
I just have to say this is my first TED talk I’m super excited and I have a
talk I’m super excited and I have a
talk I’m super excited and I have a tendency to talk a little bit quickly so
tendency to talk a little bit quickly so
tendency to talk a little bit quickly so I’ll try to keep that under control
I’ll try to keep that under control
I’ll try to keep that under control helpful to you um and I want to start
helpful to you um and I want to start
helpful to you um and I want to start with a bold kind of a bold for me a bold
with a bold kind of a bold for me a bold
with a bold kind of a bold for me a bold quote which is around ignorance and I
quote which is around ignorance and I
quote which is around ignorance and I believe that one of the strongest traits
believe that one of the strongest traits
believe that one of the strongest traits we have and this is coming from an
we have and this is coming from an
we have and this is coming from an academic is our ability to access our
academic is our ability to access our
academic is our ability to access our ignorance so strongest skills that we
ignorance so strongest skills that we
ignorance so strongest skills that we have currently and ones we’re going to
have currently and ones we’re going to
have currently and ones we’re going to need in the future and our ability to
need in the future and our ability to
need in the future and our ability to actually find the small things so
actually find the small things so
actually find the small things so thinking small I was always trying to
thinking small I was always trying to
thinking small I was always trying to talk to think big but to actually think
talk to think big but to actually think
talk to think big but to actually think small and I think that’s important and
small and I think that’s important and
small and I think that’s important and coming from an academic I do both
coming from an academic I do both
coming from an academic I do both teaching and research and on the
teaching and research and on the
teaching and research and on the research end ignorance has always been
research end ignorance has always been
research end ignorance has always been at the forefront of research not knowing
at the forefront of research not knowing
at the forefront of research not knowing we don’t know things so we want to find
we don’t know things so we want to find
we don’t know things so we want to find those out so we might have a hypothesis
those out so we might have a hypothesis
those out so we might have a hypothesis we want to test we might actually just
we want to test we might actually just
we want to test we might actually just want to watch something and try to find
want to watch something and try to find
want to watch something and try to find out what that could possibly be so
out what that could possibly be so
out what that could possibly be so that’s one piece is the research piece
that’s one piece is the research piece
that’s one piece is the research piece the teaching piece and I really want to
the teaching piece and I really want to
the teaching piece and I really want to I really want to talk about this for a
I really want to talk about this for a
I really want to talk about this for a second is because I’m passionate about
second is because I’m passionate about
second is because I’m passionate about teaching and the work that I do here at
teaching and the work that I do here at
teaching and the work that I do here at Dalhousie in terms of teaching I don’t
Dalhousie in terms of teaching I don’t
Dalhousie in terms of teaching I don’t think that we’re we’re leveraging what
think that we’re we’re leveraging what
think that we’re we’re leveraging what we can so with a lot of my students I
we can so with a lot of my students I
we can so with a lot of my students I want them to access their ignorance I
want them to access their ignorance I
want them to access their ignorance I don’t want to know what the right answer
don’t want to know what the right answer
don’t want to know what the right answer is and one of the reasons I don’t want
is and one of the reasons I don’t want
is and one of the reasons I don’t want to know what the right answer is is
to know what the right answer is is
to know what the right answer is is because the question I’m asking is so
because the question I’m asking is so
because the question I’m asking is so complex it has so many moving pieces
complex it has so many moving pieces
complex it has so many moving pieces there is no right answer so to actually
there is no right answer so to actually
there is no right answer so to actually learn and for some of us it’s unlearn so
learn and for some of us it’s unlearn so
learn and for some of us it’s unlearn so I was brought up to what is the right
I was brought up to what is the right
I was brought up to what is the right answer the way it was tested was always
answer the way it was tested was always
answer the way it was tested was always have a right answer the way that we are
have a right answer the way that we are
have a right answer the way that we are assessed in terms of rubrics and those
assessed in terms of rubrics and those
assessed in terms of rubrics and those types of things at this time of the
types of things at this time of the
types of things at this time of the world with all the kind of complex
world with all the kind of complex
world with all the kind of complex problems we’re having from how do you
problems we’re having from how do you
problems we’re having from how do you raise resilient children to you know how
raise resilient children to you know how
raise resilient children to you know how do you solve world poverty how do you
do you solve world poverty how do you
do you solve world poverty how do you deal with gender issues how do we create
deal with gender issues how do we create
deal with gender issues how do we create a better mental health system across
a better mental health system across
a better mental health system across Canada those are complex complex issues
Canada those are complex complex issues
Canada those are complex complex issues and we need our ignorance to do that so
and we need our ignorance to do that so
and we need our ignorance to do that so I’m going to do a very dangerous thing
I’m going to do a very dangerous thing
I’m going to do a very dangerous thing here and I’m going to ask you if I can
here and I’m going to ask you if I can
here and I’m going to ask you if I can trigger your ignorance so 450 people I’m
trigger your ignorance so 450 people I’m
