
you know coming to Wichita State University is coming home and in 1987 30
University is coming home and in 1987 30
University is coming home and in 1987 30 years ago I walked across a graduation
years ago I walked across a graduation
years ago I walked across a graduation stage a ceremony
stage a ceremony
stage a ceremony you know it’s an actually it’s an
you know it’s an actually it’s an
you know it’s an actually it’s an awkward walk you’ve got this goofy gown
awkward walk you’ve got this goofy gown
awkward walk you’ve got this goofy gown on you’ve got a silly hat I can say this
on you’ve got a silly hat I can say this
on you’ve got a silly hat I can say this I’m an educator and you’re trying to
I’m an educator and you’re trying to
I’m an educator and you’re trying to figure out how to use your hands so that
figure out how to use your hands so that
figure out how to use your hands so that you can accept your diploma and shake
you can accept your diploma and shake
you can accept your diploma and shake hands at the same time and actually that
hands at the same time and actually that
hands at the same time and actually that handshake is kind of weird because it
handshake is kind of weird because it
handshake is kind of weird because it pulls you along if you know what I mean
pulls you along if you know what I mean
pulls you along if you know what I mean it’s like a tug into the future this is
it’s like a tug into the future this is
it’s like a tug into the future this is going to happen in a couple weeks again
going to happen in a couple weeks again
going to happen in a couple weeks again this special occasion right and and
this special occasion right and and
this special occasion right and and those graduates are going to become
those graduates are going to become
those graduates are going to become change agents wherever they are they’re
change agents wherever they are they’re
change agents wherever they are they’re going to become change agents in their
going to become change agents in their
going to become change agents in their workplaces they’re going to be change
workplaces they’re going to be change
workplaces they’re going to be change agents in their communities in the state
agents in their communities in the state
agents in their communities in the state in the nation wherever they are in the
in the nation wherever they are in the
in the nation wherever they are in the globe and they can only do this with the
globe and they can only do this with the
globe and they can only do this with the help and preparation of the faculty and
help and preparation of the faculty and
help and preparation of the faculty and staff with the love and support perhaps
staff with the love and support perhaps
staff with the love and support perhaps of a family with their own initiative
of a family with their own initiative
of a family with their own initiative and their hard work ethic and just good
and their hard work ethic and just good
and their hard work ethic and just good luck and maybe the grace of God how else
luck and maybe the grace of God how else
luck and maybe the grace of God how else could a long haired wait just use your
could a long haired wait just use your
could a long haired wait just use your imagination how else could a long haired
imagination how else could a long haired
imagination how else could a long haired kid from the east side actually ever
kid from the east side actually ever
kid from the east side actually ever become a change agent well I think the
become a change agent well I think the
become a change agent well I think the room is full of them let me explain a
room is full of them let me explain a
room is full of them let me explain a little bit more I think there’s a lesson
little bit more I think there’s a lesson
little bit more I think there’s a lesson my path has been engineering there’s a
my path has been engineering there’s a
my path has been engineering there’s a lesson I can share that should be true
lesson I can share that should be true
lesson I can share that should be true for every vocation for every discipline
for every vocation for every discipline
for every vocation for every discipline it’s this catch this the most prolific
it’s this catch this the most prolific
it’s this catch this the most prolific change agents in the modern world are
change agents in the modern world are
change agents in the modern world are those that can think deeply
those that can think deeply
those that can think deeply about the relationship of value and
about the relationship of value and
about the relationship of value and design it’s a long sentence so let it
design it’s a long sentence so let it
design it’s a long sentence so let it soak in value and design actually let’s
soak in value and design actually let’s
soak in value and design actually let’s do an exercise to help so we’re going to
do an exercise to help so we’re going to
do an exercise to help so we’re going to do an exercise that will borrow from
