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The power of a local currency | Florence Siegenthaler | TEDxBasel


each day five point one trillion u.s.

each day five point one trillion u.s. dollars are being traded around the

dollars are being traded around the

dollars are being traded around the world but right now this number has two

world but right now this number has two

world but right now this number has two functions only first it shows us all

functions only first it shows us all

functions only first it shows us all what a powerful economic tool many years

what a powerful economic tool many years

what a powerful economic tool many years and second it’s basically just here to

and second it’s basically just here to

and second it’s basically just here to catch your attention for this number

catch your attention for this number

catch your attention for this number does not do justice to or money can and

does not do justice to or money can and

does not do justice to or money can and should be for you and for me money is

should be for you and for me money is

should be for you and for me money is much more than just statistics which

much more than just statistics which

much more than just statistics which hide the individuals behind it money

hide the individuals behind it money

hide the individuals behind it money actually has the ability to communicate

actually has the ability to communicate

actually has the ability to communicate our identity and to increase our impact

our identity and to increase our impact

our identity and to increase our impact and our surroundings but for that to be

and our surroundings but for that to be

and our surroundings but for that to be possible we should broaden our

possible we should broaden our

possible we should broaden our perspective on money a bit we should not

perspective on money a bit we should not

perspective on money a bit we should not only think of it in terms of larger or

only think of it in terms of larger or

only think of it in terms of larger or in case with my bank account maybe

in case with my bank account maybe

in case with my bank account maybe smaller numbers but also we should think

smaller numbers but also we should think

smaller numbers but also we should think about money in terms of a limestone more

about money in terms of a limestone more

about money in terms of a limestone more specifically speaking we should look at

specifically speaking we should look at

specifically speaking we should look at the chances a local currency bears for

the chances a local currency bears for

the chances a local currency bears for us local currencies can only be spent

us local currencies can only be spent

us local currencies can only be spent and circulate within a specific

and circulate within a specific

and circulate within a specific geographic area or a specific predefined

geographic area or a specific predefined

geographic area or a specific predefined network they are often strategically

network they are often strategically

network they are often strategically employed to support the local economy

employed to support the local economy

employed to support the local economy but it’s not just about that local

but it’s not just about that local

but it’s not just about that local currencies are people powered and I

currencies are people powered and I

currencies are people powered and I think it’s high time for each of us to

think it’s high time for each of us to

think it’s high time for each of us to see a role as active contributors to the

see a role as active contributors to the

see a role as active contributors to the communities we live in again and for me

communities we live in again and for me

communities we live in again and for me it really was a limestone which made me

it really was a limestone which made me

it really was a limestone which made me aware of that chance and that triggered

aware of that chance and that triggered

aware of that chance and that triggered an important change of perspective

an important change of perspective

an important change of perspective because it involves quite a special way

because it involves quite a special way

because it involves quite a special way of thinking about money that I will love

of thinking about money that I will love

of thinking about money that I will love to share with you today the limestone is