trigger your ignorance so 450 people I’m gonna go out and I’m gonna try to
gonna go out and I’m gonna try to
gonna go out and I’m gonna try to trigger it I’m gonna do it through a
trigger it I’m gonna do it through a
trigger it I’m gonna do it through a problem so those people who know more
problem so those people who know more
problem so those people who know more about this problem will actually have a
about this problem will actually have a
about this problem will actually have a harder time accessing their ignorance
harder time accessing their ignorance
harder time accessing their ignorance because they think they’re pretty well
because they think they’re pretty well
because they think they’re pretty well know all the pieces to it those people
know all the pieces to it those people
know all the pieces to it those people who don’t know anything about the
who don’t know anything about the
who don’t know anything about the problem will have an easy access to your
problem will have an easy access to your
problem will have an easy access to your ignorance
ignorance
ignorance so this is what the case is we want to
so this is what the case is we want to
so this is what the case is we want to buy I have endless money we want to buy
buy I have endless money we want to buy
buy I have endless money we want to buy a winning NBA team national basketball
a winning NBA team national basketball
a winning NBA team national basketball association or show of hands that people
association or show of hands that people
association or show of hands that people know what I’m talking about NBA teams
know what I’m talking about NBA teams
know what I’m talking about NBA teams who’s got a favorite team raise your
who’s got a favorite team raise your
who’s got a favorite team raise your hand
hand
hand awesome okay so we want to buy one of
awesome okay so we want to buy one of
awesome okay so we want to buy one of those winning teams so your thinking has
those winning teams so your thinking has
those winning teams so your thinking has already started I have endless money I’m
already started I have endless money I’m
already started I have endless money I’m engaging you we’re gonna come up with a
engaging you we’re gonna come up with a
engaging you we’re gonna come up with a decision to buy a team some of the
decision to buy a team some of the
decision to buy a team some of the things that I think you’re probably
things that I think you’re probably
things that I think you’re probably thinking in your head would be let’s
thinking in your head would be let’s
thinking in your head would be let’s look at the players let’s look at their
look at the players let’s look at their
look at the players let’s look at their stats look at looks oh look at their
stats look at looks oh look at their
stats look at looks oh look at their trends
trends
trends what would the experts say those types
what would the experts say those types
what would the experts say those types of things so two researchers actually
of things so two researchers actually
of things so two researchers actually took this problem on and said what if we
took this problem on and said what if we
took this problem on and said what if we didn’t know anything what if we were
didn’t know anything what if we were
didn’t know anything what if we were ignorant and we just kind of watched so
ignorant and we just kind of watched so
ignorant and we just kind of watched so one of the things they did is they went
one of the things they did is they went
one of the things they did is they went out in the videotaped early game plays
out in the videotaped early game plays
out in the videotaped early game plays for all of the NBA so they went out and
for all of the NBA so they went out and
for all of the NBA so they went out and videotaped what do you think they found
videotaped what do you think they found
videotaped what do you think they found what’s the small thing that they found
what’s the small thing that they found
what’s the small thing that they found that probably many people in this room
that probably many people in this room
that probably many people in this room would not even think about that actually
would not even think about that actually
would not even think about that actually leads to winning teams not only winning
leads to winning teams not only winning
leads to winning teams not only winning teams at winning individuals anybody
teams at winning individuals anybody
teams at winning individuals anybody want to shout something out what being
want to shout something out what being
want to shout something out what being Golden State losers timely Oh arm late
Golden State losers timely Oh arm late
Golden State losers timely Oh arm late no not I’m like good that’s that’s kind
no not I’m like good that’s that’s kind
no not I’m like good that’s that’s kind of thinking out of the box that’s kind
of thinking out of the box that’s kind
of thinking out of the box that’s kind of like accessing your ignorance it was
of like accessing your ignorance it was
of like accessing your ignorance it was touch hear me touch the players that
touch hear me touch the players that
touch hear me touch the players that touched each other appropriately a touch
touched each other appropriately a touch
touched each other appropriately a touch touched touched each other the players
touched touched each other the players
touched touched each other the players had actually touched each other more so
had actually touched each other more so
had actually touched each other more so head wants this Vince pumps those types
head wants this Vince pumps those types
head wants this Vince pumps those types of things those are the people the teams
of things those are the people the teams
of things those are the people the teams and the individual players that did the
and the individual players that did the
and the individual players that did the best the people that touch the most
best the people that touch the most
best the people that touch the most that’s accessing ignorance that’s
that’s accessing ignorance that’s
that’s accessing ignorance that’s finding solutions to things that are
finding solutions to things that are
finding solutions to things that are complex so I hope that starts to tear
complex so I hope that starts to tear
complex so I hope that starts to tear your ignorance we’re going to spend the
your ignorance we’re going to spend the
your ignorance we’re going to spend the Mexican I don’t know 12 10 or 12 minutes
Mexican I don’t know 12 10 or 12 minutes
Mexican I don’t know 12 10 or 12 minutes talking about that but that’s the place