do an exercise that will borrow from
do an exercise that will borrow from social media actually so we have the
social media actually so we have the
social media actually so we have the thumbs before social media add them so
thumbs before social media add them so
thumbs before social media add them so but we’re going to an exercise where I
but we’re going to an exercise where I
but we’re going to an exercise where I will show you six pictures and I’m going
will show you six pictures and I’m going
will show you six pictures and I’m going to ask you to make a snap judgment so
to ask you to make a snap judgment so
to ask you to make a snap judgment so you’ll make a snap judgment on is this
you’ll make a snap judgment on is this
you’ll make a snap judgment on is this valuable or not valuable and then we’ll
valuable or not valuable and then we’ll
valuable or not valuable and then we’ll take the same picture and I’ll ask you
take the same picture and I’ll ask you
take the same picture and I’ll ask you what about the design good bad
what about the design good bad
what about the design good bad hopefully this illuminates I’m cheeky I
hopefully this illuminates I’m cheeky I
hopefully this illuminates I’m cheeky I know
know
know hopefully this illuminates something
hopefully this illuminates something
hopefully this illuminates something about the relationship between value and
about the relationship between value and
about the relationship between value and design this is our first subject all
design this is our first subject all
design this is our first subject all right so get your analog voting machines
right so get your analog voting machines
right so get your analog voting machines ready and decide what about value thumbs
ready and decide what about value thumbs
ready and decide what about value thumbs up or thumbs down extend it make it
up or thumbs down extend it make it
up or thumbs down extend it make it happen now look at your neighbor this is
happen now look at your neighbor this is
happen now look at your neighbor this is the point of social media isn’t it okay
the point of social media isn’t it okay
the point of social media isn’t it okay so I’m looking for thumbs up thumbs down
so I’m looking for thumbs up thumbs down
so I’m looking for thumbs up thumbs down I see a mix let’s talk about the design
I see a mix let’s talk about the design
I see a mix let’s talk about the design okay all right I love to see the mix so
okay all right I love to see the mix so
okay all right I love to see the mix so did anybody think about LED lighting
did anybody think about LED lighting
did anybody think about LED lighting well how does LED affect value does it
well how does LED affect value does it
well how does LED affect value does it affect the design let’s take the next
affect the design let’s take the next
affect the design let’s take the next example the wonderful old pencil
example the wonderful old pencil
example the wonderful old pencil sharpener okay let’s get ready get your
sharpener okay let’s get ready get your
sharpener okay let’s get ready get your voting machines value all wonderful mix
voting machines value all wonderful mix
voting machines value all wonderful mix ice it looks like a lot of people are
ice it looks like a lot of people are
ice it looks like a lot of people are still using pencils there’s a lot of
still using pencils there’s a lot of
still using pencils there’s a lot of pencil sharpening going on here
pencil sharpening going on here
pencil sharpening going on here what about design those planetary gears
what about design those planetary gears
what about design those planetary gears that the spiral cutting okay a lot of
that the spiral cutting okay a lot of
that the spiral cutting okay a lot of thumbs up I still see it’s a bunch of
thumbs up I still see it’s a bunch of
thumbs up I still see it’s a bunch of Millennials in the house that just
Millennials in the house that just
Millennials in the house that just hipsters that love this stuff
let’s take the next one how about a mini
let’s take the next one how about a mini what do you think about value let’s see
what do you think about value let’s see
what do you think about value let’s see it oh it’s wonderful to see the mix what
it oh it’s wonderful to see the mix what
it oh it’s wonderful to see the mix what about design alright those of you who
about design alright those of you who
about design alright those of you who still have your thumbs up do not carry
still have your thumbs up do not carry
still have your thumbs up do not carry much luggage this one’s a little bit
much luggage this one’s a little bit
much luggage this one’s a little bit harder this is the Golden Gate Bridge in
harder this is the Golden Gate Bridge in
harder this is the Golden Gate Bridge in San Francisco in today’s dollars the
San Francisco in today’s dollars the
San Francisco in today’s dollars the cost is 1.5 billion it’s a little bit
cost is 1.5 billion it’s a little bit
