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Social Media is What You Make of it | Dr Petya Eckler | TEDxRNCM


about something else about something

about something else about something you’re all familiar with social media

you’re all familiar with social media

you’re all familiar with social media and mental well-being and how to how to

and mental well-being and how to how to

and mental well-being and how to how to be in control of all that sit back and

be in control of all that sit back and

be in control of all that sit back and relax and I wanted to start with a true

relax and I wanted to start with a true

relax and I wanted to start with a true story related to that last month

story related to that last month

story related to that last month Harvard maybe you’ve heard of this

Harvard maybe you’ve heard of this

Harvard maybe you’ve heard of this Harvard revoked the acceptance letters

Harvard revoked the acceptance letters

Harvard revoked the acceptance letters of 10 perspective students over

of 10 perspective students over

of 10 perspective students over offensive posts that they had made in a

offensive posts that they had made in a

offensive posts that they had made in a private Facebook group that they had set

private Facebook group that they had set

private Facebook group that they had set up the students were exchanging

up the students were exchanging

up the students were exchanging Mammoth’s that mocked child abuse and

Mammoth’s that mocked child abuse and

Mammoth’s that mocked child abuse and sexual assault and racial and ethnic

sexual assault and racial and ethnic

sexual assault and racial and ethnic groups

groups

groups so really ugly stuff and basically they

so really ugly stuff and basically they

so really ugly stuff and basically they got kicked out of the University before

got kicked out of the University before

got kicked out of the University before they even had a chance to attend

they even had a chance to attend

they even had a chance to attend actually and I’m not here to debate the

actually and I’m not here to debate the

actually and I’m not here to debate the university’s decision on that although I

university’s decision on that although I

university’s decision on that although I absolutely agree with it but I’m giving

absolutely agree with it but I’m giving

absolutely agree with it but I’m giving this as an example and a true story and

this as an example and a true story and

this as an example and a true story and some lessons that I want to highlight

some lessons that I want to highlight

some lessons that I want to highlight out of this now the first lesson I think

out of this now the first lesson I think

out of this now the first lesson I think that and actually a lot of experts do

that and actually a lot of experts do

that and actually a lot of experts do that lesson out in on social media as

that lesson out in on social media as

that lesson out in on social media as well is that actually nothing you say

well is that actually nothing you say

well is that actually nothing you say online could stay private you know even

online could stay private you know even

online could stay private you know even if you say things online with the

if you say things online with the

if you say things online with the expectation that they would be private

expectation that they would be private

expectation that they would be private has happened in this case because it was

has happened in this case because it was

has happened in this case because it was a private Facebook group it’s very easy

a private Facebook group it’s very easy

a private Facebook group it’s very easy for comments that you say – then go

for comments that you say – then go

for comments that you say – then go public and and you know it happened here

public and and you know it happened here

public and and you know it happened here very easily actually without that big

very easily actually without that big

very easily actually without that big the intention and from that comes the

the intention and from that comes the

the intention and from that comes the second lesson is that social media is

second lesson is that social media is

second lesson is that social media is real life okay what you say on social

real life okay what you say on social

real life okay what you say on social media has real-life repercussions and

media has real-life repercussions and

media has real-life repercussions and often unintended ones and intended

often unintended ones and intended

often unintended ones and intended consequences again that lesson was a

consequences again that lesson was a

consequences again that lesson was a little bit lost on these students

little bit lost on these students

little bit lost on these students obviously but the consequences were

obviously but the consequences were

obviously but the consequences were quite severe for for all of them now

quite severe for for all of them now

quite severe for for all of them now these are not new lessons

these are not new lessons

these are not new lessons they have been repeated again and again

they have been repeated again and again

they have been repeated again and again a lot but they still need reminding and

a lot but they still need reminding and

a lot but they still need reminding and actually a lot of a lot of universities

actually a lot of a lot of universities

actually a lot of a lot of universities a lot of career coaches a lot of

a lot of career coaches a lot of

a lot of career coaches a lot of communication experts have been quite

communication experts have been quite

communication experts have been quite active in the past five years and even

active in the past five years and even

active in the past five years and even more of giving similar lessons to to

more of giving similar lessons to to

more of giving similar lessons to to young people of how to how to use social

young people of how to how to use social

young people of how to how to use social media in a way that doesn’t doesn’t ruin