talking about that but that’s the place
talking about that but that’s the place I’m going touch is a fairly small thing
I’m going touch is a fairly small thing
I’m going touch is a fairly small thing so two things that are that are great is
so two things that are that are great is
so two things that are that are great is that if you look at things like touch
that if you look at things like touch
that if you look at things like touch it’s free there’s an own supply of it if
it’s free there’s an own supply of it if
it’s free there’s an own supply of it if you look at your ignorance there’s a
you look at your ignorance there’s a
you look at your ignorance there’s a free endless supply of it we just have
free endless supply of it we just have
free endless supply of it we just have to access it to trigger it because in it
to access it to trigger it because in it
to access it to trigger it because in it is solutions to all of the problems and
is solutions to all of the problems and
is solutions to all of the problems and all the things we’ve been talking about
all the things we’ve been talking about
all the things we’ve been talking about so that
so that
so that I think is really important in terms of
I think is really important in terms of
I think is really important in terms of understanding that often the solution
understanding that often the solution
understanding that often the solution we’re looking for we can’t even think
we’re looking for we can’t even think
we’re looking for we can’t even think about because we’ve been accessed or
about because we’ve been accessed or
about because we’ve been accessed or ignorance we haven’t just said I don’t
ignorance we haven’t just said I don’t
ignorance we haven’t just said I don’t know so one of the quickest ways to
know so one of the quickest ways to
know so one of the quickest ways to access your ignorance is to say I don’t
access your ignorance is to say I don’t
access your ignorance is to say I don’t know or what if everything I knew about
know or what if everything I knew about
know or what if everything I knew about it wasn’t everything there is to know
it wasn’t everything there is to know
it wasn’t everything there is to know about it so those two pieces so with
about it so those two pieces so with
about it so those two pieces so with that right with that we talked about the
that right with that we talked about the
that right with that we talked about the NBA’s I’m gonna have you take the touch
NBA’s I’m gonna have you take the touch
NBA’s I’m gonna have you take the touch challenge if you want so a small thing
challenge if you want so a small thing
challenge if you want so a small thing that you can do here at the TEDx if you
that you can do here at the TEDx if you
that you can do here at the TEDx if you want to touch the person next to you I
want to touch the person next to you I
want to touch the person next to you I would ask them first
would ask them first
would ask them first um you something collective will happen
um you something collective will happen
um you something collective will happen here you will be more aware and you will
here you will be more aware and you will
here you will be more aware and you will learn differently by touching the person
learn differently by touching the person
learn differently by touching the person next to you that could be your hand on
next to you that could be your hand on
next to you that could be your hand on their arm that could be you holding
their arm that could be you holding
their arm that could be you holding their hand that could be all sorts of
their hand that could be all sorts of
their hand that could be all sorts of stuff I think that guy just stood up and
stuff I think that guy just stood up and
stuff I think that guy just stood up and thought he might get a date out of this
thought he might get a date out of this
thought he might get a date out of this yes
yes
yes somebody perked up um so you didn’t take
somebody perked up um so you didn’t take
somebody perked up um so you didn’t take the touch challenge if you want maybe
the touch challenge if you want maybe
the touch challenge if you want maybe just this bump somebody next to you get
just this bump somebody next to you get
just this bump somebody next to you get to know somebody thank you thank you
to know somebody thank you thank you
to know somebody thank you thank you okay so um that’s a big piece the next
okay so um that’s a big piece the next
okay so um that’s a big piece the next thing I’m going to talk about is two
thing I’m going to talk about is two
thing I’m going to talk about is two types of problems we have so we have
types of problems we have so we have
types of problems we have so we have simple problems simple problems are
simple problems simple problems are
simple problems simple problems are things you can solve everybody can solve
things you can solve everybody can solve
things you can solve everybody can solve them we know the answer to them I got a
them we know the answer to them I got a
them we know the answer to them I got a cat last week and one of the things I
cat last week and one of the things I
cat last week and one of the things I realize is when when she cries she is
realize is when when she cries she is
realize is when when she cries she is hungry that is an easy problem to fix
hungry that is an easy problem to fix
hungry that is an easy problem to fix I just open a candid feeder um if I’m
I just open a candid feeder um if I’m
I just open a candid feeder um if I’m gonna make a cake I realized that I can
gonna make a cake I realized that I can
gonna make a cake I realized that I can just go into my cupboard pull out a box
just go into my cupboard pull out a box
just go into my cupboard pull out a box follow the recipe put in the oven and in
follow the recipe put in the oven and in
follow the recipe put in the oven and in most cases if we all made the same cake
most cases if we all made the same cake
most cases if we all made the same cake with the same mix it would be the same
with the same mix it would be the same
with the same mix it would be the same cake so the problems are solved because
cake so the problems are solved because
cake so the problems are solved because we know the answers don’t have to get a
we know the answers don’t have to get a
we know the answers don’t have to get a good have to kind of access our
good have to kind of access our
good have to kind of access our ignorance um the next step of problems
ignorance um the next step of problems