cost is 1.5 billion it’s a little bit harder what do you think about value
harder what do you think about value
harder what do you think about value make a snap judgment how complicated is
make a snap judgment how complicated is
make a snap judgment how complicated is the value proposition for something like
the value proposition for something like
the value proposition for something like this very complicated
this very complicated
this very complicated how about design what do you think of
how about design what do you think of
how about design what do you think of okay pretty unanimous all right now I
okay pretty unanimous all right now I
okay pretty unanimous all right now I want to show you one more where value
want to show you one more where value
want to show you one more where value and cost may differ
and cost may differ
and cost may differ hopefully that example kind of pointed
hopefully that example kind of pointed
hopefully that example kind of pointed that out here’s another one where value
that out here’s another one where value
that out here’s another one where value and cost differ what about that blood
and cost differ what about that blood
and cost differ what about that blood glucose meter all right let’s see it
glucose meter all right let’s see it
glucose meter all right let’s see it value looks pretty unanimous what about
value looks pretty unanimous what about
value looks pretty unanimous what about design just based on what you see mobile
design just based on what you see mobile
design just based on what you see mobile okay you ready for the punchline now
okay you ready for the punchline now
okay you ready for the punchline now here’s the punchline let’s take your
here’s the punchline let’s take your
here’s the punchline let’s take your degree maybe you are pursuing a degree
degree maybe you are pursuing a degree
degree maybe you are pursuing a degree maybe you have thoughts of a degree
maybe you have thoughts of a degree
maybe you have thoughts of a degree let’s take that degree and I want you to
let’s take that degree and I want you to
let’s take that degree and I want you to assess value this is the darkened room I
assess value this is the darkened room I
assess value this is the darkened room I know we’re at a university but you can
know we’re at a university but you can
know we’re at a university but you can vote however you want nobody’s going to
vote however you want nobody’s going to
vote however you want nobody’s going to see you I will see you okay it’s a mix
see you I will see you okay it’s a mix
see you I will see you okay it’s a mix what about the design of that program of
what about the design of that program of
what about the design of that program of study and oh my
study and oh my
study and oh my I will not report out the results here
I will not report out the results here
I will not report out the results here well this was the dilemma of a student I
well this was the dilemma of a student I
well this was the dilemma of a student I came out of my faculty office I found
came out of my faculty office I found
came out of my faculty office I found been sitting on the floor he let me give
been sitting on the floor he let me give
been sitting on the floor he let me give you a description Ben’s got flannel
you a description Ben’s got flannel
you a description Ben’s got flannel shirt covered with a canvas jacket
shirt covered with a canvas jacket
shirt covered with a canvas jacket he’s got a I got it unbuttoned to show
he’s got a I got it unbuttoned to show
he’s got a I got it unbuttoned to show you this
you this
you this he’s got a stocking cap on his head that
he’s got a stocking cap on his head that
he’s got a stocking cap on his head that is huge the picture does not do it
is huge the picture does not do it
is huge the picture does not do it justice
justice
justice it’s absolutely here just like your
it’s absolutely here just like your
it’s absolutely here just like your grandmother’s shawl the top his head and
grandmother’s shawl the top his head and
grandmother’s shawl the top his head and he looks up and offers an explanation my
he looks up and offers an explanation my
he looks up and offers an explanation my girlfriend mitad it for me okay I get it
girlfriend mitad it for me okay I get it
girlfriend mitad it for me okay I get it you wear it right and but he goes on and
you wear it right and but he goes on and
you wear it right and but he goes on and says dr. Milton
says dr. Milton
says dr. Milton I am disillusioned with engineering I am
I am disillusioned with engineering I am
I am disillusioned with engineering I am discouraged by my education Wow
discouraged by my education Wow
discouraged by my education Wow those are heavy words so I wanted to
those are heavy words so I wanted to
those are heavy words so I wanted to investigate this but let me tell you a
investigate this but let me tell you a
investigate this but let me tell you a little bit more about Ben I met Ben
little bit more about Ben I met Ben