media in a way that doesn’t doesn’t ruin

media in a way that doesn’t doesn’t ruin their futures basically and oftentimes

their futures basically and oftentimes

their futures basically and oftentimes what they say is that young people

what they say is that young people

what they say is that young people should communicate on social media in a

should communicate on social media in a

should communicate on social media in a way that creates their personal brand or

way that creates their personal brand or

way that creates their personal brand or enhances their personal brand okay so

enhances their personal brand okay so

enhances their personal brand okay so using social media to brand yourself and

using social media to brand yourself and

using social media to brand yourself and so my question for you today just

so my question for you today just

so my question for you today just something to think about is is that a

something to think about is is that a

something to think about is is that a good approach to be using social media

good approach to be using social media

good approach to be using social media for to create a brand or to enhance your

for to create a brand or to enhance your

for to create a brand or to enhance your brand and my personal answer to this is

brand and my personal answer to this is

brand and my personal answer to this is it depends all right now some of you may

it depends all right now some of you may

it depends all right now some of you may be academics those of you who have

be academics those of you who have

be academics those of you who have talked to academics awhile you may know

talked to academics awhile you may know

talked to academics awhile you may know that this answer it depends is their

that this answer it depends is their

that this answer it depends is their favorite answer for almost anything but

favorite answer for almost anything but

favorite answer for almost anything but it’s true and and I’ll explain why I say

it’s true and and I’ll explain why I say

it’s true and and I’ll explain why I say that in this case it depends because say