to share with you today the limestone is

to share with you today the limestone is called a redstone and they can be found

called a redstone and they can be found

called a redstone and they can be found in Micronesia on a group of islands

in Micronesia on a group of islands

in Micronesia on a group of islands called yup

called yup

called yup the material itself only occurs in an

the material itself only occurs in an

the material itself only occurs in an island 250 miles away from up so it

island 250 miles away from up so it

island 250 miles away from up so it became very valuable today apiece people

became very valuable today apiece people

became very valuable today apiece people they used to sail to the other Island

they used to sail to the other Island

they used to sail to the other Island shape the limestone into what the one

shape the limestone into what the one

shape the limestone into what the one and the picture looks like and then sail

and the picture looks like and then sail

and the picture looks like and then sail it back to you where it’s used as dear

it back to you where it’s used as dear

it back to you where it’s used as dear local currency so thieves and the

local currency so thieves and the

local currency so thieves and the cheaters might have a really tough time

cheaters might have a really tough time

cheaters might have a really tough time on yup since it’s absolutely impossible

on yup since it’s absolutely impossible

on yup since it’s absolutely impossible to counterfeit that stone and also as

to counterfeit that stone and also as

to counterfeit that stone and also as you might have guessed by now quite

you might have guessed by now quite

you might have guessed by now quite laborious to transport it so since they

laborious to transport it so since they

laborious to transport it so since they cannot easily take that stone with them

cannot easily take that stone with them

cannot easily take that stone with them in their pockets whether your piece

in their pockets whether your piece

in their pockets whether your piece people do is they simply agree on who

people do is they simply agree on who

people do is they simply agree on who owns the stone even if the stone gets

owns the stone even if the stone gets

owns the stone even if the stone gets lost on its way to yup which can happen

lost on its way to yup which can happen

lost on its way to yup which can happen and sinks to the ground of the deep sea

and sinks to the ground of the deep sea

and sinks to the ground of the deep sea it can still be used as money simply by

it can still be used as money simply by

it can still be used as money simply by agreement on ownership this is an

agreement on ownership this is an

agreement on ownership this is an extraordinary example of mutual trust

extraordinary example of mutual trust

extraordinary example of mutual trust within a community money in those terms

within a community money in those terms

within a community money in those terms is a powerful reminder of what

is a powerful reminder of what

is a powerful reminder of what inherently human the use of money is

inherently human the use of money is

inherently human the use of money is when we spend their money every day we

when we spend their money every day we

when we spend their money every day we tend to forget that at the heart of this

tend to forget that at the heart of this

tend to forget that at the heart of this is simply a collectivity of people that

is simply a collectivity of people that

is simply a collectivity of people that trusts and believes in it money always

trusts and believes in it money always

trusts and believes in it money always comes with a community and the local

comes with a community and the local

comes with a community and the local currency can make that visible to us of

currency can make that visible to us of

currency can make that visible to us of course a local currency does not

course a local currency does not

course a local currency does not absolutely need to come with the shape

absolutely need to come with the shape

absolutely need to come with the shape of a lime stone by now there are over

of a lime stone by now there are over

of a lime stone by now there are over 300 registered local currencies all over

300 registered local currencies all over

300 registered local currencies all over the world along with them is the net

the world along with them is the net

the world along with them is the net bond the local currency of my hometown

bond the local currency of my hometown

bond the local currency of my hometown Basel which can be spent within a

Basel which can be spent within a

Basel which can be spent within a network of local social and ecological

network of local social and ecological

network of local social and ecological sustainable businesses now imagine you

sustainable businesses now imagine you

sustainable businesses now imagine you designed your own currency because you

designed your own currency because you

designed your own currency because you can really but how would you make other

can really but how would you make other

can really but how would you make other people want to use your local currency

people want to use your local currency

people want to use your local currency when there already is a national one

when there already is a national one

when there already is a national one that we all sort of trust

that we all sort of trust

that we all sort of trust well what about having a bill with David

well what about having a bill with David

well what about having a bill with David Bowie on it as how’s the Brixton pound I

Bowie on it as how’s the Brixton pound I

Bowie on it as how’s the Brixton pound I have a colleague who went to Brixton

have a colleague who went to Brixton

have a colleague who went to Brixton gistic

gistic

gistic bable so money can be a placeholder for

bable so money can be a placeholder for

bable so money can be a placeholder for an identity you want to communicate that

an identity you want to communicate that

an identity you want to communicate that leads me to the most important point of

leads me to the most important point of

leads me to the most important point of local currencies and that is the

local currencies and that is the

local currencies and that is the collective identity the community

collective identity the community

collective identity the community building we want and need to trigger

building we want and need to trigger

building we want and need to trigger with a local currency because here’s the

with a local currency because here’s the

with a local currency because here’s the thing if we do not change your habits of

thing if we do not change your habits of

thing if we do not change your habits of using your money we might slowly but

using your money we might slowly but

using your money we might slowly but surely lose that sense of community I

surely lose that sense of community I

surely lose that sense of community I think great unique local businesses in

think great unique local businesses in

think great unique local businesses in my hometown close down in terms of price

my hometown close down in terms of price

my hometown close down in terms of price structure and location it’s really hard

structure and location it’s really hard

structure and location it’s really hard for them to keep up with chain stores

for them to keep up with chain stores

for them to keep up with chain stores and discounters that’s nothing new we

and discounters that’s nothing new we

and discounters that’s nothing new we know that right yet those local stores

know that right yet those local stores

know that right yet those local stores are the ones that give her community a

are the ones that give her community a

are the ones that give her community a unique personality they do a lot to keep

unique personality they do a lot to keep

unique personality they do a lot to keep up trust and humanity a while ago I went

