
me and here I come to have some
things not about what has gone
going over the things that have
worked on those that have not
worked and let’s say that the
attitude the attitude that has led me to
be able to overcome many of those things that
they have happened to me, not I have a day of
today two companies live on the internet that
they work well
between the two they employ 75 80 people
Once of toys is worth and in the other one
dedicated to giving information about football
game sides as I say they are running
pretty well they work well
precisely because two others before me
they were wrong
I lost a lot of money with them with this one
it was luckily I recovered it and we continue
forward and well we are already thinking about
what were the next challenges in
the whole process is what has been in
the last years
let’s say there was a phrase that I
I remember many times that I realized
what changed my my way
see the world is not that I when I had
like 67 years
Well, my father said, I saw myself as a
computer English pledge to be
illiterate has not been talked of year 86
and alphabet I did not know very well what
it was but it sounds terrible to me it was not small
I do not want to be that we take them out no no
I want to be not everything, even a
little to the side is not legally with what
He is playing at that time a little
playmobil italy with the computer
I started doing little things there will not be
arcos program has scheduled another and the
true that that was a bit
helping me to do what
later, I started doing not
many years later being in new
york in 2013 between many afternoons
we trusted and we went to the meeting of
friendship etcetera I do not sign up for a
epidemic and in order to learn from
the good not from the people who knew a lot
because there was much sharing
knowledge
then I saw how the concept of the
program orbi program or program ose
programmed they really applied it to
rajatabla not and was not so much learning
code that also but they were referring to
an attitude towards what is coming is
say hey you want to know what
you carry on your mobile you do not just want to use
the mobile does not
today we talk about native children
digital when in reality only
they know how to play and they use a system that
have done precisely so that what
manage a child are not digital natives
it’s reality because they do not know how to handle
your private data do not know more than
use a game that very simple one
application that has been made so that the
handle any person therefore not
you can talk about a person who
perfectly controls what makes
They are scheduled today and another thing
not usually worry much and what
we have dedicated ourselves to the world of
communication the contents and others is
that we are always good that is worse not
know how to write or not to express yourself is
one thing one consequence of the other
not because it’s okay to know
English but the problem is not
you have to know English people who live
here has used the Spanish is
small and does not know how to use it
then one stands with all these
things you can observe to see what
happens
it does not turn out that my nephew who has
nine years and and supposes to value the
company that has ten does not write
soccer and how good and a lot of soccer
and I know he’s passionate about football and 400
thousand uncles enter the day to aller and
football
I tell him since from there the last
from ronald mc your company is a roll
because you have to read a lot and stop
youtube for them
as you know then google youtube
them google on the wikipedia is
good for us but I ‘m going to
youtube and what is in youtube they give it
by valid and if you like a youtube that
teach how to move to a phase of
minecraft and if you do not like the tone of
voice changes and another and teach others
how it happens not and in the end when I saw
telling me I said that my company
is 10 years old and faces that the
generation of those who come and not already
who has nine but those who have 16
18
they do not want to read therefore a startup
today promising with good
views with good not
It faces a cycle as it is
next to probably finish in two
three four years and as I said before
from there there are 60 people
working all over Spain what that
person also need to have a
little bit good
the boy is in that the writing is a
method that helped us a lot to perpetuate
the knowledge that is not natural because
what we do is hear and see no
you learn much faster transmit
the fastest knowledge when we
come and others but we have used it
for years not when it touches me and some
company and talk about the issue of
digital transformation does not call me and
what do you think digital
there is always someone who tells you a
wall that what is written does not
it was nothing more than that giant file
much to have won it always has to
receive the library of Alexandria
there are several theories that burned another
that the race not of the federal war case
that was destroyed and with it went away then
much of the knowledge I had
the world
at that time and v however it has
four backup copies of everything
remove internet that beset us by
backup of the movies and that and they already have
four backups of all the
internet that is obviously not
can have it from the code part
of the server but of everything
they have indexed they already have
disseminated throughout the world with which it is
very difficult that someday they are lost
or so I think it’s important
many times that we review that thing that
we have for sure is that my
security is let’s say he checked it every
every little while because I realized that
the other day he did not say hey topic of the
square roots that had happened
before common with other knowledge not
but the square roots as it is done
in the school there was a method
