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Fans for life. Real communication in real time | Marc Roberge | TEDxUniversityofNevada


[Applause]

[Applause] fans for life the first time I heard the

fans for life the first time I heard the

fans for life the first time I heard the term my sound engineer JP whispered it

term my sound engineer JP whispered it

term my sound engineer JP whispered it in my ear as I was walking past him on

in my ear as I was walking past him on

in my ear as I was walking past him on my way back from a very quick

my way back from a very quick

my way back from a very quick meet-and-greet with someone who in an

meet-and-greet with someone who in an

meet-and-greet with someone who in an alternate universe could easily have

alternate universe could easily have

alternate universe could easily have been my mother I’m very lonely in a very

been my mother I’m very lonely in a very

been my mother I’m very lonely in a very cold Valentine’s Day in western

cold Valentine’s Day in western

cold Valentine’s Day in western Pennsylvania in 2004 having never heard

Pennsylvania in 2004 having never heard

Pennsylvania in 2004 having never heard the phrase before I gave pause I looked

the phrase before I gave pause I looked

the phrase before I gave pause I looked at JP curiously an emotion toward the

at JP curiously an emotion toward the

at JP curiously an emotion toward the happy family on the barricade fans for

happy family on the barricade fans for

happy family on the barricade fans for life chief because you’re them and

life chief because you’re them and

life chief because you’re them and they’re you that’s the whole point now

they’re you that’s the whole point now

they’re you that’s the whole point now against all rock and roll odds

against all rock and roll odds

against all rock and roll odds I remember this with complete clarity

I remember this with complete clarity

I remember this with complete clarity and for whatever reason at that moment I

and for whatever reason at that moment I

and for whatever reason at that moment I couldn’t stand the word fan I mean that

couldn’t stand the word fan I mean that

couldn’t stand the word fan I mean that makes no sense I mean I’m a huge fan of

makes no sense I mean I’m a huge fan of

makes no sense I mean I’m a huge fan of Pearl Jam I love the New York Rangers

Pearl Jam I love the New York Rangers

Pearl Jam I love the New York Rangers and Saturday Night Live and I most

and Saturday Night Live and I most

and Saturday Night Live and I most definitely consider myself a Howard

definitely consider myself a Howard

definitely consider myself a Howard Stern Show super fan but at that moment

Stern Show super fan but at that moment

Stern Show super fan but at that moment it didn’t make any sense I mean we

it didn’t make any sense I mean we

it didn’t make any sense I mean we couldn’t have fans we were just a couple

couldn’t have fans we were just a couple

couldn’t have fans we were just a couple of guys who got together after school we

of guys who got together after school we

of guys who got together after school we wrote songs about our friends and played

wrote songs about our friends and played

wrote songs about our friends and played him in the basement you know so we’d

him in the basement you know so we’d

him in the basement you know so we’d have something to do we weren’t looking

have something to do we weren’t looking

have something to do we weren’t looking for fans we were merely telling our

for fans we were merely telling our

for fans we were merely telling our story in real time so I left JP in a

story in real time so I left JP in a

story in real time so I left JP in a huff out of the tunnel out of the arena

huff out of the tunnel out of the arena

huff out of the tunnel out of the arena and went to the dressing room and a

and went to the dressing room and a

and went to the dressing room and a complete rock-and-roll cliche inner

complete rock-and-roll cliche inner

complete rock-and-roll cliche inner turmoil mom and I sat with the band and

turmoil mom and I sat with the band and

turmoil mom and I sat with the band and said guys can we make sure we never

said guys can we make sure we never

said guys can we make sure we never refer to our audience as fans rather our

refer to our audience as fans rather our

refer to our audience as fans rather our listeners now as I’m saying it to you

listeners now as I’m saying it to you

listeners now as I’m saying it to you right now

right now

right now it sounds pompous as hell I mean

it sounds pompous as hell I mean

it sounds pompous as hell I mean honestly it’s the complete opposite of

honestly it’s the complete opposite of

honestly it’s the complete opposite of everything we stood for I mean to

everything we stood for I mean to

everything we stood for I mean to identify and label somebody as a

identify and label somebody as a

identify and label somebody as a listener not even giving them the option

listener not even giving them the option

listener not even giving them the option to be a fan it makes no sense it’s

to be a fan it makes no sense it’s

to be a fan it makes no sense it’s ridiculous but I promise you it was that

ridiculous but I promise you it was that

ridiculous but I promise you it was that extreme reluctance to chase the approval

