[Music] hey everybody wow that’s a lofty title
hey everybody wow that’s a lofty title
hey everybody wow that’s a lofty title I’m a kid from Akron Ohio so that might
I’m a kid from Akron Ohio so that might
I’m a kid from Akron Ohio so that might be the most complicated thing that ever
be the most complicated thing that ever
be the most complicated thing that ever ran through my brain that’s me as a
ran through my brain that’s me as a
ran through my brain that’s me as a little boy and I always think of Akron
little boy and I always think of Akron
little boy and I always think of Akron is sort of Detroit’s smaller in stature
is sort of Detroit’s smaller in stature
is sort of Detroit’s smaller in stature less successful less musical cousin you
less successful less musical cousin you
less successful less musical cousin you guys made the cars we made the tires and
guys made the cars we made the tires and
guys made the cars we made the tires and my grandfather worked in a tire factory
my grandfather worked in a tire factory
my grandfather worked in a tire factory for 40 years fast-forward 40 years here
for 40 years fast-forward 40 years here
for 40 years fast-forward 40 years here me is me as a father I work at a company
me is me as a father I work at a company
me is me as a father I work at a company called isobar we are a digital agency
called isobar we are a digital agency
called isobar we are a digital agency and here in Detroit we do a lot of work
and here in Detroit we do a lot of work
and here in Detroit we do a lot of work for General Motors including making
for General Motors including making
for General Motors including making virtual reality experiences part of my
virtual reality experiences part of my
virtual reality experiences part of my job is to investigate new technologies
job is to investigate new technologies
job is to investigate new technologies and trends and how those apply to
and trends and how those apply to
and trends and how those apply to businesses and we often talk about
businesses and we often talk about
businesses and we often talk about innovation to me innovation is this
innovation to me innovation is this
innovation to me innovation is this practice of connecting dots that were
practice of connecting dots that were
practice of connecting dots that were previously not connected trying to find
previously not connected trying to find
previously not connected trying to find out ways to do things that perhaps we
out ways to do things that perhaps we
out ways to do things that perhaps we didn’t intend but that lead to solutions
didn’t intend but that lead to solutions
didn’t intend but that lead to solutions to big problems we often try to force it
to big problems we often try to force it
to big problems we often try to force it and sometimes that doesn’t work and
and sometimes that doesn’t work and
and sometimes that doesn’t work and sometimes the unforced examples are most
sometimes the unforced examples are most
sometimes the unforced examples are most beautiful one day sitting in our office
beautiful one day sitting in our office
beautiful one day sitting in our office in Chicago I was working with a team we
in Chicago I was working with a team we
in Chicago I was working with a team we were talking about how can we recreate
were talking about how can we recreate
were talking about how can we recreate physical spaces and how can we provide
physical spaces and how can we provide
physical spaces and how can we provide more context to people using these types
more context to people using these types
more context to people using these types of digital experiences because if you
of digital experiences because if you
of digital experiences because if you don’t know vr is pretty cool and it’s
don’t know vr is pretty cool and it’s
don’t know vr is pretty cool and it’s going to be very important to us over
going to be very important to us over
going to be very important to us over the next five or so years this is the
the next five or so years this is the
the next five or so years this is the view from the Chicago office and I had
view from the Chicago office and I had
view from the Chicago office and I had this inspired moment because the week
this inspired moment because the week
this inspired moment because the week before my wife and I were on the Chicago
before my wife and I were on the Chicago
before my wife and I were on the Chicago architectural tour if you’ve never done
architectural tour if you’ve never done
architectural tour if you’ve never done that it’s pretty interesting and they
that it’s pretty interesting and they
that it’s pretty interesting and they give you this point that all of the land
give you this point that all of the land
give you this point that all of the land east of michigan avenue at one time was
east of michigan avenue at one time was
east of michigan avenue at one time was lake and after the Great Chicago Fire
lake and after the Great Chicago Fire
lake and after the Great Chicago Fire they dumped the remnants of the ashes
they dumped the remnants of the ashes
they dumped the remnants of the ashes into the lake to create land this
into the lake to create land this
into the lake to create land this happens all over the world but you never
happens all over the world but you never
happens all over the world but you never really have context on what that means
really have context on what that means
really have context on what that means and so let’s take a look that used to
and so let’s take a look that used to
and so let’s take a look that used to all be lake that was all lake and that
all be lake that was all lake and that
all be lake that was all lake and that was all lake that is an area about three
was all lake that is an area about three
was all lake that is an area about three times the size of downtown Detroit
times the size of downtown Detroit
times the size of downtown Detroit proper all right so it makes me think to
proper all right so it makes me think to
