year in the past year
scale also
ah who of the religious are on person
is hot against a Korean himself
henriette marie needed
Okay that is not bad
interesting if you have such a question in the
room states it is not quite
clearly how we should do it
relate to sexuality is that something
what we can just admit in that
room with full of strange
that is not so obvious and me
believe that is actually a shame because
sexuality
can be as much as his nearest natural source
frustration or problem is it
especially a source of pleasure
creativity of pleasure
that is why I am going to do something for you today
tell about how I think it is
otherwise
we clearly have too much to do in the Netherlands
make with our results
Jewish-Christian tradition but there are
alternatives
an alternative maybe what you do
they all ring a bell
the kama sutra
is now already 2 and a half
a thousand years ago so I assume too
even the oldest people in the room
rather that we can
remember but where we have the kamasutra
see as a kind of ikea many role
for towns and and fine sex
in the end much more a book that goes
about quality of life in which
sexuality a self-evident role
plays
and just that self-evidence of
sexuality that I want to try to get into
our society today to
and then you could say okay
so maybe you might be nice
dirty v2 again or important but yes
Why can we but why is that
important what touring with them already
to have
a third of people here in the
room that wants more sex
yes I will not ask for the trade
stabbing but look around you
maybe you have an average idea
figure what we give to our sex life
so a 5.9 that I did that for the first time
las I thought but I would the on the
high school just get away with
my parents might have
satisfied with it, but that’s what it is
and I think that’s ourselves and those
are also
too short we do
we are not entirely capable of that
idea of integrating sexuality into
us to our lives and I actually try
to integrate that sexuality
a good example is here on it
screen appears
today what a strange relationship
we are up to till sex
in this you see episode in a lingo
row with someone spelling the word can shot
you are the people who do not know what
a pussy shot is like a porn movie
a man cums all over the face of
the woman in many cases that that was
said the people in the hall knew it
lucille werner panicked the de
white assistant of hers
did not know exactly what to do with it
arose key geerling all say
and as heaven not clear of okay we
How should your labels from here it seems
as if our society have split up
in a world that is about sex and one
world that is not about sex and thinking
but for example to the streets
have all the stores that the in the
there are almost all of them in the city center
stores where we could buy clothes
supermarkets and we have a cozy
small sexshop you
at the edge somewhere and where we like
we walk in secretly we look at
inside and maybe we’ll see it there
someone walk inside
We all think what I think of that
typical and that segregation of the tot
sexual non sexual I am over after
start thinking
and actually we have there in the Netherlands
a very nice and very nice word for
namely sex life
think about sex life after sex life
finally implies that we are a kind
of parallel reality
next to us have a world that does not
is about the here and now
but about it there and later what I want
do is that sex life with it
daily life
finally merging and how am I going
do I do that
design by design
because I believed we live in the
society of consumers and
making the products that we buy that
we use every day
that is how our lives shape
but that’s why I also believe that designers
to have the unique power through
of shaping innovative
objects innovative products that are about
having sex and having it with a smile or
with creativity or more on one
approach holistically
that way we become our society
to be able to adjust our culture in one
culture with more room for it
sexuality and thereby enjoyment
make glass your own make love not share
this and is a nice nice statement
but I if you did about products
what kind of products do we think like it
is about sexuality and design
We are behind all a bit
my sweetheart clearly had it so much
zebra print
but this is a machine of laws
all kinds of sex toys that can be found
his and that shop where I just got it
about
do not discuss the problem very much
imagination have sexless before
really only a goal in many cases
and that’s just something in it
and that can be done in red in blue
with wrinkle
and extra tail rip is something you can see
you vary a bit but I believe we do
much more is possible that we are outside of this
frame of a small vibrator
look and that and sexuality on one
to approach other ways
I have done two things look what
I am he can investigate what is
that space but maybe there is
in my head but how can we get there
that stimulate those designers to come here
otherwise think about it
We have done both through the
dosing by teaching design
academy eindhoven where I myself still
were trained several years ago
and the second is that I am an exhibition
then will I make it on a big stage
namely during the Dutch design week
eindhoven where nearly 300,000 every year
visitors come and one of the hotspots
is an international design world
show hey how would that other
look at sexuality look like
the other that other approach
I want to start with the piece of teacher
that was actually pretty
you could say the those who game you
that is about the for the or design
definitely makes sense about improving
the quality of life
but when I study the design myself
academy follow very remarkable there
to notice that nobody is talking about sex
at which we were now actually enjoy
with all his most we are not
all of them
also to sexual beings are also to
mark andel chair and we make the beautiful
small table and a glass
What do you think that is not about us
being human is not already in my idea
so what I wanted with the students