ignorance um the next step of problems are complicated complicated problems can
are complicated complicated problems can
are complicated complicated problems can look quite large so putting a space how
look quite large so putting a space how
look quite large so putting a space how many people think putting something on
many people think putting something on
many people think putting something on Mars would be complex or complicated
Mars would be complex or complicated
Mars would be complex or complicated complicated how many people show hands
complicated how many people show hands
complicated how many people show hands complicated 50 50 10 – giving this one
complicated 50 50 10 – giving this one
complicated 50 50 10 – giving this one right perfect yes it is complicated
right perfect yes it is complicated
right perfect yes it is complicated because complicated problems we still
because complicated problems we still
because complicated problems we still don’t need a lot of our ignorance
don’t need a lot of our ignorance
don’t need a lot of our ignorance because we have experts that can solve
because we have experts that can solve
because we have experts that can solve those problems with experts and
those problems with experts and
those problems with experts and propulsion we have experts in nah so
propulsion we have experts in nah so
propulsion we have experts in nah so we’ve got experts and gravitational
we’ve got experts and gravitational
we’ve got experts and gravitational forces and all those types of things
forces and all those types of things
forces and all those types of things they can solve those problems complex
they can solve those problems complex
they can solve those problems complex problems the NBA basketball
problems the NBA basketball
problems the NBA basketball those problems we don’t know what the
those problems we don’t know what the
those problems we don’t know what the answer is it has too many moving parts
answer is it has too many moving parts
answer is it has too many moving parts too many moving pieces we don’t know why
too many moving pieces we don’t know why
too many moving pieces we don’t know why teams win and so one of the small things
teams win and so one of the small things
teams win and so one of the small things we could start thinking about is the
we could start thinking about is the
we could start thinking about is the teams if I had a team if I could get
teams if I had a team if I could get
teams if I had a team if I could get them to touch each other more
them to touch each other more
them to touch each other more collaborate more feel friendly with each
collaborate more feel friendly with each
collaborate more feel friendly with each other more both individually on iJustine
other more both individually on iJustine
other more both individually on iJustine basis they would probably start winning
basis they would probably start winning
basis they would probably start winning so one of the things to think about is
so one of the things to think about is
so one of the things to think about is the type of problems that you have so
the type of problems that you have so
the type of problems that you have so that be complex problems I’m going to
that be complex problems I’m going to
that be complex problems I’m going to share two stories one story is in 1943
share two stories one story is in 1943
share two stories one story is in 1943 there are a number of people here I
there are a number of people here I
there are a number of people here I shouldn’t say that no never mind
shouldn’t say that no never mind
shouldn’t say that no never mind never mind World War two and they were
never mind World War two and they were
never mind World War two and they were looking for rubber so they’re trying to
looking for rubber so they’re trying to
looking for rubber so they’re trying to make rubber because rubber is being used
make rubber because rubber is being used
make rubber because rubber is being used in the war they need synthetic rubber so
in the war they need synthetic rubber so
in the war they need synthetic rubber so General Electric says ok we’ll take down
General Electric says ok we’ll take down
General Electric says ok we’ll take down and we’ll try to make something what
and we’ll try to make something what
and we’ll try to make something what they made bounced was waterproof it’s
they made bounced was waterproof it’s
they made bounced was waterproof it’s stretch like but it stretched a long way
stretch like but it stretched a long way
stretch like but it stretched a long way so they couldn’t figure out anything to
so they couldn’t figure out anything to
so they couldn’t figure out anything to do with it and it wasn’t rubber so they
do with it and it wasn’t rubber so they
do with it and it wasn’t rubber so they really couldn’t use it so they sent for
really couldn’t use it so they sent for
really couldn’t use it so they sent for years and years this product to
years and years this product to
years and years this product to scientists around the world to try to
scientists around the world to try to
scientists around the world to try to figure out what to do with it then they
figure out what to do with it then they
figure out what to do with it then they gave it to a random person
gave it to a random person
gave it to a random person it was truly accessing his ignorance and
it was truly accessing his ignorance and
it was truly accessing his ignorance and he just took it and he took it with him
he just took it and he took it with him
he just took it and he took it with him wherever he went and he happened to go
wherever he went and he happened to go
wherever he went and he happened to go to a dinner party so as he was at the
to a dinner party so as he was at the
to a dinner party so as he was at the dinner party his friends played with it
dinner party his friends played with it
dinner party his friends played with it bounced it stretch it did all sorts of
bounced it stretch it did all sorts of
bounced it stretch it did all sorts of stuff with it and it came to him that
stuff with it and it came to him that
stuff with it and it came to him that this product that they’ve been trying to
this product that they’ve been trying to
this product that they’ve been trying to figure what I use for four years
figure what I use for four years
figure what I use for four years scientists have been figuring to use for
scientists have been figuring to use for
scientists have been figuring to use for it actually turns out to be silly putty
it actually turns out to be silly putty
