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Read or Else | Ty Allan Jackson | TEDxBerkshires


[Music]

[Music] what if I is to tell you that each and

what if I is to tell you that each and

what if I is to tell you that each and every one of you have the power to

every one of you have the power to

every one of you have the power to suppress and minimize teen pregnancy

suppress and minimize teen pregnancy

suppress and minimize teen pregnancy teen drug use poverty mass incarceration

teen drug use poverty mass incarceration

teen drug use poverty mass incarceration and so much more by simply promoting

and so much more by simply promoting

and so much more by simply promoting something that each and every one of you

something that each and every one of you

something that each and every one of you do every single day and that thing is

do every single day and that thing is

do every single day and that thing is reading assuming that you all read I

reading assuming that you all read I

reading assuming that you all read I mean this is Ted so you guys I think are

mean this is Ted so you guys I think are

mean this is Ted so you guys I think are pretty smart right so Wow okay so my

pretty smart right so Wow okay so my

pretty smart right so Wow okay so my name is silent Jackson I am a children’s

name is silent Jackson I am a children’s

name is silent Jackson I am a children’s book author literacy advocate and the

book author literacy advocate and the

book author literacy advocate and the world’s largest self-proclaimed mama’s

world’s largest self-proclaimed mama’s

world’s largest self-proclaimed mama’s boy

boy

boy the mama’s boy part has nothing to do

the mama’s boy part has nothing to do

the mama’s boy part has nothing to do with this talk I just like to inject my

with this talk I just like to inject my

with this talk I just like to inject my mother in every single thing I do she’s

mother in every single thing I do she’s

mother in every single thing I do she’s my hero hi mom

my path to becoming an author and

my path to becoming an author and literacy advocate started with her when

literacy advocate started with her when

literacy advocate started with her when I was about five years old she would

I was about five years old she would

I was about five years old she would take my brother and I to the library and

take my brother and I to the library and

take my brother and I to the library and we would go and we would bring back as

we would go and we would bring back as

we would go and we would bring back as many books as we could possibly carry

many books as we could possibly carry

many books as we could possibly carry and we would bring him home to her bed

and we would bring him home to her bed

and we would bring him home to her bed which when you’re a kid your mother’s

which when you’re a kid your mother’s

which when you’re a kid your mother’s bed seems like a throne not like a bed

bed seems like a throne not like a bed

bed seems like a throne not like a bed and we would sit on that throne and she

and we would sit on that throne and she

and we would sit on that throne and she would spread out all the books that we

would spread out all the books that we

would spread out all the books that we had right along her bed and she would

had right along her bed and she would

had right along her bed and she would then read the books in sight with such

then read the books in sight with such

then read the books in sight with such enthusiasm and animation that it was

enthusiasm and animation that it was

enthusiasm and animation that it was like having Theodore right in front of

like having Theodore right in front of

like having Theodore right in front of you it was the thing that was the

you it was the thing that was the

you it was the thing that was the foundation that laid down for me to

foundation that laid down for me to

foundation that laid down for me to become the reader and they also that I

become the reader and they also that I

become the reader and they also that I am today

am today

am today fast forward to about ten years ago ten

fast forward to about ten years ago ten

fast forward to about ten years ago ten years ago my son asked me a question and

years ago my son asked me a question and

years ago my son asked me a question and this question would change my life and

this question would change my life and

this question would change my life and he very simply said hey Dad can we open

he very simply said hey Dad can we open

he very simply said hey Dad can we open up a lemonade stand sure son so we get a

up a lemonade stand sure son so we get a

up a lemonade stand sure son so we get a cardboard box we sit it right on top of

cardboard box we sit it right on top of

cardboard box we sit it right on top of on the corner of our street tablecloth a

on the corner of our street tablecloth a

on the corner of our street tablecloth a pitcher of lemonade little umbrellas you