that in this case it depends because say

that in this case it depends because say if you’re using Twitter for in a public

if you’re using Twitter for in a public

if you’re using Twitter for in a public way write publicly and you want to

way write publicly and you want to

way write publicly and you want to establish yourself as a knowledgeable

establish yourself as a knowledgeable

establish yourself as a knowledgeable blogger of about music or fashion or

blogger of about music or fashion or

blogger of about music or fashion or sport that’s a very obviously legitimate

sport that’s a very obviously legitimate

sport that’s a very obviously legitimate way of you branding yourself as such

way of you branding yourself as such

way of you branding yourself as such right you’re establishing a network

right you’re establishing a network

right you’re establishing a network you’re creating contacts and that’s

you’re creating contacts and that’s

you’re creating contacts and that’s great

great

great or you could be using Instagram to

or you could be using Instagram to

or you could be using Instagram to promote your cooking websites a lot of a

promote your cooking websites a lot of a

promote your cooking websites a lot of a lot of people do that and that again is

lot of people do that and that again is

lot of people do that and that again is a very obvious way of view promoting a

a very obvious way of view promoting a

a very obvious way of view promoting a product or yourself but how about

product or yourself but how about

product or yourself but how about Facebook all right and I do a lot of a

Facebook all right and I do a lot of a

Facebook all right and I do a lot of a lot of my research focuses on Facebook

lot of my research focuses on Facebook

lot of my research focuses on Facebook because it is you know the most

because it is you know the most

because it is you know the most widespread of the platforms and the most

widespread of the platforms and the most

widespread of the platforms and the most mainstream one and it has biggest

mainstream one and it has biggest

mainstream one and it has biggest penetration in a lot of different

penetration in a lot of different

penetration in a lot of different markets and audiences and as such it

markets and audiences and as such it

markets and audiences and as such it presents unique challenges because first

presents unique challenges because first

presents unique challenges because first of all communication there has more

of all communication there has more

of all communication there has more expectations of private

expectations of private

expectations of private on some of the other platforms like on

on some of the other platforms like on

on some of the other platforms like on Twitter or Instagram right and you also

Twitter or Instagram right and you also

Twitter or Instagram right and you also another challenge for Facebook is that

another challenge for Facebook is that

another challenge for Facebook is that you get a lot of different audiences

you get a lot of different audiences

you get a lot of different audiences strung together from your lives okay so

strung together from your lives okay so

strung together from your lives okay so probably all of you have your parents on

probably all of you have your parents on

probably all of you have your parents on Facebook right some of you maybe even

Facebook right some of you maybe even

Facebook right some of you maybe even your grandparents if they’re adventurous

your grandparents if they’re adventurous

your grandparents if they’re adventurous you have your classmates from high

you have your classmates from high

you have your classmates from high school your former classmates you have

school your former classmates you have

school your former classmates you have your current colleagues from university

your current colleagues from university

your current colleagues from university you may have some of your exes on

you may have some of your exes on

you may have some of your exes on Facebook as well the nice ones there’s

Facebook as well the nice ones there’s

Facebook as well the nice ones there’s some research on that as well I didn’t

some research on that as well I didn’t

some research on that as well I didn’t go into that because it’s a whole other

go into that because it’s a whole other

go into that because it’s a whole other field but but you also probably have

field but but you also probably have

field but but you also probably have there some professors or some future

there some professors or some future

there some professors or some future employers people that you will be in

employers people that you will be in

employers people that you will be in contact with is your public persona

contact with is your public persona

contact with is your public persona right so you have this really strange

right so you have this really strange

right so you have this really strange amalgamation of your private life and

amalgamation of your private life and

amalgamation of your private life and your public life all right

your public life all right

your public life all right on Facebook and again you have this

on Facebook and again you have this

on Facebook and again you have this higher expectation of privacy probably

higher expectation of privacy probably

higher expectation of privacy probably compared to some of the other platforms

compared to some of the other platforms

compared to some of the other platforms so how do you communicate there on

so how do you communicate there on

so how do you communicate there on Facebook and you how do you do this in a

Facebook and you how do you do this in a

Facebook and you how do you do this in a way that suits you and others research

way that suits you and others research

way that suits you and others research shows that some people actually do take

shows that some people actually do take

shows that some people actually do take the same approach as as those branding

the same approach as as those branding

the same approach as as those branding guidelines suggest and basically they

guidelines suggest and basically they

guidelines suggest and basically they create this persona online okay so

create this persona online okay so

create this persona online okay so there’s research actually the chose that

there’s research actually the chose that

there’s research actually the chose that a lot of young men tends to post alone

a lot of young men tends to post alone

a lot of young men tends to post alone in their profile pictures it’s a way to

in their profile pictures it’s a way to

in their profile pictures it’s a way to enhance their romantic availability to

enhance their romantic availability to

enhance their romantic availability to show that they’re single available and a

show that they’re single available and a

show that they’re single available and a lot of women actually tends to untag

lot of women actually tends to untag

lot of women actually tends to untag photos that they find unflattering of

photos that they find unflattering of

photos that they find unflattering of themselves that don’t you know don’t

themselves that don’t you know don’t

themselves that don’t you know don’t succumb to to Western standards of

succumb to to Western standards of

succumb to to Western standards of beauty and and some go even further and

beauty and and some go even further and

beauty and and some go even further and actively enhance their images before

actively enhance their images before

actively enhance their images before they put them online there’s now apps

they put them online there’s now apps

they put them online there’s now apps for that as well that can instantly you