up trust and humanity a while ago I went

up trust and humanity a while ago I went into your local store and an elderly

into your local store and an elderly

into your local store and an elderly lady did not have enough money with her

lady did not have enough money with her

lady did not have enough money with her the Cassiar instead of letting her off

the Cassiar instead of letting her off

the Cassiar instead of letting her off with only half the product you needed

with only half the product you needed

with only half the product you needed said oh you know what you just pay next

said oh you know what you just pay next

said oh you know what you just pay next time you come and then she went on

time you come and then she went on

time you come and then she went on chatting with her about her

chatting with her about her

chatting with her about her grandchildren so the strength of a local

grandchildren so the strength of a local

grandchildren so the strength of a local network lies in the diversity of the

network lies in the diversity of the

network lies in the diversity of the people contributing to it and trusting

people contributing to it and trusting

people contributing to it and trusting each other it’s the exact opposite of

each other it’s the exact opposite of

each other it’s the exact opposite of the facelessness were all increasingly

the facelessness were all increasingly

the facelessness were all increasingly confronted with in a globalized and

confronted with in a globalized and

confronted with in a globalized and assimilated world so with the local

assimilated world so with the local

assimilated world so with the local currency we want to make diversity be

currency we want to make diversity be

currency we want to make diversity be resilient against globalization for

resilient against globalization for

resilient against globalization for globalization complex and obscure

globalization complex and obscure

globalization complex and obscure mechanisms make it easy to forget that

mechanisms make it easy to forget that

mechanisms make it easy to forget that our individual actions actually matter

our individual actions actually matter

our individual actions actually matter and I know it’s hard to make your voice

and I know it’s hard to make your voice

and I know it’s hard to make your voice heard so what if we can make spending

heard so what if we can make spending

heard so what if we can make spending our money be a powerful message well

our money be a powerful message well

our money be a powerful message well things already start with a type of

things already start with a type of

things already start with a type of money you have on you it does make a

money you have on you it does make a

money you have on you it does make a difference whether you have coins a

difference whether you have coins a

difference whether you have coins a credit card or a local currency in your

credit card or a local currency in your

credit card or a local currency in your pockets or in case of the limestone

pockets or in case of the limestone

pockets or in case of the limestone maybe in your garden studies

maybe in your garden studies

maybe in your garden studies that your willingness to pay increases

that your willingness to pay increases

that your willingness to pay increases with the use of a credit card probably

with the use of a credit card probably

with the use of a credit card probably because he can’t see how your money

because he can’t see how your money

because he can’t see how your money physically leaves you so money is a tool

physically leaves you so money is a tool

physically leaves you so money is a tool that influences the way you act when

that influences the way you act when

that influences the way you act when actually you should be the one to

actually you should be the one to

actually you should be the one to influence how your money acts but when

influence how your money acts but when

influence how your money acts but when you purchase with a credit card or even

you purchase with a credit card or even

you purchase with a credit card or even with a national currency you have

with a national currency you have

with a national currency you have absolutely no control over where your

absolutely no control over where your

absolutely no control over where your money goes and what is done with it

money goes and what is done with it

money goes and what is done with it you’re basically feeding assist me do

you’re basically feeding assist me do

you’re basically feeding assist me do not have a say in your feeding a system

not have a say in your feeding a system

not have a say in your feeding a system that eats up our resources and erodes

that eats up our resources and erodes

that eats up our resources and erodes culture you’re feeding a system that

culture you’re feeding a system that

culture you’re feeding a system that divides a world into a handful of times

divides a world into a handful of times

divides a world into a handful of times very questionable people in power and a

very questionable people in power and a

very questionable people in power and a tremendous amount of passive Watchers

tremendous amount of passive Watchers

tremendous amount of passive Watchers and that is something we can change with

and that is something we can change with

and that is something we can change with a local currency because it is getting

a local currency because it is getting

a local currency because it is getting to control back into our hands back into

to control back into our hands back into

to control back into our hands back into our communities so ideally in practice

our communities so ideally in practice

our communities so ideally in practice spending a local currency might look

spending a local currency might look

spending a local currency might look like this you go spend your local

like this you go spend your local

like this you go spend your local currency at a local cafe the cafe owner

currency at a local cafe the cafe owner

currency at a local cafe the cafe owner buys his milk at a local farm the farmer

buys his milk at a local farm the farmer

buys his milk at a local farm the farmer in return pays his employees salary

in return pays his employees salary

in return pays his employees salary maybe partly in the local currency and

maybe partly in the local currency and

maybe partly in the local currency and the employees again use it to buy food

the employees again use it to buy food

the employees again use it to buy food at a local grocery store this is a very

at a local grocery store this is a very

at a local grocery store this is a very simplified version of what is called a

simplified version of what is called a

simplified version of what is called a local multiplier effect it refers to how

local multiplier effect it refers to how

local multiplier effect it refers to how many times your money is being

many times your money is being

many times your money is being recirculated into the local economy the

recirculated into the local economy the

recirculated into the local economy the more often it’s recirculated the

more often it’s recirculated the

more often it’s recirculated the stronger your positive impact on it but

stronger your positive impact on it but

stronger your positive impact on it but what I like about this example in

what I like about this example in

what I like about this example in particular is not only that we support

particular is not only that we support

particular is not only that we support the local economy because it’s really

the local economy because it’s really

the local economy because it’s really not just about that what I like about

not just about that what I like about

not just about that what I like about this is that we give each and every

this is that we give each and every

this is that we give each and every individual that is part of the network

individual that is part of the network

individual that is part of the network and later push to find local solutions

and later push to find local solutions

and later push to find local solutions to act on each to rely on each other’s

to act on each to rely on each other’s

to act on each to rely on each other’s resources as much as possible to act

resources as much as possible to act

resources as much as possible to act sustainably and most importantly we have

sustainably and most importantly we have

sustainably and most importantly we have those people interact with each other

those people interact with each other

those people interact with each other and in its essence money is a tool made

and in its essence money is a tool made

and in its essence money is a tool made for manifold interactions with other

for manifold interactions with other

for manifold interactions with other human beings

human beings

human beings so after all spending money can be your

so after all spending money can be your

so after all spending money can be your message so what do you want it to be

message so what do you want it to be

message so what do you want it to be thank you very much

thank you very much

thank you very much [Applause]

”

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