proper all right so it makes me think to myself and ask this question which we
myself and ask this question which we
myself and ask this question which we often do
often do
often do in the world of innovation we don’t know
in the world of innovation we don’t know
in the world of innovation we don’t know if we’re always right but we have to
if we’re always right but we have to
if we’re always right but we have to question things are there better ways to
question things are there better ways to
question things are there better ways to visualize change or deconstruction or
visualize change or deconstruction or
visualize change or deconstruction or the reconstruction can we provide more
the reconstruction can we provide more
the reconstruction can we provide more context to people and how can we better
context to people and how can we better
context to people and how can we better preserve today for the benefit of people
preserve today for the benefit of people
preserve today for the benefit of people tomorrow we have these current tools
tomorrow we have these current tools
tomorrow we have these current tools maps and illustrations & paintings in
maps and illustrations & paintings in
maps and illustrations & paintings in photography and video and time-lapse
photography and video and time-lapse
photography and video and time-lapse videos and maybe 3d videos if you’re
videos and maybe 3d videos if you’re
videos and maybe 3d videos if you’re really lucky and have a lot of money and
really lucky and have a lot of money and
really lucky and have a lot of money and in the course of putting the slide
in the course of putting the slide
in the course of putting the slide together I did some research and I found
together I did some research and I found
together I did some research and I found this beautiful picture of the fox
this beautiful picture of the fox
this beautiful picture of the fox theater here in Detroit because this is
theater here in Detroit because this is
theater here in Detroit because this is from the 60s right no it says Aretha
from the 60s right no it says Aretha
from the 60s right no it says Aretha Franklin still not from the 60s because
Franklin still not from the 60s because
Franklin still not from the 60s because you can see in the corner on the right
you can see in the corner on the right
you can see in the corner on the right hand side there’s a little bit of a
hand side there’s a little bit of a
hand side there’s a little bit of a second city sign and that didn’t appear
second city sign and that didn’t appear
second city sign and that didn’t appear in detroit until the 90s and so even the
in detroit until the 90s and so even the
in detroit until the 90s and so even the ways we think about capturing things
ways we think about capturing things
ways we think about capturing things today don’t always provide the right
today don’t always provide the right
today don’t always provide the right kind of context okay so moving forward
kind of context okay so moving forward
kind of context okay so moving forward maybe there is a way to do this by using
maybe there is a way to do this by using
maybe there is a way to do this by using drones and virtual reality that might
drones and virtual reality that might
drones and virtual reality that might sound crazy to some you but let me
sound crazy to some you but let me
sound crazy to some you but let me explain there is a process called
explain there is a process called
explain there is a process called photogrammetry photogrammetry is a an
photogrammetry photogrammetry is a an
photogrammetry photogrammetry is a an old process used to create Maps you got
old process used to create Maps you got
old process used to create Maps you got to think back before we had airplanes we
to think back before we had airplanes we
to think back before we had airplanes we walked around and tried to create maps
walked around and tried to create maps
walked around and tried to create maps and they probably weren’t that accurate
and they probably weren’t that accurate
and they probably weren’t that accurate but the once we got into the air we
but the once we got into the air we
but the once we got into the air we could use expensive airplanes with
could use expensive airplanes with
could use expensive airplanes with expensive cameras take aerial
expensive cameras take aerial
expensive cameras take aerial photographs and measure distances using
photographs and measure distances using
photographs and measure distances using them well today because of the consumer
them well today because of the consumer
them well today because of the consumer market in innovation in drones or UAVs
market in innovation in drones or UAVs
market in innovation in drones or UAVs is the more astute might call them we
is the more astute might call them we
is the more astute might call them we have low cost flying cameras and we also
have low cost flying cameras and we also
have low cost flying cameras and we also have a lot of companies that have
have a lot of companies that have
have a lot of companies that have created software to take advantage of
created software to take advantage of
created software to take advantage of these low-cost flying cameras to do what
these low-cost flying cameras to do what
these low-cost flying cameras to do what I’m about to show you requires two types
I’m about to show you requires two types
I’m about to show you requires two types of flights first you identify something
of flights first you identify something
of flights first you identify something that you want to preserve historically
that you want to preserve historically
that you want to preserve historically you fly around it in a circle and you
you fly around it in a circle and you
you fly around it in a circle and you take a bunch of pictures the GPS in the
take a bunch of pictures the GPS in the
take a bunch of pictures the GPS in the German records all of this and its
German records all of this and its
German records all of this and its position and the where the camera was