it actually turns out to be silly putty and one of the hottest selling toys for
and one of the hottest selling toys for
and one of the hottest selling toys for years and years and years who’s played
years and years and years who’s played
years and years and years who’s played with silly putty yes I still have some
with silly putty yes I still have some
with silly putty yes I still have some actually so that piece is really
actually so that piece is really
actually so that piece is really important because through that we can
important because through that we can
important because through that we can understand lots of things small things
understand lots of things small things
understand lots of things small things make a big difference accessing
make a big difference accessing
make a big difference accessing ignorance taking it away out of the
ignorance taking it away out of the
ignorance taking it away out of the hands of scientists giving it to random
hands of scientists giving it to random
hands of scientists giving it to random people on the other one is is a company
people on the other one is is a company
people on the other one is is a company in the States and I’m doing research
in the States and I’m doing research
in the States and I’m doing research personally in the world of a health care
personally in the world of a health care
personally in the world of a health care and partially in emergency departments
and partially in emergency departments
and partially in emergency departments so if you’ve been in an emergency
so if you’ve been in an emergency
so if you’ve been in an emergency department you can wait a fairly long
department you can wait a fairly long
department you can wait a fairly long time so through that wait there’s got to
time so through that wait there’s got to
time so through that wait there’s got to be ways to speed that up so what they
be ways to speed that up so what they
be ways to speed that up so what they did and they it’s a company a design
did and they it’s a company a design
did and they it’s a company a design company in the States that specializes
company in the States that specializes
company in the States that specializes in going into areas like this where they
in going into areas like this where they
in going into areas like this where they know nothing their whole secret is they
know nothing their whole secret is they
know nothing their whole secret is they know nothing so they went in and one of
know nothing so they went in and one of
know nothing so they went in and one of the interesting things they did was they
the interesting things they did was they
the interesting things they did was they actually took camera
actually took camera
actually took camera because they know nothing and put
because they know nothing and put
because they know nothing and put cameras on the heads of all the patients
cameras on the heads of all the patients
cameras on the heads of all the patients what well then they rolled all the film
what well then they rolled all the film
what well then they rolled all the film back so hours and hours and hours and
back so hours and hours and hours and
back so hours and hours and hours and hours hours of film what do you think
hours hours of film what do you think
hours hours of film what do you think they found what do you think they saw on
they found what do you think they saw on
they found what do you think they saw on the video you’re thinking you’re
the video you’re thinking you’re
the video you’re thinking you’re accessing your ignorance
accessing your ignorance
accessing your ignorance lots of favored people they saw lots of
lots of favored people they saw lots of
lots of favored people they saw lots of the ceiling analyst endless footage of
the ceiling analyst endless footage of
the ceiling analyst endless footage of the ceiling so if you had information to
the ceiling so if you had information to
the ceiling so if you had information to put for patients where would you put it
put for patients where would you put it
put for patients where would you put it on the ceiling yes that’s very good yes
on the ceiling yes that’s very good yes
on the ceiling yes that’s very good yes it was a good one it’s a good catch yes
it was a good one it’s a good catch yes
it was a good one it’s a good catch yes you put it on the ceiling so talking
you put it on the ceiling so talking
you put it on the ceiling so talking about problems we’re talking about
about problems we’re talking about
about problems we’re talking about accessing ignorance and can we find
accessing ignorance and can we find
accessing ignorance and can we find small things those are small things we
small things those are small things we
small things those are small things we could do we could put it on the ceilings
could do we could put it on the ceilings
could do we could put it on the ceilings for small things could we actually take
for small things could we actually take
for small things could we actually take that and do something with it yes let’s
that and do something with it yes let’s
that and do something with it yes let’s talk about ignorance for a while so
talk about ignorance for a while so
talk about ignorance for a while so there are many books that have been
there are many books that have been
there are many books that have been written and I found this out odd
written and I found this out odd
written and I found this out odd ignorant so I didn’t realize reserve
ignorant so I didn’t realize reserve
ignorant so I didn’t realize reserve there’s actually a first book of
there’s actually a first book of
there’s actually a first book of ignorance there’s a second book of
ignorance there’s a second book of
ignorance there’s a second book of ignorance there’s willful ignorance
ignorance there’s willful ignorance
ignorance there’s willful ignorance there’s a don’t punish your ignorance
there’s a don’t punish your ignorance
there’s a don’t punish your ignorance let it shine there is ignorance
let it shine there is ignorance
let it shine there is ignorance it drives science which it truly does
it drives science which it truly does
it drives science which it truly does ignorant truly does drive science so
ignorant truly does drive science so
ignorant truly does drive science so there are if you want to read after you
there are if you want to read after you
there are if you want to read after you leave tonight there’s tons of books to
leave tonight there’s tons of books to
leave tonight there’s tons of books to read about ignorance um if you want to
read about ignorance um if you want to
