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The Simplistic Depth of Innovation | Melissa Gurzenda | TEDxBryantU


[Laughter]

[Laughter] imagine a society where individuals

imagine a society where individuals

imagine a society where individuals lives were completely acknowledged in

lives were completely acknowledged in

lives were completely acknowledged in dignity and where people work together

dignity and where people work together

dignity and where people work together to make our society into a more

to make our society into a more

to make our society into a more compassionate one driven by innovation

compassionate one driven by innovation

compassionate one driven by innovation now this is where the statement can

now this is where the statement can

now this is where the statement can become confusing by one because how do

become confusing by one because how do

become confusing by one because how do we know what innovation means by simply

we know what innovation means by simply

we know what innovation means by simply saying it how many of you have been told

saying it how many of you have been told

saying it how many of you have been told to create something innovative and how

to create something innovative and how

to create something innovative and how many of you have gone through with this

many of you have gone through with this

many of you have gone through with this I have been told for years and programs

I have been told for years and programs

I have been told for years and programs to create something innovative my peers

to create something innovative my peers

to create something innovative my peers would become overwhelmed with this term

would become overwhelmed with this term

would become overwhelmed with this term innovation linked to an idea that can

innovation linked to an idea that can

innovation linked to an idea that can almost not exist causing them to ignore

almost not exist causing them to ignore

almost not exist causing them to ignore their aspirations so I challenged this

their aspirations so I challenged this

their aspirations so I challenged this term innovation for the past five years

term innovation for the past five years

term innovation for the past five years now to uncover its simplistic depth a

now to uncover its simplistic depth a

now to uncover its simplistic depth a few years ago I was involved in a

few years ago I was involved in a

few years ago I was involved in a program where I was challenged to create

program where I was challenged to create

program where I was challenged to create the energy of the future which consisted