for that as well that can instantly you

for that as well that can instantly you take a selfie and there’s apps that can

take a selfie and there’s apps that can

take a selfie and there’s apps that can instantly slim it up with five kilos

instantly slim it up with five kilos

instantly slim it up with five kilos with ten kilos so whatever and then you

with ten kilos so whatever and then you

with ten kilos so whatever and then you post a picture online so it’s very easy

post a picture online so it’s very easy

post a picture online so it’s very easy nowadays to create this this other

nowadays to create this this other

nowadays to create this this other persona online that’s slimmer or fitter

persona online that’s slimmer or fitter

persona online that’s slimmer or fitter or maybe you know lighter or darker than

or maybe you know lighter or darker than

or maybe you know lighter or darker than your actual skin

your actual skin

your actual skin and overall more desirable to yourself

and overall more desirable to yourself

and overall more desirable to yourself and maybe others but that’s not the Euro

and maybe others but that’s not the Euro

and maybe others but that’s not the Euro person right

person right

person right that’s not who you actually are in real

that’s not who you actually are in real

that’s not who you actually are in real life and so this branding of yourself on

life and so this branding of yourself on

life and so this branding of yourself on Facebook is actually quite different

Facebook is actually quite different

Facebook is actually quite different from those other platforms because the

from those other platforms because the

from those other platforms because the audience is here may not be expecting

audience is here may not be expecting

audience is here may not be expecting this okay they may not be using this

this okay they may not be using this

this okay they may not be using this platform with the expectation that

platform with the expectation that

platform with the expectation that you’re changing things about yourself

you’re changing things about yourself

you’re changing things about yourself before you post them online alright and

before you post them online alright and

before you post them online alright and again you have this this mix of your

again you have this this mix of your

again you have this this mix of your public life and your private life on

public life and your private life on

public life and your private life on Facebook which is different from some of

Facebook which is different from some of

Facebook which is different from some of the other platforms all right and so

the other platforms all right and so

the other platforms all right and so remember when I said earlier that lesson

remember when I said earlier that lesson

remember when I said earlier that lesson two from the Harvard story that social

two from the Harvard story that social

two from the Harvard story that social media use has could have serious

media use has could have serious

media use has could have serious unintended consequences and it’s the

unintended consequences and it’s the

unintended consequences and it’s the case for Facebook as well and and that’s

case for Facebook as well and and that’s

case for Facebook as well and and that’s where most of the research has focused

where most of the research has focused

where most of the research has focused on research on social media so some of

on research on social media so some of

on research on social media so some of these consequences have to do with body

these consequences have to do with body

these consequences have to do with body image concerns so more time spent on

image concerns so more time spent on

image concerns so more time spent on Facebook has been shown to drive more

Facebook has been shown to drive more

Facebook has been shown to drive more comparisons more body image concerns

comparisons more body image concerns

comparisons more body image concerns more attention to physical appearances

more attention to physical appearances

more attention to physical appearances of others okay and which is even more

of others okay and which is even more

of others okay and which is even more disturbing more disordered eating

disturbing more disordered eating

disturbing more disordered eating behaviors all right also a lot of

behaviors all right also a lot of

behaviors all right also a lot of research has been done on the connection

research has been done on the connection

research has been done on the connection and there is a connection between use of

and there is a connection between use of

and there is a connection between use of social media and Facebook in particular

social media and Facebook in particular

social media and Facebook in particular and depression and anxiety all right and

and depression and anxiety all right and

and depression and anxiety all right and also self esteem and life satisfaction

also self esteem and life satisfaction

also self esteem and life satisfaction okay but things are not so so black and

okay but things are not so so black and

okay but things are not so so black and white in this as well they’re a lot more

white in this as well they’re a lot more

white in this as well they’re a lot more nuanced I mean the thing here to

nuanced I mean the thing here to

nuanced I mean the thing here to remember is that in a lot of the time

remember is that in a lot of the time

remember is that in a lot of the time this research has looked at how much

this research has looked at how much

this research has looked at how much time students and typically student

time students and typically student

time students and typically student populations are studied but how much

populations are studied but how much

populations are studied but how much time young people spent on online on

time young people spent on online on

time young people spent on online on social media okay and so this is very

social media okay and so this is very

social media okay and so this is very often proportionate to the consequences

often proportionate to the consequences

often proportionate to the consequences of that years all right so the time that

of that years all right so the time that

of that years all right so the time that you spend online matters the amount of

you spend online matters the amount of

you spend online matters the amount of time you spent and the frequency of

time you spent and the frequency of

time you spent and the frequency of visiting but also it’s it’s not so

visiting but also it’s it’s not so

visiting but also it’s it’s not so important that and

important that and

important that and again things are a bit a little bit more

again things are a bit a little bit more

again things are a bit a little bit more nuanced and the new answers come from

nuanced and the new answers come from

nuanced and the new answers come from how you spend your time online what you

how you spend your time online what you

how you spend your time online what you do when you are on Facebook all right

do when you are on Facebook all right

do when you are on Facebook all right and so there has been some some research

and so there has been some some research

and so there has been some some research on that as well and what you do really

on that as well and what you do really

on that as well and what you do really really matters and can change those

really matters and can change those

really matters and can change those consequences that they just talked about

consequences that they just talked about

consequences that they just talked about so back to those two that research about

