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Innovating the Impossible | Maria Ingold | TEDxChichester


[Applause]

[Applause] I am the daughter of a rocket scientist

I am the daughter of a rocket scientist

I am the daughter of a rocket scientist born near where they dropped us of the

born near where they dropped us of the

born near where they dropped us of the atom bomb some would say that explains a

atom bomb some would say that explains a

atom bomb some would say that explains a lot because just over 30 years ago I was

lot because just over 30 years ago I was

lot because just over 30 years ago I was the first person at the University of

the first person at the University of

the first person at the University of New Mexico to study both computer

New Mexico to study both computer

New Mexico to study both computer science and fine art yes that is art and

science and fine art yes that is art and

science and fine art yes that is art and technology at the same time I’ve now

technology at the same time I’ve now

technology at the same time I’ve now worked in visual technology for just

worked in visual technology for just

worked in visual technology for just over 25 years I started as a programmer

over 25 years I started as a programmer

over 25 years I started as a programmer in games and video technology and ended

in games and video technology and ended

in games and video technology and ended up as a chief technology officer as CTO

up as a chief technology officer as CTO

up as a chief technology officer as CTO for Disney Sony joint venture I built

for Disney Sony joint venture I built

for Disney Sony joint venture I built one of the most successful video

one of the most successful video

one of the most successful video on-demand movie services in Europe now I

on-demand movie services in Europe now I

on-demand movie services in Europe now I consult an innovative visual technology

consult an innovative visual technology

consult an innovative visual technology I’m also about to judge that’s the

I’m also about to judge that’s the

I’m also about to judge that’s the British Oscars a speaker a writer

British Oscars a speaker a writer

British Oscars a speaker a writer occasionally an actress and I have a

occasionally an actress and I have a

occasionally an actress and I have a thing for power tools I’ve done

thing for power tools I’ve done

thing for power tools I’ve done everything I’ve done because I was

everything I’ve done because I was

everything I’ve done because I was inspired for my father my father has a

inspired for my father my father has a

inspired for my father my father has a way of looking at things

way of looking at things

way of looking at things it makes the impossible possible that is

it makes the impossible possible that is

it makes the impossible possible that is a genuine rocket scientist he has over

a genuine rocket scientist he has over

a genuine rocket scientist he has over 50 years of practical experience he

50 years of practical experience he

50 years of practical experience he worked on Apollo 13 he increased the

worked on Apollo 13 he increased the

worked on Apollo 13 he increased the accuracy of the guidance system for the

accuracy of the guidance system for the

accuracy of the guidance system for the lunar excursion module from the 200

lunar excursion module from the 200

lunar excursion module from the 200 miles to 30 miles that helps save the

miles to 30 miles that helps save the

miles to 30 miles that helps save the lives of the astronauts

lives of the astronauts

lives of the astronauts he also speaks seven languages six

he also speaks seven languages six

he also speaks seven languages six fluently built her off-grid happened by

fluently built her off-grid happened by

fluently built her off-grid happened by hand back when silver was hippie and not

hand back when silver was hippie and not

hand back when silver was hippie and not him and he collects and restores antique

