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ISIS is a corporate in disguise | Benedetta Berti | TEDxGateway


[Music]

[Music] when I say the word terrorism lots of

when I say the word terrorism lots of

when I say the word terrorism lots of different images will pop up in your

different images will pop up in your

different images will pop up in your mind and even though most definitions of

mind and even though most definitions of

mind and even though most definitions of terrorism neutrally agree the terrorism

terrorism neutrally agree the terrorism

terrorism neutrally agree the terrorism is the use of violence against the

is the use of violence against the

is the use of violence against the civilian population for a political

civilian population for a political

civilian population for a political purpose to induce fear still most

purpose to induce fear still most

purpose to induce fear still most definitions are never used in a neutral

definitions are never used in a neutral

definitions are never used in a neutral way and similarly when I say the word

way and similarly when I say the word

way and similarly when I say the word terrorist organization’ chances are

terrorist organization’ chances are

terrorist organization’ chances are you’re thinking about a small number of

you’re thinking about a small number of

you’re thinking about a small number of people hiding away in a cave in a

people hiding away in a cave in a

people hiding away in a cave in a basement and plotting maybe actually not

basement and plotting maybe actually not

basement and plotting maybe actually not irrationally out of hatred and

irrationally out of hatred and

irrationally out of hatred and fanaticism likely both well heist and

fanaticism likely both well heist and

fanaticism likely both well heist and the past 10 years study non-state armed

the past 10 years study non-state armed

the past 10 years study non-state armed groups these are organizations that are

groups these are organizations that are

groups these are organizations that are not under state control and they use

not under state control and they use

not under state control and they use violence to challenge it so saying

violence to challenge it so saying

violence to challenge it so saying terrorists insurgents militias and I’m

terrorists insurgents militias and I’m

terrorists insurgents militias and I’m convinced that we really need to dig

convinced that we really need to dig

convinced that we really need to dig deeper if we want to understand these

deeper if we want to understand these

deeper if we want to understand these actors their evolution and outer

actors their evolution and outer

actors their evolution and outer producing new forms of insecurity there

producing new forms of insecurity there

producing new forms of insecurity there are constantly affecting the civilian

are constantly affecting the civilian

are constantly affecting the civilian population so to start these groups are

population so to start these groups are

population so to start these groups are having a global impact but not all

having a global impact but not all

having a global impact but not all countries are affected the same way take

countries are affected the same way take

countries are affected the same way take a look at this map if you look in red

a look at this map if you look in red

a look at this map if you look in red you can see five countries Nigeria Iraq

you can see five countries Nigeria Iraq

you can see five countries Nigeria Iraq Syria Afghanistan and Pakistan now these

Syria Afghanistan and Pakistan now these

Syria Afghanistan and Pakistan now these five countries together in 2014 I

five countries together in 2014 I

five countries together in 2014 I counted for 78% of civilian casualties

counted for 78% of civilian casualties

counted for 78% of civilian casualties of terrorism so not all countries are

of terrorism so not all countries are

of terrorism so not all countries are affected the same way unfortunately

affected the same way unfortunately

affected the same way unfortunately India is also up there because in 2014

India is also up there because in 2014

India is also up there because in 2014 together again with Nigeria Iraq

together again with Nigeria Iraq

together again with Nigeria Iraq Afghanistan and Pakistan it was one of

Afghanistan and Pakistan it was one of

Afghanistan and Pakistan it was one of the five countries where 60% of

the five countries where 60% of

the five countries where 60% of terrorist operations were plotted or

terrorist operations were plotted or

terrorist operations were plotted or carried out

carried out

carried out so what is this telling us this is

so what is this telling us this is

so what is this telling us this is telling us that we need to understand

telling us that we need to understand

telling us that we need to understand beyond the news headlines the evolution

beyond the news headlines the evolution

beyond the news headlines the evolution of these groups to do so let’s start

of these groups to do so let’s start

of these groups to do so let’s start with grasping with a new word a word in

with grasping with a new word a word in

with grasping with a new word a word in which wars are happening less and less

which wars are happening less and less

which wars are happening less and less between states fought between soldiers

between states fought between soldiers

between states fought between soldiers on a battlefield and they’re happening

on a battlefield and they’re happening

on a battlefield and they’re happening more and more between states and

more and more between states and

more and more between states and non-state actors or between non-state

non-state actors or between non-state

non-state actors or between non-state actors themselves so in the process

actors themselves so in the process

actors themselves so in the process armed groups are becoming more important

