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Salvemos al periodismo de su autodestrucción | Pedro Figueroa | TEDxUniversidadCatólicadeCórdoba


[Music]

third from inside the interior and

I come to bring the news

journalism is at risk and is in

risk himself for his own

reality by its own identity

journalism is at risk of

self-destruction and first experience

of journalism was in 1994 in river

third was still in the secondary

was finishing the secondary is

seeing what I was going to be and the

possibility of writing this article

an article that talked about the

adolescence of that moment of the

problems of that moment did when

I wrote when I saw it published on the day

that to touch the sky with your hands

it was the super article that finally

had achieved and the first today 20 years

after seeing this article

even my resume first because I

remember that I like to write and I

happened in journalism and second because

it reminds me how to never write

an article and how you can get to

come out something like this

now the question is with this article

the central question was already a journalist

having written this article I already

they could consider a journalist

and is that the answer is very ambiguous is

a yes or a no

a yes so we’ll see to

below and one because I still

I did not consider myself a journalist

because in our country with only

use some of these instruments

one for even once and

we do not consider that person not

he used journalist for the simple fact of

have a medical stethoscope 16

for the simple act of putting on a suit and

tie and enter the courts one has already

lawyer for the simple act of sitting

someone on the couch some friend and

clean up the follies mate through a

psychologist

the answer is not for the simple fact

to use some of these devices

considered a journalist

unfortunately yes by

what because our country

according to the journalist’s statute

professional according to a law makes more

of 70 years 70 years of 1944 to be

Journalist only needs 24

annual collaborations and for the 24

collaborations that are made during a

year and get paid for that does not say of

suitability training requirements

background and for worse still if you

wants to have an enrollment of

journalist

something that not many of us have why

process is quite cumbersome for

have the registration

it takes two years of paid work

working for two years and getting paid for

I am already a journalist

this situation is quite paradoxical

because it is one of the

professions with greater power within the

society

some say the fourth power to me

like to say that journalism is today the

first power

the question then anyone can

be a journalist or anyone can be

considered a journalist and at this point

it leaves a challenge the challenge the

next each of you grab your

cell phone a simple instrument

transmit this event account teach

the people to the interview the

organizers

go and come to give a summary go up

the posts and has not closed that at

end of the day

come somebody some journalist tell you

colleagues and even hire them to

job

then anybody today can be

considered journalism in our country

and unfortunately the answer is yes

duties to economists to lawyers

engineers up doctors those whose

profession is very difficult to enter and without

But in journalism it has a

host asked for this talk but

it can not be that there is a good journalist

without being a journalist he reiterated he can not

be that there is a good communicator without

be a journalist and answer to another

question can there be a good engineer

that we engineer can have a good

architect who is not an architect and is

that the central problem of our country

of this profession is that it is not

collegiate there is no journalist school

and that means that there is no regulation

but there are no conditions for

can enter

then internally journalism

is raising the germ of his

self destruction

because it seems that everything that appears in

the means when we say means

we include internet social networks and

the rest

today it seems that everything that appears is

journalism from a minimal situation

up a report

everything seems that the journalism that is the

journalism then there are hundreds of

interpretations of discussions of

bibliography about it but to

we think

and I particularly think of myself

experience in journalism is for

define it very briefly journalism of

investigation

if not it is not journalism and I do not say

just me

pedro figueroa from inside the

inside doing a program of

TV

what a journalism teacher said and

also from writing like gabriel

marquez

he said journalists should have

attitude and vocation is undoubtedly if one

do not see and do not want to be

is going to be a bad journalist too

I said that you have to have a conscience

ethics you always have 100

and insisted permanently and by

last he said that journalism

investigative by definition can not

have journalism that is not

investigation convinced of all this

and trying to honor what I just

say from inside the interior

from a city in a province of

country for three years

we try to do journalism

investigation

the program is called right and reverse and

arises from the invitation of

guillermo local producer library that

gave me everything served the name of

scenography

the only thing he asked me to fill us

of content neither more nor less

and from there we started the two with

this patriada we like to say sometimes

because it is quite difficult to propose a

research product from the

inside we do

we investigate and in that investigate

we look for data reports

We seek to seek, we seek to confront

we seek not to be the protagonists

us of the news

we think humbly but

convinced that an unpublished product

in the area in the city and maybe in the

inside the country

we seek to do journalism

research based on convictions

from certainties that we have but it is

Do weights are not exclusive

we have the absolute truth we are the

owners of the truth never we

we wrong on the contrary in these three

we have been wrong and very many years

because the other condition of the program

it’s learning

we are constantly learning from

Professionalism and journalism believe

that he already foresaw everything is

contributing to its self-destruction

this one of the investigations that

we did with greater transcendence and

also with more time he sued us

almost three or four months will start

find out and check tell

the exhaustive and concrete and official

that in times of electoral campaigns

municipal campaigns increased up to a

500 percent of social works in

relation to the rest of the students

this is sometimes said to be used

funds for the campaign that we did

prove it and so we did

We believe that we did not do so badly because