so back to those two that research about

so back to those two that research about depression and anxiety and Facebook yes

depression and anxiety and Facebook yes

depression and anxiety and Facebook yes that I mentioned the connection between

that I mentioned the connection between

that I mentioned the connection between that I did though there’s a connection

that I did though there’s a connection

that I did though there’s a connection but I did not tell you what was the

but I did not tell you what was the

but I did not tell you what was the actual connection right how the two

actual connection right how the two

actual connection right how the two things are related and in fact there’s a

things are related and in fact there’s a

things are related and in fact there’s a bit of good news coming up here so it’s

bit of good news coming up here so it’s

bit of good news coming up here so it’s not all doom and gloom and social media

not all doom and gloom and social media

not all doom and gloom and social media is not all bad for you right so moving

is not all bad for you right so moving

is not all bad for you right so moving into the positive the positive part of

into the positive the positive part of

into the positive the positive part of this talk so there was actually last

this talk so there was actually last

this talk so there was actually last year there was a study that came out

year there was a study that came out

year there was a study that came out that was a review of all these other

that was a review of all these other

that was a review of all these other studies that had been done

studies that had been done

studies that had been done 70 studies that have been done on the

70 studies that have been done on the

70 studies that have been done on the connections between social media and

connections between social media and

connections between social media and depression and anxiety and what they

depression and anxiety and what they

depression and anxiety and what they found was that people who received who

found was that people who received who

found was that people who received who had positive interactions online and who

had positive interactions online and who

had positive interactions online and who had support and social connectedness

had support and social connectedness

had support and social connectedness actually had lower levels of depression

actually had lower levels of depression

actually had lower levels of depression and anxiety okay and people who who used

and anxiety okay and people who who used

and anxiety okay and people who who used their time on social media to compare

their time on social media to compare

their time on social media to compare themselves a lot and who had negative

themselves a lot and who had negative

themselves a lot and who had negative interactions they showed higher levels

interactions they showed higher levels

interactions they showed higher levels of depression and anxiety okay and also

of depression and anxiety okay and also

of depression and anxiety okay and also social media use was related to less

social media use was related to less

social media use was related to less loneliness and higher self esteem okay

loneliness and higher self esteem okay

loneliness and higher self esteem okay and just just this year I came out this

and just just this year I came out this

and just just this year I came out this interesting study that did asked people

interesting study that did asked people

interesting study that did asked people what they were looking at online what

what they were looking at online what

what they were looking at online what types of pictures and then also asked

types of pictures and then also asked

types of pictures and then also asked them about certain psychological

them about certain psychological

them about certain psychological questions and it found that when people

questions and it found that when people

questions and it found that when people were looking at selfies online

were looking at selfies online

were looking at selfies online we all take selfies yes and we post them

we all take selfies yes and we post them

we all take selfies yes and we post them I was looking at the House of the bar

I was looking at the House of the bar

I was looking at the House of the bar eyes net or writing this and the couple

eyes net or writing this and the couple

eyes net or writing this and the couple next next to me were taking selfies I’m

next next to me were taking selfies I’m

next next to me were taking selfies I’m like there we go it happens all the time

like there we go it happens all the time

like there we go it happens all the time and they were a middle-aged couple okay

and they were a middle-aged couple okay

and they were a middle-aged couple okay so we’re not talking just young people

so we’re not talking just young people

so we’re not talking just young people here

here

here but but this research show that people

but but this research show that people

but but this research show that people who were looking at selfies online

who were looking at selfies online

who were looking at selfies online actually did have lower levels of safe

actually did have lower levels of safe

actually did have lower levels of safe self esteem in life satisfaction but

self esteem in life satisfaction but

self esteem in life satisfaction but people who are looking at group pictures

people who are looking at group pictures

people who are looking at group pictures or the Cottam groupies had higher levels

