
I want you a story today
tell those in the double
At the same time we start that many of us
we are no longer the question
why do we actually put it in the morning?
get up laptop wrap up mobile
Pack up for work in the evening
after work the same again
wrap up and go home and around
to understand that and to me this
I have asked myself the question
development in mind
It looks very simplified but ours
great-great-grandparents have work
generate by working there
have where they lived they have
crafts and agriculture you
income earned as the steam engine
came is the assembly line work
come and we built factories with
the packaging can think of the process and packaging
As a result, efficiency became a factor
rational human image moved into the
economy
as a result, the computer and the
efficiency to move forward with the
globalization of the markets and the
continues to advance the Internet
the networking has become bigger and bigger
around the planet i got mine
question asked yes and why is the
human then still in the morning if he
Now laptop and mobile phone has to
work and back as before 250
years ago when we had the first four factories
and then when I built this
I have seen picture then
finally women have been led that
that somehow makes no sense anymore
We see this every morning
bleak image of commuter flows that
caused huge costs and it is
the less likely
if you know that 75 percent of
all working people today in the
services sector work 50
could percent of the economically active
today theoretically today could
theoretically non-stationary work and
if you still know that nine of
ten swiss and theirs
leaving the residential community
to go to work while doing an im
average fourteen and a half kilometers
put away and theirs
residential community in this respect more or less
leave and the money someday
you do not have to spend anymore
wonder if we have such phenomena now
like sleeping communities together
discuss and then I have myself
thought yes why change then
not here and for so many years
then we can behave
economic studies to the eye
It says that the Swiss two to
have interviewed and that says 75 percent
swiss commuters have been commuting for three to three years
five years exactly the same way
and wise
and that has a lot to do with it
our north our social norms
at work, among others, presence
north and and therefore we have to be very
fundamentally reconsider how we like
we work and our behavior
to change
the decisive factor is one
help that just said this
study withdrawn from the behavior
the behavioral economy tests that
basic regional human image
that the economy up until recently
until a few years ago dominated the
homo oeconomicus the talking in the core of it
it jumped after the match also
is a small behavioral impulse
make an experiment and join
a few examples that actually for
For example, we always only have a few
green footprints on the floor do it
a trash can reduces that
littering by 48 percent
if you have the fruit and the vegetables in it
a mensa first positioned 23
percent more vegetables eaten or
fruits or if you are a bit
funny variant if you that the
stairs into a quartier um changes and
including a sound carpet installed
then go from the commuters 66 percent
over the stairs and not over the stairs
escalator
So we can change our behavior
if we are a bit smart
to give behavioral impulses
for me, the important thing was the moment
just this
one-sided national human image for
to change myself
the moment as of september 2005 10 193
heads of state of the uno and the first
have given the mission statement
behind it stands one of the largest
participation process of this planet ever
has seen about two million
people involved in economics
politics administration science over
2000 two years have each other
negotiated and then these are 17 goals
come out
Two years ago I have mine
basically changed my behavior
I have the loneliness of the home office
leave because I am business development
for a foreign company in the
Switzerland did in the home office
I also experienced that one
again and again also conflicts between
private and professional and am in one
correctly fed in this space
Cork space I have two weeks
two months before this agenda
was promulgated with
Friends that is here in St. Gallen
boeing and then briefly the three months
after the promulgation of this agenda are
about lucky coincidences and circumstances
I became co-founder of village
office village office is being tried and
is a national network of
build coworking spaces
where people live and where they are
Let’s focus these four goals on you
here a bit emphasized what
what are we doing
to pursue these four goals the first
is she in a normal class of 709 is that
you in the decentralized again the people
This example has to be involved
that Liechtenstein became sixteenth
August in the tagblatt already existed
previously article but this articus lies
everything in my view because he is very very
nicely shows how people are
involved something new arises something
The new change I did before
Although I have something familiar
I’m the city president
The result was a good year
met
He then told me that he was ahead
Four years with 140 citizens
citizen this participation process
started
this is how the strategy came about in 2025
and as a result are different
Initiatives emerged from it
a wine cooperatives
secondhand shop new offers for
children and also a village office
this village of it is straight now
turn to it
one has entrepreneur citizen from the
region committed to it
that is absolutely central in that respect
in my opinion because of our switzerland for
terrorist is built in the
constitution the swiss people stands the
Cantons are renewing the waistband and that stands
not in it that it is vice versa and
in that respect, and I myself have as
17-year-old 1 2 1 experience so always
a local and in my community where i am
come from horgen also with
backing of the community president
of the citizens 300,000 swiss
francs received around one
culturfabrik as a 17 year old
establish
they still exist today and all that