in fact it won us a provincial prize

as the second best research

audiovisual in all cordoba but the

investigative journalism is not only

discover these issues

she is like that now she goes out to pinti ghassan

lives in malaysia was in river third to

from an exchange with 18 years in

a secondary

I met her and said I have to

interviewing two months I was looking for

information about malaysia

I do not know about you but for me malaysia

its culture is far away

traditions their beliefs their relationship

with terrorism not what was happening and for

high of all this the interview had

that be the English language because not

he spoke spanish still this to me

it was a research challenge that

gave a lot of fruit especially

know them right and reverse what

we do is journalism and if we talk about

journalism is to ask and listen

I return this idea we should not be the

protagonists of the news and we should not

be the excluding at the time of

spread we differentiate something that brings us

many repercussions and

consequences

we differentiate the opinion of the

advertising information while

I’m talking, I’m selling you a

auto and I’m presenting as

information is not that while I’m

commenting I’m telling you this is the

truth believe me it’s not that while

presents a data he mixed it with the

two other edges we differentiate

explicitly each of these

scopes and said that brings us a risk

because many times

we lose ads or we do not gain data

for trying to differentiate ourselves in concrete

we have never charged for an interview

Well surely some will say that

nobody charges for interview in the

Newspaper

we are then the paladins of the

justice and we solve all the

problems to the people to the two questions

the answer is no we are not lawyers

and judges and prosecutors do not want

discover the absolute truths

all we do is provide data and

On the other hand we solve the problems

from the people

for me, journalism should bring me

data to people to solve their

problems which is quite different

We make formal requests for information

which is also a challenge

inside we are not used to

to give public information all the

information we ask we do and what

I saw that it would be the lobby sitting down to take

the famous coffee with officials for

that give us information but that we

say they did not give us that information

We try to focus on sources

officers and because particularly

because third 50 thousand inhabitants

we all know each other and how we know each other

everybody

sometimes it is difficult to handle these

issues of closeness and before a

exclusive what we do is respect ourselves

has gone from topics that only

we knew about us but we decided

preempt the people for not

play happened to them the exclusive air

is on the side and what we seek

respect of the person

our greatest achievement this point and in a

single word has been this continue

only remain a fact so that

take dimensions or two in reality

compared to Buenos Aires with cities

big as cordoba where they work 20

people in similar programs that

we are 33 we are five producer

general who speaks a cameraman

the minimum and then a makeup artist and

a barber who will try to highlight

to the best possible because he dares to

go out on television but beyond

that the difference is abysmal and it ‘s more

still abysmal if we talk about the

advertising issue a second of

publicity of what is paid advertising

in a channel of the country’s capital this

this advertising is our

annual annual budget as a program

inside the interior

the differences are evident then

what we have to do this point is

transcend advertising go beyond

of the advertising issues how

do what

journalism still did not find it

but if you want to say that advertising

conditions journalism

inevitably condition to journalism

explicit advertising or advertising

implicit explicitly propagated or the

propaganda even all this our

point of view

from my experience it contributes to the

self-destruction of journalism because

It is at risk of losing their own is

say when we talk about journalism from

research is not exclusive to the

great media and journalists

media should be part of all

the profession should be part of the

professional routine in the big thing and in what

small in the everyday and in reception

exceptional there is an abuse of

tremendous adjective video I did not leave

to see it spectacular extra news and

click to find what you’re going to

solve your life there is an adjective

constant

social networks help us in that

but we should go back to the rigor

of language

yes spectacular that is really

spectacular and the questions that we

we do as journalism of

research is what I have what

I have in front there is something beyond

what they are saying I can

find something beyond

and as a second question, what I

I have how I do to show it to

rest ethically and honestly

with these two questions there is a lot to

do in journalism in the interior

of the interior finally doing journalism and

do journalism research is

difficult very difficult and extremely

difficult to the point that one ends

putting their own resources

but it is also possible and

It is fundamentally necessary

all this to avoid the

self destruction

the newspaper three last data or three

latest ideas the objective truth does not

there is journalism conveys my truth

the truth and the only truth does not exist

on behalf of the people we do journalism

journalism many times you will have heard

bunch of media journalists say

we do it on behalf of the people

now I wonder how we do to

know the reality of the needs

of hundreds of billions of

people

and roll the ability to be

representing those with a simple

information

it will not be that we really want

convince people that what I give them

I’m giving like that to what yesterday

interest

and finally there is a phrase from George

orwell writer who says journalism is

everything that someone does not want

publish journalism is all that

someone does not want you to publish everything

others are public relations the

public relations is contributing

to the self-destruction of the newspaper a

final period more than more than a

requested a request is a necessity

everything I just told you in these

minutes everything you just saw not what

believe please do not believe me questions

put it the discussion investigate

find out refute contrast search

More data

journalists we should be reminded to

each moment

that we are not the gods that we are not the

that we have the truth that we are not the

that we have the only truth from the

interior of the interior be to be

journalist and be a journalist

research to save journalism

of his self-destruction

many thanks

[Applause]

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