pitcher of lemonade little umbrellas you

pitcher of lemonade little umbrellas you got to have two little umbrellas and in

got to have two little umbrellas and in

got to have two little umbrellas and in three hours this cute little kid made

three hours this cute little kid made

three hours this cute little kid made $50 selling lemonade that’s what I said

$50 selling lemonade that’s what I said

$50 selling lemonade that’s what I said and then it prompted him to ask another

and then it prompted him to ask another

and then it prompted him to ask another question he said dad what am I gonna do

question he said dad what am I gonna do

question he said dad what am I gonna do with all this money and the reality is I

with all this money and the reality is I

with all this money and the reality is I said in my great big authority fatherly

said in my great big authority fatherly

said in my great big authority fatherly voice I don’t know what is the

voice I don’t know what is the

voice I don’t know what is the seven-year-old kid do with 50 bucks so

seven-year-old kid do with 50 bucks so

seven-year-old kid do with 50 bucks so when I don’t know the answer to a

when I don’t know the answer to a

when I don’t know the answer to a question I go to the book store and I

question I go to the book store and I

question I go to the book store and I try to find a book to help me answer

try to find a book to help me answer

try to find a book to help me answer that question so I go to the local book

that question so I go to the local book

that question so I go to the local book store and out of the thousands of books

store and out of the thousands of books

store and out of the thousands of books that are on the Shelf I could not find

that are on the Shelf I could not find

that are on the Shelf I could not find one book to teach my son about finance

one book to teach my son about finance

one book to teach my son about finance and entrepreneurship long story short I

and entrepreneurship long story short I

and entrepreneurship long story short I decided to create and publish that book

decided to create and publish that book

decided to create and publish that book that book is titled Danny Dollar this

that book is titled Danny Dollar this

that book is titled Danny Dollar this book has inspired tens of thousands of

book has inspired tens of thousands of

book has inspired tens of thousands of children across the country to learn

children across the country to learn

children across the country to learn about finance and entrepreneurship

about finance and entrepreneurship

about finance and entrepreneurship I’m remarkably proud of this book and in

I’m remarkably proud of this book and in

I’m remarkably proud of this book and in fact this year I am piloting with an

fact this year I am piloting with an

fact this year I am piloting with an economics professor in Northern Kentucky

economics professor in Northern Kentucky

economics professor in Northern Kentucky University Danny Dollar Academy to help

University Danny Dollar Academy to help

University Danny Dollar Academy to help teach inner-city low-income kids about

teach inner-city low-income kids about

teach inner-city low-income kids about the importance of finance and

so this is my first book and as my first

so this is my first book and as my first book as any first author would do I went

