce philosophy

do tomorrow to reintroduce philosophy into your life number one think

into your life number one think

into your life number one think don’t think what your friends tell you

don’t think what your friends tell you

don’t think what your friends tell you don’t think what you read online don’t

don’t think what you read online don’t

don’t think what you read online don’t think what your family tells you just

think what your family tells you just

think what your family tells you just think definitely don’t think what your

think definitely don’t think what your

think definitely don’t think what your spouse tells you think independently and

spouse tells you think independently and

spouse tells you think independently and isolated number two talk if after

isolated number two talk if after

isolated number two talk if after thinking you feel that you have an idea

thinking you feel that you have an idea

thinking you feel that you have an idea that’s worth discussing with somebody

that’s worth discussing with somebody

that’s worth discussing with somebody else share it with somebody it can be a

else share it with somebody it can be a

else share it with somebody it can be a friend it can be a family member it can

friend it can be a family member it can

friend it can be a family member it can be a colleague it can be a stranger it

be a colleague it can be a stranger it

be a colleague it can be a stranger it doesn’t make a difference but just have

doesn’t make a difference but just have

doesn’t make a difference but just have a conversation engage somebody in

a conversation engage somebody in

a conversation engage somebody in dialogue and lastly number three create

dialogue and lastly number three create

dialogue and lastly number three create if after thinking and after talking you

if after thinking and after talking you

if after thinking and after talking you feel this an idea that’s worth bringing

feel this an idea that’s worth bringing

feel this an idea that’s worth bringing to the world write it down it can be a

to the world write it down it can be a

to the world write it down it can be a sentence it can be a paragraph it can be

sentence it can be a paragraph it can be

sentence it can be a paragraph it can be a book it can be a film it can be a TED

a book it can be a film it can be a TED

a book it can be a film it can be a TED talk and I realized that these steps of

talk and I realized that these steps of

talk and I realized that these steps of think talk create aren’t necessarily

think talk create aren’t necessarily

think talk create aren’t necessarily they seem simple but they’re not it’s

they seem simple but they’re not it’s

they seem simple but they’re not it’s actually a unique component of

actually a unique component of

actually a unique component of philosophy that very little is required

philosophy that very little is required

philosophy that very little is required to engage in the subject but the act of

to engage in the subject but the act of

to engage in the subject but the act of doing so is far more complicated and I

doing so is far more complicated and I

doing so is far more complicated and I told you that I started a leadership

told you that I started a leadership

told you that I started a leadership development and organizational growth

development and organizational growth

development and organizational growth company where we focus on executive

company where we focus on executive

company where we focus on executive coaching and sort of leadership

coaching and sort of leadership

coaching and sort of leadership development but all we’re really doing

development but all we’re really doing

development but all we’re really doing is bringing philosophy into these

is bringing philosophy into these

is bringing philosophy into these organizations I realize it’s probably

organizations I realize it’s probably

organizations I realize it’s probably not the smartest thing to stand up here

not the smartest thing to stand up here

not the smartest thing to stand up here and to tell you our recipe for success

and to tell you our recipe for success

and to tell you our recipe for success but the reason why we call ourselves a

but the reason why we call ourselves a

but the reason why we call ourselves a company that focuses on organizational

company that focuses on organizational

company that focuses on organizational growth is because that’s what the

growth is because that’s what the

growth is because that’s what the business world responds to but our

business world responds to but our

business world responds to but our method our approach it’s philosophy we

method our approach it’s philosophy we

method our approach it’s philosophy we help companies think critically

help companies think critically

help companies think critically communicate effectively and create new

communicate effectively and create new

communicate effectively and create new ideas

ideas

ideas that’s all philosophy is it’s those

that’s all philosophy is it’s those

that’s all philosophy is it’s those three things think talk create is the

three things think talk create is the

three things think talk create is the model of the Republic they think about

model of the Republic they think about

model of the Republic they think about they talk about and they create an ideal

they talk about and they create an ideal

they talk about and they create an ideal Republic think talk create is the model

Republic think talk create is the model

Republic think talk create is the model of Ted Ted is philosophy and think talk

of Ted Ted is philosophy and think talk

of Ted Ted is philosophy and think talk create was very helpful to David and I

create was very helpful to David and I

create was very helpful to David and I in starting our business it forced us to

in starting our business it forced us to

in starting our business it forced us to stop spinning our wheels we had to think

stop spinning our wheels we had to think

stop spinning our wheels we had to think strategically about the challenges we

strategically about the challenges we

strategically about the challenges we were facing way to communicate our

were facing way to communicate our

were facing way to communicate our concerns with one another and we had to

concerns with one another and we had to

concerns with one another and we had to innovate the product and services we

innovate the product and services we

innovate the product and services we offer today

offer today

offer today think talk create extends beyond

think talk create extends beyond

think talk create extends beyond business it matters to us as a society

business it matters to us as a society

business it matters to us as a society we need to think more strategically and

we need to think more strategically and

we need to think more strategically and critically we need to communicate better

critically we need to communicate better

critically we need to communicate better with one another and we need to innovate

with one another and we need to innovate

with one another and we need to innovate creative solutions to the problems that

creative solutions to the problems that

creative solutions to the problems that we’re facing today as a global community

so the next time you’re walking through

so the next time you’re walking through your local bookshop and you happen to

your local bookshop and you happen to

your local bookshop and you happen to pass the philosophy section perhaps for

pass the philosophy section perhaps for

pass the philosophy section perhaps for mathematics ends don’t walk past it

mathematics ends don’t walk past it

mathematics ends don’t walk past it maybe it’s even the children’s book

maybe it’s even the children’s book

maybe it’s even the children’s book section it sounds silly but the oldest

section it sounds silly but the oldest

section it sounds silly but the oldest subject in the world however many

subject in the world however many

subject in the world however many thousands of years ago we first looked

thousands of years ago we first looked

thousands of years ago we first looked up with the Stars and thought hmm

up with the Stars and thought hmm

up with the Stars and thought hmm I wonder what that is the oldest subject

I wonder what that is the oldest subject

I wonder what that is the oldest subject in the world might be the most important

in the world might be the most important

in the world might be the most important subject for our future thank you

subject for our future thank you

subject for our future thank you [Applause]

”

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