little bit more about Ben I met Ben early on in his academic career because
early on in his academic career because
early on in his academic career because I asked him I saw him as a student I
I asked him I saw him as a student I
I asked him I saw him as a student I asked him why do you bicycle in the snow
asked him why do you bicycle in the snow
asked him why do you bicycle in the snow Ben bicycle to and from his mother’s
Ben bicycle to and from his mother’s
Ben bicycle to and from his mother’s house probably about 12 miles because it
house probably about 12 miles because it
house probably about 12 miles because it was the same route I took about 12 miles
was the same route I took about 12 miles
was the same route I took about 12 miles I knew that and and so he would bicycle
I knew that and and so he would bicycle
I knew that and and so he would bicycle back and forth why to reduce his carbon
back and forth why to reduce his carbon
back and forth why to reduce his carbon footprint okay little insight into Ben
footprint okay little insight into Ben
footprint okay little insight into Ben right so he’s discouraged he decides to
right so he’s discouraged he decides to
right so he’s discouraged he decides to take a year off so his coming back to my
take a year off so his coming back to my
take a year off so his coming back to my office was after a year hiatus
office was after a year hiatus
office was after a year hiatus he’s been gone he actually went out to
he’s been gone he actually went out to
he’s been gone he actually went out to California I find out bicycles around
California I find out bicycles around
California I find out bicycles around 400 miles no maybe it’s 4000 miles it’s
400 miles no maybe it’s 4000 miles it’s
400 miles no maybe it’s 4000 miles it’s a huge number of miles just trust me and
a huge number of miles just trust me and
a huge number of miles just trust me and I’ve always believed Ben and so he’s
I’ve always believed Ben and so he’s
I’ve always believed Ben and so he’s biked all over the place and while he’s
biked all over the place and while he’s
biked all over the place and while he’s been doing that I have the privilege of
been doing that I have the privilege of
been doing that I have the privilege of going through a workshop that a
going through a workshop that a
going through a workshop that a foundation was putting on at my
foundation was putting on at my
foundation was putting on at my University in fact a whole set of
University in fact a whole set of
University in fact a whole set of colleagues were going through a workshop
colleagues were going through a workshop
colleagues were going through a workshop we were discussing not the technical
we were discussing not the technical
we were discussing not the technical part but how students think the mindset
part but how students think the mindset
part but how students think the mindset let me explain a little bit further
let me explain a little bit further
let me explain a little bit further there is the you piece and so the you
there is the you piece and so the you
there is the you piece and so the you piece is like your identity your beliefs
piece is like your identity your beliefs
piece is like your identity your beliefs your values and then if you look on the
your values and then if you look on the
your values and then if you look on the screen on the other side there is the
screen on the other side there is the
screen on the other side there is the skillset stuff that you apply you do
skillset stuff that you apply you do
skillset stuff that you apply you do things in the world but there’s
things in the world but there’s
things in the world but there’s something in between that in between
something in between that in between
something in between that in between piece is mindset it determines how you
piece is mindset it determines how you
piece is mindset it determines how you react to situations for example say
react to situations for example say
react to situations for example say there’s a challenge or a failure or you
there’s a challenge or a failure or you
there’s a challenge or a failure or you see an opportunity your mindset helps
see an opportunity your mindset helps
see an opportunity your mindset helps determine that if you don’t like the
determine that if you don’t like the
determine that if you don’t like the word mindset let me share three other
word mindset let me share three other
word mindset let me share three other words that are about equivalent
words that are about equivalent
words that are about equivalent dispositions attitudes and motivations
dispositions attitudes and motivations
dispositions attitudes and motivations pack those all up and you’ve got mindset
pack those all up and you’ve got mindset
pack those all up and you’ve got mindset okay you get the idea so you have to
okay you get the idea so you have to
okay you get the idea so you have to have mindset and skillset working
have mindset and skillset working
have mindset and skillset working together it’s kind of like having a