book as any first author would do I went

book as any first author would do I went out and heavily promoted this book so I

out and heavily promoted this book so I

out and heavily promoted this book so I would go to schools in my community and

would go to schools in my community and

would go to schools in my community and I noticed something immediate upon me

I noticed something immediate upon me

I noticed something immediate upon me promoting this book a lot of kids simply

promoting this book a lot of kids simply

promoting this book a lot of kids simply did not like to read now that I can’t

did not like to read now that I can’t

did not like to read now that I can’t even fathom that as a kid I’d love to

even fathom that as a kid I’d love to

even fathom that as a kid I’d love to read and I instill this within my family

read and I instill this within my family

read and I instill this within my family so prominently my children love to read

so prominently my children love to read

so prominently my children love to read so I’m constantly surrounded by children

so I’m constantly surrounded by children

so I’m constantly surrounded by children who love to read but lo and behold as

who love to read but lo and behold as

who love to read but lo and behold as I’m promoting this book children telling

I’m promoting this book children telling

I’m promoting this book children telling me they’re not interested because they

me they’re not interested because they

me they’re not interested because they don’t like reading so I just decided to

don’t like reading so I just decided to

don’t like reading so I just decided to discover why is it that children don’t

discover why is it that children don’t

discover why is it that children don’t like to read so as I’m making this

like to read so as I’m making this

like to read so as I’m making this discovery I discovered something else

discovery I discovered something else

discovery I discovered something else that was incredibly incredibly damaging

that was incredibly incredibly damaging

that was incredibly incredibly damaging and what it is is that there are several

and what it is is that there are several

and what it is is that there are several statistics and these statistics change

statistics and these statistics change

statistics and these statistics change the way that I promote literacy two out

the way that I promote literacy two out

the way that I promote literacy two out of three children who cannot read

of three children who cannot read

of three children who cannot read proficiently by the fourth grade will

proficiently by the fourth grade will

proficiently by the fourth grade will end up incarcerated or on welfare

end up incarcerated or on welfare

end up incarcerated or on welfare whenever I say that quote I get

whenever I say that quote I get

whenever I say that quote I get goosebumps like I have right now to

goosebumps like I have right now to

goosebumps like I have right now to compound that 85% of all teens who go

compound that 85% of all teens who go

compound that 85% of all teens who go through the judicial system are

through the judicial system are

through the judicial system are functionally illiterate to coincide with

functionally illiterate to coincide with

functionally illiterate to coincide with that 70% of all inmates today cannot

that 70% of all inmates today cannot

that 70% of all inmates today cannot read above a fourth-grade level there is

read above a fourth-grade level there is

read above a fourth-grade level there is a direct connection between illiteracy

a direct connection between illiteracy

a direct connection between illiteracy and incarceration in this country it

and incarceration in this country it

and incarceration in this country it totally changed the way that I no longer

totally changed the way that I no longer

totally changed the way that I no longer wanted to promote just books I wanted to

wanted to promote just books I wanted to

wanted to promote just books I wanted to promote the importance of reading so but

promote the importance of reading so but

promote the importance of reading so but instead of just promoting it to children

