Talk Like Trump | Christopher Kabakis | TEDxWHU

populism is on the rise in the past

populism is on the rise in the past decades we have seen a steady increase

decades we have seen a steady increase

decades we have seen a steady increase of support for extreme or not so extreme

of support for extreme or not so extreme

of support for extreme or not so extreme right-wing populist parties such as FD

right-wing populist parties such as FD

right-wing populist parties such as FD in Germany which is rather recent but we

in Germany which is rather recent but we

in Germany which is rather recent but we have other players who are around for

have other players who are around for

have other players who are around for much longer time such as Swan Asuna in

much longer time such as Swan Asuna in

much longer time such as Swan Asuna in France and in anger where we have Viktor

France and in anger where we have Viktor

France and in anger where we have Viktor Orban and in Poland we have the pissed

Orban and in Poland we have the pissed

Orban and in Poland we have the pissed party in Kachinsky and in the

party in Kachinsky and in the

party in Kachinsky and in the Netherlands we have yet builders with

Netherlands we have yet builders with

Netherlands we have yet builders with the PVV and in Austria we have the F P

the PVV and in Austria we have the F P

the PVV and in Austria we have the F P and as probably all of you know in 2016

and as probably all of you know in 2016

and as probably all of you know in 2016 Western liberal society got a double

Western liberal society got a double

Western liberal society got a double whammy of first brexit and then Trump

whammy of first brexit and then Trump

whammy of first brexit and then Trump and I felt a bit like this lady here

and I felt a bit like this lady here

and I felt a bit like this lady here it’s going to be along for years and

it’s going to be along for years and

it’s going to be along for years and maybe even along eight years you never

maybe even along eight years you never

maybe even along eight years you never know now 7:03 and the question was how

know now 7:03 and the question was how

know now 7:03 and the question was how come this can be so successful and I

come this can be so successful and I

come this can be so successful and I think what I realized over the past one

think what I realized over the past one

think what I realized over the past one of those years is there are too many

of those years is there are too many

of those years is there are too many reasons and the first one is their real

reasons and the first one is their real

reasons and the first one is their real problems so their real problems that our

problems so their real problems that our

problems so their real problems that our governance model based on nation-states

governance model based on nation-states

governance model based on nation-states large elimination states has

large elimination states has

large elimination states has increasingly been unable to solve such

increasingly been unable to solve such

increasingly been unable to solve such as the rise in immigration or terrorism

as the rise in immigration or terrorism

as the rise in immigration or terrorism or the rise in inequality or massive tax

or the rise in inequality or massive tax

or the rise in inequality or massive tax evasion and so on and so on and what has

evasion and so on and so on and what has

evasion and so on and so on and what has happened is that while the economy has

happened is that while the economy has

happened is that while the economy has been globalized our governance models

been globalized our governance models

been globalized our governance models have not so they are state national and

have not so they are state national and

have not so they are state national and so they are increasingly incapable of

so they are increasingly incapable of

so they are increasingly incapable of addressing those globalized problems and

addressing those globalized problems and

addressing those globalized problems and that leads to frustration and anger and

that leads to frustration and anger and

that leads to frustration and anger and then people fall for demagogues who

then people fall for demagogues who

then people fall for demagogues who promise something better but the second

promise something better but the second

promise something better but the second reason is communication and many

reason is communication and many

reason is communication and many successful populist are great

successful populist are great

successful populist are great communicators and it’s a bit like this

communicators and it’s a bit like this

communicators and it’s a bit like this we feel like

we feel like

we feel like they tell it like it is and so I was and

they tell it like it is and so I was and

they tell it like it is and so I was and I work as a communications concerned

I work as a communications concerned

I work as a communications concerned right now and so this really bothered me

right now and so this really bothered me

right now and so this really bothered me I was like ah how can this be Donald

I was like ah how can this be Donald

I was like ah how can this be Donald Trump is like insulting everyone from

Trump is like insulting everyone from

Trump is like insulting everyone from his opponents to the media to the court

his opponents to the media to the court

his opponents to the media to the court to women to minorities and he according

to women to minorities and he according

to women to minorities and he according to a test by the Boston Globe has only

to a test by the Boston Globe has only

to a test by the Boston Globe has only fourth great English in his features and

fourth great English in his features and

fourth great English in his features and and of course he was lying constantly or