together it’s kind of like having a
together it’s kind of like having a tandem bike or maybe it’s kind of like
tandem bike or maybe it’s kind of like
tandem bike or maybe it’s kind of like saying skill set is the power mindset is
saying skill set is the power mindset is
saying skill set is the power mindset is provides the direction okay if you’re
provides the direction okay if you’re
provides the direction okay if you’re not hanging with me yet I want to give
not hanging with me yet I want to give
not hanging with me yet I want to give you a couple more examples let’s say
you a couple more examples let’s say
you a couple more examples let’s say there’s a surgeon and the surgeon you
there’s a surgeon and the surgeon you
there’s a surgeon and the surgeon you want to have great skills and they do
want to have great skills and they do
want to have great skills and they do they have wonderful skills valuable
they have wonderful skills valuable
they have wonderful skills valuable skills but how much more powerful are
skills but how much more powerful are
skills but how much more powerful are they if they have a mindset that is the
they if they have a mindset that is the
they if they have a mindset that is the care for the human condition you see
care for the human condition you see
care for the human condition you see that’s not a skill care for the human
that’s not a skill care for the human
that’s not a skill care for the human condition they will maximize their
condition they will maximize their
condition they will maximize their skills if they’re curious about new
skills if they’re curious about new
skills if they’re curious about new technologies that’s going to be great
technologies that’s going to be great
technologies that’s going to be great curiosity that’s not quite a skill is it
curiosity that’s not quite a skill is it
curiosity that’s not quite a skill is it okay so take a second example a police
okay so take a second example a police
okay so take a second example a police officer they are trained in the use of
officer they are trained in the use of
officer they are trained in the use of weapons they know how to drive they can
weapons they know how to drive they can
weapons they know how to drive they can communicate authoritative ly that’s all
communicate authoritative ly that’s all
communicate authoritative ly that’s all the training don’t you want them to have
the training don’t you want them to have
the training don’t you want them to have a mindset that is around Civic safety
a mindset that is around Civic safety
a mindset that is around Civic safety and rule of law you see what I mean
and rule of law you see what I mean
and rule of law you see what I mean that’s a mindset not a skill let’s take
that’s a mindset not a skill let’s take
that’s a mindset not a skill let’s take the punch line again what about an
the punch line again what about an
the punch line again what about an engineer now I’m talking to everybody in
engineer now I’m talking to everybody in
engineer now I’m talking to everybody in here but let’s take the case of
here but let’s take the case of
here but let’s take the case of engineering because that happens to be
engineering because that happens to be
engineering because that happens to be my background what as an educator what
my background what as an educator what
my background what as an educator what do you want the mindset to be
do you want the mindset to be
do you want the mindset to be the engineers are responsible for a lot
the engineers are responsible for a lot
the engineers are responsible for a lot of things that we call the stuff of
of things that we call the stuff of
of things that we call the stuff of human flourishing
human flourishing
human flourishing they create things they take resources
they create things they take resources
they create things they take resources and figure out how to scale it so it
and figure out how to scale it so it
and figure out how to scale it so it makes everything better easier faster
makes everything better easier faster
makes everything better easier faster cheaper so what do you want an
cheaper so what do you want an
cheaper so what do you want an engineer’s mindset to be it’s behind me
engineer’s mindset to be it’s behind me
engineer’s mindset to be it’s behind me actually it’s it’s about curiosity you
actually it’s it’s about curiosity you
actually it’s it’s about curiosity you want them to be curious about what’s
want them to be curious about what’s
want them to be curious about what’s coming next you want them to connect
coming next you want them to connect
coming next you want them to connect information together you want them to
information together you want them to
information together you want them to think about value and create and deliver
think about value and create and deliver
think about value and create and deliver value in fact those three things are the
value in fact those three things are the