extreme reluctance to chase the approval

extreme reluctance to chase the approval of others that allowed us to continue

of others that allowed us to continue

of others that allowed us to continue doing what we

doing what we

doing what we been doing up until that point that was

been doing up until that point that was

been doing up until that point that was telling our story in real time we were

telling our story in real time we were

telling our story in real time we were forming a connection with the people

forming a connection with the people

forming a connection with the people that would eventually become our fans

that would eventually become our fans

that would eventually become our fans for life It was as if our circle of

for life It was as if our circle of

for life It was as if our circle of friends was growing bigger and bigger

friends was growing bigger and bigger

friends was growing bigger and bigger and our job was to document that now in

and our job was to document that now in

and our job was to document that now in all our jobs all our lives our careers

all our jobs all our lives our careers

all our jobs all our lives our careers were expected to make connections you

were expected to make connections you

were expected to make connections you know one of the beautiful things about

know one of the beautiful things about

know one of the beautiful things about being a human being is to connect with

being a human being is to connect with

being a human being is to connect with someone else

someone else

someone else but I believe that the only way to make

but I believe that the only way to make

but I believe that the only way to make lifelong connections I mean friends for

lifelong connections I mean friends for

lifelong connections I mean friends for life fans for life is to have real

life fans for life is to have real

life fans for life is to have real communication in real time I wrote this

communication in real time I wrote this

communication in real time I wrote this first song sitting on the trunk of my 84

first song sitting on the trunk of my 84

first song sitting on the trunk of my 84 Honda Civic in Frank Newby’s driveway

Honda Civic in Frank Newby’s driveway

Honda Civic in Frank Newby’s driveway the car’s name was Betsy the G ride

she had three tinted windows a beanbag

she had three tinted windows a beanbag ashtray I asked my friends to carve

ashtray I asked my friends to carve

ashtray I asked my friends to carve their name in the roof when they got in

their name in the roof when they got in

their name in the roof when they got in with their keys it was me

with their keys it was me

with their keys it was me Frank Newby Mike Caputo there was a

Frank Newby Mike Caputo there was a

Frank Newby Mike Caputo there was a solid group out in the field laughing

solid group out in the field laughing

solid group out in the field laughing under the Maryland moon and I started

under the Maryland moon and I started

under the Maryland moon and I started making up some chords making up some

making up some chords making up some

making up some chords making up some words I would later play this song a few

words I would later play this song a few

words I would later play this song a few years after a few years went by for my

years after a few years went by for my

years after a few years went by for my Caputo’s funeral after we lost him in a

Caputo’s funeral after we lost him in a

Caputo’s funeral after we lost him in a tragic accident that would shape our

tragic accident that would shape our

tragic accident that would shape our entire lives it’s called I feel home

there are few things Paul in this world

there are few things Paul in this world anymore and home is one of the few we

anymore and home is one of the few we

anymore and home is one of the few we have a drink outside maybe running out

have a drink outside maybe running out

have a drink outside maybe running out if I saw a couple men in blue but to me

if I saw a couple men in blue but to me

if I saw a couple men in blue but to me so damn easy to see that my people on my

so damn easy to see that my people on my

so damn easy to see that my people on my people at home well I’ve been away but

people at home well I’ve been away but

people at home well I’ve been away but now I’m back today and there ain’t a

now I’m back today and there ain’t a

now I’m back today and there ain’t a place to rather go

place to rather go

place to rather go [Music]

[Music]

[Music] see faces that remember

see faces that remember

see faces that remember [Music]

[Music]

[Music] when I’m chilling outside wish to be

when I’m chilling outside wish to be

when I’m chilling outside wish to be able to know I feel home

able to know I feel home

able to know I feel home let’s just be

let’s just be

let’s just be home

home

home reality when all I need is something

reality when all I need is something

reality when all I need is something real Hey

–

– see now some before

see now some before

see now some before [Music]

[Music]

[Music] we’ve got nothing to do

we’ve got nothing to do

we’ve got nothing to do [Music]

they just the crack of your smile makes

they just the crack of your smile makes me save for a while from home there’s

me save for a while from home there’s

me save for a while from home there’s nothing above in the end I will only

nothing above in the end I will only

nothing above in the end I will only call my

to be true and a thousand years

to be true and a thousand years thousand more tears I will

thousand more tears I will

thousand more tears I will my original crew to me nor us that I

my original crew to me nor us that I

my original crew to me nor us that I rather be

rather be

rather be [Music]

[Music]