position and the where the camera was
position and the where the camera was faced in a lot of other settings embeds
faced in a lot of other settings embeds
faced in a lot of other settings embeds it into the photograph then you do a
it into the photograph then you do a
it into the photograph then you do a scanning flight similar type of flight
scanning flight similar type of flight
scanning flight similar type of flight obviously not a circle so drones and
obviously not a circle so drones and
obviously not a circle so drones and photogrammetry what’s that look like
photogrammetry what’s that look like
photogrammetry what’s that look like well it looks like that it’s pretty cool
well it looks like that it’s pretty cool
well it looks like that it’s pretty cool that’s a 3d model of a temple in
that’s a 3d model of a temple in
that’s a 3d model of a temple in thailand
thailand
thailand really inspired me and I wanted to say
really inspired me and I wanted to say
really inspired me and I wanted to say to myself well could I go there this is
to myself well could I go there this is
to myself well could I go there this is orange island in orange aisle in China
orange island in orange aisle in China
orange island in orange aisle in China that is a giant sculpture of general mal
that is a giant sculpture of general mal
that is a giant sculpture of general mal but there is this problem with
but there is this problem with
but there is this problem with perception of drones these people don’t
perception of drones these people don’t
perception of drones these people don’t want you to fly over their backyard
want you to fly over their backyard
want you to fly over their backyard because you’re going to spy on them and
because you’re going to spy on them and
because you’re going to spy on them and this guy is the defender of privacy is
this guy is the defender of privacy is
this guy is the defender of privacy is actually a marketing campaign by a
actually a marketing campaign by a
actually a marketing campaign by a company that makes silencers for
company that makes silencers for
company that makes silencers for shotguns because we need woes so that
shotguns because we need woes so that
shotguns because we need woes so that you can shoot drones out of the sky with
you can shoot drones out of the sky with
you can shoot drones out of the sky with that bothering your neighbors this town
that bothering your neighbors this town
that bothering your neighbors this town in deer deer trail Colorado actually had
in deer deer trail Colorado actually had
in deer deer trail Colorado actually had a legislation on the books that
a legislation on the books that
a legislation on the books that thankfully didn’t pass that was where
thankfully didn’t pass that was where
thankfully didn’t pass that was where they were considering a bounty on drones
they were considering a bounty on drones
they were considering a bounty on drones and issuing hunting licenses no
and issuing hunting licenses no
and issuing hunting licenses no ignorance folks no lack or no problem
ignorance folks no lack or no problem
ignorance folks no lack or no problem with perception so photogrammetry with
with perception so photogrammetry with
with perception so photogrammetry with drones is pretty cool but viewing 3d
drones is pretty cool but viewing 3d
drones is pretty cool but viewing 3d models on a flat screen not so awesome
models on a flat screen not so awesome
models on a flat screen not so awesome this is where we bring in VR so if you
this is where we bring in VR so if you
this is where we bring in VR so if you have an experienced VR you should this
have an experienced VR you should this
have an experienced VR you should this is the year for VR if you don’t know
is the year for VR if you don’t know
is the year for VR if you don’t know that but people have a perception
that but people have a perception
that but people have a perception problem with VR also that when we do
problem with VR also that when we do
problem with VR also that when we do that we’re actually doing that which
that we’re actually doing that which
that we’re actually doing that which leads to that and nobody wants this so
leads to that and nobody wants this so
leads to that and nobody wants this so photogrammetry and virtual reality
photogrammetry and virtual reality
photogrammetry and virtual reality combined is one of these unintended
combined is one of these unintended
combined is one of these unintended innovations I doubt that when I guess
innovations I doubt that when I guess
innovations I doubt that when I guess the Air Force 50 years ago or 80 years
the Air Force 50 years ago or 80 years
the Air Force 50 years ago or 80 years ago was thinking about we should create
ago was thinking about we should create
ago was thinking about we should create maps from the sky and we can use math
maps from the sky and we can use math
maps from the sky and we can use math that they were thinking about what I’m
that they were thinking about what I’m
that they were thinking about what I’m about to show you none of these 3d
about to show you none of these 3d
about to show you none of these 3d models were intended to be used for this
models were intended to be used for this
models were intended to be used for this they were simply captured by drone
they were simply captured by drone
they were simply captured by drone pilots all over the world you’ll see the
pilots all over the world you’ll see the
pilots all over the world you’ll see the credits in the bottom left hand and what
credits in the bottom left hand and what
credits in the bottom left hand and what I’m able to do is load these in I’m in
I’m able to do is load these in I’m in
I’m able to do is load these in I’m in my basement when I was recording this
my basement when I was recording this
my basement when I was recording this with a VR headset on and two controllers
with a VR headset on and two controllers
with a VR headset on and two controllers and I can point and click and now I am