value in fact those three things are the three C’s that’s what I’ve been working
three C’s that’s what I’ve been working
three C’s that’s what I’ve been working with a number of colleges and we have
with a number of colleges and we have
with a number of colleges and we have picked up those three C’s the theme of
picked up those three C’s the theme of
picked up those three C’s the theme of this conference this is the definition
this conference this is the definition
this conference this is the definition of an entrepreneurial mindset for us so
of an entrepreneurial mindset for us so
of an entrepreneurial mindset for us so the first one curiosity connections and
the first one curiosity connections and
the first one curiosity connections and creating value it’s wonderful to have
creating value it’s wonderful to have
creating value it’s wonderful to have this behind me I wish we had one of
this behind me I wish we had one of
this behind me I wish we had one of these mindset are you stuck with it is
these mindset are you stuck with it is
these mindset are you stuck with it is it your personality or can you change it
it your personality or can you change it
it your personality or can you change it a Stanford psychologist who studies
a Stanford psychologist who studies
a Stanford psychologist who studies mindset gave children puzzles she would
mindset gave children puzzles she would
mindset gave children puzzles she would give them a puzzle and this child would
give them a puzzle and this child would
give them a puzzle and this child would come in and solve the puzzle on the
come in and solve the puzzle on the
come in and solve the puzzle on the second visit she would give them a
second visit she would give them a
second visit she would give them a choice you can use you can do the same
choice you can use you can do the same
choice you can use you can do the same puzzle or you can do a different puzzle
puzzle or you can do a different puzzle
puzzle or you can do a different puzzle all right
all right
all right some would choose the same some would
some would choose the same some would
some would choose the same some would choose different she determined some
choose different she determined some
choose different she determined some mindset characteristics but you know the
mindset characteristics but you know the
mindset characteristics but you know the most important part of her work was that
most important part of her work was that
most important part of her work was that mindset can change it can change in
mindset can change it can change in
mindset can change it can change in context it can be changed by education
context it can be changed by education
context it can be changed by education it can be changed by your own intentions
it can be changed by your own intentions
it can be changed by your own intentions but if all those are working together
but if all those are working together
but if all those are working together your own intentions to exercise that
your own intentions to exercise that
your own intentions to exercise that mindset in a certain way you may need a
mindset in a certain way you may need a
mindset in a certain way you may need a spotter that’s pretty good our coach or
spotter that’s pretty good our coach or
spotter that’s pretty good our coach or a professor but this is all about
a professor but this is all about
a professor but this is all about exercising and developing a certain way
exercising and developing a certain way
exercising and developing a certain way of thinking a mindset that is that in
of thinking a mindset that is that in
of thinking a mindset that is that in between filter it’s back to been okay
between filter it’s back to been okay
between filter it’s back to been okay so I was in this workshop so I asked Ben
so I was in this workshop so I asked Ben
so I was in this workshop so I asked Ben a question that I had never asked an
a question that I had never asked an
a question that I had never asked an engineering student before in fact
engineering student before in fact
engineering student before in fact instead of a normal reaction to Ben he
instead of a normal reaction to Ben he
instead of a normal reaction to Ben he had to finish a few classes I could have
had to finish a few classes I could have
had to finish a few classes I could have just enrolled him in those classes and
just enrolled him in those classes and
just enrolled him in those classes and got him going but I said something asked
got him going but I said something asked
got him going but I said something asked him something different
him something different
him something different I said Ben forget about Electrical
I said Ben forget about Electrical
I said Ben forget about Electrical Engineering
Engineering
Engineering it’s like heresy forget about Electrical
it’s like heresy forget about Electrical
it’s like heresy forget about Electrical Engineering what you want to do that
Engineering what you want to do that
Engineering what you want to do that creates value for other people
