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Exportando Identidad | Jurek Jablonicky | TEDxSwinfordPark


[Music]

the sample will be here in the ceiba

these beautiful beaches that surrounds us this

little weather giving I’m Honduran though

my name does not seem all those

versions so bad the balloon name and

skiing and seats and to pa my grandfather my

grandfather uncle for Czech republic wine

many years after escaping

the second world war comes

escaping errors and nightmares that you

what the war lived there always

when I was young I was intrigued by that

decision why he came here to

Honduras and he stayed and always

I asked and he always told me how I

I fell in love and that’s creating some reason

come here and fall in love with people

the Honduran people are from the

more energetic people and quality that

you are going to know in the world are we

we make to feel to anyone who comes

from outside like you’re at home and that

priceless

as it grew and that

I knew I wanted to be a filmmaker I felt

a little discouraged since I thought not

I could chase him here to Honduras

the moment there were only three movies

that I knew they had premiered in

cinema

or that’s what I thought so I started

to watch many movies to look at

investigate those ways of being able to see them

to investigate the responsible people

for making them and finally the cinema consumed

my life I felt that I was tracing since

the cinema has 90 years of history and

I was even new to the subject

Luckily for the go ducking

to my father and my cinematic world and

supported in my dream of becoming

film director

I thought there were so many stories that I

I wanted to tell Honduran stories with

Honduran characters catrachos who

they do amazing things and that will change the

world wanted to return to my country to that

those productions will have resources

Hondurans and that they were attacked by

Honduran people

this is the trailer for the test of

concept that did not achieve funding

with france in the marché du film in the

film festival of cannes and is my

first full-length film that is in

preproduction right now the protagonist

christian lazo is a boy who comes

of an area of ​​the highest risks of

tegucigalpa

I would not be surprised if in a next

terex he was here presenting his

story because really amazing

cristian grew up in a family of a

single father

If a single parent who unusually so

supported to follow his ballet passion

classic after participating in the

short we successfully manage a grant

for cristian abroad in one of

the most prestigious schools of ballet

of the angels and now Christianity

Honduran with success living in the

united states and following his dream his

history and that of your family are part of

these Honduran stories of characters

extraordinary and that’s how we change

the fate of many a story to the

that ‘s what I want to do

at the beginning I thought it was very difficult

make the rest of the world want

listen to my story the history here

from Honduras

so I knew I had to go back

to Honduras to fight this great

problem of image that we have personal

me

they give me left and I love those

stories of those humans who are in

that decision as in the decline of their

lives

those decisions that change positive or

negatively

it may be that it can immediately be

that in the long term but that’s what

I really fill little Hondurans

Here we know how to sell our

product our talent and be promoted

correctly how we want the

foreigners speak well of us and

we are the first in

rant us I ‘m very clear that

here in Honduras we have many

political and social problems but I think

that through cinema exporting cinema

through social networks we can also

make these problems known

and be eradicated with with proposals

creatives exporting through cinema and

social networks the community does not

start to know and start empathizing

with us we begin to give us accounts

that there are less differences and that those

differences are virtues to help

the people around us

globally

cary fukunaga da font director that his

first film filmed in Honduras without

name is called and this is an example of

how to make movies how to make movies with those

creative proposals to fix a

problem after the arrival of the

premiere of this movie and netflix him

formed a campaign against times the

war that is the invisible war of how

these children are recruited they apply

to be soldiers has been rescued more

of 200 thousand children in all living Africa

Cuba

uu

these are the global numbers of how

people are using social networks

there are more mobile than people here in

honduras there are eight million people

and if there are also almost the same

of phones 99% of people have phones

that means that at least three

times to 3 million of those people

they are using social networks on their mobile

it’s time to show them who we are

because we Hondurans are many things

and we’ll see many types of Hondurans

we have to show our culture

our rich gastronomy our

colonial architecture is our sites

historical our people persevering and

worker and our traditions

the cinema is an industry that needs

more than ever to update and make a

upgrade since we are living in a

globalized world

this is what this new

industry here in our country since

we have to make movies for the world not

only for local consumption

we can not disconnect from the world

this is the biggest problem right now

the films that are being made do not

they are exportable and therefore they end

being a bit rebellious and relevant

after its own context

that’s why co-productions with others

countries that have been in this

industry

sony

creative ways to increase the quality of

our cinema taking Honduran film

prestigious festivals like the cannes

sundance berlin to name a few

makes people know us and not

you start to respect yourself for our

true identity it is possible that neither

we know what we have up to

that we will not see reflected on the screen

great and as the world talks about

we may not drive in other

addresses that provide solutions for

our society and the whole world

an example is that of users not of

approaching the line lord consists

the militancy

quick you took from his land abraham

April all believers you yourself

you did looking at the sky say who

pagan and crystal question from the garcía

bernal the famous actor and producer of

Mexican cinema

this is an example also of how a

movie can change dayani lives

crystal is a Honduran that is part of

the thousands of people disappeared in

the border between mexico and the states

United

with this movie with this work

cinematographic that denounced called the

Attention to injustice to

polarities and contrasts of life that

they can have results like

this is a whole movement and the

people get here to look for this

disappeared people that migrants from

countries like ours

opening in markets such as europe and

asia makes the inspectors

know in a different way from a

artistic way with a unique voice

important not only with movies but

that we are lucky to live in

world social networks

so those little stories

documentaries show our tastes

our talents and our problems

among more or do not see more opportunities

we have to create awareness of

different problems we have or a

specific change that we need the

cinema on social networks are the way

more powerful to let us know and open

the spaces in the globalized world and

to recognize our own value

cultural because we have it in the world

in which we now live and we have the

responsibility to use those

tools at our disposal

to contribute to the world

maybe a movie is a theme

relevant and have other issues

little strangers and little by little those

themes

I grabbed a stronger voice and support from

part

community they win everything they danced we created

a safe space that we made a

campaign of anta and polish and snub pool and

that became a campaign in

all the schools in tegucigalpa and so

open the devil

this is nothing new just now

we have social networks and now all

can not be proclaimed can many

in the world they do not know seen from

incredible Hondurans that we have as

sir salvador moncada or leticia de oyuela

who are nominated to the Nobel or things

that happened here historic as the

war of 100 hours what caused the

Hurricane Mitch

in short there are many stories that we can

export so that they know us better and

that we respect the interest of the nation

it may be touristy or

it could be investment or it can be

be it like the questions that I ask

humans we do because when one

makes a movie does not make a person

but the army of people all

those people are professionals in in their

area

here in Honduras we have around 50

100 people working in one

Directly and indirectly

we have excellent art directors of

costume designer producers that

impress editors accurate actors

excellent and all of them when you

exported a movie is exported the

individual work of them there where

they have an opportunity for people to see

your work and keep improving so be

recognized worldwide for that reason we have

to start thinking outside of Honduras

because we have to start sending

our outside we have high products

quality and that does not have to look like it

our contribution and contribution to the world

because you have to propose solutions and

remember that we have the

responsibility to create demand for

cinema

outside Honduras our exports are exported

stories through cinema and social networks

not only are we going to surprise us

we went but we will surprise the world

whole, let’s export our entity

let’s contribute to the world change the chip

to a globalized world without borders

for ideas we have control of

where we point the entity the world is

eager to listen to us and I’m sure

that will not listen to

[Music]

[Applause]

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