and of course he was lying constantly or

and of course he was lying constantly or let’s say had a free relationship with

let’s say had a free relationship with

let’s say had a free relationship with the truth and so I was like ah what does

the truth and so I was like ah what does

the truth and so I was like ah what does it mean like is he good speaker I’d

it mean like is he good speaker I’d

it mean like is he good speaker I’d always like used Obama as a great

always like used Obama as a great

always like used Obama as a great example of public speaking and rhetoric

example of public speaking and rhetoric

example of public speaking and rhetoric and here we have Trump and obviously

and here we have Trump and obviously

and here we have Trump and obviously he’s also very effective as a speaker

he’s also very effective as a speaker

he’s also very effective as a speaker and so I wanted to understand so what is

and so I wanted to understand so what is

and so I wanted to understand so what is this all about and so I took a deep dive

this all about and so I took a deep dive

this all about and so I took a deep dive into populism its roots and its

into populism its roots and its

into populism its roots and its narrative and the communication approach

narrative and the communication approach

narrative and the communication approach of its figureheads and also tried

of its figureheads and also tried

of its figureheads and also tried eventually to come up with some

eventually to come up with some

eventually to come up with some solutions to it so some effective

solutions to it so some effective

solutions to it so some effective countermeasures and this is what I would

countermeasures and this is what I would

countermeasures and this is what I would like to share with you today

like to share with you today

like to share with you today but if research and done in the past

but if research and done in the past

but if research and done in the past when I have years one heads up when I

when I have years one heads up when I

when I have years one heads up when I say talk like Trump I don’t mean talk

say talk like Trump I don’t mean talk

say talk like Trump I don’t mean talk like this so use the same words or be

like this so use the same words or be

like this so use the same words or be aggressive or insult everyone or or so

aggressive or insult everyone or or so

aggressive or insult everyone or or so on and lie and what I mean more is

on and lie and what I mean more is

on and lie and what I mean more is understand what makes Trump another

understand what makes Trump another

understand what makes Trump another populist and effective speaker and then

populist and effective speaker and then

populist and effective speaker and then use those weapons against them and it

use those weapons against them and it

use those weapons against them and it also means to understand that like Obama

also means to understand that like Obama

also means to understand that like Obama Trump is a great storyteller and he

Trump is a great storyteller and he

Trump is a great storyteller and he appears very effectively to emotions

appears very effectively to emotions

appears very effectively to emotions very different emotion from Obama but

very different emotion from Obama but

very different emotion from Obama but still emotions in order to deal with

still emotions in order to deal with

still emotions in order to deal with populism at the level of communication

populism at the level of communication

populism at the level of communication we first need to understand its

we first need to understand its

we first need to understand its narrative and there are three key

narrative and there are three key

narrative and there are three key aspects or three differences of how

aspects or three differences of how

aspects or three differences of how populist talk and how Wow who is a

populist talk and how Wow who is a

populist talk and how Wow who is a person who’s actually not a populist

person who’s actually not a populist

person who’s actually not a populist well I would say liberals classic

well I would say liberals classic

well I would say liberals classic liberalism or globalists or the best way

liberalism or globalists or the best way

liberalism or globalists or the best way of come to describe it is Friends of the

of come to describe it is Friends of the

of come to describe it is Friends of the open society talk so those three

open society talk so those three

open society talk so those three differences are populist look very

differences are populist look very

differences are populist look very differently at the future they look very

differently at the future they look very

differently at the future they look very differently at second and at how the

differently at second and at how the

differently at second and at how the world works and they look very

world works and they look very

world works and they look very differently at third how society works

differently at third how society works

differently at third how society works compared to the friends of the open

compared to the friends of the open

compared to the friends of the open society so let’s start em liberals on

society so let’s start em liberals on

society so let’s start em liberals on globalists the classic liberal narrative

globalists the classic liberal narrative

globalists the classic liberal narrative is one that goes like this

is one that goes like this

is one that goes like this the future will always be better than

the future will always be better than

the future will always be better than the past and the present and it’s in

the past and the present and it’s in

the past and the present and it’s in narrative that people have believed for

narrative that people have believed for

narrative that people have believed for very long time you and your kids will be

very long time you and your kids will be

very long time you and your kids will be better off in the future and we can all

better off in the future and we can all

better off in the future and we can all work together to make this happen so

work together to make this happen so

work together to make this happen so this is kind of the basic vision of the

this is kind of the basic vision of the

this is kind of the basic vision of the basic promise now if we look at Trump’s

basic promise now if we look at Trump’s

basic promise now if we look at Trump’s campaign slogan make America great again

campaign slogan make America great again

campaign slogan make America great again you already see the difference and if we

