so today I want to talk about the five principles of social impact why is it
principles of social impact why is it
principles of social impact why is it that two people have the same
that two people have the same
that two people have the same opportunities and same education and
opportunities and same education and
opportunities and same education and won’t become a successful game changer
won’t become a successful game changer
won’t become a successful game changer and the other one doesn’t reach a level
and the other one doesn’t reach a level
and the other one doesn’t reach a level of success or impact this question we we
of success or impact this question we we
of success or impact this question we we discussed it many times while I was
discussed it many times while I was
discussed it many times while I was working as a manager at the University
working as a manager at the University
working as a manager at the University of Amsterdam for eight years and we were
of Amsterdam for eight years and we were
of Amsterdam for eight years and we were talking about it and after that I left
talking about it and after that I left
talking about it and after that I left University became an entrepreneur
University became an entrepreneur
University became an entrepreneur traveling all over the world I met a lot
traveling all over the world I met a lot
traveling all over the world I met a lot of social entrepreneurs and also
of social entrepreneurs and also
of social entrepreneurs and also students career professionals who asked
students career professionals who asked
students career professionals who asked me this question how can I change my
me this question how can I change my
me this question how can I change my society how can I change my surroundings
society how can I change my surroundings
society how can I change my surroundings how can I create impact and then I will
how can I create impact and then I will
how can I create impact and then I will ask them if it is an entrepreneur I
ask them if it is an entrepreneur I
ask them if it is an entrepreneur I would ask them that you have planned if
would ask them that you have planned if
would ask them that you have planned if it is a career professional I would ask
it is a career professional I would ask
it is a career professional I would ask them what’s your passion and if it’s a
them what’s your passion and if it’s a
them what’s your passion and if it’s a student I would ask them what would you
student I would ask them what would you
student I would ask them what would you do after five years so while I was
do after five years so while I was
do after five years so while I was traveling and I met and I went to more
traveling and I met and I went to more
traveling and I met and I went to more than 20 nations so I met a lot of people
than 20 nations so I met a lot of people
than 20 nations so I met a lot of people and I wanted to share this story what I
and I wanted to share this story what I
and I wanted to share this story what I saw and what I observed so it is so
saw and what I observed so it is so
saw and what I observed so it is so funny because a few days ago I had a
funny because a few days ago I had a
funny because a few days ago I had a discussion with a few entrepreneurs and
discussion with a few entrepreneurs and
discussion with a few entrepreneurs and they were talking about what is a social
they were talking about what is a social
they were talking about what is a social entrepreneur aren’t you just an
entrepreneur aren’t you just an
entrepreneur aren’t you just an entrepreneur I said no a social
entrepreneur I said no a social
entrepreneur I said no a social entrepreneur is completely different
entrepreneur is completely different
entrepreneur is completely different from a regular entrepreneur you want to
from a regular entrepreneur you want to
from a regular entrepreneur you want to create a social impact so after somebody
create a social impact so after somebody
create a social impact so after somebody said it said please explain I went back
said it said please explain I went back
said it said please explain I went back home and I wish I research that I looked
home and I wish I research that I looked
home and I wish I research that I looked for a good definition of course Stanford
for a good definition of course Stanford
for a good definition of course Stanford and I said ok this is the correct
and I said ok this is the correct
and I said ok this is the correct definition social impact how
definition social impact how
definition social impact how organizations or people’s actions
organizations or people’s actions
organizations or people’s actions affect the surrounding community so how
affect the surrounding community so how
affect the surrounding community so how can you select excuse me
can you select excuse me
can you select excuse me how can you affect the surrounding
how can you affect the surrounding
how can you affect the surrounding community Alcor how can your
community Alcor how can your
community Alcor how can your organization affect the surrounding
organization affect the surrounding
organization affect the surrounding community
community
community well I research more and then I
well I research more and then I
well I research more and then I discovered these five principles and
discovered these five principles and
discovered these five principles and that was also nice to make it the five
that was also nice to make it the five
that was also nice to make it the five C’s so I will go with you through all
C’s so I will go with you through all
C’s so I will go with you through all these five CS and explain to you what I
these five CS and explain to you what I
these five CS and explain to you what I observed and I will share a few stories
observed and I will share a few stories
observed and I will share a few stories of people I met and also it’s just
of people I met and also it’s just