read about ignorance um if you want to talk about types of ignorance I wanted
talk about types of ignorance I wanted
talk about types of ignorance I wanted you to think about yourself and the
you to think about yourself and the
you to think about yourself and the people around you in terms of types of
people around you in terms of types of
people around you in terms of types of ignorance there is innocent ignorant I
ignorance there is innocent ignorant I
ignorance there is innocent ignorant I had twins that are nine and I see a lot
had twins that are nine and I see a lot
had twins that are nine and I see a lot of innocent ignorant they don’t have the
of innocent ignorant they don’t have the
of innocent ignorant they don’t have the experience they don’t have the knowledge
experience they don’t have the knowledge
experience they don’t have the knowledge people call it charming I call it
people call it charming I call it
people call it charming I call it something else then there is willful
something else then there is willful
something else then there is willful ignorance and those are people think
ignorance and those are people think
ignorance and those are people think about the people in your lives and the
about the people in your lives and the
about the people in your lives and the people around you where people are
people around you where people are
people around you where people are sticking to what they believe even in
sticking to what they believe even in
sticking to what they believe even in the face of other information and other
the face of other information and other
the face of other information and other opportunities they are willfully not
opportunities they are willfully not
opportunities they are willfully not going there they’re sticking with the
going there they’re sticking with the
going there they’re sticking with the data they have
data they have
data they have there’s arrogant ignorance which I think
there’s arrogant ignorance which I think
there’s arrogant ignorance which I think we probably all have experienced at some
we probably all have experienced at some
we probably all have experienced at some time in our life where that know-it-all
time in our life where that know-it-all
time in our life where that know-it-all person it believes they truly know
person it believes they truly know
person it believes they truly know something about everything there is
something about everything there is
something about everything there is domain ignorant which is about people
domain ignorant which is about people
domain ignorant which is about people who know one thing very very deeply and
who know one thing very very deeply and
who know one thing very very deeply and because they know that they then think
because they know that they then think
because they know that they then think that they know everything about
that they know everything about
that they know everything about everything else and then probably the
everything else and then probably the
everything else and then probably the most important for tonight is around
most important for tonight is around
most important for tonight is around useful or actually effort are called
useful or actually effort are called
useful or actually effort are called enlighten to actually quite like an
enlighten to actually quite like an
enlighten to actually quite like an enlightened useful ignorance and those
enlightened useful ignorance and those
enlightened useful ignorance and those are the people
are the people
are the people in the room like you today that actually
in the room like you today that actually
in the room like you today that actually have problems in their lives and they’re
have problems in their lives and they’re
have problems in their lives and they’re doing certain things but it’s not
doing certain things but it’s not
doing certain things but it’s not solving the problem it’s a complex
solving the problem it’s a complex
solving the problem it’s a complex problem and it’s not being solved so
problem and it’s not being solved so
problem and it’s not being solved so that’s where you want to use the
that’s where you want to use the
that’s where you want to use the ignorance I’m talking about useful and
ignorance I’m talking about useful and
ignorance I’m talking about useful and lightened ignorance and probably the
lightened ignorance and probably the
lightened ignorance and probably the most ignorant person that I found was
most ignorant person that I found was
most ignorant person that I found was Einstein and he said it himself he
Einstein and he said it himself he
Einstein and he said it himself he actually said I don’t have any special
actually said I don’t have any special
actually said I don’t have any special talents but what I do have is this
talents but what I do have is this
talents but what I do have is this intense unbelievable passion for
intense unbelievable passion for
intense unbelievable passion for curiosity so he believed that curiosity
curiosity so he believed that curiosity
curiosity so he believed that curiosity which is the forerunner of ignorance he
which is the forerunner of ignorance he
which is the forerunner of ignorance he is not knowing and by doing a couple
is not knowing and by doing a couple
is not knowing and by doing a couple simple things asking us up couple
simple things asking us up couple
simple things asking us up couple different questions that’s how he
different questions that’s how he
different questions that’s how he accessed it through curiosity you’re
accessed it through curiosity you’re
accessed it through curiosity you’re asking what if what if this happened on
asking what if what if this happened on
asking what if what if this happened on asking himself I don’t know about this
asking himself I don’t know about this
asking himself I don’t know about this the answering the question I don’t know
the answering the question I don’t know
the answering the question I don’t know he came to his theory of relativity how
he came to his theory of relativity how
he came to his theory of relativity how many people know the story of theory of
many people know the story of theory of
many people know the story of theory of relativity one spent a lot of time here
relativity one spent a lot of time here
relativity one spent a lot of time here promise good so what how he figured it
promise good so what how he figured it
promise good so what how he figured it out was he simply imagined what it would
out was he simply imagined what it would
out was he simply imagined what it would be like what would transpire if he wrote