and I can point and click and now I am
and I can point and click and now I am inside this beautiful villa in Spain
inside this beautiful villa in Spain
inside this beautiful villa in Spain this is a terrible 3d model this is from
this is a terrible 3d model this is from
this is a terrible 3d model this is from hong kong you can see the 3d model
hong kong you can see the 3d model
hong kong you can see the 3d model doesn’t look photo realistic but boy
doesn’t look photo realistic but boy
doesn’t look photo realistic but boy I’ll tell you you feel like you’re going
I’ll tell you you feel like you’re going
I’ll tell you you feel like you’re going to fall off of the edge when you stand
to fall off of the edge when you stand
to fall off of the edge when you stand on that roof and again standing and
on that roof and again standing and
on that roof and again standing and looking at ganesh it was amazing so the
looking at ganesh it was amazing so the
looking at ganesh it was amazing so the question
question
question can we do this the answer yes and you
can we do this the answer yes and you
can we do this the answer yes and you really create empathy there’s even a way
really create empathy there’s even a way
really create empathy there’s even a way to take photographs and change the time
to take photographs and change the time
to take photographs and change the time of day this is again that photograph of
of day this is again that photograph of
of day this is again that photograph of orange aisle which now you can jump into
orange aisle which now you can jump into
orange aisle which now you can jump into which is amazing so why is this so cool
which is amazing so why is this so cool
which is amazing so why is this so cool to me is because when we create content
to me is because when we create content
to me is because when we create content for a VR that’s photorealistic it’s
for a VR that’s photorealistic it’s
for a VR that’s photorealistic it’s really complicated take 3d modelers and
really complicated take 3d modelers and
really complicated take 3d modelers and laser scanners and all sorts of experts
laser scanners and all sorts of experts
laser scanners and all sorts of experts and you know what for a $300 dro norfolk
and you know what for a $300 dro norfolk
and you know what for a $300 dro norfolk ebay and about a day of your time you
ebay and about a day of your time you
ebay and about a day of your time you have an opportunity to create those
have an opportunity to create those
have an opportunity to create those types of experiences for kids the
types of experiences for kids the
types of experiences for kids the potential impact on education is
potential impact on education is
potential impact on education is unprecedented how does it apply to
unprecedented how does it apply to
unprecedented how does it apply to Detroit so in talking to some folks they
Detroit so in talking to some folks they
Detroit so in talking to some folks they said hey go there do that but I don’t
said hey go there do that but I don’t
said hey go there do that but I don’t think that’s the answer and we could go
think that’s the answer and we could go
think that’s the answer and we could go these places which we believe are
these places which we believe are
these places which we believe are beautiful and we should share with the
beautiful and we should share with the
beautiful and we should share with the rest of the world so let’s capture these
rest of the world so let’s capture these
rest of the world so let’s capture these but they aren’t really in threat of
but they aren’t really in threat of
but they aren’t really in threat of going away something that is in Detroit
going away something that is in Detroit
going away something that is in Detroit that isn’t a threat not necessarily if
that isn’t a threat not necessarily if
that isn’t a threat not necessarily if going away but of changing and being
going away but of changing and being
going away but of changing and being different for the future is this the
different for the future is this the
different for the future is this the Heidelberg project is fascinating and
Heidelberg project is fascinating and
Heidelberg project is fascinating and really for me shows perseverance in the
really for me shows perseverance in the
really for me shows perseverance in the time of adversity and what Tyree and
time of adversity and what Tyree and
time of adversity and what Tyree and this team has been able to do over time
this team has been able to do over time
this team has been able to do over time is amazing and so if we have this
is amazing and so if we have this
is amazing and so if we have this technology ten years ago we would have
technology ten years ago we would have
technology ten years ago we would have been able to still go and visit this
been able to still go and visit this
been able to still go and visit this place or this place or this place which
place or this place or this place which
place or this place or this place which have all been victims of arson so it is
have all been victims of arson so it is
have all been victims of arson so it is a bar we are starting to work with the
a bar we are starting to work with the
a bar we are starting to work with the Heidelberg project what are we doing
Heidelberg project what are we doing
Heidelberg project what are we doing we’re going to take new technologies
we’re going to take new technologies
we’re going to take new technologies including the 3d scanning drones and
including the 3d scanning drones and
including the 3d scanning drones and photogrammetry and a variety of other
photogrammetry and a variety of other
photogrammetry and a variety of other techniques to see if we can’t try to
techniques to see if we can’t try to
techniques to see if we can’t try to preserve the today for others tomorrow
preserve the today for others tomorrow
preserve the today for others tomorrow as you may know the Heidelberg project
as you may know the Heidelberg project