you already see the difference and if we

you already see the difference and if we look at for example McKinley Penn’s

look at for example McKinley Penn’s

look at for example McKinley Penn’s statement here the quote only the Faunus

statement here the quote only the Faunus

statement here the quote only the Faunus who now plans to give back to France

who now plans to give back to France

who now plans to give back to France those essential weapons such as control

those essential weapons such as control

those essential weapons such as control of its national budget and borders and

of its national budget and borders and

of its national budget and borders and so on and so on and you see this

so on and so on and you see this

so on and so on and you see this basically is the attempt to take us back

basically is the attempt to take us back

basically is the attempt to take us back to the past the vision of the future of

to the past the vision of the future of

to the past the vision of the future of the populist is the return to an

the populist is the return to an

the populist is the return to an idealized path it’s a we could say a

idealized path it’s a we could say a

idealized path it’s a we could say a nostalgic vision you people have lost

nostalgic vision you people have lost

nostalgic vision you people have lost something of value and I’m going to give

something of value and I’m going to give

something of value and I’m going to give it back to you and this has been

it back to you and this has been

it back to you and this has been surprisingly successful in the past

surprisingly successful in the past

surprisingly successful in the past years and decades but maybe not so

years and decades but maybe not so

years and decades but maybe not so surprisingly because people feel

surprisingly because people feel

surprisingly because people feel sometimes the future has become like a

sometimes the future has become like a

sometimes the future has become like a black wall it’s like we don’t know where

black wall it’s like we don’t know where

black wall it’s like we don’t know where we are going there’s high degree of

we are going there’s high degree of

we are going there’s high degree of uncertainty and so what you do when

uncertainty and so what you do when

uncertainty and so what you do when you’re uncertain well you go back to a

you’re uncertain well you go back to a

you’re uncertain well you go back to a time or place when you still knew your

time or place when you still knew your

time or place when you still knew your way around the second difference between

way around the second difference between

way around the second difference between populist and liberals lies in how they

populist and liberals lies in how they

populist and liberals lies in how they see the world so the classic liberal

see the world so the classic liberal

see the world so the classic liberal idea is that we should try to get away

idea is that we should try to get away

idea is that we should try to get away from short-term thinking from intuition

from short-term thinking from intuition

from short-term thinking from intuition from gut feeling and so on to something

from gut feeling and so on to something

from gut feeling and so on to something larger like universal values universal

larger like universal values universal

larger like universal values universal principles maybe universal human rights

principles maybe universal human rights

principles maybe universal human rights to scientific reasoning knowledge was

to scientific reasoning knowledge was

to scientific reasoning knowledge was ever greater reach and liberals also

ever greater reach and liberals also

ever greater reach and liberals also believed in abstract principles like

believed in abstract principles like

believed in abstract principles like institutions and checks and balances and

institutions and checks and balances and

institutions and checks and balances and so on now while this movement of the

so on now while this movement of the

so on now while this movement of the Liberals is opening up to the world the

Liberals is opening up to the world the

Liberals is opening up to the world the movement of the populace is exactly the

movement of the populace is exactly the

movement of the populace is exactly the opposite it’s closing down for the world

opposite it’s closing down for the world

opposite it’s closing down for the world and they don’t believe in universal

and they don’t believe in universal

and they don’t believe in universal things in general or scientific evidence

things in general or scientific evidence

things in general or scientific evidence or reasoning and so on they say we trust