instead of just promoting it to children

instead of just promoting it to children I wanted it to promote it to the people

I wanted it to promote it to the people

I wanted it to promote it to the people that it impacts the most people who are

that it impacts the most people who are

that it impacts the most people who are already in jail so myself or my business

already in jail so myself or my business

already in jail so myself or my business partner Eddie Taylor created this

partner Eddie Taylor created this

partner Eddie Taylor created this program and this program is is titled

program and this program is is titled

program and this program is is titled full full stands for families United

full full stands for families United

full full stands for families United through the love of literacy it is a

through the love of literacy it is a

through the love of literacy it is a three-step program that we’ve done with

three-step program that we’ve done with

three-step program that we’ve done with several jails here in Massachusetts and

several jails here in Massachusetts and

several jails here in Massachusetts and we promote the importance of reading the

we promote the importance of reading the

we promote the importance of reading the power of reading and we help instill

power of reading and we help instill

power of reading and we help instill into the side and into these

into the side and into these

into the side and into these participants we don’t like to call them

participants we don’t like to call them

participants we don’t like to call them inmates we like to call them

inmates we like to call them

inmates we like to call them participants

participants

participants that they still have the power to

that they still have the power to

that they still have the power to promote the importance of reading to

promote the importance of reading to

promote the importance of reading to their children despite them being

their children despite them being

their children despite them being incarcerated at the end of the step at

incarcerated at the end of the step at

incarcerated at the end of the step at the end of this program they all have an

the end of this program they all have an

the end of this program they all have an opportunity to read my picture book

opportunity to read my picture book

opportunity to read my picture book title when I close my eyes and be

title when I close my eyes and be

title when I close my eyes and be recorded we take that recording we put

recorded we take that recording we put

recorded we take that recording we put it in a DVD and along with that book we

it in a DVD and along with that book we

it in a DVD and along with that book we send it to their children so that they

send it to their children so that they

send it to their children so that they can have their mom or dad reading them a

can have their mom or dad reading them a

can have their mom or dad reading them a story whenever they want I like to show

story whenever they want I like to show

story whenever they want I like to show you a brief example of what that looks

you a brief example of what that looks

you a brief example of what that looks like hey miss you man about to get into

like hey miss you man about to get into

like hey miss you man about to get into the story it’s a very good story it’s a

the story it’s a very good story it’s a

the story it’s a very good story it’s a story about Alan Jackson illustrated by

story about Alan Jackson illustrated by

story about Alan Jackson illustrated by Jonathan shears called when I close my

Jonathan shears called when I close my

Jonathan shears called when I close my eyes good morning to me it’s a beautiful

eyes good morning to me it’s a beautiful

eyes good morning to me it’s a beautiful day time to get dressed and go out and

day time to get dressed and go out and

day time to get dressed and go out and play want to go play job have a little

play want to go play job have a little

play want to go play job have a little bit of fun Oh daughter love my world

bit of fun Oh daughter love my world

bit of fun Oh daughter love my world outside it’s so much fun when I close my

outside it’s so much fun when I close my

outside it’s so much fun when I close my eyes you miss going to the park with me

eyes you miss going to the park with me

eyes you miss going to the park with me don’t you don’t worry we’d be back at

don’t you don’t worry we’d be back at

don’t you don’t worry we’d be back at the park soon when I close my eyes I’m

the park soon when I close my eyes I’m

the park soon when I close my eyes I’m so far away in the middle of the jungle

so far away in the middle of the jungle

so far away in the middle of the jungle is where I love to play see the monkeys

is where I love to play see the monkeys

is where I love to play see the monkeys job you like the monkeys don’t you I

job you like the monkeys don’t you I

job you like the monkeys don’t you I could hang around with a monkey and play

could hang around with a monkey and play

could hang around with a monkey and play cards with a cheetah break dance with a

cards with a cheetah break dance with a

cards with a cheetah break dance with a gorilla or put spots on the zebra you

gorilla or put spots on the zebra you

gorilla or put spots on the zebra you like to paint quite sure you do

like to paint quite sure you do

like to paint quite sure you do I miss paint with you to play house with

I miss paint with you to play house with

I miss paint with you to play house with a elephant while making fajitas have a

a elephant while making fajitas have a

a elephant while making fajitas have a tea party with a Rando whose name is

tea party with a Rando whose name is

tea party with a Rando whose name is Juanita I’m having so much fun oh how

Juanita I’m having so much fun oh how

Juanita I’m having so much fun oh how time flies to be back at the pop I just

time flies to be back at the pop I just

time flies to be back at the pop I just opened my eyes I had to cut the video

opened my eyes I had to cut the video

opened my eyes I had to cut the video off short for two reasons one I don’t

off short for two reasons one I don’t

off short for two reasons one I don’t have that much time to most of you would

have that much time to most of you would

have that much time to most of you would be crying at the end of this video

be crying at the end of this video

be crying at the end of this video aren’t there’s people already crying at

aren’t there’s people already crying at

aren’t there’s people already crying at the end of this video this program has

the end of this video this program has

the end of this video this program has been remarkably and powerful pretty much

been remarkably and powerful pretty much

been remarkably and powerful pretty much every single participant that we have

every single participant that we have

every single participant that we have has gone through that’s gone through

has gone through that’s gone through

has gone through that’s gone through this program is

this program is

this program is vote such amazing emotion at the end of

vote such amazing emotion at the end of

vote such amazing emotion at the end of the program at the end of reading this

the program at the end of reading this

the program at the end of reading this video they all get an opportunity to sit

video they all get an opportunity to sit

video they all get an opportunity to sit down close the book and talk to their

down close the book and talk to their

down close the book and talk to their family specifically their children and

family specifically their children and

family specifically their children and most of them of course express great

most of them of course express great

most of them of course express great sorrow and remorse for being away from

sorrow and remorse for being away from

sorrow and remorse for being away from them and they all say that they’re sorry

them and they all say that they’re sorry

them and they all say that they’re sorry when they’re done with this program when

when they’re done with this program when

when they’re done with this program when they’re done that with that particular

they’re done that with that particular

they’re done that with that particular segment many of them are in tears and I

segment many of them are in tears and I

segment many of them are in tears and I always ask each and every one of them

always ask each and every one of them

always ask each and every one of them why are they crying and the responses I

why are they crying and the responses I

why are they crying and the responses I get are amazing some of them say I’ve

get are amazing some of them say I’ve

get are amazing some of them say I’ve never read a book to my child before

never read a book to my child before

never read a book to my child before many of them have said I’ve never read a

many of them have said I’ve never read a

many of them have said I’ve never read a book before and one in particular stands