or the Cottam groupies had higher levels

or the Cottam groupies had higher levels of self esteem and life life

of self esteem and life life

of self esteem and life life satisfaction okay so the bottom line

satisfaction okay so the bottom line

satisfaction okay so the bottom line here is that what you do online matters

here is that what you do online matters

here is that what you do online matters okay so it’s not just about how much

okay so it’s not just about how much

okay so it’s not just about how much time you spend there but it what type of

time you spend there but it what type of

time you spend there but it what type of content you read what type of content

content you read what type of content

content you read what type of content you share how you interact with people

you share how you interact with people

you share how you interact with people on your social media networks and and

on your social media networks and and

on your social media networks and and also what type of people we choose to

also what type of people we choose to

also what type of people we choose to associate with alright and I’m a video

associate with alright and I’m a video

associate with alright and I’m a video scholar myself and I have to say in

scholar myself and I have to say in

scholar myself and I have to say in social media more than in any of the

social media more than in any of the

social media more than in any of the other you know media revolutions before

other you know media revolutions before

other you know media revolutions before you are in control okay more so than it

you are in control okay more so than it

you are in control okay more so than it was before with television or with radio

was before with television or with radio

was before with television or with radio or any of the traditional media so with

or any of the traditional media so with

or any of the traditional media so with social media you are in control of your

social media you are in control of your

social media you are in control of your experiences there okay but and so this

experiences there okay but and so this

experiences there okay but and so this is this is my last bit here how do you

is this is my last bit here how do you

is this is my last bit here how do you stay in control of social media while

stay in control of social media while

stay in control of social media while still having fun alright

still having fun alright

still having fun alright so social media is all about pleasurable

so social media is all about pleasurable

so social media is all about pleasurable fun experiences that’s why we all do it

fun experiences that’s why we all do it

fun experiences that’s why we all do it right that’s one of the main positives

right that’s one of the main positives

right that’s one of the main positives of that of these platforms but having

of that of these platforms but having

of that of these platforms but having some control over your experiences I

some control over your experiences I

some control over your experiences I think is very important as well so

think is very important as well so

think is very important as well so before I finish I want to give you four

before I finish I want to give you four

before I finish I want to give you four four little tips on how you can do that

four little tips on how you can do that

four little tips on how you can do that okay while still having fun of course my

okay while still having fun of course my

okay while still having fun of course my first my first tip is to stay real okay

first my first tip is to stay real okay

first my first tip is to stay real okay be real and be yourself online okay not

be real and be yourself online okay not

be real and be yourself online okay not you’re smart yourself not your fun

you’re smart yourself not your fun

you’re smart yourself not your fun yourself not your political self and

yourself not your political self and

yourself not your political self and offline you’re completely right but but

offline you’re completely right but but

offline you’re completely right but but you’ll be yourself the self that that

you’ll be yourself the self that that

you’ll be yourself the self that that you are when when you’re off social

you are when when you’re off social

you are when when you’re off social media and related to that don’t compare

media and related to that don’t compare

media and related to that don’t compare yourself to others this is very

yourself to others this is very

yourself to others this is very important because a lot of the research

important because a lot of the research

important because a lot of the research shows that comparisons are actually one

shows that comparisons are actually one

shows that comparisons are actually one of some of the main mechanisms for the

of some of the main mechanisms for the

of some of the main mechanisms for the negative influences of social media so

negative influences of social media so

negative influences of social media so so this constant comparison in our head

so this constant comparison in our head

so this constant comparison in our head with what others are posting and what

with what others are posting and what

with what others are posting and what they look like and what their lives are

they look like and what their lives are

they look like and what their lives are like and what their kids are doing this

like and what their kids are doing this

like and what their kids are doing this actually has a lot to do with what we

actually has a lot to do with what we

actually has a lot to do with what we take out of that experience okay number

take out of that experience okay number

take out of that experience okay number two is have a filter on what you post

two is have a filter on what you post

two is have a filter on what you post online also very important so and this

online also very important so and this

online also very important so and this is where a lot of the problems come in

is where a lot of the problems come in

is where a lot of the problems come in with with bullying with trolling a lot

with with bullying with trolling a lot