or reasoning and so on they say we trust

or reasoning and so on they say we trust only common sense our gut feeling and

only common sense our gut feeling and

only common sense our gut feeling and what’s important is the good national

what’s important is the good national

what’s important is the good national attitude and if you against the

attitude and if you against the

attitude and if you against the cents or the good national attitude what

cents or the good national attitude what

cents or the good national attitude what the definition you’re an enemy of the

the definition you’re an enemy of the

the definition you’re an enemy of the people

people

people so we abandon those ideals of liberalism

so we abandon those ideals of liberalism

so we abandon those ideals of liberalism and we go back to something like

and we go back to something like

and we go back to something like truthiness when something feels right it

truthiness when something feels right it

truthiness when something feels right it must be right or we go to simply group

must be right or we go to simply group

must be right or we go to simply group loyalty so doesn’t matter what it’s true

loyalty so doesn’t matter what it’s true

loyalty so doesn’t matter what it’s true or not but what my tribe things and I

or not but what my tribe things and I

or not but what my tribe things and I believe the same thing the third

believe the same thing the third

believe the same thing the third difference and maybe the most important

difference and maybe the most important

difference and maybe the most important one between the populace and the

one between the populace and the

one between the populace and the Liberals is how they see society the

Liberals is how they see society the

Liberals is how they see society the liberal narrative is inclusive everyone

liberal narrative is inclusive everyone

liberal narrative is inclusive everyone can join into the story into the vision

can join into the story into the vision

can join into the story into the vision and deep become a part of it and the us

and deep become a part of it and the us

and deep become a part of it and the us that the Liberals define is one that can

that the Liberals define is one that can

that the Liberals define is one that can grow over time so Obama for example said

grow over time so Obama for example said

grow over time so Obama for example said like all of us play allegiance to the

like all of us play allegiance to the

like all of us play allegiance to the Stars and Stripes all of us are

Stars and Stripes all of us are

Stars and Stripes all of us are Americans and he tried to go away from

Americans and he tried to go away from

Americans and he tried to go away from blue states and red states and Democrats

blue states and red states and Democrats

blue states and red states and Democrats and Republicans and so on but of course

and Republicans and so on but of course

and Republicans and so on but of course it’s just a first step I guess many of

it’s just a first step I guess many of

it’s just a first step I guess many of you would say I’m not just a national of

you would say I’m not just a national of

you would say I’m not just a national of Germany or of Mexico or whatever but I’m