is going into this trajectory of well what would
we can then shape
she was right at design academy
were not quite it is all star trek
we must then be the golden we
we all want to make sextoys
not have
I say no we are not going to make any sextoys
believe me I have we go all the way
do it differently
in the end I have the promise
and I got 16 students
field
oh no yes eleven students 16 weeks and
awake
go through what is about sexuality
the beauty was I had never in my life
one in front of the class I found it
quite a de
I was not much older than I want
the students and it was about this
subject so I was quite tense
We can also do something for a while
We expect
but what I already notice in the first
lesson was on this subject that I
negotiable and with humor and
it can be very human to make that
everyone feels so for so long
to talk about it
we make a proposal round for the
getting to know students and with them
started telling about it immediately
yes I am also a virgin and yes I think
it’s weird that I’m talking about sex here
I have the idea that I still have one as a make
little like it from less where I am people
I certainly watched for once in the
20 other people were talking about
relational problems that they had
about vulnerability well we had so with
the sweat over and I actually notice already
the first lesson so that this is a whole
special project would start drilling where
talking about sex in a substantive way
could have
the 1st assignment I gave to the students
it is no pleasure to go seriously
your own personal experience of faith
that you have a look at how you
there as a designer to side relationship
example of this is the work of janne
mold did what you say but yourself
janne was inspired by my with his
ex-girlfriend lay on the course in bed
and the saint and now that they too
each other such soft words in the ear
whispers
a bit of a sneaky but yes ours
next so that he did not have anymore
she was watching that how can I do the
intimacy with myself
create so he has a mask
made by headphones with the mouthpiece
where you can yourself in your eye
The beautiful thing about this design
is I have it on I do not have it now
at market could recommend if you do it
usher on your bots the chat so directly
in your own you do not hear
ambient noise
but your own voice is pretty hard
now walk on the tetteren but if
So you talk to your own then you start
all of a sudden also whispering and with
that you are whispering, you feel too
your own warm breath along your ears
flow and or and give it what it was
really beautiful on the realization
are you already whispering to yourself
busy app
notice that you have all my sweet words
whisper to yourself
that is going to decorate yourself
so really a very special whole
special way to be intimate with
yourself
but this shows when it is about
enough experience that there is not alone
but goes for about masturbation
subtract but that you also care about whole
another way that intimacy with yourself
can experience
The second part of the course
actually more about it
yes what freedom students were what to
more familiar with the subject you
also dares to me what more is I there
to speak out
so I like a beautiful one
example of a project from that
came the project of maud van der
linden
she has designed a motivation park
That is how it is now known in the
Being a media was like a young girl or even
now when we look back at her younger
self interested in how they are in that
you did not know that for ten years at all
basically as a woman
you have to sit on it
Anyway could be fine and that’s okay
was to masturbate
and what they wanted is that
self-satisfaction
return
what did she do through this
project it’s all pajamas no but this
is a this more and yz is on one
house suit but where you are under you
breasts and at your crotch easy
have openings to just to yourself
and she made it herself
that if you move your shoulders that it
business suit
slight tingling between your legs
brings the good thing is that what
it happens here that it is not necessarily one
very vulgar design is late on one
see the whole natural way
that also have sexual needs and
that actually integrates into a suit mine
whatever you can imagine that would be in
for example in a beehive
to hang
the second thing is an exhibition
I dreamed of it on stage with that
30,000 men that I could leave
see what sexuality would do even more
can be that is ultimately for
commit be noted that there is an exhibition
not with my colleagues sander and mice
if you have savings from now
competes and knows for place shaping
sexual so by means of a
designer your new view on sexuality
to give
we wanted it to be a threshold-free
exhibition had to be young and old
would come in if you are with them there already
outside the beets along that street there
and who also thought about sex art
Jews came in and immediately how
where are all dildos and vibrators to
those worthy in one we just wanted to leave
see that it could also be different
here you see a look of the van
exhibition what kind of visitors
walking around that is really beautiful
seeing young and old went together
conversation
as a matter of course the fire was extinguished
but the law also laughed and we wanted the
make visitors really part of the
exhibition is balls everywhere
stickers stuck on purpose I do
touch ‘do is really that way too
in that in this story of that of that
airy relationship to sexuality there
to take with you within the exhibitions
were actually two subjects of it
importance
two themes are two coat hooks that we take out
from the work on and the
exhibition have arranged
first, that is physicality
all have life and that
finds it all generally
nice to be touched but
are also staying that over time
change and it’s life that if they do
nude are suddenly the sexual charge
have that is true
the second is a piece of imagination and
Sexuality is also about fantasy
also provided with front door
sexuality
but how can you as a designer