creates value for other people
creates value for other people Ben got excited he started talking about
Ben got excited he started talking about
Ben got excited he started talking about hydroponics there’s fish in the bottom
hydroponics there’s fish in the bottom
hydroponics there’s fish in the bottom of this tank the fish create waste that
of this tank the fish create waste that
of this tank the fish create waste that gets pumped up in it it feeds lettuce
gets pumped up in it it feeds lettuce
gets pumped up in it it feeds lettuce and then that whole ecosystem becomes
and then that whole ecosystem becomes
and then that whole ecosystem becomes something that that I could not figure
something that that I could not figure
something that that I could not figure out how electrical engineering fit into
but because of this workshop I had other
but because of this workshop I had other colleagues that were thinking about
colleagues that were thinking about
colleagues that were thinking about creating value
creating value
creating value so I sent Ben over to the office of a
so I sent Ben over to the office of a
so I sent Ben over to the office of a young energetic chemistry professor she
young energetic chemistry professor she
young energetic chemistry professor she didn’t happen to be there so he waited
didn’t happen to be there so he waited
didn’t happen to be there so he waited outside he waited outside for half a day
outside he waited outside for half a day
outside he waited outside for half a day this part of the story is I just have to
this part of the story is I just have to
this part of the story is I just have to relate to you because I wasn’t there
relate to you because I wasn’t there
relate to you because I wasn’t there Ben was sitting down she’s walking back
Ben was sitting down she’s walking back
Ben was sitting down she’s walking back to her office Ben looks up and says dr.
to her office Ben looks up and says dr.
to her office Ben looks up and says dr. melton sent me she steps around him into
melton sent me she steps around him into
melton sent me she steps around him into her office closes the door and calls me
her office closes the door and calls me
her office closes the door and calls me this part I know and she says is this
this part I know and she says is this
this part I know and she says is this guy okay
guy okay
guy okay and I reply don’t worry about the
and I reply don’t worry about the
and I reply don’t worry about the stocking cap he’s got something you want
stocking cap he’s got something you want
stocking cap he’s got something you want to hear it happens that she was working
to hear it happens that she was working
to hear it happens that she was working with bio digesters bio digesters are a
with bio digesters bio digesters are a
with bio digesters bio digesters are a mechanism in which you produce methane
mechanism in which you produce methane
mechanism in which you produce methane from sewage waste field waste whatever
from sewage waste field waste whatever
from sewage waste field waste whatever you produce methane and methane can be
you produce methane and methane can be
you produce methane and methane can be used for energy sources that’s what she
used for energy sources that’s what she
used for energy sources that’s what she was working with it turns out the benz
was working with it turns out the benz
was working with it turns out the benz electronic knowledge in terms of data
electronic knowledge in terms of data
electronic knowledge in terms of data acquisition signal processing and
acquisition signal processing and
acquisition signal processing and controls could be applied what a match
controls could be applied what a match
controls could be applied what a match he found out how he could create value
he found out how he could create value
he found out how he could create value this just furthered his entrepreneurial
this just furthered his entrepreneurial
this just furthered his entrepreneurial mindset a little aside when I was on
mindset a little aside when I was on
mindset a little aside when I was on campus here I used to wear this button
campus here I used to wear this button
campus here I used to wear this button on my jean jacket I still have it I mean
on my jean jacket I still have it I mean
on my jean jacket I still have it I mean it literally is this button I know
it literally is this button I know
it literally is this button I know you’re thinking this is a desperate cry
you’re thinking this is a desperate cry
you’re thinking this is a desperate cry for help but it turns out there is
for help but it turns out there is
for help but it turns out there is actually a really good reason to love an
actually a really good reason to love an
actually a really good reason to love an engineer the reason one reason is that a
engineer the reason one reason is that a
engineer the reason one reason is that a Berkeley economist found that an
Berkeley economist found that an