Germany or of Mexico or whatever but I’m

Germany or of Mexico or whatever but I’m also a European in this case or maybe

also a European in this case or maybe

also a European in this case or maybe I’m a citizen of the world in the end so

I’m a citizen of the world in the end so

I’m a citizen of the world in the end so the idea of liberalism is to enlarge

the idea of liberalism is to enlarge

the idea of liberalism is to enlarge this identity this US this week

this identity this US this week

this identity this US this week when I looked then at the statements of

when I looked then at the statements of

when I looked then at the statements of the populace what you see is something

the populace what you see is something

the populace what you see is something like this when Mexico sends its people

like this when Mexico sends its people

like this when Mexico sends its people they’re not sending their best sending

they’re not sending their best sending

they’re not sending their best sending people that have lots of problems

people that have lots of problems

people that have lots of problems they’re bringing drugs they’re bringing

they’re bringing drugs they’re bringing

they’re bringing drugs they’re bringing crime they’re rapists and so on you

crime they’re rapists and so on you

crime they’re rapists and so on you might have heard their statement or in

might have heard their statement or in

might have heard their statement or in Germany we have the AFD and someone from

Germany we have the AFD and someone from

Germany we have the AFD and someone from their party said when we arrive we will

their party said when we arrive we will

their party said when we arrive we will clean up let me clean out and politics

clean up let me clean out and politics

clean up let me clean out and politics will be made for the people again and

will be made for the people again and

will be made for the people again and only for the people because we are the

only for the people because we are the

only for the people because we are the people dear friends so here we see the

people dear friends so here we see the

people dear friends so here we see the classic movement of their strong enemies

classic movement of their strong enemies

classic movement of their strong enemies right strong enemy pictures you have

right strong enemy pictures you have

right strong enemy pictures you have those people up there the liberal elite

those people up there the liberal elite

those people up there the liberal elite the corrupt establishment that has sold

the corrupt establishment that has sold

the corrupt establishment that has sold other people and that’s left-wing and

other people and that’s left-wing and

other people and that’s left-wing and right-wing populism in Whiterun populism

right-wing populism in Whiterun populism

right-wing populism in Whiterun populism we have this movement to condemn the

we have this movement to condemn the

we have this movement to condemn the others it’s against the others such as

others it’s against the others such as

others it’s against the others such as immigrants or minorities or social

immigrants or minorities or social

immigrants or minorities or social welfare recipients whatever so it’s

welfare recipients whatever so it’s

welfare recipients whatever so it’s always against up there and against out

always against up there and against out

always against up there and against out there and the US it’s very exclusive

there and the US it’s very exclusive

there and the US it’s very exclusive it’s usually ethnically or culturally

it’s usually ethnically or culturally

it’s usually ethnically or culturally homogenous and

homogenous and

homogenous and only the populous determines if this is

only the populous determines if this is

only the populous determines if this is if you are part of the people the real

if you are part of the people the real

if you are part of the people the real people the hardworking Americans or not

people the hardworking Americans or not

people the hardworking Americans or not and so then you come to a point where

and so then you come to a point where

and so then you come to a point where everyone for example says like we are

everyone for example says like we are

everyone for example says like we are the people who are you you don’t matter

the people who are you you don’t matter

the people who are you you don’t matter so and there is a true danger of

so and there is a true danger of

so and there is a true danger of populism it’s deleted

populism it’s deleted

populism it’s deleted legit amazing everyone who’s not of the

legit amazing everyone who’s not of the

legit amazing everyone who’s not of the same opinion and who is not part of how

same opinion and who is not part of how

same opinion and who is not part of how they define the people so it’s anti

they define the people so it’s anti

they define the people so it’s anti pluralistic and anti-democratic at its

pluralistic and anti-democratic at its

pluralistic and anti-democratic at its core it’s lives from gains its energy

core it’s lives from gains its energy

core it’s lives from gains its energy from exclusion and division that’s kind

from exclusion and division that’s kind

from exclusion and division that’s kind of the third element of the three in

of the third element of the three in

of the third element of the three in total we populist Swan to take us back

total we populist Swan to take us back

total we populist Swan to take us back to the past they want to take us back to

to the past they want to take us back to

to the past they want to take us back to the tribal closed-off and they want to

the tribal closed-off and they want to

the tribal closed-off and they want to divide us and excuse people to gain

divide us and excuse people to gain

divide us and excuse people to gain power from this influence now what can

power from this influence now what can

power from this influence now what can we do about it how can we fight the

we do about it how can we fight the

we do about it how can we fight the populist effectively and when I say we I

populist effectively and when I say we I

populist effectively and when I say we I say you and me and I don’t think I don’t

say you and me and I don’t think I don’t

say you and me and I don’t think I don’t know I suspect that Wonder Woman is not

know I suspect that Wonder Woman is not

know I suspect that Wonder Woman is not in the audience today

in the audience today

in the audience today if 101 is here please raise a hand oh we

if 101 is here please raise a hand oh we

if 101 is here please raise a hand oh we have one Wonder Woman so I can go I

have one Wonder Woman so I can go I

have one Wonder Woman so I can go I thank you so for the case is that Wonder

thank you so for the case is that Wonder

thank you so for the case is that Wonder Woman is not around and that might be in

