[Music] [Applause]
what values will you stand for what
what values will you stand for what legacy will you leave behind how will
legacy will you leave behind how will
legacy will you leave behind how will you be remembered these questions form
you be remembered these questions form
you be remembered these questions form the core of our identity whether were
the core of our identity whether were
the core of our identity whether were employees entrepreneurs or leaders and
employees entrepreneurs or leaders and
employees entrepreneurs or leaders and to understand why we’re different from
to understand why we’re different from
to understand why we’re different from this sea of people who have want and do
this sea of people who have want and do
this sea of people who have want and do the exact same thing is us I delved into
the exact same thing is us I delved into
the exact same thing is us I delved into the different industries and how they
the different industries and how they
the different industries and how they create unique connections with their
create unique connections with their
create unique connections with their customers and what I found was a
customers and what I found was a
customers and what I found was a perspective so simple but profound I
perspective so simple but profound I
perspective so simple but profound I believe it can transform our presence if
believe it can transform our presence if
believe it can transform our presence if you look at the world of art why is it
you look at the world of art why is it
you look at the world of art why is it that paintings continue to tell stories
that paintings continue to tell stories
that paintings continue to tell stories long after their creators are gone you
long after their creators are gone you
long after their creators are gone you see it’s not just because they’re
see it’s not just because they’re
see it’s not just because they’re beautiful to look at
beautiful to look at
beautiful to look at but because of how they make people feel
but because of how they make people feel
but because of how they make people feel how they make people feel for instance
how they make people feel for instance
how they make people feel for instance Picasso’s Guernica is such a remarkable
Picasso’s Guernica is such a remarkable
Picasso’s Guernica is such a remarkable painting not just because it’s a very
painting not just because it’s a very
painting not just because it’s a very interesting painting of distorted body
interesting painting of distorted body
interesting painting of distorted body parts but because of the feeling it
parts but because of the feeling it
parts but because of the feeling it conveys the angst the devastation that
conveys the angst the devastation that
conveys the angst the devastation that was caused by the Nazi bombing of
was caused by the Nazi bombing of
was caused by the Nazi bombing of Guernica in Spain it represented a
Guernica in Spain it represented a
Guernica in Spain it represented a strong political message and that’s what
strong political message and that’s what
strong political message and that’s what people connected with the Last Supper by
people connected with the Last Supper by
people connected with the Last Supper by Leonardo da Vinci was remarkable not
Leonardo da Vinci was remarkable not
Leonardo da Vinci was remarkable not just because it was a beautiful painting
just because it was a beautiful painting
just because it was a beautiful painting of 13 biblical characters having dinner
of 13 biblical characters having dinner
of 13 biblical characters having dinner but because of something else the
but because of something else the
but because of something else the underlying feeling of deceit suspense
underlying feeling of deceit suspense
underlying feeling of deceit suspense premonition because Jesus had revealed
premonition because Jesus had revealed
premonition because Jesus had revealed that one of them was going to betray him
that one of them was going to betray him
that one of them was going to betray him when I saw things from this perspective
when I saw things from this perspective
when I saw things from this perspective it made me realize something
it made me realize something
it made me realize something you and I we are much like these
you and I we are much like these
you and I we are much like these paintings aren’t we we spend a whole
paintings aren’t we we spend a whole
paintings aren’t we we spend a whole life of hard work creating a career
life of hard work creating a career
life of hard work creating a career painting it masterfully with credentials
painting it masterfully with credentials
painting it masterfully with credentials and titles but do these titles alone
and titles but do these titles alone
and titles but do these titles alone make us memorable or can we create a
make us memorable or can we create a
make us memorable or can we create a presence one that not only reflects what
presence one that not only reflects what
presence one that not only reflects what we do but the values we believe in the
we do but the values we believe in the
we do but the values we believe in the legacy we want to leave behind and how
legacy we want to leave behind and how
legacy we want to leave behind and how we want to be remembered and for this to
we want to be remembered and for this to
we want to be remembered and for this to understand this better let’s now look at
understand this better let’s now look at
understand this better let’s now look at the most prominent brands in the world
the most prominent brands in the world
the most prominent brands in the world and how they connect with their
and how they connect with their
and how they connect with their customers and why I bring you to this is
customers and why I bring you to this is
customers and why I bring you to this is if you look at all these brands they
if you look at all these brands they
if you look at all these brands they convey a feeling that is so strong so
convey a feeling that is so strong so
convey a feeling that is so strong so deeply connected with their customer