be like what would transpire if he wrote
be like what would transpire if he wrote a beam of light that’s it
a beam of light that’s it
a beam of light that’s it didn’t cause he didn’t have billions of
didn’t cause he didn’t have billions of
didn’t cause he didn’t have billions of dollars of lab soon of all what kind of
dollars of lab soon of all what kind of
dollars of lab soon of all what kind of stuff what would transpire if you look
stuff what would transpire if you look
stuff what would transpire if you look at Newton Newton’s big question about
at Newton Newton’s big question about
at Newton Newton’s big question about gravity when that when the Apple dropped
gravity when that when the Apple dropped
gravity when that when the Apple dropped was simply it wasn’t just that the Apple
was simply it wasn’t just that the Apple
was simply it wasn’t just that the Apple dropped his true question was why does
dropped his true question was why does
dropped his true question was why does the Apple fall in the moon doesn’t and
the Apple fall in the moon doesn’t and
the Apple fall in the moon doesn’t and that got us into gravitational theory
that got us into gravitational theory
that got us into gravitational theory bring it up to present day Crick and
bring it up to present day Crick and
bring it up to present day Crick and Watson have questions around what would
Watson have questions around what would
Watson have questions around what would DNA look like in 3d form so it’s your
DNA look like in 3d form so it’s your
DNA look like in 3d form so it’s your ability to ask questions so I want you
ability to ask questions so I want you
ability to ask questions so I want you to think right now the things you have
to think right now the things you have
to think right now the things you have going on in your life whatever those
going on in your life whatever those
going on in your life whatever those would be are you accessing your
would be are you accessing your
would be are you accessing your ignorance around those are you trying
ignorance around those are you trying
ignorance around those are you trying things that aren’t working too the way
things that aren’t working too the way
things that aren’t working too the way that you think that they should work are
that you think that they should work are
that you think that they should work are you not getting the results that you
you not getting the results that you
you not getting the results that you think you want and if that’s the case
think you want and if that’s the case
think you want and if that’s the case then this whole talk about ignorance and
then this whole talk about ignorance and
then this whole talk about ignorance and finding the small things so in those
finding the small things so in those
finding the small things so in those cases you know there we can if we can to
cases you know there we can if we can to
cases you know there we can if we can to find small things and as we’re talking
find small things and as we’re talking
find small things and as we’re talking about small things small things are good
about small things small things are good
about small things small things are good because they’re connected so one of the
because they’re connected so one of the
because they’re connected so one of the reasons it works is because we can find
reasons it works is because we can find
reasons it works is because we can find something really small and it’s
something really small and it’s
something really small and it’s connected to something else so I want to
connected to something else so I want to
connected to something else so I want to kind of take the end of this talk and I
kind of take the end of this talk and I
kind of take the end of this talk and I want to talk about cups I’m going to
want to talk about cups I’m going to
want to talk about cups I’m going to talk about counters I don’t want to talk
talk about counters I don’t want to talk
talk about counters I don’t want to talk about fulfilling relation
about fulfilling relation
about fulfilling relation chips who’d be interested in a long-term
chips who’d be interested in a long-term
chips who’d be interested in a long-term fulfilling relationship you married
fulfilling relationship you married
fulfilling relationship you married people shouldn’t say that you should say
people shouldn’t say that you should say
people shouldn’t say that you should say you already have it so if we talked
you already have it so if we talked
you already have it so if we talked about counters again problem big
about counters again problem big
about counters again problem big department store let’s make lots of
department store let’s make lots of
department store let’s make lots of money the brown floor which is cosmetics
money the brown floor which is cosmetics
money the brown floor which is cosmetics where they make tons of money they hired
where they make tons of money they hired
where they make tons of money they hired lots of companies to come in and give
lots of companies to come in and give
lots of companies to come in and give them things like they should renovate
them things like they should renovate
them things like they should renovate and they should we do things after
and they should we do things after
and they should we do things after marketing strategist’ have different
marketing strategist’ have different
marketing strategist’ have different advertising strategies another person
advertising strategies another person
advertising strategies another person comes in and said why don’t you just
comes in and said why don’t you just
comes in and said why don’t you just move these three counters so if you’ve
move these three counters so if you’ve
move these three counters so if you’ve been into big department stores like
been into big department stores like
been into big department stores like that try and find the escalators a
that try and find the escalators a
that try and find the escalators a nightmare but there’s a reason because
nightmare but there’s a reason because
nightmare but there’s a reason because that maze
that maze
that maze well you’re hunting through all that
well you’re hunting through all that
well you’re hunting through all that maze of stuff you actually buy they
maze of stuff you actually buy they
maze of stuff you actually buy they increase profits by 200 percent by
increase profits by 200 percent by
increase profits by 200 percent by moving a couple counters cops thirty
moving a couple counters cops thirty
moving a couple counters cops thirty years ago somebody finally got the