that was absolutely a pain in the ass
talking badly and soon forget
I have not used the
calculator and does the square root
well, there are youtube like 500 videos
that teach you 500 different methods
the Babylonian method such method
what a wonderful estate pass
square and it happens is that you have to
start thinking that those generations
that come that are no longer so small
which are the ones that are going to face the
college or are already facing
the university does not understand why
we maintain some systems of education
based on so much has written so much
history et cetera not because it happens in
schools universities
business many others luckily not to the
digital transformation they call fill
a classroom of tablet computers that put
the technological pileup and it does not matter anymore
the content and knowledge does not come
nobody hears me covered that this year
had to place 200 tablets are already
they have content still want the
use and that’s not the transformation
digital
obviously digital training is worth
happens because one is in a company and
have to say hey emails with copy
they’re all a huge can someone has
had to invent something to avoid that
when they are internal issues and it’s called
slack and it is used wonderfully and has
channels and people had attach
files and so on does not work very well
there are people who did not see the mail
internal one year ago and another and another and
just wait or not and what happens is
that we have a hard time accepting a
undeniable reality they have already no longer the
we can give them the cycles
companies are 45 years 45 years old
say good vi and vital v have the DNA
that right now there is a person in the
silicon valley or 25 10 that are
trying to invent something to pass them
years above then eye one has
that think and say the same thing work with
a series of security that do not exist
if we asked here those who
you are that mobile phone had
ten years 70 percent had a
nokia an 80 for the target that is
here a 20-25 blackberry and we were
all as good is well it works
moyano and the quick I like to look at what
cool that culminates had more key
the more keys we liked the more
we heard they have keys and that’s not us
like and well steve jobs in peace rest
man also ten years ago now
He said not that what bothered a
little screen and with these themes try the
interface with a child from a farm that
has not seen a computer cheating and the
who manages it in five minutes and that’s
charge the market he charged it worth saying
in 34 years 50 percent of the
mobiles were all already copies in
Android both had a large interface
like a bunch of four unknowns
in four in rows and palante not
Well, the same thing happened to Nokia
no longer exist and as a brand what you say
how strong
we all wanted to have 51 day the other
while the smallest mazzulo al
reverse bigger is better not
which is that there is no longer
just like kodak which by the way was a
of the guests of the digital camera
neither exists as a brand valence
there exists say the patents and such if the
purchases are passed from one to the other
veteran borders that was the first
bookstore I did not buy the book when
I went to the United States
does not exist either and blockbuster thought that
netflix is doing the clown when
he started doing hand streaming so
which I think it’s important to understand
that the market will never understand
your let’s say our difficulty for
I change this and I do not want to change my
uncertainty and fear of change understands
that and I tell you every three or four
years are going to be produced is equal
that would have changed the transport and
any good seen changed the
accommodations go happening with everyone and
each of the sectors but not clear
many will say like that, just me
I understand also expansion of the
economist I see what is happening not
How is it good?
I say they have already done it in some before and
also with much more serious problems
of which I could have that
they have not gone beyond saying
how to pay payroll and cemex which is that
how much has that roof with that because
you do not sleep at night it does not fit you
I have to pay 30 payroll and there is no
cash flow is not there as it is
learning but you learn that knowing
how you tolerate uncertainty you breathe
toledana of truth uncertainty of the
good of which not many times not
we have today and when one
learn the tricks, what’s happening
sometimes not when we learn and
we start with anxiety or
depression as above
we are educated in how they look
how it is treated with a depression like
it is treated with anxiety will cause
much bigger problems not learning to
schedule and teaching to program this
when when I was once also in
a class and in new york I saw then
men of women between 45 50 55 years
they were lawyers
architects a medical era and they were
everyone in an initiation class
flame bonmont plus the language that
you learn that is a language of
programming you learn in a month
let’s say it’s not like it’s going to be a girl
but you learn let’s say in a way
decent enough to use it no I said
fuck what cool the Americans said that
although in that concerted one in which
some Spanish companies already say that
it is not valid and outside it does not have 50 years and
that also strikes me that
valued workers very well in
go for everything they could contribute
but he told me look then depending
code because although I am a lawyer I have been
said in the buffet that within four
years or five if I do not know how to understand
what is the world the code how is the
programming and others I will not be a
valid person for my company and
there is no drama
saleh was there they inhabit and up the
architect people who in a normal way
is losing code and at the end axis
all of us who want to do what
we want employable and then all