deeply connected with their customer
deeply connected with their customer that that feeling becomes synonymous
that that feeling becomes synonymous
that that feeling becomes synonymous with the brand just do it Nike because
with the brand just do it Nike because
with the brand just do it Nike because you’re worth it
you’re worth it
you’re worth it L’Oreal think different Apple do you see
L’Oreal think different Apple do you see
L’Oreal think different Apple do you see how unique each connection is take Nike
how unique each connection is take Nike
how unique each connection is take Nike for instance just do it wants me to feel
for instance just do it wants me to feel
for instance just do it wants me to feel motivated and energized and excited and
motivated and energized and excited and
motivated and energized and excited and what does all of that have to do with a
what does all of that have to do with a
what does all of that have to do with a shoe I mean it’s a shoe so while we know
shoe I mean it’s a shoe so while we know
shoe I mean it’s a shoe so while we know that these are marketing strategies just
that these are marketing strategies just
that these are marketing strategies just think for a second how much work it was
think for a second how much work it was
think for a second how much work it was to make you care about what’s mostly
to make you care about what’s mostly
to make you care about what’s mostly rubber and plastic their connection with
rubber and plastic their connection with
rubber and plastic their connection with you is about trust and loyalty even love
you is about trust and loyalty even love
you is about trust and loyalty even love because they go beyond the product and
because they go beyond the product and
because they go beyond the product and service that they provide their focus is
service that they provide their focus is
service that they provide their focus is not over the number one in business or
not over the number one in business or
not over the number one in business or best price guaranteed their focus is we
best price guaranteed their focus is we
best price guaranteed their focus is we want you to feel something that whatever
want you to feel something that whatever
want you to feel something that whatever you’re challenged when you put on your
you’re challenged when you put on your
you’re challenged when you put on your Nikes you can do anything that was Nike
Nikes you can do anything that was Nike
Nikes you can do anything that was Nike what about you
what about you
what about you you are no different just like them you
you are no different just like them you
you are no different just like them you represent a set of skills and services
represent a set of skills and services
represent a set of skills and services but to create that unique presence go to
but to create that unique presence go to
but to create that unique presence go to the next level and ask yourself how do I
the next level and ask yourself how do I
the next level and ask yourself how do I want people to feel when they work with
want people to feel when they work with
want people to feel when they work with me what feeling will be synonymous with
me what feeling will be synonymous with
me what feeling will be synonymous with me that’s different from everyone else
me that’s different from everyone else
me that’s different from everyone else who does the same thing that I do now we
who does the same thing that I do now we
who does the same thing that I do now we all have heard many extraordinary
all have heard many extraordinary
all have heard many extraordinary success stories of millionaires and CEOs
success stories of millionaires and CEOs
success stories of millionaires and CEOs and founders so today to highlight my
and founders so today to highlight my
and founders so today to highlight my message I’d like to share a few stories
message I’d like to share a few stories
message I’d like to share a few stories of ordinary people with you people who
of ordinary people with you people who
of ordinary people with you people who found that feeling and transformed that
found that feeling and transformed that
found that feeling and transformed that presence and the first story is about a
presence and the first story is about a
presence and the first story is about a man that I wish you knew my late
man that I wish you knew my late
man that I wish you knew my late grandfather or Dada G as I called him
grandfather or Dada G as I called him
grandfather or Dada G as I called him the other G was born in a small town in
the other G was born in a small town in
the other G was born in a small town in India one of nine brothers and sisters
India one of nine brothers and sisters
India one of nine brothers and sisters and when his father passed away at an
and when his father passed away at an
and when his father passed away at an early age he had to take the
early age he had to take the
early age he had to take the responsibility of caring for his family
responsibility of caring for his family
responsibility of caring for his family eventually he became an engineer and he
eventually he became an engineer and he
eventually he became an engineer and he lived by three ideals in life always
lived by three ideals in life always
lived by three ideals in life always work with honesty and integrity always
work with honesty and integrity always
work with honesty and integrity always treat people with respect regardless of
treat people with respect regardless of
treat people with respect regardless of the issue and always be there for your
the issue and always be there for your
the issue and always be there for your team in 1989 when the Audigy passed away
team in 1989 when the Audigy passed away
team in 1989 when the Audigy passed away the employees of that organization felt
the employees of that organization felt
the employees of that organization felt like they had lost a father it’s been 28
like they had lost a father it’s been 28
like they had lost a father it’s been 28 years since he left us but to this day
years since he left us but to this day