[Music] on these long talk drives on these roads

on these long talk drives on these roads

on these long talk drives on these roads every night my heart heading back home

every night my heart heading back home

every night my heart heading back home [Music]

see the face remember

see the face remember to feel home when I’m chilling out

to feel home when I’m chilling out

to feel home when I’m chilling out I wish to be

I wish to be

I wish to be I feel home

is reality Woodall we need something

is reality Woodall we need something real homey it’s the only reality that I

real homey it’s the only reality that I

real homey it’s the only reality that I know wanna need something real go on

know wanna need something real go on

know wanna need something real go on back home

back home

back home [Music]

[Music]

[Music] but I’m thinking you it takes me right

but I’m thinking you it takes me right

but I’m thinking you it takes me right [Music]

[Music]

[Music] starts falling over me

[Music]

[Music] I feel home you send my bones send my

I feel home you send my bones send my

I feel home you send my bones send my blood when I think of you I know the

blood when I think of you I know the

blood when I think of you I know the only place to go I go home

only place to go I go home

only place to go I go home [Music]

thank you let’s take it back a little

thank you let’s take it back a little bit further about 25 years or so don’t

bit further about 25 years or so don’t

bit further about 25 years or so don’t look too deeply into the math here I’m

look too deeply into the math here I’m

look too deeply into the math here I’m not a scientist I’m not a mathematician

not a scientist I’m not a mathematician

not a scientist I’m not a mathematician I’m writing a story it’s uh maybe I can

I’m writing a story it’s uh maybe I can

I’m writing a story it’s uh maybe I can highlight a few of the reasons why

highlight a few of the reasons why

highlight a few of the reasons why growing such an aversion to the reach

growing such an aversion to the reach

growing such an aversion to the reach for people’s approval and I didn’t start

for people’s approval and I didn’t start

for people’s approval and I didn’t start out that way by the sixth grade I was

out that way by the sixth grade I was

out that way by the sixth grade I was running for office I was revamping the

running for office I was revamping the

running for office I was revamping the school store I was dragging my dad the

school store I was dragging my dad the

school store I was dragging my dad the baseball card shows selling among other

baseball card shows selling among other

baseball card shows selling among other things cards stolen from my brothers I

things cards stolen from my brothers I

things cards stolen from my brothers I was charging my friends five dollars a

was charging my friends five dollars a

was charging my friends five dollars a head to come to the house and watch the

head to come to the house and watch the

head to come to the house and watch the Tyson Spinks fight on pay-per-view in my

Tyson Spinks fight on pay-per-view in my

Tyson Spinks fight on pay-per-view in my basement

basement

basement my mom made Celeste cheese pizzas it was

my mom made Celeste cheese pizzas it was

my mom made Celeste cheese pizzas it was Janan times were good 91 seconds later

Janan times were good 91 seconds later

Janan times were good 91 seconds later Spinks is on the ground and people want

Spinks is on the ground and people want

Spinks is on the ground and people want their money back

their money back

their money back so I needed something bigger I started a

so I needed something bigger I started a

so I needed something bigger I started a sports magazine and it was comprised

sports magazine and it was comprised

sports magazine and it was comprised completely of articles plagiarized from

completely of articles plagiarized from

completely of articles plagiarized from Sports Illustrated and Beckett monthly I

Sports Illustrated and Beckett monthly I

Sports Illustrated and Beckett monthly I called it sports monthly and again no

called it sports monthly and again no

called it sports monthly and again no connection no communication no fans it

connection no communication no fans it

connection no communication no fans it became Tyre tiring to live somebody

became Tyre tiring to live somebody

became Tyre tiring to live somebody else’s story you know how can we expect

else’s story you know how can we expect

else’s story you know how can we expect people to relate to us if we don’t give

people to relate to us if we don’t give

people to relate to us if we don’t give them anything real to relate to how can

them anything real to relate to how can

them anything real to relate to how can I live in a constant state of reaching

I live in a constant state of reaching

I live in a constant state of reaching and expect anyone to reach back you know

and expect anyone to reach back you know

and expect anyone to reach back you know it’s the runner and the chaser in other

it’s the runner and the chaser in other

it’s the runner and the chaser in other words live your life live your own story

words live your life live your own story

words live your life live your own story talk about your life people will believe

talk about your life people will believe

talk about your life people will believe you people will believe in you this next

you people will believe in you this next

you people will believe in you this next song is about real communication in real

song is about real communication in real

song is about real communication in real time it’s called back to one

I see you don’t know cries you got a

I see you don’t know cries you got a 10-mile stare in your eyes tonight time

10-mile stare in your eyes tonight time

10-mile stare in your eyes tonight time it fair like it used to be oh you

it fair like it used to be oh you

it fair like it used to be oh you brought dressed up nowhere to go

brought dressed up nowhere to go

brought dressed up nowhere to go lost our way about half way home why do

lost our way about half way home why do

lost our way about half way home why do I hurt the ones forget to close

I hurt the ones forget to close

I hurt the ones forget to close [Music]