book before and one in particular stands

book before and one in particular stands out that this one participant had said I

out that this one participant had said I

out that this one participant had said I just feel like I just did something

just feel like I just did something

just feel like I just did something incredibly important for my child and it

incredibly important for my child and it

incredibly important for my child and it may be the first time I’ve done so this

may be the first time I’ve done so this

may be the first time I’ve done so this program is unbelievably special but it

program is unbelievably special but it

program is unbelievably special but it also forced us to do a little bit more

also forced us to do a little bit more

also forced us to do a little bit more research and in doing so we came across

research and in doing so we came across

research and in doing so we came across this statement from the Department of

this statement from the Department of

this statement from the Department of Justice the link between academic

Justice the link between academic

Justice the link between academic failure and delinquency violence and

failure and delinquency violence and

failure and delinquency violence and crime is wielding – reading failure in

crime is wielding – reading failure in

crime is wielding – reading failure in other words if we are not promoting the

other words if we are not promoting the

other words if we are not promoting the importance of reading we are welcoming

importance of reading we are welcoming

importance of reading we are welcoming into our our lives incarceration poor

into our our lives incarceration poor

into our our lives incarceration poor health in just a number of issues so I

health in just a number of issues so I

health in just a number of issues so I thought to myself this basically is

thought to myself this basically is

thought to myself this basically is saying read or else that sounds like

saying read or else that sounds like

saying read or else that sounds like something you should put on a t-shirt

something you should put on a t-shirt

something you should put on a t-shirt oh so that’s exactly what we did we took

oh so that’s exactly what we did we took

oh so that’s exactly what we did we took this slogan and we put it on a t-shirt

this slogan and we put it on a t-shirt

this slogan and we put it on a t-shirt and the results from wearing his

and the results from wearing his

and the results from wearing his t-shirts were immediate and profound we

t-shirts were immediate and profound we

t-shirts were immediate and profound we could not walk a block without someone

could not walk a block without someone

could not walk a block without someone going that’s a great shirt and I’d say

going that’s a great shirt and I’d say

going that’s a great shirt and I’d say yeah I know read or else I get it we get

yeah I know read or else I get it we get

yeah I know read or else I get it we get it – and then the question I was waiting

it – and then the question I was waiting

it – and then the question I was waiting for once I had these hence we had these

for once I had these hence we had these

for once I had these hence we had these shirts established I knew I was going to

shirts established I knew I was going to

shirts established I knew I was going to get this question and I could not wait

get this question and I could not wait

get this question and I could not wait for this question and the question is or

for this question and the question is or

for this question and the question is or else what

else what

else what and I would say six six one your teenage

and I would say six six one your teenage

and I would say six six one your teenage daughter is six times more likely to

daughter is six times more likely to

daughter is six times more likely to become pregnant if her reading level is

become pregnant if her reading level is

become pregnant if her reading level is below the fourth grade

below the fourth grade

below the fourth grade so read or else I would go another block

so read or else I would go another block

so read or else I would go another block and someone would say or else what and I

and someone would say or else what and I

and someone would say or else what and I say seventy five seventy five of all

say seventy five seventy five of all

say seventy five seventy five of all recipients of welfare are functionally

recipients of welfare are functionally

recipients of welfare are functionally illiterate and someone again would say

illiterate and someone again would say

illiterate and someone again would say or what

or what

or what and I would say ninety ninety percent of

and I would say ninety ninety percent of

and I would say ninety ninety percent of all dropouts are on welfare and also

all dropouts are on welfare and also

all dropouts are on welfare and also when you are dropout and are

when you are dropout and are

when you are dropout and are functionally illiterate you no longer

functionally illiterate you no longer

functionally illiterate you no longer qualify for ninety percent of the jobs

qualify for ninety percent of the jobs

qualify for ninety percent of the jobs in this country there is a direct

in this country there is a direct

in this country there is a direct connection to illiteracy and poverty and

connection to illiteracy and poverty and

connection to illiteracy and poverty and incarceration and you name it so we went