as you may know the Heidelberg project is under a transition it’s going to be
is under a transition it’s going to be
is under a transition it’s going to be changing over the next couple of years
changing over the next couple of years
changing over the next couple of years with the support from the community to
with the support from the community to
with the support from the community to remix it if you will someone made a
remix it if you will someone made a
remix it if you will someone made a comment to me yesterday that the
comment to me yesterday that the
comment to me yesterday that the Heidelberg project is like visual
Heidelberg project is like visual
Heidelberg project is like visual hip-hop I thought that was a really a
hip-hop I thought that was a really a
hip-hop I thought that was a really a fascinating way to describe it these are
fascinating way to describe it these are
fascinating way to describe it these are some shots from the recent experiments
some shots from the recent experiments
some shots from the recent experiments that we’ve done flying the drone over
that we’ve done flying the drone over
that we’ve done flying the drone over now we’re taking them and we’re creating
now we’re taking them and we’re creating
now we’re taking them and we’re creating 3d models and really the first step here
3d models and really the first step here
3d models and really the first step here is to see what kind of rest
is to see what kind of rest
is to see what kind of rest gen quality we can get because I think
gen quality we can get because I think
gen quality we can get because I think it would be amazing for a child in China
it would be amazing for a child in China
it would be amazing for a child in China to be able to look at this jump in too
to be able to look at this jump in too
to be able to look at this jump in too inexperienced the heidelberg project
inexperienced the heidelberg project
inexperienced the heidelberg project without having to actually fly to
without having to actually fly to
without having to actually fly to detroit although we’d like that to the
detroit although we’d like that to the
detroit although we’d like that to the number house is under a current
number house is under a current
number house is under a current preservation and there’s a capital
preservation and there’s a capital
preservation and there’s a capital campaign to help do that and while the
campaign to help do that and while the
campaign to help do that and while the heidelberg project is working on this to
heidelberg project is working on this to
heidelberg project is working on this to preserve the house structurally we are
preserve the house structurally we are
preserve the house structurally we are working to preserve everything digitally
working to preserve everything digitally
working to preserve everything digitally so what can you do become an advocate
so what can you do become an advocate
so what can you do become an advocate this is pretty interesting stuff that
this is pretty interesting stuff that
this is pretty interesting stuff that you probably didn’t know existed before
you probably didn’t know existed before
you probably didn’t know existed before you sat in here today or that you watch
you sat in here today or that you watch
you sat in here today or that you watch this online so embrace this idea of
this online so embrace this idea of
this online so embrace this idea of mixing and matching technologies and
mixing and matching technologies and
mixing and matching technologies and providing new ways to create low-cost
providing new ways to create low-cost
providing new ways to create low-cost scalable dynamic and experiential and
scalable dynamic and experiential and
scalable dynamic and experiential and immersive educational content secondly
immersive educational content secondly
immersive educational content secondly go out and support digital preservation
go out and support digital preservation
go out and support digital preservation seek out organizations that are doing
seek out organizations that are doing
seek out organizations that are doing stuff like this hey everybody you’re in
stuff like this hey everybody you’re in
stuff like this hey everybody you’re in Detroit you know of one supportable and
Detroit you know of one supportable and
Detroit you know of one supportable and lastly influential public officials and
lastly influential public officials and
lastly influential public officials and I say this because every city in the
I say this because every city in the
I say this because every city in the world right now was talking about how
world right now was talking about how
world right now was talking about how innovative they are however there’s
innovative they are however there’s
innovative they are however there’s still barriers for innovation and so
still barriers for innovation and so
still barriers for innovation and so this idea that public officials could
this idea that public officials could
this idea that public officials could maybe we create more pathways for people
maybe we create more pathways for people
maybe we create more pathways for people for example flying drones that they’re
for example flying drones that they’re
for example flying drones that they’re not here to do bad or to spy but to
not here to do bad or to spy but to
not here to do bad or to spy but to create new and interesting things and if
create new and interesting things and if
create new and interesting things and if all of that is too much for you I ask
all of that is too much for you I ask
all of that is too much for you I ask you to do this when you see these things
you to do this when you see these things
you to do this when you see these things I want you to think of that that in that
I want you to think of that that in that
I want you to think of that that in that instead of that and that thanks
instead of that and that thanks
instead of that and that thanks [Applause]
”
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