[Music]

[Music] Oh

Oh

Oh [Music]

you know

you know bringing back

we pray the same way

we pray the same way [Music]

bring it back to one bring it back to

bring it back to one bring it back to long barakaatuh

long barakaatuh

long barakaatuh and what used to be the ground in love

and what used to be the ground in love

and what used to be the ground in love and some memories why do I

and some memories why do I

and some memories why do I you get close to me

to say

to say [Music]

two different way

two different way this same

to spring it back – thank you talk about

to spring it back – thank you talk about your life write what you know

your life write what you know

your life write what you know put yourself out there I mean they all

put yourself out there I mean they all

put yourself out there I mean they all sound great you know it’s it’s a lot

sound great you know it’s it’s a lot

sound great you know it’s it’s a lot harder to do it’s easier said than done

harder to do it’s easier said than done

harder to do it’s easier said than done I mean all of this is as we got further

I mean all of this is as we got further

I mean all of this is as we got further away out of college and deeper into

away out of college and deeper into

away out of college and deeper into marriages and families of our own it

marriages and families of our own it

marriages and families of our own it became somehow even more personal to

became somehow even more personal to

became somehow even more personal to tell our story in real time you know I

tell our story in real time you know I

tell our story in real time you know I mean I got to realize I’m talking about

mean I got to realize I’m talking about

mean I got to realize I’m talking about my life

my life

my life that means I’m talking about their lives

that means I’m talking about their lives

that means I’m talking about their lives – it’s a lot to ask for them to come

– it’s a lot to ask for them to come

– it’s a lot to ask for them to come along for the ride I’m inviting a whole

along for the ride I’m inviting a whole

along for the ride I’m inviting a whole audience for better or worse till death

audience for better or worse till death

audience for better or worse till death do you part

do you part

do you part through bad business through scary scary

through bad business through scary scary

through bad business through scary scary health through it all you know is it

health through it all you know is it

health through it all you know is it worth it

worth it

worth it JP you would say it’s the whole point

JP you would say it’s the whole point

JP you would say it’s the whole point chief I’d like to end with a song that’s

chief I’d like to end with a song that’s

chief I’d like to end with a song that’s about pushing through once the most

about pushing through once the most

about pushing through once the most difficult you got to move forward it’s

difficult you got to move forward it’s

difficult you got to move forward it’s called I go through

my dad told me politicians never learn

my dad told me politicians never learn the go-to move to one of others as you’d

the go-to move to one of others as you’d

the go-to move to one of others as you’d have them do to you but you go around

have them do to you but you go around

have them do to you but you go around and round it you go

and round it you go

and round it you go I’ll go see

food on the table running card tuck my

food on the table running card tuck my kids in at night the American Dream in

kids in at night the American Dream in

kids in at night the American Dream in real life

my mom’s an angel cigarette smoke like a

my mom’s an angel cigarette smoke like a halo around her hair sun is shining

halo around her hair sun is shining

halo around her hair sun is shining rapper I understand there

but you go around and round it

but you go around and round it our goal soon he go round and round it

our goal soon he go round and round it

our goal soon he go round and round it you go

you go

you go I don’t see

you play my legs then let me walk you

you play my legs then let me walk you steal my misspent

then ask me if my line once your true

then ask me if my line once your true can you do you go round and round it you

can you do you go round and round it you

can you do you go round and round it you go

go

go soon

soon

soon [Music]

you seal my lips

you seal my lips [Music]

[Music]

[Music] okay

okay

okay then ask me if my my-y you true can you

then ask me if my my-y you true can you

then ask me if my my-y you true can you do you go

do you go

do you go [Music]

[Music]

[Music] Oh sue

my kid he asked me daddy when you coming

my kid he asked me daddy when you coming home to me from work if I’m being honest

home to me from work if I’m being honest

home to me from work if I’m being honest man it hurts

so I go around and round it over and

so I go around and round it over and under he goes through you go around and

under he goes through you go around and

under he goes through you go around and from him go over and under she goes

from him go over and under she goes

from him go over and under she goes through

we go around and round it we go over and

we go around and round it we go over and under we go

”

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