to trigger imagination to start with
physicality we had a number
weeks in the exhibition a week
just as fast
what to show we had
for example a vagina speedo vulva
versa from michel the game was called it yourself
an ergonomic mirror made for
women so that it is very easy to
view yourself for men she can
The fact also that respect but
with that you so you could say it
can also be with a bathroom mirror or
a small make-up mirror but correct
by that they have a specific object for it
full of it
you also create a right to exist for that
specific act of knowing how you
body looks just like research
that’s okay and that ‘s nice and you can do the
just from learning and the sit there
to
but it starts with that you know it
exists and does not dare to face it
see
on the other hand, we had work by arnoud
holleman pendant is called family and french
the series of the seven portraits and
Braille
where a penis is associated with
with a kind of power symbol
status symbol
see here seems 7 portraits of whole
friendly friendly
healthy varying relaxed buds
hanging next to each other and I found that too
a very nice picture also in that
to take exhibitions with you
you can do this yourself if you
this can see yourself wondering yes
how far do those cocks always have
plots of sexual charge has as the
gozo the nickname is still completely fine
also need to be offended at the
people live nice and active reading
which therefore runs a little walk to
bundling
but when it comes to body card I said it
just like that is also a body like me
developed by time and body what
wrinkles and where are sometimes believed
that sexuality on wood at the first
ripple
I have been told that sexuality
only gets better as you
gets older
which of you in the room is
whether her sexuality has improved
as he got older
yes okay well it also is difficult
to our parents but also to our grandparents
the xenon sexual beings have our
care industry care homes that have
only single beds
the rooms can not be locked
inside
and we have the idea of that sex and
old age does not go that far either
naturally together and there
designer glenn dasilva change
and I want you now one
movie of late
hannah and ran increasingly difficult gerrit
saw this all together they chose the
proper support so that they are still
can go with his two because it is
not that they do not want to
sometimes they can not do everything themselves
and then help each other a great love
the more
because it is not just a tool
for hannah
it is also a tool for together
love assist for sex by age or am
a show has actually done
existing care objects
he has hacked so he has one
stool hacked and he has a walker
hacked has the stool that hacked so
you with a small one
yes such a shape and a tripod of
can make them a tripod for it
people who find it difficult to find them
legs apart as you do
it has a spoon spoon position
have almost exactly want to demonstrate that
you put this under it if you look better
can lay in your legs
easier to separate so you can
easy the man easier at the
woman can go inside
the second is a walker we already know
those things well now the gentlemen who just too
were not happy with him
but we all know ours
too big parents might have
but one has done what blen
the object is made so that it goes to
can move forward and backward
it is also kind of like that
helps and it starts you support that
the one that is so heavy for me not in the
voltage comes out
but how can you as a designer ensure that
people with a certain fantasy or who
stimulate fantasy
when it comes to using the
object how can you make them there
take part in days that go on
that they are creative with it
a good example of this is the work
from friso wiersma did five elements
and live by designing 5 objects
that do not necessarily have a specific function
so here is no manual when it is
not clear what you do with that card
with our tassel that needle you want
sponge system must do
and what makes this work very beautiful is that
it invites you to go yourself
experimenting means there is no good or
wrong
and that is not a frame of reference for
everyone uses this just about everyone
does this so another example
damp for lee van jan pieter kaptein
he made that a commission from us
from the exhibition and what I see
you actually mean exactly the intention of and
Here again you see that there is one
kind of rule discharge context and context
where there is no reference to how
must be able to contribute to one
more obvious eh about sexuality
by this thing stood in the
exhibition
then you can tell his number of things
happened that I had not previously
thought they could be there
but these are all new
objects and when it comes to it
making sexuality self-evident
and that lay with sex life about it
normal life and that by together
to mix together it is also
interesting to work with that with that
with that dirty mind with that look and
What is beautiful is we are working to
looking at how we can, as it were, the
sexual erotic potency of
awaken the object in our daily lives
kiss how can we show that with
a wink to your saw and the beginning already
the
clothespin by playing very simply
not make out a new object which we
make a new package and continue
just change that text
you create that way how the
In this way, a whole time is rich
new object can be this is never again
a clothespin
but this suddenly turns into total
something else
this object it will not be a mass product
so it’s actually more on
a row of wink to all of us
remind hey we can
not much more airy to
sexuality can not be sexuality
welcome in our lives and with pleasure
and look forward with pleasure and where in
our body is not necessarily a sexy world
we our elders can also
mix of enjoy
that we dare to blush that we dare
wet words between our legs or hard
but that we through the products and
through a fresh look
sexuality in the coming years
anchoring in our culture
thank you
[Applause]
”
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