Berkeley economist found that an engineer in a metropolitan community
engineer in a metropolitan community
engineer in a metropolitan community creates five additional jobs they are
creates five additional jobs they are
creates five additional jobs they are the highest multiplier that you can add
the highest multiplier that you can add
the highest multiplier that you can add to a community it’s because they create
to a community it’s because they create
to a community it’s because they create exported tradable goods and they they
exported tradable goods and they they
exported tradable goods and they they need to contribute to the jobs of a
need to contribute to the jobs of a
need to contribute to the jobs of a baker a grocer a doctor dentist a barber
baker a grocer a doctor dentist a barber
baker a grocer a doctor dentist a barber some some contribute to a barber so love
some some contribute to a barber so love
some some contribute to a barber so love an engineer even if it’s difficult it
an engineer even if it’s difficult it
an engineer even if it’s difficult it helps the neighborhood putting
helps the neighborhood putting
helps the neighborhood putting engineering together with this
engineering together with this
engineering together with this entrepreneurial mindset it’s not exactly
entrepreneurial mindset it’s not exactly
entrepreneurial mindset it’s not exactly a natural thing but the foundation for
a natural thing but the foundation for
a natural thing but the foundation for which I work has created this
which I work has created this
which I work has created this opportunity to do that and so we’re
opportunity to do that and so we’re
opportunity to do that and so we’re working with 28 at this time 28
working with 28 at this time 28
working with 28 at this time 28 different universities 3,500 engineering
different universities 3,500 engineering
different universities 3,500 engineering faculty members and we’re also including
faculty members and we’re also including
faculty members and we’re also including many other faculty members to educate
many other faculty members to educate
many other faculty members to educate 50,000 engineering students
50,000 engineering students
50,000 engineering students and it’s growing and you see in the
and it’s growing and you see in the
and it’s growing and you see in the middle red dot that WS you I’m pleased
middle red dot that WS you I’m pleased
middle red dot that WS you I’m pleased to say is part of this network this is a
to say is part of this network this is a
to say is part of this network this is a picture of Ben you want to hear the rest
picture of Ben you want to hear the rest
picture of Ben you want to hear the rest of the story
of the story
of the story all right so because of Ben’s work with
all right so because of Ben’s work with
all right so because of Ben’s work with this this bio digesters and a Swedish
this this bio digesters and a Swedish
this this bio digesters and a Swedish company turned out Brook took him to
company turned out Brook took him to
company turned out Brook took him to Sweden so he could see this on a large
Sweden so he could see this on a large
Sweden so he could see this on a large scale see how it works to even create
scale see how it works to even create
scale see how it works to even create more value he came back to his hometown
more value he came back to his hometown
more value he came back to his hometown Flint Michigan and built a bio digester
Flint Michigan and built a bio digester
Flint Michigan and built a bio digester with the municipality there which caught
with the municipality there which caught
with the municipality there which caught the interest of the king of Sweden who
the interest of the king of Sweden who
the interest of the king of Sweden who came to visit and see Ben’s project are
came to visit and see Ben’s project are
came to visit and see Ben’s project are you kidding me this is news Google isn’t
you kidding me this is news Google isn’t
you kidding me this is news Google isn’t weird crazy stuff happens when you
weird crazy stuff happens when you
weird crazy stuff happens when you create any value so what’s the takeaway
create any value so what’s the takeaway
create any value so what’s the takeaway the takeaway is that everybody in here
the takeaway is that everybody in here
the takeaway is that everybody in here is a change agent you can exercise that
is a change agent you can exercise that
is a change agent you can exercise that this may seem silly to you but it’s the
this may seem silly to you but it’s the
this may seem silly to you but it’s the start of an entrepreneurial mindset
start of an entrepreneurial mindset
start of an entrepreneurial mindset where you’re thinking deeply about the
where you’re thinking deeply about the
where you’re thinking deeply about the relationship of value and design thank
relationship of value and design thank
relationship of value and design thank you
you
you [Applause]
”
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