armed groups are becoming more important

armed groups are becoming more important and not just that they’re learning they

and not just that they’re learning they

and not just that they’re learning they are adapting they are evolving I want to

are adapting they are evolving I want to

are adapting they are evolving I want to show you three ways through which this

show you three ways through which this

show you three ways through which this is happening evolution in economics and

is happening evolution in economics and

is happening evolution in economics and fundraising tactics evolution in

fundraising tactics evolution in

fundraising tactics evolution in communication and evolution in

communication and evolution in

communication and evolution in governance

governance

governance so first is pound raising we all know

so first is pound raising we all know

so first is pound raising we all know the traditionally insurgents rob banks

the traditionally insurgents rob banks

the traditionally insurgents rob banks or kidnap to make money but today armed

or kidnap to make money but today armed

or kidnap to make money but today armed groups are doing way more than that they

groups are doing way more than that they

groups are doing way more than that they invest in legitimate businesses like

invest in legitimate businesses like

invest in legitimate businesses like construction companies they make deals

construction companies they make deals

construction companies they make deals with criminal organizations to make

with criminal organizations to make

with criminal organizations to make money and they go as far as we found

money and they go as far as we found

money and they go as far as we found raising campaigns let me give you an

raising campaigns let me give you an

raising campaigns let me give you an example through Isis or ISIL or the

example through Isis or ISIL or the

example through Isis or ISIL or the Islamic state project whatever you want

Islamic state project whatever you want

Islamic state project whatever you want to call it but they are estimated today

to call it but they are estimated today

to call it but they are estimated today to be the wealthiest terrorist

to be the wealthiest terrorist

to be the wealthiest terrorist organization in the world

organization in the world

organization in the world two billion dollars now how do they make

two billion dollars now how do they make

two billion dollars now how do they make this money they sell oil they loot

this money they sell oil they loot

this money they sell oil they loot smuggle and sell Iraq and Syria

smuggle and sell Iraq and Syria

smuggle and sell Iraq and Syria archaeological artifacts but most of the

archaeological artifacts but most of the

archaeological artifacts but most of the money they make they make by Venus State

money they make they make by Venus State

money they make they make by Venus State they make through taxation they make

they make through taxation they make

they make through taxation they make through taxing those eight million

through taxing those eight million

through taxing those eight million people that live under their control at

people that live under their control at

people that live under their control at the same time they’re constantly

the same time they’re constantly

the same time they’re constantly thinking about found raising and they

thinking about found raising and they

thinking about found raising and they constantly do crowdsourcing campaigns

constantly do crowdsourcing campaigns

constantly do crowdsourcing campaigns for their supporters the second is

for their supporters the second is

for their supporters the second is communication the point here is armed

communication the point here is armed

communication the point here is armed groups have learned to talk to us so

groups have learned to talk to us so

groups have learned to talk to us so that we listen again think of Isis we

that we listen again think of Isis we

that we listen again think of Isis we all know they have a very strong social

all know they have a very strong social

all know they have a very strong social media campaign they send thousands of

media campaign they send thousands of

media campaign they send thousands of tweets

tweets

tweets every day and no Twitter is shutting

every day and no Twitter is shutting

every day and no Twitter is shutting down their comms so they’re free they’re

down their comms so they’re free they’re

down their comms so they’re free they’re all fleeing to telegram and even today

all fleeing to telegram and even today

all fleeing to telegram and even today there are hundreds of accounts one is

there are hundreds of accounts one is

there are hundreds of accounts one is for the news agency the ISIS news agency

for the news agency the ISIS news agency

for the news agency the ISIS news agency one sends you pictures on a daily basis

one sends you pictures on a daily basis

one sends you pictures on a daily basis what it’s like to live under the Islamic

what it’s like to live under the Islamic

what it’s like to live under the Islamic state and then there’s countless of both

state and then there’s countless of both

state and then there’s countless of both account to tell you for example how to

account to tell you for example how to

account to tell you for example how to counter auntie isis propaganda but it’s

counter auntie isis propaganda but it’s

counter auntie isis propaganda but it’s more than that isis is not in the media

more than that isis is not in the media

more than that isis is not in the media al sees is the media they have a media

al sees is the media they have a media

al sees is the media they have a media production company in the oven army an

production company in the oven army an

production company in the oven army an army of graphic designers an army of saw

army of graphic designers an army of saw

army of graphic designers an army of saw engineers and an army of cameramen these