him and he collects and restores antique

him and he collects and restores antique cars 17 of them writes poetry and draws

cars 17 of them writes poetry and draws

cars 17 of them writes poetry and draws feet to thank his second-grade teacher

feet to thank his second-grade teacher

feet to thank his second-grade teacher said he’d never amount to anything

said he’d never amount to anything

said he’d never amount to anything where do you get a rocket scientist for

where do you get a rocket scientist for

where do you get a rocket scientist for Father’s Day yep one who’s that into

Father’s Day yep one who’s that into

Father’s Day yep one who’s that into maybe cars and solar tubes

maybe cars and solar tubes

maybe cars and solar tubes yes I entry 7 Elon Musk I introduced

yes I entry 7 Elon Musk I introduced

yes I entry 7 Elon Musk I introduced them because we share a passion for

them because we share a passion for

them because we share a passion for innovating not just rocketry but

innovating not just rocketry but

innovating not just rocketry but everything dad always said learn

everything dad always said learn

everything dad always said learn everything about everything because he

everything about everything because he

everything about everything because he always used everything he ever learned

always used everything he ever learned

always used everything he ever learned that’s how in his late 70s actually

that’s how in his late 70s actually

that’s how in his late 70s actually retired and then was brought back as a

retired and then was brought back as a

retired and then was brought back as a consulting rocket scientist he was able

consulting rocket scientist he was able

consulting rocket scientist he was able to increase the accuracy of a specific

to increase the accuracy of a specific

to increase the accuracy of a specific rocket component by one thousand four

rocket component by one thousand four

rocket component by one thousand four hundred percent using a printout a ruler

hundred percent using a printout a ruler

hundred percent using a printout a ruler and a calculator we live in an age now

and a calculator we live in an age now

and a calculator we live in an age now where our smartphones are more powerful

where our smartphones are more powerful

where our smartphones are more powerful than the computer that took us to the

than the computer that took us to the

than the computer that took us to the moon yeah many people struggle to make

moon yeah many people struggle to make

moon yeah many people struggle to make this kind of innovatively that’s because

this kind of innovatively that’s because

this kind of innovatively that’s because they’re thinking in a single dimension

they’re thinking in a single dimension

they’re thinking in a single dimension after having innovated in visual

after having innovated in visual

after having innovated in visual technology now for 25 years I think we

technology now for 25 years I think we

technology now for 25 years I think we need to cultivate a culture that goes

need to cultivate a culture that goes

need to cultivate a culture that goes beyond a single dimension of innovation

beyond a single dimension of innovation

beyond a single dimension of innovation we need to create a culture that allows

we need to create a culture that allows

we need to create a culture that allows us to innovate in multiple dimensions

us to innovate in multiple dimensions

us to innovate in multiple dimensions not only if we’re going to create a

not only if we’re going to create a

not only if we’re going to create a successful future but in order to

successful future but in order to

successful future but in order to survive let me give you an explanation

survive let me give you an explanation

survive let me give you an explanation most people have heard of

most people have heard of

most people have heard of Elon Musk each of Ellen’s companies has

Elon Musk each of Ellen’s companies has

Elon Musk each of Ellen’s companies has advanced each of its industries by

advanced each of its industries by

advanced each of its industries by innovating vertically so reusable

innovating vertically so reusable

innovating vertically so reusable rockets battery-powered cars people

rockets battery-powered cars people

rockets battery-powered cars people actually want to drive sleek solar tiles

actually want to drive sleek solar tiles

actually want to drive sleek solar tiles and battery storage for use in home and

and battery storage for use in home and

and battery storage for use in home and business and now hurricane hit islands

business and now hurricane hit islands

business and now hurricane hit islands open source artificial intelligence

open source artificial intelligence

open source artificial intelligence cybernetic interfaces between a human

cybernetic interfaces between a human

cybernetic interfaces between a human mind and machine superfast travel and

mind and machine superfast travel and

mind and machine superfast travel and tunneling that is finally aiming to be

tunneling that is finally aiming to be

tunneling that is finally aiming to be faster than a snail all of these are