incarceration and you name it so we went

incarceration and you name it so we went on a spree Gaede to go out and promote

on a spree Gaede to go out and promote

on a spree Gaede to go out and promote this t-shirt and lo and behold it

this t-shirt and lo and behold it

this t-shirt and lo and behold it started selling like crazy and people

started selling like crazy and people

started selling like crazy and people all across the world were starting to

all across the world were starting to

all across the world were starting to buy these shirts and as great as it was

buy these shirts and as great as it was

buy these shirts and as great as it was to have this walking talking billboard

to have this walking talking billboard

to have this walking talking billboard all across the world promoting read or

all across the world promoting read or

all across the world promoting read or else we wanted it to have an even more

else we wanted it to have an even more

else we wanted it to have an even more profound impact so we decided that with

profound impact so we decided that with

profound impact so we decided that with every single purchase of a t-shirt or a

every single purchase of a t-shirt or a

every single purchase of a t-shirt or a hoodie that has the read Oros logo that

hoodie that has the read Oros logo that

hoodie that has the read Oros logo that we would send a book to a child in a

we would send a book to a child in a

we would send a book to a child in a homeless shelter to help sever the cycle

homeless shelter to help sever the cycle

homeless shelter to help sever the cycle of poverty that obviously exists inside

of poverty that obviously exists inside

of poverty that obviously exists inside their lives and what book did we decide

their lives and what book did we decide

their lives and what book did we decide to send them well duh Danny dollar what

to send them well duh Danny dollar what

to send them well duh Danny dollar what better book to send a child that is

better book to send a child that is

better book to send a child that is struggling economically than to teach

struggling economically than to teach

struggling economically than to teach them about the importance of finance and

them about the importance of finance and

them about the importance of finance and entrepreneurship product prompt programs

entrepreneurship product prompt programs

entrepreneurship product prompt programs like the full program or read or else

like the full program or read or else

like the full program or read or else are our little way for us to put a dent

are our little way for us to put a dent

are our little way for us to put a dent in illiteracy but each and every one of

in illiteracy but each and every one of

in illiteracy but each and every one of you have the power to do the exact same

you have the power to do the exact same

you have the power to do the exact same thing in your world and when I say your

thing in your world and when I say your

thing in your world and when I say your world I mean the world that’s most

world I mean the world that’s most

world I mean the world that’s most important to you your home so I’d like

important to you your home so I’d like

important to you your home so I’d like to offer a couple of things that you can

to offer a couple of things that you can

to offer a couple of things that you can to incite your little reader if he or

to incite your little reader if he or

to incite your little reader if he or she isn’t one already to help that to

she isn’t one already to help that to

she isn’t one already to help that to help them establish them to be a reader

help them establish them to be a reader

help them establish them to be a reader one of the things that we can do is go

one of the things that we can do is go

one of the things that we can do is go to the movies I’m a huge fan of the

to the movies I’m a huge fan of the

to the movies I’m a huge fan of the movies and chances are when my little

movies and chances are when my little

movies and chances are when my little kids are telling me they want to go to a

kids are telling me they want to go to a

kids are telling me they want to go to a movie more than likely that movie has

movie more than likely that movie has

movie more than likely that movie has already been a book so we’ll go to the

already been a book so we’ll go to the

already been a book so we’ll go to the book store and get the book and read it

book store and get the book and read it

book store and get the book and read it first and I’m talking current movies

first and I’m talking current movies

first and I’m talking current movies from Diary of a Wimpy Kid or Captain

from Diary of a Wimpy Kid or Captain

from Diary of a Wimpy Kid or Captain Underpants that are in the theaters but

Underpants that are in the theaters but

Underpants that are in the theaters but have all read about war first books or

have all read about war first books or

have all read about war first books or even movies like Shrek which was first a

even movies like Shrek which was first a

even movies like Shrek which was first a book before it was before it was a movie