Woman is not around and that might be in

Woman is not around and that might be in most places and most times I would like

most places and most times I would like

most places and most times I would like to compose the following it’s the Trump

to compose the following it’s the Trump

to compose the following it’s the Trump of the Trump approach that’s how you

of the Trump approach that’s how you

of the Trump approach that’s how you could call it so it’s based on my

could call it so it’s based on my

could call it so it’s based on my research and talking to experts and

research and talking to experts and

research and talking to experts and thinking hard about the problem for the

thinking hard about the problem for the

thinking hard about the problem for the past 1 or 1/2 years and also observing

past 1 or 1/2 years and also observing

past 1 or 1/2 years and also observing really what has worked and what hasn’t

really what has worked and what hasn’t

really what has worked and what hasn’t worked and it has three elements the

worked and it has three elements the

worked and it has three elements the first one tell stories that are properly

first one tell stories that are properly

first one tell stories that are properly framed and worded people think in

framed and worded people think in

framed and worded people think in stories we think about abstract things

stories we think about abstract things

stories we think about abstract things such as a government or political leader

such as a government or political leader

such as a government or political leader leaders in terms of things we know

leaders in terms of things we know

leaders in terms of things we know something like how are things and

something like how are things and

something like how are things and Families our own families and Trump

Families our own families and Trump

Families our own families and Trump really played to one of the two dominant

really played to one of the two dominant

really played to one of the two dominant models the strict father model so it’s

models the strict father model so it’s

models the strict father model so it’s all about top-down communication it’s

all about top-down communication it’s

all about top-down communication it’s about control and the assumption is

about control and the assumption is

about control and the assumption is people are bad and you need punishments

people are bad and you need punishments

people are bad and you need punishments also to motivate them and to make them

also to motivate them and to make them

also to motivate them and to make them better

better

better the other main frame is the nurturer and

the other main frame is the nurturer and

the other main frame is the nurturer and parent model and you might also know

parent model and you might also know

parent model and you might also know this it’s kind of we meet at eye level

this it’s kind of we meet at eye level

this it’s kind of we meet at eye level we empathetic fan

we empathetic fan

we empathetic fan is very important and we generally

is very important and we generally

is very important and we generally believe people are good and you need to

believe people are good and you need to

believe people are good and you need to encourage and motivate them and make

encourage and motivate them and make

encourage and motivate them and make them even better people so they are two

them even better people so they are two

them even better people so they are two contrasting family models and now if you

contrasting family models and now if you

contrasting family models and now if you are faced with someone activating one of

are faced with someone activating one of

are faced with someone activating one of the frames such as we need to build a

the frames such as we need to build a

the frames such as we need to build a wall we need to ban Muslims from coming

wall we need to ban Muslims from coming

wall we need to ban Muslims from coming to the United States it’s very bad to

to the United States it’s very bad to

to the United States it’s very bad to just negate the frame and to say like no

just negate the frame and to say like no

just negate the frame and to say like no we shouldn’t do this because by negating

we shouldn’t do this because by negating

we shouldn’t do this because by negating the frame you strengthen the frame what

the frame you strengthen the frame what

the frame you strengthen the frame what you should do instead is activate your

you should do instead is activate your

you should do instead is activate your frame with your own story now that’s one

frame with your own story now that’s one

frame with your own story now that’s one example of doing this is tell a family

example of doing this is tell a family

example of doing this is tell a family story hear the story of the black sheep

story hear the story of the black sheep

story hear the story of the black sheep or the brown sheep imagine you have five

or the brown sheep imagine you have five

or the brown sheep imagine you have five children five sons and one of them does

children five sons and one of them does

children five sons and one of them does something bad now would you punish all

something bad now would you punish all

something bad now would you punish all of them no that will be observed I mean

of them no that will be observed I mean

of them no that will be observed I mean very unfair you punish only the person

very unfair you punish only the person

very unfair you punish only the person that did something bad and the same

that did something bad and the same

that did something bad and the same thing is with people coming from other

thing is with people coming from other

thing is with people coming from other countries and maybe who might be

countries and maybe who might be

countries and maybe who might be committing crimes it would be very

committing crimes it would be very

committing crimes it would be very unfair and American to punish all of

unfair and American to punish all of

unfair and American to punish all of them based on their nationality or based

them based on their nationality or based

them based on their nationality or based on their religion and and that you

on their religion and and that you

on their religion and and that you wouldn’t want that to be done to you

wouldn’t want that to be done to you

wouldn’t want that to be done to you either so this is an example of how you

either so this is an example of how you

either so this is an example of how you can try to act tell a story that

can try to act tell a story that

can try to act tell a story that activates a different frame so you’re

activates a different frame so you’re

activates a different frame so you’re not just working yourself off the

not just working yourself off the

not just working yourself off the proposition that might be very

proposition that might be very

proposition that might be very outrageous or controversial of the

outrageous or controversial of the

outrageous or controversial of the populist then of course when you tell

populist then of course when you tell

populist then of course when you tell stories you need to mind your word

stories you need to mind your word

stories you need to mind your word choice so some of you might know in the

choice so some of you might know in the

choice so some of you might know in the discussion and the FDA and that is vital

discussion and the FDA and that is vital

discussion and the FDA and that is vital a pictured here also did this we often

a pictured here also did this we often

a pictured here also did this we often called about streams of refugees streams

called about streams of refugees streams

called about streams of refugees streams of people coming to our country what

of people coming to our country what

of people coming to our country what that does is basically you frame people

that does is basically you frame people

that does is basically you frame people as a natural disaster and what do you do

as a natural disaster and what do you do

as a natural disaster and what do you do when you’re facing the tsunami the flood