engineers and an army of cameramen these

engineers and an army of cameramen these are just as important as the food

are just as important as the food

are just as important as the food soldiers and together they create a very

soldiers and together they create a very

soldiers and together they create a very strong branding campaign and finally

strong branding campaign and finally

strong branding campaign and finally governance governance is key here we all

governance governance is key here we all

governance governance is key here we all know that armed groups traditionally

know that armed groups traditionally

know that armed groups traditionally invest in work in their communities

invest in work in their communities

invest in work in their communities maybe they create healthcare clinics

maybe they create healthcare clinics

maybe they create healthcare clinics maybe schools what they do is they fill

maybe schools what they do is they fill

maybe schools what they do is they fill a gap left by the government in doing so

a gap left by the government in doing so

a gap left by the government in doing so they strengthen their bond with the

they strengthen their bond with the

they strengthen their bond with the population beyond violence a key here is

population beyond violence a key here is

population beyond violence a key here is provision of security and safety let me

provision of security and safety let me

provision of security and safety let me take you back to the rise of the Taliban

take you back to the rise of the Taliban

take you back to the rise of the Taliban in Afghanistan and to understand that

in Afghanistan and to understand that

in Afghanistan and to understand that rise it’s impossible to do so if we

rise it’s impossible to do so if we

rise it’s impossible to do so if we don’t understand how they stepped into a

don’t understand how they stepped into a

don’t understand how they stepped into a context of civil war and insecurity and

context of civil war and insecurity and

context of civil war and insecurity and they offered order and protection to the

they offered order and protection to the

they offered order and protection to the civilian population Isis this very same

civilian population Isis this very same

civilian population Isis this very same the investing governance and by doing so

the investing governance and by doing so

the investing governance and by doing so they challenged what we think states

they challenged what we think states

they challenged what we think states versus non states are capable of this is

versus non states are capable of this is

versus non states are capable of this is war 3.0 and then there’s violence

war 3.0 and then there’s violence

war 3.0 and then there’s violence violence is not new and violence is of

violence is not new and violence is of

violence is not new and violence is of course of the core but mind you violence

course of the core but mind you violence

course of the core but mind you violence is used strategically not irrationally

is used strategically not irrationally

is used strategically not irrationally and it’s used to send different messages

and it’s used to send different messages

and it’s used to send different messages to different audiences going back to

to different audiences going back to

to different audiences going back to Isis in the territories they control

Isis in the territories they control

Isis in the territories they control they use punishments and repression to

they use punishments and repression to

they use punishments and repression to keep the population at bay to keep them

keep the population at bay to keep them

keep the population at bay to keep them from rebelling they also engage in

from rebelling they also engage in

from rebelling they also engage in defensive and

defensive and

defensive and offensive operations to protect that

offensive operations to protect that

offensive operations to protect that state project and to expand and then

state project and to expand and then

state project and to expand and then hold understand RISM a group like Isis

hold understand RISM a group like Isis

hold understand RISM a group like Isis uses international terrorism for many

uses international terrorism for many

uses international terrorism for many purposes to create fear to create chaos

purposes to create fear to create chaos

purposes to create fear to create chaos to disrupt their enemy’s society sense

to disrupt their enemy’s society sense

to disrupt their enemy’s society sense of normalcy but also to create divisions

of normalcy but also to create divisions

of normalcy but also to create divisions us and them and also to trigger an

us and them and also to trigger an

us and them and also to trigger an overreaction and simultaneously to

overreaction and simultaneously to

overreaction and simultaneously to project power and strength while

project power and strength while

project power and strength while deterring their enemy now mind you this

deterring their enemy now mind you this

deterring their enemy now mind you this is not just Isis if you go back a few

is not just Isis if you go back a few

is not just Isis if you go back a few weeks and you think of the tragic

weeks and you think of the tragic

weeks and you think of the tragic playbook of the Paris attacks well it’s

playbook of the Paris attacks well it’s

playbook of the Paris attacks well it’s very familiar to the 26/11 Mumbai plot

very familiar to the 26/11 Mumbai plot

very familiar to the 26/11 Mumbai plot what is in common terrorist

what is in common terrorist

what is in common terrorist organizations understand that by

organizations understand that by

organizations understand that by targeting soft targets and by insisting

targeting soft targets and by insisting

targeting soft targets and by insisting on mass casualties they can

on mass casualties they can