because she’s involved on the other
It is about the side that if you have this
decentralized with the koberg in connects
we get for the increasing
flexibilisation of the labor market
something valuable the picture I here
looks is the village of is that we
have just opened in
solothurn
we’ll have to briefly over here now
choral works speak and then the
flexibility coworking is not the
office community office is
something private that finds in one
Flat in an office instead of leaves
no one is pure biking as public
is in open community koberg in
was the first work in the board
space or completely new mountain in san
francisco founded in 2005 he named him
At that time Speyer News the home of well
being and in that respect one can say that
coworking from the beginning of
quality of life at work
has spoken
and as two days ago at one
conference theo because of the prestigious
industrial psychologist and the eth one
in zurich has spoken of it
that one no longer of today
job satisfaction but of
quality of life at work speaks
has another circle for me
closed
the second point next to the
quality of life in coworking
What is decisive is the fact that the
choral scene from the open source it
environment has emerged and open source
is a central openness criterion
So that means this whole scene the
now over a million people
covers worldwide and 13,000 locations
is characterized by this openness and
but if we go to work the
must be dominated by the culture of presence
we own that saying we need more
Openness in the company
and you can do that by just doing it
these new forms of work for
Company opens and that is exactly
what is happening in america now
meanwhile, in 35 percent of the
coworking america come from business
So you can say there is one
veritable trend, a new that
longing as the new work forms
and if you look next to where the
Flexibility in Switzerland is what it is
so far advanced that is already
the policy deals with it 100
National and Councils have two
parliamentary initiatives
signed for the flexibilisation of the
Labor Law and in august is still
what happens historical two
Employee organizations have the
flexibilisation of the labor law
but have agreed then one
Proposed compromise proposal said
that in return the protection of the
mental health of the employee
enshrined in the law
whether they will prevail we will see
is a political discourse of the
moment is running but you can say that
Flexibility is there
and if we combine the two
to something more valuable because at the end of the
days is when people get involved and
they learn to be human
encounter and experience this in everyday life
example in a coworking space what it
is called to meet human and
not out of function then they learn theirs
talents and strengths created by them
are really living out and that’s it
which is a successful one at the end of the day
company matters we know today
that it is six times more likely
a human being if he has his talents
and Strengthen daily can live up to
tied to his job
Moreover, it is three times more likely that
people who are talents and empowered
can live out every day
from a like a perfect or a
to report ideal quality of life
and if you know that quality of life
with the subjective well-being
it is also decisive or
interesting that also on the day
Incidentally, for some time about positive
psychology and clearly says that
happy employees 37 percent more
sell and are three times more creative
So far, at the end of the day
say if we can do it in
communities citizen again involved
will be involved that people
in coburg in space as a new culture
learn and are on their own in
everyday and daily basis not every day
day by day then we can really do something
change
that’s exactly what we want with village office
We can achieve this by 2030
national network of coworking spaces
Every Swiss person builds up to everyone
swiss women within 15 minutes
a comeback in space he finds in a
local local network of services
is linked to and in order to
We work with companies
municipal cantons
property owners and areal develop
together
they can say that a few
crazy guys here something
try so it is not we build on
existing on for the ptc already has
first attempts in the 90s
made with satellite offices in
rural areas among others
wallis and has a simple shape
is too early
and I say today is the time
to do exactly what I want
vision give us a clear direction
but only the concrete did the world
I would like to say something else
where we are today after only one and a half
years, we managed 37 location
in a network together
We consciously have the legal form
the cooperative elected by this
swarm intelligence of us today
already heard something
accordingly to give a basis
we have two own village office’s
It opens with real estate owners
the two blue dots we have over
now over 100
cooperatives and have
via our website and over as over
60 communities received their own assessments
and know that a certain demand
since it is sitting here today in the courtroom
people who thought with this head
deal with this idea from the region
the matthias müller in lichtensteig
already implemented in her own
concretely to advance the community
but most importantly, around the
circle we have eight
pioneering company after just four-five
You can win the months with the market
We accompany you on this journey
you that your coworkers do that this
try can not start with a
negative experience at the end of the day
say the whole brings nothing
we go on the way by the us
University of St. Gallen scientific
accompanied and together with the bunch of
had supported us we must
full mobility hopefully
to the positive changed at the end of the
day
I am convinced that the theory before
I said two days ago
a bit longer that when we over
quality of life make us think
work
then we save a lot of costs
one for the economy
society and the environment
I invite you all over it
to have a little thought and
maybe on monday when you get to work
drive to say yes why do I do that
actually every day many thanks
”
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