of people I met and also it’s just stories I found by reading articles
stories I found by reading articles
stories I found by reading articles finding stories about people who created
finding stories about people who created
finding stories about people who created social impact so the first thing I
social impact so the first thing I
social impact so the first thing I discovered is that most of the people
discovered is that most of the people
discovered is that most of the people that created a youth social impact
that created a youth social impact
that created a youth social impact looked for an opportunity they looked
looked for an opportunity they looked
looked for an opportunity they looked out for an opportunity and one of the
out for an opportunity and one of the
out for an opportunity and one of the persons III looked up a lot of
persons III looked up a lot of
persons III looked up a lot of entrepreneurs and and career
entrepreneurs and and career
entrepreneurs and and career professionals and I found one
professionals and I found one
professionals and I found one nowadays they would call her a refugee
nowadays they would call her a refugee
nowadays they would call her a refugee as still out there who started right
as still out there who started right
as still out there who started right after World War two selling beauty
after World War two selling beauty
after World War two selling beauty products but what she did is not just
products but what she did is not just
products but what she did is not just some beauty products she started
some beauty products she started
some beauty products she started sampling products so nowadays when you
sampling products so nowadays when you
sampling products so nowadays when you buy a beauty product and it’s a sample
buy a beauty product and it’s a sample
buy a beauty product and it’s a sample it was an idea by Estee Lauder
it was an idea by Estee Lauder
it was an idea by Estee Lauder she created an impact a business impact
she created an impact a business impact
she created an impact a business impact and she became also a successful
and she became also a successful
and she became also a successful entrepreneur also helping other female
entrepreneur also helping other female
entrepreneur also helping other female entrepreneurs the other thing I
entrepreneurs the other thing I
entrepreneurs the other thing I explained most of the time when people
explained most of the time when people
explained most of the time when people say I want to change I want to
say I want to change I want to
say I want to change I want to breakthrough I said clarity is very
breakthrough I said clarity is very
breakthrough I said clarity is very important you have to strategize you
important you have to strategize you
important you have to strategize you have to look where for where am I going
have to look where for where am I going
have to look where for where am I going visualize your goals I know an attack
visualize your goals I know an attack
visualize your goals I know an attack entrepreneur by
entrepreneur by
entrepreneur by Mariama Tammy she’s from Senegal she was
Mariama Tammy she’s from Senegal she was
Mariama Tammy she’s from Senegal she was trafficked to France and now her goal is
trafficked to France and now her goal is
trafficked to France and now her goal is to reach 1 million young women all over
to reach 1 million young women all over
to reach 1 million young women all over the world to teach them how to code and
the world to teach them how to code and
the world to teach them how to code and her everything about her is how to reach
her everything about her is how to reach
her everything about her is how to reach that goal she travels all of the world
that goal she travels all of the world
that goal she travels all of the world we discuss it many times she has a clear
we discuss it many times she has a clear
we discuss it many times she has a clear strategy she can visualize it she can
strategy she can visualize it she can
strategy she can visualize it she can explain it have passion for what you do
explain it have passion for what you do
explain it have passion for what you do so a lot of people think that when
so a lot of people think that when
so a lot of people think that when you’re passionate that you’re an
you’re passionate that you’re an
you’re passionate that you’re an emotional that’s not true I spoke to one
emotional that’s not true I spoke to one
emotional that’s not true I spoke to one of the cofounders of TomTom a female
of the cofounders of TomTom a female
of the cofounders of TomTom a female entrepreneur who said I go for what I
entrepreneur who said I go for what I
entrepreneur who said I go for what I want and I don’t do it alone I do it
want and I don’t do it alone I do it
want and I don’t do it alone I do it with my team and I make sure that I sit
with my team and I make sure that I sit
with my team and I make sure that I sit at the table there’s a lot a lot of
at the table there’s a lot a lot of
at the table there’s a lot a lot of people are talking about seat at the
people are talking about seat at the
people are talking about seat at the table but she said when you have a seat
table but she said when you have a seat
table but she said when you have a seat at a table it is very important not to
at a table it is very important not to
at a table it is very important not to become the menu at a table which was for
become the menu at a table which was for
become the menu at a table which was for me really an eye-opener because a lot of
me really an eye-opener because a lot of
me really an eye-opener because a lot of time with all our passion we want to
time with all our passion we want to
time with all our passion we want to have a seat at the table and what you
have a seat at the table and what you
have a seat at the table and what you want to achieve change the world or
want to achieve change the world or