the energy of the future which consisted

the energy of the future which consisted of me working with a group of students

of me working with a group of students

of me working with a group of students to develop a product over the course of

to develop a product over the course of

to develop a product over the course of the year now when I realized that this

the year now when I realized that this

the year now when I realized that this product had to be innovative I

product had to be innovative I

product had to be innovative I immediately jumped to the conclusion

immediately jumped to the conclusion

immediately jumped to the conclusion that the idea had to be far-fetched and

that the idea had to be far-fetched and

that the idea had to be far-fetched and almost unattainable but what I did know

almost unattainable but what I did know

almost unattainable but what I did know was that this product that I was

was that this product that I was

was that this product that I was creating had to help individuals in

creating had to help individuals in

creating had to help individuals in finding the dignities that they deserved

finding the dignities that they deserved

finding the dignities that they deserved so when going through the brainstorming

so when going through the brainstorming

so when going through the brainstorming process I came across an image of

process I came across an image of

process I came across an image of students and developing nations working

students and developing nations working

students and developing nations working in dark crowded classrooms lacking

in dark crowded classrooms lacking

in dark crowded classrooms lacking creativity and color after talking to

creativity and color after talking to

creativity and color after talking to witnesses I learned that these students

witnesses I learned that these students

witnesses I learned that these students valued their education because it was

valued their education because it was

valued their education because it was their key to a success of fortune for

their key to a success of fortune for

their key to a success of fortune for both themselves and their families

both themselves and their families

both themselves and their families these students would walk miles to

these students would walk miles to

these students would walk miles to school every day and miles home where

school every day and miles home where

school every day and miles home where they would then have to complete their

they would then have to complete their

they would then have to complete their homework under street lamps due to

homework under street lamps due to

homework under street lamps due to faulty electrical towers at home these

faulty electrical towers at home these

faulty electrical towers at home these students deserved to feel valued and

students deserved to feel valued and

students deserved to feel valued and that they had dignity so my team and I

that they had dignity so my team and I

that they had dignity so my team and I decided that our product would consist

decided that our product would consist

decided that our product would consist of a portable laughs desk with an

of a portable laughs desk with an

of a portable laughs desk with an attachable light which they could bring

attachable light which they could bring

attachable light which they could bring from school so

from school so

from school so home this idea did not come easily

home this idea did not come easily

home this idea did not come easily however because we dealt with the

however because we dealt with the

however because we dealt with the problem which was faced by many in

problem which was faced by many in

problem which was faced by many in today’s society causing us to not help

today’s society causing us to not help

today’s society causing us to not help as many individuals as we should which

as many individuals as we should which

as many individuals as we should which is not understanding the simplistic

is not understanding the simplistic

is not understanding the simplistic depth of innovation see originally our

depth of innovation see originally our

depth of innovation see originally our idea was complex consisting of a

idea was complex consisting of a

idea was complex consisting of a portable lap desk with a fan light as

portable lap desk with a fan light as

portable lap desk with a fan light as the students were writing on the desk

the students were writing on the desk

the students were writing on the desk their energy would cause the light to

their energy would cause the light to

their energy would cause the light to turn on sounds impressive right we

turn on sounds impressive right we

turn on sounds impressive right we thought this was the pinnacle of

thought this was the pinnacle of

thought this was the pinnacle of innovation yet I realized that there had

innovation yet I realized that there had

innovation yet I realized that there had to be a simpler way to solve this

to be a simpler way to solve this

to be a simpler way to solve this problem I realized that innovation is

problem I realized that innovation is

problem I realized that innovation is not always about creating something

not always about creating something

not always about creating something far-fetched rather it consists of

far-fetched rather it consists of

far-fetched rather it consists of creating a value for these individuals

creating a value for these individuals

creating a value for these individuals see if we were to follow this complex

see if we were to follow this complex

see if we were to follow this complex prototype we would have to wait months

prototype we would have to wait months

prototype we would have to wait months for all the logistics to be solved and

for all the logistics to be solved and

for all the logistics to be solved and while waiting months for these logistics

while waiting months for these logistics

while waiting months for these logistics to be solved these individuals were

to be solved these individuals were

to be solved these individuals were missing out on the dignities that they

missing out on the dignities that they

missing out on the dignities that they deserved in that moment I realized that

deserved in that moment I realized that

deserved in that moment I realized that innovation is not always about creating

innovation is not always about creating

innovation is not always about creating something great or grant-making you the

something great or grant-making you the

something great or grant-making you the creator looks superior rather it’s about

creator looks superior rather it’s about

creator looks superior rather it’s about creating the value for the product or

creating the value for the product or

creating the value for the product or service that you’re making for these

service that you’re making for these

service that you’re making for these individuals in helping them find their

individuals in helping them find their

individuals in helping them find their dignities see our final product was

dignities see our final product was

dignities see our final product was simple but it served a multitude of

simple but it served a multitude of

simple but it served a multitude of problems the desk a delight which was

problems the desk a delight which was

problems the desk a delight which was cranked able which allowed students to

cranked able which allowed students to

cranked able which allowed students to understand engineering in their

understand engineering in their

understand engineering in their education

education

education it was detachable so they could bring it

it was detachable so they could bring it

it was detachable so they could bring it from school to home where there were

from school to home where there were

from school to home where there were faulty electrical towers and it was

faulty electrical towers and it was

faulty electrical towers and it was hand-painted which inspired them to be

hand-painted which inspired them to be

hand-painted which inspired them to be creative and most importantly it made

creative and most importantly it made

creative and most importantly it made them feel valued and that they had a

them feel valued and that they had a

them feel valued and that they had a voice in their dignity this problem was

voice in their dignity this problem was

voice in their dignity this problem was once neglected by entrepreneurs but by

once neglected by entrepreneurs but by

once neglected by entrepreneurs but by understanding its simplicity I took on

understanding its simplicity I took on

understanding its simplicity I took on this challenge what if we were all

this challenge what if we were all

this challenge what if we were all aware of this there would be more unity

aware of this there would be more unity

aware of this there would be more unity in the world

in the world

in the world and what if we were to each take one

and what if we were to each take one

and what if we were to each take one problem that moves us each of us over

problem that moves us each of us over

problem that moves us each of us over the course of a year and solve it

the course of a year and solve it

the course of a year and solve it through innovation using our hands to

through innovation using our hands to

through innovation using our hands to create something that helps others using

create something that helps others using

create something that helps others using our voices to speak for the voiceless

our voices to speak for the voiceless

our voices to speak for the voiceless and using our minds to think of a

and using our minds to think of a

and using our minds to think of a problem and solve it if we were to each

problem and solve it if we were to each

problem and solve it if we were to each take this one problem that moves us

take this one problem that moves us

take this one problem that moves us Society would hold a greater future for

Society would hold a greater future for

Society would hold a greater future for future generations

future generations

future generations innovation is tangible if we move past

innovation is tangible if we move past

innovation is tangible if we move past ourselves and focus on why we are

ourselves and focus on why we are

ourselves and focus on why we are creating this product or service that’s

creating this product or service that’s

creating this product or service that’s helping these individuals find their own

helping these individuals find their own

helping these individuals find their own dignities that they have the right to

dignities that they have the right to

dignities that they have the right to have thank you

”

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