faster than a snail all of these are

faster than a snail all of these are incredible achievements but it’s

incredible achievements but it’s

incredible achievements but it’s vertical innovation which leads to

vertical innovation which leads to

vertical innovation which leads to evolution not revolution vertical

evolution not revolution vertical

evolution not revolution vertical innovation is only the first step

innovation is only the first step

innovation is only the first step because when you laterally innovate

because when you laterally innovate

because when you laterally innovate across all these companies you get the

across all these companies you get the

across all these companies you get the infrastructure you need for a Martian

infrastructure you need for a Martian

infrastructure you need for a Martian colony the ability to travel to another

colony the ability to travel to another

colony the ability to travel to another planet and back non-fossil place based

planet and back non-fossil place based

planet and back non-fossil place based transport and power for a planet without

transport and power for a planet without

transport and power for a planet without oil the ablator sees artificial

oil the ablator sees artificial

oil the ablator sees artificial intelligence and neural interfaces to

intelligence and neural interfaces to

intelligence and neural interfaces to communicate quickly in the hostile

communicate quickly in the hostile

communicate quickly in the hostile environment of space an atmosphere of

environment of space an atmosphere of

environment of space an atmosphere of Mars fast travel between sites and

Mars fast travel between sites and

Mars fast travel between sites and tunneling to live underground in a high

tunneling to live underground in a high

tunneling to live underground in a high radiation environment

radiation environment

radiation environment see how lateral innovation changes

see how lateral innovation changes

see how lateral innovation changes things revolution not just evolution

things revolution not just evolution

things revolution not just evolution vertical innovation lateral of

vertical innovation lateral of

vertical innovation lateral of innovation three-dimensional innovation

innovation three-dimensional innovation

innovation three-dimensional innovation three-dimensional innovation is where we

three-dimensional innovation is where we

three-dimensional innovation is where we use both sides of our brain and often

use both sides of our brain and often

use both sides of our brain and often occurs at an unconscious level why

occurs at an unconscious level why

occurs at an unconscious level why because using just half of our brain is

because using just half of our brain is

because using just half of our brain is scientifically dumb and unconsciously we

scientifically dumb and unconsciously we

scientifically dumb and unconsciously we can only process a few pieces of

can only process a few pieces of

can only process a few pieces of information simultaneously whereas

information simultaneously whereas

information simultaneously whereas consciously we can process millions

Thomas Edison made a conscious effort to

Thomas Edison made a conscious effort to unconsciously innovate he wouldn’t have

unconsciously innovate he wouldn’t have

unconsciously innovate he wouldn’t have in an armchair with a ball bearing in

in an armchair with a ball bearing in

in an armchair with a ball bearing in each hand as he fell asleep he would

each hand as he fell asleep he would

each hand as he fell asleep he would drop the ball bearings onto the high

drop the ball bearings onto the high

drop the ball bearings onto the high place the crash would wake him and he’d

place the crash would wake him and he’d

place the crash would wake him and he’d have write down his ideas dmitri

have write down his ideas dmitri

have write down his ideas dmitri mendeleev

mendeleev

mendeleev creators of the periodic table in a

creators of the periodic table in a

creators of the periodic table in a dream he did extensive research on the

dream he did extensive research on the

dream he did extensive research on the properties of the elements but he

properties of the elements but he

properties of the elements but he couldn’t identify the pattern I saw in a

couldn’t identify the pattern I saw in a

couldn’t identify the pattern I saw in a dream a table where all elements fell

dream a table where all elements fell

dream a table where all elements fell into place

into place

into place as required awakening I immediately

as required awakening I immediately

as required awakening I immediately wrote it down on a piece of paper not

wrote it down on a piece of paper not

wrote it down on a piece of paper not only did he identify

only did he identify

only did he identify where all of the elements would go but

where all of the elements would go but

where all of the elements would go but he accurately predicted the existence of

he accurately predicted the existence of

he accurately predicted the existence of missing elements Mendeleev wasn’t just a