years ago somebody finally got the
years ago somebody finally got the technology that you can actually print
technology that you can actually print
technology that you can actually print on the cup all the way up to the rim
on the cup all the way up to the rim
on the cup all the way up to the rim where am I going with this roll up the
where am I going with this roll up the
where am I going with this roll up the rim that’s what happened out so kind of
rim that’s what happened out so kind of
rim that’s what happened out so kind of launched and that’s why and that changed
launched and that’s why and that changed
launched and that’s why and that changed I’m gonna say it changed the world
I’m gonna say it changed the world
I’m gonna say it changed the world because I think that the people that got
because I think that the people that got
because I think that the people that got money from that that won the prizes I
money from that that won the prizes I
money from that that won the prizes I think the money down tim horton’s had
think the money down tim horton’s had
think the money down tim horton’s had that they put to their soccer programs
that they put to their soccer programs
that they put to their soccer programs for kids and their camps for kids
for kids and their camps for kids
for kids and their camps for kids I believe that cup company that actually
I believe that cup company that actually
I believe that cup company that actually wouldn’t miss that oh what do we do with
wouldn’t miss that oh what do we do with
wouldn’t miss that oh what do we do with this we don’t really know what we should
this we don’t really know what we should
this we don’t really know what we should you be doing but we do have to be they
you be doing but we do have to be they
you be doing but we do have to be they have the technology now to actually do
have the technology now to actually do
have the technology now to actually do this and roll up the rim on and I’ll
this and roll up the rim on and I’ll
this and roll up the rim on and I’ll leave you with the last one which is
leave you with the last one which is
leave you with the last one which is fulfilling relationships so to trigger
fulfilling relationships so to trigger
fulfilling relationships so to trigger your ignorance again um I would like to
your ignorance again um I would like to
your ignorance again um I would like to know what you would think if you wanted
know what you would think if you wanted
know what you would think if you wanted to have long-term fulfilling
to have long-term fulfilling
to have long-term fulfilling relationships what would you be doing
relationships what would you be doing
relationships what would you be doing so once you think about that for a
so once you think about that for a
so once you think about that for a second what would you actually be doing
second what would you actually be doing
second what would you actually be doing so if you having long-term fulfilling
so if you having long-term fulfilling
so if you having long-term fulfilling relationships how many people in your
relationships how many people in your
relationships how many people in your brain want to ask that question thought
brain want to ask that question thought
brain want to ask that question thought about smiling you did who did who else
about smiling you did who did who else
about smiling you did who did who else yes a couple other people fantastic so
yes a couple other people fantastic so
yes a couple other people fantastic so and that is the answer so they did
and that is the answer so they did
and that is the answer so they did longitudinal research for 30 years on
longitudinal research for 30 years on
longitudinal research for 30 years on people and found that people with not
people and found that people with not
people and found that people with not not the half smile the big smile can
not the half smile the big smile can
not the half smile the big smile can everybody give me kind of the big smile
everybody give me kind of the big smile
everybody give me kind of the big smile that big broad teeth II smile those
that big broad teeth II smile those
that big broad teeth II smile those people were happier inspired more people
people were happier inspired more people
people were happier inspired more people and had longer more fulfilling
and had longer more fulfilling
and had longer more fulfilling relationships so thing out of all of
relationships so thing out of all of
relationships so thing out of all of this when I’m hoping you can take is
this when I’m hoping you can take is
this when I’m hoping you can take is that your ignorance be proud and proud
that your ignorance be proud and proud
that your ignorance be proud and proud that you’re ignorant right
that you’re ignorant right
that you’re ignorant right average the things that you can ask more
average the things that you can ask more
average the things that you can ask more questions about what if answer the
questions about what if answer the
questions about what if answer the question what if I didn’t know what if I
question what if I didn’t know what if I
question what if I didn’t know what if I don’t know everything about this um how
don’t know everything about this um how
don’t know everything about this um how about starting but I don’t know more
about starting but I don’t know more
about starting but I don’t know more curiosity so I hope that spark something
curiosity so I hope that spark something
curiosity so I hope that spark something in you with your complex problems to
in you with your complex problems to
in you with your complex problems to understand that there’s many ways of
understand that there’s many ways of
understand that there’s many ways of going at it talking to the people
going at it talking to the people
going at it talking to the people getting different perspectives asking
getting different perspectives asking
getting different perspectives asking what if so I hope that you do that I
what if so I hope that you do that I
what if so I hope that you do that I hope that you smile more I hope that you
hope that you smile more I hope that you
hope that you smile more I hope that you touch more and I hope that you truly go
touch more and I hope that you truly go
touch more and I hope that you truly go out and find something small that can
out and find something small that can
out and find something small that can truly change the world thank you
truly change the world thank you
truly change the world thank you [Applause]
”
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