years since he left us but to this day people remember how safe how protected
people remember how safe how protected
people remember how safe how protected they felt underneath his leadership his
they felt underneath his leadership his
they felt underneath his leadership his juniors then who are now in their late
juniors then who are now in their late
juniors then who are now in their late 70s still invite my mother to their
70s still invite my mother to their
70s still invite my mother to their family gatherings to represent the other
family gatherings to represent the other
family gatherings to represent the other G’s presence so if you ask me that is an
G’s presence so if you ask me that is an
G’s presence so if you ask me that is an unforgettable legacy because he
unforgettable legacy because he
unforgettable legacy because he continues to live in the hearts and
continues to live in the hearts and
continues to live in the hearts and minds of his people the second story is
minds of his people the second story is
minds of his people the second story is about what happens when we struggle to
about what happens when we struggle to
about what happens when we struggle to connect
connect
connect with what defines us when we struggle to
with what defines us when we struggle to
with what defines us when we struggle to find this feeling I was approached by a
find this feeling I was approached by a
find this feeling I was approached by a finance director a couple of months ago
finance director a couple of months ago
finance director a couple of months ago who had extensive experience in banking
who had extensive experience in banking
who had extensive experience in banking she had taken some time off to take care
she had taken some time off to take care
she had taken some time off to take care of her children once they were older she
of her children once they were older she
of her children once they were older she wanted to get back in the game but no
wanted to get back in the game but no
wanted to get back in the game but no luck she could not get a job however
luck she could not get a job however
luck she could not get a job however hard she tried despite all her talent
hard she tried despite all her talent
hard she tried despite all her talent now here’s the thing when we were having
now here’s the thing when we were having
now here’s the thing when we were having our conversation I heard all about her
our conversation I heard all about her
our conversation I heard all about her experience all about her strategies and
experience all about her strategies and
experience all about her strategies and leadership but all I saw was a long
leadership but all I saw was a long
leadership but all I saw was a long bullet list I couldn’t get a sense of
bullet list I couldn’t get a sense of
bullet list I couldn’t get a sense of who she was what her identity was so we
who she was what her identity was so we
who she was what her identity was so we had to start from scratch how do you
had to start from scratch how do you
had to start from scratch how do you want people to feel when they work with
want people to feel when they work with
want people to feel when they work with you what feeling will be synonymous with
you what feeling will be synonymous with
you what feeling will be synonymous with you and as we gradually peeled layer
you and as we gradually peeled layer
you and as we gradually peeled layer after layer we discovered something
after layer we discovered something
after layer we discovered something incredible she was a woman who loved
incredible she was a woman who loved
incredible she was a woman who loved being in the middle of chaos and she
being in the middle of chaos and she
being in the middle of chaos and she wanted her team to trust her like the
wanted her team to trust her like the
wanted her team to trust her like the captain of a ship in a storm because in
captain of a ship in a storm because in
captain of a ship in a storm because in the unpredictable stormy world of
the unpredictable stormy world of
the unpredictable stormy world of Finance she wanted to bring him her
Finance she wanted to bring him her
Finance she wanted to bring him her clarity her vision her creative energy
clarity her vision her creative energy
clarity her vision her creative energy to sail her team through those rough
to sail her team through those rough
to sail her team through those rough waters that is what made her come alive
waters that is what made her come alive
waters that is what made her come alive that is what made her an excellent
that is what made her an excellent
that is what made her an excellent director and that’s the kind of leader
director and that’s the kind of leader
director and that’s the kind of leader that a bank needs when we were done she
that a bank needs when we were done she
that a bank needs when we were done she said you know all these years I thought
said you know all these years I thought
said you know all these years I thought I knew myself I just never thought of
I knew myself I just never thought of
I knew myself I just never thought of myself this way within a month of that
myself this way within a month of that
myself this way within a month of that she got offers from two companies one
she got offers from two companies one
she got offers from two companies one small question can transform the way you
small question can transform the way you
small question can transform the way you present yourself and the third and final
present yourself and the third and final
present yourself and the third and final story that I want to share with you is
story that I want to share with you is
story that I want to share with you is well about the person in front of you
well about the person in front of you
well about the person in front of you because why do I care about this so from
because why do I care about this so from
because why do I care about this so from an early age I’ve been passionate about
an early age I’ve been passionate about
an early age I’ve been passionate about bringing ideas to life whether through
bringing ideas to life whether through