with with bullying with trolling a lot of the dark sites of our experiences

of the dark sites of our experiences

of the dark sites of our experiences there because some people don’t have a

there because some people don’t have a

there because some people don’t have a filter on what they say online okay but

filter on what they say online okay but

filter on what they say online okay but remember social media is real life okay

remember social media is real life okay

remember social media is real life okay and so what you say online matters and

and so what you say online matters and

and so what you say online matters and so I do this sometimes myself before I

so I do this sometimes myself before I

so I do this sometimes myself before I post something I ask myself if that

post something I ask myself if that

post something I ask myself if that person were sitting next to me

person were sitting next to me

person were sitting next to me face-to-face would I say that thing and

face-to-face would I say that thing and

face-to-face would I say that thing and if the answer is no I don’t post it okay

if the answer is no I don’t post it okay

if the answer is no I don’t post it okay my third tip is know your audience

my third tip is know your audience

my third tip is know your audience online okay and this is the number one

online okay and this is the number one

online okay and this is the number one rule for good communicators they always

rule for good communicators they always

rule for good communicators they always know who they’re speaking to but what I

know who they’re speaking to but what I

know who they’re speaking to but what I mean here specially for Facebook is

mean here specially for Facebook is

mean here specially for Facebook is again you have this mix of your private

again you have this mix of your private

again you have this mix of your private life and your public life okay and so

life and your public life okay and so

life and your public life okay and so very often young people end up saying

very often young people end up saying

very often young people end up saying things or you had so much fun during the

things or you had so much fun during the

things or you had so much fun during the weekend all the details about that and

weekend all the details about that and

weekend all the details about that and so on and so forth so the audiences that

so on and so forth so the audiences that

so on and so forth so the audiences that don’t necessarily need to know that okay

don’t necessarily need to know that okay

don’t necessarily need to know that okay and so they are now the technical waste

and so they are now the technical waste

and so they are now the technical waste detect Facebook offers the way to

detect Facebook offers the way to

detect Facebook offers the way to actually split up your audiences into

actually split up your audiences into

actually split up your audiences into smaller groups and then be more targeted

smaller groups and then be more targeted

smaller groups and then be more targeted in what you say and who you say it to

in what you say and who you say it to

in what you say and who you say it to and so that could be a good way of both

and so that could be a good way of both

and so that could be a good way of both have fun online and connect with your

have fun online and connect with your

have fun online and connect with your significant others in with your friends

significant others in with your friends

significant others in with your friends but without ruining any potential work

but without ruining any potential work

but without ruining any potential work relations later on or without creating

relations later on or without creating

relations later on or without creating this impression this wrong impression

this impression this wrong impression

this impression this wrong impression maybe of yourself okay and the last one

maybe of yourself okay and the last one

maybe of yourself okay and the last one how do you really show that you’re in

how do you really show that you’re in

how do you really show that you’re in control the best way by giving something

control the best way by giving something

control the best way by giving something up wishfully yes so sometimes the best

up wishfully yes so sometimes the best

up wishfully yes so sometimes the best thing to do is just to take a break from

thing to do is just to take a break from

thing to do is just to take a break from social media I was at a brainstorming

social media I was at a brainstorming

social media I was at a brainstorming session session a few months ago about

session session a few months ago about

session session a few months ago about potential campaigns for mental health

potential campaigns for mental health

potential campaigns for mental health well-being on Twitter

well-being on Twitter

well-being on Twitter and half of the ideas that came up had

and half of the ideas that came up had

and half of the ideas that came up had to do with taking a break from Twitter

to do with taking a break from Twitter

to do with taking a break from Twitter right so sometimes the best thing to do

right so sometimes the best thing to do

right so sometimes the best thing to do and to actually show to yourself that

and to actually show to yourself that

and to actually show to yourself that you can control this beast is just to

you can control this beast is just to

you can control this beast is just to give it up for for a selected amount of

give it up for for a selected amount of

give it up for for a selected amount of time and see how that feels okay so I

time and see how that feels okay so I

time and see how that feels okay so I mean the bottom line is social media is

mean the bottom line is social media is

mean the bottom line is social media is it’s complicated and nuanced and it is

it’s complicated and nuanced and it is

it’s complicated and nuanced and it is it is what you make of it just like life

it is what you make of it just like life

it is what you make of it just like life itself thank you

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