missing elements Mendeleev wasn’t just a

missing elements Mendeleev wasn’t just a chemist he was also a physicist a

chemist he was also a physicist a

chemist he was also a physicist a geologist and a meteorologist

Einstein was also a pianist and a

Einstein was also a pianist and a violinist he said the greatest

violinist he said the greatest

violinist he said the greatest scientists are artists as well he would

scientists are artists as well he would

scientists are artists as well he would innovate in feelings images music then

innovate in feelings images music then

innovate in feelings images music then he would translate those ideas into

he would translate those ideas into

he would translate those ideas into words logic and mathematics

words logic and mathematics

words logic and mathematics my father he learned

anthropology geology chemistry

anthropology geology chemistry mathematics linguistics physics the

mathematics linguistics physics the

mathematics linguistics physics the quantum mechanics and relativity he used

quantum mechanics and relativity he used

quantum mechanics and relativity he used all of it in rocket science and when he

all of it in rocket science and when he

all of it in rocket science and when he wanted to have a problem that was really

wanted to have a problem that was really

wanted to have a problem that was really difficult he would think through it in

difficult he would think through it in

difficult he would think through it in different languages which he visualized

different languages which he visualized

different languages which he visualized as an image cloud learn everything about

as an image cloud learn everything about

as an image cloud learn everything about everything because your unconscious mind

everything because your unconscious mind

everything because your unconscious mind will take everything you learn and solve

will take everything you learn and solve

will take everything you learn and solve problems that your conscious mind thinks