book before it was before it was a movie

book before it was before it was a movie even The Wizard of Oz has it was one of

even The Wizard of Oz has it was one of

even The Wizard of Oz has it was one of the most amazing books if you have not

the most amazing books if you have not

the most amazing books if you have not read The Wizard of Oz and I know you’ve

read The Wizard of Oz and I know you’ve

read The Wizard of Oz and I know you’ve all seen it you need to read that book

all seen it you need to read that book

all seen it you need to read that book that book is crazy so if you want to

that book is crazy so if you want to

that book is crazy so if you want to help encourage little readers at home

help encourage little readers at home

help encourage little readers at home take them to the movies the other place

take them to the movies the other place

take them to the movies the other place that you really need to take them is the

that you really need to take them is the

that you really need to take them is the library in my opinion the library is the

library in my opinion the library is the

library in my opinion the library is the most powerful important yet underused

most powerful important yet underused

most powerful important yet underused resource in the country if knowledge is

resource in the country if knowledge is

resource in the country if knowledge is power and books are where you get

power and books are where you get

power and books are where you get knowledge the library is the ideal place

knowledge the library is the ideal place

knowledge the library is the ideal place to go and get them not to mention the

to go and get them not to mention the

to go and get them not to mention the purchase a book is pretty darn expensive

purchase a book is pretty darn expensive

purchase a book is pretty darn expensive and at the library you can take out

and at the library you can take out

and at the library you can take out almost as many books as you want for

almost as many books as you want for

almost as many books as you want for free 99 so it is essential for you to go

free 99 so it is essential for you to go

free 99 so it is essential for you to go to the library not to mention that the

to the library not to mention that the

to the library not to mention that the library has found new and creative ways

library has found new and creative ways

library has found new and creative ways to get you in from having movie nights

to get you in from having movie nights

to get you in from having movie nights and author readings even my local

and author readings even my local

and author readings even my local library has Lego nights every other week

library has Lego nights every other week

library has Lego nights every other week to get families inside which i think is

to get families inside which i think is

to get families inside which i think is pretty awesome

pretty awesome

pretty awesome but the most important and powerful

but the most important and powerful

but the most important and powerful thing that you can do to help establish

thing that you can do to help establish

thing that you can do to help establish a little reader is to lead by example

a little reader is to lead by example

a little reader is to lead by example my favorite poet James Baldwin once said

my favorite poet James Baldwin once said

my favorite poet James Baldwin once said that our children resist listening to

that our children resist listening to

that our children resist listening to their parents but they never fail to

their parents but they never fail to

their parents but they never fail to emulate them it is essential that for

emulate them it is essential that for

emulate them it is essential that for you as the primary teacher of your child

you as the primary teacher of your child

you as the primary teacher of your child for you to set the example and read with

for you to set the example and read with

for you to set the example and read with and to and around your children as well

and to and around your children as well

and to and around your children as well as all the people that your child

as all the people that your child

as all the people that your child gravitates to

gravitates to

gravitates to and I don’t just mean inside the home I

and I don’t just mean inside the home I

and I don’t just mean inside the home I want to show you a share with you a

want to show you a share with you a

want to show you a share with you a little trick if you really want to

little trick if you really want to

little trick if you really want to create a little reader in the home don’t

create a little reader in the home don’t

create a little reader in the home don’t promote it to your child promote it to

promote it to your child promote it to

promote it to your child promote it to your child’s best friend because if you

your child’s best friend because if you

your child’s best friend because if you think that your child listens to you

think that your child listens to you

think that your child listens to you more than they listen to their best

more than they listen to their best

more than they listen to their best friend I got some news for you so the

friend I got some news for you so the

friend I got some news for you so the next time that you really want to

next time that you really want to

next time that you really want to encourage your child to read take your

encourage your child to read take your

encourage your child to read take your child and their friend to the bookstore

child and their friend to the bookstore

child and their friend to the bookstore and buy them the same book and then do

and buy them the same book and then do

and buy them the same book and then do something I love to do challenge them

something I love to do challenge them

something I love to do challenge them hey Little Billy I bet you can’t read

hey Little Billy I bet you can’t read

hey Little Billy I bet you can’t read that book in a week

that book in a week

that book in a week oh yeah mr. Jackson I could read that

oh yeah mr. Jackson I could read that

oh yeah mr. Jackson I could read that book in five days and I guarantee you

book in five days and I guarantee you

book in five days and I guarantee you that your child will jump in and want to

that your child will jump in and want to

that your child will jump in and want to do the same thing if not beat his little