when you’re facing the tsunami the flood

when you’re facing the tsunami the flood and so on well you build dams the

and so on well you build dams the

and so on well you build dams the solution naturally flows from the frame

solution naturally flows from the frame

solution naturally flows from the frame that is being activated so be very

that is being activated so be very

that is being activated so be very careful never use those kind of words

careful never use those kind of words

careful never use those kind of words what if instead of talking about

what if instead of talking about

what if instead of talking about refugees we talked about people seeking

refugees we talked about people seeking

refugees we talked about people seeking protection or even you comers and even

protection or even you comers and even

protection or even you comers and even sounds nice right a new music band you

sounds nice right a new music band you

sounds nice right a new music band you can in our country what if we talked not

can in our country what if we talked not

can in our country what if we talked not about a refugee crisis but a solidarity

about a refugee crisis but a solidarity

about a refugee crisis but a solidarity crisis and if we go away from this topic

crisis and if we go away from this topic

crisis and if we go away from this topic if you confronted with the accusation

if you confronted with the accusation

if you confronted with the accusation you have fake news and you’re a

you have fake news and you’re a

you have fake news and you’re a journalist you shouldn’t say like I’m

journalist you shouldn’t say like I’m

journalist you shouldn’t say like I’m not fake news

not fake news

not fake news you should say okay let’s have a

you should say okay let’s have a

you should say okay let’s have a discussion about truth and journalism so

discussion about truth and journalism so

discussion about truth and journalism so you activate a different frame and from

you activate a different frame and from

you activate a different frame and from the onliest better chances so if you

the onliest better chances so if you

the onliest better chances so if you talk about a climate change

talk about a climate change

talk about a climate change well change might be good even right I

well change might be good even right I

well change might be good even right I mean a bit of change well here once here

mean a bit of change well here once here

mean a bit of change well here once here and there and with warmer might live

and there and with warmer might live

and there and with warmer might live nicer engine country like Germany so he

nicer engine country like Germany so he

nicer engine country like Germany so he should instead talk clearly about the

should instead talk clearly about the

should instead talk clearly about the climate catastrophe that is very

climate catastrophe that is very

climate catastrophe that is very different a very different image in a

different a very different image in a

different a very different image in a very different effect that those words

very different effect that those words

very different effect that those words have or finally don’t talk about the

have or finally don’t talk about the

have or finally don’t talk about the people better about some people some

people better about some people some

people better about some people some citizens or many citizens and so on so

citizens or many citizens and so on so

citizens or many citizens and so on so differentiate here the second thing that

differentiate here the second thing that

differentiate here the second thing that I think works is to expose the flawed

I think works is to expose the flawed

I think works is to expose the flawed logic of populism if you’re in a a

logic of populism if you’re in a a

logic of populism if you’re in a a debate or in a talk show reveal openly

debate or in a talk show reveal openly

debate or in a talk show reveal openly how the populist logic works so that

how the populist logic works so that

how the populist logic works so that they want to take us back to a past that

they want to take us back to a past that

they want to take us back to a past that never existed and that will probably

never existed and that will probably

never existed and that will probably never exist that they want to divide us

never exist that they want to divide us

never exist that they want to divide us and that the real enemy is not the

and that the real enemy is not the

and that the real enemy is not the Chinese or the Mexicans who are taking

Chinese or the Mexicans who are taking

Chinese or the Mexicans who are taking away our jobs but actually division

away our jobs but actually division

away our jobs but actually division itself someone did this remarkably well

itself someone did this remarkably well

itself someone did this remarkably well in the air was for example monomakh or

in the air was for example monomakh or

in the air was for example monomakh or now president of France who in the

now president of France who in the

now president of France who in the debate with McKinley Penn said the High

debate with McKinley Penn said the High

debate with McKinley Penn said the High Priestess of fear is sitting in front of

Priestess of fear is sitting in front of

Priestess of fear is sitting in front of me Madame Le Pen’s idea is that we’re

me Madame Le Pen’s idea is that we’re

me Madame Le Pen’s idea is that we’re going to leave Europe because the others

going to leave Europe because the others

going to leave Europe because the others can make it or we can’t in the face of

can make it or we can’t in the face of

can make it or we can’t in the face of this spirit of defeat I am for this food

this spirit of defeat I am for this food

this spirit of defeat I am for this food of conquest because France has always

of conquest because France has always

of conquest because France has always succeeded so there you see how he calls

succeeded so there you see how he calls

succeeded so there you see how he calls all the logic that the populace lived

all the logic that the populace lived

all the logic that the populace lived from fear and anger and moves over to

from fear and anger and moves over to

from fear and anger and moves over to his own project his own ideas and that’s

his own project his own ideas and that’s