want to achieve change the world or change your surrounding but be careful
change your surrounding but be careful
change your surrounding but be careful not to become the menu you need to have
not to become the menu you need to have
not to become the menu you need to have an entrepreneurial mindset you need to
an entrepreneurial mindset you need to
an entrepreneurial mindset you need to be ready I could I organized a startup
be ready I could I organized a startup
be ready I could I organized a startup award for young entrepreneurs and you
award for young entrepreneurs and you
award for young entrepreneurs and you can see that they want to they’re so
can see that they want to they’re so
can see that they want to they’re so focused on creating a perfect product
focused on creating a perfect product
focused on creating a perfect product but a perfect product is not enough you
but a perfect product is not enough you
but a perfect product is not enough you need to have entrepreneurial mindset how
need to have entrepreneurial mindset how
need to have entrepreneurial mindset how will you reach that goal
will you reach that goal
will you reach that goal strategize is it clear what do you want
strategize is it clear what do you want
strategize is it clear what do you want a lot of time people create beautiful
a lot of time people create beautiful
a lot of time people create beautiful products but they cannot explain to an
products but they cannot explain to an
products but they cannot explain to an investor or even to their colleague what
investor or even to their colleague what
investor or even to their colleague what they really want or what they really
they really want or what they really
they really want or what they really need so you need to have an entrepreneur
need so you need to have an entrepreneur
need so you need to have an entrepreneur mindset the last one is be considerate
mindset the last one is be considerate
mindset the last one is be considerate and determined that is something that I
and determined that is something that I
and determined that is something that I observed also be purposeful and
observed also be purposeful and
observed also be purposeful and meaningful in everything you do
meaningful in everything you do
meaningful in everything you do Lex Peters is a as a gynecologist and
Lex Peters is a as a gynecologist and
Lex Peters is a as a gynecologist and oncologist I’ve known for many years
oncologist I’ve known for many years
oncologist I’ve known for many years he’s even retired now and what was so an
he’s even retired now and what was so an
he’s even retired now and what was so an eye-opener for me is that he told me for
eye-opener for me is that he told me for
eye-opener for me is that he told me for 40 years I go to my job full of joy
40 years I go to my job full of joy
40 years I go to my job full of joy I was like oh no I am not that kind of
I was like oh no I am not that kind of
I was like oh no I am not that kind of person that’s amazing but after his
person that’s amazing but after his
person that’s amazing but after his retirement he even went further he
retirement he even went further he
retirement he even went further he didn’t he wasn’t not just a professor
didn’t he wasn’t not just a professor
didn’t he wasn’t not just a professor after that he wanted to save especially
after that he wanted to save especially
after that he wanted to save especially young woman’s life and what he did is he
young woman’s life and what he did is he
young woman’s life and what he did is he discovered that with vinegar and with a
discovered that with vinegar and with a
discovered that with vinegar and with a piece of cotton you can save a young
piece of cotton you can save a young
piece of cotton you can save a young woman’s life so that she will not you
woman’s life so that she will not you
woman’s life so that she will not you can prevent cervical cancer and for me
can prevent cervical cancer and for me
can prevent cervical cancer and for me it was this is somebody who is almost 17
it was this is somebody who is almost 17
it was this is somebody who is almost 17 years old
years old
years old but so determined and not just
but so determined and not just
but so determined and not just determined to make a lot of money which
determined to make a lot of money which
determined to make a lot of money which is also good but really to impact his
is also good but really to impact his
is also good but really to impact his society and its surroundings not just in
society and its surroundings not just in
society and its surroundings not just in the Netherlands but also in the world
the Netherlands but also in the world
the Netherlands but also in the world so in conclusion a lot of times people
so in conclusion a lot of times people
so in conclusion a lot of times people want to create social impact and what
want to create social impact and what
want to create social impact and what I’ve seen I’ve talked about these five
I’ve seen I’ve talked about these five
I’ve seen I’ve talked about these five C’s is that most of the all these people
C’s is that most of the all these people
C’s is that most of the all these people they work very hard that is one thing
they work very hard that is one thing
they work very hard that is one thing they all do but it is also not about
they all do but it is also not about
they all do but it is also not about them they want to change their society
them they want to change their society
them they want to change their society so if you’re here and you’re an
so if you’re here and you’re an
so if you’re here and you’re an entrepreneur or maybe a student are
entrepreneur or maybe a student are
entrepreneur or maybe a student are career professional you can start by
career professional you can start by
career professional you can start by changing and applying one
changing and applying one
changing and applying one see thank you
”
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