do the same thing if not beat his little

do the same thing if not beat his little friend so it’s important for us to have

friend so it’s important for us to have

friend so it’s important for us to have this creativity for us to encourage our

this creativity for us to encourage our

this creativity for us to encourage our children to read the things that that

children to read the things that that

children to read the things that that all three of these suggestions have in

all three of these suggestions have in

all three of these suggestions have in common is you you are the catalyst for

common is you you are the catalyst for

common is you you are the catalyst for changing this world by changing your

changing this world by changing your

changing this world by changing your children to make them more literate if

children to make them more literate if

children to make them more literate if the first time that your child has a

the first time that your child has a

the first time that your child has a book read to them is within a circle in

book read to them is within a circle in

book read to them is within a circle in kindergarten then you are failing as a

kindergarten then you are failing as a

kindergarten then you are failing as a parent I have one more number for you

parent I have one more number for you

parent I have one more number for you actually technically – it’s this one and

actually technically – it’s this one and

actually technically – it’s this one and it’s pretty darn large 32 million and

it’s pretty darn large 32 million and

it’s pretty darn large 32 million and those are the amount of adults that

those are the amount of adults that

those are the amount of adults that cannot read in this country today that

cannot read in this country today that

cannot read in this country today that is absolutely positively devastating and

is absolutely positively devastating and

is absolutely positively devastating and if you don’t think that affects you you

if you don’t think that affects you you

if you don’t think that affects you you are absolutely wrong because it’s these

are absolutely wrong because it’s these

are absolutely wrong because it’s these 32 million people that are going to be

32 million people that are going to be

32 million people that are going to be dependent upon our welfare system there

dependent upon our welfare system there

dependent upon our welfare system there are going to be victims of our

are going to be victims of our

are going to be victims of our incarceration system and who’s flipping

incarceration system and who’s flipping

incarceration system and who’s flipping the bill for these things

the bill for these things

the bill for these things you are so illiteracy impacts every

you are so illiteracy impacts every

you are so illiteracy impacts every single one of us every single day so it

single one of us every single day so it

single one of us every single day so it is our obligation to promote their

is our obligation to promote their

is our obligation to promote their importance and the joy and the power of

importance and the joy and the power of

importance and the joy and the power of reading and we can all do that with one

reading and we can all do that with one

reading and we can all do that with one final number and that is one all it

final number and that is one all it

final number and that is one all it takes is one book and one child to

takes is one book and one child to

takes is one book and one child to change a life if you are all readers and

change a life if you are all readers and

change a life if you are all readers and no you are you all had one book that

no you are you all had one book that

no you are you all had one book that shifted everything and it did it for me

shifted everything and it did it for me

shifted everything and it did it for me as well and it is up to us as parents

as well and it is up to us as parents

as well and it is up to us as parents and guardians and loved ones and

and guardians and loved ones and

and guardians and loved ones and grandparents to expose our children to

grandparents to expose our children to

grandparents to expose our children to that one book and it may take dozens it

that one book and it may take dozens it

that one book and it may take dozens it may even take hundreds of books for you

may even take hundreds of books for you

may even take hundreds of books for you to get to that point but it is an

to get to that point but it is an

to get to that point but it is an investment worth making for you to do

investment worth making for you to do

investment worth making for you to do that and impact our lives I beg you I

that and impact our lives I beg you I

that and impact our lives I beg you I plead with you for behalf of the welfare

plead with you for behalf of the welfare

plead with you for behalf of the welfare of our country and our world to read and

of our country and our world to read and

of our country and our world to read and promote reading or else thank you

promote reading or else thank you

promote reading or else thank you [Applause]

[Applause]

[Applause] [Music]

”

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