his own project his own ideas and that’s the third element that’s very important

the third element that’s very important

the third element that’s very important you have to have your own project the

you have to have your own project the

you have to have your own project the own vision and in Germany that has been

own vision and in Germany that has been

own vision and in Germany that has been a big black hole in in the past years in

a big black hole in in the past years in

a big black hole in in the past years in terms of vision but that’s what we need

terms of vision but that’s what we need

terms of vision but that’s what we need and it has to have certain elements so

and it has to have certain elements so

and it has to have certain elements so it needs to be inclusive in the best

it needs to be inclusive in the best

it needs to be inclusive in the best tradition of liberalism it needs to

tradition of liberalism it needs to

tradition of liberalism it needs to address the feelings of importance and

address the feelings of importance and

address the feelings of importance and the feeling of loss of agency and the

the feeling of loss of agency and the

the feeling of loss of agency and the insecurities that many people are

insecurities that many people are

insecurities that many people are feeling and then it needs to define new

feeling and then it needs to define new

feeling and then it needs to define new ways of participation in society so how

ways of participation in society so how

ways of participation in society so how can you participate productively

can you participate productively

can you participate productively economically politically socially and

economically politically socially and

economically politically socially and finally also important you have to

finally also important you have to

finally also important you have to sketch out a positive role for

sketch out a positive role for

sketch out a positive role for technology because technology is often

technology because technology is often

technology because technology is often like paint pictured in the in the public

like paint pictured in the in the public

like paint pictured in the in the public discourse as a force of disruption that

discourse as a force of disruption that

discourse as a force of disruption that will take away our jobs and that will

will take away our jobs and that will

will take away our jobs and that will cause just problems and it

cause just problems and it

cause just problems and it is very important to make a strong case

is very important to make a strong case

is very important to make a strong case for help which positive effects

for help which positive effects

for help which positive effects technology can have on all our lives if

technology can have on all our lives if

technology can have on all our lives if it’s managed well implemented well and

it’s managed well implemented well and

it’s managed well implemented well and if it’s if the benefits of course are

if it’s if the benefits of course are

if it’s if the benefits of course are spread across the board equally in

spread across the board equally in

spread across the board equally in society so this is a trumpet the trumpet

society so this is a trumpet the trumpet

society so this is a trumpet the trumpet poach I hope I made a good case and I’m

poach I hope I made a good case and I’m

poach I hope I made a good case and I’m personally I’m convinced that only if

personally I’m convinced that only if

personally I’m convinced that only if the Friends of the open society start to

the Friends of the open society start to

the Friends of the open society start to tell powerful strong stories again with

tell powerful strong stories again with

tell powerful strong stories again with the good word choice and the good frames

the good word choice and the good frames

the good word choice and the good frames when they expose the logic of populism

when they expose the logic of populism

when they expose the logic of populism and how they live from fear and

and how they live from fear and

and how they live from fear and frustration and anger and if they are

frustration and anger and if they are

frustration and anger and if they are bold and courageous in their visions

bold and courageous in their visions

bold and courageous in their visions again can we hope to deal effectively

again can we hope to deal effectively

again can we hope to deal effectively with populism Culpeper one of the main

with populism Culpeper one of the main

with populism Culpeper one of the main philosophers of the twentieth century

philosophers of the twentieth century

philosophers of the twentieth century maybe the greatest he said the fight

maybe the greatest he said the fight

maybe the greatest he said the fight against tyranny against authoritarianism

against tyranny against authoritarianism

against tyranny against authoritarianism and for democracy for open and liberal

and for democracy for open and liberal

and for democracy for open and liberal societies is never over needs to be

societies is never over needs to be

societies is never over needs to be fought again and again and so it depends

fought again and again and so it depends

fought again and again and so it depends I think on all of us to protect our

I think on all of us to protect our

I think on all of us to protect our democratic values protect the

democratic values protect the

democratic values protect the achievements of civilization and depends

achievements of civilization and depends

achievements of civilization and depends on all of our commitment and our joint

on all of our commitment and our joint

on all of our commitment and our joint action and ultimately of course it

action and ultimately of course it

action and ultimately of course it depends on your communication the way

depends on your communication the way

depends on your communication the way you talk so yes talk like Trump in terms

you talk so yes talk like Trump in terms

you talk so yes talk like Trump in terms of become an expert storyteller but then

of become an expert storyteller but then

of become an expert storyteller but then Trump on the top and with it all of

Trump on the top and with it all of

Trump on the top and with it all of populism thank you very much

populism thank you very much

populism thank you very much [Applause]

[Applause]

[Applause] [Music]