problems that your conscious mind thinks

problems that your conscious mind thinks is impossible major advancements

is impossible major advancements

is impossible major advancements creating the impossible comes from three

creating the impossible comes from three

creating the impossible comes from three dimensional innovation yes there is a

dimensional innovation yes there is a

dimensional innovation yes there is a fourth dimension time and only time will

fourth dimension time and only time will

fourth dimension time and only time will tell how many impossible things one can

tell how many impossible things one can

tell how many impossible things one can do innovation is diversity of thought so

do innovation is diversity of thought so

do innovation is diversity of thought so why are we creating a culture in which

why are we creating a culture in which

why are we creating a culture in which we have an education system and industry

we have an education system and industry

we have an education system and industry that promotes a single dimension of

that promotes a single dimension of

that promotes a single dimension of thought diversity has been shown to

thought diversity has been shown to

thought diversity has been shown to provide three things within a company

provide three things within a company

provide three things within a company better culture more innovation and a

better culture more innovation and a

better culture more innovation and a higher return in equity and investment

higher return in equity and investment

higher return in equity and investment so again why are we not encouraging

so again why are we not encouraging

so again why are we not encouraging diversity of thoughts or otherwise

diversity of thoughts or otherwise

diversity of thoughts or otherwise Harvey Mudd College in California only

Harvey Mudd College in California only

Harvey Mudd College in California only offers a Bachelor of Science degree it’s

offers a Bachelor of Science degree it’s

offers a Bachelor of Science degree it’s graduates go on to make more money than

graduates go on to make more money than

graduates go on to make more money than bachelors graduates from any other

bachelors graduates from any other

bachelors graduates from any other American University including MIT

American University including MIT

American University including MIT Harvard and Princeton it’s also the most

Harvard and Princeton it’s also the most

Harvard and Princeton it’s also the most expensive University in the u.s. it’s

expensive University in the u.s. it’s

expensive University in the u.s. it’s one of the highest ranked science

one of the highest ranked science

one of the highest ranked science technology engineering and math or stem

technology engineering and math or stem

technology engineering and math or stem colleges it’s also one of the highest

colleges it’s also one of the highest

colleges it’s also one of the highest ranked liberal arts colleges its

ranked liberal arts colleges its

ranked liberal arts colleges its students study one-third of their

students study one-third of their

students study one-third of their courses in core science one third in

courses in core science one third in

courses in core science one third in their major and one-third in humanities

their major and one-third in humanities

their major and one-third in humanities Social Sciences and the artists all

Social Sciences and the artists all

Social Sciences and the artists all students also have to take a computer

students also have to take a computer

students also have to take a computer science class whether that’s one for

science class whether that’s one for

science class whether that’s one for those who program before those who’ve

those who program before those who’ve

those who program before those who’ve never programmed to those who are

never programmed to those who are

never programmed to those who are studying Biosciences introductory

studying Biosciences introductory

studying Biosciences introductory computer science classes had such an

computer science classes had such an

computer science classes had such an impact that over 50% of the computer

impact that over 50% of the computer

impact that over 50% of the computer science graduates in 2016 who were

science graduates in 2016 who were

science graduates in 2016 who were female far higher than the current

female far higher than the current

female far higher than the current average of 16%

I studied computer science and fine art

I studied computer science and fine art over 30 years ago in the US now I live

over 30 years ago in the US now I live

over 30 years ago in the US now I live in the UK 30 years later I still haven’t

in the UK 30 years later I still haven’t

in the UK 30 years later I still haven’t found a single UK university they will

found a single UK university they will

found a single UK university they will let me study both computer science and

let me study both computer science and

let me study both computer science and art at the same time even if they have

art at the same time even if they have

art at the same time even if they have both colleges they all say letting

both colleges they all say letting

both colleges they all say letting students choose what they want to study

students choose what they want to study

students choose what they want to study is too complicated

unfortunately this thinking isn’t just

unfortunately this thinking isn’t just limited to the UK remember Harvey Mudd

limited to the UK remember Harvey Mudd

limited to the UK remember Harvey Mudd College graduates go on to make the most

College graduates go on to make the most

College graduates go on to make the most money that means they are considered to

money that means they are considered to

money that means they are considered to be the most valuable by industry so they

be the most valuable by industry so they

be the most valuable by industry so they has a depth and breadth of expertise

what defines us as children is endless

what defines us as children is endless curiosity and wonder and an unlimited

curiosity and wonder and an unlimited

curiosity and wonder and an unlimited imagination curiosity leads to a desire

imagination curiosity leads to a desire

imagination curiosity leads to a desire to learn wonder leads to passion and a

to learn wonder leads to passion and a

to learn wonder leads to passion and a world without limits leads to

world without limits leads to

world without limits leads to three-dimensional innovation a 16 year

three-dimensional innovation a 16 year

three-dimensional innovation a 16 year old girl named Kavya Capital traded

old girl named Kavya Capital traded

old girl named Kavya Capital traded iagnosed this a visual diagnostic tool

iagnosed this a visual diagnostic tool

iagnosed this a visual diagnostic tool she was inspired because her grandfather

she was inspired because her grandfather

she was inspired because her grandfather and he lives in India ended up with

and he lives in India ended up with

and he lives in India ended up with diabetic retinopathy which can lead to

diabetic retinopathy which can lead to