on mass casualties they can simultaneously project strength attract

simultaneously project strength attract

simultaneously project strength attract support and deter their enemy all this

support and deter their enemy all this

support and deter their enemy all this is really important to understand if we

is really important to understand if we

is really important to understand if we want to grab the sophistication and

want to grab the sophistication and

want to grab the sophistication and complexity is really the name of the

complexity is really the name of the

complexity is really the name of the game for disarmed organizations today

game for disarmed organizations today

game for disarmed organizations today this will also help us to understand how

this will also help us to understand how

this will also help us to understand how they attract support again Isis they

they attract support again Isis they

they attract support again Isis they attract supporters from many different

attract supporters from many different

attract supporters from many different audiences for many different reasons

audiences for many different reasons

audiences for many different reasons now in Iraq in Syria many join Isis

now in Iraq in Syria many join Isis

now in Iraq in Syria many join Isis because they need a job and being a

because they need a job and being a

because they need a job and being a fighter is one of the only jobs left in

fighter is one of the only jobs left in

fighter is one of the only jobs left in a country that is near ravaged by a

a country that is near ravaged by a

a country that is near ravaged by a bloody war others join because they want

bloody war others join because they want

bloody war others join because they want safety for themselves or for their

safety for themselves or for their

safety for themselves or for their families and this is the lesson again

families and this is the lesson again

families and this is the lesson again there is a vicious circle between lack

there is a vicious circle between lack

there is a vicious circle between lack of security at the personal and

of security at the personal and

of security at the personal and community level and recurse to violence

community level and recurse to violence

community level and recurse to violence and join in armed groups it’s related

and join in armed groups it’s related

and join in armed groups it’s related and then what accounts for foreign

and then what accounts for foreign

and then what accounts for foreign fighters from all kind of countries join

fighters from all kind of countries join

fighters from all kind of countries join a group like Isis there is not one

a group like Isis there is not one

a group like Isis there is not one answer but there’s a few things they

answer but there’s a few things they

answer but there’s a few things they have in common like seeking order

have in common like seeking order

have in common like seeking order seeking stability see

seeking stability see

seeking stability see in a sense of belonging and seeking to

in a sense of belonging and seeking to

in a sense of belonging and seeking to fulfill a sense of rightfulness now it’s

fulfill a sense of rightfulness now it’s

fulfill a sense of rightfulness now it’s very easy for us to dismiss it and to

very easy for us to dismiss it and to

very easy for us to dismiss it and to say this is incomprehensible this is

say this is incomprehensible this is

say this is incomprehensible this is irrational my mind you by doing so we

irrational my mind you by doing so we

irrational my mind you by doing so we will not get any closer to understand

will not get any closer to understand

will not get any closer to understand these groups and to understand how they

these groups and to understand how they

these groups and to understand how they thrive and to understand how they catch

thrive and to understand how they catch

thrive and to understand how they catch and attract supporters so my work is to

and attract supporters so my work is to

and attract supporters so my work is to study our groups through these allistic

study our groups through these allistic

study our groups through these allistic lens to study the revolution beyond

lens to study the revolution beyond

lens to study the revolution beyond geography and beyond ideology I think by

geography and beyond ideology I think by

geography and beyond ideology I think by doing this we can really broaden the

doing this we can really broaden the

doing this we can really broaden the policy focus because when we think of

policy focus because when we think of

policy focus because when we think of the rise of a group like Isis yes it is

the rise of a group like Isis yes it is

the rise of a group like Isis yes it is a global security challenge no it is not

a global security challenge no it is not

a global security challenge no it is not just a military one it’s much broader

just a military one it’s much broader

just a military one it’s much broader it’s about politics it’s about

it’s about politics it’s about

it’s about politics it’s about governance it’s about fairness

governance it’s about fairness

governance it’s about fairness it’s about representation now it’s easy

it’s about representation now it’s easy

it’s about representation now it’s easy to dismiss it’s easy to ignore and it’s

to dismiss it’s easy to ignore and it’s

to dismiss it’s easy to ignore and it’s easy to downplay when it comes to a

easy to downplay when it comes to a

easy to downplay when it comes to a group like Isis but this is a mistake

group like Isis but this is a mistake

group like Isis but this is a mistake we cannot make at least not if we want

we cannot make at least not if we want

we cannot make at least not if we want to win this fight thank you

to win this fight thank you

to win this fight thank you [Applause]

you

you [Applause]

”

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