that we are in their thirties and such
because we have about 30 years left
in front of work
we have to understand the code because
we will use different second language
different way of structuring the
reality and that is also going to come
well because when I learned to
program I realized that I was taking a
problem if they were made up of problems
little ones and for that problems
little ones I developed for each one
a tiny solution with which it is
something that serves you for the day to day
your company what you do not
So I think that good advice
you start to youtube and say hey how
learn to program a video that you
will like more if you do not go to another one if not
you go to another you do not go to another one because it ‘s
the good thing that has youtube has not
will happen will help any of the
that there is another thing that does a lot in my
business is to question all things
that there is not saying we see for
example how people following the
banks is not worth apple has removed from the app and
the other will be total but the systems of
loan and also a super
inefficient not to the notary’s subject the
risk management the other such I say
if he gets me up one morning he will head today
I have 100 euros of surplus that I do not
I will need during today
it happened to the cloud for someone else
I need it
and tomorrow he recovered 102% some
way not only would they be called loans
p2p peer to peer as emule as the
low file techniques
nobody has raised for example today
that you could put a system of
lend us money between people and
eliminating intermediaries saying the world
will eliminate intermediaries
There is another problem that has not been solved
still by the lobbies for the things
because it will end up solving the same and
it will not solve someone today
We hope you decide that is the
medical record only I’m not going to a
doctor when my life I have a problem
and now I ‘m going to another day against all
my life not here does not have your file
since we are there because you do not have
all my x-rays analysis and
operations with what happened to me with
physical sale occurs something that I
many times and looking in google for
buy some shoes that the store has
I have low and it’s very good that I
bring it in a day or in other cities
already in two hours or three but why not
it would divide the one who lived under well if
It has reasonable prices because it does not
there is a real world inventory the smooth
You can do that because there
incentive to do for the day
we want an incentive for people
have an inventory of everything that is
sells those that have companies in
Internet will be able to consult it
people will come more and save was a
movement that will come quite well
to the world not the subject of thefts that
it says a lot the robots that come that
are already in my company and there may be
three four or five if it’s still not
they are physical but you can not touch a
code that does things send us mails
and javi
amazon has raised the price of the toy
you should raise such thing as
they are automated both the day
reading on the internet
look what the company does for the company and
with their prices but analyzing
things because what we are doing little
little is and automating everything that is
can with which I do not have a
very big team but I do have a
team that what I take out is a
team that tries to be happy happy
why why not take advantage of it
the best creativity something for which
the robots are still far
they will arrive because Argentina is not going to be
creative and they will be creative but not
short term
ok then you have to think that the
robots are going to be inside very little
here they will help us and we will finish it
trust
Honey it’s not good to start seeing other
things that do not read them no longer rained
guayas much as the next match ball
web xataka all that kind of
publications where 1 final
you start to see precisely history of
those people that said one of the four
crazy kids who are now in
silicon valley trying to change a
industry again where you find out or
you find out about the first ones that have
tried as they have done and in that they have
could have succeeded although it could
fail not and the last not so I go
a good college somewhere
encounter showed in all pop account
with the same processes they do is
the one that the last 50 years and I
I do an exercise an exercise that I believe
it is healthy that is to ask adolescent the
people who have a different mentality
if you hear it as arias the process of
customer acquisition of this company
without being an uncle of youtube marketing
you think that putting a skirt on a
newspaper is still a good method
the kid call me journalism and the
true that no
I do not know what I say, I work 12
years a newspaper but we do not have
that rethink many of those things and
ask the people who come
youtube is what I’m doing I have
It seems to have a future and like my
nephew has told me that I had very
cool but he started making videos on and
my friends or those who are a little
older they will read and you are
I just wanted you can count a
little stories and and some let’s say
certain certain change factors
attitudes that have worked and how
I always say and above all else know in
seville when I finish one by one these
talks that I have always open to
all the channels through which you can
talk about twitter salime littoral
have an idea of business in Italy
The real world
I would probably stick but on the internet
how to call it stuck then normally
I know that he pulls here and
there
I try to do this and not do this other
and sometimes because the flute sounds and
with effort and dedication because not yet
things go well
Thanks for listening and I hope to see you
the laws I
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