diabetic retinopathy which can lead to blindness she combined a smartphone app

blindness she combined a smartphone app

blindness she combined a smartphone app with 3d printed lens and off-the-shelf

with 3d printed lens and off-the-shelf

with 3d printed lens and off-the-shelf artificial intelligence which she

artificial intelligence which she

artificial intelligence which she trained with tens of thousands of images

trained with tens of thousands of images

trained with tens of thousands of images millions who would have gone blind

millions who would have gone blind

millions who would have gone blind because they can’t afford access to a

because they can’t afford access to a

because they can’t afford access to a multi-thousand dollar retinal imager

multi-thousand dollar retinal imager

multi-thousand dollar retinal imager will be able to get a diagnosis for the

will be able to get a diagnosis for the

will be able to get a diagnosis for the smartphone photo what if a teacher had

smartphone photo what if a teacher had

smartphone photo what if a teacher had told her she’d never amount to anything

told her she’d never amount to anything

told her she’d never amount to anything because she was choosing topics outside

because she was choosing topics outside

because she was choosing topics outside the curriculum

I never would have studied two computer

I never would have studied two computer scientists and become a chief technology

scientists and become a chief technology

scientists and become a chief technology officer if I couldn’t have also studied

officer if I couldn’t have also studied

officer if I couldn’t have also studied art a few years ago I asked a group of

art a few years ago I asked a group of

art a few years ago I asked a group of 200 women here in the UK if they would

200 women here in the UK if they would

200 women here in the UK if they would have gotten into technology earlier if

have gotten into technology earlier if

have gotten into technology earlier if they could have studied to do all the

they could have studied to do all the

they could have studied to do all the things that interested them at the same

things that interested them at the same

things that interested them at the same time 200 women has raised their hands

time 200 women has raised their hands

time 200 women has raised their hands what drives you is the passion what

what drives you is the passion what

what drives you is the passion what enables you are tools like technology if

enables you are tools like technology if

enables you are tools like technology if we want to get more kids interested in

we want to get more kids interested in

we want to get more kids interested in STEM science technology engineering and

STEM science technology engineering and

STEM science technology engineering and maths find out what drives their

maths find out what drives their

maths find out what drives their curiosity and wonder give them tools

curiosity and wonder give them tools

curiosity and wonder give them tools like technology but let them bring their

like technology but let them bring their

like technology but let them bring their world without limits where they learn

world without limits where they learn

world without limits where they learn everything about everything at the same

everything about everything at the same

everything about everything at the same time innovate in three dimensions and

time innovate in three dimensions and

time innovate in three dimensions and make the impossible happen

make the impossible happen

make the impossible happen I’ve soakin recently to several of the

I’ve soakin recently to several of the

I’ve soakin recently to several of the world’s most innovative corporations

world’s most innovative corporations

world’s most innovative corporations they have all looked at my background

they have all looked at my background

they have all looked at my background and asked are you product I’m product

and asked are you product I’m product

and asked are you product I’m product and technical and strategy and

and technical and strategy and

and technical and strategy and innovation amongst other things

innovation amongst other things

innovation amongst other things dad calls this bucketeering putting

dad calls this bucketeering putting

dad calls this bucketeering putting people into buckets

people into buckets

people into buckets pre defining and limiting the potential

pre defining and limiting the potential

pre defining and limiting the potential of an individual bucket is hearing

of an individual bucket is hearing

of an individual bucket is hearing simplifies the world to a single

simplifies the world to a single

simplifies the world to a single dimension vertical buckets come from

dimension vertical buckets come from

dimension vertical buckets come from fear a fear of failure a desire to be

fear a fear of failure a desire to be

fear a fear of failure a desire to be safe when you put somebody in a bucket

safe when you put somebody in a bucket

safe when you put somebody in a bucket they are definable manageable

they are definable manageable

they are definable manageable replaceable simple and single

replaceable simple and single

replaceable simple and single dimensional does not get us to Mars dad

dimensional does not get us to Mars dad

dimensional does not get us to Mars dad and Elon both know that you’re going to

and Elon both know that you’re going to

and Elon both know that you’re going to blow up a few Rockets before you get

blow up a few Rockets before you get

blow up a few Rockets before you get there yes three dimensional innovation

there yes three dimensional innovation

there yes three dimensional innovation is more complex than one dimension but

is more complex than one dimension but

is more complex than one dimension but Humanity is built to handle it children

Humanity is built to handle it children

Humanity is built to handle it children are not afraid of multi-dimensional

are not afraid of multi-dimensional

are not afraid of multi-dimensional thinking ours to accept our survival

thinking ours to accept our survival

thinking ours to accept our survival requires innovation not playing it safe

requires innovation not playing it safe

requires innovation not playing it safe an innovation comes from

an innovation comes from

an innovation comes from depths of knowledge as well as breadth

depths of knowledge as well as breadth

depths of knowledge as well as breadth of knowledge who do you want in your

of knowledge who do you want in your

of knowledge who do you want in your company who would you want on Mars

somebody who must do something in a

somebody who must do something in a bucket or someone who can solve problems

bucket or someone who can solve problems

bucket or someone who can solve problems we’ve never encountered before south

we’ve never encountered before south

we’ve never encountered before south bucketeering

bucketeering

bucketeering learn everything about everything and

learn everything about everything and

learn everything about everything and make the impossible happen

”

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