bringing ideas to life whether through debating storytelling speaking it made
debating storytelling speaking it made
debating storytelling speaking it made me feel so alive
me feel so alive
me feel so alive but when I decided to pursue my career
but when I decided to pursue my career
but when I decided to pursue my career in it that’s where I made a big mistake
in it that’s where I made a big mistake
in it that’s where I made a big mistake because I started shaping myself on
because I started shaping myself on
because I started shaping myself on other success stories on what other
other success stories on what other
other success stories on what other successful people and speakers were
successful people and speakers were
successful people and speakers were doing so technically I was just being a
doing so technically I was just being a
doing so technically I was just being a second-rate version of someone else
second-rate version of someone else
second-rate version of someone else and despite what I loved doing I
and despite what I loved doing I
and despite what I loved doing I couldn’t speak at the platforms I wanted
couldn’t speak at the platforms I wanted
couldn’t speak at the platforms I wanted I couldn’t be with the clients that I
I couldn’t be with the clients that I
I couldn’t be with the clients that I wanted to work with and at one point I
wanted to work with and at one point I
wanted to work with and at one point I thought this is not going anywhere I
thought this is not going anywhere I
thought this is not going anywhere I might as well just quit
might as well just quit
might as well just quit but the moment of epiphany came when I
but the moment of epiphany came when I
but the moment of epiphany came when I did a self intervention I had to
did a self intervention I had to
did a self intervention I had to confront myself and literally write down
confront myself and literally write down
confront myself and literally write down on a piece of paper what is different
on a piece of paper what is different
on a piece of paper what is different about me how do I want people to feel
about me how do I want people to feel
about me how do I want people to feel when they worked with me and that’s when
when they worked with me and that’s when
when they worked with me and that’s when I realized the feelings that I want to
I realized the feelings that I want to
I realized the feelings that I want to give people okay I want people to feel
give people okay I want people to feel
give people okay I want people to feel powerful alive and radiant when we work
powerful alive and radiant when we work
powerful alive and radiant when we work together this is me this is what I want
together this is me this is what I want
together this is me this is what I want to give and once I discovered that I
to give and once I discovered that I
to give and once I discovered that I reach ange dand reshaped everything my
reach ange dand reshaped everything my
reach ange dand reshaped everything my keynotes my workshops every time I
keynotes my workshops every time I
keynotes my workshops every time I discussed and presented myself
discussed and presented myself
discussed and presented myself everything changed and while I’m not
everything changed and while I’m not
everything changed and while I’m not where I want to be I can tell you that
where I want to be I can tell you that
where I want to be I can tell you that I’m on the right path that one question
I’m on the right path that one question
I’m on the right path that one question changed a lot of things in my life as
changed a lot of things in my life as
changed a lot of things in my life as well
well
well ladies and gentlemen Albert Einstein
ladies and gentlemen Albert Einstein
ladies and gentlemen Albert Einstein once said that try not to be a man of
once said that try not to be a man of
once said that try not to be a man of success but to be a man of value right
success but to be a man of value right
success but to be a man of value right now we all have credentials that make us
now we all have credentials that make us
now we all have credentials that make us good at what we do but to be remarkable
good at what we do but to be remarkable
good at what we do but to be remarkable unforgettable ask yourself how do I want
unforgettable ask yourself how do I want
unforgettable ask yourself how do I want people to feel when they work with me
people to feel when they work with me
people to feel when they work with me what is that one feeling that will be
what is that one feeling that will be
what is that one feeling that will be synonymous with me now chances are most
synonymous with me now chances are most
synonymous with me now chances are most of us have rather ordinary lives we
of us have rather ordinary lives we
of us have rather ordinary lives we don’t have those crazy Kilimanjaro
don’t have those crazy Kilimanjaro
don’t have those crazy Kilimanjaro stories or the rags to riches
stories or the rags to riches
stories or the rags to riches transformations but that’s fine just
transformations but that’s fine just
transformations but that’s fine just because we don’t have that doesn’t mean
because we don’t have that doesn’t mean
because we don’t have that doesn’t mean that we can’t have an incredible
that we can’t have an incredible
that we can’t have an incredible presence because right now I see
presence because right now I see
presence because right now I see hundreds
hundreds
hundreds of inspiring stories waiting to be told
of inspiring stories waiting to be told
of inspiring stories waiting to be told I see hundreds of identities waiting to
I see hundreds of identities waiting to
I see hundreds of identities waiting to be transformed so all you need to do is
be transformed so all you need to do is
be transformed so all you need to do is think different and just do it because
think different and just do it because
think different and just do it because you’re worth it thank you
you’re worth it thank you
you’re worth it thank you [Applause]
[Applause]
[Applause] [Music]
”
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